The4th WorldConference
for GraduateResearch
in Tourism,Hospitality
andLeisure
22 - 27 April 2008 , Antalya , Turkey
Proceedings Book
Editedby
Metin KOZAK, Ph.D .
Nazmi KOZAK, Ph.D .
Organized by
Anatolia:An InternationalJournalof
TourismandHospitalityResearch
Ankara , April 2008
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Anatolia: An International Journal of Tourism and Hospitality Research
The 4th World Conference for Graduate Research in Towism, Hospitality and
leisure
Proceedings Book
1.
Tourism
2.
3.
Hospitality
Travel
Food and Beverage
Leisure
Recreation
Graduate Conference
4.
5.
6.
7.
ISNB: 978-975-96260-4-4
Edited by
I. Kozak, Metin
TT.Kozak, Nazmi
Typesetting:
Anatolia: An International Journal of Tourism and Hospitality Research
Printed in Ankara, Turkey
Printing d,1tc:April 2008
Contents
Preface ................................................................................................................................... ....... iii
Nazmi Kozak - Metin Kozak, The Editors
Contents ....................................................................................................................................... vii
Res earch Papers
Modern Tendencies of Professional Training of Specialists in the Sphere of
Tourism in Kazakhstan .................................................. ......................................... .................. 3
A.A. Zholdasbekov - K M Berkinbaev - B. Tasbolat
Examining the Image of Italy, France, and Morocco as a Tour ist Desti nation ................... 12
Abdullah Okumu; - Bahar Ya;in
Religious Needs in the Touris m Industry ............................................................................... 25
Ad i Weidenfeld
Multiple Levels of Consume r Goals in Vacation Decision Making .................... ................ 39
Alain Decrop - Metin Kozak
Turkish Republic of Northern Cyprus Tour ism Marketing towards Turbulent
Waters in Education ................................................................................................................... 50
Ari] Cansel - Ali Bavik - Erdojfan Ekiz
Evolution of Domestic Tourism in Malaysia .......................................................................... 60
Badaruddin Mohamed - Azizi Bahaudin - Shida Jrwana Omar
Measuring Destination Competitiveness : An Application of Travel
and Tourism Competitiveness Index .............................................
Cag1JHale Kayar - Nazmi Kozak
.............................. 72
Privatization of Turkish Airlines in a Deregulating Airline Industry
in the Process of Membership Negotiations with the EU ...... ..................................... ........ 86
<;aglaCizem Ciirel - Ebru Tekin
A Review for Istanbul Considered as the European Capital of Culture 2010 .................... 96
Candan YJ/dmm - Y. Ece inan - Metin Teberler
Changes in Patterns of Trip Plan ning Horizon: A Carhart Analysis Approach .............. 107
Chang Huh - Sung Hee Park
The First Plymouth : Pictorial Element and Destination Image .......................................... 125
Christina Bosdou - Graham Busby
Sustainable Tourism Development at Underwa ter Archaeological Sites ........................ 130
<;igdem Ozkan Aygiin
viii
The 4th World Conference for GraduateResearch in Tourism, Hospitality and Leisure
Understand ing Backpacker Motivation: A Travel Career Approach ................................ 139
Cody Paris - Victor Tcyc
Hea lth and Services in the Balle Fehx Spa - Romania ......................................................... 154
Dan Mire/a - Lozinca lsabela
Using Participatory Rural Appraisal Approach to Conduct Tour ism Skills
Development Training among Women in Africa ................................
.................... 161
Desmond 0. Brown
Reflectio ns on the Articulation of Tou rism and Psy choanalysis
Dimitris Agowidas - Ci.ii Bahar Comcrt-Agouridas - Aydm Beyhan
......................... 172
Importance of Foreign Language in Success of Business for Touri sm Enterprises ..... ... 181
Dogan Kut1.1k1
z - Cengiz Gok - Serdar Baf
Ana lysis of the Landscape Design of Hotels and Resorts in Belck .................................... 192
£/jf Dikmen - Dic/e Oguz
Natural Condition s, Historical Background and Developmental Subsidies:
All It Takes to Succeed! ............................................................................................................ 199
Elvira Bocskei - Balazs Gabor Szita
How influent ial is Social Capital in Alliance Performance? ............................................... 211
Esra On at Calvert - Suzanne lvfurrmann
An Assess ment of the Positioning of Jamaica's Tourism Product in this Dynamic
Glob al Environment ..............
