Basics of Portfolio Planning and Construction

Download as docx, pdf, or txt
Download as docx, pdf, or txt
You are on page 1of 600

Portfolio Management: An Overview

Portfolio Perspective: Overview:


Diversification and Risk
Reduction Investing for future needs is a significant challenge for both
individuals and institutions, each with unique goals. This challenge
extends beyond selecting asset classes and involves fundamental
principles of investing. A key question is whether to invest in
individual securities or take a portfolio approach, where securities are
evaluated based on their contribution to the entire portfolio.

Historical Example of Portfolio Diversification: Avoiding Disaster:


A compelling illustration of the importance of portfolio diversification
is the Enron Corporation case. Enron was highly admired in the
1990s, with its shares performing exceptionally well. Many Enron
employees participated in the company's 401(k) retirement plan,
which matched contributions with Enron shares. By January 2001,
employees' 401(k) accounts held a substantial portion of their assets
in Enron shares.

When Enron collapsed in 2001, employees who had heavily invested


in Enron shares, like Mr. Bruce, experienced financial ruin. This
demonstrated the importance of not putting all financial assets in one
investment, as the bankruptcy of a single company could have
devastating consequences. Similar cases of over-investment in
company shares were observed in other firms.

The lesson learned is that diversification is crucial to spreading risk


and safeguarding one's financial health. By adopting a diversified
portfolio approach, investors can mitigate the risk associated with
concentrating all their wealth in one investment.

Portfolios: Reduce Risk:


Portfolio diversification not only helps avoid potential disasters but
also generally offers equivalent expected returns with lower overall
volatility of returns, as measured by standard deviation. An example
from the Hong Kong Stock Exchange demonstrates this concept:

Five securities are selected for investment, each with varying risk-
return trade-offs.
Investing in a single security based on past performance is risky
because the future may not replicate the past.
Randomly selecting one security each quarter results in an average
annualized return and standard deviation.
Alternatively, creating an equally weighted portfolio of the five shares
provides an average return similar to the randomly selected security
but a lower standard deviation of return.
The portfolio's standard deviation is lower than the average of the
individual securities' standard deviations due to correlations or
interactions between them. Diversification effectively reduces risk.
The diversification ratio, calculated as the portfolio's standard
deviation divided by the individual security's standard deviation,
quantifies the risk reduction benefits of portfolio construction. In this
case, the portfolio's standard deviation is about 72% of the average
standard deviation of the individual stocks.

This example underscores that portfolios have a more significant


impact on risk reduction than on returns. It emphasizes why both
individuals and institutions should opt for portfolio investment to
manage and mitigate risk effectively. Diversifying across industries
can further enhance the risk reduction benefits of a portfolio.

In summary, portfolio diversification is a crucial strategy for avoiding


financial disasters and reducing overall investment risk while
maintaining competitive expected returns.

Portfolio Perspective: Risk- Exploring Portfolio Risk and Return Trade-Offs:


Return Trade-off, Downside
Protection, Modern This section delves into various combinations of a set of shares,
Portfolio Theory observing the trade-offs between portfolio volatility and expected
return (risk-return trade-offs).
The goal is to identify portfolios with the best combination of risk and
return, using historical statistics as future expectations.
Impact of Portfolio Composition:

The composition of a portfolio significantly affects its risk-return


trade-off.
Comparing an equally weighted portfolio with one tailored to specific
allocations in different securities, we find that portfolio composition
matters.
Adjusting the allocations can lead to an improved trade-off between
risk and return.
Historical Portfolio Example - Changing Co-Movement Patterns:

Portfolios can reduce risk effectively by combining assets with non-


correlated returns, creating diversification benefits.
However, the co-movement or correlation pattern of securities in a
portfolio can change unfavorably.
Historical data from global indexes is used to illustrate the impact of
changing co-movement patterns on portfolio diversification benefits.
Modern Portfolio Theory (MPT):

MPT, founded by Harry Markowitz in 1952, is the theoretical basis


for portfolio construction.
MPT emphasizes the importance of considering how individual
securities in a portfolio are related to each other, not just holding
portfolios for diversification.
MPT laid the foundation for concepts such as the Capital Asset
Pricing Model (CAPM), which focuses on measuring asset risk in
relation to systematic (non-diversifiable) risk.
While MPT has limitations, its insights continue to guide portfolio
management and asset pricing theories.
In summary, this section explores the principles and historical context
of portfolio construction, highlighting the importance of
diversification, portfolio composition, and the development of
Modern Portfolio Theory as a cornerstone in the field of investment.

Steps in the Portfolio


Management Process

Step One: The Planning Step:

Understanding the client's needs, objectives, and constraints.


Developing an Investment Policy Statement (IPS) to define client
objectives and constraints.
Regularly reviewing and updating the IPS, especially with changes in
client circumstances.
Step Two: The Execution Step:

Constructing a portfolio based on the client's IPS.


Determining a target asset allocation and making decisions about asset
class weightings, sub-asset classes, and geographical weightings.
Evaluating economic and market conditions to inform asset allocation
decisions.
Combining top-down views on market trends with bottom-up insights
from security analysts.
Constructing the portfolio, considering target asset allocation, security
analysis, and client requirements.
Emphasizing diversification to manage risk.

Asset Allocation:

Assessing the risk and return characteristics of available investments.


Forming economic and capital market expectations to propose asset
class allocations.
Decisions include equity, fixed-income, cash distribution, sub-asset
classes, and geographical weightings.
Alternative assets, like hedge funds and private equity, may be
included.
Security Analysis:

Combining top-down economic views with bottom-up insights from


security analysts.
Analysts identify attractive investments within specific market
sectors.
Detailed knowledge of companies and industries informs expected
cash flow, risk assessment, and valuation.
Valuations help identify preferred investments.
Portfolio Construction:

Building the portfolio based on target asset allocation, security


analysis, and client requirements.
Balancing asset class weightings, sector weightings, and individual
securities or assets.
The asset allocation decision is often considered the most critical for
portfolio performance.
Risk management is essential, ensuring alignment with the client's
risk tolerance as stated in the IPS.

Step Three: The Feedback Step:


Monitoring and reviewing the portfolio's performance and
composition.
Rebalancing the portfolio in response to market conditions or client
circumstances.
Evaluating performance relative to client objectives and benchmarks.

Feedback Step - Portfolio Monitoring and Rebalancing:

Continuously monitoring the portfolio's performance and


composition.
Rebalancing when security and asset weightings drift from intended
levels due to market movements.
Revising the portfolio if there are changes in client needs or
circumstances.
Feedback Step - Performance Evaluation and Reporting:

Evaluating portfolio performance against client objectives and


benchmarks.
Assessing whether return requirements have been met.
Considering changes to the IPS based on performance analysis and
client objectives.
Comparing Different Investor Portfolios:

Contrasting asset allocation and risk tolerance between different


investors, such as endowment funds and insurance companies.
Different portfolios are structured to meet varying objectives and
constraints, reflecting investor risk tolerance and regulatory
requirements.

In summary, the investment process involves three key steps:


planning, execution, and feedback. Understanding the client's needs is
fundamental, followed by constructing a portfolio based on these
needs and continuously monitoring and rebalancing the portfolio to
ensure it remains aligned with client objectives and market conditions.
The role of asset allocation and security analysis is critical in building
effective portfolios.

Types of Investors

Individual Investors:

Motives for investing: Short-term goals (education, major purchases),


retirement planning.
Retirement investment often through defined contribution pension
plans (e.g., 401(k)).
Individuals take on investment and inflation risk, responsible for
accumulating sufficient funds for retirement.
Investment needs vary based on financial circumstances, risk
tolerance, and broader goals.
Distribution through financial advisers, retirement plan providers, and
online brokerage platforms.
Institutional Investors:

Defined Benefit Pension Plans: Provide predefined benefits on


retirement, sponsored by companies.
Employers fund DB plans and bear associated funding risks.
Objective is to pay pensions to members; asset management aims to
match assets to liabilities.
Trend towards favoring Defined Contribution (DC) plans due to lower
costs.
Global pension assets exceeded $41 trillion by 2017, with the US,
UK, and Japan being the largest markets.
Endowments and Foundations:

Endowments support non-profit institutions, while foundations are


grant-making entities.
Objectives involve maintaining real capital value and generating
income for the institution's objectives.
Many endowments and foundations aim for perpetual existence.
Investment strategies consider specific objectives and constraints,
e.g., ethical investment criteria.
Banks:

Banks accept deposits and lend money.


Excess reserves invested in conservative, short-duration fixed-income
investments.
Asset management divisions offer retail and institutional products.
Liquidity is a primary concern for banks.
Asset allocation is typically conservative and seeks to earn excess
returns above deposit obligations.
Insurance Companies:

Receive premiums for policies and invest them to pay claims.


General account investments typically conservative, diversified fixed-
income allocation.
Surplus account aims for higher returns and invests in less
conservative asset classes (equities, real estate, hedge funds).
Some insurers manage investments for third-party clients or outsource
portfolio management.
Sovereign Wealth Funds (SWFs):

State-owned investment funds with various investment horizons and


objectives.
SWFs typically do not manage specific liability obligations, focus on
government goals (e.g., budget stabilization, development).
SWF assets have more than doubled from 2007 to March 2018,
totaling over $7.6 trillion.
Largest SWFs concentrated in Asia and natural resource-rich regions.

These distinct investor categories have varying objectives, risk


tolerances, and investment strategies, and they play a crucial role in
the financial markets and asset management industry.

The Asset Management Asset Management Industry Overview:


Industry
The asset management industry managed over $79 trillion of assets at
the end of 2017.
North America and Europe collectively hold nearly 80% of the
world's professionally managed assets, with Asia and Latin America
witnessing rapid growth.
Diversity in the Asset Management Industry:

Diverse range of firms, including independent asset managers,


commercial banks, insurance companies, and brokerages offering
asset management services.
Many asset managers have global reach with research and distribution
offices worldwide.
Asset managers referred to as "buy-side" firms; they utilize services
provided by "sell-side" firms (broker/dealers).
Asset Management Strategies:

Asset managers offer a wide range of investment strategies, from


specialist focus (e.g., emerging market equities) to multi-asset classes.
"Multi-boutique" structure consists of a holding company owning
several specialized asset management firms.
Active management focuses on outperforming benchmarks, while
passive management replicates market index returns.
Active vs. Passive Management:

Active management dominates industry revenue and assets under


management (AUM) but faces competition from passive management.
Passive management aims to replicate index returns and has lower
management fees, making up a smaller share of industry revenue.
The rise of "smart beta" strategies combines factors like size, value,
momentum, or dividend characteristics.
Traditional vs. Alternative Asset Managers:

Traditional asset managers focus on long-only equity, fixed-income,


and multi-asset strategies, generating revenue from asset-based
management fees.
Alternative asset managers specialize in hedge funds, private equity,
and venture capital, earning revenue from both management and
performance fees.
Alternative managers have a higher revenue proportion relative to
their AUM compared to traditional managers.
Blurring Lines Between Traditional and Alternative:

Traditional managers introduce alternative products to clients.


Alternative managers offer retail versions of institutional alternative
strategies (liquid alternatives) with fewer performance fees and more
liquid holdings.
Ownership Structure:
Majority of asset management firms are privately owned as LLCs or
LPs, with key individuals often playing significant roles.
Personal capital investment by portfolio managers viewed positively
as it aligns management and client interests.
Publicly traded asset management firms are less common but can
manage substantial AUM.
Asset management divisions of large, diversified financial services
companies are prevalent, offering asset management alongside other
financial services.

Trends in the Asset Management Industry:

1. Growth of Passive Investing:

Passive investing represented a significant portion of global assets


under management (AUM) at nearly a fifth in 2017.
The management of passive assets is concentrated among a few major
players.
Catalysts for the growth of passive investing include lower costs for
investors and the challenge of generating alpha in more efficiently
priced markets.
Major focus on equity strategies, and top three managers control 70%
of industry assets.
2. Use of "Big Data" in the Investment Process:

The digitization of data and the increase in computing power have led
to vast data creation.
Asset managers are adopting advanced statistical and machine-
learning techniques to process and analyze large datasets (referred to
as "big data").
Techniques are used for both fundamentally and quantitatively driven
investment processes.
Third-party research vendors supply diverse new data sources, such as
social media data and imagery/sensor data.
Social media data provides real-time market and company-specific
information, as well as sentiment indicators.
Imagery and sensor data offer insights into economic considerations
(e.g., weather, traffic patterns) and company-specific factors (e.g.,
retail customer tracking).
Asset managers engage in an "information arms race" to discover
predictive data faster than competitors, requiring investments in
human capital and technology infrastructure.
3. Emergence of Robo-Advisers:

Robo-advisers use automation and investment algorithms to offer


wealth management services, including investment planning, asset
allocation, tax loss harvesting, and investment strategy selection.
Robo-adviser services often reflect investor's general goals and risk
tolerance obtained from a questionnaire.
Platforms range from digital-only to hybrid offerings that combine
digital advice with human financial advisers.
At the end of 2017, robo-advisers managed around $180 billion in
assets, with expectations of considerable growth.
Drivers of growth include:
Increasing demand from younger and "mass affluent" investors
underserved by traditional channels.
Lower fees due to scalability, often using lower-cost underlying
investment options.
Entry of large wealth management firms, insurance companies, and
asset managers into the robo-advisory space.
Expected participation of non-financial firms with access to user data.
Pooled Interest - Mutual 1. Mutual Fund Basics:
Funds
Mutual funds are investment vehicles that pool money from various
investors to invest in a diversified portfolio of stocks, bonds, or other
securities.
Investors purchase shares in the mutual fund, and the fund's assets are
managed by professional portfolio managers.
2. Net Asset Value (NAV):

The Net Asset Value (NAV) is the value of one share in the mutual
fund. It's calculated at the end of each trading day based on the
closing prices of the securities held in the fund's portfolio.
NAV per share = (Total assets - Total liabilities) / Number of
outstanding shares.
3. Global Significance:

Mutual funds are a significant part of the investment landscape, with


over $50 trillion in assets under management worldwide (as of the
first quarter of 2018).
4. Advantages of Mutual Funds:

Diversification: Mutual funds provide instant diversification as they


hold a range of securities. This reduces risk compared to investing in
individual stocks or bonds.
Liquidity: Mutual fund shares can be bought or sold on any business
day at the fund's NAV, providing daily liquidity to investors.
Professional Management: Experienced portfolio managers make
investment decisions on behalf of the fund, making it an attractive
option for investors who lack the expertise or time to manage their
investments.
5. Mutual Fund Operations:

When investors buy mutual fund shares, they are essentially


contributing to the fund's assets. The total assets of the fund are
managed by the portfolio manager.
The portfolio manager makes investment decisions, buying and
selling securities within the fund to achieve the fund's investment
objectives.
The NAV is calculated each day, providing the current value of one
share in the fund.
6. Open-End vs. Closed-End Funds:
Open-End Funds: These are the most common type of mutual funds.
They issue and redeem shares at the NAV based on market demand.
Investors can buy or sell shares directly through the fund at the
current NAV.
Closed-End Funds: These funds have a fixed number of shares. New
investors can only buy shares from existing shareholders through
secondary market trading on stock exchanges. The price may trade at
a premium or discount to NAV based on supply and demand.
7. Sales Charges - Load vs. No-Load Funds:

Load Funds: These mutual funds charge a sales fee, known as a load,
which can be paid when purchasing (front-end load) or redeeming
(back-end load) shares.
No-Load Funds: No-load mutual funds do not charge a sales fee, but
they may have an annual expense ratio, which is a percentage of
assets under management.
8. Investment Objectives:

Mutual funds come in various types, each with its own investment
objective, such as equity funds (investing in stocks), bond funds
(investing in bonds), money market funds (short-term investments),
and hybrid funds (investing in a mix of asset classes).
Some mutual funds have specific goals, like growth funds (seeking
capital appreciation) or income funds (providing regular income).
Overall, mutual funds offer a convenient and accessible way for
individuals and institutions to invest in a diversified portfolio of assets
managed by professionals. The choice of mutual funds depends on
individual investment goals, risk tolerance, and preferences for loads
or no-loads.
Pooled Interest - Type of
Mutual Funds

Investment Focus: Money market funds invest in short-term, highly


liquid, and low-risk money market instruments, such as treasury bills,
certificates of deposit, and commercial paper.
Objectives: They aim to provide investors with principal security,
high liquidity, and returns closely aligned with prevailing money
market interest rates.
Share Pricing: Money market funds can have two pricing structures:
Constant Net Asset Value (CNAV): Shares are typically maintained at
a stable value, often $1 per share.
Variable Net Asset Value (VNAV): The share price may vary based on
the underlying asset values.
2. Bond Mutual Funds:

Investment Focus: Bond mutual funds invest in a diversified portfolio


of individual bonds and, in some cases, preferred shares.
Portfolio Composition: The fund's Net Asset Value (NAV) is
calculated as the total value of bonds in the portfolio divided by the
number of shares. Investors hold shares in the fund representing their
proportional interest in the bond portfolio.
Maturity Range: Unlike money market funds, bond mutual funds hold
bonds with varying maturities, ranging from as short as one year to as
long as 30 years or more.
Types: Bond mutual funds can include various bond categories, such
as government bonds, corporate bonds, municipal bonds, and more.
3. Stock Mutual Funds:
Investment Focus: Stock mutual funds primarily invest in a
diversified portfolio of equities or stocks.
Active Management: Actively managed stock funds involve portfolio
managers selecting individual stocks to achieve superior returns.
Passive Management (Index Funds): Index funds aim to replicate the
performance of a specific market index, like the S&P 500, by
investing in the same stocks as the index.
Key Differences:
Active funds generally have higher management fees because of the
research and trading activities required for stock selection.
Active funds often have higher portfolio turnover, potentially leading
to more significant tax implications for investors.
Index funds follow a buy-and-hold strategy, resulting in fewer capital
gains distributions and lower fees.
4. Hybrid/Balanced Funds:

Investment Focus: Hybrid or balanced mutual funds, as the name


suggests, invest in a combination of both bonds and stocks.
Portfolio Composition: These funds balance their investments in
equities and fixed income to achieve a specific risk-return profile. The
allocation may change over time.
Lifecycle/Target Date Funds: A subcategory of hybrid funds, these are
designed to cater to investors with a specific retirement date in mind.
The asset allocation changes over time to match the investor's
changing risk tolerance as they approach retirement.
5. Regional and Tax-Exempt Variations:

These fund types can be found worldwide with variations depending


on local tax laws and market conditions.
For instance, in the United States, there are taxable and tax-free
money market funds that invest in different types of short-term debt
based on the tax treatment of income.
6. Benefits of Mutual Funds:
Mutual funds offer diversification, professional management, and
liquidity.
They provide investors with access to a wide range of asset classes
and investment strategies.
Target date funds offer an easy way for investors to adjust their
portfolios according to their retirement goals.

The choice of mutual fund types depends on an investor's financial


goals, risk tolerance, and preferences for active or passive
management. Mutual funds serve as a convenient way for investors to
access diversified portfolios managed by professionals in various
asset classes.

Pooled Interest - Other 1. Separately Managed Accounts (SMAs):


Investment Products
Target Audience: SMAs are investment services designed for high-
net-worth individuals and institutional investors with substantial
assets.
Ownership Structure: Assets in SMAs are owned directly by the
investor. They are not co-mingled with other investors, unlike mutual
funds.
Advantages: SMAs allow for customization based on an investor's
specific objectives, constraints, and tax considerations. They offer
tailored investment strategies.
Minimum Investment: The minimum required investment for SMAs
is typically much higher than that of mutual funds.
Usage: Large institutional investors often use SMAs for personalized
investment strategies that align with their unique requirements.
2. Exchange-Traded Funds (ETFs):
Investment Focus: ETFs are open-end investment funds that are
traded on stock exchanges, similar to individual stocks. They can
encompass various asset classes.
Liquidity: ETFs offer intraday trading and are priced based on supply
and demand in the secondary market.
Transaction Costs: Trading ETFs involves transaction costs like
stocks, allowing investors to buy or sell shares throughout the trading
day.
Dividends: ETFs typically distribute dividends to shareholders,
contrasting with many mutual funds that reinvest dividends.
Minimum Investment: The minimum required investment in ETFs is
usually lower than that of mutual funds.
Structure: ETFs can represent various underlying assets, including
equities, fixed income, commodities, and more. They can also
replicate specific indices or strategies.
3. Hedge Funds:

Nature: Hedge funds are private investment vehicles that employ


various strategies, including long and short positions, leverage, and
derivatives.
Objective: Hedge funds aim to generate absolute returns regardless of
market conditions.
Diversification: Hedge funds offer diversification benefits and are
used for portfolio diversification purposes.
Unique Characteristics:
They use short selling as part of their investment strategies.
Some employ financial leverage, either through bank borrowing or
derivatives.
Hedge fund fees typically consist of an asset-based management fee
(AUM fee) and a performance fee based on realized capital gains.
Minimum investment requirements are high, and liquidity can be
limited.
Strategies: Hedge funds use a wide range of investment strategies,
ranging from long-short equity to global macro strategies.
4. Private Equity and Venture Capital Funds:

Nature: Private equity and venture capital funds invest in privately


held companies with the goal of optimizing and eventually selling
those companies for profit.
Lifespan: These funds often have a lifespan of approximately 7-10
years.
Hands-On Approach: Private equity and venture capital firms actively
engage with portfolio companies, contributing to their business
strategies, management, and governance.
Exit Strategies: The final phase is typically marked by "exit"
strategies like mergers, acquisitions, or initial public offerings (IPOs).
Structure: These funds are usually structured as limited partnerships,
with general partners (GPs) managing the fund and limited partners
(LPs) providing the capital.
Revenue Sources:
Management fees based on committed capital (typically 1-3%
annually).
Transaction fees charged to portfolio companies for various services.
Carried interest (typically 20%) earned by the GP on profits from
portfolio company sales.
Investment income generated on GP-contributed capital.

These investment options cater to a wide range of investor profiles,


offering various benefits and characteristics depending on an
individual's or institution's specific financial objectives and risk
tolerance.

Portfolio Risk and Return: Part I


Investment Characteristics This passage discusses the concepts of return and how it can be

of Assets: Return calculated, specifically focusing on the Holding Period Return,


Arithmetic Mean Return, and Geometric Mean Return. Let's provide

a detailed breakdown of the key points:

1. Return on Financial Assets:

Financial assets offer returns in two main ways: through periodic

income (dividends or interest payments) and changes in asset prices,

resulting in capital gains or losses.

Some assets generate return through either income or price

movement, while others may provide both.

Investors in non-dividend-paying stocks rely solely on price

movement for returns, while some assets, like pension plans, provide

periodic income.

2. Holding Period Return:

The holding period return is the return an investor earns by holding

an asset for a specific time period.

The return may be calculated for periods like a day, a week, a month,

or multiple years.

It can be expressed as a percentage, and it considers both price

changes and income.

Formula: R = [(P1 - P0) + I1] / P0, where P0 is the initial price, P1 is

the final price, and I1 is the income.


If dividends or income are received before the end of the holding

period, reinvesting them can increase the overall return.

3. Arithmetic Mean Return:

The arithmetic mean return is calculated by taking a simple average

of all holding period returns.

It is an easy-to-compute measure that provides a straightforward

measure of average return.

Standard statistical properties like standard deviation can be applied

to assess the dispersion of observations around the mean return.

Formula: _Ri = ΣRit / T, where _Ri is the arithmetic mean return for

asset i, Rit is the return in period t, and T is the total number of

periods.

4. Geometric Mean Return:

The geometric mean return accounts for the compounding of returns

when the initial investment amount changes over time.

It offers a more accurate representation of the growth in portfolio

value over a specific period.

Formula: _RGi = [Π(1 + Rit)^(1/T)] - 1, where _RGi is the geometric

mean return for asset i, Rit is the return in period t, and T is the total

number of periods.
Geometric returns are especially useful when dealing with portfolios

because they consider compounding over time.

5. Bias in Arithmetic Mean Returns:

Arithmetic mean returns can be biased upwards, especially when the

holding period returns are a mix of both positive and negative returns.

The bias becomes evident when compared to the balance calculated

using geometric mean returns, which consider compounding.

Geometric returns provide a more realistic representation of

investment growth.

This breakdown highlights the calculation methods for different types

of returns and the advantages of using geometric mean returns,

especially for assessing portfolio performance when returns vary over

time.

Money-Weighted Return or 1. Money-Weighted Return:

Internal Rate of Return

The money-weighted return considers the cash flows into and out of a

portfolio, providing investors with information on the return they

earn on their actual investments.

It is calculated similar to the internal rate of return (IRR) or yield to


maturity.

2. Example 1 - Mutual Fund Investment:

An example is provided where an investor puts €100 in a mutual fund

at the beginning of the first year, adds €950 at the start of the second

year, and withdraws €350 at the end of the second year.

The internal rate of return is calculated using the cash flows, and it's

found to be 26.11%.

This IRR represents the money-weighted return, reflecting what the

investor earned on the actual euros invested for the entire period.

This return is significantly higher than arithmetic or geometric mean

returns because a small amount was invested when the mutual fund's

return was -50%.

3. Example 2 - Dividend-Paying Stock:

Another example discusses a two-year investment in a stock that pays

dividends.

The money-weighted return is calculated using the cash flows, and

it's found to be 9.39%.

The return for each year is calculated separately, with more weight

given to the second year due to larger investments.

The mean holding period return is also computed, which is 10.84%.

The money-weighted return puts more weight on the second year's

performance, making it "money-weighted" as more money was

invested in that year.


4. Limitations of Money-Weighted Return:

Money-weighted return accurately represents the investor's actual

return but has limitations.

It cannot be easily compared between different investors or

investment opportunities because it depends on individual cash flows.

Two investors in the same fund might have different money-weighted

returns if they invested different amounts in different years.

In summary, the money-weighted return accounts for the impact of

cash flows and provides investors with a measure of the actual return

on their investments. However, it's not suitable for comparing returns

across different investors or investment opportunities due to its

dependence on individual cash flow patterns.

Time-Weighted Rate of 1. Time-Weighted Rate of Return:

Return

Time-weighted rate of return measures the compound growth rate of

$1 initially invested in the portfolio over a specific measurement

period.

It is preferred for evaluating portfolios of publicly traded securities as

it eliminates the impact of cash inflows and outflows, which are

typically outside the control of the portfolio manager.


2. Steps to Calculate Time-Weighted Rate of Return:

Three steps are outlined for calculating the time-weighted rate of

return:

Price the portfolio immediately before any significant additions or

withdrawals of funds.

Calculate the holding period return for each subperiod.

Link or compound the holding period returns to obtain an annual rate

of return for the year (the time-weighted rate of return for the year).

For multi-year investments, the geometric mean of annual returns is

taken to obtain the time-weighted rate of return.

3. Example 2 - Calculation of Time-Weighted Return:

The example provided calculates the time-weighted rate of return for

a two-year investment in a dividend-paying stock.

The portfolio earned returns of 15 percent during the first year and

6.67 percent during the second year.

The time-weighted return is calculated as 10.76 percent by taking the

geometric mean of these two holding period returns.

The time-weighted return is compared to the money-weighted return

(9.39 percent) to illustrate the difference between these two measures.

4. Frequent Valuation for Accuracy:

To obtain an accurate time-weighted return, the portfolio should be

valued immediately before significant additions or withdrawals.

The more frequent the portfolio valuation, the more accurate the
approximation, with daily valuation being a common practice.

If cash flows are unrelated to market movements, frequent valuations

can provide a reasonable approximation.

5. Annualized Time-Weighted Return:

If data spans multiple years, an annualized time-weighted return can

be calculated as the geometric mean of the annual time-weighted

returns for each year.

A judgement as to whether performance was “better” or “worse”

must include the risk dimension, which will be covered later in

your study materials.

In summary, the time-weighted rate of return is a valuable measure

for evaluating investment performance as it removes the influence of

cash flows. The passage outlines a step-by-step process for its

calculation and emphasizes the importance of frequent valuation for

accuracy. Additionally, it mentions how to annualize the time-

weighted return when multiple years of data are available.

Annualized Return The passage discusses the concept of annualizing returns, which is

the process of converting returns calculated for periods shorter or

longer than one year into annualized rates for ease of comparison and
for use in various financial calculations. Here's a breakdown of the

key points:

1. Purpose of Annualizing Returns:

The need to compare returns earned over different time periods, such

as daily, weekly, monthly, or quarterly returns.

Many financial models and formulas require returns and periods to be

expressed in annualized rates, such as the Black-Scholes option-

pricing model.

2. Annualization Process:

To annualize a return for a period shorter than one year, the return for

the period must be compounded by the number of periods in a year.

Specific examples provided for monthly (compounded 12 times),

weekly (compounded 52 times), and quarterly (compounded 4 times)

returns.

The general equation for annualizing returns introduced: rannual = (1

+ rperiod)^c - 1, where c represents the number of periods in a year.

3. Annualizing Returns Over Longer Holding Periods:


Explanation of how to annualize returns when the holding period

exceeds one year.

Example provided for converting an 18-month holding period return

to an annualized rate.

The formula adjusted to accommodate holding periods of various

lengths.

4. Expressions for Weekly Returns:

Discussion of how to convert daily and annual returns to weekly

returns for comparison.

Introduction of a formula to calculate weekly returns, taking into

account the number of trading days in a week.

5. Limitation of Annualizing Returns:

A critical point is made that annualizing returns assumes that returns

can be precisely repeated, which may not always be the case.

An example is given where earning a return of 5 percent every week

for a year results in an annualized return of 1,164.3 percent,

illustrating the impracticality of such assumptions.

In summary, the passage emphasizes the importance of annualizing

returns to facilitate comparisons and enable the use of annualized

rates in financial models. It provides formulas and examples for

annualizing returns for different time periods while cautioning


against unrealistic assumptions about return repeatability.

Other Major Return 1. Gross and Net Return:

Measures and their

Applications Gross return: The return earned by an asset manager before

deductions for management expenses, custodial fees, taxes, or other

non-return-related expenses.

Net return: The return accounting for all managerial and

administrative expenses that reduce an investor's return.

Small mutual funds may waive part of their expenses to stay

competitive with larger funds that can spread their fixed

administrative expenses over a larger asset base.

2. Pre-tax and After-tax Nominal Return:

Pre-tax nominal returns: All discussed returns are pre-tax and do not

account for taxes or inflation.

Taxes vary by jurisdiction and depend on the type of income (capital

gains, interest, or dividends).

After-tax nominal return: Computed as the total return minus

allowances for taxes on dividends, interest, and realized gains.

Investment managers can minimize tax liability by selecting

securities subject to more favorable taxation and reducing trading

turnover.

Taxable investors evaluate managers based on after-tax nominal


return.

3. Real Returns:

Nominal return consists of three components: real risk-free return

(compensation for postponing consumption), inflation (compensation

for loss of purchasing power), and a risk premium for assuming risk.

Real returns (rreal) are particularly useful in comparing returns across

different time periods and among countries where inflation rates vary.

The after-tax real return is the compensation an investor receives for

postponing consumption, assuming risk, and paying taxes on

investment returns.

It serves as a reliable benchmark for investment decisions.

Asset managers do not commonly calculate after-tax real returns due

to the complexity of estimating tax components that vary among

investors.

4. Leveraged Return:

Discusses scenarios where investors create leveraged positions to

claim returns greater than their own investment.

Two ways to create leverage:

Trading futures contracts, where the required investment may be a

fraction of the asset's notional value, amplifying both gains and

losses.

Borrowing money to invest, often used in stocks, bonds, and real

estate.

The gross return is doubled in a 50% leveraged investment, but


interest expenses on borrowed money must be deducted to calculate

the net return.

In summary, the passage highlights the importance of considering

additional factors like gross and net returns, taxes, and leverage when

evaluating investment returns. It emphasizes that investors are

primarily concerned with net returns and that asset managers need to

factor in these considerations to provide meaningful performance

measures.

Historical Return and Risk 1. Historical Mean Return vs. Expected Return:

Historical return: Actual returns earned in the past.

Expected return: The return an investor anticipates earning in the

future.

Expected return is based on the real risk-free interest rate (rrF),

expected inflation (E(π)), and expected risk premium (E(RP)) for the

asset.

Historical mean returns are derived from past performance and are

not guaranteed to match expected returns.

2. Nominal Returns of Major US Asset Classes:

Historical nominal returns are provided for US asset classes (stocks,


bonds, and Treasury bills) decade by decade since the 1930s.

Large company stocks had an overall annual return of 10.2%, with

variations in different decades.

Small company stocks had a higher annual return of 12.1% over the

92-year period.

Long-term corporate bonds and long-term government bonds earned

overall returns of 6.1% and 5.5%, respectively.

Treasury bills had consistently positive returns and very low risk due

to their short-term nature.

3. Real Returns of Major US Asset Classes:

Real returns are discussed to account for varying inflation rates.

Over the long term, $1 invested in stocks significantly outperformed

bonds and Treasury bills.

The difference in real returns is more pronounced over extended

periods, highlighting the power of compounding.

4. Nominal and Real Returns of Asset Classes in Major Countries:

Real returns are presented for asset classes in a global context,

including the US, the world, and the world excluding the United

States.

The US generally earned higher returns than the world excluding the

US.
Stocks had higher real returns compared to bonds across these

categories.

5. Risk of Major Asset Classes:

Risk for US asset classes is reported for 1926–2017.

Small company stocks had the highest risk, followed by large

company stocks, with bonds and Treasury bills having lower risk.

World asset class risk is also discussed, with diversification reducing

risk in a global context.

6. Risk-Return Trade-off:

The risk-return trade-off concept is explained, emphasizing that

higher returns come with higher expected risk in efficient markets.

The analysis of historical data supports the risk-return trade-off, with

higher risk generally associated with higher returns.

Risk premiums are mentioned, indicating that investors expect

additional returns for taking on additional risk.

7. Cumulative Real Returns:

Exhibit 8 illustrates the cumulative real returns of US asset classes

over an extended period.

T-bills show the least volatility and the lowest real return.

Bonds are more volatile than T-bills but less so than stocks.

Stocks offer significantly higher returns despite their higher volatility.


In summary, this passage provides insights into historical returns,

risks, and the risk-return trade-off for different asset classes,

emphasizing that over the long term, higher risk has been associated

with higher returns. It also distinguishes between historical mean

returns and expected returns while discussing the concept of risk

premiums.

Other Investment 1. Assumptions for Investment Evaluation:

Characteristics

Two key assumptions are made when evaluating investments using

mean and variance:

Returns are normally distributed and can be characterized by their

means and variances.

Markets are both informationally and operationally efficient.

2. Distributional Characteristics:

A normal distribution has three main characteristics: equal mean and

median, fully defined by mean and variance, and symmetry around

the mean.

However, real-world returns do not follow a normal distribution.

Deviations from normality include skewness (lack of symmetry) and

kurtosis (fat tails indicating higher probabilities of extreme returns).

3. Kurtosis:
Kurtosis refers to fat tails or higher probabilities of extreme returns.

It increases an asset's risk, which is not captured in a mean-variance

framework.

Statistical techniques such as Value at Risk (VaR) and conditional tail

expectations are used to evaluate the impact of kurtosis.

4. Market Characteristics:

Liquidity is a key market characteristic affecting investment choices.

The cost of trading includes brokerage commission, bid-ask spread,

and price impact.

Liquidity impacts bid-ask spreads; stocks with low liquidity may

have wider spreads, increasing trading costs.

Liquidity also affects price impact, which refers to how the price

responds to market orders. Large orders may significantly impact the

price, particularly for illiquid stocks.

Investors, especially institutions, must consider liquidity when

making investment decisions.

Liquidity is more of a concern in emerging markets and corporate

bond markets, especially for lower credit quality bonds.

5. Other Market-Related Characteristics:

Various market-related characteristics influence investment decisions.

These include analyst coverage, availability of information, firm size,

and more.

These characteristics provide important context for investment


decision-making.

In summary, while mean and variance are commonly used for

investment evaluation, it's important to recognize that real-world

returns deviate from normal distributions, and there are market-

related characteristics, such as liquidity and other factors, that should

be considered in the investment decision-making process. These

deviations and characteristics may necessitate the use of additional

investment characteristics and techniques.

Risk Aversion and Portfolio This passage discusses the concept of risk aversion and how it relates

Selection to investors' behavior under uncertainty. It also introduces the notion

of risk tolerance and its connection to risk aversion. Here's a detailed

breakdown:

1. Concept of Risk Aversion:

Risk aversion pertains to how individuals behave when faced with

uncertainty in investment choices.

An illustrative example: An individual is offered two choices — one

with a guaranteed outcome of £50 and another that is a 50% gamble

with a 50% chance of winning £100 and a 50% chance of receiving

nothing. Both options have an expected value of £50.

2. Risk-Seeking Investors:

If an investor chooses the gamble, they are categorized as risk-loving

or risk-seeking.

Risk-seeking investors derive extra "utility" or satisfaction from the


uncertainty of the gamble.

They may be willing to accept lower expected returns because of the

thrill associated with taking risks.

Examples of risk-seeking behavior include buying lottery tickets or

gambling at casinos.

3. Risk-Neutral Investors:

Risk-neutral investors are indifferent to choosing the gamble or the

guaranteed outcome.

They focus solely on returns and do not consider risk when making

investment decisions.

Risk neutrality may be more common when the investment in

question is a minor part of an investor's overall wealth.

4. Risk-Averse Investors:

Risk-averse investors choose the guaranteed outcome over the

gamble because they do not want to take the chance of receiving

nothing.

The level of risk aversion varies among investors; some may be

willing to accept lower guaranteed returns in exchange for avoiding

risk.

Risk-averse investors aim to minimize risk for the same level of

return or maximize return for the same level of risk.

The risk-return trade-off, as discussed earlier, reflects the behavior of

risk-averse investors in financial markets.


5. Assumption of Risk Aversion:

For practical purposes and in discussions within the investment

industry, it is often assumed that the representative investor is risk-

averse.

This assumption aligns with the historically observed positive

relationship between risk and return in financial markets.

6. Risk Tolerance:

Risk tolerance refers to an investor's ability to endure and accept risk

in pursuit of their investment objectives.

It is inversely related to risk aversion; higher risk tolerance implies a

greater willingness to take on risk.

In summary, the passage discusses different types of investor

behavior regarding risk: risk-seeking, risk-neutral, and risk-averse.

The assumption in the investment industry is that most investors

exhibit risk-averse behavior. It also introduces the concept of risk

tolerance, indicating the level of risk an investor can endure to

achieve their financial goals.

Utility Theory and 1. Utility Theory and Investor Preferences:

Indifference Curves

Utility theory quantifies the satisfaction or happiness an investor


derives from different investment choices.

A risk-averse investor prefers a guaranteed outcome over an

uncertain one with the same expected value.

Preferences can vary among risk-averse individuals. Factors like the

guaranteed amount influence their choices.

2. Utility Function and Its Components:

The utility function allows the quantification of investment choices

using risk and return.

The utility function is represented as:

3. Characteristics of Utility:

Utility is unbounded, ranging from highly positive to highly negative

values.

Higher return contributes to higher utility, while higher variance

reduces utility.

Utility is useful for ranking investments but doesn't measure absolute

satisfaction.

Comparing utility between individuals or investors is not meaningful,

as it is a highly personal concept.

From a societal perspective, utility cannot be summed across


individuals.

4. Impact of Risk-Free Asset:

A risk-free asset generates the same utility

for all individuals.

It serves as a benchmark for comparing the utility derived from risky

investments.

In summary, the passage explores the concept of utility in investment

decision-making, emphasizing how it helps rank different

investments based on risk and return. It also highlights the role of the

risk aversion coefficient (A) and its impact on investor preferences,

underscoring the significance of risk aversion in investment choices.

Indifference Curves

1. Indifference Curves Defined:

An indifference curve represents combinations of risk-return pairs

that an investor would accept to maintain a given level of utility.

Points along an indifference curve provide the same overall utility to

the investor.

Indifference curves capture the trade-off between expected return and

the variance of the rate of return.

2. Continuity of Indifference Curves:

Indifference curves are continuous at all points because there are


infinite combinations of risk and return that generate the same utility.

3. Illustration of Indifference Curves:

Exhibit 13 presents three indifference curves (Curve 1, Curve 2, and

Curve 3) with varying risk-return profiles.

Points along an indifference curve have the same utility level.

Investors are indifferent between points on the same indifference

curve.

For example, an investor is indifferent between Point a (lower risk,

lower return) and Point b (higher risk, higher return) on Curve 1

because they offer the same utility.

Point c, with the same risk as Point b but significantly lower return,

provides lower utility, meaning Curve 1 has higher utility than Curve

2.

Risk-averse investors prefer indifference curves with higher utility.

Utility increases as investors move northwest on the indifference


curves, indicating higher returns with lower risk.

4. Orientation of Indifference Curves:

The orientation of indifference curves is from the southwest to the

northeast due to the risk-return trade-off.

Increasing risk (going east) must be compensated by higher return

(going north) to maintain the same utility.

Indifference curves are convex because of the diminishing marginal

utility of wealth.

As risk increases, investors require greater returns to compensate for

risk at an increasing rate, making the curve steeper.

The slope coefficient of an indifference curve is closely related to the

risk aversion coefficient.

5. Indifference Curves for Different Risk Aversions:

Exhibit 14 illustrates indifference curves for investors with varying

levels of risk aversion.

The most risk-averse investor has the steepest indifference curve,


requiring higher returns as risk increases.

The least risk-averse investor has a less steep indifference curve,

meaning they don't demand as much extra return for increased risk.

Risk-loving investors have a negatively sloped indifference curve,

indicating that they're willing to substitute risk for return.

6. Indifference Curves for Risk-Neutral Investors:

Risk-neutral investors have horizontal indifference curves because

their utility is invariant with risk.

These investors are solely focused on maximizing return and are not

concerned about risk.

In summary, this passage explains how indifference curves are used

to represent investor preferences for different risk-return profiles. It

shows how the orientation, shape, and slope of these curves reflect an

investor's risk aversion and willingness to trade off risk for return.

Application of Utility Theory Nhiều công thức lắm :< học đến r tính

to Portfolio Selection

Portfolio Risk & Portfolio of

Two Risky Assets

Portfolio of Many Risky

Assets

The Power of Diversification

Efficient Frontier:

Investment Opportunity Set

& Minimum Variance


Efficient Frontier: A Risk-

Free Asset and Many Risky

Assets

Efficient Frontier: Optimal

Investor Portfolio
Portfolio Risk and Return: Part II
Capital Market Theory:

Risk-Free and Risky Assets

Capital Market Theory: The

Capital Market Line

Capital Market Theory:

CML - Leveraged Portfolios

Systematic and

Nonsystematic Risk

Return Generating Models

Calculation and

Interpretation of Beta

Capital Asset Pricing Model:

Assumptions and the

Security Market Line

Capital Asset Pricing Model:

Applications

Beyond CAPM: Limitations

and Extensions of CAPM

Portfolio Performance

Appraisal Measures

Applications of the CAPM in

Portfolio Construction
Basics of Portfolio Planning and Construction
1. The Investment Policy 1. Significance of IPS:

Statement The Investment Policy Statement (IPS) is the starting point of

portfolio management.

It's crucial for achieving investment success, which means the client

attaining important financial goals comfortably.

2. Development Process:

The IPS is developed after thorough fact-finding discussions with the

client.

These discussions may involve questionnaires to determine risk

tolerance and address specific expectations.

Institutional clients' fact-finding may encompass asset-liability

management reviews, liquidity assessments, and legal and tax

considerations.

3. Components of IPS:

The IPS can take various forms but typically includes investment

objectives and constraints.

Investment objectives specify risk tolerance and return requirements,

which must be consistent.

Clients may also outline specific spending goals in their financial

planning.

4. Constraint Categories:
The constraints section covers factors affecting portfolio

construction, including liquidity needs, time horizon, regulatory

requirements, tax status, and unique needs.

Constraints can be internal (set by the client) or external (mandated

by law or regulations).

5. Standard Procedure and Legal Requirements:

Having a well-constructed IPS is standard for investment managers.

It guides portfolio construction and assessment of investment

suitability.

In some countries, the IPS is a legal or regulatory requirement; for

instance, UK pension schemes must have a statement of investment

principles.

6. Regulatory Framework:

Regulatory frameworks like MiFID in the European Union categorize

clients, which determines legal protections and limitations based on

their status.

7. Institutional Governance:

For institutions like pension plans or endowments, the IPS may detail

governance arrangements, such as how investment managers are

appointed and reviewed.


8. Regular Review:

The IPS should be periodically reviewed to ensure alignment with the

client's evolving circumstances and requirements.

Some guidelines, like the UK Pensions Regulator's suggestion,

recommend at least triennial reviews.

Reviews are also prompted by material changes in the client's

situation or client-initiated alterations due to shifts in objectives, time

horizon, or liquidity needs.

Major Components of an IPS 1. No Standard Format:

There's no single standard format for an IPS.

Many IPS documents, however, typically include several common

sections.

2. Common Sections:

Introduction: Describes the client.

Statement of Purpose: States the purpose of the IPS.

Statement of Duties and Responsibilities: Details the responsibilities

of the client, custodian, and investment managers.

Procedures: Explains how to keep the IPS current and respond to

contingencies.

Investment Objectives: Outlines the client's investment goals.

Investment Constraints: Presents factors limiting the client's pursuit

of investment objectives.

Investment Guidelines: Provides information on policy execution,

permissible use of leverage, derivatives, and excluded assets.

Evaluation and Review: Offers guidance on obtaining feedback on


investment results.

Appendices (Strategic Asset Allocation and Rebalancing Policy):

Specifies the baseline allocation of assets to classes, policy on

rebalancing, and hedging risks.

3. Focus on Objectives and Constraints:

The sections closely linked to the client's unique needs are

investment objectives and constraints.

These sections are crucial from a planning perspective.

4. IPS Format - Objectives and Constraints:

Some IPS formats focus primarily on investment objectives and

constraints and are known as an "objectives and constraints" format.

5. Risk and Return Objectives:

The IPS helps evaluate and improve the investor's expected return-

risk stance.

Return objectives must align with risk objectives in a portfolio

context.

Both risk and return objectives should be consistent with portfolio

constraints.

6. Responsible Investing:

An increasing number of investors incorporate non-financial

considerations into their investment policies, known as responsible

investing.
This includes environmental, social, and governance (ESG) factors.

Responsible investing recognizes that ESG considerations may

impact the portfolio's financial risk-return profile and reflect the

investor's societal convictions.

2. IPS RISK AND 1. Importance of Risk Suitability:

RETURN Portfolio construction must align with the client's risk tolerance.

OBJECTIVES The IPS should explicitly state the client's risk tolerance, which

guides portfolio decisions.

2. Types of Risk Objectives:

Risk objectives are specifications for portfolio risk.

Quantitative risk objectives can be absolute or relative, or a

combination of both.

3. Absolute Risk Objectives:

Absolute risk objectives are unrelated to market performance and are

self-standing.

Examples include not wanting to lose any capital or not losing more

than a specified percentage in a year.

These can be restated as probability statements, enhancing

practicality (e.g., a 95% probability of not losing more than 4% in a

year).

Measures of absolute risk include variance, standard deviation, and


value at risk.

4. Relative Risk Objectives:

Relative risk objectives compare portfolio risk to benchmarks

representing appropriate risk standards.

For example, equities might be benchmarked to an equity market

index.

Measures of relative risk include tracking risk or tracking error.

5. Partial Mandates:

Relative risk objectives are often used in wealth management

scenarios with partial mandates.

6. Liability-Driven Investment (LDI):

Some clients consider both assets and liabilities in their IPS risk

objectives.

LDI is used when future financial obligations are known.

Examples include life insurance companies, defined benefit pension

plans, and individual retirement budgets.

The risk objective is to minimize the probability of failing to meet

these obligations.

7. Policy Portfolio and Risk Objective:

Risk objectives can also relate to a policy portfolio.

It may express a desire for the portfolio return to be within a certain


range of the benchmark return.

This can also be stated as a probability, such as a 95% chance that the

portfolio return will be within a specified range of the benchmark

return over a certain period.

Return Objectives: 1. Stating Return Objectives:

Return objectives can be expressed in various ways, similar to risk

objectives.

They can be stated as absolute or relative objectives.

2. Absolute Return Objectives:

An absolute return objective might involve achieving a specific

percentage rate of return.

This rate of return could be nominal or expressed in real (inflation-

adjusted) terms.

3. Relative Return Objectives:

Return objectives can also be stated relative to a benchmark return.

Benchmarks can be equity market indices (e.g., S&P 500 or FTSE

100) or interest rates (e.g., market reference rate).

An example of a relative return objective is aiming to outperform a

benchmark index by a specific percentage point annually.

4. Peer Group or Universe Comparisons:

Some institutions set return objectives relative to a peer group or


universe of managers.

This approach can be problematic due to limited information about

peers' strategies and calculations.

5. Fee Considerations:

Return objectives can be stated before or after fees.

Clarity regarding the fee basis is crucial for both the manager and

client.

6. Tax Considerations:

Return objectives can be expressed on a pre-tax or post-tax basis

when taxes are applicable.

For taxable investors, analyzing returns on an after-tax basis is

common practice.

7. Required Return:

A return objective can represent the required return to achieve a

specific future goal, such as retirement income.

8. Realistic Return Objectives:

Managers and advisers must ensure that return objectives are

realistic.

Agreement between the client and manager regarding the nature of

the return objective (nominal or real) is important.

Return objectives should align with the client's risk tolerance and the

prevailing economic and market conditions.

Unrealistic return expectations require counseling to set achievable


goals considering the market environment and risk tolerance.

3. IPS CONSTRAINTS 1. Liquidity Requirements:

The IPS should outline likely fund withdrawal requirements, such as

healthcare payments or tuition fees for individuals.

For institutions, it may include spending rules, endowment fund

requirements, or insurance claim payments.

Liquidity needs should be met by allocating a portion of the portfolio

to highly liquid, low-risk assets.

2. Time Horizon:

The IPS should specify the time horizon for investing, which can be

the accumulation period or until client circumstances change.

An investor's time horizon affects the choice of investments, with

shorter horizons favoring less risky and more liquid assets.

3. Tax Concerns:

Tax status varies among investors, affecting the choice of

investments.

Some investors face different tax rates on income (dividends and

interest) and capital gains.

Considerations include income taxation, capital gains taxation, and

the timing of taxation on gains.


4. Legal and Regulatory Factors:

The IPS should note any legal and regulatory constraints on portfolio

composition.

Some countries impose restrictions on institutional investors, such as

limits on asset allocation or overseas investments.

Self-investment limits and insider trading restrictions may also be

factors.

5. Unique Circumstances and ESG Considerations:

This section covers client-specific factors like religious or moral

values that impact investment choices.

Socially responsible investing (SRI) may exclude certain companies

or sectors based on ethical considerations.

ESG (Environmental, Social, and Governance) approaches, including

negative and positive screening, integration, thematic investing,

engagement, and impact investing, may be used.

Negative screening: Excluding companies or sectors based on

business activities or environmental or social concerns;

■ Positive screening: Including sectors or companies based on

specific ESG criteria, typically ESG performance relative to industry

peers;

■ ESG integration: Systematic consideration of material ESG factors

in asset allocation, security selection, and portfolio construction

decisions;

■ Thematic investing: Investing in themes or assets related to ESG


factors;

■ Engagement/active ownership: Using shareholder power to

influence corporate behavior to achieve targeted ESG objectives

along with financial returns; and

■ Impact investing: Investments made with the intention to generate

positive, measurable social and environmental impact alongside a

financial return.

Non-portfolio factors, such as a client's labor income, entrepreneurial

ventures, or industry ties, can influence portfolio decisions.

Diversification is crucial, especially if a client's income is closely tied

to a specific industry or asset class.

Besides that,

1. Portfolio and Total Wealth Relation:

The discussion highlights the importance of considering a client's

entire wealth portfolio, not just their investment portfolio. This

comprehensive view is crucial for making informed investment

decisions.

2. Employee Investment Decisions:

Employees who work for public companies and hold significant

shares or options in their employer's stock often face a dilemma.

They may hesitate to invest more in company stock to avoid

overexposure, especially if their job and retirement income depend on

the company's performance.


3. Entrepreneurial Ventures:

Entrepreneurs might have reservations about investing in businesses

that are in direct competition with their own or share similar risk

profiles. This concern is rooted in the desire to manage risk and avoid

potential conflicts of interest.

4. Income-Dependent Investments:

Clients whose income is closely tied to a particular industry or asset

class should diversify their investments away from that sector. This

diversification is essential to reduce vulnerability to economic

downturns or industry-specific challenges.

5. Professional Stockbrokers:

Stockbrokers, who rely on market performance for their income,

should be cautious about maintaining a significant equity exposure. A

poor-performing market could directly impact their earnings, so a

balanced portfolio is wise.

6. Employee Stock Holdings:

The text emphasizes the importance of employees avoiding

concentrated holdings in their employer's stock. Such concentration

can lead to significant financial losses if the company faces

difficulties or its stock price declines.


7. Risk Management and Diversification:

In all these scenarios, diversification and risk management play a

critical role. They help clients mitigate the potential negative impact

of these external factors and create a more resilient and balanced

investment strategy.

4. GATHERING Strategic Asset Allocation (SAA): After compiling the Investment

CLIENT Policy Statement (IPS), the investment manager proceeds to construct

INFORMATION a suitable portfolio. A key step in this process is determining the

strategic asset allocation.

Asset Classes Defined: Asset classes are categories of assets with

similar characteristics, attributes, and risk-return relationships.

Examples include equities, bonds, real estate, and commodities.

SAA Objective: The SAA aims to establish the percentage allocations

to these asset classes, considering the client's long-term objectives,

risk profile, and investment constraints as specified in the IPS.

Hedging Strategies: SAA may also encompass strategies for hedging

portfolio risks that are not explicitly addressed by asset class weights.

Examples include foreign currency exposure, interest rate risk, and

inflation risk. Derivative overlay portfolios are often used for this

purpose.

Focus on Systematic Risk: A key investment principle is that a

portfolio's systematic risk, related to factors like the business cycle,


has the most significant impact on its long-term value. Systematic

risk cannot be eliminated through diversification, unlike

nonsystematic risk associated with specific assets.

Returns and Systematic Factors: Assets within the same class, such as

long-term debt claims, tend to have returns influenced by specific

systematic factors, like changes in interest rates. SAA helps provide

exposure to these systematic risks to meet the client's risk-return

objectives.

Informed by IPS and Capital Market Expectations: Formulating the

strategic asset allocation relies on information from the IPS,

including the client's goals and constraints, and considers capital

market expectations.

In essence, SAA is a critical step in portfolio construction that aligns

the asset allocation with the client's long-term objectives and risk

tolerance while addressing various systematic risks.

Capital Market Expectations

1. Definition of Capital Market Expectations:

Capital market expectations refer to an investor's beliefs or

predictions about the future risk and return characteristics of various

asset classes. These expectations play a critical role in shaping

investment decisions.
Role in Portfolio Construction: Capital market expectations are a key

input in the portfolio construction process, particularly in determining

the strategic asset allocation (SAA). SAA defines how investments

are distributed across different asset classes to meet the client's

objectives.

2. Components of Capital Market Expectations:

Traditionally, capital market expectations consist of three main

components:

- Expected Returns: This component comprises the anticipated

returns an investor can expect to earn from holding assets

within a particular asset class. Expected returns are often

calculated by adding a risk-free rate to one or more risk

premiums associated with the asset class.

- Standard Deviation of Returns: This represents the expected

level of volatility or risk associated with an asset class.

Higher standard deviations indicate greater price fluctuation

and risk.

- Correlations: Correlations indicate the degree to which two

asset classes move in relation to each other. Understanding

correlations is crucial for diversification within a portfolio.

3. Methods for Developing Expectations: Capital market


expectations are developed using various methods, including:

- Historical Data: Past performance data, such as historical

returns and volatility, are often used to estimate future

expectations. However, it's essential to recognize that past

performance does not guarantee future results.

- Economic Analysis: Economic factors, such as inflation

rates, interest rates, and GDP growth, are considered to

forecast future returns. Changes in economic conditions can

impact asset class performance.

- Valuation Models: Various models, such as the Dividend

Discount Model (DDM) for equities or yield-based models

for fixed income, are employed to estimate future returns

based on current asset prices and expected cash flows.

- Importance of Accurate Expectations: Accurate capital

market expectations are crucial for effective portfolio

management. They help investors make informed decisions

about asset allocation, risk management, and potential

returns, all of which are aligned with the client's investment

objectives.

8. STRATEGIC ASSET 1. Asset Classes and Definitions:

ALLOCATION Traditional asset classes: cash, equities, government and corporate

bonds, real estate.

Recent additions: private equity, hedge funds, high-yield bonds,

commodities.

Alternative investments encompass new asset classes, like hedge


funds and private equity.

2. Importance of Asset Class Definitions:

Defining asset classes affects risk and return in portfolios.

Separating asset classes based on criteria like government vs.

corporate bonds or emerging vs. developed market equities allows for

better risk management.

3. Criteria for Asset Class Definitions:

Asset classes should contain similar assets, offer diversification, and

have high correlations within but low correlations with other classes.

The categories should encompass the entire investable universe.

4. Role of Correlation:

Low correlation among asset classes improves the risk-return trade-

off in portfolios.

5. Benchmarking:

Asset classes are represented using benchmarks provided by

companies like FTSE, MSCI, or Bloomberg.

Exclusions, like controversial industries, can impact risk and return

estimates.

6. Strategic Asset Allocation:

Combines investor constraints and objectives with capital market


expectations.

Risk-averse investors lean toward government bonds and cash, while

risk-tolerant ones favor equities and alternative investments.

Separation of Investment Policy Statement (IPS) and Asset

Allocation:

The passage emphasizes that in some investment frameworks, asset

allocation is integrated into the Investment Policy Statement (IPS).

An IPS typically outlines a client's investment objectives, risk

tolerance, time horizon, and other constraints.

However, this presentation keeps the asset allocation process separate

from the IPS. Investment objectives and constraints are considered

differently from capital market expectations, as they require distinct

analyses and have different review cycles.

Mean-Variance Optimization:

Mean-variance optimization is a quantitative approach used to

construct an investment portfolio that seeks to maximize expected

return while minimizing portfolio risk.

The central idea is that investors prefer portfolios that offer higher

expected returns for a given level of risk or lower risk for a given

expected return.
7. Utility Function:

The utility function is a mathematical representation of an investor's

preferences for risk and return.

It incorporates an investor's risk aversion parameter (λ), which

quantifies how willing the investor is to take on additional risk to

achieve higher returns.

The function takes into account the expected return (E(Rp)) of a

portfolio and the standard deviation of returns (σp) as measures of

portfolio risk.

The formula "Up = E(Rp) - λσp^2" shows that utility increases with

higher expected returns (E(Rp)) and decreases as portfolio risk (σp)

increases.

8. Indifference Curves:
Indifference curves are graphical representations that depict

combinations of risk and expected return that yield the same level of

utility for an investor.

Investors are considered indifferent between portfolios lying on the

same indifference curve because they offer equivalent levels of

satisfaction or utility.

These curves help visualize an investor's risk-return preferences and

are used to identify suitable portfolios.

9. Efficient Frontier:

Capital market expectations, including expected returns, standard

deviations (volatility), and correlations among asset classes, lead to

the construction of the efficient frontier.

The efficient frontier is a set of portfolios that represents the optimal

trade-off between risk and return.

Portfolios on the efficient frontier are considered efficient because

they offer the highest expected return for a given level of risk or the
lowest risk for a given expected return.

10. Asset Allocation Optimization:

The point where the efficient frontier intersects with the highest

utility indifference curve represents the optimal asset allocation for

the investor.

The investor selects the portfolio at this point because it aligns with

their risk-return preferences.

