PENYERAHAN DAN PENILAIAN TUGASAN

ASSIGNMENT SUBMISSION AND ASSESSMENT

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BBSB4103
CROSS-CULTURAL MANAGEMENT
JANUARY 2014
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ARAHAN KEPADA PELAJAR / INSTRUCTIONS TO STUDENTS

1. Tugasan ini mengandungi SATU (1) soalan sahaja yang disediakan dalam Bahasa Melayu dan
Bahasa Inggeris / This assignment contains only ONE (1) question that is set in both Malay and
English.

2. Jawab dalam Bahasa Melayu atau Bahasa Inggeris. / Answer in Malay or English.

3. Muat turunkan templat tugasan versi bahasa yang berkenaan daripada MyVLE untuk
penyediaan dan penyerahan tugasan anda. Tugasan anda hendaklah ditaip dengan
menggunakan saiz fon 12 Times New Roman dan langkau baris 1.5. / Download the language
version of the assignment template concerned from the MyVLE for preparation and submission
of your assignment. Your assignment should be typed using 12 point Times New Roman font
and 1.5 line spacing.

4. Tugasan anda hendaklah antara 2500 hingga 3000 patah perkataan tidak termasuk rujukan.
Bilangan perkataan hendaklah ditunjukkan di hujung tugasan anda. Jangan menyalin soalan dan
arahan tugasan dalam jawapan anda. / Your assignment should be between 2500 to 3000 words
excluding references. The number of words should be shown at the end of your assignment. Do
not copy the assignment question and instructions to your answer.

5. Anda dikehendaki menghantar tugasan SECARA ON-LINE melalui MyVLE. Sila rujuk kepada portal
untuk arahan mengenai prosedur menghantar tugasan anda secara on-line. Anda dinasihatkan
menyimpan senaskah tugasan yang diserahkan untuk rujukan sendiri. / You must submit your
assignment ON-LINE via the MyVLE. Refer to the portal for instructions on the procedures to
submit your assignment on-line. You are advised to keep a copy of your submitted assignment for
personal reference.

6. Anda hanya boleh menghantar tugasan SEKALI sahaja dalam SATU fail. / You can submit your
assignment ONCE only in a SINGLE file.

7. Tugasan anda hendaklah diserahkan antara 3hb Mac 2014 hingga 16hb Mac 2014. Serahan
selepas 16hb Mac 2014 TIDAK akan diterima. / Your assignment must be submitted between 3rd
March 2014 until 16th March 2014. Submission after 16th March 2014 will NOT be accepted.

8. Tugasan hendaklah disiapkan secara individu. Anda dilarang meniru tugasan orang lain. Anda
juga dilarang sama sekali memplagiat kerja orang lain sebagai kerja sendiri. /
Your assignment should be prepared individually. You should not copy another person’s
assignment. You should also not plagiarise another person’s work as your own.
PENILAIAN / EVALUATION
Tugasan ini menyumbang sehingga 40% daripada jumlah markah kursus berkenaan dan akan dinilai
berdasarkan kepada Rubrik yang dilampirkan. / This assignment accounts for 40% of the total
marks for the course and shall be assessed based on the Rubrics attached .

Anda akan diberikan maklum balas tentang tugasan ini sebelum Peperiksaan Akhir Semester
bermula. / You would be given feedback on the assignment before the Final Semester Examination
commences.

PLAGIARISME: POTONGAN MARKAH / PLAGIARISM: MARKS DEDUCTION

Amaran: Tugasan yang diserahkan, secara automatik, akan disemak untuk menentukan kadar
pertindihan. Jika plagiarisme dikesan, markah akan dipotong seperti berikut: / Warning: The
submitted assignment will automatically undergo a similarity check. If plagiarism is detected, marks
would be deducted as follows:

 Tugasan dengan pertindihan kandungan antara 10 - 30%: potongan 20% daripada jumlah markah
yang diperoleh.
 Tugasan dengan pertindihan kandungan antara 31 - 50%: potongan 40% daripada jumlah markah
yang diperoleh.
 Tugasan dengan pertindihan kandungan lebih daripada 50%: Markah sifar akan diberikan.
 Assignments with 10 - 30% overlap with others: 20% deduction from the total marks scored.
 Assignments with 31 - 50% overlap with others: 40% deduction from the total marks scored.
 Assignments with more than 50% overlap with others: Zero mark would be given.
 ASSIGNMENT QUESTION

PURPOSE

The purpose of this assignment is to develop learners’ ability to evaluate the influence of the
cultural spheres in improving the competitive advantage of a company.