................................... 219
Gaunettc Sinclair
Influence of Rec_reational Natural Resource s of the Eastern Highla nds'
Region on Tourism Development.. ......................................................................................... 228
Gitana Valukoniene - Rasa Jodiene
Event Management and Destination Market ing: Un iversiade 2005 as a Case Study ...... 241
Gokr;e Ozdemi r - Metin Kozak
Evaluating the Contr ibutio n of Tourism on Economic Grow th ..................................... ... 254
Juan Gabriel Brida -Juan 5. Pereyra - Maria Jesus Sud1 Devesa
Tou rism Impact in the Long -Run Mexican Economic Growth
.............................. 265
Juan Gab,ie/ Brida - Edgar JS Carrera - W. Adlin Risso - Stefan F Schubert
Cont ribution of Visitor Information Centres (VICs) in Promo ting Natural
and Cultu ral Recourses in Emerging Tourism Destinations ............................................... 279
Karipis 1 Konst anfJ11os- Tshnitakis N Emmanouil - Skoults os C Sofoklis
Long Hau l Tourism and Climate Change Policies .......... .................................
larr_i' Dw_ver - Peter Forsyth
...... 290
Contents
ix
Environmen tal Resources as a Source of Sustained Competitive
Advantage in Tourism ...................................................................................................... ...... 306
Mada Razumova -Javier Rey -Maquieira -Javier Lozano
Perceiv ing Romania as a Sustainable Tourism Destination ................................... ............ 320
Mazilu Mirela - Man11cscu Roxana
Construction Forms in Coastal Tourism Development ...................................................... 331
Mc1yem A flk - Hacer Mutlu Danao
Predicting the Intention to Purchase Leisure Travel over the Internet:
A Regression Analysis ............................................................................................................. 340
Miguel Maita! - Roger Vaughan -Jonathan Edwards - Rita Peres
Importance of Lakes Potential for Hospitality and Leisure in Ecotourism ..................... 354
Mir Mehrdad Mirsanjari
Tourism, International Migration and Nation-State in Globalized World ....................... 368
Muammer Tuna - <;aglarOzbek - Yasin Giindem
An Interpretation of Local and Regional Architecture in Global Contexts:
A Case Study of Resident ial Touris m Architecture ............................................................. 382
Murat Diindar
Responsibility Accou nting: A Useful Management Tool for the Hotel Industry ........... 391
Nalan Altmta~
Sustainab ility Ana lysis: Visitors Impact on Taman Negara Pahang, Malaysia ............... 399
Nora in Othman - Nor Asmaf117aMohd Annuar - Lim Lay Kian
Tourist Satisfaction and Service Quality in Taman Negara Pahang, Malaysia ................ 412
Nora111Othman - Siti Sabariah Ismail - Rozian Mohd. Taha - 1\1asli11aMahdzar
Es tablishing Importance of Country Attractiveness in Second Homes .... ....................... 428
Nodjza Aminudin - SoHah Abdul Rahman
Safranbolu - Tourism versus Conservation ...... ................................................................... 438
Nu ray Tiirker - Ibrahim Canbulat
Financial Analysis of Travel Agencies under Crisis Environment .... ............................... 447
Okta,, Ta~ - Metin Teberler
Determining the Cost of Market Segments in the Hotel Industry by Using
Activ ity-Based Costing .......................................... ............................................. .................. 453
Oktay Tas - Zeynep Iltu zer
Internal Branding in Tourism Destinations: the Need for Future Research ................... 470
Olivia Wagner- Mike Peters - Markus Schuckert
Word of Mouth Marketing in Tourism and Travel Industry : Opporhmity or Risk? ...... 487
Ozlem Alikilic
X
The4th World Conferencefor GraduateResearchin Tourism,Hospitalityand Leisure
Role of Women in Tourism Employment. ............................... ............................................. 498
Peter Cave - Sezpil Kzlic
Assessing Tourist Total Experience that Influences Satisfaction at
Motor Sport Event ....................................................................................................... ............ 507
Rezian -na Muhammed Kassim - Rosidah Musa - Nora1i1 Od1man
Role of Mobile Electronic Tourist Guide on the Learning Process .. .................................. 516
Rita Peres - Antonia Correia - Miguel Moital
Role of Food in Promoting Chinese Regions on the Web ...... ............................................ 533
Rong Huang
Sustainable Tourism Development In Iran ........................................................................... 542
Roxana Faghri
Emergence of a Creative City : Antalya a Film-induced Tourism Centre .......................... 552
5 Bahar Durmaz - Koray Vehbeyojflu - Tan Yijfitcanlar
Potentials of Hunting Tourism in Kastamonu .......
