UNICEF EAPRO - ECD Parenting Mapping Report-Final-small
UNICEF EAPRO - ECD Parenting Mapping Report-Final-small
UNICEF EAPRO - ECD Parenting Mapping Report-Final-small
2024
Suggested citation:
Mapping Early Childhood Development Parenting Programmes
in East Asia and the Pacific. Bangkok: United Nations Children’s Fund (UNICEF), 2024
Published by: UNICEF East Asia and Pacific Regional Office
Copyright: © 2024 UNICEF East Asia and Pacific Regional Office
Cover photo: © UNICEF/UN0333350/Soares
2024
2 Mapping ECD Parenting Programmes
in East Asia and the Pacific
CONTENTS
ABBREVIATIONS AND ACRONYMS 3
ACKNOWLEDGEMENTS 4
CONCEPTS AND DEFINITIONS 6
EXECUTIVE SUMMARY 8
1. BACKGROUND 23
1.1 Status of early childhood development in East Asia and the Pacific 23
1.2 Early childhood development, caregivers and parenting interventions 24
1.3 Rationale for conducting this mapping study 25
2. STUDY DESIGN 27
2.1 Objectives 27
2.2 Conceptual framework 27
2.3 Selection criteria for mapping ECD parenting programmes 28
2.4 Methods of data collection 29
3. FINDINGS 31
3.1 Policy and legislative framework: Family-friendly policies
supportive of parenting 31
3.2 Governance mechanisms 33
3.3 Financing 34
3.4 Monitoring and evaluation mechanisms 35
3.5 Focus and scope of the parenting programmes 35
3.6 Implementation modalities 38
3.7 Workforce 40
4. GAPS AND CHALLENGES 43
4.1 Enabling policy environment and governance mechanisms for ECD
parenting programmes in the region 43
4.2 Supply of ECD parenting programmes in the region 44
4.3 Demand and access to ECD parenting programmes in the region 44
5. OPPORTUNITIES 45
6. RECOMMENDATIONS 49
6.1 Recommendations for creating an enabling environment for ECD parenting
programmes 49
6.2 Recommendations for supporting the effective supply of
parenting programmes in the region 53
6.3 Recommendations for promoting access to ECD parenting programmes
by creating demand for quality interventions 58
REFERENCES 63
3
ACKNOWLEDGEMENTS
This study was commissioned to Zuyi Fang, ECD consultant with the UNICEF East Asia and
Pacific Regional Office (EAPRO) and the Regional Office for South Asia, who led its design,
including the inception report, tool development and data collection, and the initial draft of
the report.
The EAPRO ECD team led the completion and finalization of this publication: Ana Maria
Rodriguez, ECD Specialist and Meenakshi Dogra, ECD consultant. A warm thanks is
extended to Peck Gee Chua, ECD consultant, for her valuable comments during this study.
Sincere appreciation is extended to ECD focal points and team members of UNICEF country
offices.
This publication would not have been possible without the dedicated time invested by
the EAPRO parenting working group for their expertise and invaluable inputs. Special
appreciation also goes to our external experts for their inputs in the draft: Amalee McCoy
from the Global Parenting Initiative and Jennel Reyes from Parenting for Lifelong Health for
participating in the study.
5
Early childhood refers to the period of the first eight years of life, spanning the pre-
conception phase, the first 1,000 days of life, the preschool years (age 3 to 5 or 6 years) and
the transition period (school entry to 8 years) (UNICEF, 2020).
Early childhood development, or ECD, refers to the continuous process of learning and
growing across the cognitive, social, language, behavioural, emotional and motor domains
(UNICEF, 2017).
Caregivers encompasses biological, step, foster and adoptive parents (mothers and
fathers), grandparents, relatives and any other people who significantly contribute to the
care of children in non-institutional settings (UNICEF, 2017). For this report, “caregivers” and
“parents” are used interchangeably.
Parenting programmes are interventions that are delivered to caregivers of children and aim
at improving the overall quality of parenting by increasing parenting knowledge and skills and
promoting positive parenting attitude, behaviours and practices (WHO, 2023a). Evidence-
based parenting programmes are often based on social learning and attachment theories
(Bandura and McClelland, 1977; Bowlby, 1969) and can consist of a series of structured
sessions delivered using various methods (teaching, modelling, role-play and practicing),
formats (individually and/or in groups; in-person and/or remotely) and settings (at home, at
a centre or virtually). Examples of parenting programme components include knowledge of
child developmental stages, parent–child relationship-building, proactive parenting, positive
reinforcement, behavioural management techniques (redirect and ignore) and emotional
regulation skills for both parents and children (Leijten et al., 2019). Parenting programmes
can be delivered as stand-alone programmes or combined with other interventions to
address multiple issues simultaneously.
Parenting programmes can be universal, designed for all families regardless of the level
of risk for not achieving child developmental potential; selective, delivered for families with
children at risk of not achieving their developmental potential due to such factors as poverty;
or indicated, delivered to families with children not achieving their child developmental
potential or parents experiencing significant difficulties in providing nurturing care.
Social protection measures are policies and services for the most vulnerable populations
to buffer against the consequences of poverty and other adversities. Examples include
conditional and unconditional cash transfer programmes (United Nations, 2021).
Violence against children, as guided by article 19 of the Convention on the Rights of the
Child, refers to any act on children that causes harm, injury, abuse, neglect or negligent
treatment, maltreatment and/or exploitation whether accepted as “tradition” or disguised
as “discipline”, including hindering child development (United Nations Convention on the
Rights of the Child, 1989).
Disability is defined, in line with the United Nations Convention on the Rights of Persons
with Disabilities, as any condition (physical, mental, intellectual and sensory impairments
and chronic diseases) that results in a compromised relationship between people and their
environment and leads to barriers in full participation within society (UN Department of
Economic and Social Affairs – Disability, 2008). Children with disabilities refers to people
aged 0–18 years who have a disability.
Gender norms are the informal rules and shared beliefs that distinguish expected behaviour
on the basis of gender and that lead to inequitable outcomes between individuals based on
their gender identities. Gender norms are a form of ‘meta norms’, which are different than
normative behavioural practices in that they are deeply entrenched in people’s culture and
identity (UNICEF, 2021a). Gender roles and expectations are shaped.
Multisectoral approach refers to combining efforts from different sectors to address the
needs of a child and their family in an integrated manner through appropriate and effective
convergence mechanisms.
8 Mapping ECD Parenting Programmes
in East Asia and the Pacific
EXECUTIVE SUMMARY
Within the East Asia and Pacific region, a staggering 40.5 million children
younger than 5 years are at risk of poor development and facing significant
difficulties for accessing adequate services to survive, thrive, learn and develop
to their maximum potential. Notable progress was achieved in the region prior
to the COVID-19 pandemic in reducing the percentage of children at risk of poor
development (due to stunting, extreme poverty and other factors), from 40 per
cent to 34.2 per cent. The pandemic exacerbated the ongoing challenges and
created new obstacles to progress in the early childhood development (ECD)
space (Lu et al., 2020).
Study method
This study mapped 52 ECD parenting programmes in 15 countries that cater to
families with children aged 0–8 years. To facilitate this exercise, a conceptual
framework was developed to provide direction for the mapping process.
The framework follows the Supply-Enabling Environment-Demand (SEED)™
model and revolves around understanding how ECD parenting programmes
are supported and implemented in the region by investigating three aspects:
(a) enabling policy environment and governance mechanisms; (b) supply; and
(c) demand for ECD parenting programmes.
1
This includes Cambodia, China, Indonesia, Lao People’s Democratic Republic, Malaysia,
Mongolia, Myanmar, Papua New Guinea, Samoa, Solomon Islands, Philippines, Thailand, Timor-
Leste, Vanuatu and Viet Nam.
Executive Summary 9
Supply
• Focus and scope of the parenting programmes
• Implementation in terms of delivery modalities,
financing and workforce of the ECD parenting
programmes.
Demand
• Access to parenting programmes
The mapping process involved a combination of data-collection methods: desk review, online
survey and in-depth interviews. Only ongoing or prospective ECD parenting programmes
and initiatives that have been scaled up or shown readiness for scale-up were included in
the study.
