MIL EXAM REVIEWER STEM-11

ELLIE😊

Week 11:

Social Media

-In general, are some of the most popular places on the internet. They have revolutionized the way people communicate
and socialize on the web.

Impacts on politics:

Smart politicians use social media to promote their political campaign.

Cyberbullying and online harassment

People can target you for cyberbullying and harassment online as well. Anyone can fall prey to online attacks which we
can create tension and distress.

Effects on socialization (social media)

Social networks offer opportunity for people to re-connect with their old friends and acquaintances, make new friends,
trade ideas, share content and pictures, etc.

Current and Future Trends of Media and Information

 Connectivism Theory

Proponent: GEORGE SIEMENS, 2005

Meaning: explains the changes in education inside outside of the classrooms after the popularizations of technology

MOOC

Massive Open Online Course

is a form of distance learning that provides free academic knowledge online. All you need is a username and password. It
can be accessed in some websites like Udacity, Coursera and edX.

 Udacity

considered to be self-placed since you do not need to take the lesson in a specific period of time.

usually focused on vocational courses for professionals

 Coursera

an online learning platform founded by Stanford professors Andrew Ng and Daphne Koller that offers courses,
specializations, and degrees
  edX

a massive open online course provider. It hosts online university-level courses in a wide range of disciplines to a
worldwide student body, including some courses at no charge. It also conducts research into learning based on how
people use its platform

WEARABLE TECHNOLOGY

has been increasing in popularity and becoming common nowadays. This technology changed the way we do many
things in our lives. Like taking a picture as a spy, documentaries, and for evidence. It is also related to health and fitness.
Some different kinds of wearable technology include Smartwatches, fitness tracker, sport watches, head-mounted
displays (HMD), smart clothing, smart jewelries, and implantables.

-also known as wearable gadgets or wearables. It is a technology that can be worn by consumers usually possesses an
innovative technology power

Smart watches:

Wrist worn devices that connect your mobile phone and act as a minicomputer

Fitness trackers:

Count the number of steps you take each day and the number of calories you burn.

Sport watches:

usually used by those who are athletic and should have built-in GPS, time laps or timer.

Head Mounted Display:

delivers information to your eyes and provide computer generated virtual reality.

Smart Clothing:

Garments with electronics

Smart jewelry:

Electronics embedded in wearable jewelries

Implants

Surgically attached under the skin

- The 3D Technology has been on rise as well in research, training and the entertainment industry.
- 3D Environment Allows you to create object in three-dimensional space and they usually have figurative
appearance.

There are 2 types of 3D interactive environments

We have Desktop virtual reality where it uses screen, while the other one is Immersive virtual reality where users are
immersed in a 3D world specially using HMD (head mounted display).
Some examples of 3D environments include 3D printers, 3D films, and holograms.

 3D Films

-These are movies that have been enhanced to provide the audience with the perception of
depth, giving the emotion of a third dimension, which is depth.

 Hologram

-These are three-dimensional images that have been created using photographic projection. The word hologram is taken
from the Greek words “holos”, which means “whole” and “gamma”, which means “message”.

Ubiquitous learning is a new way of learning everywhere with the use of technology. It is still new and developing, but
this kind of learning when applied correctly without the physical presence of a teacher. It will be greatly benefit those
who are unable to afford a formal education.

“Men’s expectation manifest in trends.”

-John Henry

-end of week 11-

Week 12:

Media and Information Literate

Media and information literate enables people to interpret and make informed judgments as user of information and
media, as well as to become skillful creators and producers of information and media message in their own right.

Improve Quality of life

 Wide access to different information

-Have the opportunities to create, share, exchange information, ideas, pictures and videos.

 Updated

-Keep you in track on the latest trends in the community.

 Easy to search

-Very accessible to everyone.

 Promote business

-A tool to make your business successful/ well known

 Communicate to others

-Can communicate with friends, family and others far away without any hindrances.

Greater Political Participation

 Voting (PCOS)
-A machinery that read ballots, tally votes, and transmit result.

 Contacting

-Easy to contact for reporting political problems.