Changes in capital market expectations or shifts in investor objectives

and constraints can result in adjustments to the optimal asset

allocation.

11. Limitations of the Model:

The passage acknowledges that the model presented is simplified and

focuses on a single-period framework.

In practice, investment decisions may involve more complex multi-

period considerations, which are often addressed using simulation or

other advanced techniques.

12. Portfolio Adjustment:

Changing expectations or constraints alters the asset allocation.

Realistic approaches often use multi-period models and simulations,

as utility functions may not accurately capture investor objectives and


constraints.

PORTFOLIO 1. Strategic Asset Allocation and Risk Budgeting:

CONSTRUCTION Strategic asset allocation is the initial step in developing an

PRINCIPLES investment strategy.

Quantitatively oriented portfolio managers often follow it with risk

budgeting.

Risk budgeting involves determining the overall risk to take in a

portfolio and allocating it across various sources of investment return.

2. Sources of Investment Return:

Investment strategy returns depend on three sources: strategic asset

allocation, tactical asset allocation, and security selection.

Tactical asset allocation involves intentionally deviating from policy

asset class weights to capitalize on short-term return forecasts.

Security selection aims to outperform asset class benchmarks by

choosing securities with higher expected returns.

3. Risk Budgeting Decisions:

The portfolio manager must decide whether to use security selection

as a return generator for each asset class.

This choice relates to active or passive management.

Security selection is a zero-sum game, with average active managers

expected to match market returns but underperform after costs.


4. Adding Value through Security Selection:

The effectiveness of security selection depends on the manager's

skills and market efficiency.

More efficient markets quickly incorporate new information into

prices, making it harder for managers to outperform.

Less efficient markets present opportunities for skillful managers to

exploit inefficiencies.

5. Implicit Choice between Active and Passive Management:

Asset classes may implicitly dictate whether active or passive

management is suitable.

Some illiquid assets, like non-listed real estate and infrastructure,

require security selection due to difficulty in obtaining diversified

exposure.

6. Rebalancing and Risk Management:

Portfolio drift occurs as asset class weights change with returns.

Rebalancing, guided by a set of rules, restores the portfolio's original

risk exposures.

It's an important risk management practice.

7. Selecting Managers and Execution:

The investment strategy proceeds with selecting appropriate

managers for each asset class and allocating funds to them.

This marks the execution phase of the investment portfolio


management process.

8. Performance Monitoring and Review:

Investment managers' performance is continually monitored.

Tactical and strategic asset allocation outcomes are reviewed.

Money is transferred between asset classes when their weights

deviate from policy.

Managers and the strategic asset allocation are assessed based on

monitoring results.

9. Adjustment of Strategic Asset Allocation:

Changes in capital market expectations or client circumstances and

objectives may lead to adjustments in the strategic asset allocation.

New Developments in Portfolio Management

1. Exchange Traded Funds (ETFs) and Robo-Advice:

ETFs are investment funds that track the performance of asset class

indices.

They are easily tradable and cost-effective compared to actively

managed funds.

Robo-advice, combined with ETFs, offers algorithm-based financial

advice to retail investors.

This combination allows retail investors to create diversified

portfolios efficiently and at a lower cost.


2. Risk Parity Investing:

Traditional portfolio construction methods based on Modern Portfolio

Theory (MPT) have faced criticism for sensitivity to small errors in

return forecasts and estimated correlations.

Risk parity investing is an alternative approach where asset classes

are weighted according to their risk contributions.

Proponents argue that traditional portfolios overweight equities,

understating the risk, as equities tend to be more volatile than fixed

income.

Critics contend that the favorable performance of risk parity

portfolios post the global financial crisis was influenced by the long

period of declining interest rates that benefited bond markets.

ESG CONSIDERATIONS IN 1. Impact of Responsible Investing on Portfolio Management:

PORTFOLIO PLANNING Responsible investing affects both strategic asset allocation and

AND CONSTRUCTION portfolio construction.

ESG (Environmental, Social, Governance) approaches require

instructions for securities selection, shareholder rights exercise, and

investment strategy choices.

Key issues driving ESG integration include resource scarcity, climate

change impacts, economic trends, diversity, and social media

influence.

2. Data and Disclosure in ESG Integration:

ESG approaches often rely on structured data, like executive salaries,


carbon footprint, employee metrics, and more.

Many stock exchanges and regulatory bodies mandate corporate

sustainability disclosures.

Standards like Principles of Responsible Investment, UN Global

Compact, and OECD Guidelines set out norms for responsible

investing policies.

3. Benchmark Selection and Performance Measurement:

Negative screening policies limiting the investment universe can

affect expected returns and risk.

Managers prefer performance benchmarks that reflect the restricted

universe.

ESG integration is seen as a process enhancement rather than a

completely new investment approach.

4. Shareholder Engagement:

Shareholder engagement requires cooperation between investors and

managers.

Clients and managers should clarify the exercise of voting rights,

shareholder proposals, and communication with company

management.

Engagement can be delegated to the manager, handled through a

proxy agent, or directly managed by the client.

Collaborative engagement initiatives are gaining popularity for

addressing material ESG issues collectively.


5. Thematic and Impact Investing:

Selecting thematic investments, especially in liquid assets, requires

specialist managers.

Thematic investments can bias the total asset class portfolio toward a

particular theme.

Managers must demonstrate the impact of thematic investments on

the portfolio's risk-return profile.

Impact investing focuses on investments with the intention to create

positive environmental and social impacts.

6. Performance and Returns:

Limiting the investment universe in responsible investing can entail

effort and costs.

Proponents argue that improved governance and risk avoidance may

enhance returns.

Empirical research on ESG performance in equities is mixed, but

ESG investing has seen significant adoption.

As of 2018, nearly $31 trillion in assets under management (AUM)

were dedicated to responsible investment mandates.

ESG integration, which incorporates qualitative and quantitative ESG

factors into traditional analysis and portfolio construction, is widely

adopted across mainstream funds.


The Behavioral Biases of Individuals
BEHAVIORAL BIAS 1. Types of Behavioral Biases:

CATEGORIES Behavioral biases in financial decision-making can be categorized

into two forms: cognitive errors and emotional biases.

Cognitive errors arise from faulty cognitive reasoning and can often

be corrected through better information and education.

Emotional biases stem from feelings or emotions, are harder to

correct, and often arise spontaneously.

2. Addressing Behavioral Biases:

Cognitive errors can be corrected or eliminated through improved

information, education, and advice.

Emotional biases are more challenging to correct as they arise from

impulses and feelings.

Recognizing emotional biases and adapting to them is often the only

practical approach.

3. Cognitive vs. Emotional Biases:

The cognitive-emotional distinction helps in understanding when and

how to address behavioral biases in financial decision-making.

Cognitive biases result from cognitive errors and can be addressed

through education and information.

Emotional biases are rooted in feelings and intuitions and are harder

to correct.
4. Behavioral Bias Identification:

Researchers have identified numerous behavioral biases, but this

reading focuses on some of the more well-known biases within the

cognitive-emotional framework.

The focus is on identifying the presence or absence of biases, not on

measuring their magnitude.

Detection of a bias involves identifying statements or thought

processes that may indicate the presence of the bias.

Diagnostic tests are available to detect biases but are not covered in

this reading.

5. Audience and Focus:

The individuals of interest in this reading are "financial market

participants" (FMPs), which include both individual investors and

financial services professionals.

The reading discusses behavioral biases in the context of financial

decision-making for FMPs.

We classify cognitive errors into two categories: “belief perseverance

biases” and “processing errors.”

1. Belief Perseverance Biases:

Belief perseverance biases include conservatism, confirmation,

representativeness, illusion of control, and hindsight.

These biases arise from the discomfort of conflicting information

with existing beliefs, leading individuals to ignore or modify


conflicting data.

Belief perseverance is the tendency to cling to one’s previously held

beliefs by committing statistical, information-processing, or memory

errors.

1.1. Conservatism Bias:

Conservatism bias is the tendency to maintain prior beliefs even

when new, conflicting information is presented.

Consequences: FMPs may resist updating their views in the face of

new evidence, leading to outdated beliefs and potential investment

losses.

Detection and Overcoming: FMPs should be aware of this bias,

especially when dealing with technical or statistical information.

They can correct it by carefully analyzing and weighting new

information based on Bayes' Rule.

1.2. Confirmation Bias:

Confirmation bias is the inclination to seek and give more weight to

information that confirms existing beliefs while ignoring

contradictory information.

Consequences: FMPs may become overly optimistic about

investments, ignore red flags, and under-diversify portfolios.

Detection and Overcoming: Actively seek out information that

challenges existing beliefs, and corroborate decisions with research

from different perspectives.


1.3. Representativeness Bias:

Representativeness bias involves classifying new information based

on past experiences, often overlooking the base rate of incidence in a

larger population.

Consequences: FMPs may make decisions based on individual,

specific information or small samples, leading to inaccurate

judgments.

Detection and Overcoming: FMPs should question whether they are

neglecting base-rate probabilities and seek more extensive data or

research.

1.4. Illusion of Control Bias:

Illusion of control bias is the belief that individuals can control or

influence outcomes when they cannot.

Consequences: FMPs may inadequately diversify portfolios, trade

excessively, and overly rely on detailed financial models.

Detection and Overcoming: Recognize that investing is probabilistic,

seek contrary viewpoints, and acknowledge the limits of control over

investment outcomes.

1.5. Hindsight Bias:

Hindsight bias involves perceiving past events as predictable and

reasonable.

Consequences: FMPs may overestimate their past predictions'


accuracy and make unfair assessments of performance.

Detection and Overcoming: Be honest about past mistakes, maintain

records of investment decisions, and focus on original expectations

rather than outcomes.

2. Processing Errors:

Processing errors relate to flaws in how information is processed and

used in decision-making.

Processing errors describe how information may be processed and

used illogically or irrationally in financial decision making.

Anchoring and adjustment, mental accounting, framing, and

availability are types of processing errors.

2.1. Anchoring and Adjustment Bias:

Definition: Anchoring and adjustment bias refers to the tendency of

individuals to rely heavily on the first piece of information they

receive (the anchor) when making decisions or estimates. They then

adjust their subsequent judgments or decisions based on this initial

anchor, often insufficiently.

Consequences: When individuals rely too heavily on the anchor, they

tend to stick closely to their original estimates even when new,

contradictory information becomes available. This can lead to biased

decisions and suboptimal choices in investment and financial

decision-making.

Overcoming: To overcome anchoring and adjustment bias,

individuals should consciously question the influence of anchors on


their decisions. They should ask themselves if they are holding onto

certain beliefs or prices based on rational analysis or due to

attachment to past anchors. Focusing on future prospects and

avoiding over-reliance on past anchors is key to mitigating this bias.

2.2. Mental Accounting Bias:

Definition: Mental accounting bias involves individuals mentally

dividing their money into separate "accounts" or categories, even

though money is fungible (i.e., each dollar is the same). People may

treat money differently based on these mental accounts, which can

lead to suboptimal decisions.

Consequences: Mental accounting bias can result in neglecting

opportunities to reduce risk by combining assets with low

correlations. Individuals might also make irrational distinctions

between returns derived from income and those from capital

appreciation, potentially chasing income streams at the expense of

principal.

Overcoming: Detecting and overcoming mental accounting behavior

involves recognizing its drawbacks. Investors should combine all

their assets into a holistic portfolio strategy, considering the overall

asset allocation rather than compartmentalizing their money into

mental accounts.

2.3. Framing Bias:

Definition: Framing bias occurs when individuals answer questions

or make decisions differently based on how information is presented


or framed. The framing of a decision problem can influence an

individual's choice.

Consequences: Framing bias can result in misidentifying risk

tolerances because the way questions about risk are framed can lead

to more risk-averse or risk-seeking behavior. It can also cause

individuals to focus on short-term price fluctuations, overlooking

long-term considerations.

Overcoming: Overcoming framing bias involves avoiding references

to gains and losses that have already occurred and focusing on the

future prospects of an investment. By striving to maintain a neutral

and open-minded perspective when interpreting investment-related

situations, investors can reduce the impact of framing bias.

2.4. Availability Bias:

Definition: Availability bias occurs when individuals estimate the

probability of an outcome or the importance of a phenomenon based

on how easily relevant information comes to mind. This can lead to

biases in decision-making when certain information is more readily

recalled.

Consequences: Availability bias can limit an individual's investment

opportunity set, as they may base decisions on familiar

categorizations or readily available information. This bias can also

influence the choice of investments based on advertising or the

quantity of news coverage.

Overcoming: To overcome availability bias, investors should

develop an appropriate investment policy strategy, conduct thorough


research and analysis of decisions, and focus on long-term historical

data. Questioning the sources of information and avoiding

overemphasis on events with heavy media coverage can also help

mitigate this bias.

1. Loss-Aversion Bias:

Definition: Loss-aversion bias, as described by psychologists Daniel

Kahneman and Amos Tversky, reflects people's strong preference for

avoiding losses compared to acquiring equivalent gains. In

investment decisions, this bias leads individuals to take on more risk

to avoid realizing losses, even when it is not the most rational course

of action.

Consequences: The consequences of loss-aversion bias are notable:

- Investors often hold onto losing investments for longer than

justified by fundamental analysis. This is driven by the hope

that these investments will eventually recover, preventing the

acknowledgment of losses.

- Conversely, when investors see gains in their investments,

they tend to sell prematurely due to a fear that these gains

will disappear. This behavior locks in profits too soon.

Detection and Guidelines: Detecting and managing loss-aversion

bias involve:

- Implementing a disciplined approach to investment decision-


making that focuses on rational analysis.

- Encouraging investors to analyze their investments

objectively, considering both the probabilities of future losses

and gains. This helps guide them toward more rational

decisions.

2. Overconfidence Bias:

Definition: Overconfidence bias refers to individuals' excessive faith

in their own abilities, which can lead to irrational investment

decisions. It can be further exacerbated when combined with self-

attribution bias, where individuals attribute successes to themselves

but blame external factors for their failures.

Forms: Overconfidence bias takes two forms:

- Prediction Overconfidence: Investors tend to assign overly

narrow confidence intervals to their investment predictions.

They underestimate the range of possible outcomes.

- Certainty Overconfidence: Investors assign unrealistically

high probabilities to certain outcomes, often as an emotional

response rather than a rational evaluation.

Consequences: Overconfidence bias has several negative

consequences:

- Investors often underestimate the risks associated with their

investments while overestimating their expected returns.

- This bias can lead to poorly diversified portfolios, exposing


investors to significant downside risks.

Detection and Guidelines: Managing overconfidence bias involves:

- Reviewing trading records to objectively assess both

successful and unsuccessful investments.

- Encouraging investors to maintain objectivity in decision-

making, avoid taking undue credit for successes, and

consider historical data when making predictions.

3. Self-Control Bias:

Definition: Self-control bias relates to individuals' tendency to

prioritize short-term gratification over long-term goals. People might

struggle with saving for the future because they prefer immediate

satisfaction. This bias is often associated with hyperbolic discounting,

where people favor smaller immediate rewards over larger delayed

rewards.

Consequences: Self-control bias can lead to detrimental outcomes:

- Investors may not save adequately for the future, pushing

them to accept more risk in their portfolios to chase higher

returns.

- Some individuals might borrow excessively to finance

current consumption, further undermining their long-term

financial goals.
Detection and Guidelines: Managing self-control bias involves:

- Establishing written investment plans that emphasize long-

term objectives and strategies.

- Maintaining a strategic asset allocation aligned with those

long-term goals to resist the temptation of short-term

satisfaction.

4. Status Quo Bias:

Definition: Status quo bias describes the tendency of individuals to

stick with their current positions or decisions rather than making

changes, even when change would be beneficial. This bias often

arises from inertia or a reluctance to make active choices.

Consequences: The consequences of status quo bias include:

- Investors may unknowingly hold portfolios with risk profiles

that are inappropriate for their financial circumstances or

objectives.

- They might miss out on better investment opportunities due

to a resistance to change, which can hinder portfolio growth.

Detection and Guidelines: Managing status quo bias involves:

- Educating investors about the advantages of diversification

and the importance of proper asset allocation.

- Quantifying potential risks and returns associated with

changes in the portfolio to encourage informed decision-

making.
5. Endowment Bias:

Definition: Endowment bias occurs when individuals ascribe greater

value to assets they own compared to identical assets they do not

own. This bias defies traditional economic theory, which suggests

that selling and buying prices should be equal.

Consequences: Endowment bias can result in problematic behaviors:

- Investors may be reluctant to sell certain assets, even when it

is financially prudent to do so, which can hinder portfolio

diversification.

- There's a tendency to favor familiar investments, leading to

an imbalance in the portfolio and potential misalignment with

risk tolerance and financial goals.

Detection and Guidelines: Managing endowment bias involves:

- Asking investors how they would invest if they received cash

equivalent to the value of inherited assets, allowing them to

consider alternative allocations.

- Evaluating the original intent behind holding or inheriting

specific assets and whether those assets still align with their

financial objectives.

6. Regret-Aversion Bias:

Definition: Regret-aversion bias manifests when individuals avoid

making decisions out of fear that those decisions will lead to regret.
Regret is often more intense when unfavorable outcomes result from

actions taken, rather than inaction, leading to a preference for doing

nothing.

Consequences: Regret-aversion bias can result in the following

behaviors:

- Investors may choose overly conservative investments due to

past losses, hindering long-term portfolio growth and goal

attainment.

- Herd behavior may emerge as investors flock to popular

choices to reduce the potential for future regret, leading to

suboptimal investment decisions.

Detection and Guidelines: Managing regret-aversion bias involves:

- Quantifying the risk-reducing and return-enhancing benefits

of diversification and proper asset allocation.

- Reminding investors that losses are inherent to investing and

emphasizing the importance of long-term objectives to

prevent overly cautious or risky choices.

BEHAVIORAL FINANCE Behavioral biases, such as overconfidence, recency effect, loss

AND MARKET BEHAVIOR aversion, confirmation bias, hindsight bias, and regret aversion, play

a significant role in explaining market anomalies, including

momentum, bubbles, crashes, and value anomalies. These biases

provide insights into why market patterns deviate from the principles
of market efficiency. Understanding these behavioral factors is

crucial for investors and finance professionals when navigating

financial markets.

1. Understanding Market Anomalies:

Definition: Market anomalies are persistent deviations from the

efficient market hypothesis, characterized by abnormal returns that

are different from zero and exhibit predictable patterns. These

patterns challenge the notion of market efficiency.

Classification Challenges: Identifying market anomalies can be

challenging due to various factors:

- Choice of Asset Pricing Models: Anomalies depend on the

chosen asset pricing model. Different models may produce

different results, leading to misclassifications.

- Statistical Issues: Some apparent anomalies may result from

statistical biases, data selection issues, or survivorship bias.

These issues can produce false patterns.

- Temporary Disequilibria: Markets can exhibit temporary

disequilibrium behavior, which may persist for a few years

before disappearing. Such anomalies are often short-lived.

Normal Returns Definition: Anomalies are typically defined

relative to "normal returns," which can vary based on the specific

asset pricing model employed. Changes in the model can lead to the
appearance or disappearance of an anomaly.

Small Sample Size: In some cases, anomalies may arise due to small

sample sizes, making it essential to consider statistical significance.

Choice of Benchmark: The interpretation of anomalies is influenced

by the choice of benchmark. Selecting an appropriate benchmark is

crucial for evaluating market patterns accurately.

2. Momentum:

Definition: Momentum is a market anomaly where future price

movements are correlated with recent past price movements. This

effect can persist for up to two years before a reversal occurs.

Behavioral Biases: Momentum can be explained by several

behavioral biases:

- Availability Bias (Recency Effect): Investors may

extrapolate recent price trends into the future, influenced by

the recency effect. They give more weight to recent events

and vividly recall them.

- Loss Aversion: Investors may engage in momentum trading

to avoid recognizing losses, driven by their aversion to

losses.

Regret Aversion: Regret aversion, stemming from hindsight bias,

can lead investors to chase past performance to avoid feeling regret

about missed opportunities.

3. Bubbles and Crashes:

Definition: Bubbles and crashes are market phenomena characterized


by periods of irrational exuberance followed by sharp declines.

Examples include the dot-com bubble and the housing market bubble.

Rationalization: Some bubbles may have rational explanations.

Investors may anticipate a future crash but be uncertain about its

timing. During these periods, there may be no effective arbitrage due

to costs, unwillingness to bear losses, or lack of suitable instruments.

Behavioral Biases in Bubbles: Bubbles are associated with several

behavioral biases:

- Overconfidence: Overconfident investors engage in

overtrading, underestimate risks, fail to diversify, and reject

contradictory information. This behavior leads to higher

trading volumes and increased market volatility.

- Confirmation Bias: Investors tend to seek information that

confirms their preconceived beliefs, contributing to bubble

formation.

- Hindsight Bias: Investors may rationalize their past decisions

and feel a sense of pride, even when they sell during a

bubble. This fuels overconfidence.

- Regret Aversion: Investors fear missing out on bubble-driven

profits, motivating them to participate despite the risks.

Market Unwinding: As bubbles unwind, investors may underreact

initially due to anchoring and cognitive dissonance. Eventually, they

capitulate, accelerating price declines.

4. Value Anomalies:

Definition: Value anomalies involve value stocks (e.g., low price-to-


earnings, high book-to-market equity) outperforming growth stocks

(e.g., high price-to-earnings, low book-to-market equity) over

extended periods.

Three-Factor Model: Value anomalies tend to disappear when

considering a three-factor asset pricing model. This suggests that they

may reflect compensation for risk factors rather than mispricing.

Behavioral Explanations: Behavioral finance provides explanations

for value anomalies, emphasizing the role of emotional factors in

stock appraisal. These factors include:

- Halo Effect: Investors may extend a favorable evaluation of

one characteristic to other characteristics of a company,

leading to overvaluation.

- Overconfidence: Overconfident investors may overvalue

growth stocks, expecting higher returns.

- Emotions in Risk Assessment: Emotions influence

perceptions of risk and expected returns.

- Home Bias: Investors often exhibit a preference for domestic

securities due to perceived informational advantages or

comfort with local companies.

Impact on Less Sophisticated Investors: Less sophisticated

investors may be more influenced by emotions, leading them to favor

growth companies and potentially underperforming in the long run.


Introduction to Risk Management
RISK MANAGEMENT 1. Risk Overview:

PROCESS Definition: Risk encompasses exposure to uncertainty, including

unpredictable environmental factors that cause variations and

unpredictability in outcomes. It pertains to the potential for loss or

adverse consequences resulting from actions, inactions, or external

events.

Risk and Success: Risk is a fundamental element in achieving

success in business and investments. A balance between risk and

return is essential; return without risk is often unattainable and can

hinder goal achievement. Effective risk management allows for well-

considered risk-taking.

Risk Exposure: Risk exposure signifies the degree to which

environmental or market uncertainties translate into actual risks borne

by businesses or investors with assets or liabilities sensitive to those

risks. It reflects the state of vulnerability or exposure to specific risks.

2. Risk Management:

Definition: Risk management involves defining the acceptable level

of risk, measuring current risk exposure, and adjusting the latter to

align with the former. Its goal is to maximize an organization's or an

individual's value, satisfaction, or utility while maintaining an

acceptable level of risk.


Active Understanding: Risk management is not about risk

avoidance or prediction but rather actively comprehending and

embracing risks that strike a balance between goal achievement and

an acceptable chance of failure.

Doctrine of No Surprises: In the unpredictable world, the "Doctrine

of No Surprises" implies that risk managers are not expected to

predict events but should anticipate and quantify their impacts in

advance, be it positive or negative.

Example: A bank's risk manager may not predict a real estate crisis

but would quantify the potential financial impact (e.g., 60% capital

loss) of such a crisis. The risk analysis informs investment decisions,

and risk exposure is continuously monitored, with actions taken to

mitigate or transfer intolerable risks.

Continuous Process: Risk management is ongoing and dynamic

because risks and exposures change over time. It is a top-to-bottom

framework that guides decision-making before, during, and after risk

events.

Benefits: Good risk management does not prevent losses but equips

organizations to navigate toward goals efficiently. It may enable

quicker and more effective responses in crisis situations. However, it

cannot guarantee protection against all losses, such as market crashes


or economic downturns.

Outcome: Effective risk management increases the ex-ante (before

an event) value of business or investment decisions by providing

knowledge and strategies. It also enables more informed decision-

making during crises, ultimately contributing to goal achievement.

RISK MANAGEMENT 1. Risk Management Framework Overview:

FRAMEWORK Definition: A risk management framework serves as the foundational

structure for effectively managing risks within an organization. It

encompasses the infrastructure, processes, and analytical tools

required to navigate the complex landscape of risk.

Customization: Recognizing that every organization is unique, risk

management is not a one-size-fits-all solution. Instead, it should be

tailored to fit an organization's specific goals and requirements.

Key Factors Addressed:

- Risk Governance: At the highest level, risk governance

involves establishing the system of structures, rights, and

obligations that direct and control an organization. It sets the

tone by defining goals, granting authority, and making top-

level decisions. Good governance includes determining an

organization's risk tolerance and providing oversight to

ensure risks align with its objectives. It's often driven by

regulatory requirements and fiduciary responsibilities.

- Risk Identification and Measurement: This is the


quantitative core of risk management but also includes

qualitative assessments. It involves identifying potential

sources of risk, analyzing the environment for risk drivers,

evaluating the organization's risk exposures, tracking changes

in those exposures, and quantifying risks through various

metrics.

- Risk Infrastructure: Refers to the people and systems

necessary for tracking risk exposures and conducting

quantitative risk analysis. It encompasses risk capture,

database and data models, analytic models and systems,

stress testing, and reporting capabilities.

- Defined Policies and Processes: These extend risk

governance into day-to-day operations and decision-making.

They include guidelines, constraints, and procedural

requirements to ensure that risky activities align with the

organization's predetermined risk tolerance and regulatory

mandates.

- Risk Monitoring, Mitigation, and Management: This is the

most tangible aspect of risk management. It involves actively

monitoring risk levels, ensuring they align with risk

tolerance, and taking corrective actions when needed to bring

them back into alignment. This continuous process requires

recognizing when risk exposure exceeds acceptable levels

and then taking steps to mitigate and manage the risk.


- Communications: Effective communication of critical risk-

related issues is essential across all levels of the organization.

It involves clearly conveying risk tolerances, constraints, and

risk metrics. Risk issues must be reviewed and discussed as a

standard part of decision-making, and changes in exposure

need to be communicated so that appropriate action can be

taken.

- Strategic Analysis or Integration: This component turns

risk management into a tool for enhancing performance. By

thoroughly analyzing all of the organization's strategies and

risky activities, management can make better-informed

decisions, allocate resources more efficiently, and improve

risk-adjusted returns.
2. Risk Management Process (For Organizations):

Governance: At the highest level, governance involves making top-

level decisions, defining organizational goals, granting authority, and

establishing risk tolerance. The board often plays a central role in

governance, ensuring that risks align with the organization's

objectives and regulatory requirements.

Management: Management takes the guidance provided by

governance and formulates strategies to achieve organizational goals.

They allocate capital to risky activities based on predetermined risk

tolerance and participate in the establishment of policies and

procedures that relate to risk management.

Risk Activities: The heart of risk management involves setting up the

necessary infrastructure, identifying and quantifying risks, continuous

monitoring, mitigation, management, and reporting.

Feedback Loops: Effective risk management is a cyclical process

with various feedback loops to inform and improve both governance

and the portfolio of risky activities that make up the business.

3. Adaptation for Individuals:

Individual's Goals: For individuals, the process starts by

determining their personal objectives, which are aligned with

governance but on a smaller, more personal scale.


Investments and Risk Identification: Individuals, often with the

assistance of financial advisers, choose investments and identify

associated risks as the equivalent of management in a simplified

context.

Risk Monitoring and Mitigation: Individuals continuously monitor

their risk exposure, consider risk management strategies, and

implement them, similar to the risk management activities of

organizations.

Evaluation and Review: Periodic reviews, though less frequent than

in organizations, ensure that personal risk management remains

aligned with goals.

Simplification: The process is simplified for individuals to ensure

that it remains manageable and does not become overly complex.

4. Benefits of Effective Risk Management (7):

Fewer Surprises: Effective risk management reduces the frequency

of unexpected events, allowing organizations to anticipate potential

damage.

Decision Discipline: It leads to improved decision-making by

facilitating consideration of trade-offs and risk-return relationships.


Risk Mitigation: Active risk monitoring and management enhance

an organization's ability to respond effectively to unexpected events

and reduce the extent of potential losses.

Operational Efficiency: Risk management processes result in fewer

operational errors due to established policies, procedures,

transparency, and risk awareness.

Better Relations: Improved trust and relations between governance

and management lead to more effective delegation and decision-

making.

Reputation: Effective risk management enhances an organization's

reputation, as analysts, investors, and stakeholders perceive it as

prudent and value-focused.

Higher Value: Ultimately, these benefits contribute to increasing the

overall value of an organization or individual's investments by

reducing losses and optimizing returns.

RISK GOVERNANCE - AN 1. Risk Governance Foundation:

ENTERPRISE VIEW Definition and Role: Risk governance serves as the foundational

structure for effective risk management. It encompasses a top-down

approach and guidance that directs the various risk management

activities within an organization. Its primary role is to ensure that

these activities align with the overarching goals and objectives of the
organization.

Board's Responsibility: Typically, risk governance is initiated and

overseen by a board of directors. These individuals have fiduciary

obligations and are responsible for risk oversight. They play a critical

role in setting organizational goals, defining authorities, and

establishing risk tolerance levels.

Two Key Areas of Governance Influence:

- Defining Goals: The governing body, often the board of

directors, has a significant influence on determining the

strategic direction, goals, and priorities of the organization.

These factors serve as a fundamental basis for the practice of

enterprise risk management, which aims to align risk-related

activities with the organization's broader objectives.

- Risk Appetite: Risk governance also involves articulating

the organization's risk appetite. This entails specifying which

risks are considered acceptable, which require mitigation,

and to what extent. Additionally, it involves understanding

and quantifying the maximum losses that the organization

can tolerate under different scenarios, guiding decisions

related to risk budgeting.

Challenges in Governance: Achieving a balance between providing

clear guidance and allowing enough flexibility for strategy execution

can be a challenging aspect of risk governance. Furthermore,


discussing and defining risk appetite is often more emphasized in the

aftermath of a crisis, whereas it would be more beneficial to engage

in these discussions during periods of normalcy.

Risk Governance Commitment: Effective risk governance requires

a visible commitment from the top levels of an organization, ensuring

that it remains a vital aspect of risk management practices.

2. Enterprise View of Risk Governance:

Consideration of the Whole Organization: Enterprise risk

management takes into account the entirety of an organization's

economic balance sheet, rather than focusing solely on its assets. This

holistic approach ensures that the assessment of risks is

comprehensive and does not overlook potential vulnerabilities tied to

liabilities.

Pension Fund Example: Consider a corporate pension fund. A

myopic view that concentrates solely on maximizing asset growth

without factoring in liability sensitivity to market variables could lead

to financial instability during a market downturn. Here, risk tolerance

for assets alone may differ significantly from the tolerance level for

the entire enterprise.

Benefits of Enterprise View: Embracing an enterprise view of risk

management results in practices that are better aligned with the

organization's overarching goals and adds value over the long term. It
also involves considering a broader spectrum of risks, extending

beyond purely quantitative aspects.

3. Applicability to Individuals:

Individuals' Holistic View: Even for individuals, it is beneficial to

adopt a holistic approach when considering risks and investment

decisions. Rather than isolating specific risks or investment choices,

this approach takes into account an individual's unique goals and

characteristics.

Diverse Risk Solutions: Individuals with varying goals and personal

circumstances may require different investment and risk management

strategies tailored to their specific situations.

Importance for Individuals: Given the diverse life cycles and

discrete goals of individuals, adopting an enterprise view of risk

management is even more critical for personal financial planning

than for institutional risk management.

4. Extension to Management:

Management's Role: Risk governance extends its influence into the

realm of management, ensuring that the organization's risk

framework remains consistent with the guidance provided by the

governing body.

Risk Management Committee: A vital element of good risk


governance is the establishment of a risk management committee

within the organization. This committee serves as a forum for

discussing the risk framework and key risk-related issues at the

management level. It effectively integrates various aspects of the

organization's risk framework, as discussed in previous sections.

Chief Risk Officer (CRO): Appointing a Chief Risk Officer (CRO)

is another integral aspect of effective risk governance. The CRO is

tasked with building and implementing the organization's risk

framework. This role goes beyond mere risk policing and extends

into active participation in strategic decisions within the organization.

CRO's Role: The CRO's role is pivotal due to the interconnectedness

of risks with core business activities. They contribute significantly to

strategic decisions by providing valuable insights into risk

management. While the CEO oversees various aspects of the

organization, the CRO specializes in risk management and ensures its

alignment with organizational objectives. Many financial firms have

adopted the practice of having a CRO as part of their executive

management, highlighting its importance even before the financial

crisis of 2008.

RISK TOLERANCE 1. Risk Tolerance Discussion

Strategic Focus: Risk governance involves a critical component

known as the risk tolerance discussion. This process revolves around


the governing body determining the organization's acceptable level of

risk. While management handles the selection of specific risk

activities, the governing body sets the organization's risk appetite. It's

a crucial step because it defines which risks are acceptable,

unacceptable, or require limited exposure.

Individual vs. Organizational Perspectives: The concept of risk

tolerance differs between individuals and organizations. For

businesses, it's about maximizing observable value (e.g., market

value), while individuals aim to maximize their personal satisfaction

or utility. Additionally, businesses often have a long-term outlook on

their existence, while individuals face uncertain lifespans.

Complexity of Individual Risk Tolerance: Determining risk

tolerance for individuals can be challenging. It involves considering

various factors like financial assets, human capital, and uncertainties

tied to their personal objectives and goals.

2. Enterprise Risk Management Perspective:

Integration of "Inside" and "Outside" Views: Establishing risk

tolerance requires a comprehensive approach that integrates both

"inside" and "outside" perspectives. First, organizations must identify

potential internal shortfalls that could lead to failure. Second, they

must analyze external risk drivers beyond their control.

Formal Selection and Communication: Risk tolerance should be


formally defined and communicated by the governing body before a

crisis occurs. It serves as high-level guidance for management in

making strategic decisions related to risk. Delaying this process until

after a crisis is akin to buying insurance after experiencing a loss.

Example of Risk Tolerance Determination: Consider a Spanish

construction equipment manufacturing company. Internally, it

assesses its ability to withstand a 5% to 10% revenue drop but

identifies a 20% drop as a critical issue affecting debt covenants and

product launches. Externally, it acknowledges currency exchange

rates, interest rates, and industrial sector equity returns as key

uncertainties impacting its business.

Top-Level Analysis: Rather than merely observing risk, the

governing body employs top-level analysis to formulate risk

tolerance. This analysis leads to specific limits on factors like cash

flow variations and revenue exposure. These constraints influence

management's strategies and risk mitigation efforts.

Aligning with Core Competencies: Effective risk governance

guides an enterprise to focus on risks that align with its core

competencies. It discourages pursuing risks in areas where the

organization lacks expertise.

3. Factors Influencing Risk Tolerance:

Complex Determinants: There's no one-size-fits-all formula for


determining risk tolerance. Several factors influence this decision,

including organizational goals, expertise in specific areas, overall

strategies, dynamic response capabilities, fragility, competitive

landscape, government regulations, and quantitative analyses like

scenario analysis and sensitivity to macroeconomic risk drivers.

External Influences: Personal motivations, beliefs, agendas of board

members (the agency problem), company size, perceptions of market

stability, short-term pressures, and management compensation can

unintentionally affect risk tolerance in ways that may not align with

the organization's best interests.

4. Measuring and Managing Compliance:

Goal of Governance Exercise: Once risk tolerance is established,

the overall risk framework should be designed to measure, manage,

and communicate compliance with this risk tolerance. The goal is to

ensure that the organization's exposure to risk aligns effectively with

its risk appetite.

Survival and Strategic Trade-off: These governance exercises not

only help the organization survive challenging times but also strike a

strategic balance between risk and return. This, in turn, enhances

potential returns while keeping risks within acceptable boundaries.

Avoidance of Excessive Risk Strategies: Formal risk governance

helps organizations steer clear of overly risky strategies. Such


strategies might offer short-term gains but could jeopardize the

organization's long-term value or even its survival. Instead, it

encourages a focus on strategies that create value while keeping risks

within established limits.

Enhanced Long-term Value: By fostering sincere risk governance

and a strong risk culture, organizations can avoid strategies that could

endanger their long-term value. This approach ultimately leads to

improved value creation for the organization over time.

RISK BUDGETING 1. Role in Risk Management:

Risk budgeting plays a crucial role in the risk management

framework. While risk tolerance sets the appetite for risk and what is

deemed acceptable, risk budgeting focuses on how an organization

will take on that risk. It quantifies and allocates the acceptable risk

using specific metrics, effectively guiding the implementation of risk

tolerance decisions.

2. Application Across Sectors:

Risk budgeting isn't limited to a particular industry; it applies to both

business management and portfolio management. The foundational

idea is that these activities involve assembling various risk activities

or securities, which can be assessed based on multiple risk

characteristics. This approach goes beyond the traditional view of


asset allocation.

Multi-Dimensional Risk View:

Instead of relying solely on traditional asset classes (e.g., stocks,

bonds), risk budgeting embraces a multi-dimensional approach to risk

assessment. For instance, it evaluates risk based on underlying risk

classes like equity, fixed income, commodities, and others.

Alternatively, it may consider risk factors (e.g., value, growth) to

build a more comprehensive risk profile. This multi-dimensional

view provides a richer understanding of the risk landscape.

Single-Dimension Measures:

Some organizations opt for single-dimensional risk measures as part

of their risk budgeting process. These measures include standard

deviation, beta, value at risk (VaR), and scenario loss. For example,

hedge funds might set fixed-risk targets based on standard deviation.

While these measures offer simplicity, they might not capture the full

complexity of risk.

Implementing Strategic Allocation:

A risk budget serves as a bridge between high-level governance risk

decisions and practical management choices. It aligns with the

organization's established risk tolerance and provides a structured

framework for executing a strategic allocation that is consistent with

the organization's risk appetite. In essence, it ensures that the

organization's actions match its risk tolerance.


Critical Overarching Construct:

Although some organizations operate without a formal risk budget,

this often occurs when there is no clear understanding of their risk

tolerance. When the governing body has a well-defined risk appetite,

both the board and management naturally seek a way to implement a

strategic allocation that aligns with it. Consequently, the risk budget

becomes a vital element of the organization's risk management

framework.

Individuals and Risk Budgeting:

Risk budgeting isn't limited to organizations; some individuals, often

with assistance from financial planners, engage in personal risk

budgeting. However, many individuals do not effectively carry out

this process, leading to a concentration of risk, especially when

individuals heavily invest in their employers' stocks, for example.

Forcing Risk Trade-offs:

A significant benefit of even the most basic risk budgeting is its

ability to force risk trade-offs. When an organization's desired

activities exceed its established risk budget, it encourages decision-

makers to select investments based on maximizing returns relative to

risk. It also promotes a choice between reducing investments in

riskier assets or using risk-mitigating strategies.


Encouraging Active Decision-Making:

Risk budgeting fosters a culture where risk is an integral part of all

key decisions. Decision-makers are compelled to evaluate investment

choices against the market's risk-return benchmark. This involves

comparing risk-return profiles among different investment options

and assessing active versus passive investment strategies. It

ultimately encourages decision-makers to add value to the

organization in every risky decision while adhering to the established

risk tolerance.

Incorporating Value in Decision Process:

The risk budgeting framework ensures that adding value to the

enterprise is a fundamental aspect of the decision-making process.

Decision-makers consistently consider how their choices can enhance

the organization's position in each risky decision they make. This

approach strengthens the organization's risk management culture and

ensures that risk-awareness is inherent in its operations.

IDENTIFICATION OF RISK - 1. Financial Risks:

FINANCIAL VS. Market Risk: This is the risk associated with financial markets'

NON-FINANCIAL RISK fluctuations. It encompasses the possibility of losing money due to

changes in interest rates, stock prices, exchange rates, or commodity

prices. Market risk is often influenced by underlying economic

conditions or specific events in various industries.


Credit Risk: Credit risk, also known as default or counterparty risk,

involves the potential loss when one party fails to meet its financial

obligations to another. This could occur in scenarios like a borrower

failing to repay a loan, a bond issuer defaulting on interest payments,

or a derivatives contract counterparty not fulfilling its commitments.

Liquidity Risk: Liquidity risk is concerned with the challenges of

selling a financial asset without incurring significant losses. It arises

when a seller needs to lower the price of an asset to a level below its

perceived market value to attract buyers. This can happen due to

changing market conditions or when trying to liquidate a large

position that exceeds typical trading volumes.

2. Non-Financial Risks:

Settlement Risk:

Settlement risk is the risk of a payment obligation not being fulfilled

just before or during the settlement of a financial transaction. For

example, if one party transfers funds for a purchase, but the other

party declares bankruptcy before delivering the asset, the first party

may not recover the payment promptly, leading to financial loss.

Legal Risk:

Legal risk encompasses the possibility of legal actions, such as

lawsuits, against an organization or individual. In the context of

financial risk management, it's also about concerns regarding whether


the terms of a financial contract will be upheld by the legal system.

Legal disputes can result in uncertainty and financial liabilities.

Regulatory, Accounting, and Tax Risks:

These risks arise from the complex and evolving regulatory,

accounting, and tax environment. Organizations must comply with

various rules and regulations set by governments and accounting

governing bodies. Changes in these regulations can have significant

financial consequences, including unexpected costs, back taxes,

financial restatements, and penalties.

Model Risk:

Model risk emerges when organizations use models, such as financial

valuation models or risk assessment models, incorrectly or choose

inappropriate models for their purposes. This can lead to errors in

decision-making, especially when models make unrealistic

assumptions, like constant dividend growth.

Tail Risk:

Tail risk is an aspect of market risk but is particularly concerning

because it involves extreme events occurring more frequently than

predicted by standard probability models. These unexpected, high-

impact events can have significant consequences for investments and

financial decisions when not adequately considered.


Operational Risk:

Operational risk is associated with failures in various aspects of an

organization's operations. It encompasses the potential for losses due

to errors, inadequacies, or disruptions in people, systems, internal

policies, procedures, or external events beyond an organization's

control. This risk can include employee mistakes, system outages,

and natural disasters.

Solvency Risk:

Solvency risk is the risk that an organization, despite appearing

solvent on its financial statements, may face a severe cash shortage.

This situation can lead to an organization's inability to meet its

financial obligations or even its downfall. Addressing solvency risk is

crucial for an organization's long-term survival.

Cyber Risk:

In the digital age, cyber risk pertains to the threats and vulnerabilities

associated with an organization's information technology (IT)

systems. This includes hacking, data breaches, and IT system failures.

Organizations need robust cybersecurity measures to protect against

external threats and maintain data integrity.

Terrorism Risk:

Terrorism risk relates to the potential disruptions and damages caused

by acts of terrorism. These acts can include violence, sabotage, or

cyberattacks. Organizations must implement security measures to


mitigate the impact of such events, ensuring the safety of employees

and the continuity of operations.

Health and Mortality Risks:

For individuals, health risk involves the possibility of experiencing

poor health due to personal choices or external factors. This can lead

to various consequences, including medical expenses, reduced

income due to disability, and a shorter lifespan or reduced quality of

life. Mortality risk deals with the uncertainty of lifespan, impacting

financial planning for retirement.

Property and Casualty Risks:

These risks encompass a wide range of events, including property

damage from fires or natural disasters, liability claims resulting from

accidents, and other unforeseen events that may lead to financial

losses. Insurance often helps mitigate these risks.

INTERACTIONS BETWEEN 1. Understanding Risk Interactions:

RISKS Risks are often interconnected, and classifying a risk into a single

category can be challenging.

Interactions between risks are common and can significantly impact

the overall risk profile.

Market risk can lead to credit risk, which can further result in

operational risk.

Legal risk can arise from market or credit risk, especially when
parties seek contract loopholes during market disruptions.

2. Key Takeaways:

Risks rarely exist in isolation; they often interact, especially in

stressed market conditions.

Combined risks usually have a non-linear impact, meaning the total

risk is worse than the sum of individual risks.

Many risk models and systems do not directly account for these

interactions, which can exacerbate the consequences.

Awareness of risk interactions is crucial for governance bodies,

management, and analysts to avoid treating risks as separate and

unrelated entities.

Example 1: Counterparty Risk Interaction:

Consider a derivative contract where Party A buys a put option,

theoretically worth ¥1000, from Counterparty C with a 2% default

risk.

While the default risk might appear independent of market

performance, it's often tied to market conditions.

If the probability of default overlaps with the market decline, this

interaction compounds risk.

Party A might expect ¥1000 but could end up with nothing due to this

wrong-way risk, leading to overpayment for the contract.

Example 2: Leverage and Liquidity Risk Interaction:

Many institutions faced a crisis in 2008 when leverage, increasing


market risk, interacted adversely with liquidity and solvency risk.

Leverage exacerbated liquidity issues and solvency risk, leading to

severe financial distress.

Such interactions often result in non-linear effects, where the

combined risk is much worse than the sum of individual risks.

Example 3: Interacting Risks for Individuals:

Individuals may accumulate company shares in their retirement

portfolios through incentive programs.

Company policies may require holding these shares, leading to

concentration risk.

Loyalty to the company can blind individuals to the risk, and if the

company faces issues, they can lose both their job and savings—an

adverse interaction between market risk and human capital risk.

The Enron collapse in 2003 serves as an example of this interaction,

where loyal employees lost their retirement savings.

MEASURING AND 1. Core Element of Risk Management:

MODIFYING RISK: Risk management is a two-step process: measurement and

DRIVERS AND modification.

METRICS You cannot modify risk effectively without first measuring it.

The primary goal of measuring risk is to ensure it aligns with the pre-

established risk tolerance level, ensuring the organization's risk-

taking aligns with its strategy.

2. Drivers of Risk:

Risks are inherent in life due to the unpredictability of future events,

ranging from minor daily occurrences to significant life-changing


events.

Financial risks share this common origin in the inherent uncertainty

of future events.

Financial risks largely originate from economic uncertainties, which

themselves stem from various factors and dynamics.

3. Origins of Financial Risks:

Financial markets continuously react to new information about the

global and domestic economy, industry trends, and specific company

attributes.

Government policies, including regulations, tax laws, and

monetary/fiscal policies, create the legal and economic framework

that shapes economic activities.

Attempts by different countries' governments and central banks to

coordinate economic policies can have varying degrees of success,

significantly affecting economic conditions.

4. Risk Factors in Industries:

Industries are also influenced by government policies, which can

either stimulate or hinder economic activity within them.

Some industries exhibit stability, weathering macroeconomic

challenges well, while others are highly cyclical and susceptible to

economic shifts.

Even seemingly minor events, like changes in leadership within

central banks, can be perceived as major events by investors due to


their potential to affect the broader economy and specific industries.

5. Investor-Level Risk Factors:

Investors face idiosyncratic risks associated with individual

companies in their portfolios.

While diversified portfolios are designed to eliminate unsystematic

(company-specific) risk, poor credit risk management by a major

institution can lead to systemic risks.

The financial crisis of 2008, for example, was exacerbated by the

underestimation of these systemic risks.

6. Measuring Risk - Metrics:

Probability is a fundamental metric, quantifying how often an event

is expected to occur relative to all possible outcomes.

Standard deviation measures the dispersion of outcomes within a

probability distribution, helping gauge the range of possible results.

Beta is a metric relevant to diversified portfolios, indicating an asset's

sensitivity to overall market returns.

7. Risk Metrics for Derivatives:

Delta quantifies how sensitive a derivative's price is to small changes

in the underlying asset's value.

Gamma represents the risk of changes in delta, essentially a risk of

changing risk.

Vega measures how sensitive derivatives are to fluctuations in the


underlying asset's volatility.

Rho reflects derivatives' sensitivity to interest rate changes.

8. Asset Class-Specific Metrics:

Duration, for instance, measures the interest rate sensitivity of fixed-

income securities.

Different asset classes require unique risk metrics due to their distinct

characteristics and behaviors.

9. Value at Risk (VaR):

VaR quantifies the extreme negative outcomes in a probability

distribution within a defined time frame and at a specified probability

level.

It provides a minimum extreme loss estimate but doesn't indicate the

maximum potential loss.

Different methods for calculating VaR can yield varying results,

which poses challenges in assessing risk.

10. Supplementary Risk Measures:

Conditional VaR (CVaR) measures the weighted average of loss

outcomes exceeding the VaR threshold.

Extreme value theory explores outcomes beyond typical probability

distributions, focusing on rare extreme events.

Scenario analysis and stress testing assess how specific scenarios or

stressors would impact portfolios, offering practical insights into


potential risks.

11. Credit Risk Metrics:

Credit risk often relies on credit ratings, but it also involves a deep

analysis of factors like liquidity, profitability, leverage,

macroeconomic conditions, and industry-specific factors.

Assessing default probabilities for specific companies is challenging

due to the infrequency of defaults.

Market pricing of credit instruments, like credit default swaps (CDS),

provides valuable insights into the cost of rare adverse credit events.

12. Operational Risk:

Operational risk measurement is complicated due to the rarity of

significant events and the difficulty in estimating their likelihood and

impact.

Operational risks include events like data breaches, which can lead to

litigation and have long-term repercussions.

Aggregating operational risk data across multiple companies helps

compile relevant statistics for risk management.

13. Challenges in Risk Measurement:

Some risks, such as changes in regulations, accounting rules, tax

rates, and regulatory requirements, are inherently challenging to

quantify.

These types of risks may lack precise numeric measures, requiring

risk managers to rely on subjective evaluations of likelihood and


potential impact.

Risk managers use a combination of objective and subjective

measurements to effectively modify risks and align them with their

organization's goals and risk tolerance.

RISK MODIFICATION: 1. Risk Modification Overview:

PREVENTION, Risk modification is a pivotal phase within risk management that

AVOIDANCE, follows the establishment of acceptable risk levels during the

AND ACCEPTANCE governance stage.

It involves the alignment of the actual risk exposure with the

predetermined acceptable risk levels.

Importantly, risk modification doesn't solely entail reducing risk; it

encompasses optimizing risk in accordance with the organization's

objectives.

2. Risk Prevention and Avoidance:

Risk prevention is a risk management strategy aimed at evading

certain risks altogether.

However, achieving complete risk avoidance is often challenging and

may not be cost-effective or practical.

Decision-makers must carefully weigh the trade-offs between

eliminating risks and the associated costs.

In various life scenarios, such as driving or investing, some level of

risk is inherently tied to the benefits gained.

Insurance companies actively employ risk prevention techniques by

incentivizing policyholders to engage in safe behaviors through lower


premiums.

3. Risk Acceptance - Self-Insurance and Diversification:

Self-insurance involves consciously retaining specific risks that are

considered undesirable but too expensive to transfer externally.

It can manifest as creating reserves to cover potential losses or

choosing not to purchase insurance and relying on savings or

investments instead.

However, it is crucial for self-insurance to align with an

organization's defined risk tolerance; otherwise, it may lead to

suboptimal risk governance.

Diversification, another form of risk acceptance, entails spreading

risk across various assets to mitigate concentration risk.

While diversification is an effective risk management technique, its

efficacy is maximized when used in conjunction with other strategies.

4. Risk Transfer:

Risk transfer is a strategic approach whereby the financial

responsibility for specific risks is shifted to another party.

This is frequently observed in insurance contracts, wherein

policyholders transfer the financial burden of potential losses to

insurance companies in exchange for premiums.

By doing so, the adverse financial consequences of unforeseen events

are borne by the insurer, thereby reducing the policyholder's risk

exposure.

The extent of risk transfer can vary, from partial to complete,


depending on the terms and conditions stipulated in the contract.

5. Risk Shifting:

Risk shifting involves one party attempting to transfer the

responsibility for specific risks to another party without entirely

relinquishing financial liability.

This can be achieved through contractual arrangements, financial

instruments, or other strategic maneuvers.

An illustrative example is a company outsourcing a certain business

operation to a third-party vendor but still retaining some degree of

responsibility for associated risks.

Risk shifting can be intricate and may encompass legal, financial, and

contractual elements.

6. Strategic Risk Governance:

Effective risk modification necessitates strategic risk governance to

ensure that risk acceptance aligns harmoniously with an

organization's overarching goals and predefined risk tolerance.

Striking a delicate equilibrium among risk avoidance, risk

acceptance, risk transfer, and risk shifting is paramount, with the

approach tailored to the specific risks and the organization's strategic

objectives.

Risk management is an ongoing, dynamic process that involves

continuous adjustments to sustain the desired risk exposure relative to

the benefits accrued, keeping the organization's risk governance


objectives in focus.

RISK MODIFICATION: 1. Risk Transfer:

TRANSFERRING, Risk transfer involves shifting a risk to another party, often through

SHIFTING, AND insurance policies.

HOW TO CHOOSE Insurance contracts have existed for millennia, with references dating

back to the Code of Hammurabi.

Insurance typically operates by diversifying or pooling risks among

many policyholders.

Insurers analyze pooled risks, charge premiums to cover expected

losses and operational costs, and often retain a profit.

Insurers must carefully manage their risk by avoiding overexposure

to systemic events in specific regions.

2. Managing Risk Within Insurance:

Insurance companies manage risks carefully despite diversification.

They avoid writing too many policies with similar, potentially

correlated risks.

Reinsurance is a common practice where insurers transfer some of

their risk to another insurer.

Policies often contain provisions excluding coverage for specific

cases like war or fraud.

Catastrophe bonds have emerged, allowing insurers to pass some risk

to investors if claims surpass a certain threshold.

Most insurance policies include deductibles, where the insured pays a

portion of the loss before claims are covered. Deductibles reduce


small claims and promote responsible risk management.

3. Specialized and Unusual Risks:

In some cases, risks are challenging to pool, such as insuring unique

individuals or rare events.

Specialized coverage, like Lloyd's of London, can address such risks

by organizing groups willing to bear the risk.

Syndicates within Lloyd's assume the full extent of losses for specific

risks.

Surety bonds promise payment if a third party fails to fulfill

obligations, commonly used in commercial settings.

Fidelity bonds cover losses from employee dishonesty, relying on risk

pooling.

4. Risk Shifting:

Risk shifting involves altering the distribution of risk outcomes and is

often achieved through derivatives.

Derivatives derive their value from underlying assets or rates, closely

mirroring the price movements of the underlying.

Derivatives permit efficient risk transfer, and parties can offset

exposure through a derivative or the underlying.

Two main types of derivatives: forward commitments (e.g., futures,

forwards, swaps) and contingent claims (e.g., options).

Forward commitments obligate parties to future transactions at

predetermined prices, offering stability.

Contingent claims, like options, provide the right but not the
obligation to buy/sell an underlying, offering flexibility at a premium

cost.

5. Choosing a Risk Mitigation Method:

Organizations should weigh the pros and cons of risk prevention,

self-insurance, risk transfer, and risk shifting.

The choice depends on the risk's cost versus benefit, alignment with

risk tolerance, and availability of suitable methods.

Avoid risks with few rewards and consider self-insurance or

diversification.

Insurance is effective for pooled risks with affordable premiums.

Derivatives are valuable for managing financial risks, with forward

commitments offering predictability and contingent claims providing

flexibility.

Decisions should aim to balance costs, benefits, and risk profiles

aligned with the organization's risk management goals.


Technical Analysis

PRINCIPLES, Scene 1:

ASSUMPTIONS, AND

LINKS TO

INVESTMENT ANALYSIS

You work as a portfolio analyst at a small sovereign wealth fund

(SWF), reporting to the Deputy Chief Investment Officer (CIO).

The SWF recently invested in GLD (Gold ETF) to enhance portfolio

risk-adjusted returns based on extensive analysis and approval from the

Investment Committee.

The decision to add gold was driven by its low correlation with other

assets in the portfolio.

The Deputy CIO is on sabbatical in Antarctica, leaving you in charge

of monitoring the portfolio during their absence.

You create a chart showing the performance of GLD since the

beginning of the year, with the purchase price in blue and the current

price in red.

The GLD price has dropped below the purchase price.


Response to Head of Risk:

The Head of Risk suggests selling GLD due to its price decline.

You advise against panicking, emphasizing that the gold investment

was a long-term decision, and fear-driven decisions should be avoided.

1. Considering Technical Analysis:

Concerned about the declining GLD price, you decide to consult the

Technical Analyst.

Technical analysis uses price and volume data to make decisions,

applicable in various freely traded markets.

It focuses on supply and demand, price trends, and patterns to predict

future prices.

Technical analysis can be applied over different time frames, from

short-term trading to long-term investment decisions.

2. Principles of Technical Analysis:

The market discounts everything: It assumes that all known factors

affecting a financial instrument are already reflected in its price.

Prices move in trends and countertrends: Prices generally follow trends

(upward, downward, sideways) that are likely to continue until they

reverse.

Price action creates patterns: Repetitive price movements are

influenced by market psychology and can be identified and used for

predictions.
3. Relation to Behavioral Finance:

Technical analysis studies collective investor psychology and

sentiment, aligning with behavioral finance.

It acknowledges that human behavior in markets is often driven by

emotions, leading to patterns and trends.

News and events impact prices based on market psychology at the

time.

4. Market Microstructure:

Market microstructure deals with market design, price formation,

information flow, and investor behavior.

It examines order types, priority, and the interaction of liquidity and

information traders.

High-frequency trading and algorithmic orders are increasingly

important aspects.

5. Combining Technical and Fundamental Analysis:

While technical and fundamental analyses differ in approach, they can

complement each other.

Investors may use fundamental analysis to identify undervalued assets

and technical analysis to time entry and exit points.

Technical analysis can be valuable in illiquid markets but is generally

more effective in liquid markets where price patterns are clearer.

6. Application Across Asset Classes:

Technical analysis can be applied to various asset classes, including


equities, commodities, and currencies.

Its success depends on the nature of price action in a given asset class

and market participants (retail vs. institutional).

Emerging and frontier markets may offer opportunities due to

inefficiencies.

CHART TYPES

Scene 2: Technical Analysis and Charts

Technical Analyst's Perspective:

The technical analyst presents a chart indicating the GLD price's

performance over time.

A symmetrical triangle chart pattern forms between February and

September. A breakout occurs in early September, followed by a

pullback to the upper boundary of the pattern.


The pullback provides an entry opportunity for those who missed the

initial breakout, and in October, GLD's price resumes its upward

movement.

Throughout the year, GLD shows a steady uptrend with higher lows,

indicating a clear upward trend.

In late October, a price pullback results in an unrealized loss for the

long GLD position. However, the uptrend remains intact, and the

symmetrical triangle's lower boundary serves as the stop-loss level.

Summary:

Despite the current unrealized loss, the technical analyst advises

against changing the positive outlook for the GLD position at this time,

as the technical indicators remain favorable.

1. Technical Analysis Tools:

Technical analysis relies on charts and indicators to analyze past price

and volume data.

Not all price data are suitable for technical analysis; liquidity and

interaction between buyers and sellers are essential.

Various types of charts are used in technical analysis, depending on the

analysis's purpose.

2. Types of Technical Analysis Charts:


2.1. Line Chart:

A simple graphic display of price trends over time, with closing prices

as data points.

2.2. Bar Chart:

Contains high, low, open, and close prices for each time interval, often

used for daily data.


2.3. Candlestick Chart:

Provides open, close, high, and low prices for each period, with

candlestick colors indicating price direction.

Scale choice (linear or logarithmic) affects trendline interpretation.


Advantages of Candlestick Charts over Bar Charts:

Visibility of Price Fluctuations: Candlestick charts offer superior

visibility of price fluctuations compared to bar charts. This heightened

visibility is crucial for technical analysis.