Tujuan tugasan ini adalah untuk membangunkan keupayaan pelajar untuk menilai pengaruh bidang-
bidang kebudayaan di dalam meningkatkan kelebihan daya saing sesebuah syarikat.

REQUIREMENT

Choose a company and evaluate the influence of the cultural spheres in improving the competitive
advantage of the company in today’s business world.

Pilih satu syarikat dan buat penilaian terhadap pengaruh bidang-bidang kebudayaan ke arah
meningkatkan kelebihan daya saing syarikat tersebut di dalam dunia perniagaan masa kini.

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MUKA SURAT TAMAT / END OF PAGE

 ATTACHMENT
ASSIGNMENT RUBRICS

BBSB4103/CROSS CULTURE MANAGEMENT/JANUARY 2014

Low Fair Above average Excellent

Criteria Weight Max
0 1 2 3 4
Marks
Introduction on the selected No introduction Vague introduction, covering Rather clear introduction Clear introduction covering Very clear introduction
company. given. some characteristics from the covering the name of the the name of the company, covering the name of the
name of the company, its company, its geographic its geographic location, its company, its geographic
geographic location, its location, its citizens and main citizens and main business location, its citizens and main
citizens and main business business activity. activity. business activity.
activity.
1
4
Pengenalan kepada syarikat Pengenalan kabur, Pengenalan agak jelas Pengenalan jelas meliputi Pengenalan sangat jelas
Tiada
yang dipilih. meliputi beberapa ciri dari meliputi nama syarikat, nama syarikat, lokasi meliputi nama syarikat,
pengenalan
segi nama syarikat, lokasi lokasi geografinya, geografinya, lokasi geografinya,
diberikan.
geografi, warganegaranya warganegaranya dan aktiviti warganegaranya dan warganegaranya dan
dan aktiviti utama utama perniagaan. aktiviti utama perniagaan. aktiviti utama perniagaan.
perniagaan.
Evaluation of first cultural No evaluation Able to evaluate the first of Able to evaluate the first of Able to evaluate the first of Able to evaluate the first of
sphere. provided. cultural sphere influence on cultural sphere influence on cultural sphere influence on cultural sphere influence on
competitive advantage using competitive advantage using competitive advantage competitive advantage using
one example. The two examples. The evaluation using three examples. The four examples. The
evaluation was rather vague was rather vague and brief. evaluation was clear but evaluation was very clear and
and too brief. lacked detail. detailed .

