Nine (9) Principles of Effective Communication
Nine (9) Principles of Effective Communication
Nine (9) Principles of Effective Communication
effective
communication
Michael Osborn (2009) claims that
communication must meet certain standards
for effective communication to take place.
Clarity
Make speeches understandable, fuzzy
language is absolutely forbidden, as are
jargons, cliché expressions, euphemisms,
double speak language.
Concreteness
Reduces misunderstanding. Messages must be
supported by facts such as research data,
statistics or figures. To achieve concreteness,
abstract word must be avoided.
Courtesy
Courtesy build good will. It involves being polite
in terms of approach and manner of addressing
an individual.
Correctness
Glaring mistakes in grammar obscures the
meaning of a sentence. also, the misuse of
language can damage your credibility.
Consideration
Messages must be geared towards the
audience. The sender of a message must
consider the recipients profession, level of
education, race, ethnicity, hobbies, interest,
passions, advocacies and age when drafting or
delivering message.
Creativity
Creativity in communication means having
the ability to craft interesting messages in
terms of sentence structure and word choice.
Conciseness
Simplicity and directness help you to be
concise. Avoid using lengthy expressions and
words that may confuse the recipient.
Cultural sensitivity
With the increasing emphasis on empowering
diverse cultures, lifestyles, and races, and the
pursuit for gender equality, cultural sensitivity
becomes an important standard for effective
communication.
Captivating
You must strive to make messages interesting
to command more attention and better
responses.