Republic of The Philippines Department of Education Division of Bohol

Republic of the Philippines
Department of Education
Region VII, Central Visayas
DIVISION OF BOHOL
Media and Information Literacy

FIRST QUARTER
Quarter : 1 Week : 2 Day : 7 Activity No. : 7

Competency: : Compare and contrast how one particular issue or news is
presented through the different types of media (print,
broadcast, online)
Objective : Classify contents of different media types
Topic : Types of Media
: Hand-outs, Smart Phones/Laptop/Tab

Presentations
Reference : Media and Information Literacy by: Mark N. Abadiano Ph.D.
Media and Information Literacy by Maria Jovita E. Zarate
Media and Information Literacy Teaching Guide for SHS
Teachers in Collaboration by CHED and Philippine Normal
University
What are the different types of Media? By Wendy Gooseberry
Copyrights : For Classroom Use
Concept Notes
Media is the term we use to refer to different types of media that provide us with
important information and knowledge. Media has always been part of our society, even
when people used paintings and writings to share information. As time passed, people
came up with different modes to provide news to the public. Based on the type of
medium, their role may be different, but they all exist to communicate to the audience
and affect their perceptions. Today, we don’t have to travel oceans or wait for a pigeon
to get the latest news. Here, you’ll learn a lot about today’s media falling under three
main categories.
Different Types of Media

The goal of media is to convey an advertising message to the audience through the
most appropriate media channel for their product.
In general, you can classify media in three main categories.
1. Print Media. This type of news media used to be the only way of delivering
information to the public. For the generations of the 80s and 90s, print media
was the only media of entertainment. People relied on newspapers and
magazines to learn everything, from recipes and entertainment news to
important information about the country or the world. Print media includes:
 Newspapers – printed and distributed on a daily or weekly basis. They include
news related to sports, politics, technology, science, local news, national news,
international news, birth notices, as well as entertainment news related to
fashion, celebrities, and movies. Today’s parents grew up with this type of
printed media.
 Magazines – printed on a weekly, monthly, quarterly, or annual basis. It
contains information about finance, food, lifestyle, fashion, sports, etc.
 Books – focused on a particular topic or subject, giving the reader a chance to
spread their knowledge about their favorite topic.
 Banners – used to advertise a company’s services and products, hung on easily-
noticed sights to attract people’s attention.
 Billboards – huge advertisements created with the help of computers. Their goal
is to attract people passing by movies, sports, animation, nature, travel, politics,
cartoon, and religion. It’s the number one broadcasting media due to its reach
to the audience.
2. Radio – uses radio waves to transmit entertaining, informative, and educative

content to the public. Due to its high reach to the audience, radio is widely used for
advertising products and services. Radio is one of the oldest means of entertainment,
and today people often hear it to find out the weather and traffic while commuting.
 Movies – film, motion picture, screenplay, moving picture, or movie has world-
wide reachability. It’s the best type of mass media to promote cultures and
spread social awareness. Movies have always played a huge part in the
entertainment world.
3. Internet/Online Media. Nowadays, we are relying on the Internet to get the news
a lot more often than the traditional news sources. Websites provide information in the
form of video, text, and audio. We can even choose the way we want to receive the
news. Types of Internet media include:
 Social networks or websites – including Facebook, Instagram, Twitter,
YouTube, Tumblr, LinkedIn, Snapchat, Quora, Reddit, Pinterest, etc. They are
user-friendly and widely used by people around the world. Although we can find
any news here, they may be misleading because of the lack of regulations on
the content shared.
 Online forums - an online place where we can comment, message, or discuss
a particular topic. Forums allow us to share knowledge with other people with
the same interest. That’s why it’s regarded as the best platform to seek support
and assistance.
 Podcast – a series of audios focused on a particular topic or theme. We can
listen to them on a computer or a mobile phone. It’s a platform that allows
anyone to share their knowledge and communicate with the world.
Activity 1: Write the types of media and classify them by writing it in the appropriate
column. Fill in the appropriate column for your answers.
Print Media Radio Internet/Online Media
Activity 2: Fill in the appropriate columns for your answers. Advantages and
disadvantages of each category of media.
Types of Media Advantages Disadvantages

Print Media
Radio
Online/Internet Media
Bibliography
Patricia B. Licuanan, Ph.D. n.d. Teaching Guide for Senior High School Media and
Information Literacy. Diliman, Quezon, City: Commission on Higher Education.
Zarate, Maria Jovita E. 2016. Media and Information Literacy. Sampalok, Manila: Rex
Book Store, Inc.
Ph.D, Mark N. Abadiano. 2016. Media and Information Literacy. Cronica BookHaus.
Jazul, Noreen. 2020. "PH COvid Cases my reach 140,000 by the end of August--UP
Expert." Manila Bulletin Philippines, July 25.
Retrieved from https://whatagraph.com/blog/articles/different-types-of-media on

July 30, 2020
Retrieved from https://tinyurl.com/y2jmla33 on August 1, 2020
Retrieved from https://www.gmanetwork.com/news/ on August 1, 2020

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Republic of the Philippines

Media and Information Literacy

Quarter : 1 Week : 2 Day : 7 Activity No. : 7

Topic : Types of Media

: Hand-outs, Smart Phones/Laptop/Tab

Different Types of Media

In general, you can classify media in three main categories.

2. Radio – uses radio waves to transmit entertaining, informative, and educative

Print Media Radio Internet/Online Media

Types of Media Advantages Disadvantages

Retrieved from https://whatagraph.com/blog/articles/different-types-of-media on

Retrieved from https://www.gmanetwork.com/news/ on August 1, 2020

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