FINDINGS
Governance mechanisms
In terms of structures and processes in place to regulate, coordinate
and oversee these parenting-support initiatives, the ECD parenting
programmes are led primarily by the social protection and welfare sector,
followed by ministries responsible for women, children and family affairs
as well as the education sector. While there is a lead ministry or sector,
parenting programmes are often implemented through a collaboration
of multiple sectors. For instance, the Ministry of Education, Youth and
Sport supports Cambodia’s Nurturing Care Parenting Programme and
the Ministry of Women’s Affairs implements the Positive Parenting
Programme, with support from the Ministry of Interior. In Viet Nam, the
Ministry of Labour, Invalids and Social Affairs has engaged several other
ministries and agencies, including the Ministry of Health, the Ministry
of Education and Training and the Fatherland Front, in the design and
implementation of the Integrated Early Childhood Development scheme.
In Myanmar, the Early Childhood Intervention Programme was initially
designed and is still implemented in collaboration with 11 ministries:
the Ministry of Health and Sport provides medical social workers and
physiotherapists as part of a transdisciplinary professional team, while
the Ministry of Education provides psychologists and the Ministry of
Social Welfare, Relief and Resettlement provides ECD teachers.
Financing
Approximately one third of the 52 ECD parenting programmes covered
by this mapping receive financial support from the government to
facilitate their implementation. Additionally, several programmes have
benefited from backing by multiple funding sources. For instance, in
Cambodia, the Positive Parenting Programme and the Nurturing Care
Parenting Programme receive joint funding from local governments and
development partners like UNICEF and other organizations.
Implementation modalities
Most programmes have utilized group formats, while approximately a third
of them has provided personalized parenting support through home visits,
often combining individual and group-based interventions. Digitalization
has been incorporated into about a quarter of the programmes (across
eight countries), employing such methods as automated text messaging
and mobile applications.
Health and nutrition sectors are commonly used as the primary entry point
for ECD parenting programmes in the region, while some programmes
operate within preschool settings and identify participants through
the education sector. Other programmes are embedded within social
protection measures. Additionally, families have been reached through
non-government and civil society organizations, community leadership or
faith-based organizations.
2
The Nurturing Care Framework is a global framework to promote early childhood
development. The framework offers national governments a road map for strategic
action to strengthen public policies, programmes and services to ensure children’s good
health and nutrition, protect them from threats, support responsive care and promote
opportunities for early learning. The framework builds upon state-of-the art evidence of
how child development unfolds and of the effective policies and interventions that can
improve early childhood development.
12 Mapping ECD Parenting Programmes
in East Asia and the Pacific
GAPS CHALLENGES
GAPS CHALLENGES
OPPORTUNITIES
Despite the difficulties and challenges, several opportunities have been identified that can
be leveraged to promote ECD parenting programmes in the region.
Declining birth rate in the region: The declining birth rate in the region necessitates policies
and programmes that support parenting and promote shared parenting responsibilities
between men and women, thereby empowering and supporting all genders in their roles
as caregivers.
Emerging support for caregivers’ mental health and well-being: There is growing interest
and support for caregivers’ mental health and well-being in the region, as evidenced by such
initiatives as the incorporation of mental health support in parenting programmes and the
development of the UNICEF Caring for the Caregiver package.
3
See <https://asean.org/book/the-asean-guidelines-for-a-non-violent-approach-to-nurture-care-and-development-
of-children-in-all-settings/>.
Executive Summary 15
© UNICEF/UN050098/Pirozzi
RECOMMENDATIONS
The recommendations from the mapping are organized under the conceptual framework of
enabling policy environment, supply and demand in the following tables. Some suggestions
for priority actions that governments and partners may need to focus on for implementing
the recommendations effectively are highlighted. These suggestions are vital for shaping
the way forward for supporting and enhancing the future programming and implementation
efforts at the regional as well as country levels.
© UNICEF/UNI358748/Oo
Background 23
1 BACKGROUND
1.1 Status of early childhood development in East
Asia and the Pacific
Early childhood, a period ranging from birth up to 8 years of age, is the
most critical stage of development, with profound and lasting impacts on
the later stages of an individual’s life. Despite this recognition and more
than eight years since the adoption of the Sustainable Development
Goals (SDGs), there are still areas that require significant efforts to
improve the status of early childhood development (ECD) and fulfil our
SDG commitments. Globally, 43 per cent of all children younger than 5
years are at risk of not reaching their full developmental potential due
to poverty, poor nutrition and a lack of access to basic services and
early learning opportunities (Black et al., 2017). This is compounded by
wars and conflicts, affecting one in six children (Strømme et al., 2022).
In the East Asia and Pacific region, an estimated 40.5 million children
younger than 18 are at risk of poor development. They face significant
challenges to accessing adequate services to survive, thrive, learn
and develop to their maximum potential. Notable progress has been
achieved in the region to reduce the percentage of children at risk of
poor development (due to stunting, extreme poverty and other factors),
from 40 per cent in 2002 to 34.2 per cent in 2010 (Lu et al., 2020).
Despite this progress, the region is confronted with challenges that
require urgent action to maximize children’s developmental potential
and family well-being (Lu et al., 2020).
Low birth weight remains a concern in the region born, with approximately
13 per cent of newborns with low birth weight (UNICEF EAPRO, 2022).
Children also suffer from nutritional deficiencies: approximately 11
per cent of them are stunted, indicating a lack of proper growth and
development, and 4 per cent of them are wasted, indicating acute
malnutrition (UNICEF, WHO and World Bank, 2020). An estimated 16
million children (19 per cent of the 84.2 million children aged 3–5 years
in the region) are not attending any type of early childhood development
programme (daycare, creche, kindergarten, etc.) (UIS, 2019), and an
estimated 50 per cent of children in the region experience some form
of violence, including physical, sexual and emotional abuse (UNICEF
EAPRO, 2021). Mental health challenges among young children and their
caregivers are prevalent, with caregivers often experiencing stress and
lacking adequate support for their own mental well-being (WHO, 2023).
and greatly impacted young children and their families in East Asia and the Pacific. The
disruption of ECD services (including vaccinations, home visits, kindergartens and preschools)
in all 27 countries severely threatened the progress made towards children’s development,
especially in areas related to health and well-being. For instance, access to and utilization of
health services for routine services and illness treatment were significantly impacted in Viet
Nam, where the number of children younger than 5 years visiting community health centres
dropped by 48 per cent in 2020. And in the Philippines, an estimated 14 per cent of children
younger than 5 years became sick during the lockdown, yet, of them, only an estimated
62 per cent visited a health centre. The detrimental effects of the COVID-19 pandemic
disproportionately affected the most vulnerable households, including those with children
living with a disability, impoverished families, ethnic minorities and refugees. These impacts
have resulted in an elevated risk of morbidity and mortality in children while further limiting
their already diminished opportunities to achieve their full developmental potential.
It is thus imperative to empower parents and caregivers to better fulfil their roles
to enable nurturing care, which encompasses several interrelated factors, including
parental sensitivity and responsiveness towards a child’s health and nutritional needs,
parents’ capacity to safeguard children from any harm or threat and positive parent–
child interactions that facilitate early stimulation and learning (WHO et al., 2018).
Parenting programmes designed to foster constructive parenting behaviours, attitudes
and knowledge have gained global momentum and increased recognition due to their
significant impact on promoting child development and protection. Extensive research
has established a strong evidence base on such programmes, demonstrating their
potential to cultivate children’s social skills, motor abilities, communication and
cognitive development. These programmes have proven effective in strengthening
parent–child attachment, improving their interactions and promoting positive parenting
and parents’ mental well-being (WHO, 2023a; Jeong et al., 2021; Benzies et al., 2013;
Britto et al., 2015; Geeraert et al., 2004).
Benefits of such interventions have been observed among children living in high- and
low-resource settings (WHO, 2023a; Knerr, Gardner and Cluver, 2013) and children living
with or without disabilities (Fang et al., 2023; Fang, Barlow and Zhang, 2022).