Sabri Una/ - Sevgi Oztiirk - Ay,5e Kalayo
·················································568
A Study of Cultural Tourism: The Case of Visitors to Prince Edward Island .................. 580
Sean M Hennessey - Dongkoo Yun - Roberta MacDonald - Melissa MacEachem
Travel Intentions to a Major Canadian Tourist Destination:
The Results of a Web-Based Survey .................................... ............................ ................. ...596
Sean M Hennessey - Dongkoo Yun - Roberta MacDonald - Melissa MacEachem
Pro -poor Approach in Tourism as a Means of Ending Poverty: Case study in
Nepal and Sri Lanka ................................................................................................................. 615
Shammika D.L.A.H - Krishangani PPG!
Towards a Better Understanding of Theme Park Experience ............................................. 624
Shuk Ting Doris lo
Control of Ensuring Hygiene in Hospitality Facilities and Check Lists ............................ 632
Sibel Erkal
Analysis of the Position and Technical Characteristics of Nav igable Canals of the
Hydro system Danube -Tisa -Danube from the Aspect of the Tourist Valorization ......... 643
S'kiljaica Vladimir - Curuvija Milos - Curuvija Ivana
Clustering and Web Design as Additional Marketing Tools for Small and
Medium Enterprises (SMEs): Case Study of Tourism Clusters
in the Region of Epirus, Greece ............................................................................................. . 651
Skou ltsos G. Sofoklis - Tsimitakis N Emmanouil - Karipis l Konstanhnos
Where Tourism Runs the Economy and Shapes the Culture ............................................ . 663
Taniy a Shah
xi
Contents
Social Impacts of Tourism in Island Communities : An Exploratory Study of
Community Perceptions and Participation in Aruba .............. ...................................... .... 680
Thais Nierop - Ryan Peterson
New Product Development and Sustainability in Nature-Based Tourism
Destinations ............................................................................................................................... 688
Tsimitakis N Emmanouil - Tsigkani E. Vasiliki
Mobile Sex in a Global Perspective: The Case of Brazilian Sex Workers .......................... 699
VoonChin Phua
Examination of Secondary Data to Portray the Status of Sport Tourism in Turkey ........ 707
Ya vuz YI/d1z - Hasan Fehmi Ma vi
Island Tourism of Jeonnam, Korea ............................................................................... ......... 718
Youngsun Shin
Measuring Destination Images of European Cities .............................................................. 725
Zehra Boz~ay - Hila/ Ozen
Use of Security Aspects in Tourism Servic Management and Marketing ......................... 739
Zeh Demir - Osman Uzun -Ha/dun Miiderriso!Jlu
Intercultural Differences and the Heritage Tourism Experience: An Exploration of
Western and Chinese Values ............. .................................................................................... 749
Zheng Zhou - Steve Butts
Dissertations
Do we Need them Clustered? Competition, Cooperation and Knowledge
Transfer between Visitor Attractions ................................................................................ .... 761
Adi Weidenfeld
An Exploratory Study of the Conceptual Framework of the Low Cost
Carrier - Airport Relationship Development in Southeast Asia ......................................... 763
Cheuk Ki £fiver Lin
Regional Tourism Development along Australia's Murray River : Building
Competitive Advantage through Business Clustering ........................................................ 765
Clare Lade
Transfer of Learned Skills to Changed Behavior in Malaysian Hotel Industry:
Impact on Performance ............................................................ ............................................... 767
Fadzilah Jvlohd Shanff
Adaptive Strategies for Sustainable Regional Development:
The Case Study of Tourism in Coastal Alentejo Region ...................................................... 769
Fernando Teigao dos Santos
xii
The 4th WorldConference for Graduate Researchin Tourism, Hospitality and Leisure
A Discourse on Space Quality Criteria in Guest Rooms for the
