Nokia CR Report 2007 Printable PDF
Nokia CR Report 2007 Printable PDF
Nokia CR Report 2007 Printable PDF
CEO Message 1
CEO Message
Our approach to CR 5
Our approach to CR
CR strategy
Managing CR
Key issues
Ethics
Stakeholder Engagement 8
Stakeholder Engagement
Investors
Customers
Non-govermental organizations
Governments
Engaging on environment and accessibility public policy
Industry organizations
Universities
Customers 12
Customers
Quality and product safety
Customer satisfaction
Accessibility
Responsible product and service use
Privacy and security
Product development
Handsets and health
Employees 18
Employees
Embedding our values
Labor practices
Inclusion
Training and development
Rewarding performance
Consultation and communication
Ways of working summit
Reorganization
Health, safety, and wellbeing
Medical evaluations
Supply Chain 27
Supply Chain
Progress against targets
Supplier requirements
Supplier assessments
Learning and capability building
Supplier diversity
A supplier's view
Society 31
Society
Mobile technology for development
Total cost of ownership
Village phone
BridgeIT
Banking to the unbanked
Mobile phone data collection
Youth development
Youth employability
Music training for street children, Indonesia
Civic engagement program, Hungary
Children's radio, Africa
Mobile technology training for disadvantaged youth, US
Disaster relief
Employee volunteering
Environment 37
Environment
Products and services
Environmental Services
Energy efficiency
Materials
Packaging
Take-back and recycling
Operations
Energy efficiency
Other environmental impacts
Performance
Case study: Komarom, Hungary
Environmental management
Training and Development
Case study: Chennai, India
Goals
Performance 60
Performance
Indexes 60
Indexes
CEO Message
Nokia experienced another fulfilling year in 2007, with continuing rapid change in our business, markets, technologies and
applications. We consolidated our position as the global leader in mobile communications and further developed our
ambition to bring social, environmental and economic benefits to people throughout the world.
During the year, we created a new organizational structure for Nokia (introduced on 1 January 2008) which reflects the
growing importance of services such as music and navigation. This follows the creation of Nokia Siemens Networks earlier
in the year, aimed at strengthening infrastructure business.
Our vision is a world where everyone can be connected, and with mobile subscriptions expected to hit four billion in 2009,
we are closer to that than anyone could have imagined just a few years ago. But our strategy is not just about growth, and
the convergence of mobile and internet technologies. It is also about doing business in ways which benefit people,
communities and the environment.
This is not new for Nokia. We have always aimed to do business responsibly and working specifically on reducing our
environmental impact for more than a decade. This is reflected in our membership of the FTSE4Good and Dow Jones
Sustainability Indices.
But there are always new opportunities and challenges and this report describes how we have responded to them in 2007.
Increasing access to communications is key to achieving our vision. It is clear that mobile technology can make a positive
contribution to societies, through connecting people to new opportunities. We are investing in research in developing
countries to understand those opportunities better.
At Nokia, we see environmental responsibility as an opportunity rather than a constraint - we believe we can help people to
make more sustainable choices, as well as reducing the environmental "footprint" of our products and operations.
Last year we placed a lot of emphasis on the environmental impact of our industry, especially energy efficiency. It is clear
that strong, early action on climate change is essential, and while Nokia's direct CO2 emissions are relatively small we can
make a significant contribution to tackling climate change through the energy our products use. We have made great
progress in reducing the energy lost by a charger when it remains plugged in once the device is fully charged. In 2007, we
became the first mobile manufacturer to introduce alerts in devices reminding people to unplug their chargers when not
charging.
These may on first look seem like small steps, but when multiplied by the many hundreds of millions of people owning Nokia
devices the potential is huge. The energy that could be saved globally by all Nokia phone users unplugging their chargers
when no longer needed is equivalent to enough to power 100 000 average-size European homes.
In 2007 we initiated work with suppliers to set energy efficiency targets that go beyond our current environmental supplier
requirements. This builds on our ongoing work to further assess and develop environmental, labor and social conditions
throughout the supply chain.
The contribution we can make is substantial, but I know our impact will be greater if we work with others - in our industry
and beyond. That is why we have become a full member of the ICT industry's Global e-Sustainability Initiative (GeSI) and
extended our partnership with the global conservation organization WWF, as well as embarking on many other external
activities.
It is critical that we achieve our objectives in an ethical manner, and last year we reviewed and refined our core values, to
better reflect the way we work. In creating the Values, we involved around 13 000 employees in the Nokia Way Jam, a 72-
hour online discussion to debate our values and our future business strategy.
Nokia Siemens Networks employees have also participated in the training to understand and comply with the Code of
Conduct. By the end of 2007, more than 22 000 out of 58 500 employees of Nokia Siemens Networks had successfully
completed the training - over a third of Nokia Siemens Networks worldwide employees.
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Looking forward
Corporate Responsibility (CR) is no longer a specialist subject of interest only to particular interest groups, but part of the
general concern of consumers, investors, suppliers, customers, and of course employees. That is reflected in our plans to
integrate CR into our mainstream reporting. We have already begun increasingly to incorporate CR data into our annual
report on Form 20-F.
I look forward to another year when I am sure we will confront many challenges in this rapidly-changing world, and equally
sure that we will make further progress in pursuing our strategy to be a responsible leader in our industry. Society faces a
huge task in seeking to make progress in a range of social, economic and environmental issues over the next few years. We
will play our part in bringing the benefits of mobile technology to many more millions of people and will continue to do that in
ways which reflect the Nokia values.
Olli-Pekka Kallasvuo
President and CEO of Nokia Corporation
In 2007, Nokia's net sales were EUR 51.1 billion and operating profit was EUR 8.0 billion. At the end of 2007, we employed
more than 112,000 people; had production facilities for mobile devices and network infrastructure around the world; sales in
more than 150 countries; and a global network of sales, customer service and other operational units.
Corporate responsibility
Corporate responsibility is fundamental to Nokia's business, brand and culture. Nokia aims to set the standards for the
industry through initiatives that not only make a positive impact, but also make good business sense. The Nokia Code of
Conduct commits us to uphold the principles of the Universal Declaration of Human Rights, the International Labor
Organization and the Global Compact.
Communications is a relatively "clean" industry. It is not a high energy user, does not generate substantial pollution, and
does not endanger people or communities. But a responsible business needs to address its impacts and aim to make a
positive contribution wherever possible.
Environmental issues have been our main priority in 2007. Climate change is a serious threat which requires everyone to
contribute to building a low carbon economy. We believe that strong, early action is necessary and that we have an
opportunity to make a contribution to tackling climate change beyond the impact of our operations and our products. Our
environmental strategy sees Nokia among the world's leading companies for all aspects of environmental performance, with
three priorities: energy efficiency, managing substances in our products, take-back and recycling.
We are also conscious of the need to achieve high standards in our supply chain as well as in our own factories. We seek to
provide customers with accessible products that meet their needs and to trade with them responsibly. Above all, we aim to
make a positive contribution to society at the local and global level. See Key Issues for information on how we identify our
most important impacts.
Values
The Nokia Way defines our core values, which underpin the way we work and support our efforts to maximize our positive
impacts and minimize any negatives. We refined the values in 2007 to reflect changes to our business, engaging employees
to define what it means to work at Nokia. The result represents an evolution of the previous Nokia values, reflecting the
evolution of our business:
Achieving together - expands our old value of Achievement, reflecting that we increasingly work in networks.
Very Human - builds on our previous value of Respect.
Engaging You - all our stakeholders, not just customers.
Passion for Innovation - more vigorous than our previous value of Renewal.
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Our operations
Figures include Nokia Siemens Networks
From January 1, 2004 through March 31, 2007, we had four business groups - Mobile Phones, Multimedia, Enterprise
Solutions and Networks - supported and serviced by two horizontal groups, Customer and Market Operations and
Technology Platforms, in addition to various Corporate Functions. On April 1, 2007, Nokia's Networks business group was
combined with Siemens' carrier-related operations for fixed and mobile networks to form Nokia Siemens Networks, jointly
owned by Nokia and Siemens and consolidated by Nokia.
As of January 1, 2008, our three mobile device business groups and the supporting horizontal groups have been replaced
by an integrated business segment, Devices & Services. This reorganization is aimed at creating a structure aligned with the
opportunities we see for future growth in devices and services and to increase efficient ways of working across the
company. Under this new structure we conduct and manage our devices and services business in an integrated manner
through:
Devices, responsible for developing the best device portfolio for the marketplace, including sourcing of components
Services & Software, reflecting our strategic emphasis on developing and growing our offering of consumer Internet
services and enterprise solutions and software
Markets, responsible for the management of our supply chains, sales channels and marketing activities
Corporate Development Office, reported under Corporate Functions, which has been established to focus on our
strategy and future growth, and to provide operational support for integration across all the units
Nokia's business consists of a global network of sales, customer service and other operational units. At the end of 2007,
almost a third of employees worked in research and development, at research centers in around the world and through
relationship with universities. In 2007 we set up a new Nokia Research Center, in Cambridge, UK, collaborating with the
University of Cambridge, and a Nokia Innovation Center in Tampere, Finland, working with the Tampere University of
Technology.
At the end of 2007, Nokia operated 10 factories for the production of mobile devices in 9 countries, as well as outsourcing
some mobile phone manufacturing to contract manufacturers.
More information about Nokia Siemens Networks can be obtained from their website.
Economic impacts
Our economic activities have an impact on local and national communities, on our suppliers and customers, our employees
and shareholders. The table shows the main financial items for the year.
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Table of key figures (including Nokia Siemens Networks in 2007 unless otherwise noted)
2007 2006 2005
Sales, EUR billion Payments 51.1 41.1 34.2
To suppliers, for goods and services, EUR billion Employees 36.4 29.5 24.2
Payroll and benefits, EUR billion 4.7 3.5 3.1
Pension expenses, EUR million 420 310 252
Training expenses (excl. Nokia Siemens Networks), EUR million 70 125 103
For research and development, EUR billion 5.6 3.9 3.8
To governments - total tax, EUR billion 1.5 1.4 1.3
To shareholders - dividend payments*, EUR billion 5.6 4.9 5.8
Note: As of April 1, 2007, Nokia results include those of Nokia Siemens Networks on a fully consolidated basis. Nokia
Siemens Networks, a company jointly owned by Nokia and Siemens, is comprised of Nokia's former Networks business
group and Siemens' carrier-related operations for fixed and mobile networks. Accordingly, the results of the Nokia Group
and Nokia Siemens Networks for 2007 are not directly comparable to results for 2006 and 2005. Nokia's 2006 and 2005
results included Nokia's former Networks business group only.
Corporate governance
The responsibilities of the Board of Directors include regular evaluation of Nokia's strategic direction, management policies
and the effectiveness with which management implements them, assessing the overall risk of Nokia and monitoring legal
compliance. The Board appoints the chief executive (CEO) and the members of Nokia's Group Executive Board.
All 10 members of Board of Directors, as of December 31, 2007 were non-executives except for the CEO. All the other
members of the Board are independent as defined by Finnish rules and regulations, except the chairman, Jorma Ollila, who
was also Nokia's CEO until June 1, 2006. Seven directors were considered to be independent in accordance with the New
York Stock Exchange standards.
The roles and responsibilities of the Board and its committees are defined in our Corporate Governance Guidelines. The
Board's main committees are the Audit Committee, the Personnel Committee and the Corporate Governance and
Nomination Committee. The Board and each of its committees conduct annual performance self-evaluations.
The Board of Directors appoints the chairman and the members of the Group Executive Board, which is responsible for
managing the operations of the company, including corporate responsibility.
Veli Sundback, Executive Vice President, Corporate Relations and Responsibility, is the Group Executive Board member
with responsibility for corporate responsibility (CR). He chairs the CR Steering Group, which supports work by managers
throughout the company.
Nokia follows rules and recommendations of the Helsinki, New York, Stockholm and Frankfurt stock exchanges, where
applicable.
Our corporate governance practices comply with the Corporate Governance Recommendation for Listed Companies
approved by the Helsinki Stock Exchange in December 2003.
We have an internal audit function that examines and evaluates the adequacy and effectiveness of the company's system of
internal control. Internal audit reports to the Audit Committee of the Board of Directors. The head of the internal audit
function has direct access to the Audit Committee, without involvement of management.
Managing risk
Our approach to risk management is based on identifying key risks which might prevent Nokia from reaching its business
objectives. This covers all risk areas: strategic, operational, financial, hazard and fraud risks. It includes political, social and
environmental risks, which are considered along with other aspects of risk rather than being seen as a separate strand.
We approach risk management in a systematic and pro-active way to analyze, review, and manage opportunities as well as
threats, rather than solely eliminating risks.
The principles set out in Nokia's Risk Policy and approved by the Board's Audit Committee require risk management to be
integrated into business processes. One of the main principles is that the business or function manager, rather than risk
specialists, is responsible for the risks. However, it is everyone's responsibility at Nokia to identify risks.
Our approach to CR
Corporate responsibility (CR) at Nokia is a collective effort. We believe that management of CR issues is most effective
when sustainability policies and programs are embedded in every aspect of our operations.
In this section we outline our CR strategy, how we manage CR and our approach to ethics.
Our Code of Conduct and the Nokia Way (our values) set clear guidelines for how we conduct our business. They are
supported by more detailed policies on specific issues, such as our Employment Policy, our Environmental Policy and the
Nokia Supplier Requirements.
It is the responsibility of every employee to live out the values in all their business activities.
The EU defines Corporate Responsibility as a concept whereby companies integrate social and environmental concerns in
their business operations and in their interaction with their stakeholders on a voluntary basis.
CR strategy
Mobile communications have the potential to bring enormous social and economic benefits, boosting economic
development and improving quality of life. They also enable reductions in environmental impacts. Our vision is to release
this potential by extending access to mobile communications while simultaneously growing our business.
We aim to act responsibly in every aspect of our business activities. Our CR strategy is aligned with our core business
goals. We believe the two are mutually dependent - acting responsibly is good for business, and profitable business is
essential for good citizenship. We embed corporate responsibility into every aspect of our business.
For us, responsibility is business as usual. Our products are used throughout the world, and our brand is among the world's
best-known. There is simply no other way for us to conduct our business but in a way that is acceptable both to our
customers and other stakeholders.
Managing CR
Nokia's corporate responsibility activities are led at the Executive Board level by Veli Sundbäck, Executive Vice President,
Corporate Relations and Responsibility. He oversees the work of the Corporate Responsibility Steering Group and the
Environmental Steering Group.
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These steering groups are responsible for supporting initiatives across the business and encouraging open communication
and cooperation, both internally and externally. They are made up of managers from across the company and support our
corporate structures to help integrate responsibility into our core business.
The steering groups are supported by our CR and environment teams. These teams drive CR initiatives and monitor
performance across our operations.
Each key function within the business has people responsible for building and implementing processes to achieve our
environmental and social targets.
Our CR Framework provides guidelines on embedding our CR strategy within our operational planning across the business.
Reporting
We believe that CR is an integral part of our business, and as such we plan to expand disclosure on our CR performance in
our annual report on Form 20-F for 2008. The figures measuring our CR performance to be included in Form 20-F will be
subject to independent review alongside our financial reporting.
Key issues
Identifying the CR issues that are most relevant to our business enables us to prioritize our activities to manage them
effectively. We identify these issues by:
Assessing potential opportunities and risks for our business. See managing risk for more information.
Engaging with stakeholders to identify the issues that are most important to them. See stakeholder engagement for
more information.
Tracking public debate and media interest in CR issues
Human rights:
For Nokia, promoting human rights helps realize new opportunities and effectively manage risk, as well as meet essential
global standards. Nokia's responsibilities as an employer with respect to human rights are based on the UDHR, ILO, and
UN Global Compact principles.
The typical human rights challenges for Nokia include workplace safety and labor practices in our own operations and those
of our suppliers. Over the years stakeholders have placed increasing pressure on businesses to actively influence issues
involving human rights that exist within the workplace. Although human rights are the primary responsibility of governments,
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companies as societal participants must operate in alignment with the Universal Declaration of Human Rights (UDHR) and
are expected to promote and encourage the enjoyment of Human Rights accordingly. Additionally these issues are covered
by the Nokia Code of Conduct, which commits us to uphold the principles of the Universal Declaration of Human Rights, the
International Labor Organization and the Global Compact.
