M.B.

A IN
INTERNATIONAL BUSINESS MANAGEMENT
DURATION OF COURSE : 2 YEARS
ELIGIBILITY : ANY DEGREE
COURSE CODE : 321
FIRST YEAR
PAPERS Subject Max. Marks Exam Hrs
Management Practice & Organizational
1 100 3
Behavior
2 Economic and Business Environment 100 3
3 International Trade 100 3
Import & Export Documentation and
4 100 3
Procedure
5 International Business Law 100 3

SECOND YEAR
PAPERS Subject Max. Marks Exam Hrs
1 International Finance 100 3
2 International H.R.M. 100 3
3 Management Information System 100 3
4 Research Methodology 100 3
5 International Marketing Management 100 3
6 Project Work 200 -
 SYLLABUS
FIRST YEAR

Paper – 1
MANAGEMENT PRACTICE & ORGANIZATIONAL BEHAVIOUR

UNIT - I
Introduction – Meaning of Management – Management thought and theories.

UNIT – II
Managerial Functions – Planning, Organizing, Staffing, Directing – Co- coordinating
communication and control.

UNIT – III
Organizational Behavior – concept significance – Relationship between management and
organizational behavior – emergence and ethical perspective.

UNIT - IV
Motivation – meaning and types – theory of motivation – need hierarchy theory, theory X
and theory Y, two factor theory – McClelland’s theory – vector Vroom’s expectancy theory –
leadership style and functions.

UNIT –V
Organizational Development and changes – Resistance to change – organizational
conflicts – Factors – types – compensation to Human Resource – performance Appraisal of
Human Resource.

Note : 1.Atleast one question should be each unit.

Reference:
1. Griffin, Ricky W – Organizational Behavior
2. Koonty, Harold – Essentials of Management
3. Luthans Fred - Organizational Behavior
4. Newstrom, John W and keeth Devis - Organizational Behavior
5. C.B. Memoria – Personnel Management
6. J.S. Chandran - Organizational Behavior
7. M.N Mshra - Organizational Behavior

Paper – 2
ECONOMIC AND BUSINESS EVNIRONMENT

UNIT – I
Definition of Business Environment – Demographic Factors – Economic Environment –
Economic Forces Affecting Demand – Competitive Forces – Geographical and Ecological
Environment – Ecological Environment – Social and Cultural Environment – Political
Environment – Legal Environment – Technological Environment – The Impact of Technology
on Society – Impact of Technology on Business Operations.

UNIT – II
Basic Aspects of Business – Economic Environment of Business - Monetary policy and
Business – Fiscal Policy and Business – Physical Controls and Business – Foreign Trade Policy
& Business – Economic System and Business – Economic Planning & Business – Resource
Endowment – Infrastructural Facilities – Size of the Market. Non-Economic Environment of
Business – Sociological Factors – Historical Factors – political Factors – Legal Factors –
Interaction of Economic & Non-Economic Environment - Political and economic Environment.
UNIT – III
Special Features of International Trade – Difference between Inter-regional Trade and
International Trade – Interdependence between International and Internal Trade – Barriers to
International Trade – Advantages and Disadvantages – Theories of International Trade –
Classical Theory – Modern Theory – Review Questions free Trade Policy – Advantages and
Disadvantages of Free Trade – Policy of Protectionism – Economic Arguments for Protection –
Exchange Control – Meaning and Features of Exchange control – Objectives – Methods – Merits
and Limitations of Exchange Control – Review Questions.

UNIT – IV
The European (EU). North American Free Trade Agreement (NAFTA).. Association of
South-East Asian Nations (ASEAN). European Free Trade Zone (EFTA). The Council for
Mutual Economic Assistance (COMECON). Latin American Free Trade Association (LAFTA).
Andean group. South Asian Free Trade Area (SAFTA).
GATT & WTO.

