Cross-Cultural Industrial Psychology

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CROSS-CULTURAL

INDUSTRIAL PSYCHOLOGY
Culture

The shared beliefs, values, behaviors and


customs that a society or group learns.
PSYCHOLOGY
Diversity of Workforce

 OPPORTUNITY FOR:
 DIFFERENT VIEWPOINTS
AND PERSPECTIVE
 INCRESING DIVERSITY
 ORGANIZATIONAL
 ETHNIC MINORITIES CREATIVITY AND
 WOMEN INNOVATION
 UNDERSTANDING AND
REACHING NEW MARKETS
CROSS-CULTURAL INDUSTRIAL
PSYCHOLOGY
SCOPE OF THE WORK ENVIRONMENT

 GLOBALIZATION OF BUSINESS
 JOBS INCREASING IN COMPLEXITY
 INCREASED RESPONSIVENESS TO NEEDS OF WORKERS
CROSS-CULTURAL INDUSTRIAL
PSYCHOLOGY
OTHER ISSUES

 MERGERS, ACQUISITIONS,
AND JOINT VENTURES  HIGH TECHNOLOGY AND
 LOCAL/ INTERNATIONAL TELECOMMUNICATIONS
BUSINESS INVIRONMENT SYSTEM
 “CULTURAL SHOCK”  INTERNET INFLUINCES
 OUTSOURCING
THE MANDATE OF
INDUSTRIAL PSYCHOLOGY
Implementing New Policies

 Industrial psychologists can use their knowledge of human psychology and


organizational relationships to help companies implement new policies that
promote a better work environment.
 For example, new businesses may use industrial psychologists to help them devise strategies
to identify which employee characteristics are needed to fill a particular job.
Improving Productivity and Job Satisfaction

 People work harder when they are happier.


 Help employers tackle challenges with employee productivity by offering
solutions that improve workers' mental health. 
 For example, they might provide a consultation on the most effective management styles for a
particular type of employee or how to help employees navigate work-family conflicts.
Navigating Career Changes

 Provide one-on-one counseling to individuals who need help navigating career


changes or adapting to a change in the workplace.
 For example, an industrial psychologist might help a new father struggling to return to work
after the birth of his child. 
Boosting Workplace Cooperation

 Employers frequently implement team-building exercises, and industrial


psychologists can maximize the effectiveness of these activities. 
 Psychologists can advise employers on how to foster more cooperation and
respect between workers, and help devise policies that make workplaces more
cohesive and friendly. 
 When there is a specific challenge -- such as workplace bullying -- industrial
psychologists may talk to all parties to determine a mutually agreeable solution.
THE END !!!!
THANKS FOR WATCHING !!

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