In 2007, we conducted a current state analysis on human rights issues and explored the potential impacts of human rights in
our business. Nokia has established internal policies to provide more concrete guidance for employees who deal directly
with issues and questions relating to human rights. We continue to follow the ongoing debate over business and human
rights, driven by the work of John Ruggie, Special Representative of the UN Secretary General on Business and Human
Rights. Nokia anticipates that the issue will be further clarified as the international standard regarding social responsibility
(ISO 26000) develops as we are actively working towards.
Ethics
Code of conduct
Our Code of Conduct sets out how we intend to do business. It commits us to the highest standards of ethical conduct in
everything we do.
The Code covers issues such as human rights, conflicts of interest, bribery and corruption, discrimination and safe
workplace practices. It also commits us to monitor the ethical performance of our suppliers and to consider environmental
issues.
The Code is continually reviewed and updated where necessary to take into account emerging issues and changes to the
business.
Every Nokia employee is required to comply with our Code of Conduct in all their business activities.
Managers and HR representatives are responsible for ensuring employees are aware of the Code of Conduct and its
importance. They make it clear that Nokia is serious about its ethical goals and emphasize that employees must support
each other to achieve them.
The Code of Conduct is available in 32 languages for employees around the world.
We require all our employees to complete training on the Code of Conduct. In 2007, we focused on raising awareness
among factory employees. To achieve this, we provided resources including classroom training and additional computers to
enable employees to take our online training course. Approximately 98% of employees across Nokia have now completed a
Code of Conduct e-learning course.
People working for Nokia as external employees - or contractors - are also familiarized with the Nokia Code of Conduct at
the beginning of their work for the company.
Employees are encouraged to report any potential violations of the Code of Conduct, either to their manager or via our
confidential reporting system. Details of how to report potential violations confidentially and anonymously - either by email
or mail - are available on our website.
A comprehensive investigation of serious allegations will be conducted by the relevant manager, overseen by more senior
managers. Confirmed violations must be corrected immediately and are subject to disciplinary action up to and including
termination of employment.
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Stakeholder Engagement
Our stakeholders are the people who affect or are affected by our business. Here we describe how we engage with each
group and our key engagement activities this year. The results of this engagement and our response to stakeholder
feedback are included in the relevant sections of the report.
Investors
Customers
Governments and regulators
Non-governmental organizations
Industry organizations
Universities
Employees: High levels of employee engagement are vital to retain the best employees and boost performance. We
regularly engage with employees through a variety of channels: performance evaluations, team meetings, and our
annual Listening to You employee survey. In 2007, we encouraged our employees to get involved in developing a
revised set of values for the company that would reflect what is most important to them. See employees for more
information.
Suppliers: We engage with individual suppliers through our supply base management practices. See supply chain for
more information.
Investors
We engage with investors through our investor relations service and investor website, our annual report on Form 20-F, other
financial reporting and meetings with groups of or individual investors.
Nokia recognizes the growing importance of ethical business practices to both mainstream and socially responsible
institutional investors.
In 2007, Nokia engaged with the socially responsible investor (SRI) community by conducting road shows, participating in
third party SRI events and inviting investors to participate in Nokia's Corporate Responsibility Stakeholder Days.
The subjects most frequently raised by socially responsible investors include supply-chain management, environmental
impact, corporate governance and Nokia's contribution to society.
We also continue to participate in third-party evaluations of Nokia's CR performance. In 2007, Nokia was again selected for
inclusion in the Dow Jones Sustainability World Indexes (DJSI World) and was also added to the Dow Jones EURO STOXX
Sustainability Indexes (DJSI STOXX). Nokia maintained its status in the FTSE4Good social responsibility investment index.
Customers
The key issues for both trade customers and consumers are product quality and satisfaction with our products and customer
service. We survey our trade customers twice a year to gauge satisfaction levels. We engage with consumers through our
Nokia Care support service both online and via call centers.
We increasingly engage with customers on other issues related to sustainability. Network operators - our biggest
customers - expect us to meet high standards of corporate responsibility in our own operations and, increasingly, in our
supply chain. We engage with individual network operators on our management of sustainability issues as part of their
assessments of their own supply chain.
Consumer interest in sustainability issues is also growing. We encourage consumers to consider the environment by
unplugging chargers once handsets are fully charged and returning handsets they no longer use for recycling.
We recognize that some consumers are concerned about potential health issues related to mobile phones and base
stations. Both Nokia and NSN provide information on the latest research and links to independent sources online.
See mobile communications and health for more information on handsets and health.
See the Nokia Siemens Networks website for more information on base stations and health.
Non-govermental organizations
Environment
Nokia has worked in partnership with WWF to raise environmental awareness among our employees and on a number of
other environmental activities since 2003. In 2007, we collaborated with WWF on a campaign to boost the number of
handsets returned for recycling in Finland. We also joined WWF's Climate Savers Program.
Accessibility
In 2007, we held an innovation summit with experts and stakeholders to prioritize long-term initiatives to improve
accessibility. Participants included representatives from regulatory authorities, academia, Nokia and disability organizations
worldwide, such as the Royal National Institute of Blind People (RNIB), Finnish Federation of the Visually Impaired (FFVI)
and European Older People's Platform (AGE).
Society
We work with a number of NGOs specializing in community and youth development projects around the world. For example,
we support the Grameen Bank foundation on the Village Phone project to bring mobile access to unconnected communities
across Africa through microfinance.
Our partnership with the International Youth Foundation continues, with new programs launched in Belgium in late 2006 and
Italy in 2007. We also continued to work with international children's organization, Plan International, to use ICT to raise
children's awareness of their rights and opportunities. In 2007, Nokia teamed up with Plan International and Sony BMG to
run a talent contest for street children to engage this marginalized section of the community, who often survive by working
as street musicians.
Supply chain
Several non-governmental organizations have recently published reports on supply chain issues in the ICT sector.
A report issued by Dutch research group SOMO in December 2006 made a series of allegations claiming that poor working
conditions existed in factories producing components for mobile phone makers, including Nokia. We co-operated with
SOMO, sharing information and answering their queries, but the final report still included significant errors in its claims about
Nokia. We investigated all the claims made in the report about our suppliers. Our investigations found that the large majority
of the report findings were inaccurate. We have identified a small number of areas for improvement and have visited the
factories subsequently to check these were made. These investigations were conducted in addition to our regular supplier
assessments against the Nokia Supplier Requirements.
Our dialogue with SOMO continues on these and other issues, both directly and through the joint industry Global e-
Sustainability Initiative (GeSI).
The Centre for Reflection and Action on Labour Issues (CEREAL) published a report on working conditions in the Mexican
electronics industry in October 2007, citing Nokia and its suppliers among others. We contacted our suppliers to verify the
claims and are working with them to ensure the issues raised have been addressed. Both Nokia and its suppliers engaged
with CEREAL directly and through GeSI.
A group of European NGOs issued a report in December 2007 criticizing the electronics industry for not doing more to
address poor labor and environmental conditions in the mines that supply metals for electronic components. We welcome
this report into an issue we are already concerned about. Nokia does not accept or support any illegal activity or abuse of
human or animal rights. Our suppliers must meet our social and environmental requirements and apply these to their own
suppliers. We monitor this through supplier audits and provide training for suppliers to help raise standards where necessary.
In addition, GeSI together with the Electronic Industry Citizenship Coalition (EICC), has commissioned a study to improve
our understanding of how metals are mined, extracted, recycled, purchased and used within the electronics sector. The
study is also benchmarking efforts by other industries to positively influence the conditions in the extractives industry. Nokia
is a member of GeSI and participating in this research.
Governments
Our Code of Conduct sets out how Nokia will behave in all our business activities, including our engagement with
governments.
The principle we follow in our public policy consultation is to engage with government organizations only on issues where
Nokia has a credible contribution to make.
We engage with governments all over the world on a wide range of issues relevant to our business. In 2007 we would like to
highlight public policy engagement on the environment and accessibility.
Political contributions
Nokia does not provide financial support to political parties or other political groups.
Nokia believes it is important to participate in the development of fair and reasonable regulation that provides a framework
for environmental requirements and creates incentives for voluntary environmental improvements.
2007 was the follow-up year for the European Commission's Integrated Product Policy (IPP) pilot on mobile phones (which
ran from 2004-2006). The pilot project focused on finding how the mobile phone industry can reduce the environmental
impact of its products throughout their lifecycle. As a result of the work done in the IPP taskforces, a voluntary agreement
has now been signed by Nokia and other major mobile manufacturers. The agreement includes three key commitments to:
produce an index of environmental facts for each mobile product to enable consumers to easily compare products
include a default on-screen message to mobile phone users on all new products to unplug chargers once the phone is
fully charged
improve management of substances of concern, such as flame retardants, PVC and phthalates.
In 2007, Nokia also contributed to preparatory studies that will feed into the drafting of the implementing measures for the
EU Framework Directive on the Ecodesign of Energy Using Products. We shared knowledge and data about our products to
help draft demanding yet realistic implementing measures for the Directive. This regulation may have a significant impact on
the design and the lifecycle of ICT products when it is finalized.
Nokia contributed to the revision of the EU Code of Conduct on Energy Efficiency of External Power Supplies in 2007, as
well as continuing to report on compliance with the existing requirements. In the US, we were involved in the drafting of new
requirements for the Energy Star on external power supplies begun in 2007.
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Nokia is also contributing to the process of renewing EU Directives on the restriction of the use of certain hazardous
substances in electrical and electronic equipment (RoHS) and waste electrical and electronic equipment (WEEE) which
began in 2007. Nokia has been and will continue to be an active stakeholder in the development of any revised
requirements.
We also participated in consultations on EU initiatives to develop a sustainable consumption and production action plan and
revise regulations on eco-labeling and energy labeling.
Nokia has been a member of the Sustainable Energy Europe 2005-2008 Campaign to raise public awareness and promote
sustainable energy production across Europe. In 2007, we updated our commitments as part of this campaign. These
include our company-wide target to reduce energy consumption in all key areas of the business and to increase the amount
of green electricity we use to 50% of our total electricity consumption by 2010. See more on Nokia's role at the campaign
website.
Nokia is a partner in the US Environmental Protection Agency's "Plug-In to e-Cycling" program, a joint initiative with
electronics manufacturers, retailers and service providers that makes it easier for consumers to donate and recycle used
electronic items.
Accessibility
We continue to participate in the European Commission's eInclusion and eAccessibility programs. A representative of the
project participated in Nokia's accessibility innovation summit in 2007 with other experts and stakeholders.
Nokia contributed to the Ministerial Debate on European eInclusion Policy in Lisbon in 2007 to discuss how to close the
digital gap in developed and emerging markets. We made a series of recommendations to increase inclusion:
Taxation and licensing on mobile communications should be reviewed to increase access by reducing the total cost of
ownership.
Globally recognized standards for assistive technology interfaces should be developed to achieve interoperability
between mainstream and assistive technologies.
Work by the European Information & Communications Technology Industry Association on real-time total conversation
should be supported.
EU governments should consider "design for all" programs in their education systems.
Multi-stakeholder dialogue should be encouraged to effectively tackle the challenges of e-Inclusion.
Heads of EU and African states unanimously agreed at the Summit that information and communications technologies were
key enablers for poverty reduction, growth and socio-economic development.
Industry organizations
We believe collaboration with others can be the most effective way to approach certain issues. Nokia works in collaboration
with other companies on key issues through a number of industry organizations. Examples include:
The Electronics Industry Citizenship Coalition (EICC): The EICC collaborates with the GeSI Supply Chain Working
Group on a number of different supply chain activities.
The Global Compact Nordic Network: We participated in the work of the UN Global Compact through its Nordic
Network, sharing best practices and supporting development in the Nordic region.
The Global eSustainability Initiative (GeSI): Nokia became a full member of GeSI in 2007. We continued to actively
participate in the GeSI Supply Chain Working Group. Through this, we took part in a multi-stakeholder project to
improve labor, health and safety, and environmental conditions in the ICT supply chain in China. The report on this
project was published in July 2007.
Universities
Nokia collaborates with more than 100 universities in 24 countries. Our goal is to strengthen co-operation between our
researchers and academics, for example, through shared facilities at Stanford and MIT in the US.
The Nokia education policy function is engaging in a dialogue with governments and educational institutions to help them
shape and modernize education systems and course content. Our education function also works with Nokia business units
to identify capability requirements and help them find education partners in employee training.
In 2007, we joined an EU-wide effort to reverse the growing trend away from ICT careers, particularly among young women.
Nokia, among other ICT companies, is inviting schoolgirls to shadow a successful female executive on a typical work day to
encourage them to consider careers in ICT. The EU Commissioner for Information Society and Media, Viviane Reding,
invited ICT companies all over Europe to participate in the initiative.
Customers
We aim to provide innovative, high-quality products and services which help people to connect. We want to meet the needs
of all users, including people with physical, sensory or cognitive limitations. Product and service development takes account
of social and environmental issues, including privacy concerns associated with the convergence of mobile and internet
technology.
We sell the vast majority of products through distributors, network operators and Nokia branded stores which are owned and
operated by our retail partners. These businesses are our main customers, together with a small number of independent
retailers who we sell to directly.
Some sales are made direct to users through Nokia Online. We are also creating a chain of Flagship Stores in the world's
premier shopping locations which offer Nokia products and services in a fashionable, interactive environment and with
highly-trained staff. In 2007, we opened our seventh Flagship Store in Shanghai, China.
Research among customers and consumers has shown high levels of satisfaction. Trade customer satisfaction levels in
2007 were at the highest level since we began the survey in 1998.
In April 2007, Nokia held an innovation summit on accessibility to examine where we want to be in 10 years, particularly in
the context of ageing populations. We also want to understand physical, sensory, and cognitive accessibility challenges and
the value of solutions in developing economies.
The summit brought together Nokia employees with international experts and stakeholders. The emphasis was on moving
beyond merely meeting the needs of special groups. We believe we can turn accessibility into a business advantage
because improved accessibility enhances the overall usability of our products.
Sustainable design
We take a human approach to designing mobile devices, with the goal of creating stylish products that work just the way
people like them to. This ethos is central to our design work and brand.
Our design process is influenced by consumers and their behavior. We have a multi-disciplinary design team of
approximately 300 psychologists, researchers, anthropologists and technology specialists representing more than 30
different nationalities. Based in China, Europe, Latin America, Japan, India, the US and elsewhere, the team conducts in-
depth research and analysis of consumer trends and behavior, as well as studying new technologies, materials, shapes and
styles.
Raising awareness of sustainable thinking within our design teams has been a target for many years. Designers are
investigating more sustainable approaches in cooperation with our environmental team. Results from these efforts are
beginning to be made public during 2008.
Find out more about a new concept from our design team that explores how recycled materials could be used to make
mobiles in the future.
Accessibility
In 2007, we held an innovation summit with experts and stakeholders to take a long-term look at accessibility and re-
launched Nokia's accessibility website (www.nokiaaccessibility.com). The website has triple-A conformance to the
worldwide web consortium (W3C) accessibility guidelines.
During the year we included several product features for accessibility, including:
The Nokia Product Security and Safety Forum is responsible for preventive product safety procedures and corrective
processes for any product safety issues.
We investigate alleged claims of product malfunction and alleged claims related to injury or damage caused by product use.
We normally respond directly to the consumer concerned or, where a larger number of products are involved, to the general
public.
Customer satisfaction
Nokia aims to provide products and services which meet the needs of trade customers and consumers. We research the
views of both groups to understand where we are succeeding and how we can do better.
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Trade customers
We research trade customers' views of Nokia through the Listening to Trade Customers survey. This is carried out twice a
year on our behalf by an independent research company, and aims to reach executive and operational contacts in
customers who account for about 80% of Nokia's revenue each year.
In 2007 we surveyed almost 1000 individuals, from nearly 400 customers in 80 countries. The response rate was 75%.
The responses showed satisfaction with Nokia at the highest level since we began this kind of survey in 1998. Comparison
with others in our industry placed us in the top 10% of telecommunications companies globally and ahead of key mobile
competitors Sony Ericsson, Samsung and Motorola.
Satisfaction varied by distribution channel, which also influenced geographical scores. Distributors were most satisfied with
Nokia, and Operator Groups were the most demanding.
The research revealed the following Nokia strengths driving customer satisfaction:
Nokia Account Managers discussed the initial survey results with their teams and customers, and then took action relevant
to each account. We used the consolidated feedback to understand where systematic improvements are needed. The main
areas are shown in the table, together with our plans for improvement.