UNIT – V
United Nations Conference on Trade and Development (UNCTAD). Generalized System of
Preferences (GSP). International Monetary Fund (IMF). International Bank for Reconstruction
and Development (IBRD). Subsidiaries of World Bank. Similarities and Differences between
IMF and World Bank.
 Paper – 3
INTERNATIONAL TRADE

1 Introduction: International Trade – Meaning and concepts – scope and

challenges – theories of International Trade – Economic Theories – Modern
Theories – New Theories – Balance of Payments – Trade Barriers.
2 International Business Environment: Globalization of business-WTO and
trade liberalization-emerging issues-implications for India-Regional Trade
Blocks-Inter-regional trade among regional groups.
3 Counter Trades and Foreign Exchange: Forms of Counter Trade – Reasons
for the growth of counter trade – Foreign Exchange Market – SWAP
operations-Determination of Foreign Exchange Rates – Exchange control-
objectives of exchange control-methods of Exchange control.
4 Multinational Corporations and Market Entry Strategies: Definition –
Dominance of MNC’s – MNC’s and International Trade – Merits of MNCs –
Demerits-New Trends – code of conduct – MNC in India. Marketing entry
strategies – mergers and acquisitions – Strategic alliance – third country
location - market segment selection.
5 Trade Procedure and Indias Trade Policy: Export regulations – Export
procedures – Export packaging – Insurance – Import Regulations – Import
procedure – Export documentation – Import documentation – Indias Trade
policy – New Import and Export Policy.

Text Book:
1. Francis Cherunilam, International Trade and Export Management, Himalaya Publishing
House, New Delhi.
2. M.N.Mishra, International Marketing Management, Oxford and IBH Pub., New Delhi.
3. John D.Daniels and Lee H.Radebangh, International Business, Pearson Education Asia New
Delhi-2000.
Reference:
1. Cateora, International Marketing, Mc Graw Hill.
2. ONKVISIT, SHAW, International marketing , Prentice Hall India
3. Waran Kegan, Global Marketing Management, Prentice Hall India.
4. Charles W.L.Hill, International Business, Irwin Mc Graw Hill, New York,2001.
5. Anand K.Sundaram and IndiaStewart Black, the International Business Environment,
Prentice Hall of India, New Delhi,2001.

Paper – 4
IMPORT & EXPORT DOCUMENTATION AND PROCEDURES

UNIT – I
Documentation Framework: Export Import controls Policy Types, and Characteristics of
Document, Export Contract - Inco Terms - Processing of an Export Order.

UNIT – II
Export financing methods and Terms of payment - Negotiations of Export Bills, Methods
of payment in International trade – Documentary credit and collection – UCP 500 - Pre Post
shipment, Export Credits – Bank Guarantees – Foreign Exchange regulation and Procedures.
UNIT – III
Cargo, Credit and Exchange Risks – Marine Insurance – Need, Types and procedure-
ECG & schemes for risk coverage, and procedure for filing claims. Quantity control and
procedure – Excise and customs clearance – regulation, procedures and documentation.

UNIT – IV
Planning and Methods of procurement for Exports : Procedure for procurement through
imports – Import Financing - Customs clearance of import Cargo – Managing risk involved in
importing – transit risk, credit risk and exchange risk.

UNIT – V
Export in Incentives : Overview of Export Incentives – EPCG duty Drawbacks, Duty
Exemption schemes, tax incentive procedures and documentation. Trading Houses Export and
Trading Houses schemes – criteria procedures and documentation – Policy and procedure for
EOV / FTZ / EPZ / SEZ Units.

Note : 1.Atleast one question should be each unit.

References :
1. Customs and Excise law Times – Various Issues
2. Export – Import policy; Ministry of Commerce, Government of India.
3. Handbook of Export Import Procedures : ministry of Commerce, Government of Indian
Vols I & II
4. Ram, Paras, Exports: what, Where and How? Anupam Publications, New Delhi.
5. Mahajan, M.I. Exports: Do it yourself, Snow white Publications, Mumbai.
 Paper – 5
INTERNATIONAL BUSINESS LAW
UNIT – I
International Business contract – legal previsions, payment terms, international sales
agreement – Rights and duties of agents and distributions. Enforcement of contract and dispute
settlement.