Clear Representation of Price Relationships: Candlestick charts

provide a clear representation of the relationship between opening and

closing prices and their connection to daily highs and lows. This

information is vital for understanding market sentiment.

Interpretation of Long-Legged Candlesticks: Candlestick charts

help identify long-legged candlesticks, which indicate significant price

movements during a trading day. Long-legged candlesticks suggest that


prices found support or resistance after encountering strong buying or

selling pressure.

Use of Japanese Terminology: Candlestick charts incorporate

Japanese terminology for candlestick patterns. This terminology is

widely used and recognized by traders and analysts worldwide.

Doji Candlestick Pattern: One prominent candlestick pattern is the

"doji." A doji occurs when the opening and closing prices are virtually

equal, signifying a state of balance in the market. When a doji appears

at the end of a long uptrend or downtrend, it often signals a potential

trend reversal.

Example of a Doji's Impact: In the provided scenario, a doji in mid-

May 2018 marked a short-term trend reversal from the 1.33 price level.

Moreover, it strengthened that level, turning it into a support level in

June 2018. This illustrates the added value of interpreting candlestick

graphs for making trading decisions.

2.4. Scale:

Scale Choices in Technical Analysis:

- Linear Scale: Represents equal unit changes vertically on the

chart. Suitable for shorter-term price data with smaller price

changes.

- Logarithmic Scale: Represents equal percentage changes

vertically on the chart. Ideal for longer time frames and data

covering a wide range of values.

Effect on Trendlines:

In logarithmic scale charts, upward-sloping trendlines tend to break


down earlier than in linear scale charts.

Downward-sloping trendlines on logarithmic scale charts break later

than on linear scale charts.

Impact on Long-Term Analysis:

Differences between linear and logarithmic scale charts become

significant in long-term analysis.

Logarithmic scale provides a more comprehensive view of data trends

over extended periods.

Horizontal Axis:

Represents time passage.

Time interval choice depends on the nature of data and analytical

goals.

Randomness and Time Frame:

Shorter time frames yield more random and less meaningful price

action insights.

Example with Russell 2000 Index ETF (IWM):

Linear vs. logarithmic scale choice affects the timing of trendline

breakdowns, with logarithmic scales indicating earlier breakdowns.

Breakdown Signal:

Occurs when an asset's price falls below a support level.

Timing of breakdown signal influenced by scale choice, potentially


providing earlier indications in logarithmic scales.

Consider Objectives and Data Characteristics:

Analysts should choose the scale that aligns with their analysis

objectives and data characteristics.

2.5. Volume:

Volume reflects the strength of price movements. Rising prices with

increasing volume are considered positive.

Divergence between price and volume can signal potential trend

reversals.

Volume analysis is particularly useful in short-term analysis.

2.6. Time Intervals:

Charts can be constructed with various time intervals, each suited to

different analysis purposes.


Longer intervals are suitable for long-term analysis, while shorter

intervals can reveal short-term trends.

2.7. Relative Strength Analysis:

Used to compare asset performance to a benchmark or another asset.

Ratios are plotted to show outperformance or underperformance over

time.

It helps identify which asset has been the stronger performer relative to
a benchmark.

TREND, SUPPORT, AND 1. Trend and Consolidation:

RESISTANCE Key aspects of technical analysis.

A trend represents a long-term pattern of price movement.

When not in a trend, a security is considered to be in consolidation.

Differentiating between consolidation and trend is crucial for timing

buy and sell decisions.

2. Uptrend:

Occurs when a security's price forms higher highs and higher lows.

Implies strong demand and increasing intrinsic value.

Uptrend lines connect the lows on the price chart.

Major breakdowns below the uptrend line signal the end of the

uptrend.

3. Downtrend:

Occurs when a security's price forms lower lows and lower highs.

Indicates supply exceeding demand.

Downtrend lines connect the highs on the price chart.

Major breakouts above the downtrend line suggest the end of the

downtrend.

4. Consolidation:

Sideways movement in the price chart.


Reflects a balance between supply and demand.

Presents opportunities for traders and assessments of a security's

strength.

Each consolidation period is followed by a trend period.

Trend Analysis Application (Exhibit 12):

Analyzing Teladoc Health's chart with trends and consolidations.

Identification of consolidation periods aids investment decisions.

Breakouts from consolidations provide trend reversal or continuation

signals.

Trendline boundaries help gauge trend strength.

5. Support and Resistance:

Support: Price range where buying activity stops price decline.

Resistance: Price range where selling activity halts price rise.


Support and resistance can be sloped or horizontal lines.

The change in polarity principle: Breached support becomes resistance,

and vice versa.

Support and Resistance Example (Exhibit 13 - WTI Light Crude

Oil):

WTI Crude Oil's price history with support and resistance levels.

Long-standing resistance at $37 breached in 2014.

In 2016, price tested $37 as support after falling below briefly.

Strong support confirmed by a long-legged candlestick.

Demonstrates the significance of historical support and resistance

levels.

COMMON CHART 1. Overview of the significance of chart patterns

PATTERNS Nature of Chart Patterns:


Chart patterns are formations that emerge on price charts over time due

to the accumulation of single bar lines. These patterns create

recognizable shapes and often lead to similar future price movements.

Psychological Aspect:

Chart patterns are not just graphical representations but also reflect the

collective psychology of market participants at a given time. They

capture the sentiments and behaviors of traders and investors.

Basis for Analysis:

Recurring chart patterns serve as a foundation for market analysis.

Traders and analysts use these patterns to make predictions about

future price movements and make informed trading decisions.

Types of Chart Patterns:

- Reversal Patterns: These patterns occur after an existing

trend and often signal a potential trend reversal. For example,

the Head and Shoulders pattern is a classic reversal pattern.

- Continuation Patterns: These patterns form within an

existing trend and suggest a brief consolidation before the

trend resumes. Examples include triangles, rectangles, flags,

and pennants.

Consideration of Trend:

Understanding the trend before the pattern formation is crucial.

Whether it's an uptrend or downtrend sets the context for interpreting


the pattern.

Interpretation Caution:

Not every chart will exhibit clear and easily interpretable patterns.

Analysts should avoid forcing interpretations onto charts that don't

naturally exhibit recognizable patterns.

Proper Application:

Investors and traders should be mindful of the proper application of

chart patterns. This means not only identifying patterns but also

considering other technical indicators, risk management strategies, and

market conditions.

2. Reversal Patterns

Reversal patterns indicate a shift in the direction of a financial

instrument's price trend.

These patterns are essential as they provide evidence that a trend is

likely to change, which is crucial for traders and investors.

2.1. Head and Shoulders Pattern

The head and shoulders pattern is one of the most recognized reversal

patterns.

It consists of three main parts: left shoulder, head, and right shoulder.

Volume plays a significant role in interpreting this pattern.

To identify a head and shoulders pattern, there must be a prior uptrend


in the price.

Components of the Head and Shoulders Pattern

- Left Shoulder:

Occurs during an uptrend.

Marks the high point of the current trend.

Often has higher trading volume.

Followed by a decline to complete the shoulder formation.

- Head:

Begins from the low of the left shoulder.

Price surpasses the previous high and forms the pattern's peak.

Subsequent decline creates the second point of the neckline.

Decline in trading volume might occur as the head forms.

- Right Shoulder:

Develops as an advance from the low of the head.

Forms a lower peak compared to the head, ideally in line with the left

shoulder's high.
Symmetry in time and price between the shoulders is desirable.

Volume tends to be lowest during the formation of the right shoulder.

Additional Key Elements

- Neckline:

Forms by connecting the low points of the left shoulder and right

shoulder.

It can slope in various directions (upward, downward, or horizontal).

A horizontal neckline is ideal, with both shoulders touching it.

- Volume:

Volume patterns help confirm the head and shoulders pattern.

Typically, the volume during the advance of the left shoulder should be

higher than during the advance of the head.

Decrease in volume when the head forms serves as an initial warning

sign.

Confirmation comes when volume increases during the decline from

the right shoulder.

- Price Target:

Calculated after the price breaks the neckline.

It involves measuring the distance from the neckline to the top of the

head.

Price targets are used as guidelines and may not always be exact.

3. Variations

Perfectly formed head and shoulders patterns are rare; variations can
include two tops on the shoulders or the head.

The head should generally reach a higher price level than either

shoulder.

Symmetry and alignment in price levels are key characteristics.

4. Divergence

Divergence occurs when one indicator (e.g., price) reaches a new high

or low while another (e.g., volume) does not.

This divergence can provide additional signals about potential trend

changes.

5. Trading with the Head and Shoulders Pattern

Once the pattern is formed, the expectation is that the share price will

decline through the neckline.

Technicians often use filtering rules to confirm a clear breakdown of

the neckline.

These rules may include waiting for the price to fall a certain

percentage below the neckline or staying below it for a specified time.

Prices may rebound to neckline levels but often stop around this point,

as the neckline, once breached, becomes a resistance level.

6. Inverse Head and Shoulders

This pattern acts as a reversal from a preceding downtrend to an

uptrend.

It has three components: left shoulder, head, and right shoulder.

Volume patterns are important in this pattern as well, with volume


ideally increasing upon neckline break.

7. Setting Price Targets

Price targets for head and shoulders patterns are calculated based on

the difference between the head and the neckline.

Price target = Neckline - (Head - Neckline).

Conservative approaches are often used for calculating price

objectives, especially for stocks in a downtrend.


c

8. Double Tops and Bottoms

Double tops occur when an uptrend reverses twice at approximately

the same high price level.

Double bottoms occur when price reaches a low, rebounds, and then

declines to the first low level.

Volume and time intervals between tops or bottoms can affect the

significance of these patterns.


9. Triple Tops and Bottoms

Triple tops consist of three peaks at similar price levels.

Triple bottoms involve three troughs at approximately the same price

level.

These are rare but highly significant reversal patterns, indicating strong

market consensus at specific prices.


Uncertainty in Pattern Outcomes:

Technical analysis, including the identification of patterns like double

tops and triple tops, has limitations.

Analysts cannot predict with certainty whether a specific pattern (e.g.,

double top) will lead to a reversal until after it occurs.

There's no established theory that dictates whether a low or high will

be repeated once or twice before a reversal.

Double Bottom vs. Double Top:

A double bottom pattern is generally considered more significant than

a single bottom because it indicates that traders stepped in twice to

prevent further price declines.

Traders and analysts, however, can't foresee whether a double top or

double bottom will be followed by a third occurrence.

The Goal of Analysts and Traders:

The primary objective of traders, investors, and analysts is not to

predict future price movements with absolute certainty.

Instead, they focus on identifying well-defined levels in the market that

can inform their decision-making.

The Importance of Breakouts:

In technical analysis, the most critical aspect is the breakout, which

signifies the end of a consolidation phase and the initiation of a new

trend.

Breakouts are the points at which traders often make decisions, as they
signal significant shifts in market sentiment.

Triple Tops and Triple Bottoms:

Triple tops and triple bottoms are rare but hold more significance than

their double counterparts.

These patterns involve three occurrences where traders intervene to

reverse a trend.

The greater the number of reversals and the longer the time span of

these patterns, the more significant they are considered.

Bottoming vs. Topping Processes:

Bottoming processes, whether single, double, or triple, tend to be more

predictable because they involve market forces capitulating.

Topping processes, on the other hand, can involve irrational

exuberance and may lead to price increases before a reversal occurs.

Importance of Identifying Trends and Consolidations:

Regardless of the specific pattern, recognizing trends and consolidation

phases is crucial.

A consolidation phase, characterized by a price range, is a precursor to

a trend period.

Successful traders and analysts focus on distinguishing between these

two phases for optimal decision-making.

Case Study: Odfjell Drilling Triple Bottom:

The passage provides an example of a triple bottom pattern in Odfjell


Drilling's stock price chart.

This triple bottom pattern led to a strong breakout, initiating an uptrend

after a lengthy consolidation.

The pattern reversed the previous downtrend, showcasing the potential

significance of such patterns when they occur.

Continuation Patterns

1. Continuation Patterns Overview:

Continuation patterns are a subset of chart patterns in technical

analysis.

They indicate that an ongoing price trend is likely to continue after a

brief consolidation or pause.

These patterns are based on the idea that market sentiment hasn't

shifted dramatically, and the dominant trend is intact.

2. Triangle Patterns:

These patterns visually resemble triangles and come in three types:


symmetrical, ascending, and descending.

2.1. Symmetrical Triangle:

Highs trend down, lows trend up.

Represents a balance between buyers and sellers.

Often seen as a pause in the trend.

Breakout can be in either direction, but it typically continues the prior

trend.

The price target is calculated by measuring the widest part of the

triangle and adding it to the breakout level.

2.2. Ascending Triangle:


Highs are horizontal, lows trend up.

Suggests that buyers are becoming more aggressive, stepping in at

higher prices.

Often forms in an uptrend.

The breakout is expected to be upward.

Price target calculation is similar to symmetrical triangles.

2.3. Descending Triangle:


Lows are horizontal, highs trend down.

Indicates that sellers are gaining strength, pushing prices lower during

each rally.

Typically occurs in downtrends.

The breakout is anticipated to be downward.

Price target calculation is akin to other triangle patterns.

3. Rectangle Patterns:

These patterns are characterized by two parallel horizontal trendlines


representing periods of consolidation.

3.1. Bullish Rectangle:

Horiz

ontal resistance shows where sellers are taking profits.

Horizontal support indicates where buyers are stepping in.

Suggests a pause in an uptrend.

A breakout above the resistance level indicates a continuation of the

uptrend.

Price target is calculated by adding the pattern's height to the breakout

level.
3.2. Bearish Rectangle:

orizontal support represents buying interest.

Horizontal resistance is where sellers are entering the market.

Indicates a pause in a downtrend.

A breakdown below the support level signifies a continuation of the

downtrend.

Price target calculation is similar to the bullish rectangle.

4. Flags and Pennants:

These are short-term continuation patterns characterized by parallel

trendlines that often appear after a strong price move.

4.1. Flags:
Tre

ndlines are parallel and slope against the prevailing trend.

Suggest a temporary consolidation or pause.

Often continue the prior trend.

Price target is calculated by measuring the flagpole's length and adding

it to the breakout level.

Volume dynamics, including declining volume during the flag

formation and increased volume during the breakout, are significant.

4.2. Pennants:

Similar to flags but with converging trendlines forming a triangle.

Indicate a brief consolidation before the trend resumes.

Price target calculation is akin to flags.

TECHNICAL Price-Based Indicators

INDICATORS: MOVING Price-based indicators incorporate information contained in current and

AVERAGES AND historical market prices. Indicators of this type range from simple (e.g.,

BOLLINGER BANDS a moving average) to complex (e.g., a stochastic oscillator)


1. Moving Average:

1.1. Definition:

A moving average calculates the average closing price of a security

over a specified number of periods (e.g., days or weeks).

The two main types are Simple Moving Averages (SMA) and

Exponential Moving Averages (EMA).

SMA treats all prices equally in the calculation, while EMA gives more

weight to recent prices.

1.2. Purpose:

Moving averages help smooth out short-term price fluctuations,

making it easier to identify underlying trends.

They serve as trend-following indicators, giving traders and investors a

clearer image of market direction.

1.3. Types of Moving Averages:

A common choice is the 20-day moving average, suitable for tracking

monthly trends (roughly 20 trading days in a month).

Longer-term investors may use a 60-day moving average, representing

a quarter year (three months) of trading activity.

Moving averages can be used alone or in combination with other

moving averages.

1.4. Interpretation:
- Price Relative to Moving Average:

If the price is above a moving average, it suggests an uptrend.

If the price is below a moving average, it suggests a downtrend.

- Distance from Moving Average:

The distance between the price and the moving average can be

significant.

When the price moves closer to the moving average (reversion to the

mean), the moving average can act as a resistance level (in an uptrend)

or a support level (in a downtrend).

- Moving Average Crossovers:

When a short-term moving average crosses above a long-term moving

average, it's considered a bullish crossover, signaling a potential

uptrend.

Conversely, when a short-term moving average crosses below a long-

term moving average, it's a bearish crossover, indicating a potential

downtrend.

The 50-day and 200-day moving average crossover is widely followed,

known as the "golden cross" (bullish) and "death cross" (bearish).

1.5. Practical Application:

Traders use moving averages to make buy or sell decisions. For

example, a 5-day moving average crossing above a 20-day moving

average can be a buy signal.

Longer-term investors often focus on intermediate-term moving

averages to determine their trading strategy.

Moving averages can help manage risk by identifying trend direction


and potential reversal points.

1.6. Optimization and Limitations:

Computers can optimize moving average parameters, but over-

optimization risks fitting past data that may not repeat.

Moving averages should be used as trend filters, not standalone

indicators.

Market conditions change, and strategies may need adjustment over

time.

1.7. Bollinger Bands:

Bollinger Bands are another technical tool that includes a moving

average, upper band (moving average + standard deviations), and

lower band (moving average - standard deviations).

They help identify potential overbought and oversold conditions and

signal potential trend reversals or breakouts.

1.8. Bollinger Band Width Indicator:

Bollinger Band width measures the percentage difference between the

upper and lower bands relative to the middle band.

Narrow band width suggests low volatility, potentially indicating an

upcoming price move.

Expanding band width indicates increasing volatility.

Interpretation Example:
N

arrowing Bollinger Bands (a squeeze) can signal low volatility and a

potential upcoming significant price move.

Expanding Bands suggest increasing volatility and potential trend

changes.

Combining Bollinger Bands with other chart patterns or indicators can

improve trading strategies.

2. Moving Average Crossovers:

Moving average crossovers involve two moving averages with

different timeframes.

A bullish crossover occurs when a short-term moving average crosses

above a long-term moving average. This suggests a potential uptrend.

A bearish crossover happens when a short-term moving average

crosses below a long-term moving average. This signals a potential

downtrend.

The 50-day and 200-day moving average crossover is particularly


popular, known as the "golden cross" (bullish) and "death cross"

(bearish).

3. Bollinger Bands:

3.1. Components of Bollinger Bands:

- Middle Band (Moving Average):

Bollinger Bands consist of a middle band, which is a simple moving

average (SMA) of a security's price.

This middle band represents the central tendency of the price over a

specific number of periods.

- Upper Band and Lower Band:

The upper band is calculated by adding a set number of standard

deviations (usually two) to the middle band.

The lower band is calculated by subtracting the same number of

standard deviations from the middle band.

These bands create a range around the moving average.

3.2. Purpose of Bollinger Bands:

Bollinger Bands help define a statistically reasonable range within

which the market price is expected to trade.

They provide a visual representation of price volatility.

Bollinger Bands are useful for identifying potential overbought or

oversold conditions, as well as potential trend reversals or breakouts.

3.3. Interpretation and Trading Strategies:


- Volatility and Band Width:

Wider bands indicate higher volatility in the security's price.

Narrowing bands suggest lower volatility and often precede significant

price moves.

- Contrarian Strategy:

A common strategy involves selling when the price reaches the upper

band (overbought condition) and buying when it reaches the lower

band (oversold condition).

This strategy assumes that the price will revert to the mean (middle

band) within the range.

- Trend Analysis:

During trendless or sideways market conditions, the contrarian strategy

can be effective.

Traders may frequently enter and exit positions within the Bollinger

Bands range.

- Breakout Strategy:

In the event of a significant price breakout above the upper band, it

may signal a change in trend and the potential for a sustained uptrend.

Conversely, a significant breakdown below the lower band may

indicate a potential downtrend.

- Golden Cross and Death Cross:

Traders often combine Bollinger Bands with moving averages, such as

the 50-day and 200-day moving averages.

When a short-term moving average crosses above the long-term

moving average (a golden cross) and the price touches the upper
Bollinger Band, it may suggest an uptrend continuation.

Conversely, a death cross (short-term moving average crossing below

the long-term) in conjunction with Bollinger Bands can signal a

potential downtrend.

3.4. Risk Management:

Long-term investors can use Bollinger Bands to manage risk. Selling

on a significant breakdown below the lower band aims to limit

downside risk.

3.5. Statistical Significance:

The rules for trading with Bollinger Bands can be defined based on a

percentage move (e.g., 5% or 10%) above or below the bands or for a

specific time period (e.g., a week on a daily price chart).

These rules can be programmed and tested systematically.

Practical Example (Microsoft):


In the example of Microsoft from October 2018 to February 2019,

Bollinger Bands were applied during a trendless period.

A death cross occurred in October 2018, and the stock remained within

a wide trading range.

Traders could have used the Bollinger Band strategy to buy at the

lower band and sell at the upper band during this period.

4. Bollinger Band Width Indicator:

Bollinger Band Width is a technical indicator derived from Bollinger

Bands. It measures the percentage difference between the upper band

and the lower band, providing insights into price volatility.

4.1. Calculation of Bollinger Band Width:

Bollinger Band Width is calculated using the following formula:

Bollinger Band width = [(Upper band – Lower band)/Middle band]


× 100

4.2. Interpreting Bollinger Band Width:

Bollinger Band Width is a relative indicator. To assess its significance,

it should be compared to prior values over a specific look-back period.

It reflects the volatility of a security's price. Specifically:

- Narrowing Bollinger Bands result in a decreasing Bollinger

Band Width, indicating decreasing volatility.

- Widening Bollinger Bands result in an increasing Bollinger

Band Width, indicating increasing volatility.

4.3. Identifying a "Squeeze" with Bollinger Band Width:

Bollinger Band Width is renowned for identifying a market condition

called a "squeeze."

A squeeze occurs when the Bollinger Bands narrow significantly,

signifying a period of very low volatility.

The theory behind the squeeze is that low volatility is often followed

by high volatility.

During a squeeze, Bollinger Band Width reaches extremely low levels.

4.4. Interpreting Squeezes and Breakouts:

When Bollinger Band Width experiences a squeeze and then starts to

rise, it signals the potential for a significant price move.

A breakout from a squeeze can occur in two ways:

- Breakout above the upper band: This suggests a potential


upward price move or advance.

- Breakout below the lower band: This indicates a potential

downward price move or decline.

4.5. Use of Bollinger Bands and Bollinger Band Width with

Classical Charting:

Bollinger Bands and Bollinger Band Width can be combined with

classical charting tools to enhance technical analysis.

For example, if a breakout above a predefined chart pattern boundary

coincides with a squeeze and an increase in Bollinger Band Width, it

suggests that the subsequent trend is likely to be strong and move

towards higher price levels.

The breakout examples in Exhibit 33, which shows the price chart of

Diös Fastigheter AB, demonstrate that breakouts from periods of low

volatility can lead to significant price movements.


Fintech in Investment Management
What Is Fintech? Fintech, short for financial technology, broadly refers to

technological innovations in the financial services industry. It

encompasses various aspects of technology-driven changes in the

design and delivery of financial services and products. Fintech

innovations have disrupted traditional financial business models and

have evolved significantly over time.

1. Early Fintech Evolution:

- Data Processing and Automation: Early fintech

developments involved automating routine tasks and data

processing.

- Rule-Based Decision Systems: Fintech systems then

evolved to execute decisions based on predefined rules and

instructions.

2. Current Fintech Landscape:

- Advanced Machine Learning and AI: Fintech has

advanced to incorporate complex machine learning and

artificial intelligence (AI) logic. These systems can learn and

adapt over time, enabling them to perform tasks at levels

beyond human capabilities.

3. Key Areas of Fintech Development Relevant to

Investments:
For the investment industry, fintech has significantly impacted

several key areas:

- Analysis of Large Datasets: Fintech leverages

traditional and alternative data sources, such as social media

and sensor networks, to enhance investment decision-

making. This data can help generate alpha (outperformance)

and reduce losses.

- Analytical Tools: Fintech employs AI-based

techniques to analyze vast datasets. AI can identify complex,

non-linear relationships and uncover insights related to

human sentiment and behavior.

- Automated Trading: Fintech utilizes computer

algorithms for automated trading, offering benefits such as

efficiency, lower transaction costs, anonymity, and improved

market access.

- Automated Advice (Robo-Advisors): Fintech

platforms like robo-advisors provide low-cost investment

services to retail investors, utilizing algorithms for portfolio

management and financial planning.

- Financial Record Keeping (DLT): Distributed Ledger

Technology (DLT), such as blockchain, offers secure ways to

track ownership of financial assets on a peer-to-peer basis,

reducing the need for traditional intermediaries.

4. Fintech in Financial Services:

- Lending (LendTech and CreditTech): Companies like


Lendio and Affirm automate loan processes, offering loans to

consumers and businesses, often with a focus on assessing

creditworthiness quickly.

- Payments (PayTech): PayTech companies simplify

payment processes, offering online payment gateways,

mobile payment solutions (e.g., Apple Pay), and low-cost

remittance services (e.g., Wise).

- Personal Finance (WealthTech): WealthTech firms

provide personal finance tools, including financial planning,

budgeting, savings, investment, and retirement advice (e.g.,

Betterment).

- Consumer Banking: Online consumer banks (e.g.,

Revolut, Monzo) offer low-cost, online access to banking

services, including deposits, loans, and payments.

- Insurance (InsurTech): InsurTech firms like Ethos

and Health IQ offer cost-efficient distribution, underwriting,

and claims management for various insurance products.

- P2P Financing: P2P lending platforms (e.g.,

LendingClub) and crowdfunding platforms (e.g., AngelList)

connect investors with borrowers and startups to raise capital.

- Regulatory and Supervisory Solutions (RegTech and

SupTech): RegTech companies simplify regulatory

compliance and reporting, covering areas such as anti-money

laundering (AML) and customer identification (KYC).


BIG DATA 1. Characteristics of Big Data:

Volume: Big Data involves exceptionally large datasets, often

ranging from millions to billions of data points. These datasets are far

larger than what traditional data processing tools can handle.

Velocity: Big Data is characterized by the high speed at which

data is generated and communicated. In many cases, data is available

in real-time or near-real-time, requiring rapid processing and

analysis.

Variety: Big Data encompasses a wide variety of data sources

and formats. This includes structured data (e.g., data stored in

databases or spreadsheets), semi-structured data (e.g., XML files),

and unstructured data (e.g., text documents, images, videos, social

media posts). Dealing with this diversity of data types can be a


significant challenge.

Veracity: Veracity refers to the reliability and credibility of data

sources. Big Data often involves data from diverse and sometimes

unverified sources, making it crucial to assess the quality of the data

to ensure accurate analysis and decision-making.

2. Types of Data:

Structured Data: This type of data is highly organized and can

be easily represented in tabular form, with rows and columns. It's

commonly found in databases and includes information like financial

records, customer data, and stock prices.

Unstructured Data: Unstructured data is data that lacks a

predefined structure and organization. It includes information from

sources like social media (tweets, posts), emails, images, audio

recordings, videos, and text documents. Analyzing unstructured data

often requires specialized tools and techniques.

Semi-Structured Data: Semi-structured data falls between

structured and unstructured data. While it may not fit neatly into

tables like structured data, it has some level of organization and can

be tagged or categorized. Examples include XML files and JSON

data.

3. Importance of Big Data:

Analytical Insights: Big Data analytics is crucial for gaining

insights and making data-driven decisions. In the finance and

investment industry, analyzing large datasets helps identify market


trends, investment opportunities, and risks.

Technological Advancements: The growth of the internet,

connected devices, and data collection technologies has fueled the

expansion of Big Data. These advancements have led to the

generation of vast amounts of data that can be harnessed for analysis.

Veracity Challenge: Veracity, or data credibility, is a key

consideration when working with Big Data. Analysts and data

scientists must assess the reliability of data sources to avoid drawing

incorrect conclusions based on potentially flawed information.

Customized Solutions: Dealing with Big Data often requires

customized data processing and analysis tools. These tools may

involve machine learning, natural language processing, and other

advanced techniques to extract valuable insights from unstructured

and semi-structured data.

Competitive Advantage: Organizations that effectively

leverage Big Data analytics can gain a competitive advantage by

making more informed decisions, optimizing operations, and

responding swiftly to market changes.

4. Sources of Big Data:

Financial Markets: Big Data includes data generated from

various financial markets, including equity, fixed income, futures,

options, and other derivatives.

Businesses: Data from corporate financials, commercial

transactions, and credit card purchases contribute to Big Data.

Governments: Government-generated data, such as trade


statistics, economic indicators, employment data, and payroll

information, are part of the Big Data landscape.

Individuals: Data generated by individuals include credit card

transactions, product reviews, internet search logs, and social media

posts.

Sensors: Data from various sensors, like satellite imagery,

shipping cargo information, and traffic patterns, play a role in Big

Data. The Internet of Things (IoT) generates data from smart

buildings, which provide information about climate control, energy

consumption, security, and other operational details.

Three Main Sources of Alternative Data:

Data Generated by Individuals: This data often comes in

unstructured formats, such as text, video, photos, audio, website

clicks, and time spent on webpages. The volume of this data is

rapidly increasing due to online activities like social media, e-

commerce, web searches, and email.

Data Generated by Business Processes: These data are

typically structured and include direct sales information like credit

card data, as well as corporate exhaust data such as supply chain

information, banking records, and retail point-of-sale scanner data.


Business process data can serve as leading or real-time indicators of

business performance.

Sensor Data: Collected from devices like smartphones,

cameras, RFID chips, and satellites, sensor data can be unstructured

and is characterized by a significantly larger volume compared to

individual or business process data. The Internet of Things (IoT)

contributes to the exponential growth of sensor data.

5. Challenges of Big Data:

Quality: Big Data may suffer from issues like selection bias,

missing data, or outliers, which can affect the quality and reliability

of the analysis.

Volume: Dealing with the vast volume of data in Big Data can

be overwhelming, and collecting a sufficient amount of data for

analysis is essential.

Appropriateness: Ensuring that the dataset is suitable for the

intended analysis is crucial, as not all data may be relevant or

applicable.

Data Preparation: Before analysis can occur, data often needs

to be sourced, cleansed, and organized. This process can be

particularly challenging for alternative data due to its unstructured

nature.

Complexity: Traditional analytical methods may not be

adequate for interpreting and evaluating complex and large datasets.

As a result, artificial intelligence (AI) and machine learning


techniques are increasingly used to work with such data.

ADVANCED ANALYTICAL 1. AI and Its Evolution:

TOOLS: AI AND Artificial Intelligence (AI) refers to computer systems' ability to

MACHINE perform tasks that typically require human intelligence, such as

LEARNING problem-solving and decision-making.

Early AI systems, known as "expert systems," aimed to simulate

the knowledge and analytical skills of human experts within specific

domains. They often relied on "if-then" rules.

In the late 1990s, advancements in technology, including faster

networks and more powerful processors, allowed AI to be applied in

various fields, including logistics, finance, medical diagnosis, and

data mining.

Financial institutions, for instance, began using AI, particularly

neural networks, in systems like credit card fraud detection to detect

abnormal charges or claims.

2. Machine Learning (ML):

Machine Learning (ML) encompasses computer-based

techniques that extract knowledge from large datasets without

making assumptions about the data's underlying probability

distribution.

ML algorithms aim to automate decision-making processes by

learning patterns and relationships in data. They generalize from

known examples to understand the data's underlying structure.

ML requires three primary datasets: a training dataset, a


validation dataset, and a test dataset. Training data teaches the

algorithm relationships between inputs and outputs, while validation

data fine-tunes the model. Test data assesses the model's ability to

predict new data.

Challenges in ML include ensuring data quality, handling data

volume, preparing data appropriately, avoiding overfitting (when the

model learns the data too precisely), and underfitting (when the

model is too simplistic).

ML models require sufficiently large datasets for training and

validation, and data must be clean and free of biases and errors.

ML can sometimes be considered opaque or a "black box"

because it doesn't rely on explicit programming and might produce

results that are not easily explainable.

Types of ML:

- Supervised Learning:

In supervised learning, computers learn from labeled data,

meaning the inputs and corresponding outputs are known.

Supervised learning is often used for tasks such as stock price

forecasting or predicting market trends based on historical data.

- Unsupervised Learning:

Unsupervised learning doesn't rely on labeled data and aims to

uncover the structure within the data.

For example, it can be used to group companies based on

similarities in their characteristics, irrespective of predefined

categories.
- Deep Learning:

Deep learning involves neural networks with multiple hidden

layers.

These networks perform multistage, non-linear data processing

to identify complex patterns.

Deep learning can be used for supervised or unsupervised

learning tasks.

Neural networks have been in use since 1958, but recent

advancements in algorithms and computing power have made them

more efficient and accurate, particularly in tasks like image, pattern,

and speech recognition.

3. AI and Big Data:

The growth of Big Data has provided ML algorithms, including

neural networks, with vast amounts of data for improved modeling

and prediction accuracy.

ML techniques complement traditional statistical methods in

investment research, enabling better analysis of data's underlying

patterns.

Advanced image recognition algorithms analyze Big Data from

sources like satellite imagery, providing insights into various

domains, such as retail, shipping, manufacturing, and agriculture.

4. AI Beyond Finance:

AI has achieved remarkable success outside the finance sector,


with notable victories in games like Jeopardy and Go.

AI's capabilities extend to cases with hidden information, as

demonstrated by its success in games like poker (DeepStack).

Virtual assistants, such as Siri, Google Translate, and Amazon's

product recommendation engine, leverage AI to provide users with

intelligent and context-aware responses and suggestions.

DATA SCIENCE: 1. Data Science and Its Scope:

EXTRACTING Interdisciplinary Field: Data science combines computer science,

INFORMATION FROM statistics, mathematics, and domain-specific knowledge to extract

BIG DATA valuable insights from data.

Purpose: The primary goal of data science is to extract information

and insights from data, particularly Big Data. These insights can be

applied to various business and investment contexts.

Data Scientists/Analysts: Organizations rely on data scientists and

analysts to perform data-related tasks, such as data collection,

cleaning, analysis, and visualization.

Alternative Data: The term "alternative data" refers to non-

traditional data sources, such as social media, web traffic, and sensor

data, which are increasingly used for analysis.

2. Data Processing Methods:

Capture: Data capture involves collecting and transforming data into

a usable format. Low-latency systems are essential for real-time

applications, like automated trading, while high-latency systems are


used for non-time-sensitive tasks.

Curation: Data curation focuses on ensuring data quality and

accuracy. It includes data cleaning to detect and correct errors and

handling missing data appropriately.

Storage: Data storage considerations include how data is recorded,

archived, accessed, and the design of the underlying database. It's

essential to account for data structure and the need for low-latency

access.

Search: Data search refers to the ability to query and retrieve data

efficiently. With Big Data, advanced search applications are

necessary to sift through vast datasets.

Transfer: Data transfer involves moving data from its source or

storage location to analytical tools. This can be done through various

means, such as direct data feeds.

3. Data Visualization:

Importance: Data visualization is crucial for understanding and

communicating insights from Big Data effectively.

Traditional vs. Unstructured Data: Traditional structured data can

be visualized using tables, charts, and trends, while unstructured data

requires innovative techniques.

Visualization Tools: Data visualization tools include interactive 3D

graphics for exploring data from different angles, heat maps for

highlighting patterns, tree diagrams for hierarchical data, and network

graphs for complex relationships.

Textual Data: For textual data, techniques like tag clouds (word
frequency-based visualizations) and mind maps (concept

relationships) are useful for summarizing and extracting meaning.

4. Programming Languages and Databases:

4.1. Programming Languages:

Python: Python is an open-source, user-friendly programming

language known for its versatility. It's widely used in data science,

fintech, and analytics due to its extensive libraries and packages.

R: R is another open-source language primarily designed for

statistical analysis. It offers various packages for data manipulation,

visualization, and modeling.

Java: Java is a versatile programming language suitable for

developing applications that run on different platforms and servers,

including internet applications.

C/C++: These specialized languages are known for their ability to

optimize code for high-speed calculations, making them valuable in

algorithmic trading and high-frequency environments.

Excel VBA: Excel VBA bridges the gap between manual data

processing and programming. It allows users to automate tasks in

Excel, making it a valuable tool for customized reports and data

analysis.

4.2. Databases:

SQL (Structured Query Language): SQL databases are designed

for structured data and are organized in tables with rows and

columns. They typically run on servers and are accessed using SQL
queries.

SQLite: SQLite is a lightweight, embedded database well-suited for

applications where data access is required but doesn't need to be run

on a separate server. It's commonly used in mobile apps.

NoSQL: NoSQL databases are suitable for unstructured data that

cannot be easily organized into traditional tables. They offer

flexibility and scalability, making them ideal for various data storage

needs.

APPLYING FINTECH TO 1. Text Analytics:

INVESTMENT Definition: Text analytics, also known as text mining or text data

MANAGEMENT mining, is a field within data science and natural language processing

(NLP) that focuses on the analysis of unstructured text data. This data

can come from various sources such as documents, emails, social

media, and more.

Automated Information Retrieval: Text analytics involves the use

of computer algorithms to automatically retrieve, process, and extract

valuable information from unstructured text data. This can include

identifying keywords, entities (names of people, organizations,

locations, etc.), and patterns within the text.

Lexical Analysis: Lexical analysis, a component of text analytics,

involves examining word frequency and distribution within a

document or a dataset. This can help in understanding the most

common terms and their significance within the text.

Sentiment Analysis: Sentiment analysis is a popular application of


text analytics. It involves determining the emotional tone or

sentiment expressed in a piece of text. For investment purposes,

sentiment analysis can be used to gauge public sentiment about a

company or the overall market, potentially predicting future stock

price movements.

Topic Modeling: Topic modeling is another text analytics technique

used to automatically identify topics or themes within a large

collection of documents. This can help investors identify trends or

emerging topics of interest.

2. Natural Language Processing (NLP):

Definition: NLP is a subfield of artificial intelligence (AI) and

linguistics that focuses on enabling computers to understand,

interpret, and generate human language. NLP algorithms aim to

bridge the gap between human communication and computer

understanding.

Applications in Investment Decision-Making:

- Analyst Commentary Analysis: NLP can be used to analyze

written reports and commentary provided by financial

analysts. It can automatically extract key insights, sentiment,

and recommendations from these reports. For example, it can

identify whether analysts are bullish or bearish on a

particular stock.

- Earnings Call Transcripts: NLP can process transcripts of

earnings calls and identify important information, such as


guidance provided by company executives, mentions of risk

factors, or shifts in tone during the call. This can help

investors make more informed decisions.

- News and Social Media Monitoring: NLP algorithms can

continuously monitor news articles, social media platforms,

and financial forums for mentions of specific stocks or

market-related events. This real-time monitoring can alert

investors to breaking news or trends that may impact their

investments.

- Regulatory Filings Analysis: For investment professionals,

analyzing regulatory filings such as 10-K and 10-Q reports is

crucial. NLP can assist in summarizing and extracting key

data from these lengthy documents, saving time and

improving efficiency.

- Macro News Analysis: NLP can be used to analyze

macroeconomic news and reports. For example, it can

process central bank communications, such as Federal

Reserve statements, and provide insights into potential

interest rate changes or policy shifts.

- Challenges in NLP: While NLP has made significant

advancements, challenges remain, including understanding

context, dealing with figurative language, and handling

multiple languages and dialects. Additionally, NLP models

may inadvertently capture biases present in training data.

- Machine Learning Integration: Many NLP applications in

investment rely on machine learning models for tasks like


sentiment analysis and topic modeling. These models require

training on large datasets to improve accuracy and relevance.

ROBO-ADVISORY Robo-advisory services use automated algorithms and online

SERVICES platforms to provide investment solutions.

They reduce the need for direct interaction with human financial

advisers.

Robo-advisers have gained prominence since around 2008.

1. Regulatory Oversight:

Regulatory authorities, such as the SEC (United States), FCA (United

Kingdom), and ASIC (Australia), oversee robo-advisers.

Regulations aim to ensure investor protection and impose standards

similar to traditional investment professionals.

2. Investor Questionnaire:

The robo-advisory process begins with an investor questionnaire.

It collects information about the client's financial situation, including

assets, liabilities, risk preferences, and target returns.

Clients input this data digitally.

3. Algorithmic Recommendations:

Robo-adviser software generates investment recommendations based

on client data.

Algorithms use historical market data and rules to align


recommendations with client parameters.

Recommendations include asset allocation, trade execution, portfolio

optimization, tax-loss harvesting, and rebalancing.

4. Passive Investment Approach:

Many robo-advisers follow a passive investment approach.

They recommend low-cost, diversified index mutual funds or ETFs.

This approach allows robo-advisers to reach underserved populations

with low fees and minimum account requirements.

5. Types of Robo-Advisory Services:

Fully Automated Digital Wealth Managers:

- No human financial adviser involvement.

- Cost-effective investment solution.

- Recommend portfolios, often composed of ETFs.

- Offer features like direct deposits, periodic rebalancing, and

dividend reinvestment.

Adviser-Assisted Digital Wealth Managers:

- Provide automated investment services.

- Offer access to a virtual financial adviser.

- Virtual adviser provides basic financial planning advice and

conducts periodic reviews.

- Can provide more comprehensive services, including holistic

analysis.
6. Challenges and Criticisms:

Conservative Advice:

- Robo-advisers often provide conservative investment advice,

primarily following passive strategies.

- May not suit investors seeking more aggressive or

customized approaches.

Lack of Transparency:

- Concerns about transparency regarding robo-advisers'

decision-making processes.

- Investors may not always understand the rationale behind

algorithmic recommendations.

Trust Issues:

- Trust challenges in relying on computers for investment

decisions, especially during market crises.

- Human expertise is often sought during such times.

Limited Customization:

- Robo-advisers may struggle to address specific preferences

and complex portfolios.

- High-net-worth individuals with diverse portfolios may

prefer human advisers.

RISK ANALYSIS 1. Stress Testing and Risk Assessment:

Regulatory mandates worldwide require the global investment

industry to conduct stress testing and risk assessment.

These processes involve analyzing vast amounts of both quantitative


and qualitative risk data.

Required data includes liquidity information, balance sheet positions,

credit exposures, risk-weighted assets, and risk parameters.

Stress tests also consider qualitative data like capital planning

procedures, expected business plan changes, business model

sustainability, and operational risks.

There's a growing interest in real-time risk monitoring, where data is

continuously collected, mapped to known risks, and analyzed within

the firm.

Real-time data analysis can help identify weakening market

conditions and adverse trends early, allowing for timely risk

management and hedging strategies.

Alternative data, analyzed using ML techniques, can provide insights

into declining company earnings and future stock performance.

Real-time market data and trading patterns can help detect buying or

selling pressure in stocks.

2. Data Quality Assurance with ML:

ML techniques are used to assess data quality, especially when

dealing with various alternative data sources.

ML helps validate data quality by identifying questionable data,

potential errors, and data outliers.

This process ensures the accuracy and reliability of data before

integrating it with traditional data for risk modeling and management.


3. Scenario Analysis and Portfolio Risk Management:

Scenario analysis is a crucial part of portfolio risk management.

It involves evaluating the likely performance of a portfolio under

hypothetical stress scenarios or historical stress events.

For instance, fund managers may perform "what-if" scenario analysis

to understand the implications of holding or liquidating positions

during adverse market conditions.

Portfolio backtesting using point-in-time data helps assess liquidation

costs and portfolio consequences under different market conditions.

These simulations can be computationally intense and are

increasingly facilitated through advanced AI-based techniques.

ALGORITHMIC TRADING 1. Algorithmic Trading:

Algorithmic trading refers to the automated buying and selling of

financial instruments based on predetermined rules and guidelines.

It is commonly used for executing large institutional orders by

breaking them into smaller pieces and executing across various

exchanges and trading venues.

Algorithmic trading offers several advantages, including fast

execution, anonymity, and reduced transaction costs.

Algorithms continuously adjust their execution strategy throughout

the day in response to changing prices, volumes, and market

volatility.

They also determine the most suitable order type (e.g., limit or

market order) and the appropriate trading venue (e.g., exchange or


dark pool) for execution.

2. High-Frequency Trading (HFT):

High-frequency trading is a subset of algorithmic trading that relies

on vast amounts of granular financial data, often in the form of tick

data, to automatically execute trades within fractions of a second

when specific conditions are met.

HFT strategies are designed to capitalize on intraday market

mispricings, seeking to profit from rapid, short-term market

movements.

HFT algorithms make real-time decisions on what to buy or sell and

where to execute trades based on current prices and market

conditions.

These trades are executed on ultra-high-speed, low-latency networks

to gain a competitive edge.

3. Market Evolution and Algorithmic Trading:

Global financial markets have experienced significant changes,

including fragmentation into multiple trading venues such as

electronic exchanges, alternative trading systems, and dark pools.

Average trade sizes have decreased in this environment, and markets

now continuously reflect real-time information.

Algorithmic trading has become a vital tool in this evolving

landscape, allowing market participants to efficiently execute orders

and navigate the complexities of modern markets.


DLT AND PERMISSIONED 1. DLT (Distributed Ledger Technology):

AND PERMISSIONLESS DLT is a decentralized and distributed database technology.

NETWORKS It is designed to record, store, and share transactions or data across a

network of computers, also known as nodes.

DLT removes the need for a central authority or intermediary to

validate and authenticate transactions.

Transactions are added to the ledger through a consensus mechanism,

ensuring agreement among network participants.

2. Distributed Ledger:

A distributed ledger is a digital ledger or database that is distributed

across multiple nodes or computers.

Each participant in the network has a copy of the ledger, and any

changes made to it are synchronized across all copies.

DLT leverages cryptography for security, making it challenging for

unauthorized parties to tamper with transaction data.

It provides transparency as all participants can view the ledger's

contents in near-real-time.

Immutability is a key feature, meaning once a transaction is recorded,

it cannot be altered or deleted.

3. Consensus Mechanism:

The consensus mechanism is a fundamental component of DLT.

It is the process by which network participants agree on the validity


of transactions and the order in which they are added to the ledger.

Consensus mechanisms ensure that all copies of the ledger remain in

sync and secure.

Common consensus mechanisms include Proof of Work (PoW) and

Proof of Stake (PoS).

4. Smart Contracts:

Smart contracts are self-executing, automated contracts with

predefined rules and conditions.

They are encoded as computer programs on the DLT and

automatically execute when specified conditions are met.

Smart contracts can facilitate, verify, or enforce contract agreements

without the need for intermediaries.

Examples include automated payment agreements, supply chain

management, and decentralized applications (DApps).

5. Blockchain:

Blockchain is a specific implementation of DLT.

It organizes transaction data into blocks, with each block containing a

set of transactions.

Blocks are linked or "chained" together in chronological order.

A cryptographic hash of the previous block is included in each new

block, creating a secure and tamper-resistant chain.

Once a block is added, it cannot be altered without altering all

subsequent blocks, making it extremely secure.


Blockchain (Distributed Ledger) Network—How Do

Transactions Get Added?


Outlined below are the steps involved in adding a transaction to a blockchain

distributed ledger.

1. Transaction takes place between buyer and seller.

2. Transaction is broadcast to the network of computers (nodes).

3. Nodes validate the transaction details and parties to the transaction.

4. Once verified, the transaction is combined with other transactions to

form a new block (of predetermined size) of data for the ledger.

5. This block of data is then added or linked (using a cryptographic process)

to the previous block(s) containing data.

6. Transaction is considered complete and ledger has been updated.

6. Permissioned and Permissionless Networks:

Permissionless networks, like the Bitcoin blockchain, are open to

anyone who wants to participate.

All participants can view, validate, and add transactions to the ledger.

Trust is established through the consensus mechanism rather than

trust in centralized authorities.

Permissioned networks restrict participation to authorized entities or

individuals.

Access control mechanisms define who can perform actions like

adding transactions, viewing specific data, or modifying the ledger.

Permissioned networks are often used in enterprise settings and

comply with regulatory requirements.


APPLICATIONS OF DLT 1. Cryptocurrencies:

TO INVESTMENT Digital Currencies: Cryptocurrencies, also known as digital

MANAGEMENT currencies, are purely electronic forms of currency that enable

transactions directly between parties, bypassing the need for

traditional intermediaries like banks.

Decentralization: Unlike traditional fiat currencies, cryptocurrencies

operate on decentralized networks based on blockchain or distributed

ledger technology (DLT). This means they are not controlled by a

central authority like a government or central bank.

Issuance: Cryptocurrencies are issued privately by various entities,

including individuals, companies, and organizations. Each

cryptocurrency has its own issuance rules and monetary policy.

DLT Utilization: Most cryptocurrencies rely on open DLT systems,

such as blockchain, to record and verify transactions. This technology

ensures transparency, security, and immutability of transaction data.

Volatility: Many cryptocurrencies exhibit high levels of price

volatility, partly due to the absence of clear fundamentals and

speculative trading. Their values can experience rapid fluctuations.

Self-Imposed Limits: Several cryptocurrencies have implemented

self-imposed limits on their total supply to maintain scarcity and

potentially increase their store of value. For example, Bitcoin has a

maximum supply of 21 million coins.


2. Initial Coin Offerings (ICOs):

Unregulated Fundraising: ICOs are fundraising methods used by

companies and projects to raise capital. They involve selling digital

tokens or coins to investors in exchange for fiat money or other

cryptocurrencies.

Token Usage: Investors receive tokens that can be used to access

future products or services offered by the issuing company. These

tokens do not always grant ownership rights or voting privileges.

Alternative to IPOs: ICOs provide an alternative to traditional Initial

Public Offerings (IPOs) for raising capital. They often offer

advantages such as lower issuance costs and shorter fundraising

timeframes.

Regulatory Uncertainty: The ICO market is largely unregulated,

leading to concerns about investor protection and fraudulent schemes.

Regulatory frameworks for ICOs vary by jurisdiction and are still

evolving.

3. Tokenization:

Digital Ownership Representation: Tokenization involves

representing ownership rights to physical assets (e.g., real estate, art,

commodities) as digital tokens on a blockchain or DLT.

Streamlined Transactions: Tokenization streamlines the process of

verifying ownership and transfer of physical assets. It creates a

single, digital record of ownership, simplifying authentication and

reducing transaction costs.

Real Estate Example: Real estate transactions, which often involve


extensive paperwork and multiple parties, can benefit from

tokenization. Digital tokens can represent property ownership,

making transfers more efficient.

4. Post-Trade Clearing and Settlement:

Complex Post-Trade Processes: In financial securities markets,

post-trade processes involve confirming, clearing, and settling

transactions. These processes are typically complex, involving

multiple intermediaries and manual reconciliations.

DLT Streamlining: DLT has the potential to streamline post-trade

processes by providing near-real-time trade verification,

reconciliation, and settlement. This reduces complexity, minimizes

processing time, and lowers costs.

Ownership Records: DLT enables a single, distributed record of

ownership shared among network participants, eliminating the need

for independent and duplicative reconciliation efforts.

Counterparty Risk Reduction: Automated smart contracts on DLT

can expedite post-trade activities, reducing exposure to counterparty

credit risk and trade failures.

5. Compliance:

Regulatory Demands: Regulators worldwide impose strict reporting

requirements and demand greater transparency in financial markets.

This has led to increased demands on firms' post-trade and

compliance functions.

Manual Processes: Compliance and post-trade functions have


traditionally relied on manual processes, leading to high operational

costs and the risk of errors.

DLT Benefits: DLT offers the potential for near-real-time transaction

review and compliance monitoring. It can improve accuracy,

operational efficiency, transparency, and auditability of records.

Shared Information: DLT-based compliance can facilitate shared

information, communications, and transparency among financial

firms, exchanges, custodians, and regulators.

Reduction of Costs: DLT can help reduce compliance costs

associated with know-your-customer (KYC) and anti-money

laundering (AML) regulations by providing a secure and immutable

record of client identities and transactions.

6. DLT Challenges:

Standardization: DLT network standardization is lacking, making it

challenging to integrate with existing legacy systems and establish

interoperability.

Cost Competitiveness: DLT processing capabilities may not yet be

financially competitive with existing solutions, especially for high-

volume transactions.

Resource Requirements: Scaling DLT systems requires substantial

storage and computing resources, which can be cost-prohibitive for

some organizations.

Immutability: DLT's immutability means that accidental or

erroneous transactions cannot be easily reversed. Correcting mistakes


may require submitting offsetting transactions.

Energy Consumption: DLT, particularly in proof-of-work systems

like Bitcoin, consumes substantial electricity due to the

computational power required for transaction verification.

Regulatory Variation: Regulatory approaches to DLT and

cryptocurrencies vary significantly by jurisdiction, creating

complexities for global adoption.


Ethical and Professional

Standards
Ethics and Trust in the Investment Profession
ETHICS 1. Stakeholders in Decision-Making:

Individuals' decisions and behavior in the investment industry can

affect various stakeholders directly or indirectly.

Stakeholders include colleagues, clients, employers, communities,

trade associations, regulators, and other financial market participants.

Actions can have both short-term and long-term consequences for

these stakeholders, either benefiting or harming them.

2. Ethics Defined:

Ethics are a set of moral principles and rules of conduct that guide

behavior.

Principle is defined as a belief or fundamental truth that serves as the

foundation for a system of belief or behavior or a chain of reasoning.

The term "ethics" originates from the Greek word "ethos," meaning

character.

Our beliefs form our values - those things we deem to have worth or

merit.

Ethics are based on beliefs and values that define what is considered

good, acceptable, or obligatory behavior.

3. Moral and Ethical Principles:

Moral or ethical principles are beliefs about what constitutes good,

bad, acceptable, or forbidden behavior.

These principles can be personal, shared within a community, or


expected by society at large.

4. Ethical Conduct:

Ethical conduct involves behavior that aligns with moral principles.

It balances self-interest with the consequences of behavior on others.

Ethical actions are seen as beneficial and conforming to / in line with

societal expectations.

Beneficial if it improves the outcomes or consequences for

stakeholders affected by the action (such as telling the truth).

For instance, telling the truth about investment risks is ethical, as it

builds trust and leads to better outcomes for clients.

5. Widely Acknowledged Ethical Principles:

Some common ethical principles include honesty, transparency,

fairness (or justice), diligence, and respect for the rights of others.

These principles serve as the foundation for ethical behavior,

establishing a shared set of rules regarding how members should

behave in certain situations.

6. Laws and Regulations:

Different countries have varying laws and regulations governing the

investment industry.

(governing body: cơ quan chủ quản, goveerning laws: luật chi phối).
These laws often reflect differences in societal beliefs and values.

Some countries may require fiduciary duty (trách nhiệm ủy thác),

where investment advisers must act in the best interests of their

clients, while others may only require suitability of

recommendations.

7. Codes of Ethics:

Communities or organizations, like universities, employers, and

professional associations, often develop written codes of ethics.

These codes communicate values and expectations for member

behavior, serving as general guidelines. (how community should act)

Codes of ethics may be accompanied by specific standards of

conduct (benchmarks for the minimally acceptable behavior of

community members and can help clarify the code of ethics.

To promote their code of ethics and reduce the incidence of

violations, communities frequently display their codes in prominent

locations and in written materials.

8. Enforcement and Consequences:

Violations of a community's code of ethics and standards of conduct

can harm its reputation.

This harm can occur both internally and externally.

Communities often take corrective actions, such as investigating

violations and disciplining or revoking the membership of violators,

to protect their reputation.


(OK)

ETHICS AND 1. What Defines a Profession:

PROFESSIONALISM A profession is an occupational (relating to a job or profession, ie

occupational disease) community characterized by specific

education, expert knowledge, and a framework of practice and

behavior.

Professions are built on trust, respect, and recognition within the

community.

They emphasize ethics, good service, and empathy with clients.

2. Growth and Formation of Professions:

Professions have expanded in size and number over the last century,

often driven by the emergence of new specialist areas of expertise.

Governments and regulators play a role in encouraging ethical

relationships between professionals and society.

Demand for professions arises from individuals seeking

professional status and clients desiring to work with professionals.

Professions in most countries, including doctors, lawyers,

accountants, and engineers, are characterized by licensed status,

adherence to technical standards, and a commitment to

upholding high ethical standards. This distinguishes them from

trade bodies and craft guilds, as professions often have a mission to

serve society and establish and enforce professional conduct rules.


3. How Professions Establish Trust (10) - pending:

3.1. Professions normalize practitioner behavior

Professions establish norms (chuẩn mực) of behavior through codes

and standards developed by professional bodies.

Regulators typically support professional ethics and recognize the

framework for ethics that professions can provide.

These codes and standards complement regulatory principles.

Governments recognize the role of professions in maintaining high

standards and expert performance in complex services.

3.2. Professions provide a service to society:

Professions go beyond codes and standards to advocate for higher

educational and ethical standards in their industries.

They widen access to services and promote economic activity by

fostering trust.

Earning community trust brings professional pride, acceptance, and

commercial benefits.

3.3. Client Focus:

Professions prioritize the interests of clients over personal interests.

Fiduciary duty requires professionals to act in the best interest of

clients, exercising care, skill, and diligence.

Employers often encourage employees to join relevant professions to

enhance client service and ethical awareness.


3.4. High Entry Standards:

Membership in a profession signals a commitment to deliver high-

quality service, extending beyond academic qualifications.

Professions provide curricula that equip future professionals with

competence, including technical skills and ethics.

3.5. Expert Knowledge Base:

Professions offer a repository of expert knowledge developed by

experienced practitioners.

This knowledge is based on best practices, facilitating effective and

ethical work.

3.6. Continuing Education:

Professionals are required to engage in continuing professional

development to maintain competence.

This ongoing learning contributes to economic growth and social

mobility.

3.7. Professional Conduct Monitoring:

Professions hold members accountable for their conduct through self-

regulation by professional bodies.

Monitoring and sanctions are imposed to maintain industry integrity

and reputation.
3.8. Collegiality:

Professionals are expected to show respect to each other, even in

competitive environments.

Respect for others' rights, dignity, and autonomy is paramount.

3.9. Recognised Oversight Bodies:

Many professional bodies are not-for-profit organizations focused on

excellence, integrity, and public service.

They monitor individuals' competence and provide educational

resources, enforcing ethical codes and disciplinary frameworks.

3.10. Engagement and Volunteering:

Participation by members in volunteering is fundamental to a

profession.

Professionals engage in the development of values and ethics, mentor

newcomers, and contribute to the profession's growth.

Volunteering enhances skills, expands professional networks, and

fosters a sense of belonging within the community.

4. Professions Are Evolving:

Professions are not static and must adapt to changes in society,

technology, and accountability.

Greater transparency and public accountability are driving forces for

change.

Technology opens up new possibilities for services and work


methods.

Government agencies and independent bodies may review a

profession's responsibilities.

Engagement with non-member individuals helps professions consider

public viewpoints and build trust.

5. Professional Adaptation:

Professions need to continuously adapt to changing best practices.

Even long-established professions, such as medicine, may require

adaptation.

Professions may recognize an area of work even if it has not fully

implemented all expectations.

Professions learn from each other, particularly in the area of ethics.

6. Investment Management as a Profession:

Investment management is a relatively young profession, and public

understanding of its practices and codes is still developing.

Recognition by regulators and employers lags behind more

established professions.

Not all practitioners in investment management are professionals;

some lack specific investment training or professional body

membership.

Key elements of the investment management profession have been

established over decades.


7. Attributes of the Investment Management Profession:

In most countries, some form of certification or licensing is required

to practice investment management.

However, there may not be a requirement to join a professional body.

Globally, there is a trend toward requiring examination for entry and

maintaining competence in the profession.

Like many professions, the investment management profession is

working to improve implementation and adapt to changing demands.

8. Globalization of Investment Management:

Investment management has become increasingly global due to open

capital markets.

Professionals may seek cross-border opportunities or need to relocate

within multinational asset management firms.

Regulatory coordination across borders and technology

advancements contribute to this globalization.

Various investment management professional bodies exist in

individual countries, and some have expanded internationally.

Other professional bodies, including those focused on actuarial and

accountancy services, also include investment management

professionals as members.

9. Trust in Investment Management:

Investment management professionals are trusted similar to doctors

and lawyers.

They are expected to possess formal knowledge and apply it with


care and judgment.

Clients rely on investment professionals' superior financial expertise,

technical knowledge, and understanding of relevant laws and

regulations.

