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and Process of
Communication
Communication is a process of sharing and conveying messages or
information from one person to another within and across channels,
contexts, media, and cultures (McCornack, 2014).
Nature of Communication
Functions of Communication
At any point of the communication process, noise may take place and
hinder the flow of communication process.
The Elements in The Process of Communication
Sender
The sender is the one who initiates the message that needs to be
transmitted. He sends the message that may be in different forms
such as pictures, symbols, postures, gestures, or even just a smile.
After generating the idea, he sends it in such a manner that can be
understood clearly by the receiver.
Message
Message refers to the information intended to be communicated by
words as in speech, letters, pictures, or symbols. It can be verbal or
non-verbal. It is the content the sender wants to convey to the
receiver.
Encoding
It is the process of expressing the idea into appropriate medium. It
may be verbal or non-verbal. The sender may put the message into a
series of symbols, words, pictures or gestures.
Channel
It refers the medium or passage through which encoded message is
passed to the receiver. It may be transmitted through face-to-face
communication, telephone, radio, television, memorandum, or
computer.
Receiver
Receiver refers to whom the message is meant for. He plays a
significant role in the communication process like the sender. He
needs to comprehend the message sent. His translation of the
message received depends on his/her knowledge of the subject
matter of the message, experience, and relationship with the sender.
Decoding
It means translating the encoded message into a language that can
be understood by the receiver. After receiving the message, the
receiver interprets it and tries to understand it.
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