Public Cloud? Private Cloud? What Is TH Diff ? The Difference?

Public cloud? Private cloud? What is the diff th difference? ?
Prepared for: Business/Person/Event Name Date: October 5th 6th, 2010
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2010 RACKSPACE LEADERSHIP SUMMIT OCTOBER 5-6, 2010 SAN ANTONIO, TEXAS
Agenda
What is Driving IT to a New Approach? What is Cloud Computing/ Cloud Delivery Models Cloud Computing Application/Workload Analysis Best Practices
IT Infrastructure and Operations Challenges
Complexity Heightened Expectations p Cost Pressure
Too many technologies, tasks, and tools Ever expanding data
Services, and infrastructure, on demand Infinite scalability
Free consumer services Public cloud providers offering Virtual Machines at 1/10th the cost of internal IT
Complexity also prevents driving economies of scale
Hundreds of unique tools Scores of unique IT skill-sets skill-sets Dozens of unique processes
Traditional Capacity Planning Wasteful Overprovisioning vs. Risk

Infrastructu ure
SLA Impact
Large Capital Expenditure

Growth Mode eling
Opportunity y Cost
Predicted Demand Traditional Hardware Actual Demand
Forecasting Time
Cost Structure of IT Infrastructure
Cloud Computing Economics

Traditional IT Cloud Computing
Compute Cost: $ p $0.015/hr
Whats Driving IT to a New Approach?
Market Forces Th E The Economy
Business Forces Defer and avoid costs
Anytime, anywhere IT
CLOUD
COMPUTING
Fix the IT bottleneck Map supply and demand more effectively ff ti l De-capitalize IT Automate Operations
IT as strategic enabler
Agenda
10
Cloud Computing: Rackspaces working definition and characteristics

A style of computing where dynamically scalable and often virtualized resources are provided as a service.
3 Broad Categories of Services B S
- Unlimited processing and storage - Abstracted/pooled resources - Elastic: scale up or down - On demand, Self-service - Hi hl automated Highly t t d - Consumption-based billing
3 2 1
Applications (SaaS)
App. Infra. (PaaS)
System Infra. ( y (IaaS) )
Cloud Delivery Models: Public vs. Private

On-premise Private Off-premise Private
Com mpany A
Public
Com mpany B
Pro ovider X
Company A
Company B
Company A
Company B
Hybrid
Proprietary Private Cloud Private Cloud Public Cloud
Implementing a Cloud Service HW, SW, Data Centers Manage the implementation May be outsourced or delivered as a managed service
Consuming a cloud service No hardware, SW or Data Centers Manage the service May use partner to facilitate use of or add value to the service
U User Z
Potential Benefits and Concerns
Private
Cloud
Public
Cloud
Control over security, data, availability Investment protection Legacy integration
Minimal capital requirements, no upfront risk/commitments Agility Efficiencies of vast scale
CapEx still required Limited Agility
Less control over Security Regulatory concerns
13
Cloud Delivery Models: Hybrid Cloud
Public Cloud
Accessible over the internet for general consumption
Multi-tenant the ability to y process the needs of multiple users with shared resources in a dynamic and transparent fashion Elastic and Scalable resources can expand and contract as needed Metered/Rented some manner of pay for only what you use Self-Provisioned self check-in at least to some degree Internet based accessible g gy, using internet technology, usually over the public Internet
Private Cloud
Operated solely for an organization, typically within the firewall: - Low cost of ownership - Great control over security, compliance, and QoS - Easier integration - Support existing applications
Hybrid Cloud Combining the best of Public and Private Clouds for maximum agility, elasticity and security, at minimum cost
14
Open vs. Proprietary Cloud Solutions
+ Closed & Proprietary + Vertically Integrated + Locking
+ Open & Industry Standard + Interoperability + Choice
15
Agenda
16
Why Move Application to Cloud

Elasticity resources can be provisioned and de-provisioned in real time to meet workload demands Utility resource usage is provided on a pay as you go basis, as opposed to the traditional approach of incurring the upfront capital expenses and ongoing operational expenses, even if the resources are under-utilized Ubiquity services from the cloud are available from the world-wide web, enabling user interfaces that go beyond traditional workstations and include cell phones and other appliances
17
Which Cloud is Right for Your Application