UNIT – II
Basic principle and charter of WTO regional groupings, subsidies, technical standards,
anti dumping duties and other non-tariff barriers – GATS, TRIPS and TRIMs.
UNIT - III
Regulation relating to licensing – forecasting – Joint ventures, patents and trade marks –
Technology transfer, telecommunications.
UNIT – IV
Regulatory framework relating to Electronics Commerece – International Businesses
Taxation.
UNIT – V
Indian Laws on International business – FEMA – Taxation of foreign income – Foreign
investments – setting up offices and branches abroad.
Note : Atleast one question should be from each unit.

References :
1. Danies,k. m. John Earnest W _ Ogram and Lee H. Redebunsh, International Business
Environments and Functions.
2. GATT/WTO Various Publications.
3. Journal of World Trade Law.
 SECOND YEAR
Paper – 1
INTERNATIONAL FINANCE

UNIT – I : Introduction to international Financial System : Brettonwood conference

and afterwards – European monetary systems.
International Financial Markets and Instruments : International Capital and money market
instruments and their salient features – Integration of financial intermediaries.

UNIT – II : International Money market Instruments and Institutions : GRDs, ADRs,

IDRs, Euro Loans, Repos, CPs, Derivatives, floating rate instruments, loan syndication and Euro
Deposits – IMF, IBRD, Development Banks.

UNIT- III : Multinational Financial Management: Complexities and issues in managing

financial function in an international firm.
Multinational Working capital Management: Cash, Receivable and Inventory – Management
of short-term overseas financial sources.

UNIT – IV : Foreign investment and financial Decisions: Capital budgeting for

multinational corporations – international financing sources and financial structure – cost of
capital for overseas investment.

UNIT – V : International Portfolio Management and Diversification: Portfolio

investment – Benefits of International Portfolio investment – spreading risk – international
CAPM – International diversification.
International Accounting and Reporting: Foreign currency translation – Multinational transfer
pricing and performance measurement – consolidated financial reporting.
References:
1. Avadhani, V.A : International Finance, Theory and Practice ; Himalaya Publishing
Company, New Delhi.
2. Buckley, Adrian : Multinational finance ; Prentice Hall of India, New Delhi.
3. Eitman, D.K. and A.I. stenehill : Multinational Cash Finance, Addison Wesley,
Massachusetts.
4. Heanning, C.N., Piggot, W.and Scoot W.H. International Financial Management,
McGraw Hill , Int. Ed., NewYork.
5. Maurice, Levi: International Finance , McGraw Hill, Int. ed., New York.
6. Rodriqufe, R.M. and E.E Carter : International Financial Management, Prentic Hall of
India, Delhi.
Paper – 2
INTERNATIONAL HRM
UNIT – I
International Human Resource Management – Alternative views of HRM – Challenges of
HRM in the century.
UNIT – II
International Human Resource Planning Internal and External Supply of labor – Job
analysis – Process and methods.
UNIT – III
International Recruitment process – Internal and External Recruitment Test – Honesty
Testing, Physical Testing – Human Resource Information system.
UNIT – IV
Performance Appraisal – Compensation – Incentives (Individual and Group) – Trade
unions – Brief History of unions in the united states – Grievance procedure.
UNIT – V
Termination for cause – Reduction in Force – Retirement and welfare benefits,
comparison with our nation.

Reference:
1. Human Resource Management – Fisher, Screenfeladf, Shaw.
 Paper – 3
MANAGEMENT INFORMATION SYSTEM
UNIT – I : Introduction:
Understanding Information Systems – The Changing face of Business Environment –
Emerging trends in Information Technology – Managing E-Transformation – Evolution of
Business process, organizational structure, and IT Architecture.

