Questionnaire: 1) How Do You To Know About HDFC STANDARD Life Insurance Co. LTD

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QUESTIONNAIRE

Dear Sir/Madam,I am B.CHARAN SINGH pursuing MBA with marketing and HR specialization
from PRABHATH INSTITUTE OF COMPUTER SCIENCES I am conductiong survey for
summer project regarding “CUSTOMER CENTRICITY” in kurnool at HDFC STANDARD Life
Insurance Co. Ltd.

Kindly Answer following Questions

Name: Age:

Occupation: Mobile no:

1) How do you to know about HDFC STANDARD Life Insurance Co. Ltd ( )

a) Media b) FPA’s & SM’s c) Other Sources

2) Which Policy have choosen in this company ? ( )

a) Youngster b) Endowment plan c) Term assurance d) Heath Plan

3) Are you satisfied with allocation rates of Policy ? ( )

a) YES b) NO

4) Are you aware of all the details regarding Policy? ( )

a) YES b) No

5) Do you Know about different policies at HDFC Life Insurance Co.Ltd. ( )

a) YES b) No

6) Which method have you preferred for the payment of Renewals ( )


a) Cash method b) Online metod c) Cheque method
7) In the Payment of policy renewal easy? ( )

a) YES b) No

8) Have you opted the switch Option provided by the company ( )

a) YES b) No

9) FPA’S provide up to data information regarding Net Asset Value NAV


Do you agree with this statement?

a) Strongly agree b) some what agree c) Agree d) disagree

10) Are you aware of fund options available: ( )

a) YES b) No

11) Mortality Charges are satisfying the customer upto great extent? Do you agree
With this statement? ( )

a) Strongly agree b) some what agree c) Agree d) disagree

12) Is the organization providing “Grace Days” for the payment of renewal?
Have you satisfied with that? ( )

a) YES b) No

13) The Hospitality provided by the organization to customer satisfying up to


What extent? ( )

a) Greater extent b) Major extent c) Minor extent

14) Have you taken any term plan? ( )

a) YES b) No

15) Policy Surrender Process is satisfying the customers’upto greater extent ? Do


You agree with this statement? ( )

a) Strongly agree b) some what agree c) Agree d) disagree


OBJECTIVES OF THE STUDY

1) To know customers centricity on insurance about HDFC STANDARD


Life INSURANCE CO.LTD. and to identify the source of customer
satisfaction on HDFC STANDARD Life INSURANCE Co.Ltd.with
competitions.

2) To know the customer satisfaction on the product that they have choose.

3) To know the opinion of the customer about tha HDFC STANDARD Life
INSURANCE CO.LTD.
A project on

“CUSTOMER CENTRICITY”

With special reference to

HDFC STANDARD LIFE INSURANCE COMPANY LTD.

A Project Report Submitted to the Sri Krishna Devaraya University, Anantapur in Partial Fulfillment for
the Award of the Degree of

MASTER OF BUSINESS ADMINISTRATION

Submitted By

B.Charan Singh (MBA),


(90357003)

(2009 – 2011)

Under the guidance of

Sri AVS.Purshottam (BDM)

Sri K Nagaraj (BDM)

Sri T.Sheshadri Kiran MBA, (PhD)

& Associate. Professor & H.O.D

DEPARTMENT OF MANAGEMENT STUDIES

PRABHATH INSTITUTE OF COMPUTER SEIENCES


Parnapally,Nandyal, Kurnool (Dt.)

Approved by A.I.C.T.E, New Delhi, and


affiliated to S.K.University, Anantapur

(2009-2011)

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