Green Valley College Foundation
Green Valley College Foundation
Green Valley College Foundation
Chapter I
Nowadays, printed shirt are almost seen everywhere: school uniforms with the
school logos printed on it, advertisements printed on shirts, title of an event, different
cartoon characters, quotable phrases and lot more things printed on shirts. There are
printing process, heat transferred images, and painting the shirt itself. In these modern
days, things are done in faster ways; that is why computers play varieties of role.
Computer printed designs are among the most common in the market today. One can
have his own picture printed in a shirt in just an hour or he can even personalize a
design that he likes to be printed in his shirt. A design can also be transferred in number
This computer printed shirt is the focus of this feasibility study. We come up with
computer printed shirts, we also come up with the idea having painted designs as an art
design exclusive for each company. Images add art to the printed shirts. It livens up the
which is sometimes used by the students as their uniforms. Our business is targeting
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
this opportunity for us to give them a uniquely designed t-shirts that will surely be
appreciated by the students. In addition to this, we also aim to create our exceptional
own painted design for other organizations and groups who conduct events and
gatherings.
High presence of human labor in Koronadal City, South Cotabato for production
will make this business’s goals possible. It will in fact benefit the City of Koronadal
because production energy will come from the city itself and province might be known in
the future for producing exceptional computer printed shirts with exclusive painted
Since that t-shirt printing is the new trend in today’s era, hence, the researchers
decided to establish it in Koronadal City for most of the schools and even other
organization highly demand the use of printing media most likely in t-shirt printing.
The researchers conduct this study because the population in every school
rapidly grows and the number of organizations being established also escalates which
means that the demand for modernized t-shirt printing will also increase. Based on the
reference, there were only few printing presses in Koronadal City use modernized way
of printing, most of them were only using heat transferred images which sometimes
degrades the quality of printed images in shirts, thus, the researchers come to this plan
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
to promote modernized and quality printing. The researchers believe that through this,
we can be more competitive in the market and to be the leading manufacturer and
This study aims to determine the feasibility of establishing computer printed designs for
This study is delimited to the computer printed design printing business and the
choice of printing services of some selected colleges from Koronadal City, year 2018.
The researchers think that the selected institutions and respondents fit the need of this
The locale of the study is in 134 Abad Santos Street, Koronadal City. The place is near
the national highway, it will be an additional factor due to its accessibility to the market
Respondents
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
City which are Green Valley Foundation College and Ramon Magsaysay Memorial
Colleges- Marbel Inc.. This business will be the producer of computer design T-shirt
printing.
Research Instrument
prefer to choose survey questionnaire due to the reliability of the answers which give a
Sampling Technique
The researchers will use purposive sampling technique in gathering data wherein
the colleges and universities in Koronadal City are the respondents. The importance of
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
A permit to conduct a research and study will be secured from the office of the
administrator of GVFC. After the permit is secured, the researchers will proceed to the
The researchers will ask permission through letter to the principal and
administrator of every school to conduct the study. Upon the approval, the researchers
will ask permission from the principal and administrator to schedule when to administer
the questionnaire. Lastly, the researchers will interpret the data to construct conclusion.
The researchers will also use websites and Google to obtain more information needed
Chapter II
INDUSTRY ASPECT
Industry
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
Clothes are necessity of human. All of the people, not only in the Philippines but
in the whole world need clothes. From the moment we are born, we are worn with a
cloth for the sense of protection, but today in the 21st century clothes are also worn for
the sense of fashion and creativity. School and company uniform, jersey, hoodies,
sando, T shirts etc., all of these are few examples of clothing that we can use not only
Today, there are a lot of ways to start a business, but starting a T Shirt printing
business is just a one snap a way. One thing great about t-shirt printing business
who wants a fast return of investment and proven to generate income right away.
The global custom t-shirt printing market is expected to witness significant growth
particularly in developing nations is expected to drive the demand for custom printed t-
shirts. In addition, advancement in printing technology to print t-shirt with multiple color
and design is also driving the growth of Custom Unisex T-shirt Printing market globally.
screen printing, digital printing and plot printing. Screen printing is a conventional
technique used for t-shirt printing across the world and accounted for the largest
revenue share. Screen printing technique is expected to maintain its dominating position
through the forecast period 2016 - 2023. The growth of custom t-shirt printing market is
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
solutions and advancement in inkjet heads that enables the use of variety of inks from
different suppliers are expected to increase the adoption of this printing technique for
fashion trends which demands shorter production cycles and high quality prints. Digital
printing technology is positioned to witness fastest growth in the next six years with
technology.
In Koronadal City, there are only few printing establishments who are using the
digital or computer design printing in producing a product. Most of them are still using
heat compress and paint, the oldest ways of transferring an image to the fabric.
