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    Product Plan

    Uploaded by

    Lilly Fitzherbert

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd

    Product Plan

    Uploaded by

    Lilly Fitzherbert
    257 views27 pages

    Copyright

    © © All Rights Reserved

    Available Formats

    PPTX, PDF, TXT or read online from Scribd

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    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    257 views27 pages

    Product Plan

    Uploaded by

    Lilly Fitzherbert

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Download as pptx, pdf, or txt
    of 27

    z

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    Owner:Shaireft Villena
    Manager: Justin
    Sibayan
    Cook: Princess
    Camarao
    Mary Rose Hidalgo
    Packer: Evangeline
    Ducusin
    Seller: Kristel Marzo
    Mark Casuga
    Advertiser: Joseph
    Agbunag
    z
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    SWOT analysis
    z
    Strengths
    • It is affordable for the customers
    • organic materials- kangkong chips use organic
    ingredients and it is highly nutritious snack.
    • Healthy Product- Kangkong chips is low at fat
    and calories it is also rich in vitamin A, K and C.
    • easy to buy- kangkong chips can be found
    easily, it can be at sari-sari stores or to the
    public market.
    •easy to prepare
    • create a good partnership to kangkong farmers
    Weakness
    • Not well known-
    z Kangkong chips is still a starting product and
    not so popular product, so it still doesn't have a loyal customers.
    Opportunities
    • It can be a good "pasalubong" to every tourist visiting our
    municipality.
    • It can be good to kangkong famers because we can build
    partnership to them and give opportunities to those who sell
    kangkong.
    • Promote Asian cuisine which can attract more customers
    at a wide range of place
    • It can increase the demand of vegetable-based snacks
    especially kangkong chip because we are making a new trend
    regarding healthy snacks.
    z
    Distribution strategy
    On distributing the product, the main transportation I
    a tricycle. The distribution will be first focus at the
    sari-sari stores at our baranggay (naguirangan,
    Nadsaag, dinanum, taboc and soon will expand its
    distribution at the convenience store at the public
    market when the people at our baranggay
    acknowledge our product. Those are the places of
    distribution to have a easily access where people can
    easily see and buy our product.
    z Opportunities and Threats
    Opportunities
    • It can be a good "pasalubong" to every tourist
    visiting our municipality.
    • It can be good to kangkong famers because we can
    build partnership to them and give opportunities to those
    who sell kangkong.
    • Promote Asian cuisine which can attract more
    customers at a wide range of place
    • It can increase the demand of vegetable-based
    snacks especially kangkong chip because we are making a
    new trend regarding healthy snacks.
    Threats
    z
    • competition from other vegetable-based snacks
    especially the potato chips and kamote chips, also the
    traditional banana chips
    • Sides effects to customers health by consuming
    more kangkong chips or some health problems concerns
    with the other ingredients we use on production of
    kangkong chips
    • possible not consistent on supplying good quality
    of kangkong because of some environmental problems, it
    may have a big affect to production and sakes of the
    product.
    Assessment z of Risk
    Potential Risk
    Flood
    The location of the stock area was located near at a
    river, apparently it was prone at flood, at risk was the
    facility itself and the materials/ingredients there. To
    avoid having big damage and loss, the owner tend to
    place the materials at a higher place. If the flood is
    higher than the normal, there is a another stock area
    and production place where in the materials/
    ingredients and equipment can be move.
    Not consistent supply of Kangkong. The
    z

    supplier might not give the needed


    supply because of different
    circumstances. If that happens we can
    pull/get some kangkong to our second
    supplier, to Mr. Oligo. And if that also fail,
    we can pull/buy some kangkong at the
    public market place.
    z Financial Plan
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    Financial
    Plan
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    Procedures in making
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    Kangkong Chips
    INGREDIENTS:
    - Kangkong leaves
    - Egg
    - Oil
    - Cornstarch
    - Colorless Soda
    - Cayenne Pepper
    - Salt
    Instructions
    z

    Clean kangkong Thoroughly, then Remove


    leaves from stem set aside. For the batter
    combine cornstarch, flour, egg, salt, and
    water after that, In a clean Mixing bowl mix it
    Until the consistency is Smooth. Next, Heat
    oil and reduce Fire to Medium, after that, dip
    kangkong leaves in batter and deep fry until
    crispy. Drain oil from kangkong leaves then
    it’s ready to serve
    z

    Thank you!!
    z

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