Investment professionals must handle and disclose conflicts, risks,

and fees in the best interests of clients.

Compliance with codes of ethics and professional standards is

essential, guided by care, transparency, and integrity.

10. Interdependence of Investment Management Profession

and Firms:

Investment management professionals and firms must work together

to maintain trust.

Employers and regulators may have their own standards and practices

that differ from those set by professional bodies.

Professional bodies typically provide guidance to professionals on

how to resolve these differences.

11. Economic Impact of Investment Management:

The investment management profession plays a significant role in

developed economies.

It affects savings, retirement planning, and the allocation of capital.

Skilled evaluation of securities contributes to more efficient capital

allocation and attracts international investment.

A higher level of trust and better capital allocation can reduce

transaction costs and help meet client objectives, adding value to


society.

12. CFA Institute as a Professional Body:

CFA Institute is the largest body for investment management

professionals globally.

It promotes high standards of ethics, education, and professional

excellence for the benefit of society.

The CFA Institute Code of Ethics and Standards of Professional

Conduct establish ethical behavior expectations for charterholders.

Charterholders must meet the highest standards, and there are

consequences for failure to do so.

Market integrity is prioritized when client and market interests

conflict.

CFA Institute advocates for regulations aligning the interests of firms

and clients.

13. Professional Development and Knowledge Sharing:

CFA Institute gathers knowledge from practicing professionals and

conducts rigorous examinations.

The body of knowledge for the investment management profession is

continuously updated through practice analysis.

The CFA Program ensures candidates master the core competencies

accepted by investment professionals.

CFA Institute publishes research and ideas in finance through various

publications.
14. Engagement with Professional Communities:

CFA Institute encourages charterholders to engage in their

professional communities.

Local CFA societies facilitate (taọ điều kiện) charterholder

engagement and provide continuing education programs.

Maintaining professionalism, including continuing professional

development, is vital for charterholders.

15. Adherence to Code and Standards:

CFA charterholders and candidates must adhere to the Code and

Standards and annually attest to their continued adherence.

They are required to maintain and improve their professional

competence and contribute to the competence of other investment

professionals.

CHALLENGES TO 1. The Benefit of Studying Ethics:

ETHICAL CONDUCT Studying ethics helps professionals prepare for difficult or unfamiliar

situations where ethical decision-making is required.

Ethical challenges can lead to poor decision-making and

unintentional consequences if not acknowledged and understood.

2. Challenges to Engaging in Ethical Conduct:

Overconfidence Bias:

- People tend to believe that their ethical standards are higher


than average, leading to overconfidence in their morality.

- Overconfidence bias can result in a failure to consider

important inputs and variables when making ethical

decisions.

- Internal traits like "I'm honest and would not lie" may not be

the main determinants of ethical behavior in specific

situations.

Situational Influences:

- External factors, such as environmental and cultural

elements, shape thinking and behavior.

- Situational influences can lead even good people with

honorable motives to behave unethically in difficult

situations.

- Examples of situational influences in the investment industry

include money, prestige, and loyalty.

- Money and prestige can motivate individuals to act in their

short-term self-interests, ignoring ethical considerations.

- Loyalty to supervisors, organizations, and colleagues can

lead to compromises and actions that go against ethical

principles.

- Situational influences often blind individuals to other

important considerations, shifting focus from long-term to

short-term factors.

- Ethical lapses and poor decisions become more likely when

decision-making is narrowly focused on short-term self-


interest.

Compliance Culture:

- Firms may have strong compliance programs to encourage

adherence to rules and regulations.

- A compliance approach may oversimplify decision-making

and lead to a "check the box" mentality.

- Employees may prioritize compliance over ethical

considerations when facing ethical dilemmas.

ETHICAL VS. LEGAL 1. Stakeholder Ethical Expectations:

STANDARDS Stakeholders in various contexts, including business and finance, can

have ethical expectations.

Sometimes, these expectations align, meaning different stakeholder

groups share common ethical values and principles.

However, it's also common for different stakeholders to have varying

perspectives and criteria for determining what is ethical, especially in

complex and multifaceted situations.

2. Laws and Regulations:

Laws and regulations are often designed to codify and enforce ethical

actions that lead to better outcomes for society or specific stakeholder

groups.

For instance, laws may require businesses to provide truthful

information in marketing materials, which is considered ethical


behavior.

Compliance with such rules is seen as ethical because it contributes

to more satisfactory outcomes that align with stakeholders' ethical

expectations.

A practical example is the disclosure requirements mandated by

securities regulators, which aim to reduce the risk of investors

making uninformed decisions.

Complying with these rules benefits clients, financial professionals,

and their employers by reducing the likelihood of client complaints,

legal actions, regulatory scrutiny, and reputational harm.

3. Legal vs. Ethical Conduct:

While legal and ethical conduct often overlap, they are not always

synonymous.

Some actions may be both legal and ethical, meaning they align with

both the law and prevailing ethical standards.

However, certain behaviors that are legal in one jurisdiction may be

considered unethical by broader societal standards.

Conversely, some actions that are considered ethical by certain

groups may be illegal in specific legal frameworks.

A classic example is trading on material nonpublic information,

which may be legal in some regions but is widely regarded as

unethical in the investment industry.

4. Ethics and Whistleblowing (tố giác):

Whistleblowing involves individuals disclosing dishonest, corrupt, or


illegal activities within organizations or governments.

Depending on the circumstances, whistleblowers may find

themselves in situations where their actions violate organizational

policies or even local laws, making their actions potentially illegal.

Nevertheless, some individuals and groups may view whistleblowing

as an ethical duty, as it aims to expose wrongdoing and protect the

interests of stakeholders and society at large.

This creates a situation where the actions of a whistleblower may be

considered illegal but still seen as ethically responsible.

5. Role of Laws in Ensuring Ethical Conduct:

Laws and regulations in various industries often lag behind evolving

market practices.

Regulators may enact laws and regulations reactively in response to

crises or problematic practices.

These regulations may be vague (mơ hồ), conflicting, or too narrow

in scope, potentially creating unintended consequences.

Furthermore, laws vary across different jurisdictions, allowing

questionable practices to move to areas with less stringent

regulations.

Compliance with laws can be subjective, and market participants may

interpret and implement them in ways that maximize their own

interests or delay compliance.

In some cases, a strong focus on compliance can lead to a "check the

box" mentality, where individuals prioritize following the letter of the


law rather than considering broader ethical principles.

6. Ethical Conduct Beyond Legal Requirements:

Ethical conduct transcends (vượt lên trên) mere (chỉ, chỉ là)

compliance with legal mandates (tuân thủ).

It involves making ethical decisions and choices in situations where

there may not be clear legal guidelines or rules.

Ethical judgment requires considering the interests and well-being of

multiple stakeholders, which may include clients, colleagues,

employers, and society at large.

Ethical decision-makers actively assess risks, including reputational

risks, and strive to reach sensible conclusions that align with

prevailing (thịnh hành) ethical norms.

In many cases, ethical choices require thoughtful judgment rather

than relying on a simple algorithm or formula.

ETHICAL DECISION- 1. The Role of Individual Judgment in Ethical Behavior:

MAKING FRAMEWORKS While laws, regulations, professional standards, and codes of ethics

provide important guidance for ethical conduct, they cannot cover

every situation or dictate every decision.

Individual judgment is a crucial element in making ethical choices,

especially in scenarios where the right course of action isn't

immediately clear or where there may be multiple acceptable choices.

Enhancing ethical behavior involves not just knowing the rules but

also having the ability and motivation to apply ethical principles


effectively.

2. Integrating Ethics into Decision-Making:

Firms can promote ethical behavior by embedding (nhúng) ethics into

their decision-making processes and workplace culture.

A well-defined code of ethics sets out the ethical principles that

employees are expected to follow and provides a foundation for

ethical decision-making.

Senior management plays a vital role in building a culture of integrity

and accountability within the organization, which significantly

influences employees' ethical behavior.

3. Importance of Ethical Decision-Making Skills:

Having a code of ethics is a necessary foundation, but it is

insufficient on its own to ensure ethical behavior, particularly in

complex and dynamic industries like investment management.

Ethical decision-making skills are like a muscle that needs to be

developed and exercised regularly. These skills enable individuals to

make consistently ethical choices, even in challenging situations.

Such skills prepare professionals to navigate ethical dilemmas and

resist the temptation to prioritize self-interest over ethical principles.

4. Benefits of Ethical Behavior:

Engaging in the investment management profession ethically brings

benefits to various stakeholders:

- Business: Ethical behavior can enhance the reputation of the


business and attract ethical investors.

- Individuals: Ethical professionals are more likely to build

trust and strong client relationships.

- Firms: Fostering an ethical culture can lead to a more robust

and trustworthy organization.

- Industry: Widespread ethical behavior contributes to the

overall health and credibility of the industry.

- Society: Ethical investment management benefits society by

promoting fair and efficient financial markets.

5. The Framework for Ethical Decision-Making:

Investment professionals must have a well-structured ethical

framework to guide their decision-making, especially when their

choices affect multiple stakeholders.

This framework helps them analyze decisions through an ethical lens,

considering the conflicts and ethical responsibilities inherent in their

roles.

It empowers them to assess choices and actions effectively and

provides a basis for justifying these decisions to a broader audience

of stakeholders.

6. The Phases of Ethical Decision-Making:

Ethical decision-making involves several sequential and often

iterative phases:

- Phase 1: Identify Relevant Factors

Identify key facts, stakeholders, ethical principles, and potential


conflicts of interest.

- Phase 2: Consider Influences and Biases

Recognize situational influences and personal behavioral biases that

might affect decision-making.

Seek guidance from trusted sources, including those external to the

organization.

- Phase 3: Make (Decide) a Decision and Act

Choose a course of action aligned with ethical principles and

organizational values.

- Phase 4: Reflect and Assess

Evaluate the outcomes of the decision.

Reflect on whether the chosen action aligns with ethical principles

and responsibilities.

Consider whether the expected outcomes matched the actual results.

Iteration: In complex situations, individuals may revisit these phases

multiple times as new information becomes available or as they gain

additional insights.

4. Applications of Ethical Decision-Making Framework:

Ethical decision-making frameworks serve as practical tools for

evaluating situations and making informed, ethical choices.

They help individuals:

- Navigate complex scenarios by considering multiple

perspectives and potential consequences.

- Identify and mitigate ethical risks and conflicts.

- Consistently apply ethical principles in their decision-


making.

Iterative application of the framework helps individuals refine their

ethical judgment and decision-making skills over time.

Applying the Ethical Decision-Making Framework:

Identification Phase

1. Relevant Facts:

Working on a highly anticipated IPO: The IPO is a significant event

in the financial world, with high visibility and expectations. This fact

underscores the potential impact of your analysis.

Employer's involvement in the IPO: Your employer is one of the

banks participating in the IPO, indicating a direct financial interest in

its success.

Potential financial rewards: A successful IPO can lead to substantial

revenues for the investment banks involved, including your

employer, which introduces a financial incentive for a positive

analysis.

Supervisor's reliance: Your supervisor, the senior technology analyst,

is relying on your work for this critical project. This reliance

amplifies the importance of your analysis.

Company policies and procedures: Your employer has established

policies and procedures, emphasizing the importance of adhering to

ethical standards and maintaining confidentiality.

Regulations in the technology industry: The technology industry is

known for its regulations and rules, which must be considered when
conducting analysis.

Opportunity for future deals: Success in this IPO could lead to more

opportunities for investment banking deals and revenues, which can

impact your career and compensation.

2. Stakeholders and Duties Owed:

Supervisor: You owe a duty to your supervisor to provide accurate,

thorough, and unbiased research to support their decision-making.

Employer: You have a duty to your employer to act in its best

interests, which includes conducting honest and ethical research.

Employer’s Corporate Client (Technology Company): You owe a

duty to the technology company going public to provide an objective

and fair analysis that reflects the company's true prospects and risks.

Employer’s Asset Management and Other Investing Clients: Your

duty extends to all clients of your employer. You must ensure that

your analysis does not favor one client group over others.

Employer’s Partners in the IPO: Your work impacts the reputation

and success of your employer's partners in the IPO, and you owe

them a duty to provide reliable analysis.

Investors and Market Participants Interested in the IPO: You have a

responsibility to provide information that allows investors to make

informed decisions about participating in the IPO.

All Capital Market Participants: Your actions can affect the overall

integrity and fairness of the capital markets. You have a broader duty

to maintain trust in the financial industry.

Profession: Upholding the ethical standards of the investment


profession is a shared duty among all professionals.

Society as a Whole: Your actions can influence the broader societal

perception of the financial industry. You have a responsibility to

contribute positively to society.

3. Conflicts or Potential Conflicts of Interest:

Gathering External Research vs. Confidentiality: There's a conflict

between the desire to gather external insights to improve your

analysis and the obligation to maintain confidentiality as per your

employer's policies.

Duty to Supervisor vs. Desire to Impress: Balancing your duty to

your supervisor, who expects a positive analysis, with the desire to

impress your supervisor and advance in your career.

Duty to Corporate Client vs. Duty to Other Clients: Potential

conflicts may arise between your duty to the corporate client (who

benefits from a high IPO price) and your duty to other clients (who

may benefit from a lower IPO price).

IPO Marketing vs. Objective Analysis: The conflict between making

the IPO appear attractive to the market (sell-side marketing) and

conducting an objective analysis (buy-side analysis) to evaluate the

investment potential.

Personal Interests vs. Employer and Profession: Balancing your

personal interests, including potential bonuses and career prospects,

with your duty to your employer, employer’s clients, and the broader

ethical standards of the profession.


4. Relevant Ethical Principles:

Duty of Loyalty to Employer: Upholding your commitment and

loyalty to your employer while conducting your analysis.

Client Interests Come First: Ensuring that the interests of all clients,

whether corporate or asset management clients, are the primary focus

of your analysis.

Maintain Confidences and Confidentiality: Adhering to the

confidentiality policies and procedures established by your employer.

Objectivity of Analysis: Striving for objectivity and fairness in your

analysis to provide an accurate assessment of the IPO.

5. Situational Influences:

1.The firm’s written policies: You are aware of your employer's

policies, including those related to research and confidentiality.

2.The bank will earn big fees from the IPO: The potential for

significant financial gain creates a financial incentive for a positive

analysis.

3.Desire to impress your boss and potential future bosses: You want

to make a positive impression and advance in your career.

4.Impact on your bonus, compensation, and career prospects: The

success of this deal and others may directly influence your financial

rewards and career advancement.

5.Prestige of working on a highly anticipated deal: Being part of this

project is an honor and could enhance your professional reputation.

6.Desire for success and wealth: You aspire to achieve the level of
success and wealth of your colleagues and industry peers.

7. The firm's policies and procedures: The firm has clear policies and

procedures in place, which you are aware of, governing the behavior

of research analysts during securities offerings.

- Financial gain for the bank: The successful IPO is expected

to generate substantial fees for the investment bank,

potentially influencing the overall corporate environment.

- Desire to impress superiors: You are eager to make a

favorable impression on your boss, the senior technology

analyst, and potentially gain recognition from higher-ups in

the organization.

- Impact on your compensation and career: The outcome of the

IPO and your contributions to it could directly affect your

financial rewards and advancement opportunities within the

firm.

- Prestige of the project: The IPO is a high-profile and highly

anticipated deal, and your involvement in it carries prestige

within the organization.

- Desire for success and wealth: You aspire to emulate the

success and financial prosperity of your colleagues and

industry peers.

6. Additional Guidance:

1.The firm’s code of ethics: Your employer has a code of ethics that

outlines ethical standards.

2.The firm’s written policies: The firm's policies provide specific


guidance on your role as a research analyst.

3.A peer in your firm: Seeking input from a colleague who may offer

an unbiased perspective.

4.Your supervisor, the senior analyst: Consulting your supervisor for

advice, given their experience and position.

5.The compliance department: Contacting the compliance department

for guidance on adhering to regulations and firm policies.

6.A mentor either at the firm or from university or the industry:

Reaching out to a trusted mentor for insights.

7.The CFA Institute Code and Standards: Referring to the CFA

Institute's ethical guidelines for investment professionals.

8.Outside legal counsel: Consulting external legal counsel for a legal

perspective.

9. A peer in your firm: Seeking the perspective of a colleague who is

not directly involved in the IPO project and may offer an impartial

viewpoint.

- Your supervisor, the senior analyst: Consulting your

immediate supervisor, who possesses experience and

knowledge relevant to the situation.

- The compliance department: Contacting the firm's

compliance department to ensure alignment with regulatory

requirements and internal policies.

- A mentor either at the firm or from university or the industry:

Reaching out to a trusted mentor who can provide guidance

based on their experience and expertise.

- The CFA Institute Code and Standards: Referring to the CFA


Institute's comprehensive ethical guidelines for investment

professionals.

- Outside legal counsel: Considering the input of external legal

experts who can provide an independent legal perspective.

7. Alternative Actions Considered:

1.Asking contacts what they have heard: Seeking insights from your

contacts in the industry about Big Tech Company.

2.Submitting the report as a draft and suggesting external

perspectives: Sharing your report as a draft and asking for additional

input without revealing confidential information.

3.Sending a survey to technology industry veterans: Gathering

insights through a survey without disclosing sensitive details.

4. Sending a survey to technology industry veterans: Exploring the

option of gathering insights from industry experts through a survey,

which would allow for a broader perspective without disclosing

sensitive information.

CONCLUSION This reading emphasizes several key ideas and concepts related to the

importance of ethical behavior in the investment industry:

1. Role of Codes of Ethics:

Codes of ethics play a crucial role in communicating an

organization's values and the expected behavior of its members. They

serve as guiding principles for ethical conduct and decision-making.


A well-defined code of ethics helps set the moral compass for

individuals within an organization.

2. Enhancement through Standards of Conduct:

In addition to a code of ethics, the adoption of standards of conduct

can further enhance and clarify expected behaviors. These standards

provide a specific framework and technical competence for

practitioners to follow in their professional activities.

3. Professional Organizations:

Professions and professional organizations, such as the CFA Institute,

play a significant role in establishing and promoting ethical codes and

standards within the industry. They provide a structured and

standardized framework for ethical behavior, ensuring consistency

across the profession.

4. Ethical Decision-Making Framework:

An ethical decision-making framework is a valuable tool that helps

investment professionals analyze their decisions systematically. It

assists in identifying potential conflicts of interest and negative

consequences of actions. It enables professionals to evaluate

decisions from an ethical perspective.

5. Recognizing Ethical Pitfalls:

Simply knowing the rules and guidelines is not enough to ensure

ethical conduct. Responsible professionals must also be adept at


recognizing areas that are susceptible to ethical pitfalls. This involves

identifying circumstances and influences that can cloud judgment and

lead to ethical lapses.

Code of Ethics and Standards of Professional Conduct


PREFACE 1. Purpose of Handbook:

Serves as a practical guide for individuals in the investment

profession.

Helps navigate real ethical dilemmas encountered in daily work.

Bridges the gap between theoretical ethical principles and practical

application.

2. Audience:

Intended for a diverse, global audience including CFA Institute

members.

Relevant for supervisors, direct/indirect reports, and CFA candidates.

Helps define responsibilities to clients, colleagues, and financial

markets.

3. Timeless Ethical Principles:

Ethical standards taught in the CFA Program represent enduring

principles.

Enshrined in the Code of Ethics and Standards of Professional

Conduct.

Applicable across different market conditions.

Contribute to improving market integrity and efficiency.


4. Code of Ethics vs. Standards:

Code of Ethics: High-level aspirational ethical principles.

Guides the creation of a positive and reputable investment profession.

Standards of Professional Conduct: Practical ethical principles.

Must be followed to meet industry expectations.

Both are interconnected and form a cohesive framework.

5. Evolution of Code and Standards:

Minor changes historically, with major revisions in 2005.

Aimed to clarify requirements and convey best practices.

Regular reviews and updates are essential for relevance.

6. Implications of Revisions:

Extensive implications for CFA Institute members, candidates, and

the industry.

Standards adopted not only by members but also by firms and

regulators.

7. Role of Handbook:

Complements the Code and Standards.

Essential component of ethics education by CFA Institute.

Offers guidance on interpreting and implementing standards.

Explains the purpose of standards and their practical application.


8. Examples and Application:

Handbook includes illustrative examples in the "Application of the

Standard" sections.

Clarifies how each standard applies to hypothetical but factual

situations.

Encourages discussion with supervisors and legal/compliance

departments.

Members are strongly urged to discuss with their supervisors and

legal and compliance departments the content of the Code and

Standards and the members’ general obligations under the Code and

Standards.

9. Continuing Refinement:

Acknowledgment that ethical standards evolve.

Code and Standards subject to ongoing refinement.

The Handbook serves as a valuable reference but cannot cover all

scenarios.

Summary of the changes 1. Inclusion of Updated CFA Institute Mission:

made in the Eleventh Edition The CFA Institute Board of Governors approved an updated mission

of the Standards of Practice for the organization. This mission statement is now included in the

Handbook Preamble to the Code and Standards.

The new mission statement emphasizes the global leadership role of

CFA Institute and its commitment to promoting the highest standards

of ethics, education, and professional excellence for the benefit of

society at large.
2. Updated Code of Ethics Principle:

A specific principle within the Code of Ethics was updated to better

reflect the role of capital markets in society.

The previous version focused on promoting the integrity of and

upholding the rules governing capital markets.

The updated principle now emphasizes the promotion of the integrity

and viability of global capital markets for the ultimate benefit of

society.

3. New Standard Regarding Responsibilities of Supervisors

[IV(C)]:

This update pertains to members and candidates who hold

supervisory or authority roles within their firms.

The previous version of Standard IV(C) emphasized making

reasonable efforts to detect and prevent violations of applicable laws,

rules, regulations, and the Code and Standards by those under their

supervision.

The updated version broadens the focus to ensure that anyone under

their supervision complies with these rules and standards.

4. Additional Requirement under the Standard for

Communication with Clients and Prospective Clients

[V(B)]:

This update relates to the standard governing communication with


clients and prospective clients.

It introduces an implicit requirement for members and candidates to

disclose significant limitations and risks associated with the

investment process when making recommendations to clients.

This requirement is aimed at providing clients with a more

comprehensive understanding of the potential risks involved.

5. Modification to Standard VII(A):

Standard VII(A) addresses the conduct of members and candidates in

the CFA Program.

This modification expands the standard's scope to include

participation in other CFA Institute educational programs beyond the

CFA Program.

Members and candidates are expected to maintain the same ethical

considerations when participating in programs such as the CIPM

Program and the CFA Institute Investment Foundations certificate

program.

6. General Guidance and Example Revision:

The guidance and examples within the Handbook have been updated

to reflect current practices and scenarios in the investment industry.

Two key themes in the updates are the increased use of social media

for business communications and the reliance on quantitative models

in decision-making.

The updates acknowledge the evolving nature of the industry and the

need to address new challenges related to communication and


modeling.

1. CFA Institute Professional Conduct Program:

CFA Institute members and candidates in the CFA Program are

required to adhere to the Code and Standards.

The Professional Conduct Program (PCP), overseen by the CFA

Institute Board of Governors and the Disciplinary Review Committee

(DRC), is responsible for enforcing the Code and Standards.

The DRC is comprised of volunteer CFA charterholders who review

conduct cases and work with the Professional Conduct staff to

establish and review professional conduct policies.

The PCP receives inquiries from various sources, including self-

disclosure by members and candidates, written complaints, media

reports, and proctor reports for candidates.

Investigations may involve interviews, document collection, and

reviews of relevant materials.

Sanctions for violations can include public censure, suspension of

membership, revocation of the CFA charter, or prohibition from

further participation in the CFA Program.

2. Adoption of the Code and Standards:

While the Code and Standards primarily apply to individual members

and candidates, CFA Institute encourages firms to adopt them as part

of their own code of ethics.

Parties claiming compliance with the Code and Standards should

make a statement indicating such compliance. However, it's


important to note that this claim is not verified by CFA Institute.

Firms that adopt the Code and Standards are encouraged to notify

CFA Institute of their adoption plans.

CFA Institute offers one-page copies of the Code and Standards for

distribution to clients and potential clients.

3. Asset Manager Code of Professional Conduct:

CFA Institute has published the Asset Manager Code of Professional

Conduct, specifically designed for firms and asset managers.

The Asset Manager Code provides practical guidelines for asset

managers in areas such as loyalty to clients, the investment process,

trading, compliance, performance evaluation, and disclosure.

Information on the Asset Manager Code and steps to acknowledge

adoption or compliance can be found on the CFA Institute website.

4. Acknowledgments:

CFA Institute relies heavily on the expertise and contributions of

member volunteers who share a commitment to promoting ethical

practice in the investment profession.

The CFA Institute Standards of Practice Council (SPC) is responsible

for maintaining and interpreting the Code and Standards.

The SPC is composed of CFA charterholder volunteers from various

countries and organizations in the securities field.

The SPC continually evaluates the Code and Standards to ensure they

meet high standards of professional conduct, are globally applicable,

comprehensive, practical, enforceable, and testable for the CFA


Program.

2.ETHICS AND THE 1. The Importance of Ethics in Capital Markets:

INVESTMENT INDUSTRY Efficient capital markets are crucial for society, as they allocate

capital to productive and innovative endeavors.

Trust in fair and transparent markets is essential for investors to be

rewarded for the risks they take.

While laws and regulations are important, they alone are insufficient

to guarantee fair and transparent markets.

An ethical foundation is essential to guide participants' judgment and

behavior in capital markets.

CFA Institute maintains and promotes the Code of Ethics and

Standards of Professional Conduct to create an ethical culture in the

industry for the benefit of society.

2. Why Ethics Matters:

Ethics involves moral principles and rules of conduct that guide

behavior when it affects others.

Fundamental ethical principles include honesty, fairness, diligence,

and respect for others.

Ethical conduct balances self-interest with the consequences of

behavior for others.

Unethical behavior can have serious personal and societal

consequences, erode investor trust, and damage the industry's


reputation.

3. Ethics, Society, and Capital Markets:

CFA Institute added "for the ultimate benefit of society" to its

mission, emphasizing the importance of stable, efficient capital

markets.

Trust in capital markets is essential for attracting investment capital,

promoting innovation, job creation, and economic growth.

A culture of integrity and ethical behavior is essential to maintain

trust in capital markets and the investment industry.

4. The Relationship between Ethics and Regulations:

Ethical behavior goes beyond legal conduct, focusing on what is

morally correct.

Regulatory frameworks aim to guide ethical behavior but cannot

cover all unethical conduct.

Relying solely on regulation to establish ethical behavior has

limitations; ethical principles and culture are crucial to limit abuses.

5. Applying an Ethical Framework:

Ethical decision-making requires individuals to have well-developed

ethical principles.

An ethical decision-making framework helps individuals analyze

decisions in the context of their professional obligations.

It allows investment professionals to make ethical decisions when


faced with conflicting interests.

6. Commitment to Ethics by Firms:

Firms should integrate their code of ethics into their business culture.

Senior management's commitment to integrity is essential in

promoting ethical behavior.

An ethical decision-making framework helps translate the principles

of a code of ethics into everyday practice.

7. Ethical Commitment of CFA Institute:

CFA Institute's Code of Ethics and Standards of Professional Conduct

are foundational for ethical behavior in the investment industry.

CFA Institute regularly updates its Code and Standards to remain

relevant and representative of high professional conduct.

Ethical challenges often involve ambiguous situations, and situational

influences can impact ethical judgment.

CFA Institute provides resources, publications, conferences, and

material to help professionals understand and apply ethical principles.

Maintaining trust in financial markets is crucial, and investment

professionals should consider the long-term sustainability of markets

in their decision-making.

CFA INSTITUTE CODE OF 1. Preamble:

ETHICS AND STANDARDS These standards are vital to CFA Institute's mission of promoting high

ethical standards and professional excellence in the investment


OF PROFESSIONAL profession.

CONDUCT They have been in existence since the 1960s and serve as a model for

assessing ethics in the global investment community.

All members and candidates of CFA Institute, including CFA

charterholders, are personally responsible for adhering to these

standards, and they are encouraged to inform their employers of this

responsibility.

Violations may lead to disciplinary actions by CFA Institute, which

can include membership revocation, loss of candidacy in the CFA

Program, and the right to use the CFA designation being revoked.

2. The Code of Ethics (6):

Members and Candidates must:

1.Act with Integrity: Conduct themselves honestly, fairly, and with

integrity in all dealings and interactions with the public, clients,

employers, colleagues, and other participants in the global capital

markets.

2.Prioritize Client Interests: Place the interests of clients and the

integrity of the investment profession above their personal interests.

Exercise Professional Judgment: Use reasonable care and

independent professional judgment when conducting investment

analysis, making investment recommendations, taking investment

actions, and engaging in other professional activities.

Promote Professionalism: Practice and encourage others to practice

in a professional and ethical manner that reflects positively on both


themselves and the investment profession.

Support Capital Market Integrity: Work to promote the integrity

and viability of global capital markets for the ultimate benefit of

society.

Continuous Learning: Maintain and enhance their professional

competence and strive to improve the competence of other

investment professionals.

3. Standards of Professional Conduct (Professionalism):

A. Knowledge of the Law:

Understand and comply with all applicable laws, rules, and

regulations governing their professional activities.

In cases of conflict, adhere to the stricter law, rule, or regulation.

B. Independence and Objectivity:

Use reasonable care and judgment to achieve and maintain

independence and objectivity in professional activities.

Do not accept gifts, benefits, compensation, or considerations that

could reasonably be expected to compromise their independence and

objectivity.

C. Misrepresentation:

Do not knowingly make any misrepresentations concerning

investment analysis, recommendations, actions, or other professional

activities.
D. Misconduct:

Do not engage in any professional conduct involving dishonesty,

fraud, or deceit or any act that reflects negatively on their

professional reputation, integrity, or competence.

4. Standards of Professional Conduct (Integrity of Capital

Markets):

A. Material Nonpublic Information:

Members and Candidates who possess material nonpublic

information that could impact investment values must not act on it or

cause others to act on it.

B. Market Manipulation:

Do not engage in practices that distort prices or artificially inflate

trading volume with the intent to mislead market participants.

5. Standards of Professional Conduct (Duties to Clients):

A. Loyalty, Prudence, and Care:

Have a duty of loyalty to their clients and must act with reasonable

care and prudent judgment.

Act for the benefit of clients and prioritize their interests over those

of employers or their own interests.

B. Fair Dealing:

Deal fairly and objectively with all clients when providing


investment analysis, making recommendations, taking investment

actions, or engaging in professional activities.

C. Suitability:

In advisory relationships, conduct reasonable inquiries into client

investment experience, objectives, and constraints.

Ensure investments are suitable for the client's financial situation and

objectives.

Judge the suitability of investments in the context of the client's

overall portfolio.

When managing a portfolio with specific objectives, make

investment recommendations consistent with those objectives.

D. Performance Presentation:

When communicating investment performance information, ensure it

is fair, accurate, and complete.

E. Preservation of Confidentiality:

Keep client information confidential unless required by law or with

the client's permission.

6. Standards of Professional Conduct (Duties to

Employers):

A. Loyalty:

In employment matters, act for the benefit of the employer and avoid
harming the employer.

B. Additional Compensation Arrangements:

Do not accept compensation or benefits that create a conflict of

interest with the employer's interests without obtaining written

consent.

C. Responsibilities of Supervisors:

Make reasonable efforts to ensure that those under their supervision

comply with applicable laws, rules, regulations, and the Code and

Standards.

7. Standards of Professional Conduct (Investment Analysis,

Recommendations, and Actions):

A. Diligence and Reasonable Basis:

Exercise diligence, independence, and thoroughness in analyzing

investments and making recommendations or taking actions.

Have a reasonable and adequate basis, supported by appropriate

research and investigation, for investment analysis,

recommendations, or actions.

B. Communication with Clients and Prospective Clients:

Disclose to clients and prospective clients the basic format and

principles of the investment process.

Disclose significant limitations and risks associated with the


investment process.

Use reasonable judgment in identifying important factors in

communications.

Distinguish between fact and opinion in presenting investment

analysis and recommendations.

C. Record Retention:

Develop and maintain appropriate records to support investment

activities and communications with clients and prospective clients.

8. Standards of Professional Conduct (Conflicts of Interest):

A. Disclosure of Conflicts:

Make full and fair disclosure of all matters that could reasonably be

expected to impair independence and objectivity or interfere with

duties to clients, prospective clients, and employers.

Ensure disclosures are clear, prominent, and effectively communicate

relevant information.

B. Priority of Transactions:

Prioritize investment transactions for clients and employers over

personal transactions.

C. Referral Fees:

Disclose to employers, clients, and prospective clients any

compensation or benefits received or paid for recommending


products or services.

9. Standards of Professional Conduct (Responsibilities as a

CFA Institute Member or CFA Candidate):

A. Conduct as Participants in CFA Institute Programs:

Do not engage in conduct that compromises CFA Institute's

reputation, the integrity of the CFA designation, or the security of

CFA Institute programs.

B. Reference to CFA Institute, the CFA Designation, and the CFA

Program:

Do not misrepresent or exaggerate the meaning or implications of

CFA Institute membership, holding the CFA designation, or

candidacy in the CFA Program.


Guidance for Standards I–VII
Standard I(A): 1. Understanding Applicable Laws and Regulations:
Professionalism - Knowledge
of the Law Financial industry professionals, including CFA members and
candidates, should have a comprehensive understanding of the
specific laws and regulations that pertain to their professional
activities.

Professional activities encompass a wide range of financial services,


including trading securities, providing investment advice, conducting
research, and offering investment services.

Compliance with relevant laws and regulations is crucial, and


professionals should make every effort to ensure that they abide by
them to safeguard the interests of their clients.

While individuals are not expected to be experts in compliance, they


are expected to remain vigilant, especially during periods of
regulatory change or when new financial products and technologies
are introduced.

2. Relationship Between Code and Standards and


Applicable Law:

When there is a conflict between applicable laws and the CFA


Institute's Code and Standards, members and candidates must adhere
to the more stringent requirements, prioritizing the protection of
investor interests.

Members and candidates should:


 Act in accordance with the laws and regulations that are
relevant to their professional activities.
 Refrain from engaging in behavior that violates the Code and
Standards, even if such behavior is considered legal under
applicable law.
 Follow the Code and Standards when they impose a higher
level of responsibility compared to applicable laws and
regulations.

It is essential for members and candidates to consider applicable laws


as the minimum standard for ethical behavior, and they are
encouraged to exceed these minimum requirements to support ethical
conduct.

3. Participation in or Association with Violations:

Professionals in the financial industry are responsible for any


violations in which they knowingly participate or assist.

While it is presumed that professionals are aware of all relevant laws,


rules, and regulations, it is acknowledged that they may not recognize
violations if they lack complete information.

Standard I(A) applies when members and candidates know or should


know that their actions might contribute to violations of applicable
laws, rules, or regulations or the Code and Standards.

When professionals have reasonable grounds to believe that client or


employer activities are illegal or unethical, they must take steps to
dissociate themselves from those activities, which may involve
leaving their current employment.

Intermediate steps to dissociate from unethical conduct may include


measures like reporting violations to supervisors or compliance
departments, requesting different assignments, or refusing to engage
with certain clients. Failing to take action and continuing to associate
with those involved in illegal or unethical conduct can be seen as
participation or assistance in such conduct.

Reporting potential violations of the Code and Standards by fellow


members and candidates is strongly encouraged, even though it is not
mandatory under the Code and Standards. However, under specific
circumstances, it may be prudent to report violations to regulatory
organizations, and professionals are advised to consult legal and
compliance advisors for guidance.

4. Investment Products and Applicable Laws:

Professionals involved in the creation or management of investment


products or services should consider the laws and regulations in the
countries or regions where these products will be sold or originated.

When conducting cross-border business, it is imperative to conduct


due diligence and gain a comprehensive understanding of the
multiple applicable laws and regulations that apply to the transaction.

Seeking guidance from the firm's compliance or legal departments, as


well as external legal counsel, is advisable to ensure a reasonable
understanding of responsibilities and appropriate compliance,
particularly in complex cross-border transactions.

Additionally, professionals should be mindful of associated firms that


distribute products or services developed by their employing firm and
should ensure that these firms also adhere to the laws and regulations
of the countries and regions where distribution occurs. This is
important for maintaining the reputation of both the individual and
the firm.
In summary, the guidance underscores the significance of compliance
with applicable laws and regulations, the need to disassociate from
illegal or unethical activities, and the importance of reporting
potential violations to maintain the integrity of capital markets. It
encourages professionals to exceed minimal legal requirements to
support ethical conduct.

Standard I(A): Here are more detailed points summarizing the suggested methods
Recommended Procedures for members and candidates to acquire and maintain an
understanding of applicable laws, as well as additional guidance for
firms:

1. Methods for Members and Candidates:

1.1. Stay Informed:


Members and candidates should establish or encourage their
employers to establish procedures for regular updates on changes in
applicable laws, rules, regulations, and case law.

Compliance departments or legal counsel within the organization can


distribute memorandums to employees to keep them informed.

Participation in internal or external continuing education programs is


an effective way to stay current with legal developments.

1.2. Review Procedures:

Regularly review the firm's written compliance procedures to ensure


they reflect current law and provide clear guidance to employees
regarding permissible conduct under the law and the Code and
Standards.

Refer to specific guidance provided in this Handbook, particularly in


the "Guidance" sections associated with each standard.

1.3. Maintain Current Reference Files:

Members and candidates should maintain readily accessible current


reference copies of applicable statutes, rules, regulations, and
significant legal cases.

2. Distribution Area Laws:

Make reasonable efforts to understand the applicable laws, both at the


country and regional levels, for the countries and regions where
investment products are developed and likely to be distributed to
clients.
3. Legal Counsel:

Seek advice from compliance personnel or legal counsel when


uncertain about the appropriate course of action, especially when
legal requirements are involved.

In cases where a fellow employee may be committing a potential


violation, it's advisable to consult the firm's compliance department
or legal counsel.

4. Dissociation:

When dissociating from an activity that violates the Code and


Standards, members and candidates should:
 Document the violation.
 Urge their firms to persuade the individuals involved to cease
such conduct.
 Be prepared to resign from their employment if necessary.

5. Firms:

5.1. Develop and/or Adopt a Code of Ethics:

Encourage supervisors or managers to establish a code of ethics


within the organization.

Adherence to a code of ethics fosters an ethical culture within the


organization and provides a framework for addressing ethical
dilemmas.

CFA Institute's Asset Manager Code of Professional Conduct is a


recommended resource for firms looking to develop their codes.
5.2. Provide Information on Applicable Laws:

Distribute pertinent information on applicable laws and regulations to


employees or make it accessible in a central location.

Information sources may include government agencies, regulatory


organizations, licensing agencies, law firm memorandums,
newsletters, and professional associations' publications.

5.3. Establish Procedures for Reporting Violations:

Create written protocols for reporting suspected violations of laws,


regulations, or company policies.

Encourage employees to report potential violations through


established channels.

These practices help promote a culture of compliance, ethical


conduct, and adherence to applicable laws and regulations within
financial organizations. They also emphasize the importance of
staying informed and taking action when ethical or legal concerns
arise.

Standard I(A): Application


of the Standard
Standard I(B): 1. Overview standard I(B)
Professionalism -
Independence and 1.1. Objective of Standard I(B):
Objectivity The standard aims to ensure that CFA Institute members and
candidates maintain their independence and objectivity in their
professional roles. This is crucial to provide clients with unbiased
work and opinions, free from conflicts of interest or other influences
that could compromise judgment.

1.2. External Influences on Independence:

Analysts and portfolio managers may be influenced by external


sources, such as corporations seeking expanded research coverage,
issuers and underwriters promoting securities offerings, brokers
wanting increased commission business, or rating agencies
influenced by the companies they rate.

Benefits offered by external sources can include gifts, invitations to


events, tickets, favors, or job referrals.

The allocation of oversubscribed IPO shares to investment managers


for their personal accounts, allowing them to make quick profits not
available to clients, is prohibited under this standard.

Analysts and portfolio managers should resist pressures, both subtle


and overt, to act in conflict with the interests of their clients.

1.3. Acceptable Gifts and Entertainment:

Modest gifts and entertainment are generally acceptable. However,


members and candidates should be cautious and reject any offer that
could threaten their independence and objectivity.

Gifts received from clients may be considered supplementary


compensation. It's important to disclose such benefits to employers
before accepting them.
1.4. Pressures from Firms:

Analysts and portfolio managers may face pressures from their own
firms to issue favorable research reports for companies with business
relationships with the firm.

The presence of executives from such companies on the firm's board


may exacerbate the situation.

Those in sales or marketing roles must be particularly mindful of


maintaining objectivity in promoting suitable investments for clients.

1.5. Maintaining Independence in Research Reports:

Analysts must use clear and unambiguous language in their research


reports and recommendations.

They should avoid subtle and ambiguous language, as investors


reasonably expect research reports to communicate unbiased views
based on independent analysis.

1.6. Influence of Professional and Social Activities:

Professional or social activities within CFA Institute or its member


societies may subtly threaten independence or objectivity.

Members and candidates involved in activities seeking corporate


financial support should evaluate the impact of such solicitations on
their independence and potential perception of compromised
objectivity.

2. Buy-Side Clients' Influence:

Portfolio managers and buy-side clients may exert pressure on sell-


side analysts due to their significant positions in the securities being
reviewed.

Analysts should maintain intellectual honesty, and portfolio managers


should not engage in retaliatory practices that may compromise
analysts' independence.

3. Fund Manager and Custodial Relationships:

Those responsible for hiring and retaining outside managers and


third-party custodians should not accept gifts, entertainment, or
funding that could impair their decision-making.

Each offer should be evaluated individually for its potential impact


on independence.

4. Investment Banking Relationships:

Some firms may pressure analysts to issue favorable research reports


for investment banking clients.

Collaboration between research analysts and investment bankers is


appropriate only when conflicts of interest are effectively managed
and disclosed.

"Firewalls" should be implemented to minimize conflicts, with


separate reporting structures and compensation arrangements that
reward objectivity.

Firms should regularly review their policies to safeguard analysts,


enhance transparency in disclosures, and ensure that analysts are not
pressured into compromising their independence.

5. Performance Measurement and Attribution:


Performance analysts must remain independent and objective when
analyzing investment managers' performance.

They should not allow internal or external influences to compromise


their independence and objectivity.

Requests to alter the construction of composite indexes for specific


accounts or funds should not be influenced by negative results.

6. Public Companies:

Analysts may face pressure from companies they follow to issue


favorable reports and recommendations.

Analysts are responsible for providing factual and unbiased


assessments of a company's prospects and stock price performance.

Company managers' compensation may be tied to stock performance,


which can create conflicts of interest.

7. Credit Rating Agency Opinions:

Analysts at credit rating agencies should ensure that procedures and


processes prevent undue influence from sponsoring companies during
analysis.

Analysts should adhere to industry standards regarding the analytical


process and report distribution.

Credit rating agencies must establish firewalls to maintain


independence in different business lines.

8. Influence during the Manager Selection/Procurement


Process:

Individuals involved in the hiring or firing of investment managers


should not solicit gifts, contributions, or compensation that may
affect their independence and objectivity.

Offering contributions to charities or political organizations may be


perceived as attempts to influence decision-making.

Members and candidates involved in the manager selection process


should not offer gifts, contributions, or compensation to hiring
representatives that could impair independence.

9. Issuer-Paid Research:

Companies hiring independent analysts to produce research reports


must ensure that research is conducted independently and
transparently.

Analysts must engage in unbiased analysis and fully disclose


potential conflicts of interest, including compensation arrangements.

Analysts should distinguish between fact and opinion, provide


adequate basis for conclusions, and exercise diligence and
independence.

Compensation for issuer-paid research should be negotiated as a flat


fee not linked to conclusions or recommendations.

10. Travel Funding:

Accepting paid travel benefits may influence independence and


objectivity.
Members and candidates should use commercial transportation at
their expense or their firm's expense instead of accepting paid travel
arrangements from outside companies.

Modestly arranged travel for information-gathering purposes, such as


property tours, may be accepted when commercial transportation is
unavailable.

11. "Pay-to-Play" Scandals:

The "pay-to-play" scandal involving government-sponsored pension


funds in the United States highlights the risk of managers making
campaign contributions to individuals responsible for hiring
decisions.

New laws and regulations have been enacted to address such


scandals, including reporting requirements for political contributions
and bans on hiring managers making campaign contributions.

Standard I(B): Certainly, let's delve into more detail on the recommended practices
Recommended Procedures to adhere to and encourage within the framework of Standard I(B) to
maintain independence and objectivity in the investment profession:

1. Protect the Integrity of Opinions:

Establish firm policies that emphasize the importance of unbiased


research reports, ensuring that analysts' opinions are not influenced
by external pressures.

Design compensation systems that prioritize the independence and


objectivity of analysts, deterring conflicts of interest that may arise
from financial incentives.
2. Create a Restricted List:

If a firm is reluctant to permit the dissemination of adverse opinions


about a corporate client, advocate for the creation of a restricted list.

On this list, include controversial companies, allowing the firm to


disseminate only factual information about these entities.

This approach maintains transparency while safeguarding the


analyst's ability to express opinions without undue influence.

3. Restrict Special Cost Arrangements:

Encourage members and candidates to pay for commercial


transportation and hotel charges when attending meetings at an
issuer's headquarters.

Urge corporate issuers to limit the use of corporate aircraft to


situations where commercial transportation is unavailable or
inefficient.

Promote equitable hosting arrangements between issuers and


members or candidates, ensuring a balanced relationship.

4. Limit Gifts:

Members and candidates should exercise caution when accepting


gratuities and gifts, limiting them to token items.

Standard I(B) allows customary, ordinary business-related


entertainment as long as it does not compromise objectivity.

Firms should establish strict value limits for acceptable gifts,


considering local or regional customs, and clarify whether the limit is
per gift or an aggregate annual value.

5. Restrict Investments:

Advocate for formal policies within investment firms regarding


employee purchases of equity or equity-related IPOs.

Encourage prior approval processes for employee participation in


IPOs, with prompt disclosure of investment actions taken after the
offering.

Impose strict limits on investment personnel acquiring securities in


private placements to avoid conflicts of interest.

6. Review Procedures:

Promote the implementation of effective supervisory and review


procedures within firms to ensure analysts and portfolio managers
adhere to personal investment activity policies.

These procedures should be in place to monitor compliance with


established policies regarding personal investment activities.

7. Independence Policy:

Establish a formal written policy on research independence and


objectivity within the firm.
Implement reporting structures and review procedures to prevent
research analysts from reporting to or being supervised by any
department that could compromise their independence.

Consult the CFA Institute's Research Objectivity Standards for more


detailed recommendations related to a firm's research objectivity
policies.

8. Appointed Officer:

Appoint a senior officer within the firm with oversight


responsibilities for ensuring compliance with the firm's code of ethics
and relevant regulations.

Provide all employees with clear procedures and policies for


reporting potentially unethical behavior, regulatory violations, or
actions that could harm the firm's reputation.

These recommended practices aim to create a robust ethical


framework within investment firms, where independence, objectivity,
and transparency are upheld. They help protect the interests of
clients, investors, and the integrity of the investment profession as a
whole.
Standard I(B): Application 1. Example 1 (Travel Expenses):
of the Standard
Steven Taylor, a mining analyst, is invited on a business trip by
Precision Metals, where expenses such as chartered flights and
accommodations are covered.
John Adams, another analyst, follows his company's policy and pays
for his hotel himself.
Comment:
In this scenario, Taylor and other analysts did not necessarily violate
Standard I(B) because the trip was strictly for business purposes, and
the expenses were not lavish. However, they must use their judgment
to ensure their independence and objectivity are not compromised.
The key is to consider whether they can remain objective and avoid
perceived compromises in integrity by their clients.

2. Example 2 (Research Independence):


Susan Dillon, an analyst, promises potential clients that her firm will
provide full research coverage.
She commits to providing research coverage but must ensure that her
firm's recommendations are based on independent and objective
analysis.

Comment:
Dillon can agree to provide research coverage but should not commit
to providing a favorable recommendation. The firm's
recommendations must be rooted in independent and objective
research, regardless of the client's expectations.

3. Example 3 (Research Independence and Intrafirm


Pressure):

Walter Fritz, an equity analyst, believes Metals & Mining stock is


overpriced.
Pressure from the investment banking division of his firm, which has
proposed underwriting a debt offering for Metals & Mining, makes
him hesitant to issue a negative rating.

Comment:
Fritz's analysis must remain objective and based solely on company
fundamentals. Pressure from other divisions within the firm is
inappropriate. This conflict could have been avoided if Metals &
Mining had been placed on a restricted list for sales in anticipation of
the offering.

4. Example 4 (Research Independence and Issuer


Relationship Pressure):

Walter Fritz is concerned that issuing a negative report on Metals &


Mining may harm his relationship with the company's management.
He worries about potential management retaliation.
Comment:
Again, Fritz's analysis must be objective and based on company
fundamentals. Pressure from Metals & Mining is inappropriate. Fritz
can reinforce the integrity of his conclusions by emphasizing that his
recommendation is based on relative valuation, which may include
qualitative factors related to management.

5. Example 5 (Research Independence and Sales Pressure):

Lindsey Warner provides credit guidance and her compensation is


linked to her corporate bond department's performance.
Salespeople want her to push bonds of a company with recent
operating problems.

Comment:
Warner's opinion on the bonds must not be influenced by internal
pressure or compensation. She should only recommend the bonds if
she can justify that the market price has already adjusted for the
operating problem.

6. Example 6 (Research Independence and Prior Coverage):

Jill Jorund is asked to take over coverage of International Airlines


with the instruction to maintain a "buy" recommendation.
Her boss explicitly states that the recommendation should not change.

Comment:
Jorund must conduct her analysis independently and objectively. If
her boss's instructions compromise her independence, she has two
options: refuse to cover the company under these constraints or
conduct her analysis independently and share her conclusions, even if
they conflict with her boss's opinion. She must issue
recommendations that reflect her independent and objective
assessment.

7. Example 7 (Gifts and Entertainment from Related


Party):

Edward Grant accepts significant gifts from a brokerage house that


receives a substantial amount of his commission business.
These gifts include World Cup tickets, accommodations, meals, and
transportation via a limousine.
Grant does not disclose receiving these gifts to his supervisor.

Comment:
Edward Grant has violated Standard I(B) by accepting these
substantial gifts. By doing so, he creates a potential conflict of
interest and undermines his independence and objectivity as an
analyst. The gifts may lead to a perception that he is providing the
brokerage house with preferential treatment in return for these lavish
gifts. Such actions can erode trust and harm the integrity of the
investment profession.

8. Example 8 (Gifts and Entertainment from Client):

Theresa Green, a portfolio manager, receives gifts from a client, Ian


Knowlden, as a reward for consistently achieving strong returns.
These gifts include tickets to Wimbledon and the use of Knowlden's
flat in London for a week.
Green discloses these gifts to her supervisor.

Comment:
Theresa Green is in compliance with Standard I(B) by disclosing the
gifts she received from a client. It's important for members and
candidates to be transparent about such gifts, as this helps monitor
and manage potential conflicts of interest. Accepting gifts from
clients can be acceptable, as long as there is disclosure to ensure
objectivity and fairness in managing client relationships.

9. Example 9 (Travel Expenses from External Manager):

Tom Wayne, an investment manager, participated in an "investment


fact-finding trip to Asia" partly sponsored by Penguin Advisors.
Penguin Advisors was subsequently selected as a portfolio manager.
A reporter questions the connection between the trip and the
selection.

Comment:
Tom Wayne's actions raise concerns about a potential conflict of
interest. To comply with Standard I(B), he should have taken steps to
ensure his independence and objectivity. This includes having his
basic travel expenses covered by his employer or the pension plan,
limiting contact with Penguin Advisors' president to informational
events, and making the trip's details and sponsorship publicly known.
Transparency and independence are key to maintaining trust and
integrity in the investment profession.

10. Example 10 (Research Independence and Compensation


Arrangements):

Javier Herrero is hired to write a research report on a company with a


compensation arrangement that includes a bonus tied to attracting
new investors.
The bonus provides an incentive to draft a positive report and may
lead to biased recommendations.
Comment:
Javier Herrero's compensation arrangement can reasonably be
expected to compromise his independence and objectivity. Accepting
a bonus tied to attracting investors creates a conflict of interest, as it
may tempt him to produce a positive report regardless of the actual
facts or to downplay negative information. To adhere to Standard
I(B), Herrero should only accept a flat fee not linked to the report's
conclusions or recommendations, ensuring unbiased and objective
analysis.

11. Example 11 (Recommendation Objectivity and Service


Fees):

Bob Wade promotes specific funds with service fees because they
generate income for his department.
Wade's recommendations may be influenced by the fees he receives
from these funds.

Comment:
Bob Wade's actions violate Standard I(B) because he allows the fee
arrangement to affect the objectivity of his recommendations.
Relying on fees as a component of his department's profitability can
lead to a conflict of interest and potentially compromise the quality of
advice provided to clients. Objectivity and the client's best interests
should always be the top priority.

12. Example 12 (Recommendation Objectivity):

Bob Thompson conducts sensitivity analysis on subprime mortgages,


including a worst-case scenario.
The portfolio manager initially hesitates but eventually follows
Thompson's recommendation to avoid subprime investments.

Comment:
Bob Thompson's actions align with Standard I(B) because he
conducts research independently and objectively. He includes a
worst-case scenario in the analysis, ensuring that the portfolio
manager receives well-rounded and prudent advice. Thompson's
commitment to objectivity, even in the face of initial resistance, is a
demonstration of ethical behavior in the investment profession.
13. Example 13 (Influencing Manager Selection Decisions):

Adrian Mandel, a portfolio manager, made monetary contributions to


the reelection campaign fund of Ernesto Gomez, the chair of the
UDPBU Pension Fund's investment board.
Mandel continued to contribute to Gomez's campaign fund and
entertained him and his family lavishly at top restaurants to maintain
a close relationship.
Mandel's contributions and entertainment were not disclosed as gifts
but were treated as marketing expenses reimbursed by his firm.

Comment:
Adrian Mandel's actions constitute a violation of Standard I(B). He
offered gifts, benefits, and contributions to influence Ernesto Gomez,
who held a key decision-making role in the selection of asset
managers for the UDPBU Pension Fund. These actions could
reasonably be expected to compromise Gomez's objectivity, and
Mandel's intent to sway the selection process is clear. Mandel should
have maintained his independence and objectivity and refrained from
using gifts and contributions as a means of influencing the manager
selection process.

14. Example 14 (Influencing Manager Selection Decisions):

Adrian Mandel sought to improve ZZYY's chances of being invited


to participate in the UDPBU manager search competition, which was
orchestrated by consultant Bobby "The Bear" Finlay.
Mandel engaged in expensive entertainment of Finlay at high-profile
bistros to curry favor.
Finlay recommended ZZYY as one of the finalist asset management
firms in the competition.

Comment:
Similar to the previous example, Adrian Mandel's actions constitute a
violation of Standard I(B). He used expensive entertainment and gifts
to influence Bobby Finlay, the consultant overseeing the manager
search competition. Mandel's intent was to secure ZZYY's position as
a finalist, demonstrating a clear conflict of interest and lack of
independence in the manager selection process. Ethical behavior
would require Mandel to maintain objectivity and refrain from using
gifts and entertainment to influence decisions in the investment
profession.

15. Example 15 (Fund Manager Relationships):

Amie Scott, a performance analyst, discovers a change in a manager's


reported composite construction that conceals poor performance in a
large account.
The change was made to keep the manager's performance at the top
of the list.
Scott's firm has a significant allocation to this manager, and the fund's
manager is a close personal friend of the CEO.
Comment:
Amie Scott's ethical dilemma highlights the importance of objectivity
and transparency in performance analysis. While she may face
internal pressures to downplay the poor performance due to the firm's
significant allocation to the manager and the personal relationship
between the fund manager and the CEO, her ethical duty is to provide
an independent and accurate analysis of the manager's performance.
Failing to report the change in composite construction would violate
Standard I(B) by compromising her independence and objectivity.

16. Example 16 (Intrafirm Pressure):

Jill Stein, head of performance measurement, faces pressure from


other internal departments to remove a specific account from the
firm's performance composites.
The pressure is due to poor stock selections by a departed research
team that led to underperformance and a client withdrawal.
Stein must decide whether to exclude the account to appease other
departments or maintain her independence and objectivity.
Comment:
Jill Stein's ethical challenge involves resisting internal pressure that
could compromise her independence and objectivity. Standard I(B)
emphasizes the importance of maintaining objectivity and avoiding
conflicts of interest. In this scenario, Stein should not exclude the
specific account from performance composites unless it genuinely
does not belong there based on its investment strategy. Succumbing
to internal pressures could lead to misleading performance reporting
and undermine the integrity of the investment profession. Stein's
ethical duty is to provide accurate and objective performance
analysis.

Standard I(C): 1. General overview


Professionalism – The passage highlights the significance of trust in the investment
Misrepresentation profession and the ethical standards set by Standard I(C) to maintain
this trust. Here are key points related to this standard:

1.1. Trust in the Investment Profession:

Trust is the foundation of the investment profession, and investors


rely on professionals to provide accurate and truthful information for
their financial well-being.

False or misleading statements not only harm investors but also erode
confidence in the investment industry and threaten the integrity of
capital markets.
1.2. Misrepresentation Defined:

Misrepresentation encompasses any untrue statement, omission of a


fact, or statement that is otherwise false or misleading.

Members and candidates must refrain from knowingly omitting or


misrepresenting information that could alter the investment decision-
making process.

Misrepresentation can occur in various forms, including oral


representations, advertising (in the press or brochures), electronic
communications, and written materials.

1.3. Written and Electronic Materials:

Written materials subject to this standard include research reports,


underwriting documents, company financial reports, market letters,
newspaper columns, and books.

Electronic communications, such as internet communications,


webpages, mobile applications, and emails, are also covered.

Regular monitoring of webpages is essential to ensure that they


contain current and accurate information, maintaining the site's
integrity and security.

1.4. Prohibition on Guaranteeing Returns:

Standard I(C) explicitly prohibits members and candidates from


guaranteeing clients any specific return on volatile investments.

Investments inherently involve risk, making their returns


unpredictable.
Guarantees of particular rates of return or guaranteed preservation of
investment capital are considered misleading and are not allowed
under this standard.

1.5. Exceptions for Guaranteed Investment Products:

The standard does not forbid members and candidates from providing
information about investment products that inherently include
guarantees within their structures.

For some investments, institutions may agree to cover losses, and


members and candidates can provide clients with information about
these guarantees.

However, this should be done transparently and within the framework


of ethical conduct.

2. Impact on Investment Practice:

Investment professionals must not misrepresent any aspect of their


practice, including qualifications, firm services, performance records,
and investment characteristics.

Misrepresentation in any professional activity is a breach of ethical


standards.

Careful incorporation of third-party information is essential to


prevent misrepresentations.

Misrepresentations stemming from external data, such as credit


ratings or research, become the responsibility of the investment
professional if it influences their business practices.

Disclosure of the use of external managers is necessary to avoid


misrepresenting their investment practices.

3. Performance Reporting:

Misrepresentations may occur in performance reporting, especially in


the selection of benchmarks.

Investment professionals might misrepresent their performance


records by using inappropriate benchmarks or failing to report
benchmark results in a comparable manner to the fund or client's
results.

The transparent presentation of accurate performance benchmarks is


crucial for informed investment decisions.

While providing a benchmark is not always mandatory, selecting the


most appropriate one is emphasized.

Investment professionals must disclose the reasons behind using


unique benchmarks to avoid misrepresentations.

Regular discussions with clients are encouraged to determine the


appropriate benchmark for performance evaluations and fee
calculations.

4. Social Media:

The rise of social media places additional responsibilities on


investment professionals.

When using social media, they should provide the same information
allowed through traditional communication.