This is relative, not definitive positioning
Cloud Cl d
HIGH
Mail and Collaboration Document Management a cas Financials and Planning
Traditional T d l Private Cloud P i t Cl diti
Traditional T diti l
Conventional b i ti C i l business applications with: Patient Data
Security S it Requirements
Analytics and Reporting Web
Employee Info Financial Info Customer Info Government DR
Mission Critical/ OLTP
Software S ft Development/ Test
LOW Routine and Routine Elastic Applications Applications Business Business & Data Applications Sensitive Applications Critical & Complex Critical Applications Applications
Source and Govern Services That Result in the Right Business Outcome o ga a o IT organization
Cloud Services
Business outcomes
Accelerate growth Lower costs t Mitigate risk
Hosted, managed services
Service Sourced
Service portfolio
Service Delivered
Internal services
Perspective on the IT service supply chain
19
Consuming Cloud Computing Services

Benefits
Capability & capacity on demand Reduced operational complexity & cost R d d ti l l it t Variable operational cost models Leverage provider innovation & new solutions Security, regulatory/compliance Lack of transparency & control Technical issues & service assurance Not always the least expensive approach
Challenges
Business Impact Analysis

High & Clear
Variable/volatile workloads, rapid provision/change Dev. & test, RAD for opportunistic applications, web applications, selected SaaS, simple HPC
Low or Uncerta ain
Mainstream Use Cases
Benefit
Consider Private
Embrace Public
Avoid High or Unmanageable
Experiment
Best Practices
Start with a business impact analysis Establish governance policies Leverage existing sourcing models Develop contingency plans upfront
Low & Manageable
Challenges
20
Wrap Up
Cloud computing has quickly emerged as one of the top new technologies in the IT industry A structured approach based on workload analysis is recommended to determine the appropriate applications for the cloud There is tremendous value in moving the right applications to the cloud Chose an Open architecture cloud provider that can best meet the needs of your business
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Public cloud? Private cloud? What is the diff th difference? ?

Prepared for: Business/Person/Event Name Date: October 5th 6th, 2010

IT Infrastructure and Operations Challenges

Complexity Heightened Expectations p Cost Pressure

Too many technologies, tasks, and tools Ever expanding data

Services, and infrastructure, on demand Infinite scalability

Complexity also prevents driving economies of scale

Traditional Capacity Planning Wasteful Overprovisioning vs. Risk

Large Capital Expenditure

Predicted Demand Traditional Hardware Actual Demand

Cost Structure of IT Infrastructure

Cloud Computing Economics

Compute Cost: $ p $0.015/hr

Whats Driving IT to a New Approach?

Market Forces Th E The Economy

Business Forces Defer and avoid costs

Cloud Computing: Rackspaces working definition and characteristics

3 Broad Categories of Services B S

App. Infra. (PaaS)

System Infra. ( y (IaaS) )

Cloud Delivery Models: Public vs. Private

Potential Benefits and Concerns

Control over security, data, availability Investment protection Legacy integration

Minimal capital requirements, no upfront risk/commitments Agility Efficiencies of vast scale

CapEx still required Limited Agility

Less control over Security Regulatory concerns

Cloud Delivery Models: Hybrid Cloud

Open vs. Proprietary Cloud Solutions

+ Closed & Proprietary + Vertically Integrated + Locking

+ Open & Industry Standard + Interoperability + Choice

Why Move Application to Cloud

Which Cloud is Right for Your Application

Traditional T d l Private Cloud P i t Cl diti

Conventional b i ti C i l business applications with: Patient Data

Analytics and Reporting Web

Employee Info Financial Info Customer Info Government DR

Mission Critical/ OLTP

Software S ft Development/ Test

Hosted, managed services

Perspective on the IT service supply chain

Consuming Cloud Computing Services

Business Impact Analysis

Low or Uncerta ain

Mainstream Use Cases

Avoid High or Unmanageable

Low & Manageable

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