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INTRODUCTION TO
SOCIAL MEDIA
Assignment submitted to
Sir Waqas Mahmood
 QUESTION 1
What you have learned from the documentary?

Answer:
From “The Social Dilemma” I learned several important lessons about people and the effects
of social interaction on people:

1. Algorithmic Manipulation

This document shows how social media platforms are used to use algorithms to target user
content. This personal content creates a bubble so users are only presented with information
that fits their existing beliefs. This can lead to polarization and lack of exposure to different
perspectives.

2. Addictive Design

Social media platforms are designed to be addictive, using notifications and rewards to keep
users engaged. This can lead to overuse and addiction, affecting mental health and wellbeing,
especially among younger users.

3. Privacy concerns

'The Social Dilemma' raises awareness of social media companies' data collection potential
and privacy. Possible misuse of personal information. It raises privacy and surveillance
concerns by explaining how user data can be used for advertising and a variety of purposes.

4. Impact on Mental Health

This document discusses the impact of relationships on mental health, especially among
young people. It shows how the tendency to constantly compare yourself to others and
present the best version of yourself online can lead to anxiety, depression, and other social
problems.

5. The role of society

"The Social Dilemma" highlights the role of the media in shaping public discourse and
influencing opinions. It raises concerns about the spread of misinformation and the potential
impact of the media on democratic processes and social welfare.

6. A Call for Awareness and Regulation

Overall, this film is a call to action, asking viewers to be more conscious of the effects of
social media on their lives and society. It also calls for greater regulation of social media
platforms to address issues such as data privacy, algorithm transparency and the spread of
misinformation.

These lessons learned from the “Social Dilemma” increased awareness and discussion on
social media platforms. The influence of ethics and social interaction engages individuals and
policy makers to determine the need for responsible technology use and management.

QUESTION 2
What is your opinion about AI technologies?

Answer:
Minimizing the influence of AI on social media requires a multifaceted approach that
addresses both technological and regulatory aspects. Here are some steps that can be taken to
minimize AI's negative influence on social media:

Transparency and Accountability

Social media platforms should be transparent about how AI algorithms are used to curate
content and make decisions. Users should have access to information about how their data is
used and how algorithms affect the content they see.

Algorithmic Fairness

Platforms should strive to ensure that AI algorithms are fair and unbiased. This includes
regularly auditing algorithms for bias and taking steps to mitigate any identified biases.

User Control and Privacy

Users should have control over how their data is used on social media platforms. This
includes providing clear options for opting out of data collection and giving users the ability
to understand and control the algorithms that affect their content consumption.

Regulation and Oversight

Governments and regulatory bodies can play a role in overseeing the use of AI on social
media. This can include implementing regulations that require transparency in algorithmic
decision-making and protecting user privacy.
Ethical Design and Use

Social media platforms should adhere to ethical guidelines in the design and use of AI. This
includes considering the potential societal impacts of AI and designing algorithms that
prioritize user well-being and societal benefit.

Education and Awareness

Promoting digital literacy and awareness about AI's influence on social media can empower
users to make informed decisions about their online activities. This includes educating users
about how AI works and its potential effects on their online experiences.

Collaboration and Research

Collaboration between tech companies, researchers, and policymakers can help address the
challenges posed by AI on social media. This can include funding research into the societal
impacts of AI and sharing best practices for responsible AI use.

By taking these steps, it's possible to mitigate the negative influence of AI on social media
and promote a more transparent, fair, and ethical online environment.

QUESTION 3
What are the steps to minimize the influence of AI on social media?

Answer:
Mitigating the impact of intelligence on social intelligence requires a multifaceted approach
that addresses both intelligence and management issues. Here are some steps that can be
taken to minimize the negative impact of AI on social media:

1. Clear Understanding

A clear understanding of how AI algorithms are used to moderate content and be transparent
in decision-making. Users should have access to information about how their data is used and
how algorithms affect what they see.

2. Algorithm fairness

Platforms should strive to ensure that their intelligence algorithms are fair and honest. This
includes regularly reviewing algorithms for bias and taking steps to reduce identified biases.
3. User Control and Privacy

Users should control how their information is used on social media platforms. This includes
providing clear options to opt out of data collection and ensuring users understand and
control the algorithms that influence content consumption.

4. Policy and Oversight

Governments and regulators can play a role in monitoring the use of social media fraud. This
may include implementing policies that require transparency in algorithmic decision-making
and protect user privacy.

5. Compliance and Use

Social media platforms must be ethical in creating and using intellectual property. This
includes considering the potential social impact of AI and creating processes that enable
consumers to experience health and social well-being.

6. Education and Information

Improving digital literacy and understanding the impact of social intelligence can help users
make informed decisions about their business. This involves teaching users how AI works
and how it affects the online experience.

7. Collaboration and Research

Collaboration between technology companies, researchers and policymakers can help solve
problems arising from soft skills. This could include funding research on the impact of AI on
society and sharing best practices for the responsible use of AI.

By taking these steps, the negative impact of social intelligence can be minimized and it is
possible to create a transparent and fair environment and online ethics.