© UNICEF/UN0248149/Noorani
Study Design 27
2 STUDY DESIGN
2.1 Objectives
The East Asia and Pacific region has experienced a rise in parenting
programmes designed to promote holistic ECD for children from birth
up to 8 years old. The mapping study had the following objectives:
Supply
• Focus and scope of the parenting programmes
• Implementation in terms of delivery modalities,
financing and workforce of the ECD parenting
programmes.
Demand
• Access to parenting programmes
Within the three focus areas, the study aimed to understand the opportunities and challenges
for strengthening parenting support in the region, with the ultimate goal of increasing families’
access to quality programmes.
4
The 27 UNICEF countries in the East and Pacific region: Cambodia, China, Indonesia, Democratic People’s
Republic of Korea, Lao People’s Democratic Republic, Malaysia, Mongolia, Myanmar, Papua New Guinea,
Philippines, Thailand, Timor-Leste, Viet Nam, Cook Islands, Fiji, Kiribati, Marshall Islands, Micronesia, Niue, Nauru,
Palau, Samoa, Solomon Islands, Tokelau, Tonga, Tuvalu, and Vanuatu.
Study Design 29
These selection criteria were applied to ensure that the review considers programmes
with the potential for scaling up, relevance to the population of interest and geographical
representation within the East Asia and Pacific region.
An online survey (see Annex D) was designed to collect data and assist in the identification
of relevant resources, potential programmes and participants for case study interviews.
Fourteen UNICEF ECD focal point contacts in the East Asia and Pacific country offices
were purposively sampled, and snowball sampling5 was used to further distribute the survey
to contacts shared by the respondents. The survey included 21–31 items and took 20–30
minutes to complete, depending on the number of programmes being reported. The questions
were designed around research themes, including participant information, programme
details, enabling environment and equal access. Respondents were invited to share related
documents and information sources within the survey. The survey was converted into an
online questionnaire using MikeCRM for remote distribution. Prior to launching, the survey
was pilot-tested in Pakistan and the Lao People’s Democratic Republic. The ECD focal points
completed the draft survey and participated in a semi-structured debrief afterwards. The
survey was finalized based on the pilot results and launched on 15 September 2022. The
survey remained open until 23 October 2022.
A desk review of policy documents and frameworks, reports and reviews of ECD parenting
programmes and the enabling environment in the region was conducted. Those documents
and guidelines are listed in Annex A. Electronic searches were also conducted on Google
Scholar to locate the most recent information and programme documentation. Additionally,
websites of organizations active in the areas of ECD and parenting, international repositories
and parenting initiatives were investigated.
In-depth interviews were conducted for the case studies. Based on the desk review, online
survey results and consultations with UNICEF experts, Cambodia and Timor-Leste were
selected for case study interviews. The interviews aimed to develop a more comprehensive
understanding of the ECD parenting programmes and the enabling environment reported
in the survey. A semi-structured interview schedule (see also Annex D) was developed to
guide the interviews by adapting the SEED model to align with the scope of this review.
The interview schedule encompassed four topics: (a) the organization’s support for parenting
services, (b) the enabling environment, (c) the supply of parenting support and (d) the
demand for parenting support. Open-ended questions and follow-up probes were used to
explore each theme in detail. Questions were tailored to the expertise and role of each
participant, based on the survey answers. As the interviews progressed, the questions were
5
Snowball sampling is a method whereby researchers start with a small group of people who meet certain criteria
and then ask them to recommend others who might also fit the criteria or have relevant insights. As the process
continues, each new participant can refer more participants, leading to a growing network of participants.
30 Mapping ECD Parenting Programmes
in East Asia and the Pacific
refined based on the participants' feedback. The interviews, conducted online via Microsoft
Teams, lasted 1–1.5 hours. Some interviews involved multiple interviewees and review of
materials. The data were analysed using a framework approach, following a pre-existing
coding framework that was structured around the three aspects of interest: the enabling
environment, programme content and implementation and equal access.
To ensure uniformity and to monitor data collection across all sources, an Excel-based
standardized form (see Annex C) was developed. The case study reports are published
separately from this primary report.
© UNICEF/UN0697912/Oo
Findings 31
3 FINDINGS
The main characteristics of the enabling policy environments, supply of
and demand for parenting support in the 15 countries in East Asia and
the Pacific are highlighted here, along with features of each programme.
The recognition of paternity leave rights is increasing in East Asia and Pacific countries. For
example, Malaysia and the Philippines provide seven days of paternity leave. Male employees
in Timor-Leste are entitled to five days of paid paternity leave, and men in Indonesia can
take two days. In Viet Nam, the length of paternity leave varies between 5 and 14 days,
depending on the birth type and number of children. In China, there are no unified paternity
leave days in the national legislation; municipal or provincial governments determine the
policy on paternity leave, with local regulations offering anywhere between 10 and 30 days
of leave. A significant gap remains, considering only seven countries in the region recognize
the importance of paternity leave rights.
Child grants
Several countries provide universal child grants. For example, the Child Money Programme,
which is financed through the Human Development Fund, is the largest universal cash
transfer programme in Mongolia in terms of both coverage and budget. It was launched in
2005 as a means-tested programme for families living in poverty (and households with three
or more children). It became available (conditional upon school enrolment) to all children in
2006, and the monthly allowance increased significantly in 2007. In 2012, the conditionality
was removed, paving the way for universal coverage (ILO, 2016). The programme benefited
more than 1 million children across the country as of 2014 (NSO, 2014). However, children of
migrant workers are not covered, which remains a major gap of the programme.
Several countries provide targeted child grants. For instance, in partnership with UNICEF
and local NGOs, the Thai Government implemented the Child Support Grant programme, a
non-contributory unconditional cash transfer for families living in poverty with children aged
younger than 1 year. Since its launch in 2015, the programme has evolved and expanded
to cover families of children younger than 6 years and adjusted the income threshold to
align with the National Welfare Card, which is Thailand’s largest cash transfer and financial
inclusion scheme. As of 2019, more than 1 million children younger than 6 years, or 23 per
cent of the child population, had benefited. The programme was implemented in tandem
with evidence-generation and routine monitoring and evaluation to forecast budgets and
inform future expansion of the grant (UNICEF Thailand, 2020).
The Government of Indonesia launched the Family Hope Programme in 2007 for impoverished
households, especially those with pregnant women and children, female-headed households
and people living with disabilities. Eligible households receive a monthly cash transfer, the
amount of which depends on the area of residence and the number of children. It also provides
access to maternal and child health and nutrition services and promotes child education and
care. As of 2020, more than 1 million families had benefited (Syamsulhakim and Khadijah,
2021). Research shows that the programme has contributed to the improvement of child
health, nutrition and education attainment (Cahyadi et al., 2020; Alatas, 2011).
Findings 33
In Myanmar, the Maternal and Child Cash Transfer programme delivers cash transfers to
women during pregnancy and mothers of children younger than 2 years in selected rural
areas, with the aim of promoting child health and nutrition. The programme is operational
in 7 of the country’s 21 administrative subdivisions. A randomized controlled trial of the
programme in 2021 demonstrated evidence of a reduction in child stunting when combined
with a behavioural change intervention to improve knowledge and promote better nutrition
and hygiene practices among participants and the communities (Ragasa et al., 2021).
China has made unconditional targeted cash transfers available to orphaned children since
2010, de facto unattended children and children living in poverty since 2019 through its
Minimum Livelihood Guarantee Programme (also known as Dibao), which is one of the largest
social safety net schemes globally. In Viet Nam, financial support is provided through the
National Target Programme on Child Care and Protection to impoverished households with
children younger than 6 years, particularly those in remote and mountainous areas, belonging
to ethnic minorities and having a child with a disability. The programme aims to promote child
health and nutrition and ensure access to education and social services. Since 2018, Fiji has
implemented the Parenthood Assistance Payment Programme, which provides cash transfers
to new mothers with low household income for each newborn child registered with the Births,
Deaths and Marriages Office. The programme aims to alleviate the financial pressures of
parenthood and meet the needs of newborn babies (Government of Fiji, 2019).
