Bachelor of Business Administration (B.B.A.) Semester-V Examination Research Methodology Compulsory Paper-4

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Bachelor of Business Administration (B.B.A.) Semester—V Examination
RESEARCH METHODOLOGY
Compulsory Paper—4

Time : Three Hours] [Maximum Marks : 80


Note :— (1) ALL questions are compulsory.
(2) All questions carry equal marks.
1. (a) Explain the features of good research design. 8
(b) State and explain various types of research. 8
OR
(c) Describe the various applications of Research in Business. 8
(d) Discuss the power of research in detail. 8
2. (a) State and explain various ‘probability sampling designs’. 8
(b) ‘‘While designing any hypotheses, there are a few criteria that research must fulfill’’, explain. 8
OR
(c) Describe characteristics of good sample desgin. 8
(d) Explain various steps to be followed in hypotheses testing . 8
3. (a) What are the various types of measurement scale ? 8
(b) Explain various factors causing errors in measurement. 8
OR
(c) Explain the criteria for evaluating measurements. 8
(d) Explain the various components of attitude. 8
4. (a) What is Secondary Data ? Explain merits and demerits of secondary data. 8
(b) Explain the various types of questions in questionnaire. 8
OR
(c) State and explain various sources of Secondary Data. 8
(d) Explain the structure of Research report. 8
5. Write short notes on :—
(a) Exploratory research
(b) Types of hypotheses.
(c) Likert Scale
(d) Types of research reports. 4×4=16

BKR—10060

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