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    2 Evolution of Media Part 1

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    2 Evolution of Media Part 1

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    Copyright:

    © All Rights Reserved
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    Download as pptx, pdf, or txt
    3 views19 pages

    2 Evolution of Media Part 1

    Uploaded by

    na2than-1

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 19

    MIL PPT 04

    Revised: May 24, 2017

    MEDIA AND INFORMATION


    LITERACY (MIL)
    THE EVOLUTION OF TRADITIONAL
    TO NEW MEDIA (Part 1)
    Traditional vs. New Media
    Technological Determinism vs. Cultural Determinism
    Normative Theories of the Press
    LEARNING COMPETENCIES
    Learners will be able to…
    • identify traditional media and new media and
    their relationships (MIL11/12EMIL-IIIb-5);
    • compare technological determinism with
    cultural determinism (SSHS);
    • search latest theory on information and media
    (MIL11/12EMIL-IIIb-7);
    LEARNING COMPETENCIES
    Learners will be able to…
    • discuss the Normative Theories of the Press
    (SSHS); and
    • evaluate the type of media in the Philippines
    using the Normative Theories of the Press
    (SSHS).
    TOPIC OUTLINE

    I. The Evolution from Traditional to New


    Media
    A. Traditional vs. New Media
    B. Technological Determinism vs. Cultural
    Determinism
    C. Normative Theories of the Press
    VIDEO PRESENTATION

    History of Communication
    by Volke.com
    https://www.youtube.com/watch?v=rDkxsNmKDGk
    CARTOON ANALYSIS

    Source: https://amt.caltech.edu/resources/cartoons
    FORMATIVE ASSESSMENT
    Traditional or New Media?
    1. Magazine 6. Tabloid
    2. Broadsheet 7. Paperback Novel
    3. Radio 8. Television
    4. Online Video Games 9. Web Video Portals
    5. Online Telephony and
    Messaging Capability
    P. 19, Media and Information Literacy by Boots Liquigan,
    Diwa Learning Systems Incorporated
    VIDEO PRESENTATION

    History of Social Media


    by ShoutOut Digital (YouTube)
    https://www.youtube.com/watch?v=Ha3dHchSZDQ
    VIDEO PRESENTATION
    How Has Technology Changed Us?
    The Medium is the Message
    by BBC Radio 4 (YouTube)

    https://www.youtube.com/watch?v=Ko6J9v1C9zE
    CLASS ACTIVITY: CLASS
    DISCUSSION
    1. Explain the statement of Marshall
    McLuhan that “The Medium is the
    Message”.
    2. Does technology shaped us or is it us who
    shaped technology? Explain your answer
    and give an example.
    MEDIA AND GOVERNMENT
    Normative Theories of the Press
    Authoritarian
    Soviet Media
    Libertarian
    Social Responsibility
    Textbook pp. 25- 26
    CLASS ACTIVITY:
    COOPERATIVE LEARNING
    Normative Theories Media Functions of
    of the Press Control Media
    Authoritarian

    Soviet Media

    Libertarian

    Social Responsibility

    Textbook pp. 25- 26


    FORMATIVE ASSESSMENT: RECITATION

    How will you describe


    media in the
    Philippines using the
    normative theories of
    the press?

    Source: https://www.johntaylorgatto.com/2015/09/
    VIDEO PRESENTATION
    World Press Freedom Day 2017: UNESCO calls for
    better protection of press
    By Al Jazeera
    YouTube Channel: Al Jazeera English
    Date Uploaded: May 4, 2017
    https://www.youtube.com/watch?v=AZfHwMmjI_8
    FORMATIVE ASSESSMENT: RECITATION

    • What is the news all


    about?
    • What issues facing
    journalist are
    mentioned in the news?

    Source: https://www.johntaylorgatto.com/2015/09/
    FORMATIVE ASSESSMENT: CARTOON ANALYSIS

    Source: http://wecommunication.blogspot.com/2012/01/theories-of-mass-communication.html
    FORMATIVE ASSESSMENT: CLASS DEBATE

    Is censorship in
    the media
    necessary?

    Source: http://targetgdpi.com/2014/03/media-censorship-good-or-bad.html
    REFERENCES
    • Media and Information Literacy Curriculum Guide by DepEd
    • Media and Information Literacy by Boots C. Liquigan, Diwa Learning
    Systems Inc.
    • http
    ://communicationtheory.org/normative-theory-four-theories-of-the-pre
    ss
    /
    • https://www.youtube.com/watch?v=rDkxsNmKDGk
    • https://www.youtube.com/watch?v=VE8GHioR1YU
    • https://www.youtube.com/watch?v=Ko6J9v1C9zE
    • https://www.youtube.com/watch?v=rDkxsNmKDGk
    • http://www.philshttps://www.youtube.com/watch?v=EAxKactVrpQ

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