Product
The computer design T shirt printing will offer customers a variety of options for
creating their own custom shirts. The majority of orders will be for t-shirts, however
other style shirts will be available. This business will use a printer sublimation
technology that allows a computer image to be applied to a shirt in a high quality, high
significantly higher printer resolution than anything on the market, will show off any
image. The technology is cost effective enough to offer customers the ability to order
just one unit. Most other competitors' costs prohibit printing custom shirts in one-off
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
production runs. Finally, the customer may choose from an extensive library of existing
images, supply their own image, or have an artist create an image for them.
Market
The market of T shirt printing is always in demand since that there are a lot of
schools and organizations in Koronadal City conducting different events every month
Capacity of Industry
The researchers can sustain this business through promoting it within the city of
Koronadal. This kind of business can produce a quality T-shirt printing for all events and
activities. The help also of loyal customers and the trust they will give to the business.
Major Player
One of the leading printing presses in Koronadal City which is known for
modernized embroidery and digital T Shirt printing is Campus Art Sales and Service.
Affordable
-You can enjoy our product through its benefits and can be bought at a very
Environmental Friendly
-This business has a production packaging process means no harm for the
product, we are using cloth bags for our packaging that can be use over and over,
environmental cleanliness.
Beneficial
-The 10% of the income from T shirts rpinting that will be bought by the
companies will be given to their chosen charity institutions. At same time, it will
An Innovative Product
-The computer design T shirts printing has hand painted designs with glow
in the dark prints that suits to the students and to the employees.
Government Policies
requires a tax revenue. The business should also be registered in Department of Trade
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
and Industry or DTI since the type of business is sole proprietorship. Barangay
Clearance, Mayor’s Permit, SSS employers’ registration and DOLE Registration are
personnel benefits.
Chapter III
MARKETING ASPECT
Target Market
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
The target markets are the colleges and universities within Koronadal City,
specifically the Green Valley College Foundation, Inc. and Ramon Magsaysay Memorial
Colleges- Marbel Inc, since this kind of business is popular among different schools
during activities or any other events in other organization. The said respondents have
the capability to purchase printing services like T-shirt printing to be used during their
school events.
number of orders to cater the needs of the students during the events to be conducted
in their school. Hence, the market will ensure that quality service will be served to these
business in Koronadal City. To market this product, the researchers will be using a
Tradional and Modernized Marketing which is the use of Radio advertising, flyers and
social media promotion in which the product will be known to the province.
January 0 July 0
February 0 August 0
March 5000 September 1300
April 0 October 0
May 0 November 0
June 0 December 0
respondent for 501-600 printed shirts. 2 respondents respond that they order 900-1000
orders of printed shirts. All of the respondents answer that they usually order during
Blue 1 White 3
Red 2 Yellow 1
Green 2 Others 5
1 respondent chooses blue and other one is yellow, 2 respondents choose red
and green. And the color preference of 3 respondents is white and the remaining 5
respondents answer Others which they specify as black, maroon and golden color.
P100.00-150.00 5
P151.00-200.00 0
P201.00-250.00 0
P251.00-300 5
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
P300- above 0
Five respondents usually pay for 100-150 pesos and another five respondents
answer that they pay 251-300 pesos per printed shirts. There is no respondents who
COD 2
30 Days 8
15 Days 0
Others 0
respondents answer that they prefer the 30 days payment for printing service. None has
V-necked 0
Round-necked 10
Collared 0
Others 0
The table shows that all of the respondents answer Round-necked as their
Demand
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
The demand of printing service for printed shirt is higher. According to the survey,
there are more than 6,300 orders are received by printing press every month of March
and September for only 2 selected schools in Koronadal City. But the total number given
is only for 2 specific events, thus, if other schools and organization will be included, the
number of approximate orders will be much higher than the current data.
Business Logo
Marketing Program
In order to promote the product, the researchers will be using the traditional and
modernize marketing in which there will be a radio advertisement and flyers to be given.
product.
Channel of Distribution
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
The researchers will distribute the product, in its distribution channel, to control
and monitor the circulation of our product we will distribute according to our target
Chapter IV
ORGANIZATIONAL ASPECT
Type of Organization
The type of organization for this business has is that of a cooperative. It is a duly
voluntarily joined together to achieve a lawful common social or economic end, making
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
equitable contributions to the capital required and accepting a fair share of risks and
2. Democratic control
4. Cooperative education
Organizational Structure
GENERAL MANAGER
ARTIST
ACCOUNTANT
PRODUCTION WORKERS
MAINTENANCE
has atleast 3 year experience in marketing and supervising a business. The General
-Responsible for the whole organization and the business operation. He must
Must plan out various developments for maximum profitability of the business.
Must render wise decisions for the changes and improvement s of the business
operation.
Must assure to every customer that they can produce quality products they
needed.
He is responsible for the designs. He makes the designs of the shirts for each
company.
