  

Professional Services
Program
 Introduction

Sound Property Group is a property investment and education We appreciate that property investment is not a one size fits
company specialising in sourcing strategic real estate all approach, and as such we offer personalised strategies
opportunities tailored to clients individual needs. With an based on a client’s goals, financial situation and risk profile.
uncompromising attention to detail, Sound Property strives to We pride ourselves in achieving sound results alongside our
educate the client in all facets of property ownership, reducing partners, and together generating clients for life.
risk and helping turn their investment ideas into a reality. The Professional Services Program has been designed for
Sound Property has a fully licensed team with experience in accountants, solicitors, mortgage brokers and financial
the residential and commercial sector, property syndicates, planners to diversify and add value to their client offering by
“The team at Sound Property have integrated developments, rentvesting, renovations and rural transactions. having an end-to-end property investment solution.

exceptionally well into our business providing

a full property investment solution. Their sole
focus is the best outcome for the client which
gives us comfort to focus on our core business. Adviser benefits include

We receive regular updates on each client Advisers and their clients are given a personal web-based Client Portfolio Portal allowing centralised real time access to

we introduce and have received very positive all documentation for those involved through the purchase process and onwards

A personal handover of all relevant information on property purchased provided to Accountants at tax time
feedback from our customers.” 

Unique add-on and full turn key service for businesses – No requirement for extra work outside usual core business
 activities

Simon O, Mortgage Adviser and Business Owner  Residential and commercial property investment strategies tailored to the individual client – No ‘one size fits all’ approach

 Cloud based reports of client progress and status via Salesforce ® – Real time management and tracking

Take advantage of our frequent Events and Webinars on relevant property investment topics for which you’re welcome to
 attend and bring client guests

 Clients are given as much education and knowledge as possible, ensuring they can make informed investment decisions

 Extremely rigorous property selection criteria – All property must contain our 15 Key Investment Drivers

Low-risk property in blue chip locations – Tick all the fundamental investment indicators for future growth and stable
 rental demand

www.soundproperty.com.au
2 1300 655 899 3
 Buyer’s Agency and
Investment Process
Sound Property strives to provide clients with a complete process is designed to understand and deliver on investors
property investment service offering guidance, education, specific needs and ensure they take action to achieve their
communication and ongoing support. Sound Property’s 9-step investment goals. “Sound Property was recommended to us
by our Mortgage Advisor and we couldn’t
1 BRIEF 
Collect client’s interests, financial
position, risk profile, timeframes and
goals
have asked for a better experience. We are
relatively new to the investment scene and
Sound Property went above and beyond our
2 RESEARCH  Use 15 Key Investment Drivers to

expectations. From sourcing a fabulous new

identify and assess areas of interest

investment to liaising with our Mortgage

Advisor to arranging Depreciation Reports.
Present an investment plan based on
3 STRATEGY


the clients brief with various examples

Nothing was too much trouble and we felt

4 SHORTLIST  Compile 4-5 properties of interest in a
Property Focus Report (PFR)
completely confident in their expertise and
advice. Our never-ending list of questions were
5 INSPECT
Conduct thorough inspections of the
shortlisted property and arrange
promptly responded to and it was never too
much trouble. We would definitely seek Sound
professional pest and building reports

Determine the cashflow and appraise

Property’s help for our next investment.”
6 EVALUATE  price using the latest software and data
resources

Robyn and Joel

7 SECURE
 Negotiate price and terms of sale based
on findings and collaboration with client

Liaise with related parties such as

8 SETTLE solicitors, brokers and selling agents to
ensure a smooth settlement


After sale service of sourcing a property
9 SUPPORT  manager, insurances, depreciation and
briefing client’s accountant

www.soundproperty.com.au
4 1300 655 899 5
 15 Key Investment Client Investment
Drivers Portfolio
Sound Property has developed an innovative research model markets and property for growth and rental yield. It’s our Sound Property has created efficient systems and documents such as the Contract of Sale, Depreciation
that involves a ‘top-down’ approach across three tiers of mission to help people reduce risk and invest safely, in a high infrastructure to make the investment journey more Schedule, Building Inspection Report and various checklists.
research. The 15 Key Investment Drivers identify the best performing investment. accessible for busy professionals. This includes personalised This centralised storage portal can be shared with the client’s
Client Investment Portfolios which house important advisors and updated throughout the purchase and beyond.

 
Market
Cycle 
Unemployment
Rate 
Supply &
Demand 
Population
Growth  Economic
Strength
MACRO

  Infrastructure 
Vacancy
Rate  Affordability  Demographic |
Sales
Data
MICRO


PROPERTY
 Build 
Price + Rental
Yield 
Size
(SQM)  Features  Location

“Knowledge can maximise your potential

and minimise risk“

www.soundproperty.com.au
6 1300 655 899 7
 Case Studies and
Client Feedback

     
Pay Your Home Generate Reduce Your Rentvesting Property Advanced
Off Faster Passive Income Tax Education Strategies

Brief: Rentvestor required brand new 2 bed unit with Brief: Existing 2 Bed unit close to CBD with strong cash
Sound Property caters to a wide variety of clients looking to strategies including high growth, renovations, house and land,
strong mix of growth potential and positively geared cashflow flow approximately $400k
diversify their assets, reduce tax, pay their home off faster, off-the-plan, positive cash flow, commercial, small scale
below $395k
find small scale development projects, build a national developments and rural acreage. Below are a few recent case
property portfolio, generate passive income or all of the studies.
Investment Details: Investment Details:
above. We have experience in a range of property investment
Purchase Price: $390,000 List Price: $449,000
Dwelling: 2 Bed | 2 Bath | 1 Car – Unit Negotiated Price: $429,000
Purchase costs (Deposit, stamp duty, legals): $55,000 Purchase costs (Deposit, stamp duty, legals): $60,000
Brand New. Small block of 8 Dwelling: 2 Bed | 2 Bath | 2 Car – Unit
Vacancy: Zero 18 month capital growth since purchase: 16.5%
Rental Estimate: $380 / week. Indicative Yield: 5% Vacancy: Zero
Cash flow: Positively geared Rental Return: $525/w + $40/w for 2nd car space
Indicative Yield: 6.8%
Cash flow: Positive