 Campaigning

-Candidates who's running for a position uses technology such as television, radio, and also social media.

Better Economic Opportunities

combination of two literacy skills based on information.

*Media literacy

- Spread information to help general public to be more aware of the economic issues in their communities.

*Information Literacy

- Vital source of economies

 Higher level of consumer knowledge and awareness

 Economic issues
 Participation to change our economy
 Improves companies’ popularity

Improve Learning Environment

 Web-based learning platform

-The advancement of information and communication through technologies.

 Technology

-Learners are empowered to access digital media and resources that can help in exploring other capabilities.

 Promoting student enhancement

-This design of technology shapes lifelong learning journey

1. blogs
2. Wikis
3. podcast
4. streaming videos

More Cohesive Social Units

 COHENSION

- Group cohesiveness, group cohesion, or social cohesion is the strong bond that links everyone (Sticking together)

 Improve quality of life

-Working together in a group will improve everyone's performance that can help develop newer skills.

 INCREASE PRODUCTIVITY

-More works can be done

 Working together
-How an individual act as a team member will impact the group or its society towards their goal.

-end of week 12-

Week 13:

Visual Information and Media

Visual Media

-source of data or information in the form of visual representation.

Characteristics:

Requires interpretation of the data gatherer.

The level of reliability compared to other sources may vary.

Format and Types:

Non-Projected Visual Media

-is a type of visual media that requires no projection material or electric power.

Projected Visual Media

-uses bright light to pass through a transparent picture, by means of a lens or electronic power.

Sources:

o Hosted on the internet

o Printed in publications
o Displayed through broadcast media
o Advantages and Limitations:
o Provides greater impact and retention, but can be harmful due to some content that may be violent or
inappropriate.

Value:

Visual Information

-Information dissemination

Infographic

-makes data easily understandable at a glance

VISUAL DESIGN

-refer to design principles and elements in the production of visual media and information that take into consideration
the visual perception of the audience in regards with their prior knowledge, culture, etc.

Principles of Design

Are the recipe for a good work of art.

The principles combine the elements to an aesthetic placement of thins that will produce a good design.

1. Center of interest - is an area that first attracts attention in a composition

2. Harmony – brings together a composition with similar units.
3. Balance – is a feeling of visual equality in shape, form, value, color, etc. Balance can be symmetrical or evenly
balanced or asymmetrical and un-evenly balanced.
4. Contrast – offers some change in value creating a visual discord in composition
5. Directional Movement – is a visual flow through the composition
6. Rhythm – is a movement in which some elements recur regularly

Elements of Visual Design

1. Line – a mark on a surface that describes a shape of outline.

2. Color – refers to specific hues; has 3 properties: chroma, intensity, value.
3. Texture – surface quality, either tactile of visual.
4. Shape – 2-dimesnional, no thickness.
5. Form – 3-dimensional, has volume and thickness.
6. Value – degree of light and dark in a design.
7. Size – variations in the proportions of objects, lines, or shapes.

Selection Criteria

-aid you in coming up with an effective visual design both in form and content.

Form Content

Texts are always readable. Summarized texts are still faithful to

the details.
Background color or images are Footnotes and/or disclaimers are
supporting the main text or object in present when crucial detail is
design. presented.
Every element has a purpose or its If the material provokes action or
coherent to other element. response, include contact or
“furthermore” details.
There is color and font scheme. When presenting a phenomenon or
event, provide actual and real images
of the subject matter.
Texts components have a hierarchy. When screening a visual design, figure
out its originality, resources used and
information being presented.
Images or shapes echoes or goes with Action posters should target both the
the message. emotion and curiosity of the audience.
The publishing size is appropriate to Proportions should always be correct
the location of the design. and realistic.

Principles of creating a visual design:

-a set of principles applied in order to facilitate and strategically use the elements.

1. Unity – is the cohesiveness of all the elements in a design both in visual and concept.
2. Gestalt – is the feeling of the “the design works!”.
3. Space – is also called the “whitespace” or “negative space”.
 4. Dominance – highlights the focal point of the design.
5. Hierarchy – shows the level of importance of every element in the design material.
6. Scale – is the relative size of an element to the other elements.
7. Balance – is the perception of the audience that the elements are distributed equally in the canvass.