Although there is a lead ministry or sector, parenting programmes are often implemented
through collaboration with other ministries or sectors. For instance, Cambodia’s Nurturing
Care Parenting Programme is supported by the Ministry of Education, Youth and Sport while
the Positive Parenting Programme is implemented by the Ministry of Women’s Affairs, with
support from the Ministry of Interior. In Viet Nam, the Ministry of Labour, Invalids and Social
Affairs engages several ministries and agencies, including the Ministry of Health, the Ministry
of Education and Training and the Fatherland Front, in the design and implementation of its
Integrated ECD scheme. In Myanmar, the Early Childhood Intervention programme was
initially designed and is implemented in collaboration with 11 ministries; among them, the
Ministry of Health and Sport provides medical social workers and physiotherapists who work
as part of a transdisciplinary professional team, while the Ministry of Education provides
34 Mapping ECD Parenting Programmes
in East Asia and the Pacific
psychologists and the Ministry of Social Welfare, Relief and Resettlement provides ECD
teachers. Additionally, the General Administrative Department of the Ministry of Home Affairs
provides family data from communities. In Vanuatu, the Parenting Support Programme is
supported by a Core Technical Team consisting of specialists from the Ministry of Justice and
Community Service, the Ministry of Health, the Ministry of Internal Affairs, the Ministry of
Finance, the Ministry of Education and the Ministry of Agriculture, with technical assistance
from development partners like UNICEF and Save the Children.
In China, Mongolia, Philippines and Thailand, multiple ministries take a role in overseeing
ECD parenting programmes. In China, the National Health Commission and the All-China
Women’s Federation collaborate to promote parenting support. They coordinate and organize
resources for the development of a comprehensive parenting service system. They assume
daily responsibilities for parenting services based on their respective roles and duties, with
additional support from other ministries, such as the Ministry of Civil Affairs and the Ministry
of Human Resources and Social Security.
In Thailand, the Ministry of Public Health is the lead in providing parenting services for children
aged 0–2 years through hospital-based services and home visits for pregnant and lactating
women, while parenting support can be accessed in the Family Development Centres
administered by the Ministry of Social Development and Human Security. In the Philippines,
parenting service delivery involves multiple government agencies and national councils.
For example, the Early Childhood Care and Development (ECCD) Council is responsible for
coordinating the Family Support Programme while the Department of Social Welfare and
Development takes the lead in promoting the Parenting Effectiveness Service.
3.3 Financing
Approximately a third of the ECD parenting programmes reported receiving financial
support from the government to facilitate implementation. For instance, the funding for
the Parent Effectiveness Service in the Philippines is secured by law, which mandates that
the costs for conducting the programme be allocated from city or municipality budgets.
Similarly, the Integrated Programming on Positive Parenting in Indonesia, which was originally
funded by IKEA, is now integrated within the Family Hope Programme (a national conditional
cash transfer programme) and is financed through a government budget. The Parenting for
Lifelong Health for Young Children in Thailand is funded either by the central Government or
subdistrict administrative authorities.
Several programmes benefit from multiple funding sources. For instance, the Positive
Parenting Programme and the Nurturing Care Parenting Programme in Cambodia receive
joint funding from the local government and development partners, such as UNICEF. This
funding collaboration may vary in terms of scope, phase of development and implementation.
The Early Moments Matter on Mobile in Thailand receives a budget from the Government,
semi-government agencies (such as ThaiHealth) and international organizations (such as
UNICEF), depending on the delivery modality. The Nobody's Perfect Parenting Programme
in Viet Nam and the Community-based ECD Parenting Support programme in China were
supported by UNICEF during the pilot phase, with the programme scale-up financed by
factories in Viet Nam and local governments in China.
Findings 35
1 1 1
Timor-Leste
1
1 Thailand
1
Cambodia
10 Viet Nam
2 Indonesia
3 Malaysia
Philippines
China
4
8 Myanmar
Lao PDR
4 Mongolia
Papua New Guinea
4 6 Samoa
5
Solomon Islands
Vanuatu
36 Mapping ECD Parenting Programmes
in East Asia and the Pacific
ECD age range, from birth to 8 years old, such as Viet Nam’s Nobody’s Perfect Programme.
Some programmes target exclusively children from birth to 3 years old, like the Timor-
Leste Mother’s Support Group (UNICEF EAPRO and Maestral, 2019) and the Save the
Children’s (Philippines) First Read Program (Kamel, Dogra and Castillo, 2019). Others are
designed for families with preschool-age children (3–6 years), such as the Keeping Families
Together and the 101 Positive Discipline Programme in Thailand. There are also several
programmes designed for a wider age range, such as from 2 to 9 years in the Naungan
Kasih Positive Parenting Programme in Malaysia (Lachman et al., 2023) and the Parenting
for Lifelong Health for Young Children programme in Thailand (McCoy et al., 2021) or birth
to 18 years in the Cambodia Positive Parenting Programme and the Timor-Leste Hametin
Família/Strengthening Families Parenting Programme.
Level of prevention
Four types of interventions emerged as common among the programmes with available
information on this aspect – universal, selective, indicated and tiered. These interventions
cater to different target groups based on their needs and risk levels:
The following graph illustrates the distribution of these interventions across the region.
Nearly half of the programmes are selective, targeting families at risk of developmental
challenges, such as those living in poverty, rural and remote areas, marginalized communities
and minority groups. Examples of such programmes include the Love and Care for Every
Child in Lao PDR and the Nurturing Care Parenting Programme in Cambodia, which are
Universal
1
Selective
Indicated
2 Tiered
1 1
1
2 2
3 5 1 5
4
3 1 1
2 2
1 1 1 1 1 1 1 1 1
Cambodia
China
Indonesia
Guinea
Lao PDR
Malaysia
Mongolia
Samoa
Thailand
Myanmar
Papua New
Solomon
Islands
Philippines
Timor-Leste
Vanuatu
Viet Nam
Findings 37
delivered to lower-income families. The MaPa Program focuses on vulnerable families who
are beneficiaries of the nationwide conditional cash transfer programme aimed at poverty
alleviation, called Pantawid Pamilyang Pilipino Program (Lachman et al., 2021; Mamauag et
al., 2021). Plan International’s Parent Education Programme (UNICEF EAPRO and Maestral,
2019) and the Nobody’s Perfect Parenting Programme in Viet Nam target ethnic minorities.
Approximately one third of the programmes are universal – serving all families regardless
of child development status, such as the Family Support Programs led by the ECCD Council
of the Philippines, the preschool-based parenting sessions in Timor-Leste, the Positive
Discipline for Everyday Parenting in Samoa, the Hapi en Helti Pikini Initiative in Solomon
Islands and the Parenting Support Programme in Vanuatu.
The Early Childhood Intervention in Myanmar and the Family School sessions in Thailand
are the only programmes that are indicated – focusing on families of children with physical
or mental disabilities, including those with developmental delays, low birth weight and
malnutrition.
Two programmes offer tiered support that provides diverse levels of prevention strategies
catering to families with varying degrees of risk. The Cambodia Positive Parenting
Programme, which provides support to families with children aged up to 18 years old, is
a multilevel strategy that offers three tiers of parenting interventions tailored to the level
of risk of violence against the children: The first level provides universal positive parenting
messages for all parents in all settings; the second level offers selective interventions to
households where children are at risk of violence and/or separation; and the third level
offers specialized and intensive parenting support for households where children have
already experienced harm, including households where de-institutionalized children will be
reintegrated.
Approximately one fifth of the programmes have expanded their scope beyond the
Nurturing Care Framework to attend to parents’ mental health. The OneSky Family Skills
Programme, implemented by OneSky for All Children China, incorporates components
aimed at promoting socio-emotional well-being among caregivers by teaching skills that
38 Mapping ECD Parenting Programmes
in East Asia and the Pacific
help regulate their own emotions (Kamel et al., 2019). The Nobody's Perfect Parenting
Programme in Viet Nam has dedicated sessions to mental health and psychosocial support,
covering topics such as self-care, stress reduction, depression and social support. Samoa’s
Positive Discipline for Everyday Parenting is integrated with resources to support parents’
mental and spiritual health. In Vanuatu’s Parenting Support Programme, mobile early
childhood care and education teachers and other school teachers are trained to identify
parents with possible mental health problems.
