Module 5 Media and Information Languages
Module 5 Media and Information Languages
Module 5 Media and Information Languages
INFORMATION
LANGUAGES
(GENRE, CODES AND
CONVENTIONS)
GENRE
CODE
CONVENTION
What is genre?
Comes from the French word
meaning ‘Type’ or ‘Class’
TECHNICAL WRITTEN
SYMBOLIC
TECHNICAL CODES
Ways in which equipment
is used to tell the story
(camera techniques,
framing, depth of fields,
lighting and etc. )
SYMBOLIC CODES
Show what is beneath the
surface of what we see
(objects, setting body
language, clothing, colors,
etc.) or iconic symbols that
are easily understood.
WRITTEN CODES
Use of language style and
textual layout (headlines,
captions, speech bubbles,
language style, etc. )
CONVENTIONS
Are the generally
accepted ways of
doing something.
Example of Form Convention
Form conventions are the certain ways we
expect types of media's codes to be arranged.
For instance an audience expects to have a title
of the film at the beginning, and then credits
at the end. Newspapers will have a masthead,
the most important news on the front page and
sports news on the back page.
Example of Story Convention
Story conventions are common narrative structures and
understandings that are common in story telling media
products. Examples of story conventions include:
Narrative structures. Cause and effect. Character
construction.