Elements of the visual design:

 Line

-a mark in a surface connecting two points.

1. Vertical lines – straight lines moving up and down. Suggests power and strength.
2. Zigzag lines – lines made up of diagonal lines
3. Horizontal lines – lines which are parallel to the horizon. Signifies peace and serenity.
4. Curved lines – lines with gradual change in direction.
5. Diagonal lines – lines that are slant. Conveys life and motion

 Shape

-a self-contain area from a series of lines.

a. Circles

-project eternity, wholeness and completeness.

-it follows a free movement and is graceful due to its curves.

b. Squares and rectangles

-shows stability, order, formality and solidity.

-it is a “truth” shape since they contain information that people tend to believe and trust

c. Triangles

-represent action, direction and dynamic tension.

-they could either be stable or unstable depending to their location or placement.

d. Spirals

-depict creativity and continuity.

-they suggest process, evolution and transformation

 Form

Describes the depth of 3-dimensional 3D objects.

-it is achieved by combining two or more shapes and may vary in texture, color and size.

 Texture

-describes the surface of an object or element.

Types of Texture

Tactile texture

-also called as “real texture’.

-a 3D texture which people can actually feel or touch.

Implied Texture

-a 2D texture which can be seen but not touched.

 Color Palette

-a set of colors used in emphasizing, distinguishing and organizing information or elements in a design.

“New technology is not good or evil in and of itself. It’s all about how people choose to use it.”

-David Wong

-end of week 13-

Week 14:

Text Information and Media

Text

-is a sequence of characters and the words that they form that can be encoded into formats that can be read by the
computer, such as the ASCII format (table).

Characters

-contrary to popular belief however, text is a very important aspect of expression. The common multimedia system uses
a combination of text and other media in order to make the system useful in a practical sense. Text can also be used
together with images for accessibility purposes just in case the digital image is not available.

Format and Types:

-there are many format types that can be used and consist of configurable texts data. Some of the commonly used text
formats are Arbitrary Text, RTF, Formatted, Enum and Identifier Type (Microsoft).

Sources

-text has many different sources, but the most common sources of text are printed newspapers, posters, research
papers, journals, tweets and other social media textual outputs.

Advantage and Limitations

-text media can be use to induce a deep emotional response, and make people act. Simple text messages compliment
images very well, while complex images are good when used with even more text in order to give more control to the
text.
Value

-to understand the value of text, we must first understand what typography is. Typography is how text looks, which is
the total result of the font used, its size, the line length, the line spacing, the style of characters chosen and the presence
and arrangement of punctuation.

Text as Visual

- Visual text can help in understanding the images and words in the context where it is being used by conveying more
information to the reader. At this point in time, let us identify the different elements that make up visual text, and the
elements that can found in most visual texts are:

• Images

• Colors

• Words, which includes the title, headlines, and captions

• Typographical Features, which is made up of the type of fonts used and its size

• Layout, which is the spatial arrangement of different elements in a text

The typographical features of the visual text in a nutshell, are the font types and sizes used in the visual text.

Two types of placements:

 Top/Bottom placement

 Left/Right placement

Selection Criteria:

 Once you have located the text that you have been looking for, you have to remember that not everything you
see or read is based on the truth, and this is where the selection criteria for text come in.

 You need to be selective and choose the text that is most appropriate to what you are looking for and nonstop
after one or three searches, since the first source you find is not necessarily the best.

 It is important to evaluate every information sources. Consequently, California State University at Chico (CSU
Chico) has developed a test that determines if the information is reliable. This test is called the CRAAP test.

- It consists of the following criteria: Currency, Relevance, Authority, Accuracy and Purpose. These can apply to all
resources and resources that come from web sites.

A. Currency

B. Relevance

C. Authority

D. Accuracy

E. Purpose

Currency:

- This criterion deals with the timeliness of the information. This criterion is extremely important especially when it
comes to wanting to get the most recent information on a subject matter to make your study more relevant.
Questions to ask [ from CSU Chico]:

- When was the information published, or posted?