Customer comment Our response
Logistics was perceived well overall but there was We are acting in these areas to ensure best availability in
potential for improvement in the ability to meet the industry to consumers and to make Nokia our trade
customization requirements and product deliveries customers’ preferred partner.
during product ramp-up and launch
Relationships with our Account Teams were We have changed the organisation to be more customer
considered very positively but customers felt and consumer focused and added competencies
that Account Teams could contribute more needed to understand and address individual customer’s
on sharing our vision on industry & market evolution strategic drivers and objectives.
Trading Terms need more tailoring We are reviewing our trading terms to meet the different needs
towards specific trade customers. of operators, retailers and distributors in each geographic area.
Repair time and problem We are improving the care quality process, focussing on
resolution require improvement improvements in repair capacity planning and vendor management
Consumers
Nokia Care provides support services to consumers through online, email and call center services, supported by a network
of authorized service centers. The support includes basic product information, guides and demonstrations, discussion
boards, software updates, advice on specific issues, and warranty repairs. It also helps consumers to find out where to
recycle their old products.
We aim at getting a holistic picture of consumer experience by using different consumer feedback channels, and respond
with targeted improvement actions. The main feedback channels include consumer satisfaction surveys, feedback through
independent market research companies and Nokia Care contacts.
Operators
Nokia continues to receive enquiries and assessment requests about social and environmental performance from our
operator customers. We respond to those requests through our normal customer account management interface.
Accessibility
Almost one in five of the world's population lives with some kind of recognized disability, including those related to ageing.
Nokia is committed to providing accessibility for everyone. We believe this is an important aspect of bridging the digital
divide. It also presents business opportunities - extending access to more people increases our customer base.
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Users' age is becoming an increasingly important consideration, especially with an ageing population. Sooner or later
everyone will develop at least some limitations in vision, hearing, dexterity or learning. By 2015, most elderly people will
have been using mobile communications for years and will expect to continue doing so. Meeting their needs presents a
significant business opportunity.
We support a universal access policy, which is backed by support from mobile phone manufacturers and providers in order
to decrease recurring costs of ownership. This is an ongoing target, as we firmly believe that accessibility in
telecommunications is useless if it is not affordable.
We have worked on accessibility for 10 years and now offer more than 60 accessibility features or applications for people
with limitations in hearing, speech, vision, mobility, and cognition. Nokia was the first company (in 1997) to introduce the
loopset, an accessory which looks like a headset and lets people with telecoil hearing aids use a wireless device without
interference with a hearing aid. Other initiatives include:
Factory-installed text-to-speech application to provide audible feedback for users with vision loss.
Features which improve the interface and usability, such as vibrating and flashing alerts, audible battery and signal
strength, adjustable fonts on high contrast color screens, voice dialing and activation.
Compatibility of digital phones with assistive devices and software such as mobile magnifiers and audible text.
The Nokia range includes many features which help people with disabilities. These include:
We are developing new functions such as real-time text, a downloadable application that will allow people to see the other
person typing and can interject, as in a voice conversation.
We re-launched Nokia's accessibility website (www.nokiaaccessibility.com) which achieved the top accessibility certification
from the Worldwide Web Consortium (W3C) - the web standards organization.
An icon-based menu and phonebook with simplified navigation in entry-level devices such as the Nokia 1650, for
customers requiring cognitive assistance.
Noise cancellation filters which decrease background - More choices in devices compatible with hearing aids.
Text-to-speech embedded further in sub-menus, a pre-installed font magnifier, a talking alarm and clock for customers
with vision loss.
Nokia Conversation, which improves message tracking for customers who rely on text for communication.
Nokia received an inquiry regarding 'lack of accessibility' on our Australian website. The complaint related to the fact that
screen readers can't view Flash files and therefore get access to product information in text form. Also, the Support/Guides
and Demonstrations page includes boxes to choose phones or enhancements but the boxes are not associated with the
labels so a screen-reader has no way of knowing which box relates to which label.
We responded with our plans to make all Nokia regional sites more accessible for customers with disabilities and further
included Australian product information on an Accessibility site in a format that consumers requested.
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Nokia launched navigation, music and other services in 2007 and will provide access to a growing range of services and
connections through our Ovi portal (http://www.ovi.com). Our vision is that combining the internet and mobility will let people
access content, communities and contacts from a single place, either directly from a compatible Nokia device or from a
computer. This will include access to web services such as the social networking site Twango (which Nokia acquired in
2007).
These services will allow people to use mobile phones in valuable new ways but some content and services may be
considered inappropriate by some users and may raise concerns regarding their privacy.
Nokia is committed to protecting privacy and helping users avoid inappropriate content. We believe the decision about
suitability is a very personal one and varies widely within and between countries. It is important that users (and parents) are
aware of the risks they (or their children) are exposed to and how they can respond to those risks - for example, using
access controls and content filters.
User privacy has become more important for Nokia as we have developed new services to take advantage of the
convergence of internet and mobile technologies. Our goal is to develop services users want in ways that ensure their
privacy, that minimize the amount of sensitive information that is exposed, and when sensitive information is shared, to treat
it appropriately.
Personal data
We aim to store and process personal data (including photographs and voice recordings) in ways which protect people's
private lives, in accordance with these principles:
Inform users about privacy and their choices about data in clear ways that guide users toward choices that match their
intent.
Get the consent of the data subject in advance.
Only collect and keep relevant data.
Ensure appropriate security of files.
Take special care when transferring data to third parties or across borders.
When using data for marketing purposes, respect the right of people to opt out of such communications and the need to
comply with legal requirements in some countries for people to consent to the use of data for unsolicited
communications.
Security
Mobile internet use can expose users to some of the security risks associated with malicious software (known as malware)
on personal computers.
Nokia's security implementation is targeted to protect end-user device from any attack coming outside by maintaining full
control for end user decision.
We take all security issues seriously and are developing security controls and preventive measures to counteract threats.
We warn users to protect their mobile device against harmful applications by exercising caution when accepting applications
sent via Bluetooth or opening MMS attachments as they may include software harmful to their phones or PCs.
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Product development
Nokia has been studying environmental aspects of design for more than a decade and sustainability is one of the design
team's key focus areas. We are developing products and services which not only meet customers' immediate usability
needs but help them to make more sustainable choices through the innovative use of materials, technologies and concepts.
The range of ideas covers accessibility as well as the environment. For example, we consider phones which stress
simplicity of use for those who do not want multiple functions and phones which can easily be used by people who are
illiterate.
An advanced design team within Nokia has been researching and developing new ideas and concepts specifically based on
sustainability. Their work focuses on futuristic ideas and protyping new approaches in materials, technologies, ecological,
and ethical approaches.
Early in 2008, this team unveiled one of its concepts, called Remade, which aims to reduce its environmental impact
especially by using nothing new. It uses recycled plastic bottles and cans for the chassis and covers, while its rubber keymat
and gaskets are produced from old car tires. The design addresses energy use as well as the phone components - the
graphics are designed to save energy.
Obsolescence
The rapid development of technology means that users often want to replace their phone long before it is technically
obsolete. Nokia's development of software updates can help to extend product lifespan. Users can update their phone's
operating system (sometimes known as "firmware") over the air or through a personal computer. This can provide extra or
improved functions and performance.
When people do replace their phones, our designs aim to make them as easy as possible to recycle.
Maximum permissible exposure levels have been recommended by the International Commission on Non Ionizing Radiation
Protection (ICNIRP) and endorsed by the World Health Organization (WHO). The human exposure limits are set by
individual country regulatory bodies. We agree with the European Commission that it is important for governments to ensure
consistent regulation based on the recommendations of ICNIRP and WHO. Nokia supports the adoption of such regulation
where it has yet to be introduced.
Every mobile phone model is designed to meet the EMF exposure limits. The limits are based on the Specific Absorption
Rate (SAR) of the phone, which shows how much energy is absorbed in biological tissue. It is considered to be the best
indicator of exposure to EMF. All Nokia mobile phones are designed to operate below the limits recommended by ICNIRP
guidelines (local SAR of 2 W/kg).
Most international and national regulations are based on EMF exposure standards which have been developed following an
extensive research effort. About 1700 scientific studies on EMF and health, including mobile telephony signals, have been
carried out and published in peer-reviewed scientific literature over the past 60 years (according to the WHO EMF Project
Data Base www.who.int/peh-emf/en/). The scientific consensus is that there are no established adverse health effects on
humans below the ICNIRP guideline level. For example, in 2005 WHO stated: "Based on a recent in-depth review of the
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scientific literature, the WHO concluded that current evidence does not confirm the existence of any health consequences
from exposure to low level electromagnetic fields."
In 2007, the Mobile Telecommunications and Health Research Programme (MTHR) in the UK concluded that mobile phones
have not been found to be associated with any biological or adverse health effects. This was the UK's largest investigation
into the possible health risks from mobile telephone technology.
Nokia continues to help fund independent research on mobile telephony and health, including the MTHR program, mainly
through the Mobile Manufacturers Forum.
Read more about research into mobile telephony and health at www.mmfai.org/public.
Transparency
Stakeholder questions about EMF emissions are important and we are committed to openness on this issue. We support
the continuing development of informed opinion and encourage people to explore all the information available. The emission
level of each of our models is available on our website and information about the SAR level is included in the User Guide
with every handset sold.
Employees
Our success depends on the talent and commitment of our employees. We need to attract and retain the best people. We
aim to create an inclusive workplace that welcomes people from diverse backgrounds and provides excellent opportunities
for career development. We recognize we must offer competitive rewards to recruit the most talented people in each market
where we operate.
We want our employees to be enthusiastic and engaged in the business. When we reviewed our values in 2007, we
encouraged everyone to contribute by defining what working at Nokia means to them. We consult employees on changes to
the business that affect them, and value their views.
Nokia is strongly committed to the highest standards of ethical conduct and full compliance with all applicable national and
international laws.
Over 2 500 employees from around the world took part in 16 regional events to help us come up with the key themes for our
new values. Involving employees at every stage of the process helped us embed a strong values culture throughout the
business.
The new values are an evolution of the previous Nokia values, reflecting the evolution of our business. They are:
Achieving together - expands our old value of "achievement", reflecting that we increasingly work in networks.
Very Human - builds on our previous value of "respect".
Engaging You - includes all our stakeholders, not just customers.
Passion for Innovation - is more vigorous than our previous value of "renewal".
We are now communicating these values to all our employees, through videos and other information on our intranet, and as
part of our communications on company strategy.
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In May 2007, around 13 000 employees registered in the Nokia Way Jam, a 72-hour online discussion to decide on our
values and debate our future business strategy. Our business is increasingly focused on the internet and we want the new
values to support a more web-based work culture. The collaborative nature of the Jam was itself an expression of Nokia's
culture and the value we place on achieving together. Around 77 000 comments were posted during the event.
We analyzed the results of the Jam and identified several key corporate initiatives to be included in our future plans and
several initiatives within our business groups. The Jam has prompted new activity and changed some of our business
priorities.
In 2007, we invited employees to enter photos in a competition designed to demonstrate our values in action and get people
thinking about them. Around 1 700 photos were submitted and 7 700 people voted for their favorites. A selection of pictures
will be used to communicate the values around the business.
Labor practices
It is extremely important to Nokia that labor conditions at all our production sites meet recognized international standards.
Each of our sites must comply with our global employment guidelines. We assess their performance regularly and those of
our suppliers.
Employment guidelines
Our global employment guidelines determine how we handle employment issues at each site. They cover:
Compensation
Working time and location
Employee wellbeing
Equal opportunities
Confidentiality and privacy issues
Guidance on external assignments
Conflicts of interest
Efficient communications
Freedom of association, including collective bargaining rights.
Labor conditions standard
On top of this and to improve management of working conditions at factories, we developed the Nokia labor conditions
standard in 2006. It is based on International Labor Organization and UN Human Rights conventions, and has been
benchmarked against international labor laws and standards.
The standard provides information and guidelines on how to address the following issues in everyday working life:
Discrimination
Forced labor
Child labor
Freedom of association
Occupational safety
Occupational health
Disciplinary practices
Working hours
Compensation
Management systems.
This standard provides a framework to monitor and assess labor conditions in a consistent manner across the business, and
improves our communication with external stakeholders on these issues. It makes it easier to follow up after assessments to
ensure factory managers implement recommendations in line with the standard. We began to implement it in 2007 and will
continue to roll it out at all Nokia factories in 2008.
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We have developed a classroom-based interactive training package to improve awareness of the labor conditions standard
among our factory employees. Training will be available online for employees at other sites.
months). The percentage of external temporary labor in our total production workforce fluctuates throughout the year to help
External temporary labor is hired through agencies on a temporary basis (for applicable maximum time, normally 12
us meet demand in peak production periods and provide cover when our permanent employees are absent.
Our global policy on direct external labor in factories determines how our sites manage externals. When selecting agencies,
we ensure that our suppliers and external temporary labor providers have compliant labor practices.
Factory assessments
We monitor labor conditions in all our factories to check they comply with our employment guidelines and labor conditions
standard. Sites are assessed regularly and plans are developed to address any issues identified. We check these changes
have been implemented through self-assessments by the sites.
Labor condition assessments are conducted every second year at all production sites. The most recent assessments took
place in 2006. Until now they have been conducted by internal auditors but from 2008 a third party will verify each site's
compliance with Nokia's labor conditions standard.
The 2006 assessments revealed a need to ensure our factories meet international overtime standards and to improve
communication with factory employees. In response, we developed guidelines which have been shared with all factories to
help them reduce and improve the distribution of overtime hours
External awards
In 2007, our factory in Manaus, Brazil, was awarded the Quality of Work Environment Award by Sesi Amazones, the
Brazilian Social Service of Industry program. The factory was named one of the five best companies in the large company
category, out of 2 700 participating organizations.
The award recognizes excellence in labor conditions and social responsibility. It is based on the Nokia's policies and
programs on labor conditions, a survey of randomly selected employees at the site and a factory inspection by the Sesi
committee.
Our factory in Chennai, India, achieved certification for two important international standards in 2007 - the environmental
management system standard ISO 14001 and the occupational health and safety standard OHSAS 18001. These were
awarded as a result of an independent audit carried out by the Norwegian consultancy, Det Norske Veritas.
Inclusion
We believe that diversity and inclusion in the workplace brings competitive advantage. Employees from diverse cultures and
backgrounds bring insights into our customer base around the world, adding value to our business. Nokia is committed to
equal opportunities and does not condone discrimination of any kind. This commitment is embedded in our Code of Conduct.
In 2007, 71% of employees participating in our annual employee survey felt that all employees of Nokia are treated as
individuals regardless of age, race, gender or physical capabilities - an increase of 2% from 2006. We also conducted a
survey in 2007 to find out how our policies on inclusion affect our employees' work lives. We are implementing an action
plan on diversity across all business units.
Inclusion is managed within each business unit to emphasize its importance as a business issue, and help us understand
and tackle local challenges better. In 2007, we appointed a global diversity and inclusion director - reporting to the Vice
President of Resourcing and Diversity - to oversee the management of these issues.
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We are integrating diversity targets into our global people management processes. For example, we ask our leaders how
they create an inclusive environment as part of a self-assessment questionnaire evaluating their general performance. Their
responses are used to identify areas for improvement and share best practice across the business.
Women make up 40.5% of our total workforce. In 2007, 14.3% of senior managers were women, up from 12.5% in 2006.
We offer a range of options that promote flexible working to help employees balance the demands of work and home life.
The average age of Nokia's employees is 33 (see table). This average is affected by the formation of Nokia Siemens
Networks as of April 1, 2007, and its employees are not included herein.
Some 28% of our employees and 54.6% of senior managers are Finnish. Our policy is to employ local people wherever we
work - around 115 different nationalities work at Nokia.
During 2007, we spent approximately EUR 70 million on employee training for Nokia employees (excluding Nokia Siemens
Networks as of 1st April).
Performance evaluation
Open dialogue about performance and opportunities for development helps to motivate our employees. We encourage
managers to coach employees continually as well as having at least one formal personal development discussion every
year.
Our 2006 employee survey showed 42% of those surveyed had not received recognition or praise from their supervisor
recently and less than half said constructive feedback was a significant element of performance evaluation. In response to
this feedback, we have introduced a new performance evaluation tool designed to help employees understand their
assessment better and give them clear ideas about how to improve. It encourages managers to give specific examples of
good performance, and explain clearly how areas for improvement are identified. This has resulted in a 5% increase in
employees indicating that they receive ongoing feedback which helps to improve their performance.
We understand that praise is an important motivator and want to create a culture where team members recognize
achievement and help each other perform well. In 2007, 762 people at our factory in Dongguan, China, participated in a
competition designed to encourage employees to take pride in their skills by performing a range of production tasks to a
high standard in the shortest time.
