Website Redesign & SEO Proposal For Catalyst

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Proposal For

Website Redesign &


Develoment For
Catalyst

Social Digital Wings


[email protected]
+91 8208452720
About us

At Social Digital Wings, we are not just a Best Digital Marketing Agency; we are
your partners in soaring towards unparalleled online success. In today’s
fast-paced digital landscape, having a strong and strategic online presence is
essential, and that’s where we come in.

Vision Mission
Our vision is to help businesses succeed online Our mission is to work closely with businesses,
by providing them with smart digital marketing offering them tailored digital marketing s
solutions that drive growth and build lasting trategies and support to achieve their goals
connections with our clients. effectively and exceed their expectations.

Our approach / Process

Discovery and
Research
Content
Creation

Planning

Testing
Design &
Development
Post-Launch
Support
SEO Proposal for Catalyst: Social Digital Wings

Introduction

Social Digital Wings is excited to propose a comprehensive SEO and website


optimization
strategy for Catalyst, a leading SaaS-based talent management solution. We
understand the
importance of a strong online presence in today's competitive market and
believe our
expertise can significantly improve Catalyst's visibility

Why invest in SEO

In the world where everything is online, SEO is not a nice addition to your
business - it’s a must. SEO influences almost every aspect of your business
from boosting web traffic and visibility to building your brand and generating
high quality leads. Here are just a few reasons why implementing SEO in your
business is a decision you’ll hardly ever regret

SALES
96% of Businesses all over the world are online and admit that search
engines influence their purchasing decisions a lot.

TRAFFIC
Organic search drives almost 95% of all traffic

VISIBILITY
On average, content optimization increases brand visibility by 70%

LEADS
57% of B2B marketers confirmed that SEO has a massive impact on
lead generation

COST-EFFECTIVENESS
SEO is a lot more effective and cost-efficient than traditional marketing

AWARENESS
50% of searchers who have already seen your company in the search
results will click on i
There are now thousands of people searching for your business -
just let Social Digital Wings help them find you

Current Website Analysis

Based on our initial review of Catalyst's website


(https://www.catalyst-phiedge.com), we identified some areas for improvement:

Content Optimization:

The website content could be more engaging and informative


for potential clients. Optimizing the content with relevant keywords will improve
search engine ranking and user experience.

Website Structure:

The website structure can be improved for better navigation and


user experience. This will make it easier for visitors to find the information they
need about Catalyst's features and benefits.

Technical SEO:

Technical aspects like website speed and mobile responsiveness can be further
optimized to ensure a seamless user experience.

Our SEO and Website Optimization Approach

We propose a data-driven approach that combines website optimization with a


comprehensive SEO strategy to achieve the following:

Increased Organic Traffic: By optimizing your website and implementing an


effective SEO strategy, we aim to improve your ranking in search engine results
for relevant keywords related to talent management solutions. This will drive
more qualified traffic to your website.

Enhanced User Experience: We will focus on creating a user-friendly website


with clear navigation, engaging content, and a responsive design that adapts
perfectly to all devices (desktops, tablets, phones).

Improved Lead Generation: We will incorporate clear calls to action (CTAs) and
strategically placed contact forms to capture leads from potential clients seek-
ing talent management solutions.
Our SEO Services Include:

Keyword Research: We will conduct in-depth research to identify the most


relevant keywords used by HR professionals and businesses searching for talent
management solutions.

On-Page Optimization: We will optimize your website content, meta


descriptions, and title tags with targeted keywords to improve search
engine ranking.

Content Marketing: We will create informative and engaging content that


showcases Catalyst's features and benefits, attracting potential clients and
establishing Catalyst as a thought leader in the talent management industry.

Technical SEO Audit: We will conduct a technical SEO audit to identify and
address any technical issues affecting your website's performance in search
engines.

Backlink Building: We will implement a white-hat backlink building strategy to


acquire high-quality backlinks from relevant websites, improving your website's
authority and ranking.

Ongoing Performance Monitoring: We will closely monitor your website traffic,


search engine rankings, and lead generation through analytics to track progress
and optimize our strategy for continuous improvement.

Benefits of Working with Social Digital Wings

Increased Organic Traffic & Leads: Our SEO and website optimization efforts
will drive more qualified leads to your website, translating into increased sales
opportunities for Catalyst.

Improved Brand Awareness & Credibility: A well-optimized website with


informative content establishes Catalyst as a leading provider of talent manage-
ment solutions, boosting brand awareness and credibility.

Cost-Effective Marketing Solution: SEO is a cost-effective marketing strategy


that delivers long-term results compared to traditional advertising methods.

Experienced SEO Team: Our team of SEO specialists has a proven track record
of success in helping businesses like yours achieve significant online growth.
Pricing Estimates

Service Price Price


Website Redesign 24,000 Total
Total Rs. 24,000/

Service Price Price


10-15 Keywords
Website Audit
Content Optimization
Technical Optimization
Link Building
Google My Business Optimization
Content Gap Analysis
Content Strategy

Total 6,000/-* Per month(Tentative)


*Pricing depends on keywords

Sample Projects Timeline Price


Initial Website Analysis + Competition Research 2 Days
Keyword Research + Content Optimization 4 Days
Website Audit 2 Day
Technical Optimization 1 Week
Link Building Campaign 2-3 Week
Content Strategy Ongoing
SEO Optimisation Ongoing
Next Steps

We invite you to schedule a consultation to discuss your specific goals for


Catalyst's online presence. We will tailor a detailed SEO and website optimization
plan that aligns with your budget and helps you achieve your business objectives.
We look forward to partnering with you to help Catalyst reach its full potential
in the online marketplace.

Social Digital Wings


[email protected]
+91 8208452720
Office No.01, 1st Floor, Nakshatra Apartments,
Pan Card Club Rd, near Krishna Medical, Baner,
Pune, Maharashtra 411045

***************************************************************************

Thank You..!

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