- Has the information revised or updated?

- Is the information current or out-of-date for your topic?

- Are the links functional?

Additional Questions

- Is there even a date on the item?

• For most library resources, a publication date will be printed, but for Web sites, it may difficult to determine the
date of the information. Look at the references cited (if there are any).

- How recent are the studies?

Relevance:

- This criterion asks you if the text that you have found is what you were looking for and answers the questions that you
had in mind at the time of the search.

Questions to ask [from CSU Chico]:

- Does the information relate to your topic or answer your question?

- Who is the intended audience?

- Is the information at an appropriate level (not to elementary or advance for your need)?

- have you looked at a variety of sources before determining this is one you will use?

- Would you be comfortable using this source for a research paper?

Additional Questions

- Is the information credible or logical?

- Is there supporting evidence?

- Is there a list of references used?

- Are there links to other credible sources?

- Is it written in a style that you can understand?

Authority:

- This is very important criterion, it involves going to the source of the work and asking who the author or authors are
and checking if the people who wrote it have the right qualification in terms of academic degrees, professional
experience, or affiliations to gauge the author’s or authors’ skills.

Questions to ask [from CSU Chico]:

- Who is the author/publisher/source/sponsor?

- Are the author’s credential or organizational affiliation given?

- What is the author’s credential or organizational affiliation?

 - What are the author’s qualifications to write on the topic?

- Is there contact information, such as a publisher or e-mail address?

- Does the URL reveal anything about the author or source? Examples: .com, .edu., gov, .org, .net.

Additional Questions

- Does the item even list an author or responsible party? If so, does it give information about the author?

- For Web sites, does an institution support the site?

- Does the research cite any sources? If so, is the full citation given for any studies cited?

Accuracy:

- This criterion checks on the reliability, validity, and truth of the found text.

Questions to ask [from CSU Chico]:

- Where does the information come from?

- Is the information supported by evidence?

- Has the information been reviewed or refereed?

- Can you verify any of the information in another source or from personal knowledge?

- Does the language or tone seem unbiased and free of emotion?

- Are there spellings, grammar, or other typographical errors?

Purpose:

- This criterion evaluates and asks “Why does this information exist?” This information is important in order to correctly
utilize the content that you have found.

Questions to ask [from CSU Chico]:

- What is the purpose of the information? To inform? Sell? Entertain? Persuade?

- Do the authors/sponsors make their intentions or purpose clear?

- Is the information fact? Opinion? Propaganda?

- Does the point of view appear objective and impartial?

- Are there political, ideological, cultural, religious, institution, or personal biases?

Design Principle and Elements

The readability of the text affects how you would the information. Bad or poor readability just scares away the readers,
but good readability on the hand, attracts readers and increases their interest in the text.

A. Elements of Good Textual Design in Media

1. Hierarchy

2. Contrast
 3. Line Height

4. Letter Spacing

5. Line Length

B. Principles of Good Textual Design

1. User –Friendly Header

2. Scannable Text

3. White Space

4. Consistency

5. Density of Text

6. Emphasis

7. Organization of Information

8. Clean Graphical Implementation

9. Use of Separators

10. Good Margins

A. Elements of Good Textual Design in Media

1. Hierarchy. This defines how to read through the content. It shows the user were to start reading and where to read
through. Header should be differentiated from the body of the text-Header of a body must always be bigger than the
body of the text. Header may also have different colors in order to differentiate them, but the size must be emphasized.
Mastering this technique would help achieve more readable text media.

2. Contrast. This is a core factor in determining whether a text is easy to read or not. Text with good contrast with the
background is much easier and faster to read and does not cause much strain on the eyes. An example of good contrast
is the text in this book, which uses black text on a white surface are similar then it will be extremely difficult to read the
text.

3. Line Height. This refers to the space between the line of text. Line height affects the readability of the text. The
appropriate line height should be used in text, if the line height is too short, then users may have difficulty reading each
line, and if it is too big, then each line might see like a different paragraph and separate.