Leadership
Strong leadership is vital for the continued success of our company. In 2007, we launched a new leadership model - True
Nokia Leader - alongside our new strategy and values. The True Nokia Leader must bring our values to life and
consistently ensure they form relationships based on trust and deliver extraordinary achievement, growth and development
for individuals, teams and our business. The model will guide our leadership development activities and the performance
evaluations of managers and leaders.
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In 2007, Nokia was named number one company in Europe and number three in the world in a Top Companies for Leaders
study conducted by human resources company Hewitt Associates, in partnership with Fortune magazine. The study
examines how organizations identify and develop future leadership capability and analyzes the links between leadership
practices and organizational performance.
Rewarding performance
Nokia rewards employees competitively through a global reward framework designed to recognize individual contribution
and achievement. Levels of compensation are determined by local labor markets and take into account both individual and
company performance.
In 2007, 37% of those participating in our annual employee survey felt their pay was competitive. This is a slight increase
from 2006 but it is 5% below the global external benchmark for this question across a range of industries from high tech to
retail and banking.
Incentives
Our reward programs - including bonuses - recognize performance based on individual, team and company results.
Some employees raised concerns about the fairness of our bonus system in 2007. In response, we reviewed the way
bonuses are structured to ensure transparency and consistency across the company. We held several focus groups with
managers, human resources experts and employees, and reviewed the incentives offered by other companies.
We introduced changes to our incentive plans in the second half of 2007. The new plans are simpler, more consistent and
will deliver equal or higher payouts if target performance or above is achieved. The key changes were communicated to
employees through their managers, by email and in internal newsletters with supporting information on our intranet.
A wide number of employees are eligible to join our equity programs, based on rewarding performance and retaining top
employees. Our broad-based equity compensation programs include stock options and performance shares. Both are linked
to the company's performance over a number of years.
Cash incentive/bonus plans - 100% of professional employees participate in short-term incentive, R&D incentive, sales
incentive production or short term bonus plans.
In August 2007, employee participants in the Nokia Connecting People Bonus plan were rewarded with a partial payout
based on business performance over the first half of 2007. This plan has now been replaced to align with changes to
other employee incentive plans.
A new Short Term Bonus Plan was introduced in the second half of 2007 for employees working in Production factories,
Flagship stores and employees currently not eligible for any other incentives.
An interim payout under our Performance Share Plan was delivered to participants in May 2007.
We communicate with employees about the effect of business results on their incentives after each quarterly
announcement, through articles and video messages on our intranet news channel, the News Hub. We also communicate
through quarterly letters, blogs, webcasts and face-to-face meetings. In addition, information is available on the Know Your
Business section of our intranet.
Employee survey
In 2007, 44 091 employees in more than 50 countries participated in our annual employment survey, "Listening to
You". With 86% of the workforce taking part, the response rate was our highest ever. The results showed that employees
are generally enthusiastic and engaged in the company. Three quarters of those surveyed said they are proud to work for
Nokia, 11% more than the external global norm. Some 82% of employees see a clear link between their work and Nokia's
objectives, and 77% enjoy their day-to-day tasks (5% ahead of the external norm).
Around 63% of employees surveyed say that Nokia's efforts in corporate responsibility have increased their overall
satisfaction with working for the company. This is 20% higher than the industry norm and shows that our employees are
engaged in our corporate responsibility efforts.
Employee responses to questions on specific CR issues - such as inclusion and development opportunities - are included
in the relevant sections of this report.
A key finding from the 2006 survey was that Nokia could improve the process for communicating on strategy with
employees. We focused on involving employees through the Nokia Jam in 2007, where we gave everyone at Nokia the
opportunity to participate in a discussion of our values. This helped to improve the level of positive responses on strategy-
related questions in our 2007 survey. For example, this year 10% more employees agreed that “The leadership of Nokia
has communicated a vision of the future that motivates me―. This positive trend is shared across all business units and
employee groups at Nokia. We are continuing to make this a priority in 2008.
Internal communications
Nokia News Hub: The News Hub is Nokia's global intranet news service. It aims to encourage open dialogue with
employees by bringing people together to discuss a wide range of topics relevant to Nokia, such as strategy, product and
service launches, company values, environmental topics, organizational updates, or financial results. Readers can rate the
stories and post comments, without any prior monitoring or selection. The News Hub is accessed around 150 000 times
every month. The News Hub won the award for Best navigation/usability for intranet in the 2007 British Association of
Communicators in Business Awards.
Environmental e-magazine: This email bulletin raises awareness of environmental issues among employees. In 2007,
articles included: take back takes off; following our footprint and green housekeeping. Further environmental stories have
been published on the main intranet news hub.
We also engage with employees through blogs and interactive forums on our intranet. These include:
Jazz Café portal: a popular internal discussion site where people can discuss different topics anonymously.
AskHR: Our online employee assistance service continually responds to employee enquiries. Questions can be posted
anonymously under categories such as employment, development and career, and people management.
In Finland, statutory legislation stipulates the issues on which employees or employee representatives must be informed or
consulted. In Finland, Nokia has several different employee representative bodies in accordance to applicable legislation.
These bodies are informed or consulted in their respective areas on the development or changes of the business.
The Nokia EuroForum aims to strengthen dialogue with employees. Employee representatives from EU countries meet with
management twice a year through the forum to discuss business issues affecting employees.
In June 2007, 24 employee representatives from six EU countries attended a EuroForum meeting. The forum focused on
issues such as training for employees on production lines, supplier quality and work - life balance. Participants also
discussed the new Nokia Way values statement.
The EuroForum in November 2007 was attended by 29 employee representatives from 10 EU countries. The reorganization
of the company, The "Listening to You" results and Code of Conduct were the main topics at this meeting.
Information on the EuroForum and its activity is available to employees through our intranet.
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To be credible in our market we need to lead by example and embrace new ways of working. The Nokia WoW (Ways of
Working) is a set of initiatives designed to create more productive and efficient ways of working. These will support Nokia's
transformation into internet-style working, using new workplace technology, IT tools, and work and management practices.
On October 2007 we organized a summit on ways of working to explore how to implement this transformation. Participants
from different corporate functions proposed that there should be four different cross-functional working teams to drive the
execution of the WoW projects. The four teams focus on eco products, travel, office 2.0, and brand and culture.
Reorganization
At the beginning of 2007, Nokia streamlined its operations in some of its R&D and related sales and marketing activities and
internal IT operations. This resulted in a need to adjust the workforce, affecting 700 employees globally. Through successful
redeployment and voluntary arrangements, very small fractions were made redundant. In our biggest country, Finland,
where 340 employees were affected, in terms of number of personnel, no one was made redundant.
In June 2007, Nokia announced it would reorganize the business into three main units: Devices, Services & Software, and
Markets. The integrated company structure was planned to allow Nokia to adapt the way we manage our portfolio of
products and services to reflect the opportunities being created through the convergence of mobile technology and the
internet.
The new organization was designed layer by layer, enabling wide participation in the detailed planning. New positions were
created and open to applicants. The majority of employees continued with their previous roles but in new units and teams,
while some moved to new roles.
Nokia engaged employee representatives in discussions in accordance to applicable practices and communicated changes
to employees in good time before changes were implemented. During the reorganization, employees were kept informed
throughout the six month transition with weekly updates and various information sharing sessions.
The formation of Nokia Siemens Networks (NSN) was announced already in June of 2006. However, due to regulatory
issues and approvals the actual transfer of the employees took place in the majority of countries only in April of 2007. As a
result of the formation of NSN more than 20 000 employees transferred from Nokia to the new company, a vast majority
from the previous Nokia Networks business with some support activities coming from corporate functions. To continuously
support the fluidity of talent between the two companies, Nokia and NSN have also created detailed transfer guidelines.
Health and safety at Nokia is managed by the Global Occupational Health and Safety (OHS) unit, part of our Human
Resources department. The unit is responsible for developing our health and safety strategy, and annual action plans. The
Global OHS team coordinates and facilitates health and safety arrangements in individual countries, each of which have
their own health and safety services. The team also develops standard operating procedures to help us standardize
procedures for hazard identification, risk assessment and incident reporting across our global operations.
We run a range of campaigns and training programs to raise awareness about health and safety issues. For example, in
2007 we ran a campaign to raise awareness about the risks and affects of dengue fever at our factory in Chennai, India. We
also ran an event where people could learn about eye health. Our factory in Beijing, China, conducted a special program
focusing on hearing protection. We also ran a safety induction program for employees at our flagship stores around the
world.
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1) The referenced injury and illness incidence rate (IIR) is a compilation of Nokia's global production operations, based on
the formula of the US Bureau of Labor Statistics
IIR = (N/EH) x 200 000, where: N = Number of occupational injuries and illnesses; EH = Total hours worked by all
employees during calendar year; 200 000 = Hours theuretically worked by 100 full time employees (40 hours per week, 50
weeks per year)
2) No full scale production took place at the facility in 2006, the operation was closed in 2007
3) The networks operations in Oulu and Espoo were transferred to Nokia Siemens Networks in April 2007
5) The networks operations in Beijing and Suzhow were transferred to Nokia Siemens Networks in April 2007
6) The US radio and television broadcasting wireless communications manufacturing industry average for occupational
injuries and illnesses resulting in lost work days per 100 employees. The numbers for 2007 have not yet been published.
In 2007, Nokia's global injury and illness rate was 0.73, down from 0.82 last year. There were no fatal injuries. There is no
global industry average to compare against, but as an example of the range, our injury and illness rate in 2007 was lower
than the United States Bureau of Labor Static's injury and illness rate, that was 1.1 for our industry in 2006. The USBLS
numbers for 2007 are not yet available. In order to further improve our performance in production related occupational
health and safety, a Global OHS Operations team has been formed. The focus of this new team will be to develop our OHS
management systems and to elaborate global standard operating procedures.
Our factory in Chennai, India, received the Occupational Health and Safety Assessment (OHSAS 18001) certification in
2007. To achieve the standard, the factory conducted a series of internal audits and developed action plans to address any
issues identified. An online system to track accidents was created to ensure swift reaction to minimize risks. The factory
raised awareness of safety issues through training sessions, activities during safety week and a program encouraging
employees to enter suggestions on how to improve health and safety at the site.
Wellbeing
The general wellbeing of employees makes a big difference to their engagement and productivity at work. In the 2007
employee survey, 64% of the respondents felt their manager really cares about their wellbeing. There has been a steady
increase in the proportion of positive responses on wellbeing over the past three years, indicating an improvement in
awareness and attitudes among Nokia managers regarding the importance of employee wellbeing.
We are creating a Global Wellbeing Policy as part of our HR strategy, to be finalized in 2008. The policy will be based on
our existing wellbeing at work model and guidance from our wellbeing working group which includes employees.
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Fitness was the theme for employees in Finland in 2007. More than 21 000 people took part in 147 events, including fitness
guidance, tests, courses, theme days, and lectures. New fitness centers for employees were opened at our sites in Mexico
and China in 2007.
Employees are more likely to feel committed to their work if they have a comfortable work - life balance. This is an important
factor in employee wellbeing. Our 2007 employee survey showed that 62% of respondents think their manager supports
their efforts to balance their work and personal lives. We are pleased that the majority of employees feel supported but
recognize there is still room for improvement. We are encouraging managers to discuss with employees how work impacts
wellbeing and to set wellbeing targets.
We encourage our employees to make use of Nokia products to increase their mobility and work from home where possible
in accordance to practices and rules. We held a summit for employees to discuss new ways of working this year.
We do not discriminate against existing or potential employees with chronic health conditions that do not prevent them from
working. However, where applicable, new recruits may be asked to complete a medical evaluation to ensure they are fit
enough to do their work safely. See medical evaluations for more information.
Medical evaluations
It is Nokia's global policy not to discriminate against potential employees with chronic conditions that do not prevent them
from working. Our global recruitment policy states that the objective of medical evaluations is to ensure that candidates will
be able to cope with the demands of their work according to the following principles:
the candidate should be able to successfully cope with the health and safety demands of the work
the work or the working conditions should not constitute a risk to the candidate's health
the candidate's health should not constitute a health or safety risk to co-workers.
Disabilities, medical conditions or chronic illnesses that are not relevant when performing the planned work, or pregnancy,
are not acceptable reasons for rejection.
Recent incidents at our local operations have brought to our attention some incidences where local laws and practices
conflict with our global policy:
Hepatitis B testing in China: People who have hepatitis B can usually lead normal lives but are often discriminated against in
China. In April 2007, a case was brought against Nokia by someone who claimed our operation in Dongguan decided not to
hire him after a medical evaluation ordered by the company revealed he had hepatitis B. Nokia investigated the case to
establish whether the Dongguan unit was in breach of our global policy. After this incident we reviewed the whole blood
testing procedure in China and stopped testing for hepatitis B as part of the pre-employment medical evaluation. Instead, we
now offer awareness training that provides accurate information on the disease and its contagiousness to help end
discrimination against people with hepatitis B. We also offer voluntary hepatitis B vaccinations to our employees in China.
Pregnancy tests in Mexico: According to the Mexican Labor Law, pregnant women are not allowed to work night shifts or
overtime. To comply with this law, our site in Reynosa required pregnancy tests as part of the pre-employment medical
evaluation. As this was a breach of our global policy not to screen potential employees for pregnancy, we stopped the
practice as soon as the conflict with our policy was identified. Our new process relies on women reporting their pregnancy
voluntarily so that appropriate changes in their shift structure can be made. We also have a health program for pregnant
women and communicate the benefits we offer through a bulletin board. In addition, we invite women to update their
medical records regularly.
We are in the process of reviewing our pre-employment medical evaluation practices at our operations around the world, to
ensure compliance with local laws and international standards, as well as our own global policies. The medical evaluation
practices will be developed so they do not include tests that are not directly related to work related risks or working ability.
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Supply Chain
Nokia sources components, materials, software and services for our products from hundreds of different suppliers around
the world.
Most of these suppliers are component manufacturers, providing electronic components, displays, batteries and other parts
that go into Nokia products. In addition, a portion of our mobile phone manufacturing is outsourced to contract
manufacturers and we outsource the design and manufacture of a small number of products to original design
manufacturers.
Supply chain issues are rising up the agenda for our stakeholders. In particular, network operators (our biggest customers)
increasingly want to know how we manage our suppliers as part of their own supply chain. Several non-governmental
organizations are also taking an interest in supply chain issues in the ICT sector.
See stakeholder engagement for more information.
In an increasingly competitive market, it is vital to have a competent and stable workforce in our supply chain with low
attrition rates. This makes corporate responsibility an even more integral aspect of effective supply chain management.
To meet the expectations set by our company and stakeholders, all our suppliers must comply with the Nokia Supplier
Requirements. These include clear guidelines on ethical, social, and environmental issues as well as quality, security and
product development standards. Environmental targets and commitments we set for Nokia often have a direct impact on our
suppliers. We assess compliance with the Nokia Supplier Requirements through regular supplier assessments.
Nokia deals directly with a relatively small number of suppliers. These "Tier One" suppliers also have their own supply
chains. We work with our Tier One suppliers through our assessment processes and through joint industry initiatives to help
build their capability to manage their own supply chains.
2007 highlights
Rolled out the updated Nokia Supplier Requirements across the business
Carried out 80 system assessments and 10 in-depth assessments of suppliers
Initiated work with suppliers in four key commodity areas to set environmental targets beyond our current requirements
Contacted all direct suppliers to raise awareness of EU REACH environmental legislation
Nokia became a full member of the Global e-Sustainability Initiative (GeSI)
Continued participation in the GeSI Supply Chain Working Group
Through GeSI, actively participated in a multi-stakeholder project to improve labor, health and safety, and
environmental conditions in the ICT supply chain in China.
2008 targets
Set energy efficiency and CO2 emission reduction targets for key suppliers
Continue rollout of EU REACH regulation within supply base
Support rollout of further material restrictions
Evaluate use of industry tools such as joint supplier assessments as part of assessment toolbox
Conduct at least five in-depth assessments of key suppliers
Continue training supplier assessors
Supplier requirements
The Nokia Supplier Requirements set out clear standards on ethical conduct, labor conditions, health and safety, and
environmental protection.
All our suppliers must commit to comply with these requirements as part of their contract with Nokia.
Read the Nokia Supplier Requirements on environment, ethics, labor standards, and health and safety.
We updated our supplier requirements in 2006. The updated requirements were rolled out across the business in 2007, with
training for 40% of our supplier assessors. We plan to continue this training in 2008. We have met with all our suppliers this
year to communicate the details of our new requirements. We are monitoring their implementation through our supplier
assessments
Environment
As in the earlier years, environmental criteria continued to be an important part of Nokia Supplier Requirements.