The online and interactive nature of social media does not excuse
misrepresentation; honesty is still paramount.

Investment professionals must comply with existing and evolving


rules and regulations concerning social media use.

Misrepresenting qualifications, abilities, or investment


recommendations on social media platforms is a violation of ethical
standards.

5. Omissions:

Omitting relevant facts or outcomes can be misleading, particularly


when models and technical analysis processes are involved.

Investment professionals must be cautious not to knowingly omit


inputs when using models.

Outcomes from models should be presented as expected results based


on inputs and analysis, not as certainties.

Omissions in performance measurement and attribution can


misrepresent a manager's performance and skill.

Encouraging firms to establish strict policies for composite


development can prevent cherry-picking and ensure transparency in
performance reporting.

6. Plagiarism:

6.1. Definition of Plagiarism:


Plagiarism, as defined in Standard I(C), involves copying or using
materials prepared by others without properly acknowledging the
source or identifying the original author and publisher.
6.2. Forms of Plagiarism in Investment Management:

Copying Entire Reports: The most blatant form of plagiarism is


taking a research report or study produced by another entity,
changing the names, and presenting it as one's original analysis. This
practice is a clear violation of the standard.

Using Excerpts without Attribution: Plagiarism can also occur


when individuals use excerpts from articles or reports by others either
verbatim or with minimal changes in wording without giving credit.

Citing Ambiguous Sources: Misrepresenting the sources of


information by citing quotations as being from "leading analysts" or
"investment experts" without specifying the actual references can
also be considered plagiarism.

Using Statistical Estimates without Caveats: Presenting statistical


estimates or forecasts from other sources and mentioning the sources
but failing to include the qualifying statements or caveats can mislead
readers.

Unattributed Charts and Graphs: Presenting charts and graphs


without stating their sources is another form of misrepresentation.

Copying Proprietary Tools: Unauthorized copying of proprietary


computerized spreadsheets or algorithms without seeking permission
from their creators is also a breach of this standard.

Third-Party Research: Members and candidates may use and


distribute third-party, outsourced research as long as they do not
represent themselves as the authors. Clients should be aware that they
are paying for the ability to curate and present the best research from
various sources.
6.3. Full Disclosure:
It is essential to maintain transparency and not misrepresent one's
abilities, expertise, or the extent of their work. Clients should be
informed whether the research being presented is from another
source, either within or outside the member's or candidate's firm.

6.4. Application to Oral Communications:


Plagiarism is not limited to written materials but extends to oral
communication, including group meetings, client interactions,
audio/video media, and telecommunications. It is important to give
proper attribution in all forms of communication.

6.5. Attribution of Sources:


When using multiple sources of information, such as ideas, statistics,
or forecasts, to create reports or analyses, it is crucial to acknowledge
the sources. While ideas cannot be copyrighted, sources must be
credited appropriately to uphold ethical standards.

7. Work Completed for Employer:

7.1. Ownership of Work:


Research and models developed while employed by a firm are
typically considered the property of that firm. The firm retains the
right to use this work even after a member or candidate has left the
organization.

7.2. Reissuing Reports:


Firms may issue reports or analyses without providing attribution to
prior analysts who worked on them. However, members or candidates
cannot reissue previously released reports solely under their own
names, especially if the work was conducted by others within the
same firm.

7.3. Respecting Firm Policies:


Members and candidates should adhere to their firm's policies
regarding the use of work completed for the employer. Firms may
have specific guidelines on attribution and reissuing reports that
should be followed to avoid ethical violations.
Standard I(C): The passage discusses the importance of factual presentations,
Recommended Procedures accurate qualifications, and measures to prevent misrepresentations in
the investment profession. Here are key points related to this topic:

1. Preventing Unintentional Misrepresentations:

Members and candidates can avoid unintentional misrepresentations


of their qualifications and services by understanding the limitations
of their capabilities.

Firms can provide guidance to employees who make presentations to


clients by offering a written list of available services and
qualifications. This helps ensure that descriptions of services,
qualifications, and compensation are accurate and suitable for client
presentations.

2. Designating Authorized Spokespersons:

Firms can help prevent misrepresentation by specifically designating


which employees are authorized to speak on behalf of the firm.

Regardless of firm guidance, members and candidates should have a


clear understanding of the services the firm can provide and its
qualifications.

3. Qualification Summary:

Each member and candidate should prepare a summary of their


qualifications and experience, as well as a list of the services they are
capable of performing.
Firms can assist in compliance by periodically reviewing employee
documents and correspondence that contain representations of
individual or firm qualifications.

4. Verifying Outside Information:

Members and candidates share responsibility for the accuracy of


marketing and distribution materials related to third-party
capabilities, services, and products.

Encouraging employers to establish procedures for verifying third-


party information helps maintain integrity and prevent
misrepresentation.

5. Monitoring Webpages:

Members and candidates with webpages should regularly monitor the


content to ensure it contains current and accurate information.

It is essential to take precautions to protect the webpage's integrity,


confidentiality, and security and ensure that it does not misrepresent
any information, providing full disclosure.

6. Plagiarism Policy:

To prevent plagiarism in research reports and analysis, members and


candidates should follow specific steps:

Maintain copies of all materials relied upon in preparing research


reports.

Attribute direct quotations, projections, tables, statistics,


model/product ideas, and new methodologies to their sources.
Attribute paraphrases or summaries of material prepared by others
and acknowledge reliance on the original source when applicable.

These measures emphasize the importance of maintaining accuracy,


integrity, and transparency in communications, research, and
representations within the investment profession to build and
maintain trust with clients and the broader financial community.

Standard I(C): Application 1. Example 1 (Disclosure of Issuer-Paid Research):


of the Standard
Anthony McGuire, an issuer-paid analyst, creates a website to
promote stocks on behalf of publicly traded companies. He does not
disclose his contractual relationships with these companies.
Comment:
McGuire's actions constitute a clear violation of Standard I(C) as he
misrepresents himself as an independent analyst. By failing to
disclose his financial arrangements with the companies he covers, he
conceals conflicts of interest. Additionally, his actions breach
Standard VI(A), which requires the disclosure of conflicts.

2. Example 2 (Correction of Unintentional Errors):

Hijan Yao, responsible for marketing materials, mistakenly states that


the firm's Asian equity composite has ¥350 billion in assets when it
actually has ¥35 billion due to a typographical error.
Comment:
While Yao did not intentionally make a misrepresentation, he must
correct the error promptly. Failure to do so would violate ethical
standards, particularly since the firm claims compliance with the
GIPS standards.

3. Example 3 (Noncorrection of Known Errors):

Syed Muhammad, the president of an investment management firm,


allows promotional materials to falsely claim that he holds an
advanced degree in finance from a prestigious business school, in
addition to his CFA designation.
Comment:
Muhammad's repeated distribution of material with known
misrepresentations constitutes a breach of Standard I(C). He should
have taken steps to correct or discontinue the use of the erroneous
information.

4. Example 4 (Plagiarism):

Cindy Grant, a research analyst, copies substantial portions of


another analyst's report by Jeremy Barton into her own report without
providing any acknowledgment.
Comment:
Grant's actions are a clear case of plagiarism, as she reproduces
another analyst's work without proper attribution, violating ethical
standards.

5. Example 5 (Misrepresentation of Information):

Ricki Marks describes an investment, mortgage-backed derivatives


called "interest-only strips," as "guaranteed by the US government"
without fully explaining the nuances.
Comment:
Marks' use of the term "guaranteed" may not be entirely inappropriate
due to government insurance, but to avoid potential
misrepresentation, he should provide additional information about the
specific government insurance in place.
6. Example 6 (Potential Information Misrepresentation):

Khalouck Abdrabbo advises clients to move investments to bank-


sponsored certificates of deposit and money market accounts,
mentioning that the principal will be "guaranteed" up to a certain
amount. He fails to clarify that the guarantee relates to government
insurance.
Comment:
Abdrabbo's advice, while not entirely inappropriate, could mislead
clients if not accompanied by an explanation of the government
insurance. To ensure transparency and avoid potential
misrepresentation, he should provide more context.

7. Example 7 (Plagiarism):

Steve Swanson, a senior analyst, is asked to use another firm's report


with minor changes and sign it as his own.
Comment:
Swanson should avoid plagiarism by attributing sections he agrees
with to the original source, adding his analysis, and adhering to
ethical standards, rather than directly copying another analyst's work.

8. Example 8 (Plagiarism):

Claude Browning, a quantitative analyst at Double Alpha, learns


about a new quantitative model at a seminar presented by Jack
Jorrely.
Browning tests the model, makes some minor adjustments, and then
presents the model as his own discovery to his supervisors and
clients.
Comment:
Browning's actions clearly constitute plagiarism. While he made
some modifications to the model, the core idea originated from
Jorrely. Ethically, Browning should have acknowledged Jorrely as the
source of the concept while taking credit for the practical application.

9. Example 9 (Plagiarism):

Fernando Zubia wants to use plain-language descriptions of financial


concepts from other sources in his firm's marketing materials.
Zubia intends to do this without giving credit to the original authors.
Comment:
Using someone else's work without proper attribution is a violation of
Standard I(C). Zubia should either rephrase the descriptions in his
own words or clearly cite the sources to maintain ethical standards.

10. Example 10 (Plagiarism):

Erika Schneider comes across a study through a mainstream media


outlet that she wants to include in her research.
Schneider is uncertain if she should cite both the intermediary source
and the original author of the study.
Comment:
Schneider should always cite the primary source of information,
which, in this case, is the author of the study. However, if Schneider
is using the information from the intermediary source without
alteration or interpretation, citing the intermediary source may also be
appropriate.

11. Example 11 (Misrepresentation of Information):

Paul Ostrowski's firm distributes research reports from a large


investment research firm as if they were their own work.
Comment:
Ostrowski's actions misrepresent the extent of his firm's work and can
mislead clients or prospective clients. This behavior is not in line
with ethical standards, as it creates a false impression of the firm's
capabilities.

12. Example 12 (Misrepresentation of Information):

Tom Stafford becomes aware that a product his firm is involved with
is being promoted as less risky than it is.
His supervisor suggests that the product is outside of the regulatory
regime and that all risks are disclosed in the prospectus.
Comment:
Stafford should continue to address the issue of inaccurate promotion
as it relates to the firm's policies and procedures. Failing to rectify
misrepresentations can have repercussions beyond the immediate
investors and is contrary to ethical standards.

13. Example 13 (Avoiding a Misrepresentation):

Trina Smith decides not to invest in highly structured mortgage


securities because she and her team cannot effectively understand
them.
Smith believes that they cannot adequately describe the risks and
returns to clients.
Comment:
Smith's decision aligns with Standard I(C) as she avoids investments
that she cannot fully comprehend. This ensures transparency and
avoids misrepresenting the risks to clients.

14. Example 14 (Misrepresenting Composite Construction):

Robert Palmer's firm constructs composites liberally, including or


excluding accounts without fully explaining the rationale.
This practice may misrepresent the firm's ability and performance.
Comment:
The selective inclusion or exclusion of accounts to manipulate
composite performance contradicts Standard I(C). Palmer should
work on enhancing the firm's composite construction practices to
ensure an accurate representation of the firm's track record.

15. Example 15 (Presenting Out-of-Date Information):

David Finch provides outdated fact sheets to his sales team, even
though he knows some information is no longer accurate.
Comment:
Finch's action violates Standard I(C) by offering information that
misrepresents the current status of the funds. He should instruct the
sales team to clarify the deficiencies in the fact sheets and ensure they
have the most recent fund prospectus documents.

16. Example 16 (Overemphasis of Firm Results):

Bob Anderson, the chief compliance officer, approves an


advertisement that highlights one fund's outperformance but fails to
mention that most of the firm's funds underperformed.
Comment:
Anderson's action could potentially mislead potential clients by
selectively showcasing one fund's performance. To remain compliant
with Standard I(C), he should provide a more balanced representation
of the firm's overall performance and be transparent about the
underperforming funds.

Standard I(D): Certainly, let's delve into more detail on Standard I(D) regarding
Professionalism – conduct that reflects poorly on the professional integrity, reputation,
Misconduct or competence of CFA Institute members and candidates:

1. Dishonest Conduct:
This standard encompasses a wide range of unethical behaviors,
including but not limited to lying, cheating, stealing, and engaging in
fraudulent activities.

Dishonest conduct may manifest in various professional situations,


such as misrepresenting financial data, manipulating investment
results, or providing false information to clients.

2. Behavior Impacting Professional Responsibilities:

Standard I(D) goes beyond mere legal compliance; it covers actions


that, while not illegal, negatively affect a member's or candidate's
ability to fulfill their professional responsibilities.

For example, engaging in excessive alcohol consumption during


business hours may impair judgment and hinder one's performance,
making it a violation of this standard.

3. Personal Bankruptcy with Fraudulent Circumstances:

Personal bankruptcy itself may not necessarily reflect poorly on a


professional's integrity. However, if the bankruptcy results from
fraudulent or deceitful business conduct, it becomes a violation of
this standard.

The focus here is on the circumstances surrounding the bankruptcy


and whether they involve unethical or dishonest behavior.

4. Lack of Due Diligence:

Trust is a fundamental element in the investment profession. This


standard underscores the importance of members and candidates
conducting due diligence in their professional activities.
Failing to perform essential due diligence when making investment
recommendations or relying entirely on others without taking
responsibility can violate the trust clients have placed in the
professional.

5. Reputation and Trust:

Violations of this standard can significantly harm the reputation and


credibility of a member or candidate. Trust is a valuable asset in the
investment field, and any unethical behavior erodes that trust.

Negative actions by individuals can have far-reaching implications,


affecting not only their personal reputation but also the reputation of
the profession as a whole.

6. Misuse of the Professional Conduct Program:

CFA Institute is aware that some individuals may attempt to misuse


the Professional Conduct Program for personal, political, or unrelated
disputes.

To address this misuse, the institute has established policies,


procedures, and enforcement mechanisms to ensure that the Code and
Standards are employed appropriately for matters related to
professional ethics.

In essence, Standard I(D) serves as a reminder to CFA Institute


members and candidates that ethical conduct, honesty, and
professionalism are essential not only for legal compliance but also
for preserving the integrity and trustworthiness of the investment
profession. It highlights the need to act with integrity and diligence in
all professional activities to maintain the profession's credibility and
reputation.
Standard I(D): In addition to ensuring that their own behavior is consistent with
Recommended Procedures Standard I(D), to prevent general misconduct, members and
candidates should encourage their firms to adopt the following
policies and procedures to support the principles of Standard I(D):
 Code of ethics: Develop and/or adopt a code of ethics to
which every employee must subscribe, and make clear that
any personal behavior that reflects poorly on the individual
involved, the institution as a whole, or the investment
industry will not be tolerated.
 List of violations: Disseminate to all employees a list of
potential violations and associated disciplinary sanctions, up
to and including dismissal from the firm.
 Employee references: Check references of potential
employees to ensure that they are of good character and not
ineligible to work in the investment industry because of past
infractions of the law.

Standard I(D): Application 1. Example 1 (Professionalism and Competence):


of the Standard
Scenario: Simon Sasserman, a trust investment officer, frequently
indulges in excessive drinking during lunch with friends at the
country club. Upon returning to work, he is noticeably intoxicated,
impairing his ability to make sound investment decisions. Colleagues
avoid dealing with him in the afternoon due to their distrust of his
judgment.
Comment: Sasserman's recurring excessive drinking during work
hours not only reflects negatively on his professionalism and
competence but also compromises his reputation and trustworthiness
in the workplace. This behavior constitutes a violation of Standard
I(D).

2. Example 2 (Fraud and Deceit):

Scenario: Howard Hoffman, a security analyst at ATZ Brothers, Inc.,


engages in a fraudulent scheme over a two-year period. He submits
altered reimbursement forms to ATZ's self-funded health insurance
program, inflating the amounts due and resulting in fraudulent
claims.
Comment: Hoffman's deliberate actions involving dishonesty, fraud,
and deceit in the workplace have a detrimental impact on his
professional integrity. Such behavior violates Standard I(D) and
reflects poorly on his competence and ethics.

3. Example 3 (Fraud and Deceit):

Scenario: Jody Brink, an analyst covering the automotive industry,


offers to handle purchasing agreements for a charitable institution. In
doing so, she agrees to a purchase price for new vans that is 20%
higher than usual, intending to split the excess with a friend to settle a
debt.
Comment: Brink's conduct, characterized by dishonesty, fraud, and
misrepresentation, violates Standard I(D). Her actions negatively
affect her professional reputation and integrity by engaging in
unethical behavior in a business context.

4. Example 4 (Personal Actions and Integrity):

Scenario: Carmen Garcia, a manager of a socially responsible


investment fund, participates in nonviolent protests related to
environmental activism. As a result, she has been arrested multiple
times for trespassing on the property of a petrochemical plant.
Comment: Generally, Standard I(D) is not intended to cover legal
transgressions resulting from acts of civil disobedience in support of
personal beliefs. Such actions may not necessarily reflect poorly on
one's professional integrity unless they directly affect the individual's
ability to perform their professional duties.

5. Example 5 (Professional Misconduct):

Scenario: Meredith Rasmussen, a buy-side trader, identifies


discrepancies in reported hedge fund performance. However, when
she raises her concerns with superiors, they dismiss her, instructing
her not to delve into the issue.
Comment: Rasmussen's diligence in identifying potential unethical
conduct within her firm's operations is commendable. Her concerns
about misreporting indicate a breakdown in compliance practices,
suggesting a violation of Standard I(D). She should consider
gathering evidence and reporting the matter to the appropriate
regulators, which aligns with Standards IV(A) and IV(C).

Standard II(A): Integrity of 1. Overview


Capital Markets - Material
Nonpublic Information 1.1. Trading on Material Nonpublic Information and Its
Consequences:

Trading or inducing others to trade on material nonpublic information


erodes confidence in capital markets and investment professionals.

Such actions suggest that individuals with special access to inside


information can unfairly advantage themselves over the general
investing public.
While insider trading may lead to short-term profits, it damages the
reputation of individuals and the entire profession in the long run.

Investors may avoid capital markets, believing they are biased in


favor of insiders, which hampers market efficiency and economic
growth.

Standard II(A) aims to maintain confidence in market integrity, a


fundamental aspect of the investment profession.

1.2. Scope of Prohibition on Trading with Material Nonpublic


Information:

The prohibition extends beyond direct trading of individual securities


or bonds.

Members and candidates must not use such information to influence


investment actions related to derivatives, mutual funds, or alternative
investments.

Financial markets' globalization and the proliferation of financial


products create new opportunities for trading on such information.

2. Definition of "Material" Information:

Information is "material" if its disclosure could impact a security's


price or if reasonable investors would want to know it before making
investment decisions.

Material information substantially changes the total information


available about a security, affecting its price.

Specificity, deviation from public information, nature, and reliability


are key factors in determining materiality.
Examples of material information include earnings, mergers, changes
in assets, innovative products, regulatory approvals, and more.

The reliability of the information source plays a crucial role in


assessing materiality.

Ambiguity regarding information's impact on price may reduce its


materiality.

The passage of time can make previously important information


immaterial.
3. Defining "Nonpublic" Information:

Information is "nonpublic" until it is disseminated or available to the


marketplace in general.

"Disseminated" means "made known," and information must be


reasonably expected to have reached the public.

Selective disclosures to a limited group of investors or analysts can


create nonpublic information.

Analysts must be cautious when receiving guidance or interpretation


of publicly available information from companies.

4. Mosaic Theory:

Financial analysts use a mosaic of information from various sources


to make investment recommendations.

Analysts can form conclusions from public and nonmaterial


nonpublic information and are free to act on these conclusions.
Analysts' diligence in analyzing nonpublic information contributes to
market efficiency.

5. Social Media:

Investment professionals must understand that not all information


from the internet and social media platforms is considered public.

Some social media platforms require membership in specific groups


to access content.

Members and candidates using social media to communicate with


clients or investors should ensure that the information reaches all
clients or the general investing public.

6. Using Industry Experts:

Engagement with outside experts is on the rise to gain specialized


industry insights.

Members and candidates may compensate experts for their insights


but must not use confidential information received from them.

Agreements are often signed to protect against the misuse of material


nonpublic information.

Violating security regulations by acting on nonpublic information


provided by experts is prohibited.

7. Investment Research Reports:

Analysts issuing reports or changing recommendations may impact


the market, potentially making their work material.
Such reports are not necessarily required to be made public because
analysts base them on publicly available information and their
expertise.

The work and conclusions of respected analysts benefit their clients


and may not need to be disclosed publicly.

Standard II(A): 1. Achieving Public Dissemination:


Recommended Procedures
When a member or candidate identifies information as material, they
should make reasonable efforts to ensure its public dissemination.

Typically, this involves encouraging the issuing company to release


the information to the public.

If public dissemination is not feasible, the member or candidate


should communicate the information only to designated supervisory
and compliance personnel within their firm.

Importantly, they must refrain from making any investment decisions


or altering current investment recommendations based on the material
nonpublic information.

Members and candidates should avoid any actions that may induce
company insiders to privately disclose such information.

2. Adopting Compliance Procedures:

Members and candidates should advocate for their firms to establish


robust compliance procedures to prevent the misuse of material
nonpublic information.
These procedures should encompass various aspects, including
reviewing employee and proprietary trading, documenting firm
processes, and supervising interdepartmental communications.

The nature and scope of these compliance procedures should be


tailored to fit the firm's specific characteristics, such as its size and
business activities.

Encouraging employees to promptly report any suspected


inappropriate use of material nonpublic information for trading or
recommendations within the firm is essential.

3. Adopting Disclosure Procedures:

Firms should develop and adhere to disclosure policies that ensure


information is distributed equitably in the marketplace.

For instance, all analysts, regardless of their firm's size, should


receive equal access to company information.

Companies should not provide information selectively to specific


analysts or discriminate against analysts who have issued negative
reports in the past.

Investment and research firms should establish procedures for


distributing new and updated investment opinions to clients fairly,
especially when these recommendations can significantly impact the
market.

4. Issuing Press Releases:

Companies should consider issuing press releases before analyst


meetings and conference calls and should structure these events to
minimize the risk of additional information being disclosed.

If material nonpublic information is revealed for the first time during


such meetings or calls, the company should promptly issue a press
release or make the information publicly accessible.

5. Firewall Elements:

A firewall, or information barrier, is a widely used method to prevent


the communication of material nonpublic information within firms.

Key elements of an effective firewall system include maintaining


control over interdepartmental communications, reviewing employee
trading, documenting procedures to limit information flow, and
intensifying scrutiny of proprietary trading while the firm possesses
material nonpublic information.

Clear procedures for preventing and addressing violations of the


firewall should be implemented, documented, and formalized.

6. Physical Separation of Departments:

To prevent the inadvertent sharing of sensitive information, firms


should consider physically separating departments and files.

For example, the investment banking and corporate finance areas


should be segregated from the sales and research departments in
brokerage firms.

7. Prevention of Personnel Overlap:

Firms should ensure there is no personnel overlap between


departments that handle confidential information and those that don't.
Employees should be on only one side of the firewall at any given
time, especially when dealing with inside knowledge.

8. Reporting System:

Establishing a reporting system is crucial for an effective firewall


procedure.

Authorized individuals should review and approve communications


between departments.

If employees behind the firewall need to share confidential


information with those on the other side, they should consult a
designated compliance officer to determine the necessity and extent
of sharing.

9. Personal Trading Limitations:

Firms should consider imposing restrictions or prohibitions on


personal trading by employees.

Close monitoring of both proprietary and personal trading, along with


periodic reporting of transactions, can help prevent potential
violations.

Securities should be placed on a restricted list when the firm


possesses material nonpublic information, and a watch list should be
used to monitor transactions.

10. Record Maintenance:

Comprehensive records should be maintained, particularly for


communications between various departments.
Firms should prioritize training programs to help employees
recognize material nonpublic information and understand the legal
implications of trading based on such information.

11. Proprietary Trading Procedures:

Firms should establish specific procedures for proprietary trading,


considering the nature of their activities.

In some cases, suspending certain proprietary trading activities when


material nonpublic information is in possession may be prudent.

Effective control of proprietary trading while possessing material


nonpublic information is essential, and firms should demonstrate
stringent review and documentation of trades.

12. Communication to All Employees:

Employers should distribute written compliance policies and


guidelines to all employees.

Training programs should educate employees on recognizing material


nonpublic information and making informed decisions.

Policies should emphasize that trading on such information is illegal


in many countries and detrimental to individuals, firms, and capital
markets.

Standard II(A): Application Example 1: Acting on Nonpublic Information


of the Standard
Example: Jane, an executive at XYZ Corporation, learns about an
upcoming merger that will significantly boost the company's stock
price. She shares this information with her friend Mark, who
promptly buys XYZ Corporation's stock.

Comment: In this scenario, Jane violated Standard II(A) by sharing


material nonpublic information with Mark. Mark also violated the
standard by trading on the basis of this information.

Example 2: Controlling Nonpublic Information

Example: Sarah, an analyst at ABC Investments, accidentally leaves a


confidential report on her desk that contains unreleased earnings
projections for a publicly traded company. A colleague notices the
report and uses the information to make investment decisions.

Comment: Sarah has violated Standard II(A) by failing to prevent the


unauthorized transfer of material nonpublic information within her
firm. Her colleague also violated the standard by trading based on
this information.

Example 3: Selective Disclosure of Material Information

Example: Company A's CEO invites a group of institutional investors


to a private meeting where he reveals that the company will soon
report record-breaking earnings. One of the investors, John, updates
his portfolio based on this information.

Comment: John should not have used the information from the
private meeting to update his portfolio since it is considered material
nonpublic information. Such selective disclosure can lead to
violations of Standard II(A).

Example 4: Determining Materiality

Example: Emma hears a rumor from an unreliable source that


Company B will receive a major government contract. She refrains
from trading on this information since she doubts its reliability.

Comment: Emma's decision not to trade on the information is


consistent with Standard II(A). Materiality matters, and traders
should exercise caution when evaluating the credibility of their
information sources.

Example 5: Applying the Mosaic Theory

Example: Mike, a financial analyst, pieces together various publicly


available information, including market trends and financial reports,
to predict a company's upcoming earnings decline. He recommends
selling the stock.

Comment: Mike's analysis, based on publicly available information


and his own insights, adheres to Standard II(A). The mosaic theory
allows analysts to use nonmaterial nonpublic information when
forming their opinions.

Example 6: Applying the Mosaic Theory

Example: Linda, a seasoned analyst, gathers data from multiple


sources, including industry experts, to form her conclusion that a tech
company's new product will likely fail. She issues a negative research
report.

Comment: Linda's approach aligns with Standard II(A). She relied on


a combination of publicly available information and insights from
nonmaterial nonpublic sources to form her analysis, which is
acceptable under the mosaic theory.

Example 7: Analyst Recommendations as Material Nonpublic


Information
Example: Mary Zito, a journalist, gets advanced notice of analyst
Clement's upcoming public recommendation about a stock. She
promptly sells her holdings in that stock.

Comment: Mary Zito used material nonpublic information for her


trade, violating Standard II(A). Additionally, she further violated the
standard by sharing this information with her family member.

Example 8: Acting on Nonpublic Information

Example: Ashton Kellogg learns from a friend that his bank, National
Savings, will announce excellent earnings shortly. He increases his
holdings in the bank based on this information.

Comment: Ashton Kellogg should not have acted on this information,


even though he trusted the source. His trade violated Standard II(A)
because he acted on material nonpublic information.

Example 9: Mosaic Theory

Example: John Doll gathers insights from a conversation with a


senior executive at Boyce Health for his research report on the
company. He combines this with publicly available information to
recommend the stock.

Comment: John Doll is using the mosaic theory correctly. He hasn't


violated Standard II(A) because he didn't solicit or obtain material
nonpublic information during his conversation.

Example 10: Materiality Determination

Example: Larry Nadler receives a text message about a software


company's strong earnings two days before the public announcement.
He executes a buy order for the stock on behalf of his firm.

Comment: Larry Nadler didn't violate Standard II(A) in this scenario


because the text message, though potentially market noise, wasn't
material nonpublic information.

Example 11: Using an Expert Network

Example: Mary McCoy uses an expert network to gain insights into


cancer treatments to inform her analysis of drug companies.

Comment: Mary McCoy is using expert networks appropriately. She


hasn't sought or received material nonpublic information and is using
the network to enhance her research, which aligns with Standard
II(A).

Example 12: Using an Expert Network

Example: Tom Watson relies on outside experts arranged through


networks to gain insights into various industries. He receives
information about a semiconductor product's disappointing test
results and trades based on this.

Comment: Tom Watson violated Standard II(A) by passing along


material nonpublic information received from an industry expert. He
should have evaluated whether this information reached a materiality
threshold before trading.

Standard II(B): Integrity of CFA Institute's Standard II(B) focuses on upholding market integrity
Capital Markets - Market by prohibiting market manipulation, which includes practices that
Manipulation distort security prices or trading volume with the intent to deceive
market participants who rely on market information. Market
manipulation can undermine the functioning of financial markets and
erode investor confidence, leading to various negative consequences.
Here are some key points and examples related to this standard:

Market Manipulation and Its Consequences:

Market manipulation distorts security prices or trading volume.


It damages the interests of all investors and disrupts the smooth
functioning of financial markets.
It lowers investor confidence, potentially resulting in higher risk
premiums and reduced investor participation.
Reduced market efficiency can negatively affect a country's
economic health and influence global capital markets.
Types of Market Manipulation:

1. Information-Based Manipulation:

Involves spreading false rumors or issuing misleading information to


induce trading by others.
Example: "Pumping up" the price of a security by issuing overly
optimistic projections and then selling it once the price reaches an
artificially high level due to the misleading information.
2. Transaction-Based Manipulation:

Involves actions that could affect the pricing of a security, leading to


artificial price or volume changes.
Examples include transactions aimed at creating a false impression of
market activity or price movement.
Another example is securing a controlling position in a financial
instrument to manipulate the price of a related derivative or
underlying asset.
Legitimate Trading Strategies vs. Manipulation:

Standard II(B) does not prohibit transactions based on legitimate


trading strategies targeting perceived market inefficiencies.
The critical factor is the intent behind the action when determining
whether it constitutes a violation of this standard.
In summary, Standard II(B) is designed to maintain market integrity
by preventing market manipulation practices that distort security
prices and trading volume. Members and candidates should refrain
from spreading false information and engaging in transactions aimed
at deceiving or misleading market participants. Legitimate trading
strategies are not prohibited, but intent plays a crucial role in
determining compliance with this standard.

Standard II(B): Application 1. Example 1 (Independent Analysis and Company


of the Standard Promotion):

Violation: The principal owner of Financial Information Services


(FIS) entered into agreements with microcap companies to promote
their stocks using false and misleading information.
Commentary: This example represents a clear violation of Standard
II(B). FIS used deceptive practices, such as issuing misleading
positive information and projections to artificially increase stock
prices. The failure to disclose compensation agreements and the lack
of a reasonable basis for recommendations further compounds the
violation.

2. Example 2 (Personal Trading Practices and Price):

Violation: John Gray devised a plan to reduce his holdings in Fame


Pharmaceuticals by spreading rumors and manipulating trading
practices.
Commentary: Gray's actions constitute market manipulation. He
created the appearance of greater interest and liquidity in the stock
through misinformation and trading practices, intending to reduce his
position without negatively affecting the sale price. This
manipulation violates Standard II(B).

3. Example 3 (Creating Artificial Price Volatility):

Violation: Matthew Murphy issued a research report with speculative


and negative opinions about Wirewolf Semiconductor to create
downward pressure on its stock price.
Commentary: Murphy aimed to manipulate the stock's price and
took advantage of his role as an analyst to spread misleading
information. This action violates Standard II(B). Additionally, the
lack of a reasonable basis for the recommendations breaches
Standard V(A).

4. Example 4 (Personal Trading and Volume):

Violation: Rajesh Sekar manipulated trading volume and stock price


in an attempt to attract investors and reduce his position.
Commentary: Sekar's plan involved artificial distortion of both
trading volume and stock price. He aimed to deceive market
participants, violating Standard II(B). Transparency and fairness are
essential in maintaining market integrity.

5. Example 5 (“Pump-Priming” Strategy):

Potential Violation: ACME Futures Exchange attempts to boost


liquidity through agreements with members but may not violate the
standard if transparent.
Commentary: The potential violation here hinges on transparency. If
ACME fully discloses its strategy to boost liquidity temporarily, it
may not breach Standard II(B). However, misleading participants
about market liquidity could constitute a violation.
6. Example 6 (Creating Artificial Price Volatility):

Violation: Emily Gordon tries to force a comment from Hygene, Inc.


by telling select clients about a significantly exaggerated earnings
projection.
Commentary: Gordon's actions involve the use of misleading
information to manipulate the stock's price. She exaggerates her
earnings projection with the intent of causing a quick gain for clients
who act on her insights. This manipulation violates Standard II(B).
However, she could have followed ethical guidelines by providing a
more balanced and transparent earnings projection report to all
clients.

7. Example 7 (Pump and Dump Strategy):

Violation: Steve Weinberg spreads false rumors about Moosehead &


Belfast Railroad Company on internet investor chat rooms to inflate
the stock price.
Commentary: Weinberg's actions are a classic example of "pump
and dump," where false information is disseminated to artificially
inflate a stock's price. This is a clear violation of Standard II(B) as it
involves spreading false information to deceive market participants.

8. Example 8 (Manipulating Model Inputs):

Violation: Bill Mandeville manipulates model inputs to achieve


higher ratings for structured investment products, leading to
significant losses and the demise of Superior Investment Bank.
Commentary: Mandeville's manipulation of model inputs to
minimize risk and achieve higher ratings is a violation of Standard
II(B). His actions result in significant harm to various parties and the
capital markets as a whole. This example underscores the importance
of providing accurate information in financial products.
9. Example 9 (Information Manipulation):

Violation: Allen King creates online profiles and spreads false


rumors under the portfolio manager's name to incite a regulatory
review.
Commentary: King's actions involve the manipulation of
information to incite a regulatory review and harm the portfolio
manager. Even though he didn't personally profit from this action, it
constitutes a violation of Standard II(B). Spreading false information
with the intent to deceive market participants or regulators is
unethical and undermines market integrity.

Standard III(A): Duties to 1. Overview:


Clients - Loyalty, Prudence, This passage from Standard III(A) highlights the key principles and
and Care expectations regarding the duty of loyalty, prudence, and care that all
CFA Institute members and candidates must adhere to when dealing
with clients. Here's a breakdown of the key points:

Client Interests Are Paramount: The primary responsibility of a


member or candidate is to act in the best interests of the client. This
includes a duty of loyalty and exercising reasonable care.

Sole Benefit of the Client: All investment actions must be carried


out solely for the benefit of the client, with the belief that they are in
the client's best interest based on known facts and circumstances.

Prudence and Care: Prudence requires cautious and discretionary


actions. It means acting with the care, skill, and diligence that a
reasonable person with similar expertise would use. Care involves
acting in a prudent and judicious manner to avoid harm to clients.
Balancing Risk and Return: Prudence also involves balancing risk
and return when managing a client's portfolio. It requires following
the investment parameters set by the client.

Minimum Expectations: Standard III(A) sets minimum expectations


for members and candidates in fulfilling their responsibilities to
clients. It provides a benchmark for the duties of loyalty, prudence,
and care that applies to all, regardless of job title, local laws, or
cultural differences.

Compliance with Legal and Regulatory Obligations: While


Standard III(A) is a fundamental requirement, members and
candidates must also comply with the most stringent legal and
regulatory obligations imposed on them. This includes any legally
imposed fiduciary duty.

Custody of Client Assets: Members and candidates need to be aware


of whether they have custody or effective control of client assets. If
they do, a heightened level of responsibility arises. Custody includes
any direct or indirect access to client funds.

Managing Assets According to Governing Documents: Members


and candidates with custody must manage client assets in accordance
with the terms of governing documents, such as trust agreements and
investment management agreements. Deviating from these provisions
or applicable laws can lead to violations of Standard III(A).

2. Understanding the Application of Loyalty, Prudence, and


Care:
2.1. Minimum Benchmark for Duties:

Standard III(A) establishes a minimum benchmark for the duties of


loyalty, prudence, and care.
These duties apply to all members and candidates, regardless of
whether they have a legal fiduciary duty.

2.2. Fiduciary Duty and Standard III(A):

Fiduciary duties are often imposed by law or regulation when


managing investment assets.
Fiduciary duty involves a higher level of trust and responsibility.
While fiduciary duty includes principles of loyalty, prudence, and
care, Standard III(A) doesn't make all members and candidates
fiduciaries.

2.3. Responsibilities Based on Roles and Relationships:

The extent to which members and candidates fulfill their obligations


under Standard III(A) depends on their professional roles and client
relationships.
Whether they act as fiduciaries varies depending on factors such as
the client type, the provision of investment advice, and specific
circumstances.

2.4. Working in the Client's Best Interest:

Regardless of their job function, members and candidates are


obligated to act in the client's best interest.
This involves executing trades diligently and prudently to secure the
most favorable terms for the client.
Compliance with client-set trading instructions is crucial.

2.5. Blended Advisory Relationships:

Members and candidates may operate in a blended environment,


offering both trade execution and limited investment advice.
Agreements with clients should clearly outline the scope of advisory
services, including any limitations.
Clients must be informed if the advice is limited to specific products,
allowing them to make informed decisions.

2.6. Placing Client Interests First:

Regardless of their role or relationship with clients, members and


candidates are expected to prioritize client interests over any firm or
personal interests.
Any recommended transaction should be motivated solely by the
client's best interest.

2.7. Diverse Professional Relationships:

Various professional relationships exist between members and


candidates and their clients.
Standard III(A) mandates fulfilling obligations specified in client
agreements with loyalty, prudence, and care.
Prudence and care are essential in delivering agreed-upon services
across different professional roles.

3. Identifying the Actual Investment Client:

Identifying the client is the initial step for members and candidates to
fulfill their duty of loyalty.

In cases where an investment manager is managing personal assets,


the client is easily identifiable.

However, for portfolios of pension plans or trusts, the client is not the
entity hiring the manager; instead, it's the beneficiaries of the plan or
trust who are the ultimate clients.

The duty of loyalty is owed to these ultimate beneficiaries.


In some situations, an actual client or group of beneficiaries may not
exist, such as when managing a fund to an index or mandate.

In such cases, loyalty, prudence, and care should be directed toward


investing in a manner consistent with the stated mandate, and the
responsibilities fall on members and candidates with an advisory
relationship to those investing in the fund.

Complex situations involving potential conflicts of interest require


members and candidates to prioritize client obligations and strive to
avoid conflicts.

Members and candidates should assess their roles and responsibilities


to determine who their clients are, which may vary depending on the
client type and the nature of the advisory relationship.

The client can be easily identifiable, such as in the case of a company


executive and public shareholders, or it may represent the investing
public as a whole, emphasizing independence and objectivity of
research.

4. Developing the Client's Portfolio:

The duty of loyalty, prudence, and care is crucial in developing the


portfolio for individual clients.

Investment managers often possess greater knowledge in the


investment arena compared to their clients, creating a situation where
trust in the manager is essential.

Managers should ensure that client objectives and expectations for


account performance are realistic and suitable for their
circumstances, and that the associated risks are appropriate.
Recommended investment strategies should align with the client's
long-term objectives and individual circumstances.

Careful attention is needed to identify potential conflicts between the


goals of the investment manager or the firm and the best interests and
objectives of the client.

If conflicts cannot be avoided, members and candidates are required


to provide clear and factual disclosures of the circumstances to the
clients.

Following client-set guidelines for asset management is essential.


Some clients, like charitable organizations and pension plans, have
specific investment policies that limit investment options, while
others set criteria based on portfolio risk and return.

Investment decisions should be evaluated in the context of the entire


portfolio rather than individual investments. Factors to consider
include the investment's place in the overall portfolio, risk
assessment, tax implications, diversification, liquidity, cash flow, and
overall return requirements for the assets under management.

5. Developing the Client’s Portfolio:

Realistic Objectives: Investment managers must ensure that clients'


objectives and performance expectations are grounded in reality and
suitable for their unique circumstances.

Long-Term Focus: Strategies should align with clients' long-term


goals, considering factors like risk tolerance, liquidity needs, and
time horizon.
Portfolio Context: Investment decisions should be assessed within
the context of the overall portfolio, considering diversification, tax
implications, and other relevant factors.

6. Soft Commission Policies:

Soft Commissions: These involve paying higher brokerage


commissions to receive goods or services beyond trade execution,
such as research or data.

Client Benefit: Members and candidates must ensure that the goods
or services acquired through soft commissions directly benefit the
client and enhance their investment process.

Avoiding Self-Interest: Paying inflated commissions solely for the


firm's or the individual's benefit violates the duty of loyalty to the
client.

Directed Brokerage: When clients direct brokerage, members and


candidates should prioritize "best price" and "best execution" and
disclose any potential limitations.

7. Proxy Voting Policies:

Informed Voting: Members and candidates have a duty to vote


proxies knowledgeably and responsibly, considering the impact on
the client's interests.

Proxy Economic Value: Proxies have value to clients, and their


voting should be aimed at safeguarding and maximizing this value.

Diligent Voting: Voting proxies is an integral part of investment


management, and failing to vote or voting without careful
consideration may breach the duty of loyalty.
Disclosure: Proxy voting policies should be disclosed to clients, and
clients must be informed if directed brokerage may not result in "best
execution."

Standard III(A): 1. Regular Account Information


Recommended Procedures Members and candidates with control of client assets
 should submit to each client, at least quarterly, an itemized
statement showing the funds and securities in the custody or
possession of the member or candidate plus all debits,
credits, and transactions that occurred during the period,
 should disclose to the client where the assets are to be
maintained, as well as where or when they are moved
 should separate the client’s assets from any other party’s
assets, including the member’s or candidate’s own assets.

2. Client Approval
If a member or candidate is uncertain about the appropriate course of
action with respect to a client, the member or candidate should
consider what he or she would expect or demand if the member or
candidate were the client.

If in doubt, a member or candidate should disclose the questionable


matter in writing to the client and obtain client approval.

3. Firm Policies
Members and candidates should address and encourage their firms to
address the following topics when drafting the statements or manuals
containing their policies and procedures regarding responsibilities to
clients:
Follow all applicable rules and laws: Members and candidates must
follow all legal requirements and applicable provisions of the Code
and Standards.

Establish the investment objectives of the client: Make a


reasonable inquiry into a client’s investment experience, risk and
return objectives, and financial constraints prior to making
investment recommendations or taking investment actions.

Consider all the information when taking actions: When taking


investment actions, members and candidates must consider the
appropriateness and suitability of the investment relative to (1) the
client’s needs and circumstances, (2) the investment’s basic
characteristics, and (3) the basic characteristics of the total portfolio.

Diversify: Members and candidates should diversify investments to


reduce the risk of loss, unless diversification is not consistent with
plan guidelines or is contrary to the account objectives.

Carry out regular reviews: Members and candidates should


establish regular review schedules to ensure that the investments held
in the account adhere to the terms of the governing documents.

Deal fairly with all clients with respect to investment actions:


Members and candidates must not favor some clients over others and
should establish policies for allocating trades and disseminating
investment recommendations.

Disclose conflicts of interest: Members and candidates must disclose


all actual and potential conflicts of interest so that clients can
evaluate those conflicts.

Disclose compensation arrangements: Members and candidates


should make their clients aware of all forms of manager
compensation.

Vote proxies: In most cases, members and candidates should


determine who is authorized to vote shares and vote proxies in the
best interests of the clients and ultimate beneficiaries.

Maintain confidentiality: Members and candidates must preserve


the confidentiality of client information.

Seek best execution: Unless directed by the client as ultimate


beneficiary, members and candidates must seek best execution for
their clients. (Best execution is defined in the preceding text.)

Place client interests first: Members and candidates must serve the
best interests of clients.

Standard III(A): Application


of the Standard
Standard III(B): Duties to 1. Overview of Standard III(B):
Clients - Fair Dealing Standard III(B) is a code of ethics in the investment management
profession that emphasizes the fair treatment of all clients when
providing investment recommendations or taking investment actions.
It recognizes that clients have unique needs and circumstances, and it
underscores the importance of maintaining the confidence of the
investing public through ethical conduct.

Fair Treatment: Standard III(B) emphasizes the obligation of


members and candidates to treat all clients fairly.
Confidence in the Profession: Fair treatment is crucial to
maintaining the confidence of the investing public.
Potential for Favoritism: Recognizes the potential for advisers with
multiple clients to favor one over another.
"Fairly" vs. "Equally": "Fairly" implies avoiding discrimination; it
doesn't require treating all clients equally.
Unique Needs: Acknowledges that clients have unique needs,
criteria, and objectives.
Differentiated Services: Allows for differentiated services based on
willingness to pay, but these must not disadvantage clients.
Disclosure: Different service levels must be disclosed and made
available to everyone.

2. Investment Recommendations:
This component of Standard III(B) pertains to members and
candidates who are primarily responsible for preparing investment
recommendations for others to act upon.

2.1. Definition of Investment Recommendations:

Investment recommendations encompass any opinions expressed by a


member or candidate regarding the purchase, sale, or holding of
securities or other investments.

These recommendations can be communicated through various


means, including research reports, updates, recommended securities
lists, or oral communication.

2.2. Dissemination of Recommendations:

Members and candidates must ensure that all clients have a fair
opportunity to act on every investment recommendation.

Achieving uniform communication with all clients can be challenging


due to differences in timing and methods. Firms should aim to
establish equitable systems to prevent selective disclosure.
2.3. Changes in Recommendations:

Material changes in prior investment recommendations must be


communicated to all current clients.

Special attention should be given to clients who have previously


acted on or been impacted by the earlier advice.

Clients who place orders contrary to a current recommendation


should be informed of the change before their orders are accepted.

3. Investment Action:
This aspect of Standard III(B) applies to members and candidates
primarily responsible for taking investment action, such as portfolio
management, based on recommendations prepared either internally or
received from external sources.

3.1. Fair Treatment of Clients:

Members and candidates must treat all clients fairly in light of their
unique investment objectives and circumstances.
This includes scenarios like investing in new offerings or secondary
financings.

3.2. Fair Practices:

Examples of fair practices include distributing new offerings or


secondary financings to all appropriate customers, prorating
oversubscribed issues, and avoiding self-dealing or favoritism.
The goal is to ensure that clients are treated equitably and in
accordance with the firm's policies for allocation.

3.3. Disclosure of Allocation Procedures:


Members and candidates should disclose documented allocation
procedures to clients and prospective clients.
This disclosure should be clear and comprehensive, enabling clients
to make informed investment decisions.

3.4. Industry Advantage:

Members and candidates should avoid using their industry position to


the detriment of clients.
In situations like initial public offerings (IPOs), they must prioritize
bona fide public distributions and should not withhold securities for
personal gain or use them as rewards or incentives.

In summary, Standard III(B) underscores the importance of ethical


conduct and fair treatment of clients in the investment management
profession. It covers two main areas: Investment Recommendations,
where fair communication and transparency are critical, and
Investment Action, where fair practices, equitable allocation, and
client disclosure are emphasized. Adhering to these principles is
essential for building and maintaining trust with clients.

Standard III(B):
Recommended Procedures
Standard III(B): Application
of the Standard
Standard III(C): Duties to 1. Overview
Clients – Suitability 1.1. Suitability Determination:

Members and candidates, especially those in advisory roles, must


carefully assess whether a particular investment or course of
investment action is suitable for a specific client.
Suitability does not guarantee investment success; it's about aligning
recommendations with the client's unique circumstances.

1.2. Factors to Review for Suitability:

Investment professionals should review various aspects of the client's


profile, including:
 Risk Profile: Evaluate how the risk associated with the
investment aligns with the client's risk tolerance and
constraints.
 Portfolio Impact: Consider how the recommended
investment fits within the client's existing portfolio and its
potential impact on diversification.
 Financial Capability: Assess whether the client has the
financial means or net worth to take on the associated risk.
The determination of suitability should be based on what a prudent
person with similar circumstances would consider appropriate.

1.3. Responsibilities of Members and Candidates:

Those who provide investment advice within an advisory relationship


bear the primary responsibility for conducting suitability analyses.

Others, like those executing specific instructions for retail clients or


sell-side analysts, may not be in a position to assess suitability to the
same extent.

2. Developing an Investment Policy:

When establishing an advisory relationship, members and candidates


are tasked with collecting comprehensive client information. This
includes:
 Financial Circumstances: Understanding the client's
financial situation, including income, expenses, assets, and
liabilities.
 Personal Data: Gathering personal information such as age,
occupation, and other relevant details that can impact
investment decisions.
 Attitudes Toward Risk: Assessing the client's willingness
and ability to take on risk in their investment portfolio.
 Objectives in Investing: Identifying the client's investment
goals, such as wealth accumulation, retirement planning, or
income generation.
All this information is compiled into a written Investment Policy
Statement (IPS).

The IPS outlines various aspects, including:


 Risk Tolerance: Describing the client's comfort level with
risk and how much volatility they can tolerate.
 Return Requirements: Specifying the expected returns the
client aims to achieve.
 Investment Constraints: Detailing factors like time horizon,
liquidity needs, tax considerations, legal and regulatory
constraints, and any unique circumstances.
 Roles and Responsibilities: Defining the responsibilities of
both the advisor and the client in the investment process.
 Review Schedules: Establishing timeframes for periodic
reviews and evaluations of the IPS.

After creating the IPS, members and candidates can work on


developing an appropriate strategic asset allocation and investment
program tailored to the client's needs.
This can be presented as separate documents or included in the IPS or
its appendices.

3. Understanding the Client’s Risk Profile:


Measuring a client's risk tolerance is a critical aspect of matching
investments to their needs.

This involves evaluating how a client might react to different levels


of risk and uncertainty in their portfolio.

Risk assessment considers factors like market volatility, investment


horizons, and the client's financial goals.

Some investments may have inherent risks that should align with the
client's risk profile.

The rise of synthetic investment vehicles and derivatives adds


complexity, and members and candidates should carefully assess
leverage and liquidity concerns, which can affect suitability.

4. Updating an Investment Policy:

The IPS is not a static document; it needs regular updates.

An annual review of the IPS is a minimum requirement, but it should


also be revised when there are material changes in specific
investment recommendations or decisions.

Changes in client needs and circumstances over time are inevitable.


For individual clients, these could include changes in family size, tax
status, health, liquidity needs, and risk tolerance.

Institutional clients may experience shifts in liabilities, withdrawal


privileges, or distribution requirements.

To maintain the IPS's effectiveness, it's crucial to keep client


information up-to-date. This includes details about portions of their
financial portfolio not managed by the member or candidate.

If clients withhold information, the suitability analysis conducted by


members and candidates cannot be comprehensive, and it must be
based on the provided information.

5. The Need for Diversification:

Diversification involves spreading investments across different asset


classes (e.g., stocks, bonds, real estate) and within asset classes (e.g.,
different stocks or bonds).

The goal of diversification is to reduce the impact of a poor-


performing investment on the overall portfolio.

Diversifying can help manage risk by ensuring that the portfolio is


not overly dependent on the performance of a single asset or
investment.

Diversification can be achieved through various means, including


asset allocation and selecting different securities or investments
within each asset class.

For individual investors, diversification typically involves a mix of


stocks, bonds, and potentially other assets like real estate or
commodities.

6. Addressing Unsolicited Trading Requests:

Unsolicited trading requests are trade orders initiated by clients


without prior recommendations from the member or candidate.

Members and candidates must assess the suitability of such requests


based on the client's overall investment goals and risk tolerance.
If an unsolicited trade request aligns with the client's investment
policy statement and risk profile, it may be executed without further
discussion.

However, if the request is unsuitable or deviates from the client's


established investment strategy, members and candidates should
engage in a discussion with the client.

During the discussion, the member or candidate should educate the


client about how the requested trade may not align with their long-
term objectives.

In some cases, firms may have policies that require clients to


acknowledge the unsuitability of certain trades before they can be
executed.

7. Managing to an Index or Mandate:

Some members and candidates are responsible for managing


investment funds according to specific mandates or benchmarks, such
as tracking an index or adhering to an investment strategy.

These mandates dictate the types of investments that can be included


in the portfolio and the overall investment approach.

Members and candidates managing to a mandate are accountable for


adhering to the mandate's guidelines and objectives.

Their primary duty is to ensure that the portfolio aligns with the
mandate and achieves its stated goals.

These professionals are not responsible for determining the suitability


of the fund for individual investors; instead, they focus on executing
the fund's strategy as per the mandate.

Standard III(C): 1. Investment Policy Statement (IPS):


Recommended Procedures
An IPS is a written document that outlines how a member or
candidate will manage a client's investments. It serves to fulfill the
provisions of Standard III(C) by ensuring that the client's needs and
circumstances, as well as their investment objectives, are clearly
defined.

Key considerations in formulating an investment policy for the client


include:
 Client Identification: Understanding the type and nature of
the client, whether there are separate beneficiaries, and the
approximate portion of the client's total assets being managed
by the member or candidate.
 Investor Objectives: Defining the client's return objectives
(e.g., income, growth in principal, maintaining purchasing
power) and risk tolerance (suitability and stability of values).
 Investor Constraints: Identifying constraints such as
liquidity needs, expected cash flows (additions and
withdrawals), available investable funds, time horizon, tax
considerations, regulatory and legal factors, client
preferences and unique needs, and any responsibilities related
to proxy voting.
 Performance Measurement Benchmarks: Establishing
benchmarks or criteria against which the performance of the
client's investments will be measured.

2. Regular Updates:

The client's objectives and constraints outlined in the IPS should be


reviewed and updated periodically to reflect any changes in the
client's circumstances.

Members and candidates should regularly compare the client's


constraints with capital market expectations to determine an
appropriate asset allocation.

Typically, an annual review is considered reasonable unless specific


business or market conditions necessitate more frequent assessments.

Documentation of attempts to carry out reviews is important if


circumstances prevent them.

3. Suitability Test Policies:

Given the increasing regulatory emphasis on suitability tests,


members and candidates should encourage their firms to establish
related policies and procedures.

The specific procedures will vary depending on the size of the firm
and the scope of services offered to clients.

These suitability test procedures should extend beyond considering


the potential return of an investment and include:
 Analysis of Portfolio Impact: Assessing how the investment
will affect the diversification of the client's portfolio.
 Comparison of Risks: Comparing the risks associated with
the investment to the client's assessed risk tolerance.
 Fit with Investment Strategy: Evaluating whether the
investment aligns with the required investment strategy
outlined in the client's IPS.

In summary, an Investment Policy Statement is a critical document


that outlines how a client's investments will be managed, considering
their unique circumstances, objectives, and constraints. Regular
updates and reviews of the IPS are essential to ensure it remains
aligned with the client's evolving needs. Additionally, suitability test
policies and procedures should go beyond assessing potential returns
and include portfolio impact, risk comparison, and alignment with the
client's investment strategy.

Standard III(C): Application


of the Standard
Standard III(D): Duties to Standard III(D) emphasizes the importance of providing accurate and
Clients - Performance credible performance information to clients and prospective clients in
Presentation the field of investment management. It aims to prevent
misrepresentation or misleading claims about past or expected
performance. Here are key points and considerations related to this
standard:

Avoid Misrepresentation: Members and candidates must avoid any


practices that could lead to misrepresentation of their or their firm's
performance records. This includes both how performance is
presented and how it is measured.

Full Disclosure: The standard encourages full disclosure of


investment performance data. Whenever performance information is
communicated, it should be presented in a fair, complete, and
transparent manner. This applies to performance histories of
individual accounts, composites or groups of accounts, and analyst or
firm performance results.

Accuracy is Essential: Any performance information provided must


be accurate. This includes not only past performance but also claims
about reasonably expected future performance. Accuracy in reporting
is critical to maintaining the trust of clients and prospective clients.

No Implied Guarantees: Members and candidates should not state


or imply that clients will achieve or benefit from a rate of return
based on past performance. Past performance is not indicative of
future results, and implying otherwise can be misleading.

Applicability: This standard is not limited to those managing


separate accounts. It applies to any situation where a member or
candidate provides performance information for which they claim
responsibility. For example, it applies to pooled funds and also to
research analysts who promote the success or accuracy of their
recommendations.

Availability of Detailed Information: If a performance presentation


is brief and does not contain all the details, members and candidates
must be prepared to provide, upon request, the detailed information
that supports the communication. This ensures that clients and
prospective clients have access to the necessary information to make
informed decisions.

Transparency in Brief Presentations: When providing brief


performance presentations, it's good practice to include a reference to
the limited nature of the information provided. This helps clients and
prospects understand the context and limitations of the performance
data.

In summary, Standard III(D) underscores the need for transparency,


accuracy, and completeness when presenting performance
information. It discourages any practices that could mislead clients or
prospects and emphasizes the importance of providing reliable data to
support investment decisions.
Standard III(D): Let's break down the guidance provided for compliance with
Recommended Procedures Standard III(D) by applying the GIPS (Global Investment
Performance Standards) and compliance without applying the GIPS
standards:

1. Apply the GIPS Standards:

Compliance with the GIPS standards offers a comprehensive and


standardized approach to presenting investment performance data.
Here's a breakdown of this approach:

GIPS Adoption: Members and candidates should encourage their


firms to adopt and adhere to the GIPS standards, which are widely
recognized and respected in the investment industry.

Uniformity and Consistency: GIPS emphasizes the need for


uniformity and consistency in performance data calculation and
presentation across all accounts and portfolios managed by the firm.

Full Disclosure: The GIPS standards require comprehensive


disclosure of methodologies, including how performance is
calculated, any relevant fees, valuations, and other factors affecting
returns. This promotes transparency.

Independent Verification: To enhance credibility, GIPS-compliant


firms often undergo independent verification of their performance
data by third-party auditors.

Historical Data: Firms following GIPS maintain detailed historical


performance data for all accounts and composites, making it readily
available to clients and prospects upon request.
Documentation: GIPS standards emphasize thorough
documentation, ensuring that the methodologies used for
performance calculations are well-documented and traceable.

2. Compliance without Applying GIPS Standards:

For some members and candidates or smaller firms, adopting the full
GIPS framework might not be feasible. In such cases, compliance
with Standard III(D) can still be achieved through alternative
practices. Here's a breakdown of this approach:

Audience Consideration: Consider the knowledge and


sophistication of the audience to whom you are presenting
performance data. Tailor your presentations accordingly, providing
explanations and context as necessary for better understanding.

Weighted Composite Performance: Instead of focusing on a single


representative account, consider presenting the performance of a
weighted composite of similar portfolios. This approach provides a
broader view of performance.

Include Terminated Accounts: If terminated accounts are relevant


to the performance history, include them in the presentation, clearly
indicating when those accounts were terminated. This adds
transparency to the data.

Full Disclosure: Regardless of whether you follow GIPS, ensure that


all relevant information about the performance results is disclosed.
This includes stating when results are based on simulations,
indicating the performance record of a prior entity, and specifying
whether performance is gross of fees, net of fees, or after-tax.

Data Maintenance: Maintain accurate and complete data and


records used for calculating performance, as this allows for
transparency and verification if required.

In summary, both applying the GIPS standards and following


alternative practices can lead to compliance with Standard III(D). The
choice between these approaches may depend on factors such as the
firm's resources, client base, and specific reporting requirements.
Regardless of the method chosen, the ultimate goal is to provide
clients and prospects with credible, accurate, and transparent
performance information.

Standard III(D): Application


of the Standard
Standard III(E): Duties to 1. Overview:
Clients - Preservation of
Confidentiality Standard III(E) emphasizes the importance of maintaining the
confidentiality of information received from clients, prospective
clients, and former clients.

It addresses issues related to client information privacy, electronic


data security, and cooperation with the CFA Institute Professional
Conduct Program (PCP).

2. Status of Client:

The duty to protect client information extends beyond the client


relationship's duration.