The Love and Care for Every Child in Lao PDR is a promising initiative that could potentially
address the unique parenting challenges associated with climate change. The UNICEF
2020–2021 Strategic Framework for Parenting in Lao PDR outlined that this programme has
been designed in a climate-sensitive manner and examines the impacts of climate-smart
parenting that enhances resilience, adaptability and preparedness of families in the face of
climate change impacts (Jensen, 2020).
About a quarter of the programmes (located in eight countries) have involved digitalization
in programme implementation. Several initiatives are using (automated) text messaging
systems, such as the MaPa Program in the Philippines, Naungan Kasih Positive Parenting
Programme in Malaysia and Early Moments Matter on Mobile in Thailand. Social media
platforms are used to extend the reach of parenting programmes in China and the Lao PDR.
Save the Children’s (Philippines) First Read Program offers remote access to its services
through a mobile phone app, iMulat (Kamel et al., 2019). The Hametin Familia in Timor-
Leste and the Love and Care for Every Child in the Lao PDR have incorporated the use of
radio and television to broadcast parenting messages.
There are also programmes utilizing a combination of different remote delivery methods.
The Parenting for Lifelong Health’s COVID-19 Playful Parenting resources, which were
created by condensing the open-source and evidence-based Parenting for Lifelong Health
programmes, are adaptable for remote distribution through various virtual platforms, such
as social media, text messages, website downloads, radio, video and webinars. As of early
2023, these parenting resources had been received by more than 56 million people in
Findings 39
Asia, including all East Asian and Pacific countries (UNICEF, 2021g). This demonstrates the
potential of widescale dissemination of evidence-based parenting resources through digital
and hybrid formats (Sherr et al., 2022).
Delivery platforms
The health and nutrition sectors are often the primary entry point for ECD parenting
programmes. The Parenting Schools Initiative in Thailand, for instance, engages families
through hospitals. In the Parenting for Lifelong Health for Young Children programme piloted
in Thailand, the health sector has a vital role in identifying families at risk of violence against
women and children. In Indonesia, the Integrated Programming on Positive Parenting
reached families through the nutrition sector prior to the COVID-19 crisis.
Some programmes operate within preschool settings and thus identify participants through
the education sector, such as the Nurturing Care Parenting Package attached to preschools
in Cambodia and the parenting sessions for community-based preschool teachers in Timor-
Leste. A few programmes are embedded within the social protection sector, which
serve as the platform to identify and recruit participants. For instance, the Hametin Familia
(Strengthening Families) in Timor-Leste is linked to the Ministry of Social Solidarity and
Inclusion’s Bolsa da Mãe (Mother’s Purse) conditional cash transfer programme. The MaPa
Program and the Parent Effectiveness Service in the Philippines are both delivered as part
of the Pantawid Pamilyang Pilipino Program, which provides conditional cash transfer to the
poorest families. The Parent Effectiveness Service and the Family Support Program are also
integrated into the services provided by the National Child Development Centers, which
serve as the community-based flagship programme of the ECCD Council in the Philippines.
There are also programmes that reach families through non-government or civil society
organizations, community leaders, community-based groups or faith-based
organizations. The Positive Discipline for Everyday Parenting Programme in Samoa
recruits caregivers from church communities. The Hapi en Helti Pikini Initiative in Solomon
Islands involves local civil society organization staff in contacting potential participants. In
Vanuatu’s Parenting Support Programme, church leaders or chiefs announce the availability
of parenting workshops to communities.
Certain programmes use multiple platforms for reaching out to families. China's community-
based ECD parenting support has health clinics, kindergartens and referral support services.
The Family Support Program of the ECCD Council of the Philippines taps into health, nutrition
and early childhood education services to recruit families. These examples demonstrate the
potential of using multiple delivery platforms to reach and engage diverse populations.
3.7 Workforce
Around half of the programmes have engaged individuals or paraprofessionals as
programme facilitators.6 For instance, the Caring for Our Children Programme in Cambodia
and Save the Children’s First Read Program in the Philippines is implemented by parent
volunteers. The Families First with Home Visitation Programme in Indonesia, the Pasin
6
A programme facilitator is an individual responsible for delivering the programme or intervention.
40 Mapping ECD Parenting Programmes
in East Asia and the Pacific
Bilong Lukautim Pikinini Gut (Parenting for Child Development) in Papua New Guinea
(UNICEF EAPRO and Maestral, 2019), the Family Support Program in the Philippines and
the Community-based ECD Parenting Support in China are delivered by social auxiliary
workers who live in the community and are recommended by the local village authority.
Some of the programmes are delivered by practitioners affiliated with the health sector,
such as Thailand’s Parenting for Lifelong Health for Young Children programme, which
is implemented by nurses, public health officers, medical social workers and other front-
line staff in the public health system within selected Health Promotion Hospitals. Several
preschool-based ECD parenting programmes are implemented by teachers within the
education sector, such as the parenting sessions by community-based preschool teachers
in Timor-Leste and the Parenting Support Programme in Vanuatu.
Several programmes provide regular ongoing supervision and mentoring support to monitor
and improve the quality of delivery. Programme mentors in the Families First with Home
Visitation Programme in Indonesia are required to dedicate half a day per week to coaching
facilitators throughout the programme (Ruiz-Casares et al., 2019). In the Community-based
ECD Parenting Support in China, provincial-level mentors conduct regular online in vivo
coaching and onsite supervision for all programme implementation sites.
A few programmes offer refresher training during programme delivery. Also in China’s
Community-based ECD Parenting Support programme, provincial-level mentors receive
yearly refresher training, while in the OneSky Family Skills Programme in China, both master
trainers and programme facilitators attend quarterly refresher training. In Timor-Leste,
facilitators recently received training on revised modules.
Findings 41
Most programmes provide their staff trainees with a manual that includes delivery
strategies. The Viet Nam Nobody's Perfect Parenting Programme, the Vanuatu Parenting
Support Programme, the Lao PDR’s Love and Care for Every Child and China’s Community-
based ECD Parenting Support offers resources for caregivers, such as play kits, posters
and parent booklets.
Male engagement
Three programmes incorporate specific content to encourage male involvement in
caregiving, while three others employ targeted recruitment strategies to increase
male participation. In Indonesia, the Integrated Programming on Positive Parenting
provides a manual that summarizes messages for fathers in parenting. In the Philippines,
Save the Children’s First Read Program conducts all-father sessions that emphasize shared
childcare responsibility and promote gender-responsive parenting. The Hametin Familia
Parenting Programme in Timor-Leste created the Fathers Networking activity to promote
male engagement in parenting, which is expected to be rolled out across all implementation
sites. Three other programmes employ targeted recruitment strategies to increase
42 Mapping ECD Parenting Programmes
in East Asia and the Pacific
male participation. In China, for instance, the Community-based ECD Parenting Support
programme underlines the role of male caregivers in parenting through social mobilization,
with male figures presented on posters and videos. In Papua New Guinea, the Parenting
for Child Development Programme emphasizes recruiting male caregivers, with couples
often attending the programmes together. In Vanuatu, the Parenting Support Programme is
offered in locations where there is a programme for male caregivers.
Disability inclusion
The Family School Sessions in Thailand are exclusively available to families of children with
disabilities, developmental delays, low birth weight or malnutrition. Two other programmes
– the Parenting for Lifelong Health for Young Children programme in Thailand and the
Parenting Support Programme in Vanuatu – offer disability or developmental screening and
referral for additional support. Around one fifth of the programmes are open to families
with a child living with disabilities who share sessions alongside families with
able-bodied children. Some of these programmes also include content aimed at raising
awareness about disabilities. For instance, the Hametin Familia Parenting Programme in
Timor-Leste addresses the topic of ‘education for all’, while the Hapi en Helti Pikini Initiative
in Solomon Islands features discussions on parenting children with disabilities.
© UNICEF/UN050098/Pirozzi
Gap and Challenges 43
GAPS CHALLENGES
GAPS CHALLENGES
GAPS CHALLENGES
5 OPPORTUNITIES
This section highlights the potential opportunities for enhancing the
parenting support initiatives across the region.
