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SOHAIB CHEEMA

Digital Marketing Strategist


E +923433724629  [email protected] q linkedin.com/in/sohaibcheema  Karachi

EXPERIENCE KEY ACHIEVEMENTS SUMMARY

Sales And Marketing Brand Storytelling Dynamic Digital Marketing Strategist


Manager 2 and Brand Marketing Specialist with
Developed and established a prominent e-
commerce brand image in the MENA region, nearly 6 years of experience across
High On Cyber
enhancing market presence and customer diverse industries, including
02/2023 - 02/2024 UK
engagement. software and IT, real estate, e-
UK based software solution commerce, and travel. Expertise in
providers Generating Revnue digitizing strategies, creating sales
• Achieved a 2.5% ROI on an eBook 0 Partnered with a UK-based software house funnels, generating leads,
brand by implementing effective and played a pivotal role in launching an converting them into sales, and
digital marketing strategies eBook project, achieving over 2.5x ROI with establishing a strong digital
• Enhanced brand identity by the team’s collaborative efforts. footprint to enhance brand image
significantly improving website and visibility. Proven track record of
SEO, resulting in higher search Handling Big Budget driving successful marketing
rankings and increased organic  campaigns and delivering
Managed a budget exceeding $300,000 for
traffic. an e-commerce campaign, successfully measurable results.
• Created and optimized sales generating a 2x ROI
funnels to target both local and
SKILLS
international markets, driving Building brand
sales and expanding the brand’s 
Spearheaded sales and brand awareness Digital Marketing Strategy
global presence. efforts for a SaaS-based software, driving
organic sales growth and enhancing brand Brand Development
Digital Team Lead
visibility.
VSCO Tek
Paid Advertising
06/2022 - 11/2022 Karachi
EDUCATION
Software solution company based in SEO & Content Optimization
US Bachelors in Media Sciences
• Conducted upsell calls, Bahria University Sales Funnel Creation Ahref
generating nearly $6,000 in 2015 - 2018
additional revenue.
Semrush Hotjar
• Created and implemented
successful marketing campaigns
across multiple channels, Google Analytics
including Meta ads, shopping ads,
and display ads. Google Tag Manager
• Managed multiple US-based
clients, expanding their brand Social Media Management
identity and generating sales
through various sales funnels. Client Relationship
Management

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EXPERIENCE
Senior Brand Manager
3PLNext
10/2021 - 05/2022 US
Cloud based WMS ( Warehouse
Management Solution)
• Founding team member
contributing to the development
of websites and social media
channels, enhancing organic
reach in the USA.
• Implemented data-driven
strategies to drive sales
organically for a B2B SaaS-based
software brand.
• Successfully established and grew
brand presence through targeted
digital marketing efforts and
strategic branding initiatives.

Digital Lead
Inspire Real Estate LLC
01/2021 - 08/2022 DUbai
Real estate company based in UAE
• Generated high-quality leads for
a real estate company through
targeted paid advertising
campaigns.
• Created a strong online presence
that successfully attracted clients
organically.
• Managed social media platforms
and enhanced online presence,
driving traffic from social media
to the website and converting
leads through strategic sales
funnels.

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