Rudi and Kana - Pembahasan
Rudi and Kana - Pembahasan
Rudi and Kana - Pembahasan
BACKGROUND
Kana and Rudi
• Kana and Rudi is an engaged couple and planning to marry near in the future
• Occupation
• Kana: Assistant Manager Product Development PT Happy and Healthy Food
• Rudi : Sub Manager Plant I PT Astra Motor
• Kana is the eldest child in her family and comes from a humble family
PROBLEM
IDENTIFICATION
Maslow Theory of Needs
Problem Identification – Unfulfilled
Expectation
• Organization
Kana has an expectation gap in her job. She hopes that she will be appointed as
the Kiddy Meal project's leader since she has contributed a lot to its new plans.
However, someone else is filling the position. Based on Maslow's theory, in this
case Kana's needs of self-actualization and esteem doesn’t fulfilled.