The document discusses women entrepreneurship in India. It defines women entrepreneurs as women who own and control a business with at least 51% financial interest and employment. It notes some of the major problems faced by women entrepreneurs in India, including lack of confidence, socio-cultural barriers, market risks, lack of business knowledge, and lack of awareness of financial assistance programs. Successful women entrepreneurship requires overcoming these challenges.
The document discusses women entrepreneurship in India. It defines women entrepreneurs as women who own and control a business with at least 51% financial interest and employment. It notes some of the major problems faced by women entrepreneurs in India, including lack of confidence, socio-cultural barriers, market risks, lack of business knowledge, and lack of awareness of financial assistance programs. Successful women entrepreneurship requires overcoming these challenges.
The document discusses women entrepreneurship in India. It defines women entrepreneurs as women who own and control a business with at least 51% financial interest and employment. It notes some of the major problems faced by women entrepreneurs in India, including lack of confidence, socio-cultural barriers, market risks, lack of business knowledge, and lack of awareness of financial assistance programs. Successful women entrepreneurship requires overcoming these challenges.
The document discusses women entrepreneurship in India. It defines women entrepreneurs as women who own and control a business with at least 51% financial interest and employment. It notes some of the major problems faced by women entrepreneurs in India, including lack of confidence, socio-cultural barriers, market risks, lack of business knowledge, and lack of awareness of financial assistance programs. Successful women entrepreneurship requires overcoming these challenges.
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Women Entrepreneurship
Introduction • Women Entrepreneur It may be defined as a woman or group of women who initiate, organize and run a business enterprise.
• Government of India has defined women
entrepreneurs as owning and controlling an enterprise with a woman having a minimum financial interest of 51% of the capital and giving at least 51% of the employment generated in the enterprise to women Concept of women entrepreneurs • Women entrepreneurs may be defined as a women or group of women, who initiates, organizes and runs a business enterprise. • According to Schumpeterian concept of innovative entrepreneurs, woman who innovate initiate or adopt a business activity are called women entrepreneurs Problems of women entrepreneurs • The Indian women entrepreneurs are facing some major constraints like: – Lack of confidence: In general, women lack confidence in their strength and competence. The family members and the society are reluctant to stand beside their entrepreneurial growth. To a certain extent, this situation is changing among Indian women and yet to face a tremendous change to increase the rate of growth in entrepreneurship – Socio-cultural barriers: Women’s family and personal obligations are sometimes a great barrier for succeeding in business career. Only few women are able to manage both home and business efficiently, devoting enough time to perform all their responsibilities in priority. – Market-oriented risks : Stiff competition in the market and lack of mobility of women make the dependence of women entrepreneurs on middleman indispensable. Many business women find it difficult to capture the market and make their products popular. They are not fully aware of the changing market conditions and hence can effectively utilize the services of media and internet. – Motivational factors : Self motivation can be realized through a mind set for a successful business, attitude to take up risk and behavior towards the business society by shouldering the social responsibilities. Other factors are family support, Government policies, financial assistance from public and private institutions and also the environment suitable for women to establish business units. – Knowledge in Business Administration: Women must be educated and trained constantly to acquire the skills and knowledge in all the functional areas of business management. This can facilitate women to excel in decision making process and develop a good business network. – Awareness about the financial assistance : Various institutions in the financial sector extend their maximum support in the form of incentives, loans, schemes etc. Even then every woman entrepreneur may not be aware of all the assistance provided by the institutions. – Exposed to the training programs : Training programs and workshops for every type of entrepreneur is available through the social and welfare associations, based on duration, skill and the purpose of the training program. Such programs are really useful to new, rural and young entrepreneurs who want to set up a small and medium scale unit on their own Successful women entrepreneurship