Key Investment Drivers: Key Investment Drivers:

Brief: Land subdivision and dual house build with profit and positive cash flow
Macro:  Bottom of market cycle, strong economic growth, Macro:  Bottom of market cycle, strong economic growth,
Investment Details: unemployment lower than national average unemployment lower than national average
Micro:  10km to CBD, 1km to large Westfield and Micro:  4km to CBD, exclusive inner city suburb
Land Price: $320,000 1350sqm Gross Profit: $180,000
Hospital, train and bus transport options, 14% surrounded by unique warehouse conversions,
Build Price: $600,000 12 month capital growth since completion: 14%
p.a average growth for 9 years during last cycle 200m to CityCat Ferry service to CBD in 5 min,
Purchase costs (Deposit, stamp duty, legals): $100,000 Rental Return: $1100 / week. Indicative yield 6.2%
upswing high income demographic, strong employment
Dwelling: 2 x 4 Bed | 2 Bath | 2 Car – Houses Cash flow: Positive
Property: Large, ground floor 2 bed, 2 bath unit with outside node
courtyard. High quality fixtures and fittings Property: 2 bed, 2 bath + car. Separate entry. Low body
Key Investment Drivers: including stone benchtops, a/con and built in corporate fees. Stainless steel appliances, a/con,
Macro: Largest inland city, booming economy, low unemployment, large private and public infrastructure spending wardrobes stone bench tops
Micro: Range position with sweeping views, prized street with trophy homes, high income demographic, close to public and
private schooling Client Feedback: Client Feedback:
Property: Ability to split land into two ~700sqm blocks with a house on each, quality builder, high quality fixtures and fittings “A huge thanks to the guys at Sound Property. “A friend of mine spoke very highly of Sound
without over capitalising, functional family homes to match demographic
 Buying your first investment property is a complex
and potentially daunting and confusing process
 Property, and she was so right! From the start
they were nothing but helpful, reliable and very
Client Feedback: but, Andrew and Jamie were awesome. They made professional. The tailored advice, educational
it so easy and helped with every step along the articles and stats got me to a position where I
“The end result not only returned a profit but we have decided to hold both houses as the cash flow is positive. Due to
 the location of the development in the town and its strong economy we also expect good capital growth over time. We
really appreciate the work and support of Sound Property to help us look outside the square with this investment.”
way. Really happy with their service and would
highly recommend Sound Property if you’re
felt comfortable choosing the best fit from the
options. I could not have found such a great
looking to get onto the property ladder.” investment opportunity without them. Sound
Property will certainly be my first point of call
again when I am ready to buy the next property.”

www.soundproperty.com.au
8 1300 655 899 9
 Brief: Brand new townhouse for growth, cash flow and tax Brief: Boutique 3 bed townhouse for a busy professional
deductions owner occupier. Easy access to CBD and Airport

Investment Details: Investment Details:

Purchase Price: $620,000 List Price: $1,820,000
Purchase costs (Deposit, stamp duty, legals): $86,800 Negotiated Price: $1,800,000
Dwelling: 3 Bed | 2 Bath | 2 Car – Townhouse Purchase costs (20% deposit, stamp duty, legals):
Vacancy: Zero $432,000
Rental Estimate: $580 / week. Indicative Yield: 5% Dwelling: 3 Bed | 2 Bath | 1 Car – Townhouse
Cash flow: Positively geared 18 month capital growth since purchase: 20%
Owner Occupied
“Sound Property Group can help you take
Key Investment Drivers: Key Investment Drivers:
action today and invest safely in property
Macro:  Bottom of market cycle, strong economic growth, Macro: Growth phase of market cycle, strong economic that provides for your tomorrow”
unemployment lower than national average growth, unemployment lower than national
Micro:  8km to CBD, tightly held family orientated area, average, under supply of housing stock
abundance of schooling, low vacancy rates Micro: 1km to CBD, new boutique hotels and
Property: Severe lack of competing stock in area, opposite restaurants, close to parks, high street and
park and bus stop, well designed split level with sporting facilities
internal courtyards + double lock up garages Property: Master Builder + world renowned interior
designers, high-end fixtures and finishes.
Unique heritage building and facade with only 8
exclusive residences

Client Feedback: Client Feedback:

“Sound Property did a fantastic job in “Not only does Sound Property helps our clients
 understanding my needs, personally explaining
what the service is about and how I could get the
 with their investments, they went above and
beyond helping this client with the purchase of
most value out of investing. The communication their own home as well. This team goes to great
was great and enabled me to stay up to date with lengths to ensure my clients are looked after.
how the property was coming along throughout Having them as a resource for our business is
the building and settlement process. I am very fantastic!”
pleased with the service that Sound Property has
provided! I will recommend them to family, friends
and work colleagues. I look forward to using
Sound Property’s services in the (hopefully) not
too distant future.”

www.soundproperty.com.au
10 1300 655 899 11
   

Sound Property Group Pty Ltd

ABN 49166658760 / ACN 166658760
Corporation License 10019745
PO Box 750, Crows Nest 1585 NSW
 [email protected]
 1300 655 899