Caroline Regis at Excel Systems: Group-4 Date-22/10/2020

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CAROLINE REGIS AT

EXCEL SYSTEMS

Group-4 Date- 22 /10/2020

Haritha Haridasan – 20019

Harshita – 20020

Hritvik – 20021

Hrudhay – 20022

Anusha K – 20023

Kapil Pathak - 20024


About the 2 companies

Excel Systems Gemini Systems


• Founded in NY by Ron • Based in Boston
Whitney in 2010
• Market competitor of Excel
• Technical-based startup.
Produced smart homes. • Strong brand

• Strong Engineering • Well organized professional busines


functions. • Has good marketing and promotion
• Weak administration and • Produces smart wearables
operations
ISSUES
• Po w e r c l a s h b e t w e e n t h e E x- C E O s o f E xc e l a n d G e m in i
• C u l t u ra l c la s h b e t w e e n t h e t w o c o m p a n i e s
• Af t e r t h e a c q u is i t i o n , b o t h c o m p a n i e s f ou n d it d i ffi c u l t t o c o p e u p w i t h t h e
w o r k c u lt u r e .
• D r e a n a n wa n t e d t o o u t s ou r c e m a n u f a c t u r i n g w i t h ou t p r op er u n d e r s t a n d i n g .

Problems in Merging-
• N o c l e a r Vi s i o n

• No Strategy

• N o Tr a n s i t i o n P e r i o d

• Lack of communication

• No motivation, Insecure

• No involvement of staff in decision making

Excel believed in Manufacturing, whereas Gemini believed in outsourcing


Recommendations
• C a r o l i n e s h o u l d h a v e g a t h e r e d i n f o r m a t i o n o n g o a l s f r o m k e y d e c i s i o n m a k e r s l i k e D r e a n a n , S p a n n e r.

• In the meeting, Caroline should have highlighted the value of the manufacturing facility for better integration and lesser
shipping times.

• Proactive change- managing change strategy and long-term vision.

• She must have obtained some information from Dreanan to get an idea on the requirements of the organization.

• I n t e r g r o u p c o m m u n i c a t i o n - D e v e l o p c o m m u n i c a t i o n , r e d u c e c o n fl i c t s .

• She could have solved the issue by providing a solution alternative to outsourcing by understanding what the problem was.

Key Learnings

• Good and effective communication is very essential to manage the operations within any organization.
• Problems need to be solved immediately to prevent bigger issues from arising.
• Every individual’s point of view needs to be addressed. It is important to think from other’s perspectives too.

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