The UNICEF Strategic Plan 2022–2025 identifies parenting support as critical to creating
transformational systemic changes that can reduce child mortality, poverty and vulnerability
(UNICEF, 2022b). Additionally, the UNICEF EAPRO Management Plan (2022–2025) envisions
that by 2025, East Asian and Pacific countries will have strengthened capacity to provide
caregivers, especially those facing difficulties exacerbated by the pandemic, with access to
positive parenting training (UNICEF, 2021d). The ECD strategic vision for EAPRO comprises
two main components: (a) system strengthening and (b) family and child-friendly policies.
The latter includes providing parenting support and relevant policies (UNICEF, 2021d).
To advance parenting support, UNICEF country offices across the region continue to offer
coordinated technical assistance to governments, advocating for evidence-based and
integrated ECD parenting services. This effort aims to ensure that all families, especially
the most vulnerable, can provide responsive caregiving and help their children reach their
developmental potential. For instance, during the COVID-19 pandemic, UNICEF supported
the expansion of child grants in Myanmar, advocated for the universal coverage of child
benefits to be maintained in Mongolia and developed guidelines for providing cash transfers
to more vulnerable populations in Indonesia. In the Philippines, UNICEF provided training to
front-line workers and caregivers on conducting development and learning activities at home.
This was facilitated through the distribution of the Teach From Home Activity Guide and
Learn at Home kit. In partnership with the ECCD Council, UNICEF also organized webinars
to educate parents on how they can support their children's development. UNICEF assisted
with the use of innovative and flexible methods, such as TV, radio and automated chatbots,
to disseminate parenting advice remotely across the region (UNICEF, 2021g).
Several international and regional guidelines and reports have been developed to inform the
design and implementation of ECD parenting programmes in the region. Examples include:
UNICEF Programme Guidance for ECD (2017), the UNICEF Standards for ECD Parenting
Programmes in Low- And Middle-Income Countries, the Promoting Positive Parenting:
Review and Analysis of Lessons Learned from Parenting Programmes in East Asia and
Pacific 2019, the UNICEF Gender-Responsive Parenting: Technical Note and the Growing
Steady and Strong: ECD Regional Guidance in East Asia and Pacific.
7
United Nations, World Fertility Data, 2019.
Opportunities 47
© UNICEF/UNI341928/Viet Hung
Recommendations 49
6 RECOMMENDATIONS
This study is significant in the East Asia and Pacific region, providing
a mapping of the ECD parenting programme landscape. The report
highlights a range of implications and recommendations resulting
from the mapping. These recommendations are organized under the
conceptual framework of enabling policy environment and governance
structures, supply of and demand for ECD parenting programmes in the
region. Suggestions for priority actions that governments and partners
should focus on to implement the recommendations effectively are
highlighted. These actions would be vital in shaping the way forward at
the regional and country levels to enhance the future programming and
implementation of parenting-support interventions.
equality. The workplace also represents a unique opportunity to raise awareness of positive
parenting, serve as an entry point to reach caregivers, and provide a platform for conducting
parenting sessions. For example, in Viet Nam, UNICEF collaborated with the Ministry of
Labour, Invalids and Social Affairs and the Vietnam Chamber of Commerce and Industry to
train facilitators who then implemented the Nobody's Perfect parenting programme in the
workplace for caregivers of children younger than 8 years.
It is also essential for ECD parenting programmes to identify or develop a theory of change
or logic model that depicts the programme activities to targeted outcomes after closely
assessing the local context. A clear theory of change or logic model will guide the planning,
management and evaluation of the programme.
In this context, it is also essential to ensure that the learnings from programme are
easily accessible to a range of stakeholders, including policymakers and practitioners, by
translating the research findings into a language and format that are easily understandable
Recommendations 51
and applicable within specific contexts. It is important to extract policy implications from
the research to effectively inform decision-making processes. The generation of evidence
will deepen the understanding of whether, why and how the programme is working, which
is critical for promoting its sustainability and increasing buy-in. It also helps to ensure
that limited resources are directed to activities that are the most likely to achieve desired
outcomes.
The study found that the region has been moving towards an integrated approach to ECD
services, as seen in Indonesia’s Holistic-Integrated ECD Action Plan, which addresses
all essential components of nurturing care (UNICEF, 2021b). However, achieving proper
collaboration across sectors is still a challenge. To maximize the potential of a lead ministry,
clear roles, responsibilities and accountability mechanisms need to be established. Regular
communication channels, such as intersectoral meetings and working groups, must be
established or strengthened to ensure ongoing collaboration and progress monitoring.
Capacity-building should be undertaken to enhance the skills and knowledge of professionals
and paraprofessionals involved in parenting programme implementation at different levels
across sectors. This approach will lead to a more integrated, comprehensive and impactful
programme that effectively supports parents and enhances children’s well-being.
Build on a tiered support system to cater to families with different levels of risk.
Many existing programmes predominantly adopt either a universal or selective approach.
However, there is a growing recognition of the need to establish a tiered support system
(see the following triangle)8, which involves combining more tailored programmes for families
with higher needs alongside widespread parenting interventions or messages delivered via
8
A tiered system in the context of parenting programmes refers to a structured approach that categorizes
interventions based on the level of need or risk among the audience. The four tiers commonly used are universal,
selective, indicated and tiered.
54 Mapping ECD Parenting Programmes
in East Asia and the Pacific
mass and social media and home visits to raise public awareness about nurturing care. It
is crucial to ensure that the fundamental parenting principles remain consistent across all
levels of this pyramid of support. Examples, such as the Positive Parenting Programme
in Cambodia and the Hametin Familia Programme in Timor-Leste, offer multiple levels of
parenting support. Some programmes are transitioning towards a tiered approach. For
instance, the Love and Care for Every Child Programme in Lao PDR is considering the option
of wider-scale dissemination of its messaging through television, radio, text messages and
social media (Lao PDR, 2021).
Selective
interventions
are aimed at a specific
subgroup of parents
or families who may be
at a higher risk for parenting
challenges or have specific needs.
Tiered interventions
involve a combination of the
above three types – universal,
Indicated selectives, and indicated Universal
interventions interventions – support
are tailored for organized into a to benefit an
parents or families who tiered system entire population or
are already facing specific of support. community regardless of
issues or challenging in their whether they are experiencing
parenting role. specific problems or challenges in
parenting
Leverage the use of existing delivery platforms for enhanced reach, ownership,
and sustainability of the programme.
Programmes embedded within the existing service delivery system (those who are
institutionalized) are more likely to ensure that parenting services are provided in a holistic
manner. Such programmes also have the advantage of larger reach, more stakeholders
buy-in, community ownership and programme sustainability. There are several examples
of institutionalization in the region. The Parenting for Lifelong Health for Young Children
programme in Thailand is integrated into the routine services of Health Promotion Hospitals.
The MaPa Program and the Parent Effectiveness Service in the Philippines are delivered
as part of the Pantawid Pamilyang Pilipino Program, which provides conditional cash
transfers to the poorest households. The Integrated Programming on Positive Parenting
in Indonesia is embedded within the national social protection measure named Family
Recommendations 55
Hope Programme. However, integrating ECD parenting programmes into existing service
platforms may increase the workload of an already stretched workforce. Similar challenges
are also observed when attempting to mainstream mental health and psychosocial support.
This highlights the need for enhanced financing and a critical evaluation of the system's
readiness (Aarons, Hurlburt and Horwitz, 2011).
Digital programmes have the potential to increase service accessibility by reaching families
who have been underrepresented in traditional ECD parenting programmes, such as those
living in remote areas. However, families with lower technological readiness, who are often
already vulnerable, will be less likely to benefit from digitalization, which may lead to widened
health and social inequalities.
It is critical that digital ECD parenting programmes are designed to be more inclusive, with
extra support provided to disadvantaged families at risk of digital exclusion.
workforce at scale has proven challenging. Resources from governments and development
partners should be leveraged to expand the financing for long-term capacity-building.
