Presentation1 Ankush (Autosaved)

A detailed presentation on GSK
BY: ANKUSH KAPOOR

Chitkara college of Sales and Marketing
Roll no- 2125981511
Presented to: MR. JATINDER CHOPRA
About Glaxosmithkline
• Glaxosmithkline Pharmaceuticals Limited is one of the leading

pharmaceuticals companies in the India. GSK is a british multinational
company headquartered at London, England.
• Establised in the year 2000 by the merger of Glaxo Wellcome and
Smithkline Beecham. GSK is the world’s 6th largest pharmaceuticals
company according to Forbes as of 2019 after Pfizer, Novartis, Roche,
Sanofi and Merck&Co.
• Glaxosmithkline- one of the world’s leading research based pharmaceutical
and healthcare companies- is committed to improving the quality of human
life by enabling people to do more, feel better and live longer.
Vision and Mission
Vision: The opportunity to make a difference to millions of lives every

day. GSK consumer Healthcare follows its core values of keeping
consumers first, demonstrating respect for people, acting with
integrity, and operating with transparency. We are proud of our
commitment that enables us to enhance the quality of peoples lives
and helps us provide them with quality products.
Mission: A Science-led global healthcare company with a special

purpose: to help people do more, feel better, live longer.
GSK in a nutshell
GSK is a research oriented pharmaceutical company which works on

4 important principle:
• T- Transparency
• R- Respect for people
• I- Integrity
• P- Patient Focus
Leaders and Executives
• Dame Emma Whamsley- Chief executive officer

• Luke Miels- Chief commercial officer
• Shobie Ramakrishnan- Chief digital and Technology officer
• Luis Arosemena- SVP emerging markets
• Bhushan Akshikar- Managing director
• Javed Siddique- BU head
Journey of Glaxosmithkline in India
Product Portfolio
• The GSK pharmaceuticals India product portfolio includes prescription
medicines, non-prescription medicines, products and vaccines. Their
prescription medicines range across therapeutic areas such as anti-
infective, dermatology, gynaecology, diabetes, oncology, cardiovascular
disease and respiratory disease.
• GSK also offers a range of vaccines for the prevention of hepatitis A,

hepatitis, invasive disease caused by H. influenza, chickenpox,
diphtheria, tetanus, rotavirus, streptococcus pneumonia and others.
Division and Products
The division I work for is Ingenium which is a speciality division and

we meet top consultants, Endrocrinologists, Gynaecologists,
surgeons. The brands are:
• Ceftum(cefuroxime axetil)- Oral antibiotic
• Eltroxin(levothyroxine)- Levothyroxine
• CCM(calcium citrate malate)- Calcium supplement
• Supacef(cefuroxime axetil)- IV antibiotic
• Phexin(Cephalexin)- Antibiotic
Other divisions in GSK India
• Fortior- All India 1300+ field force with major products calpol,
augmentin.
• Derma Ace- All India 300+ field force with major products Tbact,
Zimig.
• Vaccines- All India 250+ field with major products Havrix, boostrix
• Derma wings- All India 300+ field force with major products
Eumosone, Flutivate.
• Hospital Business Team
Job profile
• We medical representatives visit clnics, hospitals, nursing homes,

medical colleges. We manage to meet the doctors, pharmacy
owners, clinic managers, nutritionist. Usually our job is to get an
appointment with the doctors, promote and sell the company’s
pharma drugs.
• We introduce the company’s product, give a brief presentation of
the product, answers queries and requests a prescription from the
concerned doctor.
• Business development through Rx generation.
• Manage key accounts and identify opportunity areas.
• Focus on self development
• Organize scientific meetings and customer relationship building
activities
• Develop a strong product knowledge to improve effectiveness.
• Selling the company’s medications to doctors, pharmacists and
other relevant healthcare professionals.
• Scheduling appointments with doctors,pharmacists and other
healthcare professionals to promote company medications.
• Building and maintaining good business relationships with

customers to encourage repeat purchases.
• Following up on leads generated by the company.

Achievements
• Developed good understanding of the market

• And relationship with HCP’s
• Bagged ist position in the training batch of ingenium 2022
• Recognition for excellent job for the brand CCM and Ceftum
• Got 4 quarterly basis incentives for the brand CCM and Ceftum
• Conducted maximum numbers of DAP and SPM in the entire
division
• Appreciated by the brand manager of Eltroxin for successfully
executing the inputs provided by the PMT team.
• Responsible for the training of 8 joiners in the division.
• Continuosly maintaining my coverage of 90+ in each and every

month and also maintaining other KPI’s as well.
Key Learnings
• Reviewing sales performace

• Managing budgets
• Situation handling
• Time management
• Activeness
• Discipline
• Better at communication and social skills
• Maintaining detailed records.
Conclusion
At the end after experiencing 1.1 years, I can never consider sales as a job I
think it’s the passion that keep the person going every day. If anyone will
consider it as a job, then I am sure he/she will quit eventually. When you are in
the market then you represent the brand of the organization so it’s important to
maintain that respect, status and work with full integrity. Sales is the passion,
sales professional should be enthusiastic to meet new people and love
travelling. Accepting change and adaption are the two things which every sales
professional should have to cope the pace of market. Medical Representatives
are the building blocks of a company. They form the platform of the company in
front of customers and share the vision, promote products of the company and
achieves the given objectives, in turn, which get converted into revenue for the
company.

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A detailed presentation on GSK

BY: ANKUSH KAPOOR

• Glaxosmithkline Pharmaceuticals Limited is one of the leading

Vision: The opportunity to make a difference to millions of lives every

Mission: A Science-led global healthcare company with a special

GSK is a research oriented pharmaceutical company which works on

• Dame Emma Whamsley- Chief executive officer

• GSK also offers a range of vaccines for the prevention of hepatitis A,

The division I work for is Ingenium which is a speciality division and

• We medical representatives visit clnics, hospitals, nursing homes,

• Building and maintaining good business relationships with

• Following up on leads generated by the company.

• Developed good understanding of the market

• Responsible for the training of 8 joiners in the division.

• Continuosly maintaining my coverage of 90+ in each and every

• Reviewing sales performace

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