UNIT – II : Information Systems For Decision Making:

Information systems – Types of Information systems – Transaction processing Systems –
Management Information Systems – Intelligent support systems – Office Automation Systems –
Categories of MIS – MIS and organization structure – characteristics of MIS – Classification of
MIS – MIS and Levels of Management – Implementation of MIS.

UNIT – III : Functional Management Systems:

Marketing Information systems – Finance Information systems – Accounting Information
system – Personnel Information Systems – Production Information Systems – Inter relationship
of functional management Information Systems.

UNIT – IV : Enterprise Information Systems:

Introduction – Evolution of Enterprise Information Systems – ERP- The Enterprise
solutions – ERP market – Introduction to E-business , E-CRM Systems – Sales force Automation
– Customer service and support Automation – Enterprise marketing automation (EMA) –
Comparative Analysis of E-CRM software vendors and products – Evaluating an E-CRM
product.

UNIT – V : Information System for Business effectiveness:

The Role of CIO-Challenges of a CIO – The Impact of Information Systems on
organizational performance – Importance of Evaluating the Impact of Information Systems on
Business effectiveness – Business Effectiveness as a Function of cost, value, performance, and
competitive positioning- valuation process of Information systems Applications.
Text Book:
1. Mahadeo Jaiswal, Monika Mital, Management Information systems – Oxford University
Press, New Delhi.
2. Kenneth C.Laudon and Jane Price Laudon, Management Information Systems-Managing the
Digital firm, Pearson Education, Asia-2002.

3. James AO'Brein. Management Information Systems. Tata Mc Graw Hill, New Delhi-1999.
Reference:
1. Gordon B.Davis, Management Information System: Conceptual Foundations, Structure and
Development, McGraw Hill, 1974.
2. Joyce J Elam, Case series for Management Information Systems, Simon and Schuster
Custom Publishing-1996.
3. Steven Alter Information Systems-A Management Perspective-Addison-Wesley 1999.

Paper – 4
RESEARCH METHODOLOGY

UNIT I
Meaning of Research-Types of Research-Logical Methods – Scientific Methods –
Defining Research Problem – Research Design Problems pure Applied, Action and Evaluation
Research, Economic Research and its Significance for Policy.

UNIT II
Formulation of Hypothesis - Methods of Social Survey – Cases and Sample Survey –
Sample ring Design – Sources of Data – Types of Data – Methods of Data Collection –
Processing of Data Tabulation – Presentation – Statistical Tools. Correlation – Simple
Correlation - Multiple Correlation – Regression – Simple Regression – Multiple Regression.
UNIT III
Characteristics of Statistical Methods for Economic Analysis – Model Buildings –
Econometric Models - Steps in Econometric Research - Multivariate Analysis – Factor Analysis
– Path Analysis.

UNIT IV
Teaching of Hypothesis – Types of Errors – Parametric – Non Parametric – Standard
Tests of Hypothesis ‘T’ Test – ‘Z’ Test – ‘F’ Test- Chi Square Test.

UNIT V
Thesis and Report Writing Different Stages in Writing Report – Layout of the Research
Reports – Types – Precaution for Writing Research Reports.

Paper –5
INTERNATIONAL MARKETING MANAGEMENT
UNIT – I
International Marketing Management – Meaning, Challenges, Factors affecting, Barriers.

UNIT – II
International Marketing Environment – Economic, Commercial, Social, Cultural,
Political, International legal environment.

UNIT – III
International Marketing organization – Developing International Marketing –
International pricing policy – International Marketing Institutions.
UNIT – IV
International Trade Agreements – Trade Procedure and Documentation – Export
procedure and Documentation – Import procedure and Documentation.
UNIT – V
India’s Trade Policy – Import and Export Policies, Subsidies & incentives – New Import
and export Policy – foreign trade of India.

Reference:
1. International Marketing and Management – M.N. Mishra.
2. International Marketing Management – R.L. Varshney & B. Bhattacharyya.