For instance, the Ministry of Social Welfare, Relief and Resettlement and UNICEF jointly
supports the training in Myanmar’s Early Childhood Intervention.
Harness the potential Explore and invest Provide technical Investigate the
of innovative in digital technology support and effectiveness
localized delivery solutions (mobile funding for the and scalability of
modalities, including apps, online development and digital technology
digital solutions, platforms) to deliver deployment of in reaching
for continuous parenting resources innovative digital diverse caregiver
caregiver support and support. solutions for populations.
during a crisis like the parenting support.
COVID-19 pandemic.
Ensure accessibility Monitor and Study the long-term
and inclusivity of evaluate the impact of innovative
digital platforms impact of digital delivery modalities
for caregivers technology on caregivers'
with limited on enhancing parenting practices
technological caregiver support and children's
literacy or and programme outcomes.
resources. effectiveness.
Strengthen the Establish a Provide technical Study the impact
capacities of continuous assistance in of supportive
facilitators by and supportive establishing supervision and
leveraging the supervision mentorship and mentoring on
use of continuous and mentoring peer-support facilitators' self-
and supportive system to support networks for efficacy.
supervision and facilitators in their facilitators.
mentoring-support role.
mechanisms.
Recognize and Support regular Conduct an
incentivize evaluations assessment to
facilitators' and feedback understand the
contributions to mechanisms to competencies
promote motivation ensure the quality of programme
and retention. of facilitators' facilitators that
performance. significantly
impact caregiver
engagement
and programme
outcomes. This can
provide insights
into the skills and
capacities essential
for guiding the
development of
targeted training and
ultimately enhance
the effectiveness of
the overall initiative.
58 Mapping ECD Parenting Programmes
in East Asia and the Pacific
ECD parenting interventions in the region should be inclusive, covering families of children
from marginalized groups, such as those with disabilities, ethnic minorities, migrant children,
teen parents, children from diverse language backgrounds and children in humanitarian
settings. The programmes should be purposefully designed so that those children and
parents are not further left behind.
9
Integrating non-violent parenting methods such as 'redirect' and 'ignore' involves incorporating these techniques
into the training provided to caregivers. 'Redirect' means guiding a child's behaviour towards a more appropriate
or positive action while 'ignore' involves intentionally not reinforcing unwanted behaviour to discourage its
repetition.
Recommendations 59
Parenting interventions that aim to create behavioural changes associated with the
provision of nurturing care should involve all caregivers to ensure consistent parenting
within the household (Britto et al., 2015). ECD parenting programmes should promote
gender-transformative parenting and emphasizing gender equality and shared parenting
responsibilities (UNICEF, 2021c, 2022a). For example, Timor-Leste’s Hametin Familia
Parenting Programme offers all-father sessions and Save the Children (Philippines) First
Read Program has a fathers’ network to encourage male engagement.
© UNICEF/UN0203775/Zehbrauskas
References 63
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lessons for UNICEF’s Gender and Policy Action Plan (2022–2025), Chapter 2.
Florence: UNICEF Office of Research - InnocentI, 2021a.
UNICEF, Compendium of good Practices to Support Achievement of Sustainable
Development Goals for Children in Indonesia, 2021b, <www.unicef.org/indonesia/
media/11231/file>.
References 69
ANNEX – A
1. UNICEF, Young Children and the Pandemic: UNICEF early childhood COVID-19
response in East Asia and Pacific, 2021.
2. UNICEF, UNICEF’s Vision for Elevating Parenting: A strategic note, 2021.
3. UNICEF, Growing Steady and Strong: Early childhood development regional
guidance in East Asia and the Pacific, 2021.
4. UNICEF, Gender Responsive Parenting: A technical note, 2021.
5. UNICEF, Designing Parenting Programmes for Violence Prevention: A guidance
note, New York, 2020.
6. UNICEF, Family-friendly Policies: A policy brief redesigning the workplace of the
future, 2021.
7. UNICEF, Standards for ECD Parenting Programmes in Low- and Middle-Income
Countries, 2021.
8. UNICEF, Mapping of ECD Parenting Programmes in Low- and Middle-Income
Countries, 2014.
9. UNICEF East Asia and the Pacific Regional Office and Maestral, Promoting Positive
Parenting: Review and analysis of lessons learned from parenting programmes in
East Asia and the Pacific, 2019.
10. World Health Organization, WHO Guidelines on Parenting Interventions to Prevent
Maltreatment and Enhance Parent–Child Relationships with Children Aged 0–17
Years, 2023.
11. WHO, UNICEF, Together to End Violence, End Violence Against Children and
Inspire, Ending Violence Against Children During COVID-19 and Beyond: Second
regional conference to strengthen implementation of the INSPIRE Strategies: East
Asia and the Pacific, 2021.
12. UNICEF, Supporting Families for Gender-Transformative Parenting: Challenging the
gender norms and gender inequalities – Creating a more equitable environment for
all children to thrive, 2022.
13. World Health Organization, WHO Guidelines on Parenting Interventions to Prevent
Maltreatment and Enhance Parent–Child Relationships with Children Aged 0–17
Years, Geneva, 2022.
14. P.R. Britto, L. Ponguta, C. Reyes and R. Karnati, (2015). A Systematic Review of
Parenting Programmes for Young Children in Low- and Middle-Income Countries, 2015.
15. S. Backhaus, F. Gardner, M. Schafer, G.J. Melendez-Torres, W. Knerr and J.M., Parenting
Interventions to Prevent Child Maltreatment and Enhance Parent–Child Relationships
with Children Aged 0–17 years: Report of the systematic reviews of evidence, 2022.
Annex 71
ANNEX – B
Lao PDR Love and Care for Every Child Ministry of Education
Viet Nam Pilot IECD programme (one of Ministry of Labour, Invalids and
them is called Holistic Parenting Social Affairs has engaged other
Programme) ministries and agencies in the
design and implementation of
this IECD scheme, including the
Ministry of Health, the Ministry
of Education and Training and the
Fatherland Front.
IECD Holistic Parenting Ministry of Health and Ministry of
Programme (Nobody's Perfect Education
Parenting Programme)
74 Mapping ECD Parenting Programmes
in East Asia and the Pacific
ANNEX – C
Papua New Parenting for Child 0–9 years Rural: Madang, Western
Guinea Development (P4CD) Highlands, Chimbu, Jiwaka
programme: Pasin Provinces
Bilong Lukautim Pikinini
Gut in Tok Pisin (How to
Care for Children Well)
Philippines Save the Children 0–3 Select areas of Luzon and
(Philippines) First Read Mindanao
Program: A Culturally
Sensitive Parenting
Approach to Promoting
Early Childhood Literacy
and Learning
76 Mapping ECD Parenting Programmes
in East Asia and the Pacific
ANNEX – D
Online survey
1) Recruitment email
I am Zuyi Fang, a UNICEF EAPRO-ROSA ECD consultant. UNICEF EAPRO and ROSA
are undertaking a mapping of key parenting initiatives and programmes, policies,
strategies, and practices, guided by the components of the Nurturing Care Framework,
that are being implemented in the two regions in relation to young children aged 0 to
8. Findings will help inform UNICEF’s work in promoting and supporting family support
programmes with a focus on parenting for responsive caregiving for early childhood
development and be used in advocacy efforts with governments and partners in this
regard.
Could you please let us know by [DATE] whether you would be able to participate in
the survey? The survey will remain open until [DATE]. Please feel free to reach out if
you have any questions regarding this project and survey.
We would be truly grateful for your time and support. We look forward to hearing from
you. Thank you very much!
Annex 79
2) Survey
Dear Colleague,
Thank you very much for taking the time to participate in this survey! This project is
initiated by UNICEF EAPRO and ROSA, aiming at understanding key parenting initiatives
and programmes, policies, strategies and practices, guided by the components of the
Nurturing Care Framework, that are being implemented in the East Asia and Pacific
and South Asia regions in relation to young children (aged 0-8), including with UNICEF
support. Given your expertise, we would like to ask for your help learning how parenting
programmes are supported and delivered in your country. The information you provide
will help inform UNICEF's work in promoting and supporting family support programmes
with a focus on parenting for responsive caregiving for early childhood development.
