Front Pages of Report PDF
Front Pages of Report PDF
Front Pages of Report PDF
UNDERTAKEN AT
ONE ZERO EIGHT PVT LTD
Submitted to:
K.L.E Society’s College of Business Administration, Belagavi
Submitted By:
Ms. Juhi Ashok Jethani
Register No: BBA-0318039
K.L.E SOCIETY’S
COLLEGE OF BUSINESS ADMINISTRATION
LINGRAJ COLLEGE, BELAGAVI
(AUTONOMOUS)
RE-ACCREDITED AT THE LEVEL “A” BY NAAC
CERTIFICATE
This is to certify that Ms. Juhi Ashok Jethani has completed the organizational
study at “ONE ZERO EIGHT PRIVATE LIMITED” from 16th December 2019 to
16th January 2020 prescribed by the institution on fulfillment of the course
curriculum.
Date:-
Place:-Belagavi
ACKNOWLEDGEMENT
First I would like to thank Mr. Govind V.K., who is the director of One Zero Eight
Brand and Design Agency, for giving me the opportunity to do an internship
within the organization.
For me it was a unique experience to be in the firm and to study about Digital
Marketing. It also helped to get back my interest in Digital Marketing and to have
new plans for my future career.
I also would like all the people that worked in the office of One Zero Eight for
providing me a proper guidance towards the subject. With their patience and
openness they created an enjoyable working environment.
At last I would like to thank my college for providing us the opportunity to explore
the field, before taking any decision regarding our career. I would also like to
thank my internal guide Prof. Soumya Naik for helping me whenever any issues
were being faced.
INDEX
S. No. Topic Page Number
1 Executive Summary 6
2 Introduction to Digital Marketing 7-9
Industry Profile
3 3.1 What’s Shaping Digital Marketing 9-13
Industry
3.2 Top Players
3.3 Marketing technology trends
3.4 The Growth of Digital Marketing in
India
3.5 Career Roles in Digital Marketing
Company Profile
4 I.1 About the Company 14-31
I.2 Vision and Mission
I.3 Services
I.4 Major Areas of Digital Marketing
Expertise
I.5 Organization Hierarchy
I.6 Departments
I.7 Department Structure
I.8 Job Designations and Descriptions
I.9 Types of Clients Served
I.10 Organization Structure
I.11 Major Findings
I.12 Suggestions
5 Conclusion 32
6 Bibliography 33