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    Entrepreneurship (MGM4183) : Assoc. Prof. Dr. Mass Hareeza Ali

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    NAJLA NABILA AURELLIA / UPM
    This document outlines a course on entrepreneurship, including introducing basic entrepreneurship concepts, methods of evaluation such as exams, assignments and presentations, and characteristics of entrepreneurs versus intrapreneurs. It also provides guidance on skills needed for oral presentations, including planning, developing a strong introduction and conclusion, and effective delivery techniques. Evaluation includes exams, assignments, activities and a group business plan presentation.

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    Entrepreneurship (MGM4183) : Assoc. Prof. Dr. Mass Hareeza Ali

    Uploaded by

    NAJLA NABILA AURELLIA / UPM
    67 views15 pages
    This document outlines a course on entrepreneurship, including introducing basic entrepreneurship concepts, methods of evaluation such as exams, assignments and presentations, and characteristics of entrepreneurs versus intrapreneurs. It also provides guidance on skills needed for oral presentations, including planning, developing a strong introduction and conclusion, and effective delivery techniques. Evaluation includes exams, assignments, activities and a group business plan presentation.

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    MGM4183 SLIDE INTRO

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    This document outlines a course on entrepreneurship, including introducing basic entrepreneurship concepts, methods of evaluation such as exams, assignments and presentations, and characteristics of entrepreneurs versus intrapreneurs. It also provides guidance on skills needed for oral presentations, including planning, developing a strong introduction and conclusion, and effective delivery techniques. Evaluation includes exams, assignments, activities and a group business plan presentation.

    Copyright:

    © All Rights Reserved
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    67 views15 pages

    Entrepreneurship (MGM4183) : Assoc. Prof. Dr. Mass Hareeza Ali

    Uploaded by

    NAJLA NABILA AURELLIA / UPM
    This document outlines a course on entrepreneurship, including introducing basic entrepreneurship concepts, methods of evaluation such as exams, assignments and presentations, and characteristics of entrepreneurs versus intrapreneurs. It also provides guidance on skills needed for oral presentations, including planning, developing a strong introduction and conclusion, and effective delivery techniques. Evaluation includes exams, assignments, activities and a group business plan presentation.

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    © All Rights Reserved
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    Download as ppt, pdf, or txt
    of 15

    ENTREPRENEURSHIP [email protected].

    my

    (MGM4183)
    Assoc. Prof. Dr. Mass Hareeza Ali
    School of Business and Economics/
    Centre of Entrepreneurial Development
    and Graduate Marketability (CEM)
    Introduction
    • Basic Entrepreneurship
    • Define
    • Creativity & innovation
    • Marketing – promotion,digital
    • Human resources
    • Financial
    • ###skillentrepreneur
    Evaluation

    • Final written exam


    • Test I and Test II (task evaluation)
    • Activities during class
    • Task/assignment – individual/group
    • Quizzes
    • Main – Business Plan (infographic style)/group
    – 4 000 words
    – High impact to community: business plan
    – Creative Presentation
    – Communication, leadership, decision making,
    teamwork
    Characteristics-Entrepreneur
    Characteristic -Entrepreneur
    Entrepreneur vs Intrapreneur

    BASIS FOR
    ENTREPRENEUR INTRAPRENEUR
    COMPARISON
    Meaning Entrepreneur refers Intrapreneur refers
    to a person who set to an employee of
    up his own business the organization
    with a new idea or who is in charge of
    concept. undertaking
    innovations in
    product, service,
    process etc.
    Approach Intuitive Restorative
    Resources Uses own Use resources
    resources. provided by the
    company.
    Capital Raised by him. Financed by the
    company.
    Enterprise Newly established An existing one
    Dependency Independent Dependent
    Risk Borne by the Taken by the
    entrepreneur company.
    himself.
    Works for Creating a leading Change and renew
    position in the the existing
    market. organizational
    system and culture.
    SKILL: ORAL
    PRESENTATIONS

     Plan and organize


    presentation

     Create strong opener and


    close

     Develop a good speaking


    voice

     Group presentations
    ORAL PRESENTATIONS

    3 Basic purposes:

    To inform Build goodwill

    To persuade
    PLAN A PRESENTATION

     Choosing kind of
    presentation:
    - monologue presentation
    - guided discussion
    - sales presentation

     Adapting ideas to
    audience

     Planning visuals and other


    devices to involve audience
    STRONG OPENER & CLOSE

    Startling statement

    Narration or anecdote

    Question

    Quotation
    HOW, ORGANIZE PRESENTATION

    Start with main point:

    •Chronological
    •Problem-cause-solution
    •Excluding alternatives
    •Pro-con
    •1-2-3
    EFFECTIVE PRESENTATION

    • Turn fear into energy


    • Natural gestures

    • Eye contact
    • Standing & gesturing
    • Using notes & visuals
    GROUP/INDIVIDUAL
    PRESENTATIONS

     Involve as many members


     Plan transitions
     Enforce time limits
     Coordinate visuals-coherent
     Practice
     Points & examples
     Create visuals
    Take home quiz-Individual

    • 19 Oct – public holiday


    • Hence – replace class with this take home Quiz.
    • Please watch the video (link in the WA group)
    • Type, font 12 Tahoma, within 2 pages explain with sub
    heading, what you learned from watching the video,
    from perspective of entrepreneur: infographic style
    • Submit in MGM4174; Putrablast at Quiz submission
    before 25 Oct 2021, 1pm.

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