jtc1_business_plan_2014
jtc1_business_plan_2014
jtc1_business_plan_2014
Information technology
Business plan
2014
Our vision Our process
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Executive summary
ISO/IEC JTC 1 (JTC 1) is the standards development environment where experts come together
to develop worldwide Information and Communications Technology (ICT) standards for business
and consumer applications. Additionally, JTC 1 provides the standards approval environment
for integrating diverse and complex ICT technologies. These standards rely on the core infra-
structure technologies developed by JTC 1 centres of expertise complemented by specifications
developed in other organizations.
This document establishes a strategic business plan (SBP) for JTC 1 for a planning period of
three to five years. It also addresses the topic of monitoring the implementation of the plan and
measuring the success of actions taken.
The objective of this plan is to elaborate, communicate and gain support for the vision of JTC 1
and for new key areas of work with associated actions. This ensures the vibrancy, relevance and
on-going expansion of JTC 1.
The SBP:
— Positions JTC 1 in its operating environment (includes vision, benefits, value proposition)
and analyses strengths and weaknesses of JTC 1.
— Identifies new areas of work that JTC 1 wants to become active in (shown in the yearly
special working group (SWG) on planning JTC 1 Plenary report).
— Lists strategic topics (scanning process for the identification of new work, development
time lines, cooperation with other standard setting organizations1), marketing and brand-
ing, testing and trialling of standards, involvement of JTC 1 subgroups in overall business
planning).
— Identifies actions needed for achieving these goals (and points out risks and dependencies
that might prove to be obstacles).
— Gives criteria for evaluating success or failure of measures taken.
1) Standards Setting Organizations is used in this document as a generic term comprising formal stand-
ards bodies/SDOs as well as consortia and fora.
Contents Page
Our vision.....................................................................................................................................................................................................................................2
Our mission................................................................................................................................................................................................................................2
Our process.................................................................................................................................................................................................................................2
Copyright protected document..............................................................................................................................................................................2
Executive summary............................................................................................................................................................................................................3
Purpose of the document.............................................................................................................................................................................................5
SBP audience............................................................................................................................................................................................................. 5
SBP time horizons................................................................................................................................................................................................. 5
SBP distinction from regular business plans................................................................................................................................. 5
SBP relationship environmental scan.................................................................................................................................................. 5
SBP review cycle.................................................................................................................................................................................................... 6
Overall positioning of JTC 1.......................................................................................................................................................................................6
JTC 1’s scope and vision statements..................................................................................................................................................... 6
Benefits of formal standardization........................................................................................................................................................ 8
JTC 1 value proposition.................................................................................................................................................................................... 8
JTC 1 and its collaborative cross-organizational environment...................................................................................... 9
Business environments in which JTC 1 operates....................................................................................................................... 9
Analysis....................................................................................................................................................................................................................................... 10
Strategies.................................................................................................................................................................................................................................. 11
Actions......................................................................................................................................................................................................................................... 12
Risks/Dependencies..................................................................................................................................................................................................... 13
Success factors and measurements............................................................................................................................................................... 13
SBP audience
The SBP is written for the consumption of a specific set of audiences. These audiences include
the National Bodies of ISO/IEC JTC 1, the SCs of JTC1, liaison organizations of JTC 1 (both at the
JTC 1 level and at the SC level), and stakeholders of JTC 1 such as PAS submitters and the user of
JTC 1 standards. In addition, the SBP is also written with external stakeholders in mind, includ-
ing those who have not yet established a relationship with JTC 1, such as fora and consortia and
developing countries.
1) The JTC SC business plans, as well as additional business information on JTC 1, can be found at http://
jtc1info.org/?page_id=570
2) A detailed description of the ‘environmental scanning’ activity can be found in the Standing Document
4 for the JTC 1 Planning Process. See the collection of all JTC 1 Standing Documents: http://isotc.iso.
org/livelink/livelink/open/9384365
— Simultaneously, ICT progresses into all aspects of life (business, industry, home, admin-
istration, education, charity, etc.) with conventional processes and applications now
exploiting the capabilities offered by ICT. This may be termed vertical convergence. New
ICT applications are characterized by the involvement of different technologies and high
complexity; in general, they cannot be covered by a single standard, but are of an inter-
disciplinary nature. This demands a closer cooperation between technology-oriented and
application-oriented experts, both in product and in standards development.
ICT includes the specification, design and development, integration and interoperability of sys-
tems, tools and applications dealing with the capture, representation, accessibility, processing,
security, transfer, interchange, presentation, management, organization, storage and retrieval
of information, and their related cultural, linguistic adaptability and societal aspects. JTC 1
standardization activities naturally contribute to the overall ICT field and take into account the
additional elements included in the ICT definition (vs. IT definition).
In development of ICT standards, JTC 1 recognizes the importance of addressing environmental
concerns including climate change, energy conservation and impact on the environment. JTC 1
further recognizes that the ICT sector has a responsibility to minimize impact on the environ-
ment, but the ICT sector also has an opportunity to encourage application of ICT technology to
other sectors to encourage reduction in environmental impact by those sectors.
