Chapter 6 Environment Energy
Chapter 6 Environment Energy
Chapter 6 Environment Energy
Chapter 7
Introduction
Ecological factors affecting business
• Ecological factors influencing business are connected to actions and
processes necessary to protect natural environment and in the same
time maintain or increase efficiency of the corporation. Ecology often
takes form of so called corporate environmentalism, i.e. all actions
promoting sustainability, gaining consumer appreciation of eco-
friendly products and services, creating image of responsible
corporation. There are several ecological factors influencing
management decision and business goals. Proper identification of
natural environment and its influences during strategic analysis (STEEP
analysis, SWOT analysis, TOWS analysis) could lead to better strategic
alignment of company to ecosystem and state regulations.
Ecological laws and regulations
• government policy and policymaker engagement in environmental protection,
• fees and fines for using natural environment,
• regulations of waste disposal, recycling and storing,
• regulations of carbon CO2 and toxic fumes emission,
• relative “value of nature” in political campaigns,
• increasingly stringent environmental regulations on regional, state and
international levels,
• cost of non-compliance with ecological regulations,
• incentives for businesses and customers for using clean products and services,
• activities of government agencies tracking business activities, giving permits,
setting minimal standards for any air emissions, procedures for handling waste
and hazardous materials, etc.
• requirements for implementing environmental standards e.g. ISO 14000,
Social pressure towards clean business