4. Letter Spacing. This affects the readability of the text. Letter spacing is the space between each letter in words.
Negative letter spacing is sometimes used to add more fun to the text, but it should never be used in the body of the
text.

5. Line Length. The factor is often over looked in Web typography. Line length is the number of words per line. Good line
length will allow the reader to flow from the end of one line to the beginning of the next easily and naturally.

B. Principles of Good Textual Design

1. User-Friendly Header. Header are important elements in any text. Header should not be too big or too small and
should keep the flow of the text smooth. Header should always be bigger than their bodies. There should also be some
space between the header and the body of the text.
2. Scannable Text. Scannable text and readable text are closely related. Text that is easily scannable consist of very good
content flow that guides the user through the content with ease. So, what makes a text scannable? Size and position of
the headers, size of the text in the body, line height, contrast, and the way focus points are differentiated all impact how
scannable a text is. Focus points are objects within the text that are supposed to attract the user’s attention.

3. White space. White space helps to offset or balance large amounts of text and helps the user’s eyes flow through the
text with ease. White space can also be used to separate the different elements in the layout.

4. Consistency. Font size, color and style of the elements in the layout must be uniform in order to organize the content
and improve usability and readability.

5.Density of Text. This refers to the number of words present in a particular area and is affected by line height, letter
spacing, and text size. It is important to find a balance between all of these so that the content is not too compact or too
widely spaced in order to make the text more readable and scannable.

6. Emphasis on Important Elements. Bolding or italicizing important text attracts the user’s eyes to important
information and would make the text more scannable.

7.Organization of Information. Organizing the content of the any layout will contribute to the readability of the text and
makes information within a text easier to find.

8.Clean Graphical Implementation. Text bodies sometimes need visual support be it an image, icon, graph or
illustration. Placements of these visual supports are very important. If placing an image, then a clean border is good way
to provide clean separation. Borders are good for separating images and text, but they have to be kept simple. Space
and not borders should be used when using icons and illustrations. The graphics should not interfere with the flow of the
text.

9. Use of Separators. The use of separators divides text into sections in a clean and organized manner. Separators can be
a thin line, white space, or even text boxes.

10. Good Margins. Margins in the form of white space improve the readability of text and separate content. Good
margins help define the article and its separations. The use of margins also improves the organization of the text.

-end of week 14-

Week 16-17:

Motion Information and Media

Motion Media

-is a form of media that consists of moving text and graphics on a display which are used to convey information.

Motion Graphics

-is a group of graphics that make use of video or animation technology in a way that would create an illusion of motion.

Characteristics:

1.Media is made up of images called frames

2.These frames are displayed rapidly which creates an illusion of movement

Format and Types:

Ex. 3GP Animation

Example of file formats:

 Flash Video Format (.flv)

Flash videos can be played within flash movie files. These files are supported by practically every browser.

 QuickTime Format (.mov)

The format contains separate tracks used for storing the video, audio, text and effects of the file.

 MPG Format (.mpg)

The common format that is standardized by the moving picture experts’ group. Used for creating downloadable movies.

 AVI Format (.avi)

Uses less compression than some other similar for ats and it is one of the most popular formats.

 MP4 Format (.mp4)

Is mostly used to store audio and visual streams online. It uses separate compression for audio and video tracks.

 Windows Medio Video Format (.wmv)

Is a motion media format that was developed by Microsoft. This is a common format that can be usually found online.

 Advanced Streaming Format (.asf)

It was developed by Microsoft for the main purpose of streaming, to support playback from digital media and HTTP and
support storage devices.

 Flash Movie Format (.swf0

Includes text graphics and animations. Flash plug-in must be installed in order to play these files on web browsers.

 3GP File Extension (.3gp)

Is both an audio and video file format that was designed for the purpose of transferring audio and video between 3G
phones.

 RealMedia Format (.rm)

Is used for streaming media files over the internet. The RealPlayer is the most compatible with this format.

Extra notes:

Flv- mostly intended for the web browser that’s why there is a built in Flash media player in it.

Avi-Audio Video Interleave “By Microsoft:” therefore it reduces its media size or file)

QuickTime Format- Made by Apple as their compatible Format.

