Team Lasalle Final

Team Lasalle
By: Christina Jones, Amy Schauer, Mariah

Chonis, Richard Sanchez, and John Wauer
Agenda
Introduction
-LaSalle will be briefly be discussing Tesla Motors, their vision, and mission.
1
Organizational Structure & Leadership

-LaSalle will provide a chart of the Tesla Motors hierarchy
2 -Lasalle will be examining and defining Tesla Motors Leadership style
Environmental Analysis and SWOT

-LaSalle will be providing data and defining Tesla Motors Environmental Analysis
3 -Provide a SWOT analysis chart
Competitive Advantage and Going Global

-LaSalle will be presenting Tesla Motors Competitive advantage
4 -LaSalle will present a new venture opportunity for global expansion
Recommendations
-LaSalle will express three recommendations for innovation and change
5 - Supply Chain Positioning, Production, and Marketing.
Conclusion
6 -Review and discuss overview of presentation
Introduction
Organization Structure
Transformational Leadership
Environmental Analysis
Bargaining Bargaining Threat of
Threat of New Competitive
Lorem 1 Power of Power of Lorem 4
Substitute Lorem 5
Entrants Rivalry
Buyers Suppliers Products
- Competition from -Consumers wanting -Single Sourced -Manufacturers -Lower priced EV

other Manufacturer competitively priced Products providing similar EV models
Brands vehicles -High quality products products -Competitors
-Affordable car prices -Increased car -Parts Exclusivity -Convenience of manufacturing
selection from EV - Global Shipping brands efficiencies
competitors - Gas powered cars -Non-reliance on sales
-Increased features with equivalent with ability to have
and car selection from features and diversification with
non-EV competitors technology products offered
SWOT analysis of Tesla Motors
Strength Weakness
• Highly Innovative • Supply Chain
• Leading Technology • Backlog of Production
• Strong Branding • High Prices
• Distribution
Opportunities Threat
• Diversify Manufacturing • Aggressive Competition
• Global Expansion • Fluctuations of Material
• Advertising/Educate prices
consumer on the pros of • Government/Political
an EV Involvement
Competitive Advantage
Going Global
https://insideevs.com/tesla-continues-european-expansion-30-
new-storesservice-centers-opening-soon/
Supply Chain Positioning
CRITICAL
Opportunity / risk rating

BOTTLENECK
Impact supply Increase of Raw Material
Battery Production for Batteries
Diversify Sourcing LEVERAGE

Create long-term Reach out to more than
agreements with one market/supplier
suppliers
Expenditure
Production
Marketing
● Finding a theme to market

● Increase Sales globally: China, Europe,
Subaru
North America etc. “Love”
Mazda
● Creation of ad and slogan “Zoom
Safety
● Using Psychological needs to help drive Zoom”

Inspiration
sales
-Quality
Chevrolet
“Find New Roads”
-Safety “Chevy Runs Deep”
Excitement
-Excitement
BMW
“The Ultimate
-Eco-Friendly Driving
Machine”
Quality
Conclusion
See you on the other side!
References
● Fitch Solutions, World Bank (2018, September 6). Poland: Market Profile. Retrieved from
http://emerging-markets-research.hktdc.com/business-news/article/Emerging-Europe/Poland-
Market-Profile/mp/en/1/1X000000/1X0010BP.htm
● “The Mission of Tesla.” Tesla, Inc, 24 May 2018, www.tesla.com/blog/mission-tesla.
● Kissinger, Daniel (2018, September 12) Tesla Inc. SWOT Analysis & Recommendations.
Retrieved from: http://panmore.com/tesla-motors-inc-swot-analysis-recommendations
● Burke, Katie. (2018, February 12). Tesla’s scramble for lithium. Retrieved from
http://www.autonews.com/article/20180212/OEM01/180219948/tesla-lithium-ion-battery-supply
● The Transformational Leadership Style of Elon Musk. (2018, October 02). Retrieved from
https://www.truscore.com/360-feedback-resources/leadership-style-of-elon-musk/
● Elon Musk and the 100 Hour Error. (2017, April 05). Retrieved from
https://michaelhyatt.com/100-hour-workweek/
● Hanley, S. (2018, April 16). Tesla Batteries Have 90% Capacity After 160,000 Miles, May Last For
500,000 miles. Retrieved from https://cleantechnica.com/2018/04/16/tesla-batteries-have-90-capacity-
after-160000-miles-may-last-for-500000-miles/
● Poultney, L. (2018, May 01). Hey Tesla, how hard can it be to actually make a car? Retrieved from
https://www.wired.co.uk/article/tesla-model-3-production-stock-problems-engineering
References (Cont.)
● Banker, S. (2018, May 04). Tesla's Disappointing Earnings Highlight Problems in Scaling Production.
Retrieved from https://www.forbes.com/sites/stevebanker/2018/05/03/teslas-disappointing-quarter-
earnings-highlight-problems-in-scaling-production/#2944178a22e8
● Marketing-Schools.Org, .. (2018). Marketing Cars:How successful car manufacturers market
their vehicles to you... 1. Retrieved from http://www.marketing-schools.org/consumer-
psychology/marketing-cars.html

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Team Lasalle

By: Christina Jones, Amy Schauer, Mariah

Organizational Structure & Leadership

Environmental Analysis and SWOT

Competitive Advantage and Going Global

- Competition from -Consumers wanting -Single Sourced -Manufacturers -Lower priced EV

Opportunity / risk rating

Diversify Sourcing LEVERAGE

● Finding a theme to market

● Using Psychological needs to help drive Zoom”

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