Societal aspects include a broad range of topics for standardization in which society in general
has an interest and input; for example, implications and impacts of security, privacy, accessibil-
ity, identity, monitoring, and may include digital divide, computing in emerging markets, eCrime
prevention, etc.
JTC 1 will work towards eliminating barriers from accessing or participating in JTC 1 activities
and its body of work, especially for people with disabilities and older users.
JTC 1’s current strength lies in core technologies, providing the foundation for ICT applications
and services: coded character sets, cultural and linguistic adaptability, biometrics, IC cards, secu-
rity, multimedia, database interface, etc. The work of JTC 1 in these fields also includes proper
maintenance of its previous existing standards to secure the investment in products, processes
and applications implementing those specifications.
JTC 1 is the place where basic building blocks of new technologies are defined and where the
foundations of important ICT infrastructures are laid. JTC 1, in a number of technology areas,
has been a source of innovation.
In addition to this well-established focus of work, JTC 1 positions itself as a system integrator
to complement its current program of work, especially in areas of standardization where many
consortia/fora are active. JTC 1 recognizes and appreciates the diversity and range of standards
setting organizations in the ICT sector.
In fulfilling its role as system integrator, JTC 1 seeks to:
— Reach out to other standards setting organizations, including referencing of relevant
standards.
— Share information with relevant standards setting organizations, for example about mar-
ket requirements and inventories of relevant standards.
— Establish relationships that facilitate collaboration with external organizations.
JTC 1 is the standards development environment where experts come together to define basic
building blocks of new technologies and to build the foundations of important ICT infrastructures.
JTC 1’s strength comes from its scope, which allows for synergy among diverse areas of ICT
standardization. This synergy leads to better and more consistent standards, less overlap and less
duplication. JTC 1 provides consortia/fora with an effective vehicle to progress their specifica-
tions into international standards. JTC 1 has been and will continue to be a leader in identifying
and developing significant ICT standards.
Environmental Scan program4), the purpose of which is to identify, at an early stage, technological
trends and the impact standardization may have on those trends. This function will also take
into account relevant societal aspects as they may be affected by future technologies.
In addition, JTC 1 will continue its effective working relationship with ITU-T, coordination/cooperation
with relevant ISO or IEC TCs, and support to consortia/fora interested in obtaining a formal
international standard status for their technical specifications.
In this context, JTC 1’s ability to act as a system integrator appears to be of the utmost importance
in providing value added services to all parties using ICT standards.
Analysis
JTC 1 is unique in the world of standardization activities from several viewpoints.
The approval of JTC 1 International Standards by considerable numbers of National Bodies gives
these documents a significant, world-wide advantage over standards created in local or smaller
standards setting organizations.
In addition, though National Bodies are the principal members carrying out JTC 1 activities, through
strong liaison activities and technical expert cross memberships with SDO and consortia/fora,
JTC 1 benefits from the rapid, market-driven work of these groups. This is amplified by having
many technical experts participate not only in local national standardization bodies but also in
key SDOs and consortia/fora.
As the only joint technical committee, JTC 1 activities can relate to, and take advantage of, the
focus of both ISO and IEC technical scopes – and through an active relationship with ITU, crea-
tively work with that key organization. Few other organizations have this wide scope.
JTC1 has developed a strong history of consensus building across a wide variety of technical top-
ics, and has a strong reputation of quality standards that are widely implemented. Further, JTC 1
develops standards using a process that is neutral with respect to any particular region, business
sector or technical area, and this process does not favour any particular culture or jurisdiction.
After approval, JTC 1 standards are usually supported by stable implementations that reduce
the possibility that the standard will change in any significant way over time. This increases
the value of JTC 1 standards.
As a worldwide standardization body representing many interests, JTC 1 has the ability to address
societal aspects when they truly represent global and not parochial interests.
National Body interests that wish to ensure that globally relevant standards are used in local
procurement activities can easily and confidently cite JTC 1 standards.
On the other hand, some aspects of JTC 1 have caused concern and JTC 1 should examine these
topics for improvement during the 3 to 5 year planning horizon:
— International standardization, including JTC 1, is challenged to accelerate its processes to
match the speed of market-driven product cycles, and to be viewed as competitive with
other standardization organizations in the ICT sector.
— The need to establish National Body consensus before achieving JTC 1 approvals can also
cause standards development delays, even though it will often be seen as an advantage to
have such consensus before seeking international standardization.
— The business models for ISO and IEC still rely significantly on the sale of International
Standards (and the protection of copyright interests), which is a challenge for JTC 1 in the
face of freely-distributed standards from other groups.
— Although the use of electronic collaboration tools (e.g. teleconferencing techniques) is ris-
ing, the travel costs required to participate in international standards development can
be burdensome to some participants. Improved participation and development models are
needed.
