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    Researc H Design: Group-2 MBA 2022-24 Amity University, Greater Noida Campus DATE: 19/02/2023

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    Abhishek Jha
    This document discusses research design and its importance. It defines research design as a plan or strategy that guides researchers in collecting and analyzing data to answer research questions or test hypotheses. It notes that research design provides a framework to organize a study systematically and logically. The document then covers various elements of research design like types of research design, data collection methods, sampling methods, and data analysis methods. It also discusses different philosophies of research design like positivism, interpretivism, pragmatism, critical theory, and constructivism.

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    Researc H Design: Group-2 MBA 2022-24 Amity University, Greater Noida Campus DATE: 19/02/2023

    Uploaded by

    Abhishek Jha
    27 views18 pages
    This document discusses research design and its importance. It defines research design as a plan or strategy that guides researchers in collecting and analyzing data to answer research questions or test hypotheses. It notes that research design provides a framework to organize a study systematically and logically. The document then covers various elements of research design like types of research design, data collection methods, sampling methods, and data analysis methods. It also discusses different philosophies of research design like positivism, interpretivism, pragmatism, critical theory, and constructivism.

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    This document discusses research design and its importance. It defines research design as a plan or strategy that guides researchers in collecting and analyzing data to answer research questions or test hypotheses. It notes that research design provides a framework to organize a study systematically and logically. The document then covers various elements of research design like types of research design, data collection methods, sampling methods, and data analysis methods. It also discusses different philosophies of research design like positivism, interpretivism, pragmatism, critical theory, and constructivism.

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    27 views18 pages

    Researc H Design: Group-2 MBA 2022-24 Amity University, Greater Noida Campus DATE: 19/02/2023

    Uploaded by

    Abhishek Jha
    This document discusses research design and its importance. It defines research design as a plan or strategy that guides researchers in collecting and analyzing data to answer research questions or test hypotheses. It notes that research design provides a framework to organize a study systematically and logically. The document then covers various elements of research design like types of research design, data collection methods, sampling methods, and data analysis methods. It also discusses different philosophies of research design like positivism, interpretivism, pragmatism, critical theory, and constructivism.

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    of 18

    RESEARC

    H DESIGN
    (EMPHASIS ON PHILOSOPHIES
    OF RESEARCH DESIGN)

    GROUP-2
    MBA 2022-24
    AMITY UNIVERSITY,
    GREATER NOIDA CAMPUS

    DATE: 19/02/2023
    TEAM MEMBERS
    Shikha

    Radhika

    Abhishek

    Yash

    Malvika

    Ayush
    INDEX
    INTRODUCTION TO RESEARCH DESIGN
    RESEARCH DESIGN
    Research design is a plan or a
    strategy that guides the researcher in
    collecting and analyzing data to
    answer research questions or test
    hypotheses.
    NEED FOR RESEARCH DESIGN
     Research design is essential for any study
    because it provides a framework that helps
    researchers to organize and execute their
    research in a systematic and logical way.
     It helps in defining the scope of the study,
    selecting the appropriate methodology, data
    collection techniques, data analysis, and
    drawing valid conclusions.
    CHARACTERISTICS OF RESEARCH
    DESIGN

    Neutrality: The research Reliability: The research Validity: The research Generalization: The
    design should be unbiased design should be consistent design should be valid and research design should be
    and not influenced by and should produce should measure what it able to generalize the
    personal biases, preferences, consistent results even if the intends to measure. findings to the population
    or beliefs of the researcher. study is repeated multiple from which the sample is
    times. drawn.
    TYPES OF RESEARCH DESIGN
    TYPES OF RESEARCH DESIGN

    Exploratory Descriptive Correlational Experimental Diagnostic


    Research Design Research Design Research Design Research Design Research Design
    • This type of • This type of • This type of • This type of • This type of
    design is used design is used design is used design is used design is used
    to explore the to describe the to establish the to establish to diagnose the
    research characteristics relationship cause-and- problems and
    problem and of a between two effect suggest
    generate new population or or more relationships solutions.
    insights. phenomenon. variables. between
    variables.
    ELEMENTS OF RESEARCH DESIGN
    ELEMENTS OF RESEARCH DESIGN
    • It is important to select the appropriate research design based on the research
    Types of Research problem. Choice is from Basic Research (Exploratory) or Applied Research.