Creation of Loyalty ................................................................................................................... 771
HandcEgel
Experiences of Polish Migrants Working in the Hosp itality Industry ............................... 773
Hannafanta
Future Planning and Design Possibilities for Tourism Development
Areas and Tourism Fac ilities ................................... ............................................................... 775
Hanm Sev1i11;
Tourism and its Effects on the Economic Variables .............................. .............................. 777
Mehdj Shafaghatj Charvadch
Exam ining the Relationship of Leadership Style and Organizationa l Culture with
Employee Satisfaction in Ma laysia Hotel ........................................................................ ...... 778
Norwahidah Abd WahM
Positive and Negative Internal Branding Effects of Destination Branding on
Destination Development ..... .............................................. . .................................................. 780
Q]jvia Wagner
Extraordinary Exper iences in Foodie Culture : A Virtual Ethnography ............................ 782
Pamela Watson
Community-ba sed Tourism: Con su mer Beha vior in Homestay Malaysia ................. ..... 784
Salamiah A. Jamal
Travel Law and Effet Utile: The Right to Transfer a Booking and the Claim
for Particip ation in the Journ ey ..................................................................... ......................... 786
Stephan Keiler
Hospitality Management Perspecti v..eson Casino Tourism in Thailand ..
Supatcharajd Jjtpraphaj
............. . 788
Creating Space for 'Cultural and Heritage' w ithin 'Ecotourism': A Case Study
of Chaiyaphum Province, Northeast of Thailand ............ ............................. ...................... 790
Titiyawadee Punmanee
Thesis
Qinghai -Tibet Railway and its Socio-Economic Impacts on the Destination
Development of Lhasa, Tibet
..................................................................................... 795
Candace, Fu Sui Tuen
Tourism and the Cultural Industry : A Viable Growth and Job-creatio n Strategy
for :vlozambique .................................. ...........................................................................
Cassandra Z111cl11i11·
... 797
Content
s
xiii
A Lifestyle Segmenta tion Analysis of the Backpac ker Market : Target ing a
:v!obile Population Through Onli n e Communitie s .......................................... ................... 798
Cody Pan s
Exper ien ces of British Citizens in Didim : A Case of Lifesty le Migration ........................ 800
FalHiye Oz/em Nud rali
Reasons an d Suggeste d Solutions of Unde rde velop ment of The rmal
Touri sm in Turkey .......................................................................................................... ......... 802
Feryal Dal
Rationale for Tour ism-based Pluria ctivity on Farms in S.W. England .............................. 803
Ian McKjn /ey
Developing a Framewor k for an Environmental Assessment Method for
Chinese Restauran ts in Hong Kong
......................................................................... 805
Jennj/cr Y. lo
Perceived Importance of Wine Regions' and Wineries' Features from the
Perspect ive of Po tentia l Israeli Visitors ................................................................................. 807
Uvnat Ben-Nun
Commodification of Backpacking .......................................................................................... 809
Ma1* J Salvaggjo
An Investigation of Influencing Factors on Tou rists' Shoppi ng Attitude of Irania n
Handmade Car pet .................................................................................................................... 811
Marz ich Yazdanj
Dimensions of Qua lity Serv ice Del ivery at the Airpo r t on Custome rs' Satisfaction ....... 813
Mosh iane Maseko
The Desert Que en Trip' : A Journ ey of Gender and Nationality ................... ..................... 815
Na 'ama Shake d - l evy
'World He ritage Site' - Is It a Brand Name? ................. ........................................................ 817
Raviv COHEN
Implementation of Customer Relationship Management (CRM) in the
Hotel Industry .....................................................................................................
