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    Cultural Filter in Translation

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    Win_die88
    This document discusses the cultural filter theory in translation. It defines culture and translation, and explains that cultural filter theory helps translators deal with cultural differences between the source and target cultures. The cultural filter allows translators to modify cultural elements from the source text to make them understandable for the target audience. There are two main translation strategies - covert translation, which aims to help readers understand the original culture, and overt translation, which does not directly address the target readers. The cultural filter works to reduce cultural gaps and achieve functional equivalence between texts. It operates across five dimensions: directness vs indirectness, self vs other orientation, content vs addressee orientation, explicitness vs implicitness, and ad-hoc formulations vs routines.

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    Cultural Filter in Translation

    Uploaded by

    Win_die88
    1K views4 pages
    This document discusses the cultural filter theory in translation. It defines culture and translation, and explains that cultural filter theory helps translators deal with cultural differences between the source and target cultures. The cultural filter allows translators to modify cultural elements from the source text to make them understandable for the target audience. There are two main translation strategies - covert translation, which aims to help readers understand the original culture, and overt translation, which does not directly address the target readers. The cultural filter works to reduce cultural gaps and achieve functional equivalence between texts. It operates across five dimensions: directness vs indirectness, self vs other orientation, content vs addressee orientation, explicitness vs implicitness, and ad-hoc formulations vs routines.

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    This document discusses the cultural filter theory in translation. It defines culture and translation, and explains that cultural filter theory helps translators deal with cultural differences between the source and target cultures. The cultural filter allows translators to modify cultural elements from the source text to make them understandable for the target audience. There are two main translation strategies - covert translation, which aims to help readers understand the original culture, and overt translation, which does not directly address the target readers. The cultural filter works to reduce cultural gaps and achieve functional equivalence between texts. It operates across five dimensions: directness vs indirectness, self vs other orientation, content vs addressee orientation, explicitness vs implicitness, and ad-hoc formulations vs routines.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    1K views4 pages

    Cultural Filter in Translation

    Uploaded by

    Win_die88
    This document discusses the cultural filter theory in translation. It defines culture and translation, and explains that cultural filter theory helps translators deal with cultural differences between the source and target cultures. The cultural filter allows translators to modify cultural elements from the source text to make them understandable for the target audience. There are two main translation strategies - covert translation, which aims to help readers understand the original culture, and overt translation, which does not directly address the target readers. The cultural filter works to reduce cultural gaps and achieve functional equivalence between texts. It operates across five dimensions: directness vs indirectness, self vs other orientation, content vs addressee orientation, explicitness vs implicitness, and ad-hoc formulations vs routines.

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    Download as docx, pdf, or txt
    of 4

    INTRODUCTION

    Cultural differences become a huge obstacle for the translators to create a good
    translation. Veremeer () stated that Language is a part of a culture. As we know that language
    and culture being influence each other, the transference of the linguistic expression is precisely
    an attempt to integrate elements of one culture into another. Translation, thus, becomes a cross
    cultural event and the translator has to formulate his translation strategies to translate source
    culture into target culture. Dealing with the cultural problem, a translator is supposed to use
    cultural filter theory. Here cultural filter helps the translator in obtain various elements of source
    culture which cannot go as they are in the target culture because of the cultural differences.

    Here our group will try to explain about the cultural filter theory. Our outline as follows:
    Definition, Covert & Overt, The function of cultural filter, the dimension of Cultural Filter and
    Functional Equivalence.

    DEFINITION

    CULTURE

    Newmark (1988)

    The way of life and its manifestations that are peculiar to a community that uses particular
    language as its means of expression.

    The term culture originally meant the cultivation of the soul or mind. Culture is a complex whole
    capabilities and habits acquired by people as a member of society.

    Whatever it is one has to know or believe in order to operate in a manner acceptable to a


    society’s members, and do so in any role that they accept for any one of themselves .... Culture is
    not a material phenomenon; it does not consist of things, people, behavior, or emotions. It is
    rather an organization of these things. It is the forms of things that people have in mind, their
    model of perceiving, relating, and otherwise interpreting them. (Goodenough, 1964: 36)

    TRANSLATION
     Catford (1965)  “the replacement of textual material in one language (SL) by
    equivalent textual material in another language (TL)”.