Strategies
Strategies are the broad, theme-based activities that show how JTC 1 will achieve its goals out-
lined for the 3 to 5 year planning horizon. They fall into two areas: those related to the technical
work areas undertaken by JTC 1, and those that relate to improving both the JTC 1 processes
and the usefulness/acceptance of JTC 1 work products.
1) Strategy 1 (S1) Exploration of New Work Areas. The annual Environmental Scan process
(further described in the Standing Document 4 on the JTC 1 Planning Process) culminates
in recommendations to JTC 1 to propose NPs in new technical areas, which would either
be added to existing SC plans or result in the creation of a new JTC 1 SC.
2) Strategy 2 (S2) Liaising and Cooperating with other Standards Setting Organizations.
This function extends the expertise of JTC 1’s SCs and provides feedback on how JTC 1
standards are being used. It also helps identify any gaps or inconsistencies that need to be
addressed. By working with other standards setting organizations, JTC 1’s ability to serve
an integration function is enhanced.
To ensure that global ICT requirements can be met, related works from National Bodies or
Category A liaisons as well as publicly available specifications from ISO/IEC JTC 1 Publicly
Available Specification Submitters are held to the same thorough technical review and
National Body approval process. These coordinated efforts result in additional interna-
tional standards that contribute to a total ICT framework for implementation.
3) Strategy 3 (S3) Marketing and Branding. The appropriate JTC 1 subgroups should con-
sider how to evolve further the valuable market brand associated with JTC 1 developed
standards and externally developed specifications. This will require further discussions
with ISO and IEC on their overall brand improvement program and the unique role JTC 1
can play. Sharing the value of each SC’s program of work with National Bodies and the
ICT community will further demonstrate the broad interests that are met through JTC 1
standardization. SC outreach to the general public will be presented in a coordinated way
through the use of integrated websites and up-to-date wikis.
4) Strategy 4 (S4) Active Involvement of JTC 1 SCs. The SCs provide a key function in a bot-
tom-up planning process. In order to make the decision making process at the JTC 1 level
relevant to all participants, the JTC 1 SCs are encouraged to contribute more actively in
the overall planning and working processes of JTC 1.
5) Strategy 5 (S5) Engage Developing Countries. JTC 1 seeks to increase Developing
Country participation in JTC 1. Developing countries can benefit from the adoption
Actions
Actions in the context of the JTC 1 SBP are concrete activities assigned to a specific owner, who
is responsible to conclude the activity before, or at, the ‘due date’. A specific action could poten-
tially relate to one or more of the strategies listed in the previous chapter. Any strategy must
have at least one, but can have multiple, associated actions.
As an example, a strategy to increase the visibility of JTC 1 could result in the following activities
or actions: broadly distribute “The force multiplier for ICT innovation: ISO/IEC Joint Technical
Committee 1 – JTC 1 Information technology standards” (a ‘glossy brochure’ to advertise JTC 1),
maintain web sites and wikis with current, market relevant information, prepare PR news articles
on a regular basis, present JTC 1 at fairs related to the work of JTC 1’s SCs, etc.
SWG on planning proposes the following activities related to the strategies defined above:
1) Collect necessary information (see Standing Document on JTC 1 Planning Process refer-
enced above) as input for the yearly environmental scanning activity by March/April/May.
Owner: SWG on planning, relates to Strategy 1 (S1).
2) Identify leaders for the technology areas listed above in S1, establish Study Groups to
investigate the situation and find standardization opportunities for JTC 1. Prepare a
report for decision to the next JTC 1 Plenary.
Owner: SWG on planning, relates to Strategy 1 (S1).
3) In order to achieve coordinated JTC 1 SC Business Plans, SC officers need to participate in
the SWG on planning work and analysis process.
Owner: JTC 1 Chair, relates to Strategy 4 (S4).
4) SWG on planning will organize face-to-face meetings at each JTC 1 Plenary (if time per-
mits) to allow for better communication with SC chairs.
Owner: SWG on planning, relates to Strategy 4 (S4).
5) JTC 1 will develop an annual Outreach Plan that reaches out to developing countries. This
plan will highlight new and important areas of standardization and be tailored for spe-
cific developing countries to discuss adoption of standards and/or participation in JTC 1
activities.
Owner: JTC 1 Chair and the SWG on planning, relates to Strategy 5 (S5).
Risks/Dependencies
JTC 1, like any other organization, is dependent on multiple factors that inter alia arise from the
external environment such as the global economic and political situation. The influences of such
factors on the performance of JTC 1 are not covered in this SBP. This clause will list those actions
which cannot be handled/solved by JTC 1 alone, without the active support of organizations
outside of JTC 1 or which require a decision from JTC 1’s parent organizations, ISO and/or IEC.
Such activities that depend on external support or decision making are always associated with
the risk that JTC 1 may not be able to finish the activity. Such actions need, therefore, specific
attention to resolve the dependencies.
ICS 97.200.50