Environmental impacts are considered at every stage of the development of Nokia products. This means that suppliers
manufacturing components for Nokia equipment must live up to our strict standards on environmental protection.
All our suppliers must have an environmental management system in place that is aligned with international standards.
Certain suppliers must be certified to the International Organization for Standardization's ISO 14001 standard or the Eco-
Management and Audit Scheme (EMAS). These include contract manufacturers, original design manufacturers, printed
wiring board and joint research and development suppliers.
To ensure compliance with the EU Restriction of Hazardous Substances Directive (RoHS) and other material restrictions,
suppliers must not use materials excluded by the Nokia Substance List.
To meet our requirements, suppliers must be able to show programs are in place to continually reduce their environmental
impacts. In 2007, we began discussions with suppliers in four key commodity areas - contract manufacturers and suppliers
of displays, semi-conductors and printed wiring boards - to agree environmental targets that go beyond existing
requirements. The targets cover energy and water use, waste and recycling, and emissions to air and water. From 2008, we
will ask these suppliers to commit to the targets and report data so we can monitor their progress.
In addition, we began working with nine key suppliers in 2007 to help ensure environmental considerations are a priority in
product development. We chose one supplier from each of nine commodity areas to cover a wide range of environmental
impacts in our supply chain. We have held three workshops with these suppliers so far, in addition to meetings with
individual suppliers as part of our normal technology development. By increasing our cooperation with suppliers on
environmental issues, we aim to speed up technology development, improve their understanding of new and existing
substance restrictions, and gain insight of the practicality of our tools and processes.
New EU regulations on the Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH) came into force in
June 2007. All chemical substances manufactured or imported into the EU must be pre-registered by December 2008. In
anticipation of this, we have contacted and provided information to all suppliers to ensure they are aware of the REACH
regulations, understand what is required of them and take responsibility for compliance to ensure uninterrupted supply. To
assess any potential impacts on our supply chain, we will monitor our suppliers' current REACH status, planned actions and
commitment to compliance.
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Supplier assessments
System assessments
We monitor compliance with the Nokia Supplier Requirements through regular assessments. All new suppliers must
undergo a system assessment, together with suppliers who have undergone significant organizational changes, those
considered to be at highest risk of non-compliance or with a strong need for development. Key suppliers are generally
assessed every two years according to business need.
In 2007, we conducted 80 supplier system assessments. These assessments involve two-day site visits from our auditors to
review suppliers' management systems and compliance with our requirements.
Typically, we do not work directly with suppliers further down the supply chain except where we have a contractual
arrangement with them. It is not practical or sustainable for us to focus on every tier of our supply chain. We believe each
tier of the supply chain must take responsibility for managing its own suppliers to achieve positive, sustainable
improvements throughout the entire supply chain. We require our Tier One suppliers to take a stringent approach in
managing ethical and environmental issues in their own supply chains, and our assessments include an evaluation of this.
In circumstances where we find or are made aware of concerns about suppliers in Tier two and below, we work with our Tier
One suppliers to address these issues and take any necessary action.
In-depth assessments
Our system assessments enable us to identify any potential concerns with individual suppliers. They are selected for further
in-depth, on-site reviews. In 2007, we conducted six in-depth assessments - of four component suppliers and two original
design manufacturers.
In addition, four Nokia component suppliers have been assessed as part of the EICC/GeSI industry joint audit pilot.
The results of the six Nokia in-depth assessments and subsequent follow-up on non-compliances and potential risks are
shown in the table below. Where a corrective action is indicated as “partial―, implementation is either ongoing or
awaiting on-site verification.
For details on our improvement programs with suppliers, please see learning and capability building.
We continually review and develop our approach to choose the best ways to monitor supplier performance. Our range of
assessment tools includes self assessments, system and in-depth on-site assessments. In addition, we are participating in
the EICC/GeSI joint industry assessment pilot.
At present all assessments, corrective actions and development reports are stored and maintained within our own database
system. But we are also considering subscribing to the Electronics Tool for Accountable Supply Chains (E-TASC) Internet
Database. E-TASC is a web-based information management system that provides companies with a platform to collect,
manage, and analyze social and environmental data provided voluntarily by their suppliers.
Nokia provides training for suppliers. It focuses on the Nokia Supplier Requirements, labor conditions, health and safety in
the work place, design for the environment, and substance management.
We work with suppliers to address any weaknesses revealed by our assessments. Suppliers must develop corrective action
plans within 30 days and provide evidence of implementation. This can be in the form of a photograph for smaller
recommendations, or may involve a further site visit if significant changes are required.
We help suppliers improve their management of corporate responsibility issues by meeting with them and sharing examples
of best practice from Nokia's own operations or from other case studies. We help suppliers develop their own internal CR
organization and embed CR within their business starting with a commitment from the top. We also work with Tier One
suppliers to help them manage their own supply chains.
For example, in 2007 we initiated a cross-commodity development program with Foxconn - a global contract manufacturer
and component supplier based in Taiwan. We helped the company set up a corporate CR structure connected to business
units, and to define a corporate CR commitment. Nokia has been working with Foxconn for a number of years, meeting
regularly to share best practice.
Several companies in our supply chain have been highlighted by reports from non-governmental organizations on working
conditions in the ICT supply chain in 2006 and 2007. We are working with these companies to ensure any issues raised
have been addressed.
Internal training
In 2007 we ran three training sessions on our updated Nokia Supplier Requirements, attended by approximately 50 people
(40% of our supplier assessors). We also held a number of online sessions about new EU REACH regulations.
As part of our membership of the GeSI Supply Chain Working Group, we actively participate in the Learning and Capability
Building, Joint Audit and Audit Process, and Extractives sub-groups.
Through GeSI, we are part of a multi-stakeholder capability-building project for the ICT sector in China. The Foreign
Investment Advisory Service (FIAS) project began in 2006, in collaboration with the World Bank, the International Finance
Corporation, the Multilateral Investment Guarantee Agency, Business for Social Responsibility, GeSI and the Electronic
Industry Code of Conduct (EICC). The aim of the project is to identify key challenges and ways to improve labor and social
conditions in the Shenzhen region of China.
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The report published by FIAS in June 2007 found that while supply chain monitoring is valuable, the ICT industry should
also collaborate with the government and non-governmental organizations to improve capability-building. It made a series of
recommendations for customers, suppliers, government, industry associations and NGOs. A pilot is being conducted with a
small number of suppliers in Shenzhen to test the practicality of the recommendations - and the potential to replicate them
on a larger scale. The pilot is testing the effectiveness of a series of factory initiatives, including a worker hotline, a health
and safety committee with employee involvement, worker training, and the implementation of social and environmental
management systems. The pilot was due for completion early in 2008.
Supplier diversity
Supplier diversity is highest on the corporate responsibility agenda in the US. We recognize that our spending with suppliers
there can have a significant impact on economic development.
Our Supplier Diversity initiative encourages the creation, growth, and expansion of small, minority, and women-owned
businesses within our US supply chain. Our goal is to continually increase the ratio of minority and women-owned
businesses in our supply chain, and monitor our spending with these groups.
In 2007, we spent around US$18 million with suppliers from minority groups in the US. This represents around 4% of our US
spend with suppliers.
A supplier's view
Comment from the Executive Director of Foxconn Global Social & Environmental Responsibility Committee
"In 2007, Foxconn was advised by our customer to adopt industry best practice and set up an internal Global Social and
Environmental Committee. That advice has helped us plan and manage social and environmental issues in a systematic,
responsive and effective manner similar to the business value propositions we deliver to customers with our products and
services.
The Committee holds regular meetings to bring in new improvement agendas. For example, new initiatives in 2007 included
energy efficiency, air quality control and power saving. Through the guidance of our customer and our internal
organizational change, Foxconn has made progress in social and environmental responsibility, developing a Code of
Conduct in 2007, improving employee benefits, and ensuring cleaner, safer and more enjoyable working conditions. We
have renovated existing buildings and set up new facilities offering employees after-work activities focused on
entertainment, learning and health.
Foxconn embarked on its journey of corporate social and environmental responsibility (SER) in 2004, but without Nokia's
help this ´quantum leap' and significant progress wouldn't have been possible. This is genuinely a realization of supply chain
collaboration and partnered actions."
Society
Mobile phones offer far more than the ability to make calls. Billions of people in the developing world live in remote and rural
communities without access to healthcare or education, transport and up to date news - let alone banking or financial
services. Mobile phone networks have the potential to transform the delivery of these services and make them available to
many more people.
Our business model enables us to reach billions of people, and thus create real change on a wide scale.
We commissioned the Centre for Knowledge Societies (CKS) to carry out a study into the effect of mobile phones on
economic and social life in rural areas, The Mobile Development Report. The study identified several service areas which
could be transformed by mobile technology to improve people's quality of life. These include transport, micro-commerce,
finance, healthcare, governance, education and infotainment.
We are currently preparing to help develop these services and the CKS research supports our belief in the potential of the
work we are undertaking. In 2007 we collaborated with the non-for profit research institute INdT to set up R&D teams in the
Amazon which will investigate technology applications. In 2008 we plan to create R&D teams in India and Kenya to explore
how mobile technology can serve people in these markets. These teams will operate over a timeframe of five to ten years.
Collaboration
We are committed to multilateral cooperation to find ways to use mobile technology to meet development needs. This year
we sponsored a conference in the US, Pop!Tech, which explored how technology can be used to transform lives in the
developing world. We also sponsored the MobileActive conference in Brazil, which looked at the role of mobile
communications in civic engagement and activism.
In mid-2007, we launched a new wiki website www.ShareIdeas.org in partnership with Vodafone, encouraging people to
share ideas on how to use mobile communications to address social and environmental challenges. The site features case
studies from around the world in six areas - civic engagement, economic empowerment, education, the environment, health
and safety, and humanitarian relief. It has 900 registered users, any of which can post a story or edit existing content.
A TCO of not more than US$ 5 dollars a month would enable the majority of people in emerging markets to use mobile
services, and this would help bridge the digital divide. Only four out of the 80 countries studied have achieved this: Sri
Lanka, India, Bangladesh and Pakistan. Most governments in these countries have made serious efforts to enhance the
affordability of owning and using mobile phones.
Village phone
Many low-income people in rural areas have no access to mobile communications, and may miss out on the social and
economic benefits that access to information brings. The Village Phone project is run by Grameen Bank Foundation
together with local microfinance institutions and local operators. Nokia is the technology partner in the project, which
enables low-income people to create new small businesses and gain affordable access to mobile communications in remote
and rural villages.
A local entrepreneur takes a microfinance loan of about US$150- $200 to become a Village Phone operator. This allows
them to buy a business kit which includes a Nokia handset, a SIM card with prepaid airtime, a charger, an external antenna
set and localized marketing materials. The Village Phone operator then sells calling time to customers in the community.
This provides an income for the village phone operators and their families. Access to mobile communications helps people
keep in contact and make arrangements in their personal lives. It also supports commercial enterprises and enables people
to increase the profits from their small businesses.
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The microfinance loan period is usually up to nine months but Village Phone operators typically manage to repay the loan
within six months. Extra income from their business can help to buy food, send children to school and pay for housing.
The Village Phone concept is based on the pioneering work in Bangladesh of the Nobel Peace Prize winners, Grameen
Bank and Professor Muhammad Yunus. Nokia has been the technology partner in Village Phone projects in Africa since
2005. In Rwanda and Uganda, thousands of new Village Phone businesses have been created, and the numbers continue
to grow. In Uganda, for example, there were around 10,000 Village Phones by the end of 2007. This has a potential impact
on millions of people as one Village Phone can serve over 500 villagers.
Building on the success of Village Phone, Nokia helped the Grameen Foundation set up Village Phone Direct in 2007, to
help microfinance institutions globally create independent Village Phone projects. The Village Phone Direct micro-franchise
model helps microfinance institutions work independently with the local operators to establish Village Phone businesses in
local rural communities. Village Phone Direct projects are currently in Haiti and the Philippines.
In June 2007, Nokia supported Grameen Foundation to launch the Village Phone Direct Assistance Center
(www.villagephonedirect.org) to help microfinance institutions develop their own Village Phone Direct programs.
BridgeIT
Access to a quality education is perhaps the most important factor determining the future of young people everywhere. Yet
the vast majority of today's youth lack the educational opportunities they need to become productive members of society.
BridgeIT is a global initiative implemented through a unique partnership between Nokia, the International Youth Foundation
(IYF), Pearson, SEAMO Innotech and the United Nations Development Program (UNDP). BridgeIT uses existing information
and communications technologies in new ways to help close the education gap.
The BridgeIt concept was launched in 2003 in the Philippines, where many schools lack access to the internet and modern
educational resources.
Called Text2Teach, the scheme has reached 204 schools and 900,000 pupils across the Philippines. Text message
technology enables teachers and students to request and download educational materials, giving them access to a library of
over 900 multimedia educational resources. This includes 480 lesson plans and more than 370 science, math and English
videos, giving primary school pupils access to a new educational experience. Nokia supplies mobile phones and monthly
prepaid credit to the participating schools.
The University of the Philippines conducted an impact assessment which showed that in participating schools average
academic scores have increased significantly and absenteeism has fallen. Nokia has pledged to make the program
available to an additional 500 schools, with a donation of P27 000 000 (US$ 665 000) over the next three years. The
Government of the Philippines has asked IYF and SEAMEO Innotech to provide Text2Teach content for use throughout the
country using satellite delivery.
In many developing countries people already use pre-paid airtime as a virtual currency. For example, if bread costs one
dollar, a customer may pay the baker by transferring pre-paid airtime worth one dollar when they buy the bread. This credit
system could be improved by making it possible for people to withdraw cash in exchange for credits.
A local business could store virtual currency and the consumer could deposit and withdraw cash. This would help people to
transfer money flexibly and keep their money safe.
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The credit system could also help people access mobile phones by facilitating small loans. The cost of buying a phone is a
significant expense for most people, though it is likely to be small in comparison to the running cost. If the barrier to access
is cash flow rather than cost, issuing small loans through the phone credit system could help.
Nokia has developed a new phone, the Nokia 6131, which can be used instead of a credit card or as a travel ticket. It could
help to provide social security and banking services in areas where there are no computers or internet services.
Pilot studies in Africa and Asia have demonstrated the potential for mobiles to deliver basic financial services in developing
countries. Nokia has partnered with Vodafone and Nokia Siemens Network to publish a report 'The Transformational
Potential of M-Transactions'. The report encourages policy-makers to build a new regulatory framework to encourage
financial transactions by mobile phones and increase access to banking services in the developing world.
The Mobile Survey System (MobiSUS) is based on a handheld ´Smart Phone' which uses mobile phone technology to
transfer data. Health workers in remote locations can report and access data using this technology, which significantly
improves reporting time and accuracy. This makes it possible to respond to potential disease outbreaks more rapidly.
The pilot study of the technology has shown very positive results and we will be developing the project further throughout
2008.
Youth development
Youth development is crucial for social and economic progress, especially in disadvantaged communities, and this is an
important focus for Nokia's community involvement activities. We support life skills education programs with several
partners that develop confidence, teamwork, leadership, and conflict management in around 40 countries.
The International Youth Foundation (IYF) is one of Nokia's main community involvement partners. The IYF supports
thousands of effective programs making a lasting difference to young people. Its mission is to identify programs that work,
strengthen their impact, and expand their reach so many more young people benefit. During 2007 Nokia supported projects
that directly benefited more than 25 000 young people. Their work in turn helped more than 91 000 other people.
Nokia is the founding sponsor of the YouthActionNet leadership program aimed at reaching young people who are leading
societal change. In 2007 we awarded twenty fellowships in 14 countries, selected from an application pool of more than 300
young social entrepreneurs. The Fellows included a 21-year-old Canadian working to combat the global sex trade in
children and a 28-year-old in the Philippines who provides loans to underprivileged youth to start small enterprises.
Read more about the inspirational young people who have participated in YouthActionNet
YouthActionNet runs training and networking events for the Fellows and connects them with each other through a
networking website.
These case studies give further examples of IYF projects supported by Nokia in 2007:
During the 2007 calendar year, we also awarded 45 scholarships worth US$184 508 to young people who lost parents in
the attacks on the World Trade Centre on September 11th, 2001.