Four types of Motion Media

Animation
-images made from scratch using a computer or by hand.

Motion pictures, movies, films and videos

-files that come with an optional soundtrack (not separated)

Interactive Videos

-files that began with the creation of programs that were similar to those created using flash. (Can be interacted)

Streaming Media

-media streamed live or broadcasted over the internet

Sources:

Adobe After Effects - A layer-based motion graphics software that has both video editing and Photoshop capabilities. It
has a massive plugin library available to any user, and it has a lite version of Cinema 4D After effects is the most
important software for any motion graphic artist.

Nuke - Is an extremely powerful node based digital composting application that was developed by The Foundry and is
used all over the world for post-production in major motion pictures and television.

Fusion 8 - Also uses a node-based system just like nuke, and because of this it is used by motion industry professionals
all around the world. Avatar, 300, Game of Thrones and Gravity were created using Fusion

Apple Motion - is basically Apple’s version of After Effects. Motion dos not produce the type of quality motion than the
others, but it is still a great option for any Final Cut Pro X user.

Cinema 4D - Is one of the best software out there if you want to integrate 3D elements into your project. Cinema 4D is
easy to learn. Cinema 4D is most likely the easiest rendering software to learn, and it is a must-have for any artist
working with motion media.

Maya - is a 3D application used to develop 3D assets for film, television, and video games. It has been the most widely
used 3D motion graphics software for many years, but due to cinema 4D, it now has some serious competition. Maya
can be very difficult to learn and may scare newbies away.

Blender - is a free open-source 3D software used by many artists in the video game industry. Like Maya, Blender is also
very difficult to learn, but if you can overcome this difficulty, Blender’s customizations can open a world of possibilities.

Advantages

1. They are a great way to present a step-by step process

2. They have a flexible pace in that they can be rewound, fast forwarded and paused at any time
3. They are easily accessible anywhere by anyone, some examples where they can easily be accessed is through
DVDs, and online and live streams
4. They are attractive
5. They can be used to cater to a large audience. An example would be having an instructor video himself or herself
while teaching and letting the video play on a live stream
6. They can have a large number of hosts. An example would be by using more speakers that would not otherwise
be available
7. They can provide connections for people of different communities, backgrounds, and cultures

Limitations
 1. They limit relationship-building if the media is supposed to represent any social interactions, Concerns and
questions
2. They can really be expensive if you consider the equipment and software involved in developing motion media
3. They can pose problems that could not have been predicted, especially with audio and video qualities and other
difficulties.
4. They are not very flexible in terms of interactions, this is closely related to limited interactions
5. They are time consuming to produce
6. They limit interactions with those involved in the motion media if the media was meant to provide instructions

Selection Criteria

In order to produce good quality Motion Media, some criteria have to be checked. The production must be effective,
and content must be evaluated

Before producing Motion Media, factors must be determined in order to improve the quality and effectiveness of the
production. These must be ascertained during the planning stage and the should all be checked in order to produce the
most effective production with a good quality.

(gitamad ko magubra table hehe)

12 Basic Design Principles:

 Squash and Stretch

Exaggerating the proportions of an object while it is in motion would give the object a greater sense of weight.

 Staging
Sets the mood, creates focus and clarifies what is happening in the scene.

 Straight Ahead Action & Pose to Pose

Technique of drawing each pose.

 Arc

This principle adds gravity to motion.

 Secondary Action

Primary movements can be observed in the physical world, examples are when people walk and birds fly.

 Slow In and Slow out

Principle adds physics when accelerating od decelerating.

 Timing

It is an essential aspect in the way the frames are drawn.

 Solid Drawing

It enhances the realism of the drawing, adds form, and gives the media a three-dimensional feel

 Appeal

Can be established before anything.

 Anticipation

It is used to prepare the audience for something or an action to happen.

 Exaggeration

It is a principle that keeps the media from being static and dull.

 Follow Through and Overlapping Action

Movements are more realistic by applying laws of physics.

Animatron - Is a powerful and user-friendly website that allows you to animate objects right in your browser. It’s simple
yet intuitive interface allows you to enjoy animation creating professional-like.