RoyaRahimj
.......... . 819
Typology of Inbound Tour ists Visit ing Iran ......................................................................... 821
Sahamaz Amirtahmaseb
Promotion of Metropolitan Area of Oradea .......................................................................... 823
nnte Adjna Ramona
From "Familial Vacation" to "Vacations for Families" ................................
Yael Ram
............. 825
Effective Factors for Attrac ting Medical Tourism in Iran ................................................... 827
Zahra Kazemi
The 4th Wor ld Conference for Graduate Research in Tourism, Hospitality and Leisure: 438--:--22- 27 April 2008, Antalya , T .,-.
Printed in Turkey. All rights rese" ;,:
=
ISBN: 978 -975 -9626C-
Safranbolu
-TourismVersusConservation
Nuray TURKER
Tourism Management
Karabi.ik University, Turkey
E-m ail: tnuray @hotmail .com
ThrahimCANBULAT
Consultant
Canbulat&Canbulat Tourism and Trading Co., Turkey
E-ma1J:Ibrahim @canbulat.com.tr
ABSTRACT
Safranbolu can be desc ribed as a Gem City which developed her crystallized beauty in long lastec
negligence. With her more than 1200 registered historic monuments, she ranks in 3rd position afte•
Istanbul and Bursa. Starting with the extensive academic surveys and researches in 60s as well as
early 70s, Safranbolu became a model for historic city conservation in Turkey. Having been ·rcluded in UNESCO World Cultural Heritage, in 1995 highlighted its name in intellectua
spheres .Being acquainted with tourism started in 90s by the initiations of TTOK and opening of ve",
first touristic hotel after the restoration of one of the largest mansions in Safranbolu . Althoug"
towns like Beypazan, Mudurnu, TaraklI, etc. this time. In this paper we will discuss the passed 15
years of Safranbolu in cultural tourism parallel to the developments of conservation practice. There
are about 40 historic mansions which were restored as hotels, almost all historic market turned to
souvenir shops, and cityscape has been face lifted to satisfy the expectations of tourists . The development of cultural tourism and interaction with conservation will be discussed within the framework of ICOMOS - International Cultural Tourism Charter.
Key words: Cultural tourism, historic city, conservation .
INTRODUCTION
Due to the positive economic impact on economics, the governments have su pported tourism that has created a boom in the sector especially after the Second
World War, and eventually affected all social, natural, cultural and phys ical
systems, negat ively and positive ly in all extends. In short, while tourism affec ts
economics of a region positively, affects all other systems negatively or po sitively and time to time on both opposite directions . Of course, tourism increases the income of the population in region , creates a good atmosphere for
ResearchPapers
439
social and cultural interaction of the different societies and all these create bet ter understanding in different nations and support friendship and peace.
Whereby, all these affect historical, natural and cultural values as well as traditions and beliefs of the society, negatively according to some actors . This multidirectional effect of tourism on human and natural values attracts the interest
of mu ltidisciplinary researchers as well as politicians and executives. For example, local executives arc interested in criminal site of the interaction of locals
and guests; politicians are interested in cost and benefit of tourism and finally,
academic corps surveys the behavior of locals by placing those relations into
interdisciplinary canvas. (Hernandez et al. 1996:755)
CULTURAL TOURISM
Development of cultural tourism is the fastest of all. It is stated that has been
grooving in number by as much as 15% per annum in the last decade and very
likely that will keep the same pace . European Commission discovered that 20%
of tourists visits Europe were made for cultural purposes. Furthermore, culture
was a main component of travel for 60% of the visitors. (WTO 2001: 4-5) Cultural tourism and heritage are closely interdependent. While speaking about
the tourism versus va lues of the host community, we should underline the
similarity between cultural tourism versus heritage sites and monuments. In
this paper, we will discuss the effects of cultural tourism on Safranbolu, which
is World Cultural heritage mainly on tangible values but we should show it
affected intang ible values, as well, knowing that getting in touch with the host
community is an integral part of cultural tourism .
