Business Plan PPT SC

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Study Club

Business Plan
Content

• Introduction
• Why is a Business Plan Important?
• How to Use a Business Plan
• Purpose of a Business Plan
• The importance of a business plan
• Key elements of a business plan
• Tools
• References
What is a Business Plan?

• Written document that:


• Defines your business
• Identifies your goals and mission
• Serves as your business “resume”
Why is a Business Plan Important?

• Roadmap for your business


• Gives you a better chance for success
• Required by financial institutions
• Helps communicate goals and objectives
• Forces you to look at whole business
• Stimulates development of new/future business
opportunities
How to Use a Business Plan

• Executive summary
• Solicit interest
• Screen for investor candidates
• Mini business plan
• Banking/leasing document
• Potential acquirers
• Full business plan
• Team planning process
• Due diligence
Elements of a Business Plan

• Executive summary
• Farm description
• Strategic plan
• Production & operation
• Marketing plan
• Personnel plan
• Financial plan
Purpose of a Business Plan

• Alignment of team(s)
• Operating plan
• Communication across company, division, department,
business partners
• Investment capital
• Expansion capital (banks, leases)
• Merger/acquisition process
Business model

How are you going to make money


e.g. Our business model is to charge customers Rs____ per
month for the service. Payment will be collected in
advance for a quarter.

What price point and how does that translate into


revenue
Farm Description

• Business type and size


• Location
• Facilities
• History
• Ownership structure
Strategic Plan

• Mission statement
• Goals
• Business Strategy
• Where you want the business to go and how to get there
• SWOT
Mission Statement

• A description of what you and/or your business hope to


do and be
• Values
• Vision
• Purpose
Goals and Objectives

• Goals
• Dream with a deadline
• Desired outcomes for your business
• Short term (within one year)
• Long term (2-5 years)

• Objectives
• Strategies for reaching goals
Production and Operation

• Crop system
• Livestock system
• Other enterprises
Marketing Plan

• Marketing strategy
• Marketing resources
• Promotion and distribution
• Inventory and storage management
Personnel Plan

• Family and hired labor


• Management team
• Consultants
• Personnel management
Financial Plan

• Financial statement
• Balance sheet
• Income statement
• Cash flow statement

• Long range projections


• Projected profitability
• Capital required
• Asset management
Tools

• Books
• Agricultural Business Specialist
• Examples
• Assistance

• Software
• FINPACK Business Plan
References

• www.google.com
• www.wikipedia.com
• www.studymafia.org
Thanks

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