-end of week 16-17-

Week 18:

MULTIMEDIA INFORMATION AND MEDIA

Multi - Multiple

Media - Mediums of Communication

Multimedia - It is all about combining various communication techniques to make communication effective
Multimedia

-Refers to combined forms of information such as text, audio, video, images, and animation in a variety of application
environments and settings.

Multimedia Application

-This is an application or software which utilizes a collection of multiple media sources such as text, graphics, images,
sound/audio, animation, and/or video to create a multimedia material or output.

Multimedia System

-This is a system capable of processing multimedia data and applications.

Hypermedia

-Is a non-linear format of representing information in a specific material or commonly on the internet.

Importance of Multimedia

Business

a. Product and Company Presentation

b. Trade Productions and Expos

c. Training and Development of Workers

d. Company Digital Boards

Education

a. Courseware and Simulated Learning

b. E-Learning and Distance Learning

c. Book and Knowledge Databases

d. Classroom Teaching and Learning

Entertainment

a. Games

b. Movies

c. Videos on Demand

d. Social Media

Home

a. Television

b. Home Viewers Interaction

Public Places

a. Information Kiosks

b. Security Panels and Applications

Four characteristics of Multimedia System

Digital

-All media are represented, converted and stored in digital format

Integrated

-All media are treated, arranged and combined in a uniform way but can be manipulated independently

Interactive

-All media should be two-way and have available settings for optimal user experience

Distributed

-All media can be pre-produced (recorded) or produced real-time and are distributed over networks

Key Issues for Multimedia System

Storage

• Multimedia materials usually require a lot of storage

Transmission

• Large multimedia files require higher bandwidth to be transmitted over a network

Conversion

• Analog to digital conversion will need recording equipment and tools

Universality

• There is no singular format or type for each multimedia element resulting to lacking playback support across all
devices

Selection Criteria

Criteria in acquiring Multimedia materials

 Quality

Multimedia materials should be assessed on the quality of the following elements:

a. Visual elements (including text, graphics and images

b. Sound elements

c. Cinematography

d. Editing

e. Performance

f. Technology (software tools used to produce the material)

  Scope

-One may ask if the material to be acquired will add a significant contribution to the existing collection

 Relevance

-Think about the purpose of acquisition of the material

 Publisher’s Reputation

-Track record of the corresponding publisher of the material being selected should also be taken into account

 Target Audience

-Author’s intended target audience of material should match the actual intended audience of procurer of multimedia
material

 Reviews

-The materials should have received positive reviews in more than one credible media reviewing bodies

 Timeliness

-The content of material should be current and up-to-date according to current trends

 Availability

-Not all topics have readily available multimedia resources

 Author’s Expertise

-Aside from content inspection, one should also perform background check on the author

 Price

-How much will it cost you to acquire the material?

 Demand

-Consider the demand of the material. If the number of procedures is considerably high, production of material may not
be enough to meet the demand

Design Principles and Elements

a. Multimedia Elements

1.Text

-Most common component in multimedia presentation. It represents a specific information or direction

2.Images

-With the advent of advance mobile phones and digital cameras, almost everybody who has an inclination in technology
can capture and edit digital photos.

3.Audio

-Serves as one of the effective alternatives in transmitting or receiving information. Audio allows you to gain information
as texts without using your eyes.
4.Video

-One of trending medium of today, video allows people to see, read and hear information all in one file or setting.

5.Animation

-Though still recognized as motion media (the same with videos), animation revolves around animated objects which are
drawn or computer-generated

b. Principles in Multimedia Presentation

c. Roles of Thumb in doing your Multimedia Presentation

d. Phases of Multimedia Production

Pre-production
-Also called “planning stage”. The preproduction phase allows the multimedia team to analyze the needs of audience,
elaborated the material idea and identify the needed resources

Production

-Storyboards and scripts are now converted into actual piece of art

Post-production

-After you take all necessary shots, it is time for you to compile them into 1 single output.

Release and Feedback

-After completing and exporting your project, you are ready now to share what you have created to the world

-end of week 18-