Whereby, we should mention about an important NGO, which is ICOMOS to
highlight its very valuable charters on the use of tangible cultural heritages
within the context of different parameters . Cultural tourism is one those which
is in strong interaction with the heritage sites and monuments . Please refer to
ICOMOS "Charter of Cultural Tourism" which is made in 1994 and "8 th Draf t,
for Adoption by lCOMOS at the 12th General Assembly, Mexico, October 1999".
We like to quote the following from the 8th Draft as follows:
•
Plinciple 1 - Since domestic and international tourism is among the
foremos t vehicles for cultural exchange, conservation should provide
responsib le and well managed opportunities for members of the host
community and visitors to experience and understand that community's heritage and culture at first hand.
440
The4th World Conferencefor GraduateResearchin Tourism,Hospitality and Leisure
•
•
Principle 2- The relationship between Heritage Places and Tourism is
dynamic and may involve conflic ting values . It should be managed in
a sustainable way for present and future generations.
Principle 3 - Conservation and Tourism Planning for Heritage Places
should ensure that the Visitor Experience will be worthwhile, satisfy ing and enjoyable.
•
Principle 4 - Host communities and ind igenous peoples should be involved in p lanning for conservation and tourism .
•
Piinciple 5 - Tourism and conservation
host community.
•
Principle 6 - Tourism promotion programmes should protect and enhance Natural and Cultural Heritage characteristics.
activities should benefit the
SAFRANBOLU AS A GEM CITY
By her around 1200 regi stered historic monuments, Safranbolu ranks third after
Istanbul and Bursa while second percentagewise (2%) after Istanbul, only . Losing aJl of her economic functions like transportation services, industry and
agriculture, Safranbolu turned to an abandoned settlement from 1920s until
1970s. Due to many reasons, it was almost fossilized until its being rediscov ered by some academic corps. By the effectiv e influenc e of the acad em icians,
the people of Safranbolu recognized the value of their inheritance but did not
know how to exploit. In 1990s, two important things altered the future of Safranbolu, effectively. First are the initiatives of TTOK (Turkey's Touring and
Automobile Club) by purchasing one of the most impressive mansions of Safranbolu and restoring it as a hotel. Second is being list ed as World Heritage by
UNESCO. From then on the tourism developed rapidly and Safranbolu became
a model for simi lar historic towns in Turkey. In Exhibit 1 & 2, w e like to show
the development of tourism in Safranbolu.
40.000
20.000
0 -1---'--'---'-----'---- - - - - ~-'----...-'------'--,-----4
1993
1997
1998
1999
2CXX)
2001
2002:
2003
2004
2005
2006
2:CXJ7
Exhibit J. N umb er of touri st lodg ings (So urce Safra n bo lu Tour ist Inform ation Office)
---ResearchPapers
441
Average 16% of the stays are by foreigners. The Office of Tourism of Safran bolu estimates that excurs ionists as almost four times of the lodg ings . Therefore, as a roug h estimate Safranb olu will attract around 700 000 tour ists in 2008.
~
0-l-~-------------1999
2XX)
2001
2002
----'---- -- -----'--'-'
2003
2004
2005
2003
2007
Years
Exhjbjf 2. Number of hote l beds (Source: Safra n bolu Tour ist Information Office)
Between 1999 and 2007, wh ile the number of hote l beds is increased 3.15
times, the number of tourist lodging is increased only 2.56 times. This of course
puts the hotels under the pressure of tougher competit ion . From the same figures, we find the occupancy rate of h otel beds in Safra n bolu in 2007 as 19%,
wh ich is very low in all respects .
