JP SEO

SERVICES

PORTFOLIO OF

JUSTINE POBLETE
SEO SPECIALIST
Your search stops with me.

https://calendly.com/justineseo/30min
[email protected]

More Info
https://www.linkedin.com/in/justine-poblete-seo/

https://sites.google.com/view/
justineseo/home
 JP SEO
SERVICES

HI, I'M JUSTINE!

THE SEO SPECIALIST YOU NEED.
I get it. You're looking for someone that could help you
in SEO but you don't know where to look and who to
trust. You want someone that's reliable, can show you
results, and at the same time loves what he's doing.

That's where I come in.

I provide SEO Solutions to local and international

businesses. I specialized in On-page SEO, Technical
SEO, and being the person you could rely on!

BOOK A CALL WITH ME

[email protected]
 SERVICES:

GMB AUDIT WEBSITE AUDIT ON PAGE SEO TECHNICAL SEO

I will analyze your GMB This audit is for local I will ensure that your I will ensure that your
and find out what could be businesses that want to pages especially the website is easy to
harming your current improve their current important ones are well navigate and is free of
performance including website and increase optimized and can easily be any technical issues that
duplicate listings, NAP traffic. I recommend this crawlable to Google. prevent it from being
errors, and local ranking service to businesses who understood and ranked
identifiers that exist are struggling to get by search engines.
outside of your GMB enough local traffic and
profile. Action plan is also needs direction and
included. guidance on what to do
next.
BOOK A CALL WITH ME
 MY PROCESS

GROWTH
OPTIMIZATION Patience and correct
This is where the implementation of SEO
implementation of the SEO strategies will boost the
RESEARCH & AUDIT growth of your business in
plans and strategies
From competitor and devised in the research and the long run
ONBOARDING & SETUP keyword research to audit stage will begin.
website audit and planning,
The scope of work is this is where the SEO
defined together & setting foundation of your business
up tools for Metrics like will begin.
Google Analytics, Search
Console and GMB.

BOOK A CALL WITH ME

 SEO CERTIFICATIONS AND
TRAININGS

SEO Foundations - Linkedin Increase SEO Traffic with Wordpress -

SEO Fundamentals By All White Hat SEO Coursera
SEO Certified by Hubspot Getting Started in Google Analytics -
SEO Writing Master Class By Surfer Coursera
Google SEO Fundamentals - University of Semrush for Digital Agencies Certification
California Davis Technical SEO Exam By Semrush
Advanced Content & Social tactics to Local SEO Exam By Semrush
optimize SEO - UC Davis Semrush SEO Toolkit Exam
Introduction to Google SEO - UC Davis Optimizing UberSuggest - Coursera
Optimizing a Website for Search - UC Davis How To Perform Local SEO Audits For Multi -
Google Analytics with Beginners - Google Location Businesses - Brightlocal
Google Analytics Individual Qualification - How To Master Local Keyword Research -
Google Brightlocal
Google My Business Management 101

BOOK A CALL WITH ME

WHAT I DO AS AN SEO SPECIALIST?
Execute tests, collect and analyze data and Able to use SEO Tools such as: AHRefs, SEMRush,
results, and identify trends and insights in BrightLocal, GSC, GA, GMB and other SEO tools
order to achieve maximum ROI in paid used in the company. In addition to using free
search campaigns SEO Tools where necessary.

Track, report, and analyze website analytics Research and analyze competitor advertising
in relation to SEO. links.

Optimize copy and landing pages for search Work with the Web development team to ensure
engine marketing. SEO best practices are properly implemented on
newly developed code.
Perform ongoing keyword discovery,
expansion, and optimization. Recommend changes to website architecture,
content, linking and execute on-page SEO
Research and implement search engine strategies for all client's business units: metadata
optimization recommendations. optimization, content optimization, keyword
optimization, etc.
[email protected]
WHAT I DO AS AN SEO SPECIALIST?

Conduct SEO technical audits, make Emailing, and calling clients about their
recommendations, and guide the concerns, and updates on their website's SEO.
implementation of those recommendations to
ensure best practices are maintained. Managing and optimizing the Google My
Business Profile of Client(s) to boost local
Listing client(s) businesses in Directory Listing ranking and relevancy of the business.
Websites for citations.
Routinely analyze the SEO performance of all
Track, report, and analyze website analytics and client's business units and develop strategies
KPIs to assess campaign performance. to align performance with business
objectives.

