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    Healthy Food Order App-Case Study Deck by Neha Goyal

    Uploaded by

    Neha Goyal
    The document outlines the design thinking process for developing a mobile app to help users order healthy food. It describes conducting user research through interviews and empathy maps to understand target users' needs. The primary user group identified wants to save time by not cooking and order customized meals. The design process involved creating personas, storyboards, user journeys and prototypes to design an intuitive app experience that helps users easily find and order healthy customized meals.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Healthy Food Order App-Case Study Deck by Neha Goyal

    Uploaded by

    Neha Goyal
    223 views17 pages
    The document outlines the design thinking process for developing a mobile app to help users order healthy food. It describes conducting user research through interviews and empathy maps to understand target users' needs. The primary user group identified wants to save time by not cooking and order customized meals. The design process involved creating personas, storyboards, user journeys and prototypes to design an intuitive app experience that helps users easily find and order healthy customized meals.

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    Healthy Food Order App-Case Study Deck by Neha Goyal

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    The document outlines the design thinking process for developing a mobile app to help users order healthy food. It describes conducting user research through interviews and empathy maps to understand target users' needs. The primary user group identified wants to save time by not cooking and order customized meals. The design process involved creating personas, storyboards, user journeys and prototypes to design an intuitive app experience that helps users easily find and order healthy customized meals.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    223 views17 pages

    Healthy Food Order App-Case Study Deck by Neha Goyal

    Uploaded by

    Neha Goyal
    The document outlines the design thinking process for developing a mobile app to help users order healthy food. It describes conducting user research through interviews and empathy maps to understand target users' needs. The primary user group identified wants to save time by not cooking and order customized meals. The design process involved creating personas, storyboards, user journeys and prototypes to design an intuitive app experience that helps users easily find and order healthy customized meals.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 17

    Order food for someone who is very

    cautious about fitness and health

    Neha Goyal
    Assignment overview

    The problem: The goal:


    A user wants to order food who is very Design a mobile app for user to order healthy
    cautious about fitness and health food
    Design Thinking Process

    Empathize Define Ideate Prototype Test


    ● User Research
    ● Personas
    Understanding ● Storyboard

    the user ● User Journey


    ● User Flow
    ● Competitive Analysis
    User research: Questions

    1. Can you describe your current schedule and how you balance your responsibilities with healthy
    meal planning?
    2. How often do you a healthy order meals from a restaurant?
    3. How many healthy options you see in the ordering process?
    4. What challenges do you face in the ordering process? How does this make you feel?
    5. Is there any way in which you feel these challenges could be resolved?
    User research: summary

    I want to understand common challenges people face trying to manage a busy schedule and meal planning. I want to identify frustrations people
    experience during the process of ordering healthy food online. I conducted interviews and created empathy maps to understand the users I’m
    designing for and their needs. A primary user group identified through research was adults who wants to save time by not cooking food or they don’t
    know how to cook. The most important need is customisation of food. They want to customise their foods according to their taste and calories needs.

    This user group is being tired of typical diet food fast and doesn’t like to throw food if ordered but hasn’t eat. Some user like to order all healthy meal
    combo for a particular time along with tracking calories. A customisable meal which is combination of all desired nutritions.
    Persona: Emily Cooper

    Problem statement:
    Emily is a fitness instructor
    who prefers healthy diet and
    vegetarian menu wants to
    order high quality food. She
    also wants to customise her
    food.
    Big Picture Storyboard
    Scenario: Emily is a fitness instructor who prefers healthy diet and vegetarian menu wants to order high quality food.

    Emily is frustrated about not finding Emily opens the app to look for Emily is happy that app is showing
    healthy food options for dinner healthy dinner to order options according to meal time

    Emily customize a healthy meal for Emily’s healthy dinner meal order is Emily happily eats her healthy and
    dinner and checks out confirmed customised meal for dinner
    User journey map

    Mapping Emily’s journey


    revealed how helpful it
    would be for users to have
    Image of user
    access to a dedicated journey map

    healthy food app.


    User Flow
    Customise Go to
    meal Checkout
    Order Preview

    Open
    app

    Add
    Details/
    Payment
    info

    Customise Order
    Screen
    Home Screen

    Order
    N Y this item

    Select Order
    item this item
    N
    Y
    Order Confirm
    ● Paper Wireframes
    Starting the ● Digital wireframes

    design ● Low-fidelity prototype


    ● Mockups
    ● High-fidelity prototype
    Paper wireframes

    Taking the time to draft primary


    flow of ordering healthy food.
    Paper wireframes helps to
    ideate on different iteration of a
    single screen quickly. For home
    screen, I prioritize a quick and
    easy ordering process to help
    user save time.
    Digital wireframes

    As the initial design phase, I


    made sure to design a base
    screen on the feedback and
    findings from user research.
    Low Fidelity Prototype

    View Healthy food order app prototype:


    https://www.figma.com/proto/jDrbhuxBfIPMkBAbtnqQkr/Healthzone--Nagarro?node-id=116
    %3A393&scaling=scale-down&page-id=115%3A122&starting-point-node-id=115%3A124
    Mockups
    High Fidelity Prototype

    View Healthy food order app


    prototype:
    https://www.figma.com/proto/jDrbhu
    xBfIPMkBAbtnqQkr/Healthzone--Naga
    rro?node-id=121%3A36&scaling=scale
    -down&page-id=115%3A123&starting-
    point-node-id=121%3A36
    Let’s connect!

    Neha goyal
    User Experience Visual Designer
    goyalneha.design

    Contact
    Gurugram, India
    +91 8005952175
    [email protected]

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