If we look at the dist ribution of beds into various categor ies, we see that 4
city hotels w ith 2-3 stars have tota l 371 beds, either Ministry of Cu lture and
Tou rism of Mu nicipality licensed ren ovated histo ri c 55 ma n sions have total
1280 beds which we will refer later on and 26 family op era ted guest houses
h ave total 335 beds, presently (Source : District Government of Safranbolu) . In
Exhibit 3, we show the distribution of lodgings along the mont h s as average of
recent four years. The irreg u larities in the d istribution of the lodg ings of local
tour ists are caused by the opening and closing of sch ools as we ll as relig ious
h olidays .
The 4th World Conference for Graduate Researc
h in Tourism, Hospitality and Leisure
442
8CXX)
! □ Local
o Faeign j
3000
200'.)
1<XX>I
I-------0-
1
-
2
-
-~
3
.-
4
----5
-
6
-,
7
8
9
-.
10
-
11
✓
12
Exhibit 3. Monthly distribution of lodgings. (Source: Safranbolu Tourist Information Office)
CONSERVATION OF SAFRANBOLU
Safranbolu has a unique difference than almost all of the UNESCO World Heritage Sites in Turkey. Except Istanbul, all others are mostly natural or cultural
sites and monume n ts whe re there is no social life exists. This is the advantage
of Safranbolu whe re you can experience the daily life, the traditions as well ass
the int ang ible her itage of the host community. On the other hand, this creates a
real burden into the restoration process. Any restoration project has to consider
human values like its social life and cu lture. On the other hand, Safranbol u is
unique with her completely preserved physical values like, streets with walls
and p aveme n ts, shops, tanneries, baths, houses wit h gardens, etc. In shor t, not
only ind ividual but also complete cityscape has been inherited. Al l these had
been the reasons for the selection as World He ritage by UNESCO . No t only the
governing body and executives of Safranbolu but also the tourism actors
should care these delicate characteristics. The main aim of this pape r is to high ligh t the interaction of tourism and cultural her itage by discussing the development of tourism in Safranbolu .
The inventory of the historic buildings was publ ishe d in Official Gazette in
1987 and the legislative frame has been put into force after the decree of the
Muni cipality of Safranbol u was made in 1975. The very first project was realized as the fai;ade and roof restoration in two streets and Yemeniciler Aras tas1
I
...
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443
of Safranbolu by the finance of the Minis try of Culture in 1994. As we stated
above, TTOK had put Havuzlu Asmazlar Mansion in service as a hotel with a
restaurant in same years . In the last 10 years, the restoration of almost all public
and religi ous building have been completed and presented to the service. Par allel to the activities of the governmental organizations, many private investors
bought important amount of historic mansions and renovated them for touristic use . The number of mansions, which are in service, is 55 with a lodging capacity of 1280 beds as of 2008.
Unfortunately, the development of tourism has brought some bad effects on
restoration when only the market parameters were uncontrollably effective.
Only with a simple calculation, we can find out that the average number of
beds in restored mans ion s is around 23. We know from the district registrations
that the average number of famil y was 5 - 6 until 20th Cen tury. This indicates
mass tourism and its severe effects on historic monumen ts. We can not only
blame on the hosts but also on the travel agents or tourism related commercial
corps. Presently, most of the historic mansions turned into dormitories and no
more are authentic Ottoman mansions in which you can find the Genus loCJ~
anymore. More important than this is the install a tion of many bathrooms into
the timber construction, which is not resistant to humidity . One may think that
it is absurd to support city hotels in a tou rist-historic city but they are actually
life-jackets to decrease the pressure of mass tourism on man sions . Within this
perspective, we support a reasonable number of city hote ls where groups and
businesspersons can stay . Unfortunately, solution to this problem is not easy . It
can only be achieved by the responsible in volvement of all actors.
Accordi ng to the survey of Tiirker (2006: 26) a great majority of tourists
stated that the infrastructure and municipality services were not adequate .