Even after a client is no longer active, members and candidates must


continue to safeguard client records and information.
Disclosure of client information may only occur with explicit consent
from the client or former client.

3. Compliance with Laws:

Members and candidates must comply with applicable laws and


regulations.

If the law mandates disclosing client information under specific


circumstances, compliance is required.

Conversely, if the law mandates maintaining client confidentiality,


even in cases of illegal client activities, disclosure is prohibited.

Internal policies within financial institutions may also restrict sharing


client information within the organization.

When uncertain about disclosing confidential client data, guidance


should be sought from the employer's compliance personnel or legal
counsel.

4. Electronic Information and Security:

There is a growing emphasis on safeguarding electronically stored


client information due to the increasing volume of digital data.

Firms often have strict policies for electronically communicating and


storing sensitive client data.

Regulatory focus extends to data security, particularly concerning


mobile and remote digital communication and the use of social
media.

While expertise in information security technology is not required,


members and candidates should understand and adhere to their
employer's data security policies.

Regular training on confidentiality procedures is recommended for all


personnel, including those who interact with clients and their records.

5. Professional Conduct Investigations by CFA Institute:

Compliance with Standard III(E) does not prevent members and


candidates from cooperating with investigations conducted by the
CFA Institute's Professional Conduct Program (PCP).

Members and candidates are encouraged to treat the PCP as an


extension of themselves when providing information about a client to
support a PCP investigation into their own conduct.

Cooperation with investigations into the conduct of others is also


encouraged.

Information shared with the PCP is kept confidential, and members


and candidates will not be considered in violation of Standard III(E)
for disclosing confidential information to the PCP when necessary for
an investigation.

Standard III(E): Here's a breakdown of the considerations and best practices related to
Recommended Procedures complying with Standard III(E) regarding client information
confidentiality:

1. Simplest and Most Effective Approach:

The simplest and most effective way to comply with Standard III(E)
is to avoid disclosing any client information to anyone except
authorized fellow employees working directly for the client.

This conservative approach ensures the highest level of


confidentiality and minimizes the risk of unauthorized disclosure.

2. Context of Information Disclosure:

Before making any disclosure outside the scope of the confidential


client relationship, members and candidates should consider:
 The context in which the information was initially disclosed.
 Whether the information is relevant to the work being
performed for the client.
 Whether the information serves as background material that
can enhance service to the client.

3. Understanding Firm Procedures:

Members and candidates must understand and follow their firm's


procedures for electronic information communication and storage.

If the firm lacks established procedures, members and candidates


should advocate for the development of appropriate procedures that
align with the firm's size and business operations.

4. Communication with Clients:

Given the constant technological advancements in communication


methods, members and candidates should ensure that their firm's
communication practices and compliance procedures are designed to
prevent accidental distribution of confidential information.

Periodic reviews of privacy protection measures are encouraged due


to the evolving nature of technology.
Members and candidates should have diligent discussions with clients
about suitable methods for providing confidential information.

Clients should be made aware that not all firm-sponsored


communication resources may be suitable for handling confidential
information.

In essence, the approach to maintaining client confidentiality should


be cautious, with a focus on minimizing disclosures outside the client
relationship and ensuring that any disclosures serve a legitimate
purpose related to the client's interests. Compliance with the firm's
electronic communication procedures and regular communication
with clients regarding privacy measures are essential components of
adhering to Standard III(E).

Standard III(E): Application


of the Standard
Standard IV(A): Duties to 1. Overview of Standard IV(A):
Employers – Loyalty
Standard IV(A) requires members and candidates to protect the
interests of their employer and avoid conduct that harms the
employer, deprives it of profit, or undermines their skills and ability.

While clients' interests should take precedence, members and


candidates must also consider the impact of their actions on the
sustainability and integrity of their employer firm.

Compliance with employer policies and procedures is crucial, as long


as they don't conflict with applicable laws, regulations, or the Code
and Standards.
2. Employer Responsibilities:

Employers and employees both have responsibilities in the employer-


employee relationship.

Employers should recognize their responsibilities to create a positive


and productive work environment.

Members and candidates are encouraged to provide their employers


with a copy of the Code and Standards, which outline their
professional responsibilities.

The Code and Standards can serve as a basis for questioning


employer policies and practices that conflict with ethical
responsibilities.

While employers are not obligated to adhere to the Code and


Standards, they should aim to avoid policies and procedures that
conflict with ethical standards. Senior management should design
compensation structures that discourage unethical behavior.

3. Independent Practice:

Standard IV(A) requires members and candidates to abstain from


engaging in independent competitive activities that could conflict
with their employer's interests.

While members and candidates can enter independent businesses


while still employed, they must notify their employer.

Notification to the employer should include details about the services


to be offered, the expected duration, and compensation arrangements.
Independent practice refers to engaging in competitive business, not
merely preparing to do so.

4. Leaving an Employer:

When planning to leave an employer, members and candidates must


continue to act in the employer's best interests until their resignation
becomes effective.

Specific guidelines for members and candidates planning to compete


with their employer as part of a new venture may vary based on the
circumstances.

Violations may include misappropriation of trade secrets, misuse of


confidential information, solicitation of the employer's clients before
leaving, self-dealing, and misappropriation of clients or client lists.

Departing employees can make preparations for competitive business


as long as these preparations don't breach their duty of loyalty.

Contacting existing clients or potential clients for a new employer


before leaving is generally not allowed.

Members and candidates should follow employer policies and


procedures related to notifying clients of their planned departure.

Records or work-related materials should not be taken to a new


employer without the written permission of the previous employer.

5. Use of Social Media:

Members and candidates should adhere to firm policies and


regulations regarding the acceptable use of social media platforms,
especially when considering leaving their employer.
Maintaining separate accounts for personal and professional use is
recommended best practice.

Social media connections with clients require adherence to employer


policies regarding notification of departing employees.

When leaving an employer, members and candidates should consider


how profiles and connections on social media platforms should be
handled, especially if used for professional purposes.

6. Whistleblowing:

Whistleblowing involves situations where members and candidates


may need to act against their employer's interests to protect the
integrity of capital markets and the interests of clients.

When an employer engages in illegal or unethical activities, members


and candidates have a duty to report or expose such activities, even if
it contradicts their employer's instructions or violates certain policies
and procedures.

Whistleblowing actions are justified only when the intent is to protect


clients or the integrity of the market, not for personal gain.

Members and candidates should prioritize the broader interests of the


market and clients over personal or employer interests when
whistleblowing is necessary.

7. Nature of Employment:

Standard IV(A) applies to various types of business relationships


within the investment industry.
Members and candidates must determine whether they are employees
or independent contractors to understand the applicability of this
standard.

The determination often depends on the degree of control exercised


by the employing entity over the member or candidate.

Factors influencing this determination include whether the member's


or candidate's hours, work location, and job parameters are set by the
employer, whether facilities are provided, whether expenses are
reimbursed, whether the member or candidate seeks work from other
employers, and the number of clients or employers the member or
candidate works for.

The duties within an independent contractor relationship are typically


defined by the oral or written agreement between the member or
candidate and the client.

It's important for members and candidates to clearly define the scope
of their responsibilities and expectations within each client
relationship.

Once a member or candidate establishes a relationship with a client,


they have a duty to adhere to the terms and agreements set forth in
that relationship.

Standard IV(A): Here's a breakdown of the key policies and considerations related to
Recommended Procedures employer-established codes of conduct and procedures for
employees, as mentioned in the passage:

1. Competition Policy:
Employers may establish policies regarding employees offering
similar services outside the firm while still employed.

Members and candidates should understand these policies and any


restrictions or procedures they entail.

Some firms may require employees to sign noncompete agreements,


and individuals should ensure they fully comprehend the terms before
signing.

2. Termination Policy:

Employees should have a clear understanding of their employer's


termination policies.

Termination policies should outline procedures for resigning,


disclosing the termination to clients and staff, and the use of social
media platforms for updates.

These policies may also address the transfer of ongoing research and
account management responsibilities, as well as agreements allowing
departing employees to remove specific client-related information
upon resignation.

3. Incident-Reporting Procedures:

Employers should have procedures in place for employees to report


potentially unethical or illegal activities within the firm.

These procedures are essential for maintaining a transparent and


ethical work environment.

4. Employee Classification:
Firms are encouraged to establish a standardized classification
structure for their employees, such as part-time, full-time, or outside
contractor.

Each classification may be subject to different firm policies and


procedures.

This helps ensure that employees understand how the firm's policies
apply to their specific job status.

In summary, employers often have codes of conduct and operating


procedures that employees, including members and candidates, must
follow. These policies cover various aspects, including competition,
termination, incident reporting, and employee classification. It's
crucial for individuals to fully understand and comply with these
policies to ensure ethical behavior and a positive working
environment. Additionally, encouraging firms to adopt clear and
standardized policies can promote transparency and fairness within
the organization.
Standard IV(A): Application
of the Standard
Standard IV(B): Duties to 1. Standard IV(B):
Employers - Additional
Compensation This standard requires members and candidates to obtain permission
Arrangements from their employer before accepting compensation or other benefits
from third parties for services rendered to the employer or for
services that might create a conflict with their employer's interest.

Compensation and benefits include not only direct compensation


received from the client but also indirect compensation or other
benefits from third parties.

"Written consent" includes any documented form of communication,


such as email.

2. Reason for Obtaining Permission:

The primary reason for obtaining permission is to address potential


conflicts of interest and maintain loyalty and objectivity in the
workplace.

Disclosing such arrangements allows the employer to consider these


outside arrangements when assessing the actions and motivations of
employees.

Employers have the right to be fully aware of all compensation and


benefit arrangements to assess the true cost of the services provided
by employees.

3. Part-Time Employment:

In cases where a member or candidate is hired on a "part-time" basis,


which typically means they do not work the full number of hours
required for a normal work week, the requirements of Standard IV(B)
still apply.

During the negotiation and hiring process, members and candidates


should discuss any limitations on their ability to provide services that
may compete with their employer. These limitations should be
identified and addressed at that time.

In summary, Standard IV(B) emphasizes the importance of obtaining


permission from an employer before accepting compensation or
benefits from third parties for services that may create conflicts of
interest or impact loyalty and objectivity. It applies to all
compensation arrangements, including part-time employment, and
encourages transparency between employees and employers
regarding potential conflicts.

Standard IV(B): 1. Reporting Additional Compensation:


Recommended Procedures
Members and candidates are required to make an immediate written
report to their supervisor and compliance officer when they propose
to receive compensation for services in addition to what they receive
from their employer.

2. Specific Details in the Report:

The report should include specific details about the additional


compensation arrangement.

It should specify the terms of the agreement, which include:

 The nature of the compensation (what it is, e.g., cash, stock,


gifts).
 The approximate amount of compensation (how much).
 The duration of the agreement (for how long the
compensation will be received).

3. Confirmation by the Offering Party:

The details provided in the report should be confirmed by the party


offering the additional compensation. This means that the information
about the compensation should be accurate and verified by the
offering party.
4. Purpose of Reporting:

The primary purpose of this reporting requirement is to ensure


transparency and disclosure of any additional compensation
arrangements.

It allows the supervisor and compliance officer to be informed about


such arrangements, which can help in assessing potential conflicts of
interest and ensuring compliance with ethical standards.

5. Immediate Reporting:

Emphasis is placed on immediate reporting, suggesting that members


and candidates should not delay in reporting such compensation
arrangements.

Standard IV(B): Application


of the Standard
Standard IV(C): Duties to 1. Standard IV(C)
Employers - Responsibilities deals with the responsibilities of members and candidates regarding
of Supervisors the promotion of compliance with laws, rules, regulations, firm
policies, and the Code and Standards among employees they
supervise. Here's a breakdown of the key points:

1.1. Promoting Compliance:

Members and candidates are required to encourage and promote


compliance with all applicable laws, rules, regulations, firm policies,
and the Code and Standards among the employees they oversee.

1.2. Supervisory Responsibility:


Anyone who has control or influence over employees, regardless of
whether those employees are CFA Institute members, CFA
charterholders, or CFA Program candidates, is considered to have
supervisory responsibility.

1.3. In-Depth Knowledge:

Those acting in supervisory roles must possess a comprehensive


understanding of the Code and Standards to effectively fulfill their
supervisory duties.

1.4. Delegation of Supervisory Duties:

Members and candidates overseeing large numbers of employees


may delegate certain supervisory responsibilities to subordinates who
directly oversee other employees. These delegated supervisors should
be instructed on methods to promote compliance and prevent
violations.

1.5. Establishing Effective Compliance Systems:

The standard requires that supervisors make reasonable efforts to


prevent and detect violations by establishing effective compliance
systems. This goes beyond simply enacting codes of ethics and
includes implementing policies, procedures, and monitoring
mechanisms.

1.6. Education and Training Programs:

To be effective supervisors, members and candidates should


implement recurring education and training programs for the
employees they supervise. These programs help employees
understand their professional obligations and ethical responsibilities.
1.7. Incentive Structures:

Establishing incentives, which can be monetary or non-monetary, to


reward ethical behavior is encouraged. Such incentives not only
promote compliance but also reinforce ethical conduct.

1.8. Limited Authority:

In some cases, supervisors may not have the authority to establish or


modify firm-wide compliance policies, procedures, or incentive
structures. Despite these limitations, supervisors should work within
the firm's structure to develop and implement effective compliance
tools.

1.9. Reporting Inadequate Compliance Systems:

If a member or candidate identifies an inadequate compliance system


within their organization, they should bring it to the attention of
senior management and recommend corrective action. If they cannot
fulfill their supervisory responsibilities due to the absence of a
compliance system or an inadequate one, they should decline
supervisory responsibility until reasonable procedures are adopted.

2. System for Supervision


2.1. Adequate Compliance System:

Members and candidates with supervisory responsibility must


understand what constitutes an adequate compliance system for their
firms.
They should make reasonable efforts to ensure that appropriate
compliance procedures are established, documented, communicated
to relevant personnel, and followed.
Adequate procedures are those designed to meet industry standards,
regulatory requirements, the Code and Standards, and the specific
circumstances of the firm.

2.2. Timeliness of Compliance Procedures:

Compliance procedures must be in place before any violation of the


law or the Code and Standards occurs.
While procedures cannot anticipate every possible violation, they
should be designed to anticipate activities most likely to result in
misconduct.

2.3. Appropriateness for the Organization:

Compliance programs must be appropriate for the size and nature of


the organization.
Members and candidates should review model compliance
procedures or industry programs to ensure their firm's procedures
meet minimum industry standards.

2.4. Responding to Violations:

When a supervisor learns that an employee has violated or may have


violated the law or the Code and Standards, they must promptly
initiate an assessment to determine the extent of wrongdoing.
Relying solely on the employee's statements or assurances is not
sufficient.
Pending the outcome of the investigation, supervisors should take
steps to prevent the violation from recurring, such as limiting the
employee's activities or increasing monitoring.

3. Supervision Includes Detection:

Supervisors are also responsible for making reasonable efforts to


detect violations of laws, rules, regulations, firm policies, and the
Code and Standards.
This is achieved by establishing and implementing written
compliance procedures and ensuring their periodic review.

If reasonable procedures are adopted, but violations occur despite


these efforts, it may indicate that the procedures are inadequate.

Members and candidates may be in violation of Standard IV(C) if


they know or should know that procedures designed to promote
compliance, including detection and prevention of violations, are not
being followed.

In summary, Standard IV(C) emphasizes the importance of


establishing and maintaining an effective compliance system,
conducting timely assessments of violations, and actively seeking to
detect and prevent violations. It also highlights the need for
compliance procedures to be appropriate for the organization's size
and nature.
Standard IV(C): 1. Codes of Ethics or Compliance Procedures:
Recommended Procedures
Members and candidates are encouraged to recommend that their
employers adopt a code of ethics to establish a strong ethical
foundation for investment advisory firms.

Codes of ethics should consist of fundamental, principle-based


ethical and fiduciary concepts applicable to all employees.

They should be separate from detailed compliance procedures and


written in plain language.

This separation helps convey ethical ideals and prevents legal


terminology from making the principles incomprehensible.
Encourage employers to provide their codes of ethics to clients in a
simple, straightforward format.

A clear code of ethics reinforces the firm's commitment to ethical


business conduct in the best interests of clients.

2. Adequate Compliance Procedures:

Supervisors comply with Standard IV(C) by identifying situations


where legal violations or violations of the Code and Standards may
occur.

They establish and enforce compliance procedures to prevent such


violations.

Adequate compliance procedures should be clearly written, easily


understood, and tailored to the firm's operations.

Designate a compliance officer with defined authority and resources.

Outline the hierarchy of supervision and duties among supervisors.

Implement checks and balances, document monitoring and testing,


and delineate permissible conduct.

Describe procedures for reporting violations and sanctions.

Periodically update procedures and educate personnel to ensure


compliance.

3. Implementation of Compliance Education and Training:

Regular ethics and compliance training, along with a code of ethics,


is crucial to establishing an ethical culture in investment firms.

Training helps individuals recognize ethical and legal pitfalls and


influences that can impair ethical judgment.

Education assists employees in understanding the link between


ethical conduct, legal compliance, and long-term business success.

Training helps translate the firm's code of ethics into actionable


behavior.

An ethical culture signals to clients and potential clients the firm's


commitment to ethical conduct.

4. Establishing an Appropriate Incentive Structure:

Supervisors and firms should evaluate their incentive structures to


ensure they don't encourage unethical behavior in pursuit of profits.

Reward structures should align with client interests and emphasize


how outcomes are achieved, not just the results themselves.

A culture of integrity should be reinforced, emphasizing ethical


behavior over achieving results at any cost.

Standard IV(C): Application


of the Standard
Standard V(A): Investment Overview:
Analysis, Recommendations,
and Actions - Diligence and Application of Standard V(A) depends on various factors, including
Reasonable Basis investment philosophy, role in the investment decision-making
process, and employer support and resources.
Diligence and research requirements vary based on these factors but
must involve reasonable efforts to cover all pertinent issues when
making recommendations.
Transparency is enhanced by providing or offering supporting
information to clients when recommending investment actions.
Defining Diligence and Reasonable Basis:

Clients expect advisors to have more information and knowledge


than they do when making investment recommendations.
Diligence and research levels vary with the product, security, or
service.
Recommendations should be based on a balance of resources, such as
company reports, third-party research, and quantitative models.
Recommendations should consider global, regional, and country
macroeconomic conditions, company history, industry conditions,
mutual fund structures, quantitative model outputs, asset quality, and
peer-group comparisons.
While recommendations are well-informed, downside risk always
exists, and decisions are based on available information at the time.
Using Secondary or Third-Party Research:

Secondary research is conducted by someone else in the member's or


candidate's firm, while third-party research is from entities outside
the firm.
Members and candidates relying on secondary or third-party research
must make diligent efforts to ensure its soundness.
If there's reason to suspect the research lacks a sound basis, it should
not be relied upon.
Verification of data sources and accuracy is essential, with different
levels of review required for various information sources.
Criteria for evaluating research include assumptions, analysis rigor,
timeliness, objectivity, and independence.
Using Quantitatively Oriented Research:
Standard V(A) applies to quantitative models and processes.
Members and candidates need to understand model parameters,
assumptions, and limitations.
Testing and validation of models should occur before incorporating
them into analyses.
Scenarios should include both positive and negative outcomes and
factors that influence investment value.
Those creating quantitative models must exhibit a higher level of
diligence in reviewing new products, testing them, and understanding
technical aspects.
Selecting External Advisers and Subadvisers:

Standard V(A) applies to the selection of external advisers or


subadvisers to manage specific allocations.
Criteria for selecting external advisers should include reviewing their
code of ethics, compliance procedures, return information quality,
and investment process adherence.
Standardized criteria should be established for selecting external
advisers, and guides like the Asset Manager Code of Professional
Conduct can be used.
Group Research and Decision Making:

Members and candidates may work in groups responsible for


producing investment analysis or research.
Group reports represent the consensus of the group, not necessarily
individual views.
If a consensus opinion has a reasonable and adequate basis, is
independent and objective, and the member or candidate is confident
in the process, they need not dissociate from the report, even if it
doesn't reflect their opinion.

Standard V(A): Members and candidates should encourage their firms to adopt the
Recommended Procedures following policies and procedures to support the principles of
Standard V(A):

1. Establish a Policy for Substantiated Research:

Implement a policy requiring research reports, credit ratings, and


investment recommendations to have a basis that can be substantiated
as reasonable and adequate.
Appoint an individual employee (e.g., a supervisory analyst) or a
group of employees (e.g., a review committee) to review and approve
such items before external circulation.
Evaluate whether the criteria established in the policy have been met.
2. Develop Detailed Due Diligence Guidance:

Create comprehensive, written guidance for analysts (research,


investment, or credit), supervisory analysts, and review committees.
This guidance should outline the due diligence procedures for
determining whether a specific recommendation has a reasonable and
adequate basis.
3. Establish Measurable Quality Criteria:

Develop measurable criteria for assessing research quality, the


reasonableness and adequacy of recommendation bases, and the
accuracy of recommendations over time.
Consider implementing compensation arrangements that depend on
these measurable criteria, consistently applied to all related analysts.
4. Implement Scenario Testing for Models:

Develop detailed, written guidance requiring minimum levels of


scenario testing for all computer-based models used in developing,
rating, and evaluating financial instruments.
Set criteria related to the breadth of scenarios tested, the accuracy of
model output over time, and the analysis of cash flow sensitivity to
inputs.
5. Evaluate External Providers:

Establish measurable criteria for assessing outside providers,


including the quality of information provided, the reasonableness and
adequacy of the provider’s data collection practices, and the accuracy
of the information over time.
Define how often the provider’s products should be reviewed to
ensure ongoing quality.
6. Standardize Evaluation of External Advisers:

Adopt a standardized set of criteria for evaluating the adequacy of


external advisers.
Establish a policy specifying the frequency and criteria for reviewing
the allocation of funds to external advisers.
Encouraging the adoption of these policies and procedures can help
ensure that research, recommendations, and investment decisions are
based on reasonable and adequate foundations, promoting
transparency and integrity in the investment process.

Standard V(A): Application


of the Standard
Standard V(B): Investment 1. Overview
Analysis, Recommendations, Standard V(B) emphasizes the importance of clear, frequent, and
and Actions - thorough communication with clients in the financial services
Communication with Clients industry. Effective communication is vital to ensuring that clients
and Prospective Clients have the information they need to make informed investment
decisions. Here's a breakdown of the key points related to Standard
V(B):

Clear Communication is Critical: Clear and effective


communication is essential in providing high-quality financial
services to clients. When clients understand the information conveyed
to them, they are better equipped to make well-informed investment
decisions.

Disclosure of Factors in Investment Recommendations: Members


and candidates are required to communicate the factors that played a
significant role in making an investment recommendation to clients.
This means providing transparency about the basis for the
recommendation.

Distinguishing Between Opinions and Facts: It is essential to


distinguish clearly between opinions and facts in communication with
clients. Opinions, such as earnings estimates or future market price
information, should be clearly identified as such, recognizing that
they are subject to change based on future circumstances.

Presenting Basic Characteristics: In the preparation of research


reports, members and candidates must present the basic
characteristics of the securities being analyzed. This allows readers to
evaluate the report and incorporate relevant information into their
investment decision-making process.

Applying Relevant Factors: When providing recommendations


related to asset allocation strategies, alternative investment vehicles,
or structured investment products, members and candidates should
include factors that are pertinent to the asset classes being discussed.
This ensures that clients have a comprehensive understanding of the
investment.

Follow-Up Communication on Risk Characteristics: After making


a recommendation, members and candidates are required to
communicate any significant changes in the risk characteristics of a
security or asset strategy to clients. Regular updates on changes in
risk characteristics are recommended to keep clients informed.
In summary, Standard V(B) underscores the importance of
transparent and effective communication with clients. Members and
candidates are expected to disclose the factors influencing their
investment recommendations, clearly distinguish between opinions
and facts, present basic characteristics of securities, and provide
ongoing updates on risk characteristics to enable clients to make
informed decisions.

2. Informing Clients of the Investment Process:

Members and candidates should adequately describe to clients and


prospective clients how they conduct the investment decision-making
process.

Disclosure should address factors, both positive and negative, that


influence recommendations, including significant risks and
limitations.

Clients must be kept informed about changes to the investment


process, especially newly identified significant risks and limitations.

Understanding the basic characteristics of an investment is crucial, as


it impacts its suitability within a portfolio.

3. Different Forms of Communication:

Communication is not limited to written reports but encompasses


various means, including in-person, telephone, media broadcasts, or
digital platforms.

Members and candidates using social media for business


communication must ensure fairness and, if necessary, consider it as
publicly disseminated.
The nature of client communications can range from concise
recommendations to in-depth reports.

4. Identifying Risks and Limitations:

Significant risks and limitations of analysis in investment products or


recommendations must be disclosed.

Disclosure depends on the investment process and client's


circumstances.

Risks associated with leverage and complex financial instruments


should be clearly communicated.

Other risks may include counterparty risk, country risk, sector or


industry risk, security-specific risk, and credit risk.

Limiting factors, such as liquidity and capacity, should be reported to


clients.

Risk disclosure should be based on knowledge at the time of the


recommendation or action.

5. Report Presentation:

Reports should include elements important to the analysis and


conclusions for readers to understand and challenge the reasoning.

Writers may emphasize certain areas while briefly touching on


others, as long as scope limitations are stipulated.

Investment advice based on quantitative research should be supported


by readily available reference material and applied consistently.
Changes in methodology should be highlighted.

6. Distinction between Facts and Opinions in Reports:

Standard V(B) requires a clear separation between fact and opinion in


reports.

Reports should indicate that earnings estimates, dividend outlook


changes, or future market price information are opinions subject to
future circumstances.

Complex quantitative analyses should separate fact from statistical


conjecture and identify known limitations.

Assumptions used in investment models and processes should be


explicitly discussed with clients, avoiding undue promotion of
perceived model accuracy.

Standard V(B): 1. Selection of Relevant Factors:


Recommended Procedures
The selection of relevant factors in research reports is based on
analytical skills and professional judgment.
Determination of reasonable judgment for including or excluding
information in reports is done through case-by-case review, not a
checklist.

2. Rigorous Methodology for Review:

Members and candidates should encourage their firms to establish a


rigorous methodology for reviewing research intended for publication
and dissemination to clients.
3. Maintaining Records:

Members and candidates should maintain records that describe the


nature of the research.
These records can be used for after-the-fact reviews.
If requested, members and candidates should be able to provide
additional information to clients or users of the report, covering
factors not included in the report.
Standard V(B): Application
of the Standard
Standard V(C): Investment 1. Records to Be Retained:
Analysis, Recommendations, Members and candidates must retain records that substantiate the
and Actions - Record scope of their research and the reasons for their actions or
Retention conclusions.
This requirement applies to decisions to buy or sell securities and
reviews that don't result in a change in position.

Examples of Supporting Documentation:


Examples of records that should be retained include personal meeting
notes, press releases, computer-based model outputs, risk analyses,
selection criteria for external advisers, client meeting notes, and
outside research reports.

2. New Media Records:

The use of new technology and communication channels (e.g., social


media) creates challenges for record maintenance.

Members and candidates must retain records of information used in


analysis or shared with clients, even if it's in non-print media formats
like emails, text messages, blog posts, or Twitter posts.

3. Records as Property of the Firm:


Records created as part of a member's or candidate's professional
activity on behalf of their employer are the property of the firm.
When changing jobs, they can't take these records to the new
employer without the previous employer's consent.
Historical recommendations or research reports from the previous
firm cannot be used without supporting documentation.

4. Local Requirements:

Local regulators and firms often have their own record retention
requirements.
Compliance with these regulatory and firm requirements satisfies the
requirements of Standard V(C).
In the absence of specific guidance, CFA Institute recommends
maintaining records for at least seven years.

Standard V(C): Firm Responsibility: The primary responsibility for maintaining


Recommended Procedures records that support investment actions typically rests with the firm.

Individual Responsibility: Members and candidates have a


responsibility to archive research notes and documents that support
their current investment-related communications.

Archiving Formats: These records can be archived either


electronically or in hard copy.

Supporting Compliance: Maintaining individual records helps firms


comply with requirements for preserving internal or external records.

Balanced Responsibility: While the firm has a broader responsibility


for record retention, individuals should ensure they retain necessary
documentation to support their professional activities and
communications.

Standard V(C): Application


of the Standard
Standard VI(A): Conflicts of 1. Overview
Interest - Disclosure of 1.1. Conflict Identification:
Conflicts
Conflicts of interest are common in the investment profession and
can involve conflicts between clients' interests, employers' interests,
and the personal interests of members or candidates.

Common sources of conflict are compensation structures, especially


those that provide immediate returns without considering long-term
value creation.

1.2. Conflict Management:

Identifying and managing conflicts of interest is crucial in the


investment industry.

Best practice is to avoid conflicts or the appearance of conflicts


whenever possible.

Conflicts can take various forms, and it's essential to take steps to
mitigate them.

1.3. Role of Standard VI(A):

Standard VI(A) aims to protect investors and employers by requiring


members and candidates to fully disclose all actual and potential
conflicts of interest to clients, potential clients, and employers.
Full disclosure provides the necessary information for assessing the
objectivity of investment advice or actions taken on behalf of clients.

1.4. Effective Disclosure:

Disclosures must be prominent, clear, and in plain language to be


effective.

Members and candidates have the responsibility to determine when,


how often, and in what manner disclosures of conflicts should be
made.

Best practices recommend updating disclosures when the nature of a


conflict changes significantly, such as when new compensation
structures are introduced.

It's important to err on the side of caution to ensure that conflicts are
communicated effectively to relevant parties.

2. Disclosure of Conflicts to Employers:

Members and candidates should disclose conflicts of interest to their


employers when appropriate.

Full disclosure helps employers assess the impact of conflicts and


avoid ethical or regulatory issues.

Reportable situations include conflicts that could hinder unbiased


investment advice or act against the employer's best interest.

Examples of reportable conflicts include ownership of stocks


analyzed or recommended, participation on outside boards, and
financial pressures that could influence decisions.
Employers may explicitly prohibit certain activities, like personal
trading and outside board membership, to prevent perceived conflicts
of interest.

3. Disclosure to Clients:

Members and candidates must maintain objectivity when providing


investment advice or taking investment actions.

They should disclose all matters that could reasonably impair their
objectivity to clients and prospective clients.

Disclosure helps clients judge motives and possible biases for


themselves.

Obvious conflicts of interest, such as relationships between an issuer


and the member or candidate's firm, should always be disclosed.

Disclosures should also cover fee arrangements, subadvisory


agreements, and situations where the firm benefits directly from
investment recommendations.

4. Cross-Departmental Conflicts:

Conflicts of interest can arise within different departments of an


organization, such as between sell-side and buy-side analysts or
marketing divisions.

Members and candidates should work to resolve or disclose situations


presenting potential conflicts of interest, following the principles of
Standard VI(A).

5. Conflicts with Stock Ownership:


Ownership of stock in companies that members or candidates
recommend to clients or that clients hold can create conflicts.

The easiest way to prevent this conflict is by prohibiting members


and candidates from owning such securities, although this approach is
often seen as overly burdensome.

Sell-side members and candidates should disclose any materially


beneficial ownership interest in recommended securities.

Buy-side members and candidates should disclose their procedures


for reporting personal transactions related to conflicts.

6. Conflicts as a Director:

Serving as a director can lead to conflicts between duties to clients


and duties to company shareholders.

Directors may receive securities or options as compensation, raising


questions about trading actions that could affect the value of those
securities.

Board service can provide access to material nonpublic information,


creating perceptions of information transfer between the director's
firm and the company.

Members and candidates serving as directors should be isolated from


those making investment decisions through the use of firewalls or
similar restrictions.

These points highlight the importance of identifying, managing, and


disclosing conflicts of interest to maintain transparency and uphold
ethical standards in the investment profession.

Standard VI(A): 1. Disclosure of Special Compensation Arrangements:


Recommended Procedures
Members or candidates should disclose any special compensation
arrangements with their employer that could conflict with the
interests of their clients. These arrangements may include:

Bonuses based on short-term performance criteria.


Commissions.
Incentive fees.
Performance fees.
Referral fees.
If the member or candidate's firm does not permit the disclosure of
such compensation arrangements, the member or candidate should
document the request to disclose and may consider dissociating from
the activity to avoid conflicts.

Promotional Literature:

Firms are encouraged to include information about compensation


packages, including special arrangements, in their promotional
literature. This transparency helps clients understand the
compensation structure of their investment professionals.
Performance Fees:

If a member or candidate manages a portfolio for which the fee is


based on capital gains or capital appreciation (known as a
performance fee), this information should be disclosed to clients.
Clients should be aware of how fees are structured.
Agent Options Disclosure:
If a member, candidate, or their firm has outstanding agent options to
buy stock as part of the compensation package for corporate
financing activities, this information should be disclosed. It should be
presented as a footnote in any research report published by the
member or candidate's firm.
In summary, disclosure of special compensation arrangements and
fees is essential for transparency in the investment profession. This
disclosure allows clients to understand potential conflicts of interest
and the structure of fees associated with their investment portfolios.

Standard VI(A): Application


of the Standard

Standard VI(B): Conflicts of 1. Overview


Interest - Priority of ertainly, Standard VI(B) highlights the importance of prioritizing
Transactions client and employer interests over personal financial interests. This
standard is crucial in preventing conflicts of interest and ensuring that
members and candidates act in the best interests of their clients and
employers. Here's a breakdown of its key points:

Client and Employer Interests First: Standard VI(B) emphasizes that


the interests of clients and employers must take precedence over a
member's or candidate's personal financial interests.

Preventing Conflicts of Interest: The standard aims to prevent any


potential conflicts of interest or even the appearance of such
conflicts.

Priority for Client Transactions: Transactions on behalf of clients


should always be given priority over transactions for the member's or
candidate's firm or personal transactions.
In essence, Standard VI(B) serves as a fundamental guideline to
ensure that the fiduciary duty owed to clients and the responsibilities
to employers are not compromised by personal financial interests,
thus maintaining the integrity and trustworthiness of investment
professionals.

2. Avoiding Potential Conflicts:

Members and candidates are required to prioritize the interests of


their clients and employers over their personal financial interests.

Client interests always take precedence over transactions made on


behalf of the member's or candidate's firm or personal transactions.

Conflicts of interest may arise, but they are not inherently unethical
as long as specific criteria are met:
 The client should not be disadvantaged by the trade.
 The investment professional should not personally benefit
from trades made for clients.
 Compliance with applicable regulatory requirements is
essential.

Situations may arise where a member or candidate needs to enter a


personal transaction that contradicts current recommendations for
clients. In such cases, the same three criteria mentioned above should
be applied to ensure compliance with Standard VI(B).

3. Personal Trading Secondary to Trading for Clients:

Standard VI(B) emphasizes that transactions for clients and


employers must always have priority over transactions in securities or
other investments in which a member or candidate is the beneficial
owner.

The objective is to prevent personal transactions from adversely


affecting client or employer interests.

While members or candidates may have similar investment positions


as their clients, personal investments should never negatively impact
client investments.

4. Standards for Nonpublic Information:

Standard VI(B) also covers the activities of members and candidates


who have access to nonpublic information.

They are prohibited from conveying nonpublic information to anyone


whose relationship with the member or candidate makes them a
beneficial owner of that person's securities.

This information should not be shared with any other person if the
nonpublic information can be considered material.

5. Impact on All Accounts with Beneficial Ownership:

Members or candidates may undertake personal transactions in


accounts for which they are a beneficial owner only after their clients
and employers have had a reasonable opportunity to act on a
recommendation.

Personal transactions include those made for their own accounts,


family accounts (including immediate family members), and accounts
in which the member or candidate has a direct or indirect pecuniary
interest (e.g., trusts or retirement accounts).

Family accounts that are also client accounts should be treated


equally without any special treatment or disadvantage. However, if
the member or candidate has a beneficial ownership interest in the
account, they may be subject to preclearance or reporting
requirements imposed by their employer or applicable law.

In summary, Standard VI(B) emphasizes the importance of avoiding


conflicts of interest, giving priority to client and employer interests,
and adhering to ethical standards, especially when it comes to
personal trading and handling nonpublic information.
Standard VI(B): Certainly, here's a breakdown of the key points regarding policies and
Recommended Procedures procedures for managing conflicts of interest related to personal
transactions in the investment profession:

Importance of Policies and Procedures:

Establishing policies and procedures to prevent conflicts of interest


and the appearance of such conflicts in personal transactions is
crucial for building investor confidence in the securities industry.
Members and candidates should encourage their firms to create and
implement these policies.

Specific Provisions of Policies and Procedures:

1. Limited Participation in Equity IPOs:

IPOs can create conflicts of interest as they may be perceived as


taking away attractive investment opportunities from clients for
personal gain.

Investment personnel should avoid participating in IPOs.

Reliable and systematic review procedures should be in place to


identify and address conflicts related to IPOs.
2. Restrictions on Private Placements:

Strict limits should be placed on investment personnel acquiring


securities in private placements.

Supervisory and review procedures should be established to prevent


noncompliance.

Private placements can lead to conflicts similar to those associated


with IPOs.

3. Establish Blackout/Restricted Periods:

Investment personnel involved in decision-making should set


blackout periods before client trades to prevent front-running (trading
for personal accounts before trading for clients).

Firms should determine who within the firm should comply with
trading restrictions.

The specific requirements for blackout and restricted periods should


align with the firm's size and types of securities traded.

4. Reporting Requirements:

Supervisors should establish reporting procedures for investment


personnel.

These procedures include disclosure of personal holdings and


beneficial ownerships, confirmation of trades to the firm and the
employee, and preclearance procedures.

Disclosure of personal holdings should be confidential to address


privacy concerns.

Duplicate confirmations of transactions should be required for


independent verification.

Preclearance procedures help identify possible conflicts before


executing trades.

5. Disclosure of Policies:

Members and candidates should disclose their firm's policies


regarding personal investing to investors.

This disclosure fosters an environment of full and complete


transparency and addresses concerns about conflicts of interest in
personal trading.

The disclosure should provide helpful information to investors and


not be generic or boilerplate language.

In summary, these policies and procedures are designed to mitigate


conflicts of interest related to personal transactions in the investment
industry. They help ensure that the interests of clients and employers
are prioritized and that personal trading activities do not compromise
the ethical standards and principles set forth in the Code and
Standards.

Standard VI(B): Application


of the Standard
Standard VI(C): Conflicts of Here's a breakdown of the key points related to Standard VI(C) in the
Interest - Referral Fees investment profession, which focuses on the responsibility of
members and candidates to inform their employer, clients, and
prospective clients of any benefits received for referrals of customers
and clients:

1. Disclosure of Benefits for Referrals:

Standard VI(C) emphasizes the duty of members and candidates to


disclose any benefits received for referring customers or clients to
their employer or for recommending services.

2. Purpose of Disclosure:

The primary purpose of this disclosure is to allow clients, prospective


clients, and employers to:
Evaluate whether any partiality exists in recommendations of
services.
Understand the full cost of the services provided.

3. Types of Disclosures:

Members and candidates are required to disclose:


When they pay a fee or provide compensation to others for referring
prospective clients to them.

4. Timing of Disclosure:

Disclosure should occur before entering into any formal agreement


for services with the client or prospective client.

5. Nature of Consideration or Benefit:

The member or candidate must disclose the nature of the


consideration or benefit received. This includes specifying whether
it's a flat fee or based on a percentage, whether it's a one-time
payment or ongoing, whether it's tied to performance, and if it's
provided in the form of non-cash benefits like research.

6. Consideration:

Consideration encompasses all types of fees, whether they are paid in


cash, in soft dollars (non-monetary benefits related to trading or
research), or in kind (goods or services instead of cash).

In summary, Standard VI(C) underscores the importance of


transparently disclosing any benefits or compensation related to client
referrals or recommendations of services. This disclosure ensures that
clients and prospective clients have the necessary information to
assess potential conflicts of interest and understand the complete cost
structure of the services they are considering.

Standard VI(C): Here's a breakdown of the key points related to procedures and
Recommended Procedures guidelines for referral fees in the investment profession:

Encouraging Employer Involvement:

Members and candidates are encouraged to actively recommend that


their employers establish procedures related to referral fees.
Employer Discretion:

Employers have the discretion to either:


Completely restrict the payment of referral fees.
Allow referral fees with certain restrictions.
Procedure Development:
If an employer permits referral fees, procedures should be established
to govern the process. These procedures should outline the necessary
steps for requesting and approving such fees.
Notification to Clients:

Investment professionals (members and candidates) should ensure


that clients are notified of approved referral fee programs. Clients
should be made aware of these arrangements before entering into any
formal service agreements.
Regular Reporting to Employers:

Investment professionals should provide their employers with regular


updates on the amount and nature of compensation received through
referral fee programs. These updates should occur at least quarterly.
In summary, members and candidates are advised to advocate for
their employers to establish clear procedures regarding referral fees.
Employers have the flexibility to determine whether they will permit
referral fees and under what conditions. If referral fees are allowed,
transparency and reporting to both clients and employers are essential
to maintain ethical standards and build trust with clients.

Standard VI(C): Application


of the Standard
Standard VII(A): 1. Overview
Responsibilities as a CFA Standard VII(A) of the CFA Institute Code of Ethics and Standards of
Institute Member or CFA Professional Conduct pertains to the conduct of CFA Institute
Candidate - Conduct as members and candidates who are participating in or involved with
Participants in CFA Institute CFA Institute programs, including the CFA Program. The standard
Programs aims to uphold the public's confidence in the CFA charter as a symbol
of achievement based on merit and ethical conduct. It outlines several
key aspects related to conduct in CFA Institute programs:
1. Cheating on Examinations:

Members and candidates must not engage in giving or receiving


assistance (cheating) on any CFA Institute examinations. Cheating
undermines the integrity of the examination process and the value of
the CFA charter.

2. Violating Rules and Regulations:

It is prohibited to violate the rules, regulations, and testing policies


established by CFA Institute for its programs. This includes
adherence to policies related to exam conduct, behavior, and other
program-specific guidelines.

3. Confidential Information:

Members and candidates must not provide confidential program or


exam information to other candidates or the general public. This
includes keeping exam content, questions, and any nonpublic
information strictly confidential.

4. Security Measures:

Participants must not attempt to disregard or circumvent security


measures that CFA Institute has established for its examinations.
Security measures are put in place to ensure the fairness and integrity
of the exam process.

5. Personal or Professional Goals:

It is prohibited to improperly use one's association with CFA Institute


to further personal or professional goals. This means that individuals
should not exploit their affiliation with CFA Institute to gain an unfair
advantage or manipulate situations for personal gain.
6. Misrepresentation:

Misrepresenting information on the Professional Conduct Statement


or in the CFA Institute Continuing Education Program is a violation
of this standard. Participants must provide accurate and truthful
information in all interactions with CFA Institute.

In essence, Standard VII(A) underscores the importance of ethical


conduct, honesty, and integrity when participating in any CFA
Institute program. It emphasizes the need to maintain the high
standards associated with the CFA charter and the importance of
protecting the integrity of CFA Institute programs, including the CFA
Program. Violations of this standard can result in serious
consequences, including disciplinary actions by CFA Institute.

2. Confidential Program Information:

Candidates participating in CFA Institute programs must not disclose


confidential material obtained during the exam process, which
includes specific exam questions and broad topical areas or formulas
tested on the exam.

The confidentiality requirement exists to maintain the integrity and


rigor of exams for future candidates.

Discussions among candidates or study groups regarding


nonconfidential information or curriculum material in preparation for
the exam are allowed.

CFA Institute actively monitors online forums and social networking


groups for potential violations of confidentiality and takes action to
remove such violations.
Suspected violations can be reported to CFA Institute.

3. Additional CFA Program Restrictions:

Violating any of the testing policies outlined in the CFA Program


rules, such as the calculator policy, personal belongings policy, or the
Candidate Pledge, constitutes a violation of Standard VII(A).

Members may participate as volunteers in various aspects of the CFA


Program but must adhere to the same integrity and confidentiality
standards as required in the CFA Program.

Members involved in developing, administering, or grading exams


must not disclose or solicit confidential material related to the exam,
including actual questions, deliberations, or scoring information.

Members may also be involved in other CFA Institute programs and


should uphold the same integrity and confidentiality standards.

4. Expressing an Opinion:

Standard VII(A) does not restrict members or candidates from


expressing personal opinions about CFA Institute, the CFA Program,
or other CFA Institute programs.

However, when expressing opinions, they must refrain from


disclosing content-specific information, including actual exam
questions and details about the subject matter covered in the exam.

In summary, Standard VII(A) emphasizes the importance of


maintaining the confidentiality and integrity of CFA Institute
programs, including the CFA Program. It prohibits the disclosure of
confidential information obtained during the exam process and
outlines additional restrictions related to the CFA Program. Members
and candidates are free to express their opinions but must avoid
disclosing specific exam-related information when doing so.

Standard VII(A):
Application of the Standard
Standard VII(B): 1. Overview
Responsibilities as a CFA
Institute Member or CFA Standard VII(B) of the CFA Institute Code of Ethics and Standards of
Candidate - Reference to Professional Conduct focuses on preventing promotional efforts that
CFA Institute, the CFA make exaggerated promises or guarantees related to the CFA
Designation, and the designation. This standard aims to ensure that individuals do not
CFA Program overstate the significance or implications of being associated with
CFA Institute, holding the CFA designation, or being a candidate in
the CFA Program. Here's a breakdown of the key points within this
standard:

1. Preventing Exaggeration:

Standard VII(B) is designed to prevent individuals from making


exaggerated claims or promises tied to the CFA designation. It
discourages any efforts to inflate the meaning or implications of
holding the CFA charter.

2. Factual Statements Allowed:

This standard does not prohibit factual statements that highlight the
positive benefits of earning the CFA designation. Individuals can
provide accurate information about the advantages of CFA Institute
membership, the CFA Program, or the CFA designation.
3. Prohibited Overstatements:

Statements that overstate an individual's competency or imply,


directly or indirectly, that superior performance is guaranteed solely
due to having the CFA designation are not allowed. The standard
discourages making unrealistic claims about the results or outcomes
associated with the CFA charter.

4. Appropriate Statements:

Statements that emphasize the commitment of CFA Institute


members, CFA charterholders, and CFA candidates to ethical and
professional conduct or highlight the thoroughness and rigor of the
CFA Program are considered appropriate. Such statements should be
presented as opinions of the speaker.

5. Facts Support Statements:

Statements that do not express opinions should be supported by


factual information. Any claims made about CFA Institute, the CFA
Program, or the Code and Standards must be substantiated by
evidence or data.

6. Broad Application:

Standard VII(B) applies to various forms of communication,


including electronic and written formats (e.g., firm letterhead,
business cards, biographies, advertising materials, brochures,
resumes) as well as oral statements made to the public, clients, or
prospects.

In summary, Standard VII(B) encourages transparency and integrity


in promotional efforts related to the CFA designation and CFA
Institute programs. While factual information is allowed, individuals
are cautioned against making exaggerated claims that could mislead
others regarding the implications of holding the CFA charter or
participating in the CFA Program. This standard helps maintain the
credibility and reputation of the CFA designation.

2. CFA Institute Membership:

Definition: "CFA Institute member" refers to individuals who have


met the membership requirements as defined in the CFA Institute
Bylaws.

3. Maintenance Requirements:

Annually submit a completed Professional Conduct Statement to CFA


Institute, renewing the commitment to follow the Code and Standards
and the Professional Conduct Program.

Pay applicable CFA Institute membership dues annually.

Inactive Status: If a CFA Institute member fails to meet these


requirements, they are no longer considered active members. They
should not present themselves as active members until their
membership is reactivated.

4. Using the CFA Designation:

Right to Use: Individuals who have earned the Chartered Financial


Analyst (CFA) designation are encouraged to use it but should do so
accurately without misrepresenting or exaggerating its meaning or
implications.

Accompanying Explanation: The use of the CFA designation can be


accompanied by an accurate explanation of the requirements met to
earn the right to use it.
CFA Charterholders: These are individuals who have earned the
right to use the CFA designation by completing the CFA Program and
fulfilling required work experience. They must also meet CFA
Institute membership requirements to maintain this right.

Loss of Right: If a CFA charterholder fails to meet membership


requirements, they lose the right to use the CFA designation. They
should not represent themselves as charterholders until their
membership is reactivated.

Pseudonyms: Pseudonyms or online profile names used to hide a


member's identity should not be associated with the CFA designation.

Governance: The use of the CFA designation by a CFA charterholder


is governed by the terms and conditions of the annual Professional
Conduct Statement Agreement, renewed annually.

5. Referring to Candidacy in the CFA Program:

Definition of Candidate: Individuals are considered candidates in


the CFA Program if their application has been accepted by CFA
Institute and they are enrolled to sit for an examination or if they
have sat for an examination but results have not been received.

Inactivity: If an individual registered for the CFA Program declines


to sit for an exam or does not meet the candidacy definition, they are
no longer considered active candidates. Their candidacy resumes
when they enroll to sit for a future examination.

Avoiding Misrepresentation: CFA Program candidates must not


imply they have a partial designation after passing one or more levels
or state an expected completion date for any level of the CFA
Program.
Statement of Fact: Stating that a candidate passed each level of the
exam in consecutive years is acceptable as long as it is a statement of
fact. Claiming or implying superior ability by obtaining the
designation in a shorter time may violate the standards.

Examples: Exhibit 3 provides examples of proper and improper


references to the CFA designation.

Standard VII(B): 1. Reducing Misuse and Improper References:


Recommended Procedures
Common Misuse: Misuse of a member's CFA designation or CFA
candidacy, or improper references to it, often occur when individuals
within a member's or candidate's firm lack knowledge of the
requirements of Standard VII(B).
Disseminating Information: Members and candidates should take
appropriate steps to reduce this risk by disseminating written
information about Standard VII(B) and the accompanying guidance.
This information should be shared with their firm's legal, compliance,
public relations, and marketing departments. The purpose is to ensure
that all relevant personnel in the firm are aware of and understand the
standards.

Templates: Members and candidates should encourage their firms to


create templates for materials that refer to employees' affiliation with
CFA Institute. These templates should be approved by a central
authority within the firm, such as the compliance department, to
ensure they are consistent with Standard VII(B). This practice
promotes consistency and accuracy in how references to CFA
Institute membership, the CFA designation, and CFA candidacy are
made within the firm.

The goal is to create a shared understanding within the firm about


how to correctly and ethically reference CFA Institute-related
affiliations, thus reducing the risk of misuse or improper references.

Standard VII(B):
Application of the Standard
Introduction to the Global Investment Performance Standards
(GIPS)
The 2020 edition of the GIPS standards has three chapters:

1. GIPS Standards for Firms

2. GIPS Standards for Asset Owners

3. GIPS Standards for Verifiers

Organizations that compete for business must comply with the GIPS

Standards for Firms.

WHY WERE THE GIPS 1. Mission of the GIPS Standards:

STANDARDS CREATED, The mission of the GIPS standards is multifaceted and revolves

WHO CAN CLAIM around promoting ethics, integrity, and trust within the global

COMPLIANCE, & WHO investment community:

BENEFITS FROM Promote Ethics and Integrity: The GIPS standards aim to establish

COMPLIANCE? and uphold ethical principles within the investment management

industry. They encourage firms to adhere to ethical practices when

calculating and presenting their historical investment performance

data.

Instill Trust: Building trust is a cornerstone of the GIPS mission. By

implementing the standards, firms can instill trust among investors,

assuring them that performance reporting is accurate, consistent, and

transparent.

Universal Demand for Compliance: The ultimate goal is to create a

universal demand for compliance with the GIPS standards. Asset

owners, such as institutional investors and individuals, are

encouraged to seek investment managers who adhere to these


standards.

Adoption by Asset Managers: Investment management firms are

encouraged to adopt the GIPS standards voluntarily. Compliance

demonstrates a commitment to ethical behavior and accurate

performance reporting.

Support from Regulators: Regulatory bodies and authorities are

encouraged to recognize and support the GIPS standards. This

support can lead to greater adoption and adherence within the

industry.

Ultimate Benefit of the Global Investment Community: The

overarching mission is to benefit the entire global investment

community. By promoting ethical standards, trust, and transparency,

the GIPS standards contribute to a healthier and more reliable

investment ecosystem.

2. Challenges Addressed by the GIPS Standards:

Historically, the investment community faced several challenges that

the GIPS standards aim to address:

Comparability Issues: Without standardized guidelines, comparing

investment performance data across firms was challenging due to

varying calculation methods.

Misleading Practices: Some firms engaged in misleading practices

like cherry-picking top-performing portfolios or excluding poorly

performing portfolios from reported averages.

Credibility Concerns: Investors questioned the accuracy and

credibility of performance reporting, leading to doubts and


skepticism.

3. Role of the GIPS Standards:

The GIPS standards serve several critical roles within the investment

management industry:

Practitioner-Driven Ethical Principles: They are practitioner-

driven, meaning they are created by industry professionals who

understand the complexities of investment performance reporting.

Standardized Approach: The standards establish a standardized

approach for investment firms to calculate and present historical

performance data.

Fair Representation: They ensure fair representation of investment

performance and require full disclosure of relevant information to

prospective clients.

4. Objectives of the GIPS Standards:

The GIPS standards have specific objectives to fulfill their mission:

Promote Investor Interests and Confidence: By setting ethical

standards and ensuring transparency, they aim to promote the

interests of investors and increase confidence in the industry.

Ensure Accurate and Consistent Data: The standards mandate

accurate and consistent data presentation, making it easier for

investors to evaluate and compare investment performance across

firms.

Obtain Worldwide Acceptance of a Single Standard: Achieving

global acceptance of a single standard for performance calculation


and presentation simplifies the investment landscape and enhances

comparability.

Promote Fair, Global Competition:The standards foster fair

competition among investment firms on a global scale, ensuring a

level playing field.

Promote Industry Self-Regulation Globally: By encouraging self-

regulation, the GIPS standards aim to reduce the need for excessive

regulatory intervention.

5. Who Can Claim Compliance with GIPS?

Firms Managing Assets: GIPS compliance is primarily aimed at

investment management firms that oversee actual assets on behalf of

clients or investors. These firms can voluntarily choose to comply

with the GIPS standards when reporting their historical investment

performance.

Consultants: While consultants themselves cannot claim GIPS

compliance, they play a pivotal role in encouraging investment

managers (firms) to adopt and comply with the GIPS standards. They

can endorse the standards and recommend that their clients, the

investment managers, follow GIPS guidelines.

Software Vendors: Software vendors and their products cannot be

"compliant" with GIPS. However, their software tools can assist

investment firms in achieving GIPS compliance by helping them

calculate and report performance data in accordance with GIPS

requirements.

Asset Owners: Asset owners, such as pension funds, endowments,


and other institutional investors, can also voluntarily choose to

comply with GIPS. If asset owners compete for business, they can

follow the GIPS standards in reporting their own performance. If they

do not compete but report performance data to an oversight body,

they may adopt the GIPS Standards for Asset Owners.

Firm-Wide Compliance: GIPS compliance is not limited to specific

products or composites within an organization. It's a firm-wide

commitment, meaning that if a firm decides to comply, all relevant

aspects of its business must adhere to GIPS standards.

Voluntary Nature: Compliance with the GIPS standards is

voluntary. While strongly encouraged, it is typically not mandated by

legal or regulatory authorities. However, many firms opt for GIPS

compliance to enhance transparency and credibility in the eyes of

clients and investors.

6. Who Benefits from Compliance with GIPS?

Firms: Investment management firms that choose to comply with

GIPS benefit in several ways:

- Enhanced Credibility: Compliance assures prospective

clients and investors that historical performance data is

accurately and fairly presented.

- Global Competitiveness: GIPS-compliant firms can

participate in competitive bids on a global scale, as investors

often prefer firms that follow recognized performance

standards.

- Internal Controls: Achieving and maintaining GIPS


compliance often leads firms to strengthen their internal

controls related to performance policies and procedures.

Prospective Clients and Investors:

- Confidence: Investors and prospective clients have greater

confidence in the integrity of performance presentations from

GIPS-compliant firms.

- Comparability: Compliance allows for easier comparison of

performance data from different investment management

firms, aiding decision-making.

Asset Owners and Oversight Bodies:

- Informed Decision-Making: Asset owners use performance

data to make informed investment decisions and evaluate

fund performance. Compliance facilitates a better

understanding of risk and return in supervised funds,

especially when external managers adhere to GIPS.

7. Key Concepts of GIPS:

Ethical Standards: GIPS standards are fundamentally ethical

standards for the presentation of investment performance. They

prioritize fair representation and full disclosure.

Meeting Objectives: Meeting GIPS' objectives of fair representation

and full disclosure often requires firms to go beyond the minimum

requirements. Firms are encouraged to adhere to recommended best

practices in performance calculation and presentation.

Compliance with All Requirements: Firms must fully comply with

all applicable requirements of the GIPS standards. This includes


adhering to guidance statements, interpretations, and Q&As

published by CFA Institute and the GIPS standards governing bodies.

Evolution of Standards: The GIPS standards do not cover every

single aspect of performance measurement. They are expected to

evolve over time to address additional areas of investment

performance as the industry changes.

Composites and Pooled Funds: Firms are required to create and

maintain composites for all strategies they manage, both for

segregated accounts and pooled funds. This ensures that firms cannot

selectively present only their best-performing portfolios, promoting

transparency.

Data Integrity: Accurate input data, particularly portfolio holdings'

valuations, is crucial for generating precise performance calculations.

The GIPS standards stress the importance of accurate data to

maintain credibility.

Calculation Methodologies: To ensure comparability of

performance data across different firms, GIPS mandates that firms

follow specific calculation methodologies outlined in the standards.

COMPOSITES Definition: Composites are aggregations of one or more portfolios

managed according to a similar investment mandate, objective, or

strategy.

Purpose: Composites are used to prevent firms from selectively

choosing their best-performing accounts (cherry-picking) to represent


investment performance.

Inclusion Criteria: A GIPS-compliant firm must include all actual,

fee-paying, discretionary portfolios managed according to the same

investment mandate, objective, or strategy in a composite.

Objective Selection: The selection of portfolios for inclusion in a

composite must be based on pre-established criteria (ex ante) and

should not be done after the fact to favor only the best-performing

portfolios.

Transparency: Composites ensure transparency in presenting

investment performance data to prospective clients and investors.

Required Inclusion: Firms claiming GIPS compliance must include

all fee-paying, discretionary segregated accounts in at least one

composite.

Pooled Funds: Fee-paying, discretionary pooled funds must be

included in any composite for which they meet the composite

definition.

Fair Representation: The use of composites ensures a fair and

complete representation of investment performance aligned with

specific strategies, enhancing credibility and trust.


Prevention of Cherry-Picking: Composites prevent the misleading

practice of selecting only the best-performing portfolios for

presentation, thereby providing a more accurate view of historical

performance.

Ex Ante Criteria: Criteria for selecting portfolios for inclusion in

composites should be established in advance, without knowledge of

performance results, to maintain objectivity.

Compliance Requirement: Complying with composite requirements

is a fundamental aspect of GIPS compliance for investment

management firms.

Client and Investor Confidence: By adhering to composite

standards, GIPS-compliant firms promote confidence and trust

among clients and investors in reported performance data.

FUNDAMENTALS OF 1. Core Principles of GIPS Standards:

COMPLIANCE Proper Firm Definition: The GIPS standards emphasize the

importance of defining the firm accurately. This definition forms the

basis for firm-wide compliance with the standards and serves as the

boundary within which total firm assets are calculated.

GIPS Reports for Prospective Clients: Firms must provide GIPS


Reports to all prospective clients and certain prospective investors in

pooled funds. These reports contain standardized investment

performance information that facilitates meaningful comparisons

among investment managers.

