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    Pooja Das: Lead Generation Specialist

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    Pooja Das: Lead Generation Specialist

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    Pooja Das: Lead Generation Specialist

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    of 3

    POOJA DAS

    Lead Generation Specialist


    Phone: 8850428445 Email: [email protected]
    CAREER SUMMARY:
    Experienced professional with a robust background in market research, sales strategy, and client
    relationship management across diverse global markets, including EMEA, NAM, LATAM, and
    APAC regions. Proven expertise in identifying market trends, generating leads, building sales
    pipelines, and closing deals. Adept at collaborating with cross-functional teams to align strategies
    and drive business growth.
    WORK EXPERIENCE:

    Spendkey - Lead Generation Specialist


    Nov 2023 - Present · 8 mos
    Conduct in-depth market research to identify potential clients and market trends in the
    EMEA (Europe, Middle East, and Africa), NAM (North America), LATAM (Latin America),
    and APAC (Asia-Pacific).
    Monitor and evaluate industry trends and customer drivers, and meet regularly with
    managers and stakeholders to discuss strategy.
    Connect with potential clients via phone calls, emails, LinkedIn, and other communication
    channels. Effectively communicate the value proposition of the company's products or
    services, establishing initial contact with prospects.
    Develop and implement comprehensive outbound sales and business development
    strategy, sales processes, structure, and best practices across the company.
    Manages lead flow, checks new prospects for fit and potential, reviews the accuracy of
    included information, performs research and analysis to find additional people and data,
    works to track down accurate and up-to-date contact information, collates all of this in
    customer relationship management (CRM), and documents the work in writing according
    to our standardized process and operating procedures.
    Provide support for deal structuring and pricing through business-value analysis, and
    negotiate prices for proactive bids and proposals.
    Identify trends and customer requirements, constructing a sales pipeline aligned with
    short-term, medium-term, and long-term targets.
    Participate in coordinating and executing marketing strategies, and accomplish strategic
    objectives.

    FBP International - Senior BDA


    Mar 2023 - Present · 1 yr 4 mos

    Develop and execute comprehensive prospecting strategies to identify and engage


    potential clients and partners in the EMEA and APAC regions.
    Conduct market research to understand industry trends, competitive landscape, and
    potential opportunities for business expansion.
    Implement lead generation initiatives to build a robust pipeline of qualified opportunities
    through various channels, including cold outreach, networking events, and partnerships.
    Cultivate and nurture relationships with key stakeholders, decision-makers, and industry
    influencers to enhance the company's presence and reputation in target markets.
    Manage the end-to-end sales pipeline, ensuring timely progression of leads through the
    various stages of the sales cycle.
    Work closely with cross-functional teams, including Marketing, Sales, and Product, to align
    strategies and ensure seamless execution of business development initiatives.
    Conduct effective presentations and engage in consultative selling to understand client
    needs, propose tailored solutions, and close deals.
    Establish and track key performance indicators (KPIs) to measure the success of
    prospecting and pipeline operations, providing regular updates and insights to leadership.

    RISE WPU - Senior Business Development Executive


    Aug 2021 - Jan 2023 · 1 yr 6 mos

    Conduct extensive market research to identify potential clients, industry trends, and
    competitive landscapes in NAM, ANZ and Middle East markets.
    Build a robust pipeline of potential clients and opportunities by identifying and qualifying
    prospects.
    Establish and nurture strong relationships with key decision-makers and stakeholders
    within target organizations.
    Work closely with product or service teams to tailor offerings to meet the unique
    requirements of clients in the NAM and Middle East markets.
    Develop and execute a comprehensive sales strategy that aligns with the company's goals
    and objectives for NAM and Middle East regions.
    Continuously seek ways to increase revenue streams by cross-selling, upselling, and
    maximizing customer lifetime value.

    Cloudaeon Pvt. Ltd. - Business Development Executive


    Sep 2020 - Aug 2021 · 1 yr

    Conduct thorough market research to identify potential clients and market trends in NAM
    and APAC. This includes understanding the IT services landscape, competitor analysis, and
    staying updated on industry developments.
    Generate leads through various channels such as cold calling, email marketing, networking,
    and attending industry events. Identify and qualify potential clients who have a genuine
    need of IT services.
    Develop and implement a sales strategy for NAM and APAC regions, considering the
    unique market dynamics and cultural differences. This may involve setting sales targets,
    creating sales presentations, and pitching proposals effectively.
    Build and maintain strong relationships with existing and potential clients. Understand
    their business needs, challenges, and objectives. Provide tailored solutions and be a
    trusted advisor.
    Engage in negotiations with clients to reach mutually beneficial agreements. Close deals by
    addressing objections and concerns effectively. Ensure that contracts and agreements
    meet legal and compliance requirements.
    Explore opportunities to expand the company's presence in NAM and APAC. This include
    identifying new market segments, partnerships, or strategic alliances to increase market
    share and revenue
    Godrej Properties Limited - Sales Development Representative
    May 2019 - Oct 2019 · 6 mos

    identifying client needs, building relationships, and fostering partnerships to drive revenue
    growth.
    Collaborating with other senior management to formulate strategy.
    Effective communicator with a strong ability to collaborate across departments to meet
    organizational goals and enhance patient care.

    EDUCATION:

    MITSOM | MIT School of Management


    Master of Business Administration - MBA

    Sinhgad Institute Of Management


    Bachelor of Business Administration - BBA

    SKILLS:

    Customer Relationship Management Outbound Sales Product Development Lead Generation Cold
    Calling & Emailing Customer Engagement Sales Management Business-to-Business (B2B)
    Product Knowledge Data Protection Compliance KPI Implementation Sales Pipeline Development

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