Afterwards, it is understood that the main rea son of complains are related to
the clumsy pavement of Safranbolu streets which are valuable parts of the pattern, indeed. Nowadays, we have a very clever so lution to those complains . An
investor started operating club-cars within the his toric dis tric t of Safranbolu, by
the su pport of head-sets, which provide infor mation in 3 languages .
Although bein g the best of all sim ilar historic towns like Mud urnu , Beypazan, Tarakli, etc. Safranbo lu is also vulnerable to the actions of inexperienc ed
and uneduca ted local deci sion makers . For many of those, restoration is syno nym of face-l ifting . Even, in Safranbolu we have experi enced some decorative
repair works like varnishing the wooden parts or using modern paints and
chemicals, which turn a 150 years old mansion into modern villas . For a better
444
The4th World Conferencefor GraduateResearchin Tourism, Hospitalityand Leisure
understanding, you should refer to the photos of Beypazan where the lost
wooden parts of old mansions have been imitated by brown paints on white
plasters.
Commercialization of tourism had also affected the central business district
of historic Safranbolu, once it was all related to the processing of leather goods
made by the famous tanneries of Safranbolu. There are only one or two samples left after all turned to souvenir shops where simple products which are
made either in China or India . All the characteristics of the business district
have been lost and unfortunately, no valuable solution has been put into.
Tiirker's another survey was on host communities perceptions related to
tourism and tourists (Tiirker, 2006). From this survey, we know that the host
community is disturbed of higher living expenses and real estate prices. This is
a serious trouble for the historic district of Safranbolu. Presently, about 5 - 6
000 people live in the historic houses of Safranbolu. This create a very genuine
social life in the historic district. Unfortunately, tourism brings not only positive impacts but also negative effects on the host community. If these problems
will not be solved, the host community will most probably leave its p lace either
to higher income groups or to commercial function in which hotels and other
tourism related services will be majority. Eventually, the historic district will
lose its authentic social characteristics and may tum to a theater's stage.
CONCLUSION
Presently, UNESCO Turkey National Committee is working on the Management of Heritage Sites, which need to have been composed of multidisciplinary
and unbound members to optimize the objectives of various actors seeking the
values of human being. Any piecemeal approach to the solution of problems
will only harm the historic sites. Even accepting that tourism injects valuable
sources for the conservation and restoration, the tourism activities should be
orchestrated by a special managerial committee in historic sites.
ResearchPapers
445
almost
a ree
totally agree
IMPACTS OF TOURISM
I disagree
No answer
Total
n
%
n
%
n
%
n
%
n
%
Increase in noise and in the
population of the city
47
15
101
32
122
38
47
15
317
100
Corruption in family relations
36
11
68
22
169
53
44
14
317
100
138
44
119
38
27
8
33
10
317
100
Increase in good manners
74
23
138
44
64
20
41
13
317
100
Corruption in morality
31
10
109
34
136
43
41
13
317
100
31
10
99
31
138
44
49
15
317
100
Increase in employment
opportunities
Corruption in tradition and
customs
Increase in infrastructure
standards
Commercialism in handicrafts
Cultural conflicts between the
local people and visitors due to
the disrespectful behaviors of
77
24
141
45
53
17
46
14
317
100
159
50
96
30
25
8
37
12
317
100
38
12
113
36
116
37
50
15
317
100
Spoilage of cultural heritage
related to touristic activities
28
9
46
15
191
60
52
16
317
100
Pollution in natural resources
27
9
83
26
152
48
55
17
317
100
Inadequacy of public utility
services
41
13
62
20
170
54
43
13
317
100
Increase in crime in the city
22
7
68
22
172
54
55
17
317
100
Increase in social activities
126
40
107
34
27
8
57
18
317
100
Increase in investment
118
37
119
37
37
12
43
14
317
100
57
18
113
35
94
30
53
17
317
100
Increase in cost of living
Increase in the cost of land and
real estates
133
42
106
34
33
10
45
14
317
100
168
53
83
26
29
g
37
12
317
100
People became more materialist
165
52
88
28
24
8
40
12
317
100
visitors
Increase in traffic jam
ExNbJ't 5 Residents' perceptions
related to the impacts of tourism
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