Adherence to Laws and Regulations: Compliance with all

applicable laws and regulations is a fundamental requirement. Firms

must ensure that their GIPS compliance does not conflict with any

legal obligations or regulatory requirements.

Truthfulness and Non-Misleading Information: All information

presented, especially performance data, must be truthful, accurate,

complete, and not misleading in any manner. This principle ensures

that investors and clients can make informed decisions based on

reliable data.

2. Key Considerations for Firms Becoming GIPS

Compliant:

Definition of the Firm: The GIPS standards recommend adopting

the broadest and most meaningful definition of the firm. This

definition should encompass all offices operating under the same

brand name, even if individual offices have different names.

Scope of the Firm's Definition: The firm's definition should extend

to all offices, including those in different countries or regions, that

operate under the same brand name. This ensures uniform


compliance practices across all geographical locations.

Discretion Definition: A critical aspect of GIPS compliance is the

firm's definition of discretion. This definition determines which

portfolios should be included in composites and is based on the firm's

ability to effectively implement its investment strategies.

Client-Imposed Restrictions: When documented client-imposed

restrictions interfere with the firm's ability to implement its intended

investment strategy to the extent that a portfolio is no longer

representative of that strategy, the portfolio may be categorized as

non-discretionary.

Non-Discretionary Portfolios: Portfolios that are deemed non-

discretionary due to client-imposed restrictions should not be

included in the firm's composites. This ensures that composites

reflect the true discretionary management of assets.

Section 1 of 2020 GIPS Standards for Firms: For a comprehensive

understanding of these principles and considerations, firms can refer

to Section 1 of the 2020 GIPS Standards for Firms. This section

provides detailed guidance on the fundamental aspects of GIPS

compliance, including defining the firm and discretion. It is a

valuable resource for firms seeking compliance with the standards.


VERIFICATION 1. Responsibilities of Firms Claiming Compliance:

Self-Regulation: Firms that claim compliance with the GIPS

standards are primarily responsible for their claim and for ensuring

ongoing compliance. They must self-regulate their compliance with

the standards.

Claim of Compliance: Once a firm claims compliance, it signifies

its commitment to adhering to the GIPS standards, maintaining

accurate performance data, and upholding ethical and transparent

practices.

2. Verification Process:

Voluntary Verification: While firms are responsible for their claim

of compliance, they have the option to voluntarily hire an

independent third-party verification firm to assess their compliance.

Verification is not mandatory but can enhance confidence in a firm's

claim.

Purpose of Verification: Verification serves to provide assurance on

various aspects of GIPS compliance, including the design and

implementation of policies and procedures related to composite and

pooled fund maintenance, as well as the calculation, presentation, and

distribution of performance data.

Scope of Verification: Verification is conducted on a firm-wide basis


and not specific to individual composites or pooled funds. It assesses

whether the firm as a whole complies with the GIPS standards.

Independence of Verifier: Verification must be carried out by an

independent third-party verifier. Firms cannot perform their own

verification, ensuring objectivity and impartiality in the process.

Credibility and Benefits: Third-party verification adds credibility to

a firm's claim of compliance. It provides assurance to clients and

investors that the firm's performance data is reliable and in line with

GIPS standards. Verified firms may gain marketing advantages and

enhance their reputation for ethical and transparent practices.

Limitations of Verification: It's important to note that verification

does not ensure the accuracy of any specific performance report.

Instead, it assesses whether the firm's policies and procedures align

with GIPS standards and are implemented consistently across the

organization.
Ethics Application (book)
Corporate Issuers
Corporate Structures and Ownership
BUSINESS Focus on:

STRUCTURES - Legal Relationship – the legal relationship between the owner(s)

and the business.

- Owner–Operator Relationship – the relationship between the

owner(s) of the business and those who operate the business.

- Business Liability – the extent to which individuals have liability

for actions undertaken by the business or its business debts.

Liability can be unlimited or limited in nature.

- Taxation – the treatment of profits or losses generated by the

business for tax purposes.

With 4 types:

- Sole Proprietorship

- General Partnership

- Limited Partnership

- Corporation

Sole proprietorships

Personal Savings and Assets:

Use personal savings or investments.

Consider leveraging personal assets (e.g., real estate, vehicles) as


collateral for loans.

Loans from Family and Friends:

Approach family members or close friends for loans or investments.

Formalize agreements and specify repayment terms to avoid

misunderstandings.

Business Loans:

Apply for business loans from banks or credit unions.

Loan approval may depend on the owner's creditworthiness and the

business's financial stability.

Crowdfunding:

Utilize crowdfunding platforms like Kickstarter or Indiegogo to raise

capital.

Offer rewards, pre-sales, or equity in exchange for contributions.

Partnership:

Bring in a business partner(s) who can invest capital and share ownership.

Convert the sole proprietorship into a partnership or consider other

partnership structures.

Small Business Grants and Competitions:

Research and apply for grants and competitions specific to your industry

or business type.

Grants may not require repayment, while competitions might offer prizes
or funding.

Angel Investors and Venture Capital:

Seek investment from angel investors or venture capitalists if your

business has high growth potential.

Prepare a compelling pitch and business plan to attract investors.

Alternative Financing:

Explore options like invoice financing, equipment leasing, or merchant

cash advances.

Choose financing methods that align with your business's needs and cash

flow.

Bootstrapping:

Fund business growth using revenue and profits generated by the business

itself.

May result in slower growth but avoids taking on external debt or giving

up equity.

Government Programs:

Check if there are government programs, subsidies, or grants available for

businesses in your region or industry.

These programs may provide financial support or incentives for specific

activities.
Business Incubators and Accelerators:

Consider joining a business incubator or accelerator program that

provides funding, mentorship, and resources to startups.

These programs often require participation and may exchange equity for

support.

Strategic Partnerships:

Collaborate with other businesses or organizations that can provide

resources, such as marketing, distribution, or technology.

These partnerships can help access resources without direct financial

investment.

Supplier and Vendor Credit:

Negotiate extended payment terms with suppliers or vendors to improve

cash flow.

Carefully manage trade credit to avoid strains on the business's finances.

In summary, key features of sole proprietorships include the following

(7):

- No legal identity; considered extension of owner

- Owner-operated business

- Owner retains all return and assumes all risk

- Profits from business taxed as personal income

- Operational simplicity and flexibility

- Financed informally through personal means


- Business growth is limited by owner’s ability to finance and

personal risk appetite

General Partnership

1. Legal Identity:

General partnerships are not considered separate legal entities. They are

an extension of the individual partners.

The partnership agreement, which is a legal contract, sets out the

ownership structure, roles, and responsibilities of the partners.

2. Partner-Operated Business:

General partnerships are actively operated by two or more partners who

are actively involved in running the business.

The partners typically collaborate on decision-making and share the

workload according to their agreed-upon roles.

3. Sharing of Risk and Business Liability:

One of the defining characteristics of a general partnership is the sharing

of risk. All partners jointly bear the financial and operational risks of the

business.

Importantly, each partner has unlimited personal liability for the business's
debts and legal obligations. This means that if the business cannot meet its

financial obligations, creditors can go after the personal assets of the

individual partners to settle the debts.

4. Sharing of Return:

Partners in a general partnership share both profits and losses based on the

terms outlined in the partnership agreement.

Profits generated by the business are typically distributed among the

partners in proportion to their ownership stakes or as agreed upon.

5. Contributions of Capital and Expertise:

Partners contribute capital to the business, which may include financial

investments or other assets.

In addition to capital, partners bring their specific expertise and skills to

the partnership, which can vary depending on their backgrounds and roles

within the business.

6. Limited Growth Potential:

The growth potential of a general partnership may be constrained by

several factors:

- Capital: Expanding the business may require additional capital,

and the ability to raise funds depends on the partners' financial

resources and willingness to invest.

- Expertise: Growth may also depend on the availability of specific

expertise or resources needed to expand the business.

- Risk Tolerance: The collective risk tolerance of the partners can


influence the pace and extent of business growth.

Expanding the partnership or attracting new partners can be a way to

access additional resources and expertise for growth.

7. Partnership Agreement:

A well-drafted partnership agreement is crucial in a general partnership. It

outlines the terms and conditions of the partnership, including profit-

sharing, decision-making processes, dispute resolution mechanisms, and

exit strategies.

The agreement helps prevent misunderstandings and conflicts among

partners and provides a legal framework for the partnership's operations.

In summary, key features of general partnerships include the following:

- No legal identity; partnership agreement sets ownership

- Partner-operated business

- Partners share all risk and business liability

- Partners share all return, with profits taxed as personal income

- Contributions of capital and expertise by partners

- Business growth is limited by partner resourcing capabilities and

risk appetite
Limited Partnership

1. Adding More Limited Partners:

Admit new limited partners willing to invest capital.

Capital contributions from new limited partners can be used for business

expansion or projects.

2. Securing Debt Financing:

Obtain loans or lines of credit from banks or financial institutions.

Borrowed funds can be used to fund growth initiatives or cover

operational expenses.

3. Attracting Co-General Partners:

Co-general partners can share management responsibilities and risks with

the existing general partner(s).

This can bring additional expertise and resources into the business.

4. External Investment:

Seek investment from external sources like venture capitalists, private


equity firms, or institutional investors.

Consider selling equity stakes in the business to these investors.

5. Strategic Partnerships:

Collaborate with other businesses or organizations through strategic

partnerships.

Leverage their resources, distribution channels, or technology to support

expansion.

6. Exploring Alternative Financing:

Consider alternative financing methods such as crowdfunding (if suitable

for the business), mezzanine financing, or specialized industry-specific

financing options.

7. Pooling Limited Partners' Resources:

Encourage limited partners to combine their resources, expertise, or

industry connections.

This collaborative approach can provide collective support and

investment.

8. Leveraging Business Assets:

Utilize valuable business assets (e.g., real estate, intellectual property) as

collateral to secure loans or attract asset-backed financing.

9. Gradual Expansion:
Opt for a gradual growth strategy by reinvesting profits into the business.

While this approach may take longer, it can reduce the need for external

resources.

In summary, key features of limited partnerships include the following:

- No legal identity; partnership agreement sets ownership

- GP operates the business, having unlimited liability

- LPs have limited liability but lack control over business

operations

- All partners share in return, with profits taxed as personal income

- Contributions of capital and expertise by partners

- Business growth is limited by GP/LP financing capabilities and

risk appetite and GP competence and integrity in running the

business

- In a limited partnership, while financial risk and reward are

shared, such resources as capital and expertise are limited to what

the partners can personally contribute.

- Limited partners ultimately grant control to the GP, which entails

risk.

In summary, key features of corporations include the following:

- Separate legal identity

- Owner–operator separation allowing for greater, more diverse

resourcing with some risk control

- Business liability is shared across multiple, limited liability

owners with claims to return and financial risk of their equity


investment

- Shareholder tax disadvantage in countries with double taxation

- Distributions (dividends) taxed as personal income

- Unbounded access to capital and unlimited business potential

1. Limited Liability Company (LLC) vs. Corporation in the

United States:

In the United States, there is a significant distinction between LLCs and

corporations, mainly related to taxation.

LLCs are typically treated as pass-through entities for tax purposes. This

means that profits and losses "pass through" the business to the individual

owners, who report them on their personal tax returns. LLCs themselves

do not pay federal income taxes.

In contrast, corporations, including C corporations, are subject to

corporate income tax on their profits. Additionally, when corporations

distribute profits to shareholders as dividends, those dividends are taxed at

the individual level, resulting in potential double taxation.


2. Advantages of Corporations:

Greater Access to Capital: Corporations have the advantage of accessing

capital more easily than other business structures due to the sale of stocks

and bonds.

Expertise and Talent: They can attract top talent and expertise by offering

stock-based compensation and other incentives.

Business Continuity: The corporate structure offers continuity even if

shareholders change, making it suitable for long-term business operations.

Liability Protection: Shareholders have limited liability, protecting their

personal assets from business-related liabilities.

3. Types of Corporations:

Public For-Profit Corporations:

- Publicly traded on stock exchanges.

- Ownership represented by shares traded in the open market.

- Subject to stringent regulatory requirements, including financial

reporting and disclosure.

- Examples include large multinational corporations like Apple,

Microsoft, and ExxonMobil.

Private For-Profit Corporations:

- Ownership is typically held by a smaller group of shareholders.

- May or may not be publicly traded, but shares are not freely

traded on stock exchanges.

- Regulatory requirements are often less stringent.

- Examples include family-owned businesses, small and medium-


sized enterprises (SMEs), and startups.

Nonprofit Corporations:

- Formed with the primary mission of promoting public benefit,

religion, or charitable causes.

- Do not distribute profits to shareholders.

- Often tax-exempt entities.

- Well-known nonprofits include universities (e.g., Harvard),

healthcare providers (e.g., Ascension), and charitable

organizations (e.g., Red Cross).

4. Profit Motive in For-Profit Corporations:

Most corporations are established with the primary goal of generating

profits for their shareholders.

While they can diversify and engage in various legal business activities,

profitability remains a central focus.

Over time, corporations may expand into new markets or industries, as

exemplified by Tesla's evolution from electric cars to solar power.

5. For-Profit Corporations: Public vs. Private:

The key distinction between public and private for-profit corporations is

the number of shareholders and stock exchange listing requirements:

In some countries, a corporation becomes "public" if it has a large number

of shareholders, often exceeding 50.

In other countries, such as the United States, a corporation is considered

"public" if it is listed on a stock exchange, regardless of the number of


shareholders.

Regulatory requirements, including financial reporting and disclosure, are

typically more rigorous for public companies.

6. Legal Identity:

A corporation is established through the filing of articles of incorporation

with the appropriate regulatory authority.

It is recognized as a legal entity separate from its owners.

This separate legal identity allows corporations to engage in various

activities, enter into contracts, and conduct business operations.

7. Owner–Operator Separation:

In a corporation, owners (shareholders) are distinct from those who

operate the business.

The board of directors oversees business operations and appoints

executives responsible for day-to-day management.

Shareholders have voting rights to elect directors and influence the

company's direction.

8. Business Liability:

Shareholders in a corporation have limited liability, protecting their

personal assets from business-related debts and obligations.

The maximum potential loss for shareholders is generally limited to their

investment in the company.


9. Capital Financing:

Corporations have the ability to raise capital through the issuance of

securities, including equity (ownership) securities like common and

preferred stocks and debt securities such as bonds.

Capital providers can include individuals, institutions, financial

institutions, family offices, and even government entities.

10. Ownership Capital (Equity):

Shareholders invest money in exchange for ownership stakes in the

corporation.

Ownership is represented by shares of stock, and the more shares an

investor owns, the larger their ownership stake.

11. Borrowed Capital (Debt):

Corporations can also raise capital by borrowing money through loans or

issuing bonds.

Bondholders lend capital to the corporation in exchange for interest

payments and the return of their principal.

12. Taxation:

Corporate taxation varies by country but often involves taxing the

corporation's profits.

Shareholders may face additional taxation on dividends received, leading

to potential double taxation in some jurisdictions.

13. Unbounded Access to Capital and Unlimited Business


Potential:

One of the primary advantages of the corporate structure is the potential to

access significant amounts of capital from a diverse group of investors.

Corporations can expand their operations, enter new markets, and pursue

growth opportunities on a large scale.

Corporations are a dominant and versatile business structure, known for

their ability to attract capital, limited liability protection for owners, and

potential for substantial growth. However, the specific rules and

regulations governing corporations can vary by country, impacting their

operations and financial structures.

Generality

1. Legal Identity:

A corporation is established by filing articles of incorporation with a

regulatory authority.

It is recognized as a separate legal entity distinct from its owners, often

referred to as a "legal person."

This legal status grants corporations the ability to engage in various

activities, such as entering contracts, hiring employees, initiating legal

actions (suing and being sued), borrowing and lending money, making

investments, and fulfilling tax obligations.

Corporations can operate in multiple geographic regions and are subject to

regulations in locations where they are incorporated, conduct business, or

list their securities on stock exchanges.


2. Owner–Operator Separation:

One of the defining features of corporations is the separation between

ownership and management.

Owners (shareholders) are typically not directly involved in the day-to-

day operations of the business.

A board of directors is elected by shareholders to oversee business

operations and make strategic decisions.

The board appoints senior executives, including the CEO, responsible for

the company's management.

Directors and officers are legally obligated to act in the best interests of

the owners (shareholders).

3. Shareholder Voting Rights:

Shareholders have voting rights attached to their shares, enabling them to

influence the company's direction and make decisions on key matters.

However, not all shares have equal voting rights, and some may have

preferential treatment.

Voting rights allow shareholders to participate in the governance of the

corporation and ensure that business decisions align with their interests.
4. Stakeholder Consideration:

While corporations primarily exist to serve the interests of shareholders,

they are also expected to consider the interests of various stakeholders.

Stakeholders include employees, creditors, customers, suppliers,

regulators, and communities where the company operates.

Corporate governance practices and policies are in place to ensure that

management acts in accordance with the law and in the best interests of

both shareholders and stakeholders.

5. Business Liability:

Shareholders in a corporation have limited liability, which means their

personal assets are generally protected from business-related debts and

obligations.

The maximum potential loss for shareholders is typically limited to the

amount they invested in the company.

The corporation itself is responsible for its own debts and liabilities, and

shareholders are not personally liable for them.

6. Capital Financing:
Corporations have the advantage of being able to raise capital more easily

than many other business structures.

Capital providers can include individuals, institutions, other corporations,

family offices, and government entities.

Corporations issue securities to raise capital, which can be in the form of

equity (stocks) or debt (bonds).

Ownership capital (equity) is provided by shareholders who invest in the

company in exchange for ownership stakes represented by shares of stock.

Borrowed capital (debt) is raised through loans or the issuance of bonds,

with bondholders lending capital to the corporation in exchange for

interest payments and repayment of principal.

7. Taxation:

Corporate taxation varies by country, but corporations are typically

subject to income tax on their profits.

In many countries, shareholders may also be subject to taxation on

dividends received from the corporation, leading to potential double

taxation.
Some countries offer tax credits or exemptions to shareholders to mitigate

the double taxation issue.

The choice of corporate structure is influenced by tax rates and

regulations in a given jurisdiction, as well as the need for capital and the

desire to retain earnings for reinvestment.

PUBLIC AND PRIVATE 1. Distinguish Public VS Private Companies:

CORPORATIONS Primary differences between public and private companies relate to the

following:

- Exchange listing and share ownership transfer

- Share issuance

- Registration and disclosure requirements

1.1. Exchange Listing and Share Ownership Transfer

Public Companies:

Public

companies have their shares listed on a stock exchange, which allows for

efficient and transparent trading in the secondary market.

Share ownership in public companies can be easily transferred between


buyers and sellers in the open market.

Investors can buy or sell shares in a public company through brokerage

accounts, making transactions quick and efficient, especially for liquid

stocks.

Share prices are determined by market forces and can change rapidly

based on supply and demand.

Transparency in share prices enables investors to assess the company's

value and monitor how external factors, including news and economic

conditions, affect share prices.

Public companies often undergo an initial public offering (IPO) to become

publicly traded, during which shares are offered to the public for the first

time.

Private Companies:

Private companies do not have their shares listed on public stock

exchanges, making share ownership transfer more challenging.

Shares of private companies are not traded openly in the secondary

market, and there is no daily market price.

Transferring ownership in private companies typically involves finding a


willing buyer and negotiating a price.

Private company shares can be illiquid, meaning that it may take time to

find a buyer and complete a sale, especially for larger ownership stakes.

Shareholders in private companies often have to exercise patience as their

investment may remain locked until specific events, such as an acquisition

or IPO, provide opportunities for liquidity.

Despite the challenges of transferring ownership, private companies can

offer substantial returns, as investors often join during the early stages

when the company is in its infancy and may have significant growth

potential.

Market Capitalization and Enterprise Value:

Market capitalization represents the total market value of a company's

outstanding shares and can be calculated by multiplying the current stock

price by the total shares outstanding.

Market Capitalization = Current Stock Price × Total Shares

Outstanding

Enterprise value, on the other hand, is a more comprehensive measure of a

company's total value, accounting for both its equity and debt.

Enterprise Value = Market Value of Shares + Market Value of

Debt - Cash

Acquirers often focus on enterprise value because it provides a clearer

picture of the total cost of acquiring the company, accounting for debt and
cash holdings.

Market capitalization, while valuable, does not consider a company's debt

or cash positions

1.2. Share Issuance

Public Companies Private Companies

Share Issuance 1. Large Capital 1. Smaller Capital

Raising: Public Raising: Private

companies often companies generally

conduct substantial raise smaller amounts of

share issuances in the capital in the primary

capital markets to raise market through private

funds for various placements, venture

purposes, such as capital, or private equity

expansion, research investments.

and development, or 2. Fewer Investors:

debt repayment. Private capital raising

2. Diverse Investor often involves fewer

Base: These issuances investors, and these

involve attracting a investors are typically

large and diverse venture capitalists,

group of investors, angel investors, or

including institutional private equity firms.

investors (e.g., mutual 3. Longer Holding

funds, pension funds), Periods: Private

individual retail company shares may


investors, and come with longer

sometimes even holding periods, as

international investors. these companies may

3. Market Liquidity: have restrictions on the

Shares issued by transfer of shares, and

public companies are investors typically

traded on stock commit to longer

exchanges in the investment horizons.

secondary market, 4. Lower Liquidity:

making it easy for Shares of private

investors to buy and companies do not trade

sell shares as they see on public exchanges,

fit. which means there is no

4. Impact on Capital readily available market

Structure: Public for buying and selling

companies may issue these shares. Exiting an

significant quantities investment in a private

of new shares, which company can be more

can impact the challenging.

ownership structure

and dilute existing

shareholders' stakes.

Investor 1. Wide Investor 1. Limited Investor

Participation Base: Public Base: Private

companies attract a companies have a

broad spectrum of limited number of


investors, ranging investors, and these

from institutional investors are typically

investors with large more closely connected

holdings to individual to the company's

retail investors. founders or

management.

2. Market Activity: 2. Longer Holding

The secondary market Periods: Investors in

for public company private companies

shares is highly active, usually commit to

with frequent buying longer holding periods,

and selling activities. as there is typically less

liquidity and a lack of

daily market pricing.

3.Diverse 3. Accredited

Shareholders: Public Investors: Many

companies often have private companies

diverse shareholders restrict participation to

with varying levels of accredited investors,

influence and who are deemed to have

decision-making the financial

power. sophistication to

understand the risks

associated with private


investments.

1.3. Registration and Disclosure Requirements

Registration 1. More Regulatory 1. Less Regulatory

and Oversight: Public Oversight: Private

Disclosure companies are under the companies have fewer

Requirement regulatory oversight of regulatory obligations

s agencies like the U.S. compared to public

Securities and Exchange companies, especially

Commission (SEC) in the when it comes to reporting

United States. and disclosure.

2. Disclosure 2. Investor-Specific

Obligations: They are Disclosures: While they

subject to strict reporting often share relevant


and disclosure information with their

requirements, including investors, they are not

quarterly and annual required to provide

financial reports, proxy extensive public

statements, and insider disclosures.

trading disclosures.

3. Public Access: These 3. Accredited Investor

reports and disclosures Focus: Due to reduced

are publicly accessible, regulatory oversight,

allowing investors, private companies may

analysts, and the general restrict participation to

public to assess the accredited or sophisticated

company's financial investors.

health and performance.

Entity 1. Broad Shareholder 1. Fewer Shareholders:

Relationships Base: Public companies Private companies have

typically have a large and a smaller number of

diverse shareholder base, shareholders, which can

including institutional lead to more intimate

investors, retail investors, relationships between

and potentially management and

international investors. investors.

2. Robust Governance: 2. Flexible

They often have robust Governance: Their


corporate governance governance structures

practices in place, with may be more flexible

boards of directors and and tailored to the

committees overseeing preferences of the

various aspects of the founders and investors.

business.

3. Market Scrutiny:

Public companies are 3. Lower Market

subject to market scrutiny, Visibility: Private

analyst coverage, and companies operate with

greater public awareness. lower visibility in the

market, as they are not

subject to the same level

of public scrutiny and

reporting.
2. Going Public from Private — IPO, Direct Listing, Acquisition

2.1. Initial Public Offering (IPO):

Definition: The process by which a private company becomes publicly

traded by issuing new shares to the public.

Process:

- Private company engages investment banks as underwriters.

- Financial statements and disclosures prepared and reviewed.

- Underwriters set the IPO price range.

- Marketing and distribution of shares to investors.

- Regulatory approvals and compliance.

Pros:

- Access to significant capital.

- Enhanced liquidity for existing shareholders.

- Increased visibility and prestige.


Cons:

- Extensive regulatory requirements and costs.

- Time-consuming process.

- Potential dilution of ownership for existing shareholders.

2.2. Direct Listing (DL):

Definition: A method where a private company lists its existing shares on

a public stock exchange without issuing new shares.

Process:

- Private company facilitates the listing of its shares.

- Existing shareholders have the option to sell their shares directly

to the public.

- No underwriters are involved.

Pros:

- Speed and cost advantages over IPOs.

- No dilution of ownership.

- Provides liquidity for existing shareholders.

Cons:

- Suitable mainly for companies with strong brand recognition and

demand for shares.

- May not raise new capital for the company.

2.3. Acquisition by a Public Company:

Definition: A private company becomes public when it is acquired by an


existing public company.

Process:

- Acquiring public company uses stock or cash to acquire the

private company.

- Private company shareholders receive shares or cash in exchange.

- The private company becomes part of the public company.

Pros:

- Gains access to public markets without conducting its own IPO.

- Shareholders receive shares in a larger, publicly traded entity.

Cons:

- Private company may lose independence.

- Integration (hội nhập) challenges may arise.

- Deal terms may vary based on negotiations.

2.4. Special Purpose Acquisition Company (SPAC):

Definition: A publicly traded shell company formed to acquire a private

company.

Process:

- SPAC raises funds through an IPO and places proceeds in a trust

account.

- Investors in the SPAC buy shares without knowledge of the target

company.

- SPAC has a limited time frame to identify and acquire a private

company.

Pros:
- Faster route to going public.

- Certainty regarding timing and method of going public.

- May attract experienced management teams.

Cons:

- Initial uncertainty for investors about the target company.

- Pressure to find a suitable target within a specified time frame.

- Dilution for investors if additional shares are issued for the

acquisition.

3. Life Cycle of Corporations

3.1. Start-Ups:

Conceptual Stage: Start-ups typically begin with an innovative idea or

concept. Founders often have a unique vision for a product or service they

believe can meet market demand or solve a problem.

Initial Funding: In the earliest stages, founders often use their personal

savings or investments to bootstrap the company. This initial capital is

used for basic operations, product development, and proof of concept.

Friends and Family: As the company progresses, founders may turn to

friends and family for additional financial support. These individuals


might become early investors in exchange for equity or provide loans to

the company.

High Business Risk: Start-ups are characterized by high business risk.

They often lack a proven track record, revenues, and positive cash flows.

As a result, traditional sources of financing like banks are often

unavailable.

Venture Capital: To fuel growth and scale rapidly, start-ups may seek

venture capital from professional investors known as venture capitalists

(VCs). These VCs provide funding in exchange for equity, and they often

focus on high-potential, innovative companies.

Angel Investors: Some start-ups secure investments from angel investors,

who are typically successful entrepreneurs or business professionals

willing to provide funding, mentorship, and expertise.

3.2. Growth:

Market Expansion: In the growth phase, start-ups focus on expanding

their market reach and customer base. They may have achieved product-

market fit and are now ready to scale.

Capital Intensity: Growth-stage companies require substantial capital to

invest in marketing, sales, infrastructure, and talent. This stage is often

characterized by increased expenses as they pursue rapid expansion.

Investor Interest: The growth stage attracts various types of investors,

including institutional investors, private equity firms, and retail investors.

These investors are drawn to the company's potential for high returns.

IPO Consideration: Some growth-stage companies consider going public

through an Initial Public Offering (IPO). This allows them to access


significant capital from public investors. However, it also involves

regulatory and reporting requirements.

Profitability Challenge: Despite increasing revenues, many growth-stage

companies prioritize growth over profitability. They reinvest earnings into

the business to fund expansion efforts.

Intensified Competition: As growth-stage companies succeed,

competition in their industry often intensifies. They must continually

innovate to maintain their competitive edge.

3.3. Maturity:

Stable Operations: Mature companies have established stable operations

and a significant market presence. They may have diversified product

lines or expanded into new markets.

Reduced External Financing: Mature companies rely less on external

financing. They can fund growth and operational needs internally through

retained earnings.

Lending Appeal: Due to their predictable cash flows and stability, mature

companies are attractive to lenders. They can secure financing on

favorable terms through bank loans or bonds.

Shareholder Returns: Publicly traded mature companies often reward

shareholders with dividends, stock buybacks, or both, as they generate

consistent profits.

Efficiency and Innovation: With their market position secure, mature

companies focus on operational efficiency, cost control, and ongoing

innovation to maintain their competitiveness.

Share Buybacks: Mature companies may repurchase their own shares to


enhance shareholder value and optimize their capital structure.

3.4. Decline:

Challenges Emerge: Companies in the decline phase face challenges

such as declining revenues, market disruption, or outdated products and

services. These issues erode profitability.

Limited Financing Needs: Financing requirements decrease significantly

during the decline phase. Companies seek capital primarily for strategic

adjustments, restructuring, or turnaround efforts.

Costly Financing: Financing can be expensive for declining companies

due to perceived risk from declining financials and cash flows. Lenders

may charge higher interest rates.

Restructuring Measures: To address decline, companies may implement

cost-cutting measures, layoffs, or asset sales to enhance profitability and

streamline operations.

Strategic Pivot: Companies in decline often explore new business lines,

product diversification, or acquisitions to reinvent themselves and regain

competitiveness.

Exit Options: When decline becomes irreversible, companies may

explore exit options such as merging with healthier companies or

divesting non-core assets.

4. Public to Private - Leveraged Buyout (LBO) and

Management Buyout (MBO):

4.1. LBO and MBO

LBO (Leveraged Buyout): In an LBO, external investors who are not


part of the company's management acquire all its shares. This process

involves borrowing a significant amount of money to finance the

purchase.

MBO (Management Buyout): In an MBO, the company's existing

management team buys all the shares, effectively taking the company

private.

Motivation: These transitions are initiated when investors believe the

public market undervalues the company's shares. They are attracted to

these deals when borrowing costs are low, making the transaction

financially attractive.

Premium Paid: Investors in LBOs and MBOs may need to pay a

premium over the current market share price to convince shareholders to

sell. They believe this premium is justified by potential cost savings or

synergies from taking the company private.

Potential Return to Public Markets: Companies taken private through

LBOs or MBOs may return to public markets later if investors believe

they can achieve a higher valuation.

4.2. Interaction Between Private and Public Companies:


Private to Public: Private companies can go public through methods such

as being acquired by a public company, conducting an IPO (Initial Public

Offering), conducting a Direct Listing (DL), or merging with a Special

Purpose Acquisition Company (SPAC).

Remaining Private: Even if a private company is acquired, it can choose

to remain private if the acquiring entity is also private.

4.3. Trends in Public and Private Companies:

Emerging Economies: In many emerging economies, there is a rising

number of public companies. This trend is driven by higher economic

growth rates and a transition from closed to open market structures,

encouraging more companies to go public.

Developed Economies: In contrast, developed economies are

experiencing a decline in the number of public companies. Several factors

contribute to this trend.

4.4. Reasons for the Decline in Public Companies in Developed

Markets:
Mergers and Acquisitions: The acquisition of public companies by either

private or other public companies reduces the count of public entities.

M&A activity is common in developed markets.

LBOs and MBOs: LBOs and MBOs often lead to public companies

going private in developed markets, as these structured processes provide

opportunities for taking companies private.

Preference for Remaining Private: Many private companies in

developed markets choose to stay private due to the ease of accessing

capital in private markets. Venture capital, private equity, and private debt

markets provide funding without the regulatory burdens and compliance

costs associated with going public.

Long-Term Focus: Remaining private allows companies to avoid the

short-term focus often imposed by public investors. Private companies

can make decisions with more flexibility and responsiveness to their long-

term strategic goals.

LENDERS AND 1. key differences between debt and equity financing in

OWNERS corporations

Debt Financing Equity Financing

Nature of Involves borrowing money Involves selling ownership

Financing from creditors or lenders, shares (equity) in the

creating a legal obligation company to investors, who

to repay the borrowed become shareholders.

amount with interest.


Legal Requires a binding contract Does not involve a legal

Obligations with specific repayment obligation to repay.

terms. Debtholders have a Equityholders are residual

legal claim on the claimants and do not have a

company's assets and cash specific legal claim to

flows company assets.

Priority in Debtholders have a prior Equityholders are entitled

Payments: claim on company cash to what remains after all

flows. Interest and other stakeholders

principal payments to (creditors, suppliers,

creditors must be made government, employees)

before any distributions to have been paid.

equity owners.

Tax Interest payments to Dividend payments to

Treatmen debtholders are generally equityholders are not tax-

tax-deductible expenses for deductible for the

the company, reducing its company.

taxable income.

Source of Provides a cheaper source Represents a more

Capital of capital for the company, permanent source of capital

as interest rates are for the company, as equity

typically lower than the does not need to be repaid.

expected return demanded

by equity investors.

Investor Considered lower risk for Considered riskier for


Risk investors because they investors as returns are not

receive predictable interest guaranteed, and

payments and have a equityholders are last in

higher chance of line in the event of

recovering their investment financial distress.

in case of bankruptcy.

Control Debtholders do not have Equityholders typically

and Voting voting rights or control have voting rights to elect

Rights over the company's the board of directors,

management. which oversees company

management.

Financial Often used to leverage the Used to raise funds without

Strategy company's operations and incurring debt obligations.

take advantage of tax Suitable for startups and

benefits. Suitable for companies with growth-

companies with stable cash oriented strategies.

flows.

Cost of Results in a lower cost of Generally leads to a higher

Capital capital for the company, as cost of capital due to the

interest payments are fixed expected return required by

and tax-deductible. equity investors.


2. Equity and Debt Risk–Return Profiles

2.1. Investor Perspective:

Stocks vs. Bonds Risk:

- Stocks are generally perceived as riskier than bonds due to their

lower priority in receiving returns and the uncertainty of stock

returns.

Maximum Loss and Upside Gain for Equity Owners:

- Equity owners face a maximum loss equal to the amount they've

invested in the company.

- On the upside, equity owners have the potential for significant

gains if the company's stock price increases. Theoretically, there

is no limit to how much they can earn if the company is highly

successful.

Stock Riskiness:
- Stocks are considered riskier because companies are not

contractually obligated to pay dividends or buy back shares. The

company's management decides whether and how much to

distribute to shareholders.

- In the worst-case scenario, if the company goes bankrupt, equity

owners may lose their entire investment. However, due to limited

liability, they cannot lose more than their initial investment.

Asymmetry in Risk and Gain:

- Exhibit 18 illustrates the asymmetry in risk and gain. The value of

equity is determined by subtracting the value of debt from the

future value of the firm.

- Potential upside gains for shareholders are unlimited, as they can

benefit from the full future value of the firm. In contrast, their

losses are limited to the initial investment.


Interest in Maximizing Company Value:

- Equity owners are interested in maximizing the overall value of

the company, as it directly impacts their shareholder wealth. This

includes generating cash flows through dividends, share

repurchases, buybacks, and proceeds from selling the company.

2.2. Debt Holder Perspective:

Contractual Priority for Bondholders:

- Bondholders have a contractual priority to receive interest

payments and the return of principal before equity holders receive

any distributions.

Predictable Returns for Bondholders:

- Bonds offer predictable returns as long as the company remains

financially healthy and can meet its debt obligations. Bondholders

receive their specified interest and principal repayment.

Asymmetry in Risk and Gain for Bondholders:


- Exhibit 19 illustrates the asymmetry in risk and gain for

bondholders. Potential upside gains are limited to interest plus

principal repayment, and losses are tied to the decrease in firm

value below the book value of debt.

Assessment by Bondholders:

- Bondholders assess the issuer's cash flows, collateral or security,

creditworthiness, and willingness to pay its debt.

- They estimate the probability of default and the amount of loss in

the event of a default.

Risk with Increasing Debt:

- Bondholders view higher company debt levels as increasing

downside risk, especially when the company's cash flows may not

comfortably cover its debt obligations.


Recourse for Struggling Companies:

- In cases where the company is struggling to meet its debt

obligations, bondholders have recourse. They can enforce

contractual agreements, including the liquidation of company

assets to recover their invested capital.

2.3. Issuer Perspective:

Preference for Debt Financing:

- Companies with predictable cash flows may prefer debt financing

over issuing equity because it allows them to raise capital while

retaining control and avoiding equity dilution.

Risk Assessment from the Issuer's Perspective:

- Issuers perceive bonds as riskier because they increase leverage,

making financial distress more challenging to manage.

Equity vs. Debt Risk for the Issuer:

- Issuers consider equity financing less risky because shareholders

lack contractual rights to force bankruptcy or liquidation


proceedings.

Options for Struggling Companies:

- Companies facing difficulties in meeting their debt obligations

may explore various options. These include renegotiating terms

with bondholders or bank lenders, seeking bankruptcy protection,

suspending certain payments, liquidating assets, or undergoing

reorganization. In reorganization, bondholders may become the

new shareholders of the restructured company.

3. Equity vs. Debt Conflicts of Interest

3.1. Shareholders' Interests:

Limited Downside Liability: Shareholders have limited personal

liability; their potential losses are capped at their initial investment in

shares.

Unlimited Return Potential: Shareholders have the potential for

significant gains if the company performs well. Their returns are linked to

stock price increases.

Preference for Riskier Investments: Shareholders may advocate for

riskier investments and growth strategies, even if they involve higher

risks. They believe potential returns outweigh risks.

Desire for Dividends and Share Repurchases: Shareholders often want

the company to pay dividends and buy back shares using debt proceeds,

as these actions can boost stock prices.


3.2. Bondholders' Interests:

Capped Upside Return: Bondholders receive fixed interest payments

and are entitled to the return of their principal investment. Their potential

returns are limited to these contractual payments.

Preference for Certainty: Bondholders prioritize stable and predictable

cash flows to ensure timely interest and principal repayment. They favor

less risky investments.

Reliance on Covenants: Bondholders use covenants in bond agreements

to protect their interests. These may restrict the company's ability to take

on more debt, pay dividends, or engage in high-risk activities.


Introduction to Corporate Governance and Other ESG
Considerations
STAKEHOLDER GROUPS

Summary

Role Interest

1.Shareholders Provide capital Seek a return on their

(through equity investment, often

investments) and through stock price

financial resources to appreciation and

finance the company's dividends.

activities.

2. Creditors Provide capital Expect the timely

(through loans or repayment of principal

bonds) to finance the and interest on their

company's activities. loans, seeking minimal

credit risk.

3. Board of Act as stewards of the Ensure the company's

Directors: company, overseeing long-term success and


its strategic direction value creation for

and major decisions. shareholders.

4. Managers Execute the strategy set Achieve the company's

by the board of goals and objectives,

directors and manage often tied to

day-to-day operations. performance-based

incentives.

5. Employees Provide human capital Job security, fair

for the company's day- compensation, career

to-day operations. development, and a

positive work

environment.

6. Customers Provide demand for the High-quality products

company's products or services, fair pricing,

and services. and customer

satisfaction.

7. Suppliers Provide raw materials, Timely payment, long-

inputs, and term relationships, and

goods/services that the a stable customer.

company cannot

efficiently produce

internally, including

outsourced functions.

8. Dictate rules and Maintaining order,

Government regulations governing protecting public


and the corporate entity, interest, and enforcing

Regulators: ensuring compliance legal and ethical

with laws. standards.

1. Shareholders

In the traditional corporate governance framework, shareholders are

central. They elect a board of directors, which then hires managers to

serve the interests of shareholders.

Shareholder theory emphasizes that the interests of other

stakeholders, like creditors, employees, customers, and society at

large, are considered primarily to the extent that they affect

shareholder value.

Key focus: Maximizing shareholder value through actions that

increase share prices and dividends.

Shareholders are equity holders and serve as residual claimants. They

receive proceeds, if any, only after all other claims (such as creditors)

are paid.

Shareholders typically have exclusive voting rights on important

matters like board composition, mergers, and asset liquidation.

Interests: Shareholders seek growth in corporate profitability to

maximize share prices and dividends.

2. Creditors

2.1. Banks and Private Lenders:

Hold a company's debt to maturity.

Have direct access to company management and non-public


information, reducing information asymmetry.

Can be a critical source of capital for smaller or mid-sized

companies, influencing the company's decisions.

May relax debt restrictions or extend more credit if the company

faces financial challenges.

Tend to prefer less financial leverage, as it implies less risk.

2.2. Public Debtholders (Bondholders):

Rely on public information and credit rating agency determinations

for investment decisions.

Expect regular interest payments and a return of their principal at

bond maturity.

Lack voting power and generally have limited influence over day-to-

day company operations.

Seek to minimize downside risk and prioritize stability in company

operations and performance.

Do not benefit directly from the company's growth like shareholders;

their returns are typically fixed.

Challenges of Stakeholder Theory:

Stakeholder theory advocates for considering the interests of all

stakeholders, not just shareholders.

It places more prominence on ESG (environmental, social, and

governance) considerations.

Challenges include balancing multiple objectives, defining,


measuring, and balancing non-shareholder objectives, global

competition with varying constraints, and the direct costs of adhering

to higher ESG standards.

3. Board of Directors:

Elected by shareholders to protect their interests and provide strategic

direction.

Responsible for hiring the CEO and monitoring company

performance.

Typically composed of inside directors (major shareholders,

founders, senior managers) and independent directors (chosen for

experience and lack of material relationship with the company).

No single optimal board structure; number of directors varies based

on company size and complexity.

Corporate governance standards often require at least one-third of the

board to be independent.

Directors must display a high standard of prudence, care, and loyalty

to the company.

Some companies have staggered boards with directors elected in

consecutive years, limiting shareholder ability to effect major

changes quickly but providing continuous oversight.

4. Managers:

Responsible for determining and implementing the company's

strategy under board oversight.


Led by the CEO.

Responsible for day-to-day operations.

Compensation typically includes base salary, short-term cash

bonuses, and multi-year incentive plans in the form of equity.

Managers may be motivated to maximize total remuneration in

addition to protecting their employment status.

5. Employees:

Contribute human capital (labor and skills) to the company's

operations.

Seek fair remuneration, good working conditions, promotions, career

development, training, job security, and a safe work environment.

May have a financial stake in the company through equity-oriented

plans (e.g., profit-sharing, share purchase, stock options).

Broad interest in the company's long-term stability, survival, and

growth, as equity ownership is often a minor part of their

compensation.

6. Customers:

Expect products or services to satisfy their needs and provide value

for the price.

May desire ongoing support, product guarantees, and after-sale

service.

Customer satisfaction is crucial for sales revenue and profit.

Increasingly concerned about environmental and social impacts of


products and services.

7. Suppliers:

Short-term creditors providing products or services to the company.

Primary interest is timely payment for delivered goods or services.

Interested in the financial health and long-term stability of the

customer company.

May seek long-term relationships for mutual benefit.

8. Governments:

Seek to protect the interests of the general public and ensure the well-

being of the nation's economy.

Regulators ensure corporations comply with applicable laws.

Collect tax revenues from companies and employees, making them

significant stakeholders.

9. In non-profit organizations:

Stakeholders may include board directors or trustees, employees,

clients, regulators, society, patrons, donors, and volunteers.

Focus is on serving the intended cause and ensuring donated funds

are used as promised.


PRINCIPAL–AGENT AND

OTHER RELATIONSHIPS

1. BOD – BOM

The principal-agent relationship is a fundamental concept in

corporate governance and management. It involves a principal hiring

an agent to perform a task or service on their behalf, with the

expectation that the agent will act in the best interests of the

principal.

1.1 Examples of Principal-Agent Relationships:

Shareholders (principals) elect directors (agents) who, in turn,

appoint senior managers (another set of agents) to run the company.

Clients hire financial advisors to manage their investments.

A homeowner hires a real estate agent to sell their property.

1.2. Expectations and Obligations:

In a principal-agent relationship, there are obligations, trust, and

expectations of loyalty and diligence.


The principal relies on the agent to act in their best interests.

1.3. Information Asymmetry:

Information asymmetry exists when agents possess more information

about the company's performance and prospects than the principals.

In the context of shareholders and managers/directors, managers

often have more detailed knowledge about the company's operations

and future investment opportunities.

Information asymmetry can make it challenging for shareholders to

assess the true performance of managers and directors accurately.

1.4. Impact on Stakeholders:

High information asymmetry can affect the company's cost of capital

as providers of both debt and equity capital may demand higher

returns due to increased risk.

Companies with complex products, limited transparency in financial

reporting, or lower institutional ownership tend to have higher

information asymmetry.

1.5. Conflict of Interest:

Conflicts of interest can arise when agents prioritize their interests

over those of the principals.

For example, managers may make decisions that maximize their own

compensation or job security at the expense of shareholders.


1.6. Mitigating Conflicts:

Governance mechanisms, such as independent boards of directors,

are established to mitigate conflicts of interest.

Compensation structures often include performance-based incentives

to align the interests of managers with those of shareholders.

2. Shareholder and Manager/Director Relationships

2.1. Entrenchment

Excessive Compensation: Directors and managers receive

compensation that is considered disproportionately high compared to

their performance or industry standards.

Long Tenure: Directors and executives have extended periods of

service within the company, which can make them resistant to

change.

Conflict Example: Directors and executives might avoid challenging

management decisions even if they are detrimental to shareholder

interests because they fear losing their well-compensated positions or

job security.

2.2. Empire Building

High Compensation Tied to Growth: Compensation packages are

structured in a way that rewards the company's growth, regardless of

whether it adds value to shareholders.

Quantity Over Quality: In pursuit of maximizing their own

compensation, managers might prioritize growing the company for its


own sake, even if this growth doesn't benefit shareholders.

Conflict Example: Management may push for acquisitions or

expansion projects solely to increase the size of the business, without

considering whether these actions create value for shareholders.

2.3. Excessive Risk-Taking

Compensation Structure: When management compensation relies

heavily on stock grants and options, managers may be inclined to

take excessive risks to drive up the stock price.

Risk Aversion Without Equity Stake: Conversely, managers and

directors with little or no equity stake in the company may be risk-

averse in their decision-making to protect their job security and

compensation.

Conflict Example: Management might make overly aggressive

investment decisions or engage in risky strategies to maximize the

value of their stock options.

2.4. Agency Theory and Costs

Agency Theory: It posits that managers (agents) should act in the

best interests of shareholders (principals).

Agency Costs: These are additional costs incurred due to conflicts of

interest between managers and shareholders, as managers may

prioritize their interests over shareholders'.

Conflict Example: Managers might make decisions that serve their

own interests rather than those of the shareholders, potentially


leading to value destruction.

2.5. Perquisite Consumption

Definition: Perquisites, or "perks," are items and benefits that

executives may legally authorize for themselves, often at the expense

of shareholders.

Conflict Example: Management may approve lavish perks such as

subsidized dining, corporate jet fleets, and chauffeured limousines

that are costly and do not directly benefit shareholder value.

2.6. Monitoring and Governance

Shareholder Monitoring: Shareholders utilize various mechanisms

to monitor management actions, including requesting audited

financial statements and participating in annual meetings.

Good Governance Practices: These practices aim to align the

interests of management and shareholders, often through

compensation packages and independent board oversight.

3. Controlling and Minority Shareholder Relationships

3.1. Dispersed Ownership:

Dispersed ownership reflects a scenario where a corporation has

many shareholders, each of whom holds a relatively small ownership

stake.

None of these individual shareholders has the ability to individually


exercise control over the corporation.

This often results in decision-making processes that require collective

approval, such as voting based on ownership percentages.

Exhibit 3 illustrates a situation where four shareholders each hold

25% share ownership and voting rights, none of whom has control.

3.2. Concentrated Ownership:

Concentrated ownership is characterized by the presence of an

individual shareholder or a group (controlling shareholders) with the

ability to exercise control over the corporation.

The controlling shareholders are typically a family, another company

or group of companies, or even a sovereign entity.

Control may be exercised by either majority shareholders (owning

more than 50% of shares) or minority shareholders (owning less than

50% of shares) in some ownership structures.

In certain situations, shareholders may have disproportionately high

control relative to their ownership stakes.

3.3. Majority vs. Minority Shareholder Scenarios:

Controlling majority shareholder scenario: Shareholder A holds 70%

share ownership and voting rights, ensuring control because decisions


are typically based on a majority vote.

Controlling minority shareholder scenario: Shareholder A, with 40%

share ownership and voting rights, has significant influence even

though a majority vote is required.

In this scenario, Shareholder A only needs the support of more than

10% of the voting shareholders to exert control.

3.4. Conflicts of Interest:

In companies where a particular shareholder holds a controlling

stake, conflicts of interest can arise between controlling and minority

shareholders.

Minority shareholders often have limited control over management

decisions, director appointments, and major transactions.

Their influence is overshadowed by controlling shareholders, leading

to potential disparities in representation and decision-making.

3.5. Impact on Corporate Performance:

Decisions made by controlling shareholders or their board

representatives can impact corporate performance and, consequently,

minority shareholders' wealth.

Takeover transactions are examples where controlling shareholders


often have greater influence than minority shareholders regarding

deal terms.

Concentrated ownership may lead to situations where controlling

shareholders pursue expansion or financing strategies that may not

align with minority shareholders' interests.

3.6. Separation of Ownership and Control:

In publicly traded corporations, typically, each share carries one vote,

and voting power is proportional to ownership percentage.

Exceptions may occur when economic ownership becomes separated

from control, leading to potential risks for investors.

Some markets allow alternative share-class structures where voting

power differs from ownership rights, creating a divergence between

ownership and control.

3.7. Dual-Share Classes:

Involves two classes of shares in a company's capital structure.

Class A shares are publicly traded with one vote per share.

Class B shares are held by insiders with multiple votes per share.

Controlling shareholders, like founders or executives, use Class B to

maintain control.

Unequal Voting Rights:


Shareholders have varying voting power based on their share class.

Controlling shareholders may have a minority of total votes despite

majority ownership.

Purpose:

Mitigates dilution of voting influence when new shares are issued.

Enables long-term control of board elections and strategic decisions.

Examples:

Companies like Alibaba and Facebook employ dual-share class

structures.

Class B shares help founders and insiders retain control.

Significance:

Aligns the company with the vision of key individuals.

Raises concerns about governance and minority shareholder rights.

Sparks debates and regulatory scrutiny in some jurisdictions.

4. Manager and Board Relationships

Nature: These conflicts typically occur when managers have

personal interests that may not align with the best interests of the

company or its shareholders.

Private Benefits: Managers might seek to extract private benefits,

such as excessive compensation, perks, or personal gain from

business deals.
Information Asymmetry: Managers may withhold critical

information from the board to prevent effective oversight, potentially

leading to uninformed decision-making.

Purpose: These conflicts can arise due to a desire for personal

enrichment or to maintain control over the company's operations.

Impact: Such conflicts can undermine corporate governance,

transparency, and the overall effectiveness of the board in ensuring

that the company operates in the best interests of its shareholders.

5. Shareholder vs. Creditor (Debtholder) Interests:

Nature: These conflicts result from the different roles and risk-return

profiles of shareholders and debtholders in a company's capital

structure.

Debtholders: Hold debt instruments (bonds or loans) that give them

a contractual and prior claim to the company's cash flows and assets.

They receive fixed interest payments and have limited upside

potential.

Shareholders: Hold equity (common stock) and have a residual

claim on the company's earnings. They accept greater downside risk

but have the potential for higher returns if the company performs
well.

Divergent Interests: Shareholders often prefer higher leverage

(borrowing) levels that can amplify returns when the company

succeeds, as they benefit from increased equity value. In contrast,

debtholders prefer lower leverage and reduced financial risk to ensure

timely interest and principal payments.

Debt Duration: Long-term debt exposes debtholders to changing

business conditions, shifts in corporate strategy, and potential

mismanagement over time.

Default Risk: Excessive borrowings, large dividend payouts to

shareholders, or investments in risky ventures can increase the

company's default risk. If the company cannot generate sufficient

cash flow to meet interest and debt obligations, debtholders are at risk

of non-payment.

Covenant Protections: To safeguard their interests, creditors may

include covenants (contractual restrictions) in loan agreements that

limit the company's ability to take on additional debt, pay dividends,

or engage in certain high-risk activities.

Fraudulent Behavior: Conflicts can also arise when shareholders or

managers engage in fraudulent activities, such as inflating financial

statements or misrepresenting the company's financial health. Such


actions can put debtholders at significant risk if they rely on

inaccurate information when extending credit to the company.

Open of Shareholder vs. Creditor (Debtholder) Interests.

Shareholders and debtholders occupy distinct positions in a

company's capital structure, which defines their claims on the

company's assets and cash flows.

Debtholders: Hold debt instruments (e.g., bonds, loans) and have a

contractual and prior claim to the company's cash flows and assets. In

the event of financial distress or bankruptcy, debtholders have a

higher priority in receiving repayment.

Shareholders: Own equity (common stock) and have a residual

claim on the company's earnings, receiving what remains after all

debts and obligations are settled. Shareholders are subordinate to

debtholders in terms of payment priority.

Asymmetric Risk-Return Profile:

Debtholders' risk-return profile is highly asymmetric. They receive

fixed interest payments (returns) as prescribed by the debt contract,

and these returns are limited. However, their risk (potential loss) is

not fixed and can vary.

In contrast, shareholders face greater downside risk as they bear the

first losses in the event of poor company performance. Yet, they also

enjoy the potential for much higher returns if the company performs
well, as they benefit from increased equity value.

Divergent Interests in Leverage:

Shareholders and debtholders often have conflicting interests

regarding the company's leverage (borrowing) levels.

Debtholders generally prefer decisions that reduce a company's

leverage and financial risk. Lower leverage makes it less likely that

the company will default on its debt obligations, protecting the

interests of debtholders.

Shareholders often favor higher leverage levels, as this can amplify

their returns when the company succeeds. Higher leverage means that

a smaller amount of shareholder equity can generate larger returns if

the business performs well.

Long-Term vs. Short-Term Debt:

Conflicts between shareholders and debtholders can be more

pronounced with long-term debt than with short-term debt.

Long-term debt exposes debtholders to changes in business

conditions, corporate strategy, and management behavior over time.

Shareholders may make decisions that benefit them in the short term

but increase risk for debtholders over the long term.

Default Risk and Dividend Distribution:


When a company attempts to increase its borrowings to a level that

heightens default risk, debtholders' interests are jeopardized (bị nguy

hiểm).

If the company's operations and investments fail to generate

sufficient returns to cover increased interest and debt obligations,

debtholders are at risk of non-payment (default).

The distribution of excessive dividends to shareholders can also

conflict with debtholders' interests if it impairs the company's ability

to meet its interest and principal payments.

To protect their interests, debtholders may require covenants

(contractual restrictions) that limit the company's ability to take on

more debt or distribute dividends beyond certain thresholds.

Fraudulent Behavior and Risky Investments:

Conflicts may arise when shareholders or managers engage in

fraudulent activities or finance risky operations through excessive

borrowings.

Fraudulent behavior, such as misrepresenting financial statements,

can increase default risk and jeopardize debtholders' interests.

Risky investments that fail to generate the expected returns can also

expose debtholders to default risk if they rely on the company's

ability to repay debt.


CORPORATE 1. Summary

GOVERNANCE AND 1.1. Diversity in Corporate Governance Practices:

MECHANISMS TO

MANAGE STAKEHOLDER Corporate governance practices vary among countries and regions

RISKS due to unique economic, political, social, and legal factors.

Even within a single country, different corporate governance systems

may coexist, reflecting the diversity of industries and companies.

1.2. Universal Consensus on the Importance of Corporate

Governance:

Despite variations in corporate governance systems, there is a

universal consensus (đoàn kết) that effective corporate governance is

crucial for the proper functioning of a market economy.

Effective corporate governance is seen as essential for instilling

confidence in markets, lowering the cost of capital, and promoting


efficient resource allocation, ultimately supporting economic growth.

1.3. Trends Toward Global Convergence:

There is evidence of a trend toward global convergence of corporate

governance systems.

Many jurisdictions (hành lang pháp lý) have accepted and adopted

corporate governance regulations that share similar principles,

promoting consistency and alignment across borders.

1.4. Role of the OECD:

The Organisation for Economic Co-operation and Development

(OECD) acknowledges the importance of effective corporate

governance in both individual companies and entire economies.

Effective corporate governance helps reduce the cost of capital,

encourages efficient resource utilization, and supports economic

growth.

1.5. Definition of Corporate Governance:

Corporate governance encompasses the structure of checks, balances,

and incentives designed to manage conflicting interests among

various stakeholders in a company.

Stakeholders include management, the board of directors,


shareholders, creditors, and other interested parties.

1.6. Importance of Sound Corporate Governance:

Sound corporate governance practices are vital for ensuring the

integrity of capital markets and the stability of the financial system.

Weak corporate governance has been a contributing factor in many

corporate failures and financial crises.

1.7. Investment Decision-Making:

The assessment of a company's corporate governance system has

become a critical factor in the investment decision-making process.

Investors increasingly consider corporate governance practices,

including transparency, conflicts of interest, and the protection of

stakeholder interests.

1.8. Stakeholder Management:

Corporate governance and stakeholder management practices aim to

manage conflicting interests among different stakeholder groups.

Stakeholder management involves identifying, prioritizing, and

understanding the interests of stakeholder groups, enabling them to

exercise influence and protect their interests.


1.9. Balancing Stakeholder Interests:

Corporate governance establishes a legal, contractual, and

organizational framework that defines the rights, responsibilities, and

powers of each stakeholder group.

This framework employs specific stakeholder management

mechanisms to maintain a balance of interests and minimize conflicts

within the organization.

2. Shareholder Mechanisms

2.1. Ownership Rights and Control Rights:

Ownership Rights: Shareholders, as owners of a company, possess

specific legal and contractual rights. These rights include the ability

to receive dividends, vote on key decisions, and participate in the

distribution of company assets in case of liquidation.

Control Rights: Control rights refer to the mechanisms shareholders

use to protect their ownership interest and influence the company's

decisions. These mechanisms enable shareholders to have a say in

how the company is governed.

2.2. Diversity in Rights and Mechanisms:

While there are certain fundamental ownership rights that

shareholders enjoy, such as the right to receive dividends, there is no


one-size-fits-all set of rights and mechanisms. They vary depending

on factors like the country's legal framework and the company's

bylaws.

2.3. Corporate Reporting and Transparency:

Information Access: Shareholders have access to various types of

information, including financial data, strategic plans, audited

financial statements, governance structures, ownership details,

executive compensation policies, related-party transactions, and risk

factors. This information is typically made available through annual

reports, proxy statements, company websites, and communication

channels like investor relations departments.

Importance: Access to this information is crucial for shareholders

for several reasons. It helps to reduce information asymmetry

between shareholders and company management. Shareholders can

assess the company's performance, evaluate the competence of its

directors and managers, make informed decisions about buying or

selling shares, and participate effectively in voting on important

corporate matters.

2.4. Shareholder Meetings:

General Meetings: Shareholders have the opportunity to attend

general meetings, typically annual general meetings (AGMs), where


they can participate in discussions and vote on major corporate

matters. These meetings serve as a platform for shareholders to

engage with the company and its management.

Extraordinary General Meetings (EGMs): In addition to AGMs,

extraordinary general meetings can be convened throughout the year

when specific resolutions that require shareholder approval are

proposed.

Agenda: The agenda for shareholder meetings varies across

jurisdictions and companies but typically includes the election of

board members, approval of annual financial statements, dividend

distributions, director compensation, appointment of independent

auditors, and voting on significant corporate changes like

amendments to bylaws, mergers, acquisitions, capital increases, and

implementation of shareholder rights plans.