-They are the ones responsible for transferring the designs to the computer,
printing the shirt, drying, and packaging of the products. They deal with the whole
- High School graduate. Must be hardworking and honest and willing to stay
overnight .
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
area. They make sure that every day after work, the whole place is clean. They also
Public Accountant.
The driver is responsible for transferring the employees from the business location
to the customer. He also accompanies the delivery boy and the personnel in charge of
Recruitment Procedure
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
Before the process of recruiting and selecting of workers in the company, we will
post first the job vacancies for the public to be inform. Major procedures are as follows:
Screening- this is the first procedure in recruiting and selecting workers. The
company will scan the entire resume passed by all the aspiring workers. This will help
Preliminary Interview- in this process, the company will call all the applicants
they think fit to the job vacancies. They will check all the information written if it is
Mental Test- this will help the company to know if the following applicants is
literate and in good condition. And it will give them idea on how they will handle some
workers because this will give assurance to the company that the applicants is a good
Final Interview- after checking all the necessary information, the company will
do a final interview to the applicants who passed the first processes. This will assure the
applicants that they are in process and under consideration of the company.
Legal requirements- in this process, the applicants must secure and pass all
Physical and Mental Examination- the applicants will now undergo medical to
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
test their physical fitness and medical condition. This will give assurance to the
company that the applicant are in good health and not medically ill.
Applicants who will fail in any if the steps in the process in recruiting and selecting
workers will be rejected. On the other hand, after passing all the steps in recruiting and
selecting workers, the company will hire the applicants made it up to the last step.
Personnel Compensation
Maintenance 1 6,400
Driver 1 7,000
Total: 15 77,800
The salary for General Manager is P12,000, the artist will have a monthly salary
of P10,000 and the accountant will compensate P9,000 monthly. Production Worker will
compensate based on the minimum wage of 390 per day, the maintenance will have the
The salary will be given every 15th and 30th day of the month.
Additional incentives like bonuses (Christmas) will also be given as part of their
incentives. Employees that will work during paid holidays like New Years Day, All
Survivor benefits if in case the employee die, will be given to the spouse and
children.
the employees.
13th month pay will be given and retirement benefits will be specified.
Worker
Maintenance 6,400 725.00 137.50/month 6,400
Driver 7,000 780.00 137.50/month 7,900
Training Program
The hired applicants will be required to attend seminar and training programs to
be able to enhance their knowledge and skills, and also to know their rights in terms of
their benefits and compensation. We will also conduct employee orientation for them to
know their duties, responsibilities, and the rules and regulations of the company.
Training will also be required for them to perform their jobs and responsibilities as
well. It is also for them to know the proper usage of the different machineries and
equipment that they will be using. A program will be conducted before they will start
working, and after 5 months for the workers to improve more of their skills and
Chapter V
that accepts text and graphic output. As with other digital processes, information is
reduced to binary code, or "digitized," to facilitate its storage and reproduction. Digital
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
printing has steadily replaced lithography in many markets, especially at the consumer
and business level, as a result of its substantially lower production costs. This method
uses a special inkjet printer paired with a computer, just like a regular printing job but
instead of paper being inked up it’s a plain tee that’s been fed through.
Operational/Manufacturing Process
Production Process
consumers must agree with the design being suggested or pass his personal
3. Printing the Shirt Design. This is the main step of this process; this is where the
4. Drying. Drying is very important in this process because once the painted design
is not dry, it might be ruined and the shirt will not be used at all. The painted shirt
5. Checking of Shirts. This step is done to ensure that all the painted shirts will
6. Packaging. This is the last step of the production process where in the finished
painted shirts are placed in a cloth bag as it packaging. After this, the painted
100.00
National Highway
Location
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
Raw Materials
The raw materials needed in printing shirts are T-shirt and ink/paint. The
computer and printer will be used in preparing the design to be put on fabric. The
printing machine will be used in transferring the image from the computer to shirt to
produce a product. The other materials and equipment will be used in office and shop to
ensure that there will be enough facilities in the place. The cement, sand, steel and
Utilities
The utilities that the researchers will be using in printing service are Electricity,
Water and Fuel. Electricity in printing will serve as the source of energy to make the
computer and printing machine to function, also it will be used to sustain lights and other
electrical needs. The water will be used by employees and customers for personal
needs. Fuel is for the multicab to deliver the product to the customers.
Waste Disposal
The waste disposal for printing service should require proper waste segregation
management wherein the shop will provide a garbage bin in different kinds of waste.
GREEN VALLEY COLLEGE FOUNDATION, INC.
Km. 2, Bo. 2, General Santos Drive, Koronadal City, South Cotabato
Telefax (083) 228 9722/ [email protected]
The management should observe and monitor the proper segregation policy to be
implemented. The collected garbage will be dispose properly to the city’s garbage
collector truck. This will help to reduce the waste and promote an eco-friendly