     Nida dan Taber (1974)  “translating consists in reproducing in the receptor language
    the closest natural equivalence of the source-language message “.

     House (2016) stated that translation can be seen as the replacement of something
    else, something that pre-existed, ideas, and expressions represented second hand, as it
    were.

    CULTURAL FILTER THEORY IN TRANSLATION

    Baker (1992) considered a translation is a discipline which focuses on how meaning is generated
    within and between various groups of people in various cultural settings.

    House (2006: 349) A cultural filter is a means of capturing cognitive and socio-cultural
    differences’ to be applied by translators.

    House (2015) stated that the concept of cultural filter is a means of capturing socio-cultural
    differences in expectation norms and stylistic conventions between the source and target
    linguistic-cultural communities. (bit similar with the concept of domestication which is
    introduced by Venuti in 1995)

    The use of cultural-filtering is strongly attached to overt and covert translation.

    House (2015),

    Covert translation  a translation which enjoys the status of the original source text in the target
    culture.

    Covert translation strategy is helping readers understand the original culture, by using the target
    culture own understanding and frame of reference to describe and explain source culture (House,
    1977). According to House (1997), when adopting covert translation strategy, translators use
    the cultural filter to modify cultural elements in the work. The cultural filter is referring to
    modify source cultures to the target cultures in the translation texts (House, 1977).
    Overt translation  one in which the addressees of the translation text are quite “overtly” not
    directly addresses, it is not a “second original”.

    Translators would not use target culture to interpret source culture in the translation texts,
    instead translators further explain information which is related to the source culture (House,
    2006, 2015). If the source culture is both interesting and well known to other
    communities, most translators use an overt translation strategy in their target texts (House,
    2006). However, overt translation strategy needs to be performed carefully with regard to
    statements about cultural gaps, as translators should preserve the original features for readers
    (House, 1997, p. 145). Hence, overt translation strategy focus on the lexical meanings can result
    in a serious blunder between the source texts and the target texts because an overt translation
    strategy must follow the source culture with certainty (House, 2003b).

    THE FUNCTION OF CULTURAL FILTER

    - To reduce the cultural gap between source text and target text
    - To achieve functional equivalence between source text and target text

    THE DIMENSION OF CULTURAL FILTER by Juliane House (1997).

    Five dimensions that together make it possible to assess the use of a cultural filter applied by the
    translator:

    1. Directness versus indirectness,


    During the categorization process it immediately becomes clear that not all the texts in the
    catalogues can be sorted according to House’s dimensions. Sometimes both the English text
    and its Dutch counterpart may be considered “direct” or “indirect”.

    Saville n troike  directness or indirectness are cultural themes, they are always language-
    related.
    as defined in speech-act theory, direct acts are those where surface form matches
    interactional function, as 'Be quiet!' used as a command, versus an indirect 'It's getting noisy
    in here' or 'I can't hear myself think,' but other units of communication must also be
    considered.
    Indirectness may be reflected in routines for offering and refusing or accepting gifts or food,
    for instance. Visitors from the Middle East and Asia have reported going hungry in England
    and the United States because of a misunderstanding of this message; when offered food,
    many have politely refused rather than accept directly, and it was not offered again.
    2. orientation towards self versus orientation towards other

    3. orientation towards content versus orientation towards addressees


    4. explicitness versus implicitness, and
    5. ad-hoc formulations versus verbal routines.

    Dimension of cross-cultural differences


    GERMANY ENGLISH
    Direct Indirect
    Orientation toward self Orientation toward other
    Orientation toward content Orientation toward addressee
    Explicit Implicit
    Ad-hoc formulation Verbal routines

    Beside 5 dimensions from House (2016) there was also the cultural filter in terms voice which
    included active voice and passive voice that stated by Raras.

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