[email protected]
TECHNICAL SEO PORTFOLIO SAMPLE WORK
FIXING AHREFS ERRORS BEFORE & AFTER COMPARISON:

BEFORE: AFTER:

[email protected] BOOK A CALL WITH ME

TECHNICAL SEO PORTFOLIO SAMPLE WORK
FIXING AHREFS ERRORS BEFORE & AFTER COMPARISON:

BEFORE: AFTER:

[email protected] BOOK A CALL WITH ME

Why is Website Health What do I fix when I'm
Score Important? fixing those errors?
Missing H1 and Title Tags
The Health score is a metric to Missing Alt Texts for Images
determine the degree to which a page, Pages that have no Incoming and
or a website overall, is optimized for SEO. Outgoing Links
The higher the score the better. I usually Large Image Sizes (They will hinder
use AHRefs and SEMRush to do website your site's speed if they're too large!)
health score audit to see the errors that I Redirecting 404 Pages to live pages
need to fix in my client's website. Canonical Page Issues
Low Word Count
Long Titles
Missing Meta Descriptions
Noindexing of some pages

[email protected] BOOK A CALL WITH ME

Configuring Robots.txt
Robots.txt instructs crawlers what to
crawl, index and what not to index.
BEFORE:
Adding the sitemap_index.xml to
robots.txt file is an important thing to do
as It provides details of every page on
your website that you want search
engines to discover.
AFTER:
SITEMAP:

[email protected] BOOK A CALL WITH ME

Keyword Research
Doing keyword research first
before proceeding to draft a
content for my client is what I
always do. I often use Google
Ads Keyword Planner and
AHRefs to map my keywords.
Click here to see a sample of my
keyword research.
I CREATE RESULTS
Analyzing my client's competitors and drafting SEO Optimized Contents helped
my client's website rank from 57th Position for decks and fences keyword to 5-
7th position in the first page of different areas in Canada in just two months!

[email protected] BOOK A CALL WITH ME

 Data from Google Search Console:

BEFORE (NOV 1, 2020 - MAY 31, 2021) AFTER (JUNE 1, 2021 - NOV 23, 2021)

This is one of my clients that is in Event Rental Niche in

Canada. Below is the comparison of clicks and impressions
before and after I handled their Website and GMB.
Data from Google Search Console:
This is the graph of my client after I handled their Website and GMB.
An Optimized Website and GMB is the perfect combination for
generating traffic both from the search results and Google Maps.
Ranking Organic Keywords in
Search Results
This client of mine isn't only just dominating the
ranking in Canada anymore but also dominating
the rankings in United States!
 Ranking Organic Keywords in
Search Results

Optimizing the website, Fixing the

errors, Inserting Appropriate Schemas,
and Prioritizing User Experience can
boost your Website's Ranking!
BACKLINKS:
I usually do directory listings
citations for my client's linkbuilding
campaign, especially if they don't
have budget for paid linkbuilding. I
have experience in using brightlocal
for keeping track of my client's
directory listings. I also know how to
do Web 2.0 backlinking, and profile
linkbuilding.
CHECK OUT THE SAMPLE OF MY 6
MONTH SEO PLAN FOR MY CLIENT:
I PROVIDE SEO PLANS TAILORED TO
YOUR WEBSITE'S NEEDS.
Having a well-thought SEO Plan for your
website helps provide hierarchy of task
prioritization, layout how deliverables fit
into the overall strategy and offer the
team a broad understanding of which
area to focus on.

Click here to view the document.

[email protected]
WEBSITE DESIGNING: Optimized Page with Clean Design is what I
BEFORE: AFTER: like the most!
WEBSITE DESIGNING:
BEFORE: AFTER:
 GOOGLE ADS
AHREFS KEYWORD PLANNER

SCREAMING FROG GOOGLE SEARCH

SEO TOOLS THAT I

CONSOLE
GOOGLE SEARCH
MOZ
CAN USE: CONSOLE
PAGE SPEED INSIGHTS &
SCHEMA.ORG GTMETRIX
One tool isn't enough. The more,
the merrier! SEMRUSH TOPICAL RELEVANCE

GOOGLE MY BUSINESS BRIGHTLOCAL

YOAST SEO MICROSOFT CLARITY

GOOGLE ANALYTICS BING WEBMASTER TOOLS

[email protected] BOOK A CALL WITH ME RANKMATH GMB CRUSH

 RECOMMENDATIONS:
"Justine is a great SEO Specialist. He's a flexible guy
and help our team in terms of SEO Strategy. Highly
recommended for clients out there."

"Highly recommended SEO Specialist! Very

goal-driven and create results. Thank you for ROZELLE REMEDIO,
TECHNICAL SEO SPECIALIST &
sharing your knowledge with the team!" WEBSITE DEVELOPER

CAMILLE MARTIN, SEO SPECIALIST

""Justine went above and beyond, and was extremely helpful! He is very
knowledgeable and along with completing the desired task, pointed out
some other improvements we could make. We look forward to working with
him again!"
UPWORK
MARK STOLTZ, KNUULA
 RECOMMENDATIONS:
"He has an excellent knowledge and skills when it
comes to SEO, as he applies all learnings by
executing his on-page SEO strategies, keyword
research, geo-tagging, and other white hat SEO
tactics."

SAMANTHA JASMINE,
SOCIAL MEDIA MARKETER,
COPYWRITER, & CONTENT
CREATOR

[email protected] BOOK A CALL WITH ME

Got Any
Questions?
Feel free to reach out to me at
[email protected]

You may call me at:

09975720914

https://www.linkedin.com/in/justine-
poblete-seo-specialist-7935461ba/