    • If required, the researcher should develop a mathematical model to explain the


    Mathematical Model relationship between variables. This may not apply for exploratory research.

    • The researcher should select an appropriate method for data collection, such as
    Data Collection Method surveys, interviews, or observations.

    • The researcher should select an appropriate sample frame and technique to


    Sampling Methods select the sample from the population.

    • The researcher should select appropriate statistical methods and use probability
    Data Analysis Method and hypothesis testing to analyze the data.

    • The researcher should conduct a pilot study to test the research design and
    Pilot Study refine it if required.
    PHILOSOPHIES OF RESEARCH DESIGN
    PHILOSOPHIES OF RESEARCH
    DESIGN
    Positivism Interpretivism Pragmatism
    • This philosophy assumes that there is • This philosophy assumes that reality • This philosophy seeks to balance positivism
    an objective reality that can be studied is subjective and can only be and interpretivism and considers both
    using scientific methods. It understood through the perspectives quantitative and qualitative data as equally
    important. It emphasizes the practical
    emphasizes the use of quantitative of those being studied. It emphasizes application of research findings and the
    data and statistical analysis to test the use of qualitative data and the need for researchers to be flexible in their
    hypotheses. interpretation of meanings and approach.
    experiences.

    Critical Theory Constructivism


    • This philosophy assumes that knowledge • This philosophy assumes that knowledge
    is shaped by power relations and seeks to is socially constructed and that
    uncover the underlying power dynamics individuals actively participate in
    in society. It emphasizes the need to shaping their own realities. It emphasizes
    challenge dominant ideologies and to the need for researchers to understand the
    give voice to marginalized groups. perspectives and experiences of the
    people they are studying.
    CREATING OUR OWN PHILOSOPHY OF RESEARCH
    DESIGN

    It is important to develop your own philosophy of research design that matches your
    research problem, beliefs, and values. Our philosophy of research design is based on the
    following principles:

    Contextualization Research should be contextualized within the social, cultural, and historical context in which it is
    conducted. This means acknowledging the potential impact of societal structures, cultural values,
    and historical events on the research process and outcomes.

    Impact Research should have a positive impact on society. This includes disseminating the findings to
    relevant stakeholders and contributing to the development of policies and practices that promote
    social justice and equity.

    Collaboration Research should involve collaboration between researchers and participants. This means engaging
    participants as partners in the research process and valuing their contributions.
    CREATING OUR OWN PHILOSOPHY OF RESEARCH
    DESIGN

    Purpose Research should have a clear purpose and a well-defined research question or objective. The
    purpose of the research should be relevant to the field of study and should address a gap in
    current knowledge.

    Rigor Research should be conducted with rigor and precision to ensure that the results are reliable
    and valid. This includes attention to the sampling frame, sample size, data collection methods,
    and data analysis techniques.

    Ethics Research should be conducted with the highest ethical standards. This includes ensuring that
    participants give informed consent, protecting their privacy and confidentiality, and
    minimizing any potential harm or discomfort.

    Transparency Research should be transparent in terms of its methodology, data collection, and
    analysis. This allows other researchers to replicate the study and verify the findings.
    CONCLUSION
    CONCLUSION

    Research design is an essential A good research design There are different Finally, it is important
    part of any research study, and should be neutral, types of research to develop your own
    it provides a framework to guide reliable, valid, and designs, and the philosophy of research
    the researcher in collecting and generalizable. selection should depend design that matches
    analyzing data to answer on the research your research problem,
    research questions or test problem. beliefs, and values.
    hypotheses.
    THANK
    YOU
    MBA 2022-24
    AMITY UNIVERSITY,
    GREATER NOIDA
    CAMPUS

    DATE: 19/02/2023

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