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Nokia has partnered with the international child-centered development organization, Plan, to empower young people to
communicate about issues that are important to them. We believe that access to various media such as radio, music video,
the internet, mobile devices and television helps to empower young people. Engaging young people helps them become
active citizens and enables them to have a say in decisions that affect their lives. Plan and Nokia have programs in Kenya,
Egypt and Senegal, as well as Benin, Burkina Faso, Ghana, Mali, Niger, Sierra Leone and Togo.
These case studies give further examples of Plan projects we supported in 2007:
Kids Waves
Youth employability
Nokia supports the Conéctate program in Chile, which helps disadvantaged youths from urban areas to gain valuable work
skills. The program is run by the Asociación Chilena Pro Naciones Unidas (ACHNU).
Nearly a quarter of Chile's population is between the ages of 15 and 29, many of whom are unemployed or working
informally. Meanwhile the tourism, communication and information technology sectors are growing quickly and need skilled
workers.
Conéctate! was launched in 2005 to equip young people with the knowledge and skills they need to enter the workforce.
Over the course of three years it will provide training and job placement services to an estimated 550 young people.
Participants are selected from poor districts in Santiago and Concepción and receive an intensive six-month training
program covering life and workplace skills and community service. They move on to an internship in their chosen field, after
which the program staff help them look for employment.
The project's external evaluation in 2007 found that 54% of youth beneficiaries had been placed in quality jobs, 96% of the
program's overall target. The “Manual for Life Skills Training,― based on the project's experiences facilitating
workshops on youth life skills is expected to go to print early 2008. The publication will help develop a youth employment
training and placement model to be adopted by public institutions.
Nokia also funds and participates in similar youth employability programs in Venezuela and Columbia.
The first round of the contest involved 1 300 children from 15 shelters. A group of 500 were then chosen to take part in a
music workshop, with the chance to win a recording contract with Sony BMG and work with GIGI, the top band among
Indonesian youth. The children had the rare opportunity to use proper musical instruments and work with recording
professionals. The experience gave them the opportunity to express themselves and the organizers hope it will inspire them
to try to build a life off the streets. The program also generated media coverage and helped to draw attention to the lives of
street children.
Nokia and Plan aim to engage more street children by donating musical instruments and employing music teachers to work
in the children's shelters.
We support the work of the Foundation for Democratic Youth (DIA) which aims to show young people the benefits of social
action, to increase cultural integration and encourage personal development.
The DIA's program has built a national network of young people, aged 14 to 25, who are committed to volunteering. Youth-
led groups are supported in their action on issues important to them; and an annual ´Youth Service Day' has encouraged
thousands of young people to get involved in projects to benefit their local communities. This gives participants valuable life,
leadership, and project management skills and prepares them for future academic and employment success.
During 2007 the national network of volunteer groups grew to 61, with 23 new groups created. The groups have engaged
over 800 young people during the year. In total, they have completed 403 activities, and given over 86 000 volunteer hours
to community service.
Almost 7 000 young people have completed 243 000 hours of volunteering activities since the program began in 2003.
Kids Wave was piloted in Senegal in 2007, and has since been established in Benin, Burkino Faso, Ghana, Mali, Niger,
Sierra Leone and Togo. The program funds the production of radio shows and provides training for children and radio hosts.
It also runs children's club activities, events and media projects.
Nokia works with PLAN in Egypt on Children's Rights TV and in Kenya on Childline. Childline is a 24-hour free helpline to
ensure that children who need help have access to counseling and advice. The lines are also available to parents and
guardians in need of help.
WiFiAnywhere was launched in January 2007, and has since provided 70 students in two high schools with 156 hours of
training in production planning, scripting, storyboarding, production and directing. Nokia provided free wireless internet,
internet tablets and Nokia N93 video phones, with which students produced 2-3 minute individual short video narratives
focusing on what “home― means to them. Participants also were given the opportunity to visit New York or Paris on an
exchange program, and to attend the Sundance Film Festival, documenting what they saw and sharing their experiences
with other students on their return.
Disaster relief
We contribute to disaster relief efforts in partnership with Nokia Siemens Networks (NSN). Nokia donates cash and phone
handsets to relief organizations, while NSN helps to rebuild communications infrastructure. In 2007 we donated to several
relief organizations for disasters in Chile, Peru, Ghana, Greece, the USA and Bangladesh.
In disaster relief Nokia cooperates and supports international relief agencies, such as the Red Cross/red Crescent, UN
organizations and leading national relief organizations.
As well as providing immediate aid, we want to play a role in the long-term reconstruction of communities affected by
disasters. For example, we created the Tsunami Reconstruction Initiative in partnership with the International Youth
Foundation (IYF) and the Grameen Foundation to help long-term recovery efforts in regions affected by the 2004 Tsunami.
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The initiative is designed to help young people in affected areas of India, Indonesia, Sri Lanka, and Thailand to find jobs or
set up small businesses - thus creating long-term livelihoods. Over the three years following its launch in 2006, the €2.5
million program will provide more than 5 600 young people aged 16 to 29 with access to job and life skills training,
apprenticeships, job placements, and loans.
By the end of 2007, the initiative had impacted the lives of 2 420 young people, provided 1 860 loans and helped to
establish 1 730 businesses.
Employee volunteering
Employees give their time to community projects they care about through the Nokia Helping Hands program. Nokia
employees in many countries can take two working days per year to volunteer.
In 2007, employees in 32 countries volunteered for over 32 000 hours of service. They did work such as building schools,
cleaning beaches, collecting toys, clothes, and other supplies for people in need, and arranging activities for children and
the elderly.
These three examples illustrate the kind of work volunteers get involved in:
In February 2007, 190 Nokia volunteers took the step of training to install digital television. Finland was preparing to transfer
to digital signals and this was a difficult change for people uncomfortable with technical devices. To aid the transition the
Finnish Traffic and Communications Ministry, and several other organizations launched a special project to encourage
volunteers to install digital television for elderly people. This also gave elderly people living alone an opportunity to meet
people from their communities. Local volunteers were connected with people who requested the service through a special
call-centre.
"Participating sounded fascinating and at the same time I would be able to help the elderly people, so I immediately
registered. I was always welcomed warmly and we discussed digital broadcasting in general, the current affairs of the world
and of course about the weather", says Ari-Pekka Verta, a Nokia volunteer.
In May 2007 Nokia held a special Nokia Helping Hands volunteering day called The Workout to promote volunteering
among Nokia employees in the US. Volunteers gave around 850 hours of time to 16 non-profit organizations. Projects
included building homes, beautifying neighborhoods, and helping out at food banks and farms. Nokia made a financial
contribution to each organization supported by the employee volunteer teams. See the website for more information.
In March 2007, 33 Nokia employees helped build a school at Baan Segra, in Tak province.
The school has two teachers and 77 children during the day, with 30 adults attending in the evening. But there was no
school building so teaching took place in the open. The new building is large enough for the school to take more students
from nearby villages. The team traveled 690 kilometers from Bangkok to the village (a trip that took about 12 hours) to help
build the new school.
Environment
Nokia's target is to be a leader in environmental performance. Responsible business practices have always been a part of
our culture and way of working. Our goal is not only to continuously improve the environmental performance of our
operations, but also to make a positive impact through products and services which enable people to make more
sustainable choices.
Our approach to managing environmental issues is based on lifecycle thinking. We take a cradle-to-cradle approach in order
to reduce environmental impacts in our operations and throughout the life of our products, including proper treatment and
recycling at the end of their useful life.
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Our priorities in environmental management are energy efficiency, managing substances in our products and take-back of
used devices for proper recycling.
We believe that proactive measures and solutions to combat climate change are essential. This has received new impetus
from the growing evidence of the serious threat the world faces and the urgency of action needed, as described in 2007 in
the 4th Assessment by the Intergovernmental Panel on Climate Change (IPCC).
Nokia signed an international communiqué, along with over 150 other global organizations, ahead of the December 2007
United Nations Climate Change Conference in Bali, Indonesia. It urged world leaders to develop policies and measures for
the business sector to contribute to building a low carbon economy to help tackle climate change. Nokia's participation
shows our desire to be an environmental leader and our support for the belief that the benefits of strong, early action on
climate change outweigh the costs of doing nothing.
Our direct impact on climate change is relatively small but we believe we have a responsibility to tackle this vital challenge
as broadly as we can, in our operations and through the use of our products.
Nokia joined WWF's Climate Savers program in 2007. “Climate Saver― companies work with WWF to achieve targets
to reduce greenhouse gas emissions.
We have also worked with the European Union's Integrated Product Policy (IPP) project, leading a pilot study applying the
lifecycle approach of IPP to mobile phones. The actual project was completed in 2006 but the work continued in several
taskforces, resulting in proposals for three industry voluntary agreements in 2007. The final report will be published in spring
2008.
Highlights of 2007
In 2007, we made progress on several aspects of energy efficiency and reduction of greenhouse gas emissions:
Introduced a charger which uses just 0.03W power if it is still connected to the mains when the phone is fully charged:
94% less than the maximum defined by the Energy Star requirements for use of no-load energy.
Became the first mobile phone manufacturer to introduce alerts telling users when their phone batteries are fully
charged so they should unplug the charger.
Began to use bioplastics in phone covers instead of conventional plastics, saving an estimated 15% of the energy and
greenhouse gas emissions during manufacturing.
Bought 25% of our electricity from renewable sources
Made further progress in deploying more ecological packaging. By the end of 2007 we had shipped over 250 million
devices using a compact package, which has helped to take 5,000 trucks off the road, and saved about 100 million
euros (since Feb 2006).
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Our devices can also have a positive impact, for example helping to save energy through downloading music instead of
making and distributing CDs. Devices with features such as navigation, camera, music player or video recorder can avoid
the need for separate equipment which brings additional environmental benefits through saving materials, energy, and
transport need.
Nokia launched several environmental services relating to mobile devices in 2007. These include MobilEdu, a mobile
environmental learning service launched in China, and specific environmental content in some of our devices, including
advice on finding the closest recycling point at the end of the product's life.
We work to reduce products' environmental impacts in three main areas: energy use, material content, and take-back and
recycling. The main contribution of our business to energy consumption and greenhouse gas emissions is in the use phase
of our products, and we have developed chargers which use less energy in no-load mode. In 2007 we became the first
mobile phone manufacturer to introduce alerts in our devices, telling users to unplug the charger once the battery is full.
Our work on materials has gone beyond restricting substances of concern to look for innovative materials with
environmental advantages. In 2007 we began using bioplastics, made from renewable sources rather than fossil fuels.
Nokia continues to encourage consumers to return devices for responsible recycling when they are no longer used. In 2007
we ran major awareness campaigns in several markets.
Environmental Services
In 2007 we began offering consumers environmental content in our devices.
Nokia launched an environmental catalogue providing mobile services and applications for users. We became the first
mobile device manufacturer to launch products with environmental content and services, on Nokia N73 and Nokia N95
devices as well as the internet tablets N800 and N810. During the first three months the service attracted 240 000 users.
The Eco catalogue consists of Nokia's own content as well as third party material. It provides information about the product's
environmental attributes such as material use, energy consumption, recycling and instructions for the user. Also, consumers
are guided to find the closest recycling/service point using Nokia internet tablets. The Eco catalogue provides songs which
can be used as personal ring tones and winning short films on sustainability from the Cannes film festival for young film
makers, made using the Nokia N73.
The Eco catalogue provides environmental tips for consumers by the organization “We are what we do― - a
movement inspiring people to use their everyday actions to change the world. It also has WWF content, such as images and
audio and video clips. Eco Catalogue is a downloadable service which provides up-to-date content with easy accessibility.
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Nokia's first commercialized consumer environmental service, launched in China in 2007, is MobilEdu. It provides wireless
learning that integrates device, content, and service for mobile users to learn and share in an effective and efficient way.
MobilEdu uses mobile internet to improve environmental awareness, which is highly individualized and convenient.
MobilEdu literally delivers environmental awareness to people's handsets. It has a sustainable content platform, where the
contents for environmental awareness improvement can always be up-to-date and integrated with various offline activities
as well. The number of users of MobileEdu service in China was 300,000 during the first 6 months. At March 2008 the
environmental content had been downloaded 1.2 million times. The user base is still growing with 5,000 more each day.
Mobile devices can act as an efficient and environmentally friendly channel for various environmental awareness
campaigns. Since November 2007 Nokia has offered nokia.mobi free of charge as a channel for the WWF campaign
regarding climate change. In three months the pages containing the banner were viewed close to 40 million times with some
six million clicks on the banner. The top 5 countries were India, Russia, Indonesia, Egypt, and Saudi Arabia.
Offset service
Carbon offsetting offers the opportunity to compensate for unavoidable CO2 emissions. Nokia launched a mobile carbon
offsetting application in the Nokia World event in Amsterdam in December 2007, providing each visitor with an opportunity to
offset the carbon emissions created by their travel to the event directly from a mobile device. We worked together with an
offsetting company, Climate Care, and the carbon offsets will help fund projects around the world that focus on renewable
energy and energy efficiency solutions. The service is now downloadable to all Nokia S60 devices at
www.nokia.com/environment/weoffset.
Energy efficiency
As one of the world's most recognized brands with sales in more than 150 countries Nokia has both a responsibility and an
opportunity to make a contribution to tackling climate change well beyond the impact of our operations. The main
contribution of our business to greenhouse gas emissions is in the use phase of our products. We estimate that our own
operations account for roughly 10% of the emissions associated with our business. The other 90% comes from the
manufacture of components by suppliers and the distribution of products, but mostly during the device use and charging.
But with a billion Nokia phones in use around the world even small individual improvements can add up to a substantial
energy saving. The greatest potential is in the use of chargers because two thirds of the power consumed by a mobile
phone is wasted when the battery is full but the charger remains plugged in to the mains - the “no-load― mode.
The scale of the opportunity is demonstrated by the fact that if all Nokia users unplugged their chargers when their phones
were fully charged we estimate that would save enough energy to power 100,000 European homes. The energy involved in
building and running the network is also significant. That is now the responsibility of Nokia Siemens Networks and is
covered in their CR web pages.
By October 31st 2008 manufacturers have committed to produce an environmental index for consumers that is similar
to the energy efficiency grading (A to G) for electrical appliances. It will begin with the no-load energy use of the charger
and could be extended later to other kinds of environmental information.
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By October 31st 2008, mobile manufacturers will introduce communications materials to encourage users to unplug
chargers once they are fully charged, and to dispose of phones responsibly
By the end of 2009 mobile manufacturers will have added a visual reminder on the screen of all their phones to unplug
the charger when the phone is loaded.
Materials
Our main objectives for materials are that we know all the substances in our products, not just those that raise concerns,
and that they will all be safe for people and the environment when used in the proper way. We concentrate on what is in our
products rather than what has been excluded. Nokia is the first mobile phone manufacturer which, in close cooperation with
its suppliers, has full material declaration for our mobile devices. This means we can respond swiftly if new concerns arise
about substances we use.
Innovative materials
We continually review the potential of new materials to improve the environmental impact of our products. In 2007 we
introduced bioplastics in the Nokia 3110 Evolve and we are studying the possibility of using recycled plastics in specific
parts of the device.
We have also looked into a possibility of creating a device that could be made entirely from recycled materials, avoiding the
use of virgin materials and diverting waste from landfill. Our design team has created the Remade concept device which
uses recycled materials from metal cans, plastic bottles, and car tires. The concept will inspire and stimulate further thinking
on how mobile devices might be made in the future.
Our research teams have also conceived the Eco Sensor Concept - a mobile phone and sensing device that will collect
environmental data that can be shared with others, increasing environmental awareness.
External requirements
Several countries are introducing measures similar to the European Union legislation on Restrictions on Certain Hazardous
Substances (RoHS) which became effective in 2006. All our terminal products comply with RoHS worldwide.
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The European Union Regulation on Registration, Evaluation, Authorisation and Restriction of Chemicals (known as REACH)
aims to evaluate and register tens of thousands of chemicals, and to substitute those considered most dangerous. It will be
introduced in phases, beginning with pre-registration of substances and registration of new substances during 2008,
followed by publication of a “Candidate List― of substances of very high concern.
During 2007 we began to make sure that Nokia's European suppliers, and those importing into the EU, understand and are
ready to respond to the REACH requirements. We are providing suppliers with information about Nokia's specific uses of
their materials to help them register substances. We are also gathering information from suppliers to identify any potential
impacts on the availability of materials and to ensure their commitment to fulfilling the REACH requirements. This process
has been made easier by our practice of having full substance knowledge for all our products.