Penilaian bidang kebudayaan 2

8
pertama. Tiada penilaian Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh
disediakan. bidang kebudayaan yang bidang kebudayaan bidang kebudayaan bidang kebudayaan
pertama ke atas daya saing pertama ke atas daya saing pertama ke atas daya pertama ke atas daya saing
syarikat menggunakan syarikat menggunakan dua saing syarikat syarikat menggunakan
satu contoh. Penilaian contoh. Penilaian agak menggunakan tiga empat contoh. Penilaian
agak kabur dan terlalu kabur dan ringkas. contoh. Penilaian jelas adalah sangat jelas dan
ringkas. tetapi kurang terperinci. terperinci.
Evaluation of second cultural No evaluation Able to evaluate the second Able to evaluate the second of Able to evaluate the second Able to evaluate the second
sphere. provided. of cultural sphere influence cultural sphere influence on of cultural sphere influence of cultural sphere influence
on competitive advantage competitive advantage using on competitive advantage on competitive advantage
using one example. The two examples. The evaluation using three examples. The using four examples. The
evaluation was rather vague was rather vague and brief. evaluation was clear but evaluation was very clear and
and too brief. lacked detail. detailed.
2
8
Penilaian bidang kebudayaan Tiada penilaian Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh
kedua. disediakan. bidang kebudayaan kedua bidang kebudayaan kedua bidang kebudayaan kedua bidang kebudayaan kedua
ke atas daya saing syarikat ke atas daya saing syarikat ke atas daya saing syarikat ke atas daya saing syarikat
menggunakan satu contoh. menggunakan dua contoh. menggunakan tiga menggunakan empat
Penilaian agak kabur dan Penilaian agak kabur dan contoh. Penilaian jelas contoh. Penilaian adalah
terlalu ringkas. ringkas. tetapi kurang terperinci. sangat jelas dan terperinci.
Evaluation of third cultural No evaluation Able to evaluate the third of Able to evaluate the third of Able to evaluate the third of Able to evaluate the third of
sphere. provided. cultural sphere influence on cultural sphere influence on cultural sphere influence on cultural sphere influence on
competitive advantage using competitive advantage using competitive advantage competitive advantage using
one example. The evaluation two examples. The evaluation using three examples. The four examples. The
was rather vague and too was rather vague and brief. evaluation was clear but evaluation was very clear and
brief. lacked detail. detailed.
2
8
Penilaian bidang kebudayaan Tiada penilaian Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh
ketiga. disediakan. bidang kebudayaan ketiga bidang kebudayaan ketiga bidang kebudayaan ketiga bidang kebudayaan ketiga
ke atas daya saing syarikat ke atas daya saing syarikat ke atas daya saing syarikat ke atas daya saing syarikat
menggunakan satu contoh. menggunakan dua contoh. menggunakan tiga menggunakan empat
Penilaian agak kabur dan Penilaian agak kabur dan contoh. Penilaian jelas contoh. Penilaian adalah
terlalu ringkas. ringkas. tetapi kurang terperinci. sangat jelas dan terperinci.
Evaluation of fourth cultural No evaluation Able to evaluate the fourth Able to evaluate the fourth of Able to evaluate the fourth Able to evaluate the fourth of
sphere. provided. of cultural sphere influence cultural sphere influence on of cultural sphere influence cultural sphere influence on
on competitive advantage competitive advantage using on competitive advantage competitive advantage using
using an example. The two examples. The evaluation using three examples. The four examples. The
evaluation was rather vague was rather vague and brief. evaluation was clear but evaluation was very clear and
and too brief. lacked detail. detailed.
Penilaian bidang kebudayaan 2 Tiada penilaian Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh Dapat menilai pengaruh 8
keempat. disediakan. bidang kebudayaan bidang kebudayaan bidang kebudayaan bidang kebudayaan
keempat ke atas daya keempat ke atas daya saing keempat ke atas daya keempat ke atas daya
saing syarikat syarikat menggunakan dua saing syarikat saing syarikat
menggunakan satu contoh. contoh. Penilaian agak menggunakan tiga menggunakan empat
Penilaian agak kabur dan kabur dan ringkas. contoh. Penilaian jelas contoh. Penilaian adalah
terlalu ringkas. tetapi kurang terperinci. sangat jelas dan terperinci.
Summary. No summary Able to summarise only one Able to summarise two Able to summarise three Able to summarise all four
given. sphere pertaining to the spheres pertaining to the spheres pertaining to the spheres pertaining to the
selected company. selected company. selected company. selected company.
1
Rumusan. Tiada rumusan. Dapat merumuskan hanya Dapat merumuskan dua Dapat meringkaskan tiga Dapat merumuskan 4
satu bidang berkaitan bidang berkaitan dengan bidang berkaitan dengan kesemua empat bidang
dengan syarikat yang syarikat yang dipilih. syarikat yang dipilih. berkaitan dengan syarikat
dipilih. yang dipilih.
Total points 10 40