The findings will also be used in advocacy efforts with governments and partners in
this regard.
PARENTING PROGRAMME
If you are not sure if your intervention fits within our scope, please feel free to reach
out to us ([email protected]) or provide as many details as possible in this survey so we
can consider your data in the analysis.
This survey should be filled either by one colleague collating all information from other
80 Mapping ECD Parenting Programmes
in East Asia and the Pacific
Your information
Q3. The country that you are going to focus on when filling in this survey
Please focus on one programme in this section. When you reach the end of this section,
you will have the opportunity to report another programme.
If you find it difficult to determine the level of scale/delivery, please use the 'Other'
option to describe the scale.
A. Country- B. Regional/county-
level level C. Community- D. Other
level
Q8. Could you please share with us/point us to any programme documents, reports,
websites, training manuals, or other resources that can provide more information
about this programme, such as programme aims, theories, contents, delivery
methods, cultural sensitivity, and evaluations?
Please provide links here. You can also share files below.
Q9. You can also provide related files by clicking the 'Choose file' button.
Yes No Other
Enabling environment
Please provide as many details in your answers as possible. You can also share relevant
documents/resources at the end of this section.
Q11. What family-friendly policies and social protection measures are supportive of
parenting in your country?
Please provide details and/or URLs about the policies you mentioned above. Alternatively,
you can share related documents in the next question.
Q12. How is the private sector involved in parenting support in your country?
Q13. Share documents related to the aforementioned family-friendly policies and social
protection measures supportive of parenting, and private sector involvement.
Q14. What ministry or ministries oversee the parenting programme(s) you mentioned?
What ministry or ministries are engaged in parenting programme(s) you mentioned?
Q16. How are parents/caregivers referred to the parenting programme(s) you mentioned?
Please also indicate the contact points within health, nutrition, protection, and/or
education sectors.
84 Mapping ECD Parenting Programmes
in East Asia and the Pacific
Q17. What trainings (including supervisions, ongoing feedback, education, and other
resources) are available to build staff capacity and support the delivery of parenting
services?
Please indicate the content and format of the training, as well as tools used in the
training. You can also provide URLs, or upload related information at the end of the
section.
Q18. Please share any documents and/or resources that will help us gain more
insights into the information (i.e., governance, finance, training, and beneficiary
engagement) you mentioned, by providing URLs or uploading them on this survey
or email them to us ([email protected]).
Promotion of equity
Q20. What parenting services are provided to caregivers of children with disabilities?
Annex 85
Q22. What parenting services are integrated with resources to support parental mental
health?
Q23. Please share any documents and/or resources that will help us gain more insights
into the services that promote equity, by providing URLs or uploading them on this
survey or email them to us ([email protected]).
You have reached the end of the survey. Please click 'submit' below and your answers
will be sent to us confidentially.
Thank you very much for your participation!
86 Mapping ECD Parenting Programmes
in East Asia and the Pacific
Pilot debrief
Thank you very much for helping us pilot the survey! This is part of our review of parenting
programmes for young children aged 0-8 in East Asia and Pacific and South Asia regions.
The purpose of this call is to learn about your opinions on this survey and understand
areas for improvement before we send it to the other countries. This call will last no more
than 20 minutes. Before we start, do you have any questions?
Questions:
1. Did you encounter any technical problems?
• Any questions or option choices that could have been arranged in a better layout?
• Any situation where you wanted to provide some information but did not identify
where to enter it?
2. Did the introduction section provide you with clear and adequate background
information and survey instructions? (Definitions of key terms)
3. Did you find any question difficult to understand or answer?
4. Was there anything that did not make sense to you, or you found ambiguous?
5. How long did it take to complete the survey?
• What might be done to shorten the time (while still covering all essential aspects)?
6. Do you have any other comments or suggestions?
Our conversation will last for no more than 1.5 hours. With your permission, I will audio-
record to ensure that all your responses are accurately captured. Our call is confidential
and anonymous, meaning that your identity will be kept private in any published
documents or when we share your de-identified data with other researchers.
Please let me know if any question is not clear and needs clarification. Please also
remember that you have the right not to answer any question for any reason. You can stop
the interview at any time when you feel like doing so.
Please know that our conversation is completely confidential and anonymous. We would
really appreciate your accurate, candid, and detailed answers.
Before we start, do you have any questions?
2) Interview questions and probes (which will be modified based on desk review
results and tailored to reflect the role and expertise of interviewee):
Annex 87
A. Background Information:
1. How would you describe your and/or your organization’s role in supporting parenting
programmes/services in [COUNTRY]?
• Probes:
• have you/your organization been involved in any parenting initiatives?
2. (if applicable) Can you briefly describe the programmes that you are familiar with/you
are supporting?
• Probes:
• Lead agency, target population, type, aims, location, scale, training, evidence, etc.
B. Enabling Environment:
3. What are the most important family-friendly policies and social protection measures
related to parenting in [COUNTRY]?
• Probes:
• What is the overall goal for parenting programmes in [COUNTRY]?
• Have sectoral plans been developed for meeting the goal?
• How are the plans funded?
• Who are the main actors/partners in implementation?
• How are efforts coordinated across partners and sectors [or how do you coordinate
your support with other partners, depending on the role of interviewee]? Who is
the lead body? Is there a point person?
• Are there any policy gaps and barriers? What needs to be done?
4. What are the main sources of funding for parenting services? [in general, or in relation
to the programme(s) mentioned above]
• Probes:
• Is there a dedicated line for parenting services in the (national) budget?
• Are budget allocations tracked and monitored?
• Is budget adequate?
5. What efforts have been undertaken to build the capacity to provide parenting services
in [COUNTRY]? [in general, or in relation to the programme(s) mentioned above]
• Probes:
• Training, education, professional development opportunities, supervision, ongoing
feedback, guidelines, etc.
• What are some of the tools and materials?
6. How are programme delivery (e.g., fidelity and quality of delivery) and impact on
beneficiaries monitored and evaluated?
• Probes:
• Routine M&E, formal evaluations, staff reflections, etc.
• How are standardized tools used?
• How is participant engagement measured (e.g., attention and attrition rates)?
C. Demand:
7. Are parenting services offered through a variety of platforms/modalities?
• Probes:
• What platforms are often used?
• How are parents referred/recruited to different parenting services/programmes?
88 Mapping ECD Parenting Programmes
in East Asia and the Pacific
D. Supply:
8. Who are the facilitators/service providers?
• Probes:
• Under what ministry or sector are they?
9. How are parenting programmes utilized to support child learning and development in
[COUNTRY]? [in general, or in relation to the programme(s) mentioned above]
• Probes:
• Are they integrated with other child and family services?
• Do they also play a role in child protection/prevent violence against children and
neglect?
10. Are they also supportive of parental mental health? How parental mental health
problems are identified? Are they linked to other mental health services? How, if at all,
do parenting programmes give particular emphasis to special populations? [in general,
or in relation to the programme(s) mentioned above]
• Probes:
• Child age group
• Caregivers of young children with disabilities
• Adolescent caregivers
• Male caregivers. How do the programmes address gender norms?
3) Closing
Thank you very much again for participating in this interview and sharing your insights
with us. Your answers are valuable and will contribute substantially to our efforts to
improve parenting services in [COUNTRY] and East Asia and Pacific and South Asia
regions.
Annex 89
Name
Lead organization(s)
Type
(universal, selective, indicated)
Theoretical background/
conceptual framework/theory
of change
Definition of parenting
Key content
- related to early learning and
development
Programme(s)
- related to violence
prevention
- related to parental mental
health
- related to joint problem
solving
Target population
- Age group
Facilitators
Area (rural/urban,
geographical location, etc.)
Scale of delivery
Evidence
Cultural consideration(s)
90 Mapping ECD Parenting Programmes
in East Asia and the Pacific
education sectors)
Actors in implementation
Participant engagement
Capacity building (wider)
- Content
- Format
- Tools and materials
Other services to promote
child learning (within
parenting
Other services to prevent
Service Integration
disabilities
- General parental support
- Parenting support
Male engagement in
parenting programmes
Equality
Gender
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