The document discusses maintaining and updating ICT projects for social change, including generating reports, updating content, checking links, and monitoring social impact. It also discusses using internet activism and social media to communicate and organize citizen movements.
The document discusses maintaining and updating ICT projects for social change, including generating reports, updating content, checking links, and monitoring social impact. It also discusses using internet activism and social media to communicate and organize citizen movements.
The document discusses maintaining and updating ICT projects for social change, including generating reports, updating content, checking links, and monitoring social impact. It also discusses using internet activism and social media to communicate and organize citizen movements.
The document discusses maintaining and updating ICT projects for social change, including generating reports, updating content, checking links, and monitoring social impact. It also discusses using internet activism and social media to communicate and organize citizen movements.
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Module 10:
Analytics and Maintenance
of ICT Project At the end of this module, We can : • Generate a report on the performance of our ICT project for social change on the basis of data gathered from available monitoring tools and evaluating techniques. • Create a reflexive piece or output using ICT tool, platform, or application of choice on the learning experience undergone during the semester. Analytics and Maintenance of ICT Projects • In this module, the focus will be on the application of the concepts learned in the previous module on social change projects in ICT, which includes monitoring the amount of traffic and user views on ICT applications dedicated for social change. Updating Content and Maintaining Traffic to an ICT Project for Social Change • Regular Web site maintenance is essential to keep the viewers of the Web site satisfied and its content error free. • Common problems brought upon by Web sites not properly maintained are broken links and the presence of nonfunctioning site elements. • For social change Web sites, new happenings and events will surely be sought after; thus, maintenance and updates are essential. Updating Content and Maintaining Traffic to an ICT Project for Social Change Updates can include the following parameters: • Product Updates – Items or services offered by the Web site are referred to as products. • Discontinuation of a product – Similar to the announcement of new products, viewers should be informed that a certain service or product offered by the Web site has already been phased out or no longer exists. Updating Content and Maintaining Traffic to an ICT Project for Social Change • Change in prices – The change in prices should be announced on the Web site so that customers will not be caught unaware when purchasing items on your Web site. • Company or organization news – This update ensures that the viewers of the Web site are aware of what is happening to the company or organization that owns the Web site. • Feature addition – Upon the creation of the Web site, there are times where activities are deadline bound. Updating Content and Maintaining Traffic to an ICT Project for Social Change • Link checking – Links are most prone to errors, and that is why it is a must to check and maintain them and the Web sites or pages they are directed to. • Composer – This is a tool that is formerly part of Netscape and Mozilla Web browser. This tool is a WYSIWYG editor that can display immediately any changes done in the structure or the program of the Web site. Updating Content and Maintaining Traffic to an ICT Project for Social Change • FTP and FTP Commander – FTP is an acronym for the file transfer protocol. The program is similar to a Windows Explorer application. • Xenu’s Link Sleuth (Xenu) - One of the essential maintenance targets should be the links of the Web site. Xenu is a free package application for link checking. If a link is broken, and the solution to fix it. Updating Content and Maintaining Traffic to an ICT Project for Social Change • Increasing number of images - In updating the Web site, increasing number of images can cause layout and management problems. Monitoring the Social Impact of Advocacies • Social network advertising or social media targeting is a term that describes online advertising using social media and its networking services. • Because social media account registration requires different vital user information, social media can be used by this application to target a certain group of individuals with common demographic characteristics. Internet Activism • Internet activism or online activism refers to the use of ICT technologies to communicate faster with different individuals and citizen movements efficiently. • The technology is usually used to solicit resources and cause-related fundraising, community building, and organizing. • There are there main categories of online activism: awareness or advocacy, organization or mobilization, and action or reaction. Internet Activism • The most popular type of activism is the hashtag activism.
• A hashtag (#) is a common tool in most social media