Substances of concern
Our approach to substances is based on the precautionary principle. This means we will not wait for full scientific certainty
where we have reasonable grounds for concern about the possibility of severe or irreversible damage to health or the
environment. For example, we will voluntarily substitute substances where suitable and technically viable alternatives are
available
We apply the same standards all over the world, which means all our products comply with requirements such as the
European Union legislation on Restrictions on Certain Hazardous Substances (RoHS) Directive.
The Nokia Substance List (NSL), first released in 2001, shows the timeline of phase outs. In 2007, we published the 10th
version. It is updated annually and the latest version was released in February 2008.
The NSL identifies substances that Nokia has banned, restricted, or targeted for reduction with the aim of phasing out their
use in our products. The list is divided into two sections, Restriction in Force and Monitored Substances. We work together
with our suppliers in investigating alternative materials and solutions that will help us fully eliminate restricted or monitored
substances from our total product line. In addition, we will give interim updates on individual substance phase outs as
needed.
In 2007 we published a plan to phase out PVC in ancillary equipment which is part of in-car systems. We no longer use
brominated flame retardants on new printed wiring boards for mobile phones, and we are phasing them out in all new
products.
Biomaterials
The material used in mobile phone covers have traditionally been conventional plastics which are produced by processing
oil - a non-renewable resource.
We have been working with a supplier to develop bioplastic - material with similar qualities to conventional plastic but made
from renewable material based on plants. Bioplastic has now been developed as engineering material with improved
strength and heat resistance. We are the first manufacturer to use this particular material, currently in combination with
conventional plastic.
Our first product to use this material is the Nokia 3110 Evolve, which was launched in 2007. The back cover on this model
uses more than 50% renewable materials. We estimate that this is 15% more energy efficient compared to using entirely oil-
based plastics. In addition there are 15% less CO2 emissions.
We plan to introduce more products using bioplastics and to develop material using a higher percentage without
compromising quality and technical standards.
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Development of bio-based materials which do not compete with food industry is our focus.
We require suppliers to record the material content of products supplied to Nokia. These records must be available on
request.
Our environmental requirements include the need to know, control and manage the material content of the components and
parts supplied. We expect suppliers to integrate environmental considerations in their design procedures and to ensure
environmental issues are considered in their own supply chain management.
We check compliance with these requirement as well as other social and ethical standards through audits and inspections. If
we find a supplier is not complying we require them to take corrective action and will check this has been done. We work
with suppliers to help them make improvements, offering examples of best practice, training and other support. If a supplier
were to refuse to address any of these issues we would be prepared to reconsider our business relationship.
Nokia cooperates with certain suppliers in developing indicators for environmental performance of components and
materials in devices. Close supplier involvement in substance management ensures fast introduction of new environmental
requirements.
Packaging
During 2007, 15,000 tons of packaging material has been saved by using smaller packaging. Not having to produce this
amount of paper also saved 100,000 m3 of water.
Packaging has the important function of protecting products in transit from the factory to the user and we must make sure it
achieves this effectively while minimizing environmental impacts. Direct environmental impacts depend on the kind of
material used, the volume of material used and what happens to it when the user opens the pack and it is no longer
required. Packaging also has indirect impacts because the weight and size affects the energy required to transport and
store products. Smaller and lighter pack sizes require less energy per product.
In 2007, we made progress in several areas in reducing the volume of packaging per product and using more recycled
material. Over the years we have been replacing plastic with paper-based material.
The "letterbox" pack introduced in 2006 in co-operation with the operator O2 was introduced for Nokia's online sales
in 2007. As well as saving packaging material and transport energy, the pack also improves service to users and avoids
redelivery because it is small enough to fit through a standard home letterbox.
We introduced a smaller sales pack in 2006 for entry level products (roughly half our range) which uses only 54% of the
previous weight of material and more than doubles the number of products per pallet in transport from the factory. In 2007
this pack was used for 190m products.
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We further reduced the size of this compact pack in 2007, saving an additional centimeter in height. This has increased the
number of products per pallet by a further 60.
In 2007, we also improved the packs for larger models such as the Nokia E Series devices. We have replaced trays made
from molded pulp with foldable inner parts. This makes the pack smaller, we use more of the same materials so it is easier
to recycle, and the inner material is printable, which enables a more engaging pack experience. Typical Eseries packaging
fits 250 boxes per pallet, but Nokia E51 with the new solution fits 450 per pallet. Each sales package also saves 25% in
packaging material.
In the past we used a single pack, designed to fit the largest components globally, which meant that packs were
unnecessarily large for sales in many countries (the charger for the UK is significantly larger than elsewhere). In 2007 we
adopted a new policy of using two pack sizes per product. Additional smaller packs were introduced for three models in
2007; Nokia 6500 Slide, Nokia 6500 Classic and Nokia 3500 Classic. The pack size was cut in half for 80% of our
production volume of these three models. This policy will be extended during 2008.
Printed material
We have reduced the amount of printed material inside the box, which also permits smaller sales packages. The box now
includes fewer leaflets and we shortened the printed user guides. Instead of printed material, users can find instructions
through help information accessible in their devices (in all S60 models) or through increased web support.
Recycled material
In recent years we used an average of 30% recycled material in packaging, although the figure varies from region to region
because of differing availability of suitable material.
In 2007 we began to increase the level of recycled content, beginning with the Evolve 3110 pack in Europe, which has 60%
recycled content. The 3110 pack also uses uncoated board, which results in a more natural finish and makes the material
easier to recycle.
Plastics are still used as packaging material for example in Nokia Enhancements and Nokia Nseries. Our focus has been to
decrease the amount of plastic needed and where it is used we will increase the percentage of recycled plastics during 2008.
The design of the products and our repair network can extend the lifetime of the products and thus reduce waste in the first
place. Recycling provides further benefits. Efficient recycling starts by getting the products back and
consolidating/sorting/pre-treating them to maximize the efficiencies of the recycling. This is why we emphasize take-back (to
get the devices back) and recycler selection (to ensure efficiency and the highest environment, health and safety standards).
End-of-life handsets contain many valuable materials which can be recovered and reused in manufacturing new products.
Up to 80% of the materials in an old phone can be reused in this way. In the best available recycling everything can be
recovered from the mobile phone and nothing goes to landfill. However, our research shows that nearly 50% of used
phones are not returned or even passed on to another user.
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The proportions vary by region and prior to return of the handsets the majority of old phones are sold in the secondary
market or are passed on to someone, which prolongs the use of the device.
Our responsibility is to make the return of obsolete products as easy as possible and to make sure a used handset is treated
responsibly at the end of its life, recycling it once it is no longer used. We have a network of recycling vendors worldwide
who operate in accordance with our standards. We offer take-back in 85 countries, with several take-back points through
more than 4500 service centers.
In addition, all Nokia operated retail stores take back old devices. Although we offer take back services in all markets, the
chart shows that the vast majority of those which are returned go through various retail channels or are recycled through
national or other commercial collection schemes. The combination of these different channels means there is no need for
any devices to end up in landfill.
Nokia participates in many projects to improve performance, for example the MPPI work group where global guidelines for
environmentally sound handling of end-of-life mobile phones have been drafted, covering design, collection, refurbishment,
and recycling.
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We have carried out several campaigns to raise recycling awareness and continue to explore which methods have the
biggest impact.
We will continue to run take-back and recycling awareness campaigns to explore which incentives work in which markets.
We also continue to participate to building up national separate collection infrastructure for e-waste in several markets,
including the European Union and Australia.
Through WEEE collection schemes in EU in 2007 Nokia contributed to the management and recycling of 17,000 tons of
electronics waste.
In November 2007, the environmental group Greenpeace reported that take-back was not available at six locations (which
are part of Nokia's global voluntary take-back program) they visited out of more than 4 500 Nokia collection points. This
situation has now been addressed and we are working to ensure a fully functioning process to manage this issue with our
service providers. We have set a target to re-train all personnel at Nokia service points to ensure a consistent approach
globally.
Nokia supports the concept of individual producer responsibility. In order for us to carry out our own responsibilities we need
others in the value chain, like consumers and retailers, to commit to return obsolete mobile devices for responsible
recycling. Such co-operation eventually leads to a situation where significant drivers for environmentally optimized product
design, enabling easier recycling, would become commonplace, bringing further benefits for consumers, producers and the
environment.
We are currently developing awareness-building programs that fit into existing recycling infrastructure and local cultural
norms as well as pending local legal requirements. Throughout 2008, we will be running a major training and awareness
program designed to ensure that those working in care centers operated on behalf of Nokia take back unwanted devices
and can advise consumers on recycling issues. We are also investing in putting more take-back bins and collection points at
these care centers.
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To help us understand what else still needs to be done we are conducting research with consumers in many markets
around the world looking at attitudes to recycling mobile devices, incentives and how we can make it easier for people to get
involved in take-back programs. This will inform our recycling programs in future.
Operations
In 2007 we had 17 office and R&D campuses, 17 major single offices and R&D sites, and 11 factories around the world,
excluding Nokia Networks sites, which became part of Nokia Siemens Networks in April 2007.
Energy consumption at these sites is the main environmental concern. These locations, with total area of 1 368 000 square
meters, collectively consumed 672 GWh of energy in 2007 and were responsible for 235 100 tons of carbon dioxide
emissions from energy consumption.
We have been carrying out specific energy-saving projects since 2003 and introduced a new property strategy in 2007.
In 2007, we also introduced new ways of working to reduce energy from travel.
Energy efficiency
Our industry is not a major energy user - telecommunications accounts for less than 1% of CO2 emissions in the world, but
to be an environmental leader we must address energy use as broadly as we can.
We are improving the energy efficiency of our operations and reducing the climate impact by increasing the use of
renewable energy. Our strategy includes changing workplace practices to reduce travel as well as improving the energy
efficiency of our buildings. We have introduced a carbon offset program for air travel.
Beginning in 2003, we have carried out new energy-saving projects in our offices and sites each year. The resulting
cumulative energy savings between 2003 and 2006 were approximately 3.5 % (27,000 MWh) of 2005 consumption. Our
target is to find a further 6% savings from 2007 to 2012, compared to consumption in 2006. In 2007 we achieved around 1
600 MWh new savings in our facilities, but are expecting bigger numbers already in 2008 due energy simulations done in
2007. Since our building portfolio and production volumes have increased, total energy consumption per area has grown.
However, the energy consumption per device volume has decreased.
In 2007 we created a global property strategy linked to the LEED (Leadership in Energy and Environmental Design)
strategy. The LEED Green Building Rating System covers several aspects of environmental sustainability. We aim to
achieve LEED certification for new buildings which we own and will consider the same level of environmental performance
for major renovations. We have achieved LEED certification for the first time in Beijing, China in spring 2008.
Energy consumption
We have achieved facilities' energy improvements initially by optimizing technical systems both in factories and office-
buildings. Savings have typically been made by lighting, temperature and ventilation adjustments. For example, in 2007 we
covered atrium glasses with reflective solar films in two offices in the United Kingdom and we changed the air conditioning
at our Salo factory in Finland, including the installation of frequency converters which help to save energy by running the
ventilation and pump motors optimally according to the need.
The next step will be to build on this base by initiating investment-based projects which are essential with reaching the 6%
savings target of our 2006 energy use by 2012.
These initiatives may be carried out with a “Benefit sharing― model, which is already in use in some of our facilities.
This model gives a technical collaborator an incentive to reduce the energy used in our buildings because it shares any
resulting cost saving.
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In 2007 we began a factory energy audit project at two factories to get a solid base for investment-based projects. Our
intention is to cover all our factories by 2009. We used software to simulate factory energy use, which will help to identify
potential energy efficiency improvements and consider proposals for action. The simulation allows us to consider alternative
investments at each factory to arrive at an optimum approach. Our initial analysis suggests we may be able to save around
5% of factory energy consumption, helping us significantly towards the 6% saving target.
Renewable energy
Our global target for renewable electricity is to cover 25% of our total needs during 2007-2009, increasing to 50% in 2010.
In 2007 we achieved the 25% target by buying renewable electricity certificates (RECS). The 133 GWh of renewable energy
reduced our CO2-emissions by 27 400 tons. That is equivalent to the emissions from a petrol-driven car (consuming 7.5
l/100 km) driving nearly 4,000 times round the globe.
See performance for full details about our energy use.
Buildings
In 2007 we created a global property strategy linked to the LEED (Leadership in Energy and Environmental Design) green
building rating system.
LEED promotes a whole-building approach to sustainability by recognizing performance in the areas of:
sustainable sites
water efficiency
energy and atmosphere
materials and resources
indoor environmental quality
innovation and design process
The LEED certification provides independent verification that a building project meets environmental performance
standards. To earn certification, a project must meet detailed requirements to accumulate credits. There are four certification
levels: Certified, Silver, Gold and Platinum, depending on the amount of credits the project achieves.
We aim to achieve LEED certification for new buildings which we own and will consider the same level of environmental
sustainability performance for major renovations of existing buildings.
We are working towards the LEED New Construction certification for our new office and R&D building in the Beijing
Economic Technological Development Area and our first factory LEED NC project is underway in Cluj, Romania. Our first
LEED Commercial Interiors project is underway in Southwood, UK.
Environmental impact assessments
We carry out an environmental impact assessment (EIA) for a new factory, for example in Cluj, Romania in 2007. Nokia has
made a decision to make internal EIA for our new factories even if it is not required by the local law.
Transport and travel
We have reduced packaging sizes, which saves energy used in storage and transporting each product because it reduces
the weight and we can fit more products in the same space. We first introduced a smaller sales pack for compact products
in 2005 and in 2007 we further reduced the size. In 2007, we also improved the packs for larger models such as the E
Series.
In 2007, we reviewed our own working practices, aiming to cut emissions by reducing employee travel, including substituting
public transport for private cars.
During 2007 Nokia employees used teleconferencing for about 145,000 hours per month (including Nokia Networks figures
in January-March).
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To improve functionality and reduce the need for traveling, Nokia set up new advanced telepresence facilities at 21 key
office locations with plans to roll out in total to 30 sites globally. In addition we set up 20 new more traditional video
conferencing facilities and will increase the number to 220 by end of 2008.
Beginning in 2008, we will introduce measures to reduce emissions from employees' travel to work:
Carbon offsets
In 2007, we introduced a voluntary carbon offset scheme for all flights on Nokia business. After a trip, the traveler can pay to
offset the associated CO2 emissions and the cost will be reimbursed by Nokia. The payments will help fund a balanced
portfolio of Gold standard projects around the world that focus on renewable energy and energy efficiency.
Water use
Water at Nokia facilities is mainly used for sanitary and catering purposes, with only small volumes used in the production
processes, such as for cooling systems.
VOCs
Volatile organic compounds (VOC) arise from the use of solvents in the soldering and cleaning process.
Ozone depleting substances are not used in our products or production. The reported ODS figures are due to refrigerants
(HFC, HCFC and CFC types) contained in cooling systems in facilities.
Waste
Our goal is to reduce all waste to a minimum, especially waste destined to end up untreated in landfills. Due to growing
production volumes the total amounts have not reduced but we managed to increase utilization percentage from 83% to
88%. This percentage includes solid waste that is reused, recycled for materials, or used as a source of energy.
Performance
Environmental statistics 2004-2007, excluding Nokia Siemens Networks data. Energy consumption
*Nokia's former Networks business group is included in Nokia figures during Jan-March 2007 and from April on Networks
figures are part Nokia Siemens Networks data. The year 2007 figures are thus not directly comparable with previous years.
Nokia data collection coverage in 2007 was 91% of all square meters managed by Nokia, including all production sites and
other sites greater than 3000 sqm. (Coverage in previous years has been: 90 % in 2006, 88 % in 2005, 87% in 2004)
Nokia Networks share of above figures during January - March 2007: Electricity 52 GWh, District heating 16 GWh, Gas 2
GWh, Oil 0.05 GWh, Total Energy 71GWh.
Increase in electricity consumption per sqm is mainly due to grown production volumes and server room capacity increase -
in relation to net sales consumption has decreased.
Air emissions
*Nokia's former Networks business group is included in Nokia figures during Jan-March 2007 and from April on Networks
figures are part Nokia Siemens Networks data. The year 2007 figures are thus not directly comparable with previous years.
Nokia data collection coverage in 2007 was 91% of all square meters managed by Nokia, including all production sites and
other sites greater than 3000 sqm. (Coverage in previous years has been: 90 % in 2006, 88 % in 2005, 87% in 2004)
**Direct CO2 emissions (Scope 1 emissions) include emissions from gas and oil usage in Nokia facilities. Year 2007
emissions are calculated by a WRI/WBCSD GHG Protocol Initiative calculation tool: "Calculation Tool for Direct Emissions
from Stationary Combustion, version 3.1" The effect of greenhouse gases CH4 and N2O produced during burning process
have been included in CO2 emissions. In 2006 and previous years direct emissions have been calculated with values taken
from publication of Technical Research Centre of Finland. WRI/WBCSD model gives around 5% smaller emissions. In
addition to direct CO2 emissions also HFC (Hydro-Fluoro-Carbon) emissions are part of Scope 1 emissions. HFCs are
refrigerants and emissions are minor fugitive emissions from facilities' cooling systems.
Indirect CO2-emissions (Scope 2 emissions) include emissions from purchased electricity and district heating and cooling.
Emissions are calculated by A WRI/WBCSD GHG Protocol Initiative calculation tool: "Indirect CO2 Emissions from Use Of
Electricity, Calculation worksheets" (years 2003 and 2004) and since then "Indirect CO2 Emissions from the Consumption of
Purchased Electricity, Heat, and/ or Steam". The latest version published in GHG website is always used to calculate new
data: data from previous years has not been updated with new factors. The year 2006 emissions are calculated with tool
worksheet version 1.2 and 2007 with version 2.0.
Year 2004 indirect emissions have been corrected to currently published figures (from 189 640 tonnes) based on unit
conversion failure found in third party audit. Year 2005 emission figure decreased in verification by 1137 tonnes and year
2006 increased by 959 tonnes when using more recent version of emission factors for US data.
Water
*Nokia's former Networks business group is included in Nokia figures during Jan-March 2007 and from April on Networks
figures are part Nokia Siemens Networks data. The year 2007 figures are thus not directly comparable with previous years.
Nokia data collection coverage in 2007 was 91% of all square meters managed by Nokia, including all production sites and
other sites greater than 3000 sqm. (Coverage in previous years has been: 90 % in 2006, 88 % in 2005, 87% in 2004)
Nokia Networks share of water consumption during January March 2007: 55 700 m3.
*** Discharges to water are coming from sanitary waste water and are calculated based on the headcount. BOD5 (Biological
Oxygen Demand for 5 days) measures the amount of oxygen required or consumed for the microbiological decomposition
(oxidation) of organic material in water. TSS means Total Suspended Solids, N stands for Nitrogen and P for Phosphorus.
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Waste
2007 (tonnes) * 2006 (tonnes) 2005 (tonnes) 2004 (tonnes)
All Waste Total 54 790 49 952 35 236 27 072
Solid Waste Total 54 474 49 668 34 612 26 605
Americas 11 681 14 533 8 659 6 133
Asia-Pacific 18 375 10 856 4 666 3 734
Europe & Africa 24 418 24 280 21 287 16 738
Recovery rate % 88 83 82 84
Other Waste Total 316 284 624 467
Americas 126 88 68 70
Asia-Pacific 74 34 19 21
Europe & Africa 116 162 537 376
Recovery rate % 62 62 79 71
*Nokia's former Networks business group is included in Nokia figures during Jan-March 2007 and from April on Networks
figures are part Nokia Siemens Networks data. (add link) The year 2007 figures are thus not directly comparable with
previous years.
Nokia data collection coverage in 2007 was 91% of all square meters managed by Nokia, including all production sites and
other sites greater than 3000 sqm. (Coverage in previous years has been: 90 % in 2006, 88 % in 2005, 87% in 2004)
Nokia Networks share of above figures during January March 2007: Total waste 2780 tonnes.
Even if the total amount of solid waste has increased, Nokia has managed to keep a good level in terms of waste utilization
%. In general the total waste amount has increased due to the changes and increase in production.
Other waste includes fractions that are considered separate from solid waste streams because of their special nature. In
2006 waste categorization was changed a bit and hence part of waste previously reported under Other Waste, is now
reported under Solid Waste. That explains the change in figures between 2005 and 2006.
Emissions of Ozone Depleting Substances (ODS)
2007 (kg)* 2006 (kg) 2005 (kg) 2004 (kg)
Ozone Depleting Potential (ODP), Total 105 326 101 139
*Nokia's former Networks business group is included in Nokia figures during Jan-March 2007 and from April on Networks
figures are part Nokia Siemens Networks data. The year 2007 figures are thus not directly comparable with previous years.
Nokia data collection coverage in 2007 was 91% of all square meters managed by Nokia, including all production sites and
other sites greater than 3000 sqm. (Coverage in previous years has been: 90 % in 2006, 88 % in 2005, 87% in 2004)
Nokia uses no ODS in its products or production. The reported ODS figures are due to ODS contained in cooling systems in
facilities. ODP (Ozone Depleting Potential) = emission in kg of CFC-11 equivalent.
Environmental data in relation to net sales
2007 * 2006 2005 2004
Net sales (EURm) 39 388 41 121 34 191 29 267
Energy consumption (GJ/EURm) 61 74 85 95
Indirect CO2 emissions (tonnes/EURm) 5.66 8.00 8.21 8.63
Direct CO2 emissions (tonnes/EURm) 0.31 0.38 0.43 0.50
Water consumption (m3/EURm) 31 33 35 44
Solid Waste (tonnes/EURm) 1.38 1.21 1.01 0.91
Total Waste (tonnes/EURm) 1.39 1.21 1.03 0.92
Use of ODS (ODP kg/EURm) 0.003 0.008 0.003 0.005
* Year 2007 Net sales includes total net sales from Mobile Phones, Multimedia and Enterprise Solutions business groups +
Networks net sales from first quarter.
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GHG methodology
Nokia's approach to measuring greenhouse gas emissions follows the Greenhouse Gas (GHG) Protocol
(www.ghgprotocol.org) developed by the World Resources Institute and the World Business Council for Sustainable
Development. We are further developing our data collection procedures in 2008. Below are listed some key items of the
Nokia GHG methodology.
1. Scope
Greenhouse Gases- GHG Protocol covers six gas types. Out of these six, carbon dioxide and HFC (Hydrofluorocarbons)
used for refrigerants are relevant for us. Other greenhouse gases such as methane and nitrous oxides are not applicable as
such, although the calculation of CO2-emissions from fuel burning takes into account the small portion of methane and
nitrous oxide composed in the burning process.
Organizational Boundaries - Nokia uses the “operational control― approach, which means we include entities based
on whether we can introduce and implement operating policies rather than on the basis of financial control. In the first
operating year of Nokia Siemens Networks in 2007 we calculated and reported our GHG emissions separately from Nokia
and Nokia Siemens Networks, but according to the same methodology.
Operational Boundaries - GHG Protocol defines three scopes of CO2-emissions: Scope 1 (Direct emissions, from sources
owned or controlled by the company), Scope 2 (Indirect emissions, from the consumption of purchased electricity, heat,
and/or steam) and Scope 3 (Indirect emissions, as a consequence of the activities of the company, but from sources not
owned or controlled by the company).
We report currently externally Scope 1 and Scope 2 emissions. In addition, we have set public goals (add link to Goals-
section of CR-report) for the most important Scope 3 emission sources: chargers, suppliers and service providers as well as
for commuting and business travel.
Our Scope 1 emissions include emissions from oil and gas usage in our facilities and hydrofluorocarbon (HFC) fugitive
emissions during the use of refrigeration and air conditioning equipment. Scope 2 emissions include emissions from
purchased electricity and district heating as well as from district cooling available in some European countries.
Facility coverage -Our Scope 1 and Scope 2 data consists of data from buildings larger than 3,000 m2, which covers
approximately 90% of total Nokia area. Major portion of the data is based on purchase records or meter readings. In some
cases readings are not available (e.g. leasing of office space in a shared building). In those cases we estimate energy
consumption using actual data for the whole building. In rare cases, if even building-specific consumption data is not
available, we may estimate a building's energy consumption using actual data from similar buildings owned by the company.
2. Measurement
Greenhouse gas measurement is defined by the activity data, covering the quantity of energy used, and the emission
factors defining the amount of GHGs for each energy type. Activity data is based on actual fuel use wherever possible.
Our GHG measurement from years 2003-2006 were verified by third party in autumn 2007 and verifications will continue on
annual basis.
Direct emissions: Our calculation coefficients for direct CO2 emissions during 2003-2006 were based on the publication
made by Technical Research Centre of Finland (VTT). Year 2007 emissions are calculated according to GHG Protocol tool
for stationary combustion.
Indirect emissions: Since the beginning of CO2 reporting, we have used GHG Protocol calculation tool for purchased
electricity, heat and/or steam. This includes emission factors based on national and power pool averages published in the
GHG Protocol tool. Our green energy acquisition reduces the emission factor to zero for the share of electricity that has
been produced with renewables.
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The study identified Nokia's footprint, opportunities and recommendations in different areas of the ecological footprint (see
figure below). The study came up with new ideas, but also confirmed we have been pursuing the right environmental actions.
Ideas from the study ranged from setting all computers to double-sided printing to serving more vegetarian and vegan
options in the staff canteen.
As a result of the study, the Nokia environmental team is in the process of:
selecting and implementing quick actions such as arranging communication sessions, optimizing waste handling, using
recycled paper, and setting all computers to double-sided printing
defining intermediate and long-term actions, some of which may not be possible to implement in existing factories, but
will be taken into account when planning new ones.
contacting suppliers and collaborators to influence them to reduce the quantity of non-reusable packaging, increase
energy efficiency of process and IT equipment, and to optimize freight transport.
All actions will be implemented globally (when relevant and possible) and followed up as part of the EMS process.
Environmental management
Environmental management system
We believe that environmental management has to be fully incorporated in our business processes. Environmental issues
are everyone's responsibility at Nokia and an integral part of managing our business because they are related to all we do.
Our environmental work is based on global policies and standards.
Nokia's environmental network acts as a virtual team across the organization and is led by the Vice President and Head of
Environmental Affairs at Nokia. Group-wide environmental strategy, targets and priorities are developed and agreed by the
Nokia Environmental Management Team (NEMT) representing all relevant Nokia units. Key issues prepared by NEMT are
approved by the Nokia Environmental Steering Group which in 2007 had a management representative from each Business
Group and Horizontal Group and some Corporate Functions in Nokia, and was chaired by a Group Executive Board (GEB)
Member, the Executive Vice President, Corporate Relations and Responsibility. Major issues are escalated to the GEB if
needed.
We use Environmental Management Systems (EMS) and the ISO 14001 standard to control and manage the environmental
aspects of our production and large offices. All Nokia production sites have ISO 14001 certified EMS. We also require this of
our main contract manufacturers and EMS is one of our supplier requirements. We have also implemented an internally
verified EMS in our large offices and R&D sites.
The goal of the Nokia EMS is to improve our environmental performance, focusing on:
Energy consumption
Water consumption
Air emissions
Ozone-depleting substances
Waste management
Packaging
Actions based on audit findings from 2006 have been followed up and improved. The main environmental issues that arose
during 2007 were in one factory only. They were concerned with having chemical security data sheets available in English
as well as the local language, checking compliance with legal and other requirements in the activities and processes
themselves, not only in documentation, finding final products in the unready material cart, and ensuring proper waste
handling. These will all be followed up during 2008.
We believe that minimizing our environmental impacts requires continuous improvement, so a team of people has been set
up to share best practices and to follow up global environmental targets. It includes people responsible for EMS from
manufacturing sites, and a representative from offices sites who is responsible for EMS.
In 2008, we will begin integrating the EMS into our quality management system. The first step will be to agree harmonized
targets including global limits for waste produced and energy consumed per phone.
Regulatory compliance
Global environmental forums, held twice a year, bring together senior management and employees to engage in open
dialogue around Nokia's environmental strategic directions and activities. These are supported by area forums, focusing on
environmental issues from a regional perspective.
A series of environmental virtual information sessions covering a wide range of topics related to Nokia's environmental work
are organized as online teleconferences, making it possible to join from anywhere in the word. Presented by both internal
and external experts, nine environmental virtual information sessions were held in 2007.
Environmental road shows are held regularly at Nokia offices and production sites throughout all regions. Helping to
increase environmental awareness, the road shows focus on environmental issues at both a Nokia-level as well as a site
specific-level, and provide tips for sustainable choices in people's private lives as well.
Many of Nokia's regular management training programs include environmental issues. In addition, there are management
training workshops on business cases with an environmental focus, and seminars covering relevant and topical
environmental issues are arranged with WWF, the global conservation organization, as part of the Nokia/WWF partnership.
Connect to Protect, another example of a joint activity with WWF, is an internal web-based learning platform. It helps to
raise environmental awareness among Nokia employees and to provide guidance on adopting an environmentally friendly
lifestyle both at home and at work.
There are many environmental awareness programs running in Nokia factories. One of the largest is the Nokia
Environmental Ambassadors Club in China which has attracted over 1000 Nokia employees to work for environment in their
spare time. More than 5400 hours have been contributed by the club's volunteers in 2007, for example, planting trees with
neighboring suppliers, providing environmental education to Nokia Hope Schools in 10 cities in remote areas, and setting up
battery recycling bins and environmental posters in Dongguan city center with other associations.
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The vision of the Nokia Telecom SEZ is to be an environmental role model. To make this vision a reality Nokia set up the
Nokia SEZ Environmental Team (NSET) in December 2006, including environmental managers from all seven companies in
the Park as well as Nokia. To start with each supplier company was required by Nokia to carry out an Environmental Impact
Assessment, even though this was a legal requirement for only one of the supplier companies. Following the assessments,
each company developed an environmental plan which was approved by Nokia's environmental manager. The
implementation of these environmental plans is monitored through audits carried by the Park environmental manager.
NSET's key role is to manage environmental issues across the park companies, co-create environmental solutions, share
information and best practice among the companies. This involves identifying environmental risks, developing common
action, key indicators and reporting. The team also liaises with the authorities and with other local industries on
environmental issues.
Setting up waste management solutions was the first priority due to lack of adequate recycling infrastructure. The law also
prohibits the transport of certain hazardous waste across state boundaries and out of the country for management.
The Nokia Telecom SEZ has adopted a zero water discharge approach. No industrial wastewater is discharged from any of
the park companies. The companies recycle any industrial waste-water that they generate. Domestic wastewater is treated
in a common sewage treatment plant and recycled for use in flushing and gardening. Rainwater is also collected in a pond
in the park for reuse. Throughout 2007 we maintained water consumption below our target of 40 liters per person per day.
Goals
As a part of Nokia's Climate Strategy, we have set goals to reduce energy consumption and CO2 emissions in key areas of
the business. Those marked [V] require external verification of performance. We have not set an overall target for all CO2
reductions related to Nokia products and operations because the direct impacts which are under our control are a small part
of our overall impact. Most of the CO2 emissions take place either in component manufacturing by our suppliers or in the
use phase of our products.
Chargers
Reduce the average charger's no-load power consumption from 2006 level by 50% by the end of 2010 (V).
By the end of 2008, add reminders in all new mobile devices about unplugging the charger once the phone has been
fully charged.
Reduce commuting by private cars by increasing the amount of regular teleworking sixfold from the 2006 level by the
year 2010 and by introducing commuting benefits packages to promote the use of public transport.
Reduce business travel by implementing a comprehensive range of video conferencing facilities.
Offset business travel C02 emissions with an external partner which offers projects approved as "Gold Standard"
offset schemes.
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Performance
Indexes
Nokia provides two separate indexes:
The report highlights Nokia's performance in the areas where business practices most affect society and the environment. It
covers the key ethical, socio-economic and environmental areas we believe are most relevant to our business and our
stakeholders.
On April 1, 2007, Nokia's Networks business group was combined with Siemens AG's carrier-related operations for fixed
and mobile networks to form Nokia Siemens Networks, a company jointly owned by Nokia and Siemens and consolidated
by Nokia. Accordingly, the numerical data regarding Nokia Group and Nokia Siemens Networks for the year 2007 are not
directly comparable to numerical data for previous years. Please see the Nokia Siemens Networks CR Report for
information on its CR activities.
This report is available only online and can be downloaded in a way that matches a reader's specific interests. Readers can
create their own personal report containing only the topics they want to read.
Further details, background information on our approach and a history of Nokia's CR activities can be found on the
corporate pages of Nokia's website. More detailed country information on specific activities relevant to corporate
responsibility is included in Nokia's CR map.
Some of the highlights of our CR Report 2007 are included in our corporate brochure About Nokia, published in May 2008.
Previous CR reports can be found on the company's CR website.
Details about Nokia's financial performance are published in quarterly results releases, the annual report on Form 20-F, and
Nokia's annual accounts. All these can also be viewed on the corporate website.
We welcome your views on our activities and our performance. Please contact the Nokia CSR team at .
[email protected]