2.5. Proxy Voting:

Proxy Process: Proxy voting is a mechanism that allows

shareholders who cannot physically attend a meeting to designate

another individual or entity (the proxy) to vote on their behalf. The

proxy carries out the shareholder's voting instructions.

Common Usage: Proxy voting is widely used by shareholders,

especially in large corporations where physical attendance at


meetings may be impractical. It is an essential tool for shareholders to

exercise their voting rights effectively.

2.6. Cumulative Voting:

Definition: Cumulative voting is an alternative to straight voting,

where shareholders can accumulate and cast all their votes for a

single candidate in an election involving multiple director positions.

Purpose: Cumulative voting aims to ensure that minority

shareholders are represented on the board of directors, even if their

ownership stakes are relatively small.

2.7. Shareholder Activism:

Definition: Shareholder activism involves strategies employed by

shareholders to influence a company's actions. While activism can

target various issues, the primary goal is often to enhance shareholder

value.

Tactics: Shareholder activists use various tactics, such as initiating

proxy battles (challenges to existing management and board control),

proposing shareholder resolutions on specific matters, and raising

public awareness of contentious issues. Hedge funds are prominent

participants in shareholder activism.


2.8. Shareholder Derivative Lawsuits:

Legal Proceedings: Shareholder derivative lawsuits are legal actions

initiated by one or more shareholders on behalf of the company

against individuals, including board members, executives, or

controlling shareholders.

Objective: The objective of these lawsuits is to hold individuals

accountable for actions that are perceived as harmful to the company

and its shareholders.

Protection: In some jurisdictions, derivative lawsuits serve as a

protection mechanism for minority shareholders. They provide a

means for shareholders to challenge actions that may not be in the

company's best interest.

2.9. Corporate Takeovers:

Takeover Methods: Corporate takeovers involve acquiring control of

a company. Various methods are used, including proxy contests

(seeking control of the board), tender offers (direct purchase of shares

from shareholders), and hostile takeovers (acquiring control without

management's consent).

Anti-Takeover Measures: Companies may adopt anti-takeover


measures to deter unwanted takeovers. These measures can include

staggered boards (extending director terms), shareholder rights plans

(poison pills), and other defenses.

Impact on Governance: Anti-takeover measures can impact

corporate governance practices and shareholder rights, as they may

limit the ability of shareholders to influence the company's direction.

3. Creditor Mechanisms

Bond Indenture:

A bond indenture is a legally binding contract between a company

and its bondholders.

It outlines the terms and conditions of the bond issuance, including

the bond's structure, maturity date, interest rate, and payment

schedule.

Covenants within the indenture are clauses that specify the actions or

restrictions the issuer must adhere to during the term of the bond.

There are two main types:

Affirmative covenants require the company to perform certain actions

or meet specific requirements. For example, the company may be

obligated to maintain adequate levels of insurance or provide regular

financial statements to bondholders.

Restrictive covenants prohibit the company from taking certain

actions that could jeopardize the bondholders' interests. These might

include restrictions on additional borrowing or maintaining a


minimum liquidity level.

Collaterals are assets or financial guarantees that the issuer pledges to

secure the repayment of the bond. If the company defaults,

bondholders may have a claim on these assets.

Corporate Reporting and Transparency:

To protect bondholders' rights, companies often agree to provide

periodic information. This typically includes financial statements,

which help bondholders assess the issuer's financial health.

Since it's often impractical for individual bondholders to scrutinize

bond issues, many companies hire a trustee. The trustee acts as an

intermediary and monitors the company's compliance with bond

covenants on behalf of bondholders.

Creditor Committees:

In some countries, especially during bankruptcy proceedings, official

creditor committees may be established. These committees represent

the interests of bondholders and creditors throughout the bankruptcy

process.

Unsecured bondholders may benefit from these committees as they

work to protect bondholder interests during restructuring or

liquidation.

Ad-Hoc Committees:

When a company faces financial difficulties or struggles to meet its

obligations under a bond indenture, ad-hoc committees may be


formed. These committees are composed of a group of bondholders

who collaborate with the company to explore potential options for

restructuring their bonds.

While ad-hoc committee members may not represent all bondholders,

their interests often align with the broader bondholder group.

4. Board of Director and Management Mechanisms

4.1. Audit Committee:

Role: The audit committee is primarily responsible for overseeing the

audit and control systems of the company.

Functions:

 Monitoring Financial Reporting: Ensures the integrity of

financial statements and the application of high-standard

accounting policies.
 Supervising Internal Audit: Supervises the internal audit

function or department, ensuring its independence and

competence.

 Annual Audit Plan: Proposes an annual audit plan to the

board and monitors its implementation by the internal audit

function.

 Audit and Control Systems Review: Examines an annual

review of the audit and control systems, ensuring their

effectiveness.

 External Auditor Oversight: Recommends the appointment

of a competent and independent external auditor and

proposes their remuneration.

 Interaction with External Auditor: Holds meetings with

the external auditor and receives reports from both internal

and external auditors.

 Information Technology Security: In some cases, oversees

information technology security.

4.2. Governance Committee:

Role: The governance committee ensures that the company adopts

good corporate governance practices and structures.

Functions:
 Developing Governance Policies: Develops governance

policies, including the corporate governance code, board

charter, code of ethics, and conflict of interest policy.

 Policy Monitoring: Regularly reviews governance policies

to incorporate new regulatory requirements or developments.

 Compliance Oversight: Monitors implementation of

governance policies and ensures compliance with applicable

laws and regulations.

 Board Evaluation: Oversees an annual evaluation of the

board's functioning and activities.

 Organizational Structure: Ensures the company's

organizational structure aligns with governance principles.

 Related-Party Transactions: Develops and implements

policies for related-party transactions and conflict of interest

cases.

4.3. Remuneration or Compensation Committee:

Role: The remuneration committee specializes in compensation

matters, ensuring remuneration policies align with the interests of

directors and key executives.

Functions:

 Remuneration Policies: Develops and proposes


remuneration policies for directors and key executives.

 Contract Handling: May be involved in handling contracts

of managers and directors.

 Performance Evaluation: Sets performance criteria and

evaluates the performance of managers.

 HR Policies: May be responsible for setting human resources

policies related to pay packages and compensations of

employees.

4.4. Nomination Committee:

Role: The nomination committee focuses on nominating directors to

the board and overseeing the election process.

Functions:

 Nominating Candidates: Identifies and nominates

candidates for board directorships, ensuring board structure

remains balanced and independent.

 Election Procedures: Sets nomination procedures and

policies, oversees the election process, and ensures

transparency.
 Director Independence: Recommends a definition for

director independence and ensures independent members

remain so.

4.5. Risk Committee:

Role: The risk committee assists the board in determining the

company's risk profile and ensuring effective enterprise risk

management.

Functions:

 Risk Profile: Determines the company's risk profile and

appetite.

 Risk Policy: Oversees the setting of risk policy and risk

management annual plans.

 Risk Management Oversight: Supervises the risk

management and control functions in the company, receives

regular reports, and reports findings and recommendations to

the board.

4.6. Investment Committee:

Role: The investment committee reviews major investment

opportunities proposed by management and assesses their viability.


Functions:

 Investment Opportunities: Assesses factors such as

projected financials, value creation, alignment with strategic

direction, risk assessment, proposed financing, and other

quantitative and qualitative aspects of investment

opportunities.

 Management Assumptions: Challenges, where necessary,

the management assumptions underlying investment

prospects.

5. Employee Mechanisms

5.1. Labor Laws:

Labor laws establish standards for employee rights and

responsibilities, covering aspects like working hours, pension plans,

hiring and firing practices, and leave entitlements.

In many countries, employees have the right to form and join labor

unions, which advocate for employees' interests and rights.

5.2. Employment Contracts:

Individual employment contracts outline the rights and


responsibilities of employees.

Some companies implement Employee Stock Ownership Plans

(ESOPs) to align employee interests with company success by

granting them company shares.

6. Customer and Supplier Mechanisms:

6.1. Contracts:

Contracts between a company and its customers or suppliers specify

the terms of their relationship, including products, services, pricing,

payment terms, responsibilities, guarantees, and remedies in case of

contract breaches.

6.2. Social Media:

Social media platforms empower stakeholders, including customers

and owners, to voice their opinions, protect their interests, and

influence public sentiment.

Negative social media attention can impact a company's reputation

and public perception.

7. Government Mechanisms:

7.1. Regulations:

Governments and regulatory authorities develop and enforce laws


that companies must comply with.

These regulations often aim to protect specific groups, such as

consumers or the environment, and industries with higher risks are

subject to stricter regulatory frameworks.

7.2. Corporate Governance Codes:

Many regulatory authorities adopt corporate governance codes that

outline principles for publicly traded companies.

These codes often include requirements related to corporate

governance practices, disclosure, and transparency.

In some jurisdictions, companies must either comply with these codes

or provide explanations for non-compliance.

7.3. Common Law vs. Civil Law Systems:

The legal environment can significantly affect the rights and remedies

of stakeholders.

Common law systems, found in countries like the United Kingdom

and the United States, offer more protection to shareholders and

creditors due to the ability of judges to create laws through judicial

opinions.

Civil law systems, present in countries like France and Germany, rely

more on statutes enacted by the legislature, limiting the role of judges

in creating laws.

Creditors generally have an advantage in seeking remedies in court


compared to shareholders because creditor disputes are often more

straightforward.

CORPORATE 1. Operational Risks and Benefits:

GOVERNANCE AND

STAKEHOLDER 1.1. Weak Control Systems:

MANAGEMENT RISKS

AND BENEFITS Companies, especially those with inherently higher risks like

financial institutions, require strong control systems to manage risks

effectively.

Weak control systems can result in one stakeholder group benefiting

at the expense of others, which can adversely affect a company's

resources, performance, and overall value.

Managers might exploit information advantages and make decisions

that primarily benefit themselves or a specific stakeholder group

without adequate scrutiny. This can lead to suboptimal decisions,

missed investment opportunities, or excessive risk aversion.

1.2. Ineffective Decision-Making:

When information available to managers is superior to that available

to the board or shareholders, and there is insufficient monitoring,

managers may make self-serving decisions that do not align with the

company's or shareholders' best interests.

Ineffective decision-making can result from overconfidence, leading

to poor investment decisions without proper evaluation of their


impact on the company and shareholders.

2. Legal, Regulatory, or Reputational Risks and Benefits:

2.1. Compliance Weaknesses:

Companies that fail to implement regulatory requirements or

maintain proper reporting practices may face legal, regulatory, or

reputational risks.

Non-compliance can trigger investigations by government or

regulatory authorities for violating laws, and it may lead to lawsuits

from stakeholders for contractual breaches, bylaw violations, or

infringement of legal rights.

2.2. Reputational Damage:

Unmanaged conflicts of interest or governance failures can tarnish a

company's reputation, potentially resulting in significant associated

costs.

Publicly listed companies, in particular, are susceptible to

reputational damage as they are closely scrutinized by investors,

analysts, and the broader market.

3. Benefits of Good Governance:


3.1. Enhanced Reputation:

Commitment to governance and efforts to balance the interests of

stakeholders can positively impact a company's reputation.

A company known for respecting the rights of its stakeholders is

more likely to build long-term relationships with employees,

creditors, customers, and suppliers.

3.2. Attraction of Talent and Capital:

Companies with good governance practices are more attractive to

potential employees and investors, which can improve talent

acquisition and capital procurement.

3.3. Improved Business Relationships:

Ethical behavior and good governance practices can lead to better

terms with suppliers, improved sales, and stronger relationships with

customers.

3.4. Risk Mitigation and Stability:

Good governance helps companies mitigate conflicts of interest and

agency problems, promoting operational stability.


3.5. Ethical Education and Training:

Education and training on ethics and governance for key stakeholders

support the implementation of good governance practices.

4. Financial Risks and Benefits

4.1. Debt Default and Bankruptcy:

Poor corporate governance, including neglecting creditors' interests,

can harm a company's financial health and ability to meet its debt

obligations.

Deteriorating corporate performance may lead to debt defaults,

which, if escalated, could result in bankruptcy.

Such failures have consequences not only for shareholders but also

for managers, employees, creditors, and society/environment.

4.2. (Lower) Default Risk and Cost of Debt:

Effective corporate governance practices contribute to maximizing

shareholder value, making companies more appealing to investors.

Good governance is linked to reduced business and investment risks,

decreasing the likelihood and impact of adverse incidents.

Managing conflicts of interest, particularly regarding creditors,

minimizes actions that could impair the company's debt repayment

capability.

Robust audit systems, transparent reporting, and reduced information


asymmetry between the company and its capital providers all

mitigate default risks.

Lower default risks translate to better credit ratings and lower

borrowing costs as creditors seek lower returns when their rights are

protected.

4.3. (Enhanced) Valuation and Stock Performance:

Shareholder meetings and internal governance mechanisms, such as

the board of directors, reassure investors about the safety of their

investments.

These mechanisms protect investors' rights to participate in

discussions, vote on important matters, and receive fair and equal

treatment.

Timely disclosure of material information enhances transparency,

financial reporting integrity, and the quality of reported earnings.

This boosts investor and market trust in well-governed firms,

reducing their perceived risk and cost of equity.

Research shows that improved governance practices result in credit

rating upgrades and decreased debt costs.

Companies with experienced audit committees and diverse,

independent boards tend to perform better during crises and create

more value.

Board independence and diversity play key roles in firm valuation

and value creation, particularly for initial public offerings.


4.4. Key Questions for Analysts:

Ownership and Voting Structure: Assess separations between

ownership and control and unusual structures favoring specific

shareholders.

Board Composition: Evaluate director independence, tenure,

experience, board size, and diversity.

Management's Incentives: Analyze executive remuneration and

incentive structures for alignment with factors driving company

results.

Significant Investors: Examine major investors' composition and

behavior to identify catalysts and limitations for future changes.

Shareholder Rights: Evaluate the strength of shareholder rights

relative to peers and regional regulations.

Long-Term Risk Management: Assess management's approach to

environmental risks, human capital, transparency, investor treatment,

and stakeholder engagement for insights into long-term sustainability.


ESG CONSIDERATIONS

IN INVESTMENT

ANALYSIS

ENVIRONMENTAL, The inclusion of governance, environmental, and social (ESG) factors

SOCIAL, AND in investment analysis has evolved over time, with a growing

GOVERNANCE recognition of their material financial impacts and increased demand

INVESTMENT from investors for responsible investment strategies. Here's a detailed

APPROACHES overview of these aspects:

1. Evolution of ESG in Investment Analysis:

Governance factors have long been part of investment analysis, with

transparency and information availability regarding management and

accountability structures.

ESG factors (environmental, social, and governance) have evolved

more slowly in investment analysis but are gaining importance.

Recent environmental disasters, social controversies, and governance

deficiencies have highlighted the material financial impacts of ESG

issues on companies.

Younger investors are increasingly demanding ESG considerations in

investment strategies.
2. Materiality of ESG Factors:

The materiality of ESG factors varies among sectors, with factors

having a significant impact on a company's long-term business model

considered material.

For example, environmental factors like emissions and water usage

are significant for utilities or mining companies but less so for

financial institutions.

Material environmental factors include natural resource management,

pollution prevention, energy efficiency, adherence to environmental

standards, and humane treatment of animals.

Social factors include human capital management, worker health and

safety, employee morale, diversity, and community impact.

Minimizing social risks can reduce costs, enhance employee

productivity, lower turnover, and reduce reputational risk.

3. Evaluating ESG-Related Risks and Opportunities:

Start by identifying material qualitative and quantitative ESG factors

relevant to a company or its industry.

Company annual and sustainability reports are valuable sources of

ESG information.

Evaluate historical ESG performance, make forecasts, and compare a

company's performance with peers.


ESG integration differs between equity and fixed-income analysis:

In equity analysis, ESG factors are used to identify opportunities and

mitigate downside risk, impacting valuation models, discount rates,

and sensitivity analysis.

In fixed-income analysis, ESG factors focus on downside risk

mitigation and may affect credit assessments, financial ratios, and

credit ranking.

Consider the maturity of debt obligations when assessing the impact

of ESG factors on credit spreads and credit default swaps (CDS).

4. Examples of ESG Integration:

Equity Analysis: Adjusting operating costs for a hotel company due

to employee turnover's impact on productivity, customer satisfaction,

and expenses.

Equity Analysis: Modifying the discount rate for a snack food

company transitioning to sustainable sourcing of ingredients.

Credit Analysis: Evaluating the effect of lawsuits on a toy company's

credit ratios, cash flow, and liquidity.

Credit Analysis: Assessing the potential impact of asset write-downs

on a coal company's 10-year maturity notes compared to 1-year

maturity notes.

Incorporating ESG factors into investment analysis allows investors

to better understand and quantify the risks and opportunities

associated with these issues, ultimately contributing to more


informed investment decisions and risk management.

ENVIRONMENTAL, 1. ESG Investment Terminology:

SOCIAL, AND

GOVERNANCE Responsible Investing: Responsible investing serves as an umbrella

INVESTMENT term encompassing various approaches. It involves incorporating

APPROACHES ESG factors into investment decisions to manage risk, protect asset

value, and avoid negative environmental and social consequences.

Sustainable Investing: Sustainable investing goes beyond risk

mitigation. It focuses on selecting assets and companies based on

their potential to promote economic, environmental, and social

sustainability. This approach aims to generate positive ESG practices

that may enhance investment returns.

Socially Responsible Investing (SRI): SRI is a subset of ESG

investing that considers environmental and social factors. It guides

investment decisions based on an investor's social, ethical, or faith-

based beliefs, aiming to support companies with favorable ESG

profiles.

ESG Investing Spectrum: ESG investing spans a spectrum from

value-based to values-based. Value-based investing seeks to integrate

material ESG considerations alongside traditional financial metrics

for risk management. In contrast, values-based investing aligns

investments with an investor's moral or faith-based convictions.


2. Common ESG Investment Approaches:

Negative Screening: Negative screening involves excluding specific

sectors, companies, or practices from an investment portfolio. These

exclusions are based on an investor's ethical values or preferences.

For instance, sectors like fossil fuels, controversial products, or

companies with poor ESG records may be excluded.

Positive Screening: Positive screening takes the opposite approach.

It includes certain sectors, companies, or practices based on ESG

criteria aligned with an investor's values. Typically, positive

screening employs ESG ranking or scoring methods to select

companies with strong ESG profiles relative to peers.

ESG Integration: ESG integration systematically incorporates

material ESG factors into asset allocation, security selection, and

portfolio construction. These factors become explicit components of

financial analysis, cash flow projections, risk assessments, and cost-

of-capital estimations.

Thematic Investing: Thematic investing centers around ESG-related

themes, such as clean energy, sustainable agriculture, gender

diversity, or affordable housing. These thematic investments align

with economic or social trends and address specific environmental


and social challenges.

Engagement/Active Ownership: Engagement, or active ownership,

involves utilizing shareholder or bondholder rights to influence

corporate behavior. Investors engage directly with company

management, propose or co-propose shareholder resolutions, and

exercise proxy voting based on ESG guidelines. The primary goal is

to achieve social or environmental objectives alongside financial

returns.

Impact Investing: Impact investing seeks to generate measurable

social and environmental impact in addition to financial returns. It

entails investing in products or services that contribute to specific

Sustainable Development Goals (SDGs) established by the United

Nations, such as clean water or sustainable cities.


3. ESG Market Overview:

Global Growth: ESG investments have experienced significant

global growth. Europe and the United States account for a substantial

share of these investments, while China and India have emerged as

leaders in green bond issuance.

Corporate Disclosures: The rising interest in sustainable investing

has prompted companies to provide more extensive disclosures on

ESG issues. Various organizations, including the Global Reporting

Initiative (GRI), Principles for Responsible Investment (PRI)

Initiative, and Sustainability Accounting Standards Board (SASB),

support the collection and analysis of ESG data.


Regulatory Environment: Regulations concerning ESG

considerations for pension fund assets vary worldwide. Organizations

like the PRI and the United Nations Environment Programme

Finance Initiative (UNEP FI) advocate that neglecting to incorporate

ESG issues into investment decisions could be perceived as a breach

of fiduciary duty, potentially leading to legal challenges.


Business Models & Risks
WHAT IS A BUSINESS 1. General

MODEL? 1.1. Definition of a Business Model:

A business model is a comprehensive framework that outlines how a

business is organized to deliver value to its customers and stakeholders.

It encompasses various aspects, including the target customer base, the

way the business serves its customers, its key assets, suppliers, and the

underlying logic that guides its operations.

1.2. Key Elements of a Business Model:

Customer Base: A business model defines who the target customers

are. It outlines the demographics, needs, and preferences of the

customer segments the business aims to serve.

Value Proposition: It describes the unique value that the business

offers to its customers. This value proposition could be based on

product quality, price, convenience, innovation, or other factors.

Value Chain: A business model delineates how the business creates,


delivers, and captures value. It explains the processes, resources, and

activities involved in producing and delivering the product or service.

Key Assets and Suppliers: It identifies the critical assets and resources

required for the business to operate successfully. This includes both

tangible assets (e.g., manufacturing facilities) and intangible assets

(e.g., patents or intellectual property). It also outlines the key suppliers

and partners in the supply chain.

Business Logic: The business model elucidates the underlying

principles and strategies that guide the business's operations. It may

include aspects like pricing strategies, distribution channels, marketing

approaches, and competitive positioning.

1.3. Differentiation from Competitors:

A well-defined business model should highlight how the company's

approach differs from that of its competitors. It should emphasize the

unique selling points that set the business apart in the market.

1.4. Profitability and Risk Assessment:

Analysts use the information provided by a company's business model

to assess its profitability and risk profile.

Understanding how the business generates revenue and profits, as well

as identifying potential risks and challenges, is crucial for investors and

stakeholders.
1.5. Information Sources:

Key features of a company's business model are often disclosed in

annual reports, regulatory filings, investor presentations, and other

official documents.

Companies may also use their websites and corporate communications

to communicate their business models to stakeholders.

1.6. Tesla's Business Model Example:

Tesla's business model, as described in its annual report, includes the

design, development, manufacture, sale, and lease of high-performance

electric vehicles and energy generation and storage systems.

The company emphasizes direct sales to customers through its website

and retail locations, as well as growing its customer-facing

infrastructure, including service centers and charging stations.

Tesla's value proposition includes sustainability, performance, and

safety, and it highlights its focus on autonomous driving technology.

The business model seeks to differentiate Tesla as a vertically integrated

sustainable energy company.

1.7. Ongoing Evaluation:

A business model is not static; it evolves over time. Analysts and

investors continually evaluate how effectively a company implements


its business model and adapts to changing market dynamics.

2. Customers and Market:

Identifying the target customers is a crucial aspect of a business model.

Questions to consider include:

 Geographies: Which geographic regions or markets will the

business serve? Is it local, national, or global in scope?

 Market Segments: What specific market segments will the

business target? Segmentation may be based on demographics,

psychographics, industry sectors, or other criteria.

 Customer Segments: Is the business-to-business (B2B) or

business-to-consumer (B2C)? Who are the end-users or clients?

What are their needs and preferences?

Effective segmentation helps in tailoring the business model to meet the

unique needs of the identified customer segments.

Opportunities may arise when established firms fail to serve or

recognize specific customer segments.

Choices made regarding the target market can introduce various


considerations and risks, such as barriers to entry, changing customer

segments, or increased competition.

3. Firm Offering:

The business model should clearly define what the firm offers in terms

that distinguish it from competitors.

It should outline the unique selling points, attributes, or features of the

product or service.

This helps in understanding the addressable market and identifying key

competitors and associated risks.

Considerations include the risk of imitation or substitution if the

offering lacks differentiation or if target customer needs and

preferences change.

Precise and accurate descriptions of the product or service offering are

essential for analysts to assess the business effectively.

4. Channels:
A firm's channel strategy refers to how and where it sells its products or

services and how it reaches its customers.

Channel strategy involves two primary functions: selling the firm's

offerings and delivering them to customers.

Functions and assets involved in a channel strategy can vary widely

depending on the industry and business model.

In traditional product businesses, the channel typically involves the

flow of goods from manufacturers to wholesalers, retailers, and end

customers.

Direct sales strategies, where a firm sells directly to end customers, are

common for high-margin or complex products, as well as in B2B

markets.

The use of intermediaries, such as auctioneers or drop shipping models,

can be part of a channel strategy.

Omnichannel strategies involve using both digital and physical

channels to complete sales and offer flexibility to customers.

The choice of channels can significantly impact a firm's revenues, cost

structure, profitability, and risk exposure.

For some businesses, channel strategy is a critical competitive

advantage, such as large firms in sectors like life insurance,


pharmaceuticals, and food/beverages that have invested heavily in their

distribution networks.

Differentiation from Competitors:

An effective business model should emphasize how the company's

approach and channel strategy differ from those of its competitors.

It should highlight unique selling propositions and strategies that set the

business apart in the market.

Understanding how a firm's channel strategy differs from competitors is

essential for assessing its competitive positioning.

5. Pricing: How Much


A business model should provide sufficient pricing detail to clarify the

logic behind the firm's pricing strategy.

Considerations include whether the firm prices its products or services

at a premium, parity (in line with competitors), or discount relative to

competitors.

Justifications for pricing should be outlined in the business model.

5.1. Commodity vs. Differentiation:

For commodity producers, pricing may not be a critical part of the

business model.

Commodity producers often accept market prices dictated by supply

and demand (price takers).

Companies with high differentiation can command premium pricing

(price setters) and face less pricing risk.

Analysts should assess whether the firm relies on specific resources or

inputs to maintain differentiation.

5.2. Value-Based vs. Cost-Based Pricing:


Pricing approaches are typically categorized as value-based or cost-

based.

Value-based pricing sets prices based on the value perceived by

customers.

Cost-based pricing sets prices based on the costs incurred by the firm.

Consideration is given to whether pricing reflects the value received by

customers.

5.3. Price Discrimination:

Price discrimination occurs when firms charge different prices to

different customers based on their willingness to pay.

It aims to maximize revenues in situations where customers have

varying price sensitivities.

Common strategies include tiered pricing (volume-based), dynamic

pricing (time-based), and auction/reverse auction models (bidding).

5.4. Pricing for Multiple Products:

Businesses selling multiple or complex products employ various pricing

models.

Bundling combines multiple products or services to incentivize

customers to buy them together.

Razors-and-blades pricing involves selling equipment at a low price

and consumables at a high margin.

Optional product pricing allows customers to add features or services at


the time of purchase or afterward.

5.5. Pricing for Rapid Growth:

Penetration pricing sacrifices margins to build scale and market share,

common in digital businesses.

Pricing strategies are used to encourage trial and adoption.

Examples include freemium pricing, hidden revenue models, and

alternatives to ownership.

5.6. Alternatives to Ownership:

Some business models provide alternatives to owning assets or

products.

Recurring revenue/subscription pricing offers products or services for

rent.

Fractionalization sells assets in smaller units or provides shared access.

Leasing transfers ownership costs to other entities.

Licensing grants access to intangible assets in exchange for royalty

payments.

Franchising allows the right to sell or distribute products or services in

a specified territory.

6. Value Proposition (Who + What + Where + How Much):

A value proposition outlines the attributes valued by customers that lead


them to prefer a firm's offering over competitors, considering relative

pricing.

Value propositions relate to the product, service, sales process, and

pricing.

Crafting a value proposition involves understanding target customers,

their needs, and competitor offerings.

Tesla's value proposition includes benefits like zero emissions, high

performance, technological sophistication, and low total cost of

ownership.

6.1. Differentiation and Growth Potential:

Business models can be categorized based on the level of product or

service differentiation and the potential for scale or scope.

Commodity-type offerings may have limited pricing power and growth

potential.

High differentiation and pricing power allow firms to set desired prices

with unique value propositions.

Growth business models can exist in both mature and emerging

markets.

7. Business Organization, Capabilities (How):

A comprehensive evaluation of a firm's business model includes an

assessment of how it is structured to deliver value.

Key considerations include identifying the assets and capabilities


required for executing the business model.

Decisions regarding whether these assets and capabilities will be

owned/insourced or rented/outsourced can significantly impact the

firm's strategy and risk.

7.1. Value Chain:

The "how" aspect of a business model can be visualized as the firm's

value chain, which includes the systems and processes within the firm

that create value for customers.

The value chain focuses on functions performed by a single firm, which

may be valued by customers but do not necessarily involve physical

product transformation.

It should be distinguished from a supply chain, which includes all steps

involved in producing and delivering a physical product, both within

and external to a firm.

7.2. Value Chain Analysis:

Value chain analysis involves:

 Identifying specific activities performed by the firm.

 Estimating the value added and costs associated with each

activity.

 Identifying opportunities for competitive advantage.

 Michael Porter's framework defines five primary activities


(inbound logistics, operations, outbound logistics, marketing,

and sales and service) and four primary support activities

(procurement, human resources, technology development, and

firm infrastructure) as a starting point for evaluating a

company's value chain.

8. Profitability and Unit Economics:

A business model should reveal how the firm expects to generate profit,

considering factors like margins, break-even points, and unit

economics.

Unit economics express revenues and costs on a per-unit basis, which

helps assess the sustainability of the business model.

For example, calculating unit break-even points is essential:

Unit Break-even Point (in units) = Fixed Costs / Contribution Margin

per unit

Unit economics analysis allows for a deeper understanding of

profitability, cost structure, and pricing strategies.

8.1. Tesla's Business Model:


Tesla's business model emphasizes vertical integration, involving in-

house development and production of key components such as batteries

and software/electronics.

This strategy aligns with Tesla's goal of maintaining a competitive

advantage in product technology.

Tesla's value chain extends to distribution through its company-owned

network of stores, impacting its economics and business organization.

8.2. Virtuous Circle in Tesla's Model:

Tesla's business model anticipates declining unit revenues and costs as

volumes increase and technology improves.

This creates a virtuous circle where lower prices expand the addressable

market, lower costs boost profits, and both act as barriers to

competition.
BUSINESS MODEL

TYPES

1. Business Models by Industry:

1.1. Goods-producing sectors often categorize firms based on

their role in the supply chain:

Manufacturers: Companies that produce physical goods.

Wholesalers: Businesses that purchase goods from manufacturers and

sell them to retailers or other businesses.

Retailers: Companies that sell goods directly to consumers or end-

users.

Suppliers: Entities that provide raw materials, components, equipment,

or services to manufacturers.

1.2. Service businesses are diverse, with variations in target

markets:

Services may involve physical products (importing, selling, testing,


repairs), but many services are intangible.

Consumer-Facing (B2C):

These businesses provide services directly to individual consumers.

Examples include restaurants, salons, and gyms.

Consumer-facing service businesses often focus on creating positive

customer experiences and building brand loyalty.

Business-Facing (B2B):

B2B service providers cater to other businesses. They may offer

services like IT consulting, legal advice, or marketing services.

These services help businesses operate more efficiently or meet specific

needs.

Physical Products and Repairs:

Some service businesses are intertwined with physical products. For

instance, auto repair shops provide services to fix cars.

These businesses may generate revenue from both selling products and

providing associated services.

Healthcare Services:
The healthcare sector includes various service providers, such as

hospitals, clinics, and diagnostic laboratories.

These services are vital for maintaining public health and well-being.

Transportation and Logistics:

Transportation companies move goods and people from one place to

another. This sector includes airlines, shipping companies, and logistics

providers.

Businesses in this sector play a crucial role in global trade and supply

chain management.

Real Estate and Lodging:

Real estate encompasses services related to buying, selling, renting, and

managing properties.

Lodging services include hotels, Airbnb hosts, and vacation rentals.

Entertainment and Media:

The entertainment sector offers various services, including movie

theaters, streaming platforms, and live performances.

Media companies provide news, content, and advertising services.

Financial Services:
Financial institutions, such as banks, insurance companies, and

investment firms, offer a wide range of financial services.

The financial services sector is known for its diverse business models,

including retail banking, investment banking, and insurance

underwriting.

Universal Banks: Some financial institutions combine multiple

services, acting as universal banks. They offer banking, investment, and

insurance services under one roof.

Specialized Firms: In contrast, specialized firms may focus exclusively

on one aspect of financial services, such as asset management or

insurance.

2. Business Model Innovation:

Digital technology has driven innovation in various sectors, leading to

the creation of new businesses and the transformation of existing ones.

Key impacts of digital technology:

- Reduced importance of physical location due to e-commerce.

- Enhanced outsourcing opportunities.

- Cost-effective digital marketing and targeted advertising.

- Increased accessibility to network effects, which make services

more valuable as more people use them.


3. Business Model Variations:

Various business model variations exist across industries:

Private Label or Contract Manufacturing: Manufacturers produce

goods for other companies to market under their own brand.

Licensing Arrangements: Companies pay to use someone else's brand

name on their products.

Value-Added Resellers: These businesses not only distribute products

but also provide additional services like installation, customization, and

support.

Franchise Models: Distributors or retailers have exclusive

relationships with parent companies and operate under their established

business model.

4. E-Commerce Business Models:

E-commerce encompasses diverse internet-based direct sales models:

Affiliate Marketing: Marketers or agencies earn commissions for

driving sales on other websites.

Marketplace Businesses: Facilitate transactions between buyers and

sellers without owning the goods.

Aggregators: Re-market products and services under their own brand

while partnering with other providers.


5. Network Effects and Platform Business Models:

Network effects refer to the increased value of a network as more users

join:

- Internet-based businesses often rely on network effects.

- Examples include social media, ride-sharing services, and

online classifieds.

Platform businesses:

- Distinguish from traditional "linear" businesses that add value

before selling.

- Value is created within the network rather than solely by the

firm.

6. Crowdsourcing Business Models:

Crowdsourcing involves users contributing directly to products,

services, or content.

Examples include contests, open-source software development,

customer reviews, and collaborative knowledge platforms like

Wikipedia.

7. Hybrid Business Models:

Hybrid models combine elements of both platform and linear


businesses:

Firms leverage traditional distribution methods while benefiting from

online marketing and other digital advantages.

Examples include Amazon's combination of goods distribution and

online marketing and Tesla's car sales with an expanding charging

network.

These detailed points provide a comprehensive understanding of the

various business models, innovations, and variations across industries,

highlighting the role of digital technology and network effects in

shaping modern business operations.

BUSINESS MODELS: This passage provides valuable insights into the various external and

FINANCIAL firm-specific factors that influence a business's financing needs and risk

IMPLICATIONS profile.

1. External Factors:

1.1. Economic Conditions:

GDP Growth: Businesses closely monitor the growth or contraction of

a country's Gross Domestic Product (GDP) as it indicates the overall

health of the economy.

Exchange Rates: Companies involved in international trade are

sensitive to fluctuations in exchange rates, impacting their


competitiveness and profit margins.

Interest Rates: Interest rate levels affect borrowing costs and can

influence investment decisions.

Credit Environment: The availability of credit impacts a company's

ability to finance operations or expansion.

Unemployment: High unemployment can reduce consumer spending,

affecting businesses that rely on consumer demand.

Inflation: Inflation erodes purchasing power and can lead to higher

operating costs for businesses.

1.2. Demographic Trends:

Aging Population: In mature economies, an aging population may

create labor shortages and impact healthcare and retirement-focused

businesses.

Population Growth: Emerging markets with growing populations

present opportunities for businesses in various sectors.

1.3. Sector Demand Characteristics:

Consumer Staples: Businesses in this category, like food and

household goods, experience relatively stable demand, even during

economic downturns.

Cyclical Industries: Sectors such as automotive or construction are

more susceptible to economic cycles, with demand fluctuating with


economic conditions.

Timing of Replacement: Businesses offering long-lived products often

face discretionary replacement decisions by customers.

1.4. Industry Cost Characteristics:

Capital Intensity: Capital-intensive industries, such as manufacturing

or utilities, require significant investments in physical assets.

Operating Leverage: High operating leverage implies that a business's

fixed costs are a significant portion of total costs. Scaling up can lead to

higher profitability due to reduced variable costs.

1.5. Political, Legal, and Regulatory Environment:

Stable Regulations: Businesses prefer regulatory environments with

stability and predictability, as it facilitates long-term planning and

investment.

Industry-Specific Regulations: Some sectors, like pharmaceuticals or

finance, are subject to specialized regulations that can affect operations

and profitability.

Barriers to Competition: Certain regulations can create barriers that

protect established firms from new entrants.

1.6. Social and Political Trends:

Consumer Preferences: Trends like sustainability, healthy living, and


ethical consumption can shape product demand and business strategies.

Remote Work and Learning: Changes in work and education

practices, such as remote working and e-learning, can affect the demand

for technology and related services.

2. Firm-Specific Factors:

2.1. Firm Maturity:

The stage of a business's development affects its capital needs and risk

profile.

Startups: Early-stage companies often require external capital to fund

growth initiatives, and they typically carry a higher degree of business

risk.

2.2. Competitive Position:

Companies with strong competitive advantages, often referred to as

having a "wide moat," generally face lower business and financial risk.

Market leaders with scale and brand recognition have advantages over

smaller competitors.

2.3. Business Model:

A company's choice between capital-intensive or human capital-

intensive models can significantly impact its financial profile.


Asset-Light Models: Some businesses prefer to minimize ownership of

physical assets and instead leverage partnerships or franchise models.

Lean Startups: Technology companies often focus on lean operations,

outsourcing non-core functions to maintain agility.

Pay-in-Advance Models: Companies that can generate cash from

customers before incurring expenses often have more flexibility in

managing working capital.

These detailed points provide a comprehensive understanding of how

external and firm-specific factors collectively influence a business's

financial needs and risk profile, shaping its capital structure and

strategic decisions. Lenders, investors, and business leaders analyze

these factors to make informed financial and investment choices.

BUSINESS RISKS 1. Types of Risk:

There are three main types of risk that impact a business's long-term

financial viability: macro risks, business risks, and financial risks.

2. Business Risk Definition:

Business risk refers to the risk that a company's operational

performance will deviate from expectations. This risk exists


independently of how the business is financed and encompasses various

factors.

3. Industry Risk Factors:

Industry-related risk factors are critical for assessing business risk.

These factors include:

Cyclicality: The extent to which a business is affected by economic

cycles and fluctuations.

Industry Structure: The composition and competitiveness of the

industry.

Concentration: The degree to which a few major players dominate the

industry.

Competitive Intensity: The level of rivalry and competition within the

industry.

Value Chain Dynamics: How different components of the value chain

affect the business.

Long-Term Growth: The industry's prospects for sustained growth.

Demand Outlook: The expected future demand for the industry's

products or services.

4. Company-Specific Risk Factors:

These factors pertain to the individual company and include:


Competitive Position: How well the company can maintain a

competitive advantage.

Product Market Risks: Risks associated with the company's products

or services.

Execution Risks: Risks related to the company's ability to execute its

business strategy effectively.

Operating Leverage: The degree to which fixed costs impact the

company's profitability.

5. Cumulative and Multiplicative Nature:

Risk factors and risks often interact, and their effects can be cumulative

and multiplicative. This means that addressing one risk may impact

others, and their combined effect is not simply the sum of individual

risks.

6. Debt and Equity Perspective:

Debt investors focus on receiving timely principal and interest

payments and assess the risk of borrower default.

Equity investors consider dividends received and changes in the

business's value, which are influenced by both performance and future

expectations.
7. Cash Flow Assessment:

Both debt and equity investors evaluate a business's ability to generate

cash flow as a key indicator of future performance and its capacity to

meet financial obligations.

8. Market Price Fluctuations:

Investors engaged in buying and selling investments face price

fluctuations, influenced by factors such as changes in fundamental

business performance, investor sentiment, expectations, and broader

market conditions.

9. Risk Classification:

Risks can be categorized by type and source. Business risks primarily

fall under the purview of management, and management's risk

framework distinguishes between preventable risks (to be avoided),

strategic risks (consciously taken for business benefits), and external

risks (outside management control, to be monitored and mitigated).

This detailed breakdown underscores the complexity of assessing and

managing risks in investment decisions. It highlights the multifaceted

nature of business risk, the importance of industry and company-

specific factors, and the differing perspectives of debt and equity

investors. Additionally, it emphasizes the interplay and cumulative

impact of these risk factors on a business's financial health and investor


objectives.

MACRO RISK,

BUSINESS RISK, AND

FINANCIAL RISK

1. Macro Risk:

Macro risk encompasses risks stemming from the broader economic

environment, including political, economic, legal, and institutional

factors that affect all businesses within a specific economy, country, or

region.

The primary macro risk often involves the potential for an economic

slowdown or decline, as measured by changes in Gross Domestic

Product (GDP) and its impact on overall demand.

Depending on a business's geographic location, additional country-

specific risks like exchange rate fluctuations, political instability, and

gaps in the legal or financial framework may also be significant.

Some businesses operate in multiple countries, which can help diversify


country risk, although they remain exposed to macroeconomic risks.

2. Industry Sensitivity to Economic Activity:

Different industries have varying degrees of sensitivity to changes in

economic activity levels. Some industries, such as utilities and

consumer staples, are relatively insensitive, while others, like capital

goods and consumer discretionary goods (e.g., jewelry and vacation

travel), are more sensitive to economic fluctuations.

3. Business Risk:

Business risk pertains to the risk that a company's operational

performance will deviate from expectations, irrespective of how the

business is financed.

In accounting terms, business risk is associated with variability in

operating profit (EBIT).

It encompasses the risk of falling short of revenue targets and

encountering higher-than-expected costs, which can be magnified by

the presence of operating leverage.

4. Components of Business Risk:


Business risk consists of two main components:

Industry Risk: Factors related to the specific industry in which the

company operates.

Company-Specific Risk: Risks unique to the individual company.

5. Financial Risk:

Financial risk arises from a company's capital structure, particularly the

level of debt and debt-like obligations involving fixed contractual

payments.

Fixed financial charges associated with debt can cause net profit and

cash flow to fluctuate significantly, leading to financial leverage.

It includes the possibility that the firm may face challenges in securing

competitive financing terms, known as "financing risk," and the risk of

default due to excessive financial leverage.

6. Debt and Equity Perspectives:

Debt investors, equity investors, and the company itself have different
risk perspectives and considerations. Debt investors focus on repayment

of principal and interest, while equity investors also consider changes in

the business's value.

Debt covenants and collateral reduce risk for lenders but can increase

risk for equityholders.

The choice between long-term fixed-coupon debt and short-term or

floating-rate debt involves trade-offs related to interest rate risk.

Exchange rate risk can arise when a company's debt and revenues are

denominated in different currencies.

7. Cumulative Impact of Risks:

Risks are cumulative in nature, meaning they can interact and

compound each other's effects.

Even though distinctions are made between macro risk, business risk,

and financial risk, they collectively influence a company's operating

results, cash flow, earnings, and ability to meet its debt obligations.

Understanding these distinctions and the cumulative impact of risks is

crucial for both debt and equity investors, as well as for company

management. It highlights the complex interplay between various risk

factors and their potential effects on a business's financial health and

performance.
BUSINESS RISK: A Here's a more detailed breakdown of the components of business risk,

CLOSER LOOK including industry risks and company-specific risks:

1. Industry Risks:

1.1. Cyclicality:

Cyclicality is prominent in several industries, especially those dealing

with discretionary goods, durable goods (e.g., autos and appliances),

and capital equipment.

Products in these industries have long lifespans, allowing buyers

flexibility in replacement timing.

Cyclic businesses often experience significant revenue fluctuations

leading to even larger swings in operating profit due to fixed cost

impacts.

Firms employ strategies to mitigate cyclicality, including long-term

contracts with customers or hedging, and cost minimization through

outsourcing or flexible labor and supplier contracts.

Cyclical firms typically maintain conservative capital structures with

lower debt levels to manage risk.

1.2. Industry Structure:

Industry structure influences overall industry risk. A lower

concentration with many small competitors can lead to high


competitive intensity.

High competition is common in service-oriented, local, or highly

differentiated sectors like law firms, boutique hotels, electrical

contracting, and niche software providers.

The Herfindahl–Hirschman Index (HHI) measures industry

concentration, with higher values indicating more concentration.

1.3. Competitive Intensity:

Competitive intensity impacts industry profitability.

Metrics like Return on Invested Capital (ROIC) and operating profit

margins (EBIT/revenue) measure industry profitability.

Analysts assess these metrics in absolute terms and track changes over

time, considering cyclical variations.

1.4. Competitive Dynamics in the Value Chain:

Competitive dynamics result from interactions among buyers, suppliers,

competitors, and providers of substitute goods within the value chain.

Michael Porter's "five forces" model elaborates on these factors.

1.5. Long-Term Growth and Demand Outlook:

While long-term growth and demand outlook mainly determine

industry attractiveness, unexpected declines in growth can lead to


excess capacity and heightened competition.

Long-term growth depends on innovation, prevailing business models,

and industry maturity, influencing both profitability and competition.

1.6. Other Industry Risks:

Regulatory and external risks can impact industry demand and

profitability, adding complexity to risk assessments.

2. Company-Specific Risks:

2.1. Competitive Risk:

Competitive risk involves the threat of losing market share or pricing

power to competitors, often due to a lack of competitive advantage.

Strong competitive positions in attractive industries typically yield high

margins and lower business risk.

Disruption from new competitors with innovative technology or

business models can also pose competitive risk.

2.2. Product Market Risk:

Product market risk is the risk of falling short of revenue expectations

due to a market not meeting predictions.

Early-stage startups often face high product market risk, which


diminishes as they progress through development stages.

Product mix and diversity can mitigate risk but may complicate

problem-solving across different products.

2.3. Execution Risk:

Execution risk arises from management's potential inability to deliver

expected results.

Smaller, early-stage businesses in competitive industries face higher

operational risk with less room for management error.

2.4. Capital Investment Risk:

Capital investment risk involves suboptimal investments by a firm,

particularly concerning mature businesses with cash flow but limited

reinvestment opportunities.

Businesses must balance growth and diversification without

jeopardizing profitability and value.

2.5. ESG (Environmental, Social, and Governance) Risk:

ESG risk, primarily focusing on governance, concerns the alignment of

objectives between shareholders and management.

Governance risk arises from the potential misalignment of goals

between maximizing shareholder value and management's objectives.

Strong governance practices, like independent directors and aligned


executive compensation, mitigate this risk.

Additionally, analysts consider environmental and social responsibility

expectations in evaluating ESG risk.

2.6. Operating Leverage:

Operating leverage reflects the sensitivity of a firm's operating profit to

revenue changes.

Businesses with low variable costs (e.g., software and media) have high

operating leverage.

High operating leverage can positively impact profitability and value

for growing businesses but pose risks for struggling or declining

businesses.

Understanding and assessing these industry-specific and company-

specific risks is crucial for analysts and investors to make informed

decisions about a business's financial health, performance potential, and

risk exposure.

FINANCIAL RISK 1. Definition of Financial Risk:

Financial risk is the risk associated with a company's capital structure,

primarily driven by its level of debt and other fixed financial


commitments. It encompasses the potential variability in net profit and

cash flow due to these fixed obligations.

2. Components of Financial Risk:

Operating Leverage: Operating leverage measures how sensitive a

company's operating profit (EBIT) is to changes in revenue. It reflects

the degree to which a company's cost structure contains fixed costs.

Higher operating leverage means that a small change in revenue can

result in a proportionally larger change in operating profit.

Financial Leverage: Financial leverage, on the other hand, measures

how sensitive a company's net profit is to changes in operating profit

(EBIT). It represents the magnification of operating profit changes at

the net profit level, driven by the presence of interest expenses and debt

payments.

Total Leverage: Total leverage combines both operating and financial

leverage to provide a comprehensive view of how changes in revenue

impact net profit. It is calculated by multiplying operating leverage by

financial leverage.

3. Relationship Between Financial Risk and Business Risk:

Cumulative Impact: Financial risk is cumulative and amplifies the

effects of business risk. When analyzing financial risk, it captures all


sources of uncertainty affecting financial results, including those related

to revenues (which are part of business risk).

Business Risk Basis: Financial risk is built on the foundation of

business risk, which primarily focuses on the variability of revenues

and operating cash flows.

4. Capacity to Support Debt:

Industry Dependency: The ability of a company to support debt

depends on various factors, including its industry. Industries with stable

and predictable cash flows, such as utilities, can typically accommodate

higher levels of debt.

Operational Strength: Companies with strong competitive positions,

high margins, and minimal investment requirements are better equipped

to handle higher financial leverage.

5. Measurement of Leverage:

Operating Leverage Calculation: Operating leverage can be

calculated by dividing the contribution margin by EBIT

Operating Leverage = Contribution/EBIT

It quantifies the sensitivity of operating profit to changes in revenue.

Financial Leverage Calculation: Financial leverage is calculated by


dividing EBIT by EBT

Financial Leverage = EBIT/EBT

focusing on the magnification of profit changes at the net profit level

due to interest expenses.

Total Leverage Calculation: Total leverage combines operating and

financial leverage by multiplying them

Total Leverage = Operating Leverage × Financial Leverage

Percentage Change Analysis: Financial leverage can also be measured

as the percentage change in EBIT divided by the percentage change in

earnings or earnings per share (EPS).

In summary, financial risk arises from the company's capital structure,

specifically its debt and fixed financial commitments. It interacts with

business risk, which primarily deals with revenue-related uncertainties.

Financial risk is composed of operating leverage, measuring the

sensitivity of operating profit to revenue changes, and financial

leverage, which indicates the magnification of profit changes at the net

profit level due to interest expenses. Total leverage combines both types

of leverage to provide a comprehensive view of the impact of revenue

changes on net profit. Understanding and managing financial risk are

essential for effective financial planning and risk mitigation.


Capital Investments
TYPES OF CAPITAL

INVESTMENTS

1. Going Concern (Maintenance) Projects:

Purpose: These projects are undertaken to maintain the company's

existing operations and business size.

Examples:

- Replacement of machinery and equipment that have reached

the end of their useful life.

- Upgrading IT hardware and software to keep systems up to

date and efficient.

Benefits: While going concern projects do not typically yield

incremental revenue, they contribute to improved operational

efficiency and cost savings over time.


Evaluation: Management can typically evaluate these projects

relatively easily. Costs associated with going concern projects are

often small compared to potential costs related to production

disruptions or inefficiencies caused by not making the necessary

investments.

2. Regulatory/Compliance Projects:

Purpose: Regulatory and compliance projects are mandated

investments required by third parties, such as government regulatory

bodies, to meet safety and regulatory standards.

Examples:

- Installation of pollution control technologies to comply with

environmental regulations.

- Meeting surety performance bond requirements for

construction projects.

Benefits: Regulatory/compliance projects are essential for continued

operations and legal compliance. They may also act as barriers to

entry for competitors.

Evaluation: Companies must comply with these projects to continue

operating legally. Management evaluates whether the business

remains economically viable after considering the additional costs. In


some cases, these costs are passed on to consumers through higher

prices.

3. Expansion Projects:

Purpose: Expansion projects aim to grow the company's operations,

often by entering new markets, developing new products or services,

or acquiring other companies.

Examples:

- Pharmaceutical companies investing in research and

development for new medications.

- Oil and gas companies exploring and developing new energy

reserves.

Benefits: Expansion projects are essential for achieving profit

growth, maintaining competitiveness, and expanding market reach.

Evaluation: These projects involve greater uncertainty, time, and

capital compared to maintenance projects. Management assesses

integration challenges in the case of acquisitions and the risk of

overpaying for acquisitions. Analysts examine expansion capital

investment trends to understand growth prospects and management's

priorities.
4. Other Projects:

Purpose: Other projects are unique and may be unrelated to the

company's core strategy. They are often driven by special situations,

innovation opportunities, or the vision of a founding owner or

significant shareholder.

Examples:

- Venture capital-style investments in exploring new

technologies or business ideas.

- Projects initiated by a founder or major shareholder who is

passionate about a specific opportunity.

Benefits: These projects can offer unconventional growth and

innovation opportunities.

Evaluation: Such projects may not undergo the same rigorous

analysis as other types of investments. They often come with a higher

risk of complete loss but also have the potential for significant

profitability if successful.

5. Additional Considerations:

Funding Match: Companies often align the financing of these

projects with the expected lifespan of the asset. For example, they

may issue long-term bonds to finance assets with corresponding long


useful lives to reduce financial and rollover risks.

Stranded Assets: Regulatory/compliance projects can render certain

assets uneconomical due to changes in regulations or investor

sentiment, such as carbon-intensive assets becoming financially

nonviable.

Acquisitions: Expansion projects often include acquisitions, which

can be risky due to integration challenges and the potential for

overpayment. Companies should carefully evaluate whether returning

capital to shareholders might be more beneficial.

Analyzing Capital Spending: Analysts closely examine a company's

level and trend of capital spending, particularly for expansion

projects. This analysis helps assess growth prospects, management

priorities, and the return on investment relative to alternatives.

In summary, companies strategically select and execute various types

of capital investments to either maintain existing operations or grow

their businesses. Each type of project carries its unique risk and

return characteristics, and thorough evaluation is essential to align

these investments with the company's objectives and financial

capabilities.

THE CAPITAL 1. Capital allocation

ALLOCATION PROCESS The process of capital allocation is a crucial responsibility of a

company's management, primarily carried out by executives and the


board of directors. This process involves making decisions about how

to invest and allocate the company's capital to generate competitive

risk-adjusted returns for stakeholders.

2. key steps in the capital allocation process, as outlined:

2.1. Idea Generation:

The process begins with the generation of investment ideas. These

ideas can come from various sources within the organization or

external opportunities.

2.2. Cash Flow Forecasting:

After identifying potential investment opportunities, management


should forecast various aspects of these investments, including:

Amount: Estimating the amount of capital required for each

investment.

Timing: Determining when the investments will be made.

Duration: Assessing how long the investments will generate cash

flows.

Volatility: Analyzing the potential variability or uncertainty in the

expected cash flows.

Probability: Evaluating the likelihood of the expected cash flows

occurring.

2.3. Selection and Prioritization:

Capital allocation planning involves the selection and prioritization of

investment opportunities based on their potential to enhance

shareholder value on a risk-adjusted return basis. Investments that are

unlikely to generate returns sufficient to cover their funding costs

should not be pursued. Furthermore, strategic alignment should be

considered to ensure that investments align with the company's

overall objectives.

2.4. Strategic Considerations:

Some projects may appear attractive individually but might not align

with the company's strategic goals or may not be the best use of

capital. Management should evaluate the strategic fit of each

investment.
2.5. Dividend and Share Repurchase:

If there are no profitable investment opportunities or if the company

believes that returning capital to shareholders is more advantageous,

management may choose to distribute capital in the form of dividends

or share repurchases.

2.6. Post-Auditing and Monitoring:

After investments are made, it is crucial to monitor the actual

performance against expectations. Post-auditing and monitoring serve

several purposes:

- Assumption Review: They help in reviewing the

assumptions made during the capital allocation process. Any

systematic errors or overly optimistic forecasts become

evident.

- Operational Improvement: Monitoring can highlight areas

where business operations need improvement. If actual sales

or costs deviate significantly from expectations, management

can take corrective actions.

- Future Investment Ideas: Monitoring and post-auditing can

lead to insights for future investments. Managers can allocate

more resources to profitable areas and consider divestitures

or downsizing in underperforming areas.

However, it's important to note that post-auditing and monitoring of


capital projects can be challenging due to factors such as data

availability, organizational politics, and the accurate measurement of

expected and realized benefits, costs, and revenues. These challenges

may result in delays in obtaining complete and accurate data.

Warren Buffett's quote emphasizes the importance of capital

allocation skills in corporate leadership. Many CEOs come from

various backgrounds and may not have experience in capital

allocation, making it essential to actively identify this skill in

corporate leaders.

3. Principles and concepts related to capital allocation:

IN IGNORING FINANCING COST

3.1. Cost-Benefit Analysis of Capital Allocation:

Capital allocation is fundamentally a cost-benefit analysis for a

company.

The goal is to ensure that the benefits derived from improved

decision making in capital allocation outweigh the costs associated

with the allocation efforts.

Improved capital allocation can lead to enhanced returns, risk

management, and overall value creation.

3.2. Required Rate of Return (Opportunity Cost of Funds):


The required rate of return, also known as the opportunity cost of

funds, plays a pivotal role in capital allocation.

It represents the discount rate that the company's providers of capital

(investors, shareholders, lenders) expect based on the project's

riskiness.

Another term for this rate is the "cost of capital."

The company's Weighted Average Cost of Capital (WACC) reflects

its cost of capital at the enterprise level, considering various sources

of financing and their respective costs.

3.3. Using the Required Rate of Return:

The required rate of return is crucial in assessing investment

opportunities.

If the company can invest elsewhere and earn a return (r) that

matches or exceeds its required rate of return, it should opt for the

alternative investment.

Similarly, if repaying sources of capital would save a cost of (r), then

(r) represents the opportunity cost of funds.

For an economically sound decision, the company should not

undertake an investment that cannot generate returns higher than its

opportunity cost of funds.

3.4. Essential Role of an Economically Sound Discount Rate:


An economically sound discount rate is indispensable when making

capital allocation decisions.

It ensures that investment opportunities are evaluated based on their

ability to generate returns that exceed the expected cost of capital.

This rate reflects the company's cost of financing and is a critical

parameter in assessing the profitability and risk of investments. ost-

benefit aspect of capital allocation

IN PRACTICE:

easily confused in practice, leading to poor decisions made by

companies

3.1. Sunk Costs:


Sunk costs are expenses that have already been incurred and cannot

be changed.

Management decisions should be based on current and future cash

flows, not influenced by prior sunk costs.

3.2. Incremental Cash Flow:

Incremental cash flow is the cash flow directly attributable to an

investment decision.

It is the difference between the cash flows with and without the

investment.

Only incremental cash flows are relevant when evaluating capital

allocation opportunities.

3.3. Externalities:

Externalities are effects of an investment that impact factors outside

the investment itself.

They can be positive or negative:

- Positive externalities might include synergies with existing

projects or complementary product sales.

- Negative externalities, like cannibalization, occur when an

investment takes away customers or sales from other parts of

the company.

Companies should consider externalities when making investment

decisions, even though their evaluation can be subjective.


3.4. Conventional vs. Nonconventional Cash Flow Patterns:

Conventional cash flow patterns involve an initial outflow followed

by a series of inflows.

Nonconventional cash flow patterns include changes from positive

(inflows) to negative (outflows) cash flows or vice versa.

Nonconventional patterns may have multiple changes in cash flow

direction, making analysis more complex.

4. Complexities in Capital Allocation:

4.1. Project Interactions:

Independent Projects: Cash flows of independent projects are not

dependent on each other.

Mutually Exclusive Projects: Mutually exclusive projects compete

directly, and the company can choose only one from the group.

Management must prioritize when faced with mutually exclusive

projects, considering their constraints and objectives. Evaluation

involves considering the unique merits and contributions of each

project within a mutually exclusive set.

4.2. Project Sequencing:

Project sequencing involves investments made over time, where one

project's success or economic conditions influence future project


decisions.

It can create options for future investments based on favorable

outcomes.

Sequencing is often used in strategically important investments or

projects with evolving conditions.

4.3. Management Principles:

Concepts like "fail fast," "minimum viable product," and prototyping

are associated with project sequencing.

These principles break larger projects into smaller, agile stages,

allowing management to make decisions based on early insights.

In essence, capital allocation decisions should focus on future cash

flows, with no regard for sunk costs, and must account for

incremental cash flows and externalities. The analysis becomes more

complex when dealing with nonconventional cash flow patterns and

various project interactions. Project sequencing and management

principles can be valuable tools in making informed investment

choices.

INVESTMENT DECISION

CRITERIA

COMMON CAPITAL Capital allocation decisions are crucial for a company's success, but

ALLOCATION PITFALLS they can be challenging, and companies often make common

mistakes in the process. Here are some of the common pitfalls in


capital allocation:

1. Inertia:

Description: Companies often maintain capital investment levels

from one year to the next without sufficient evaluation or adaptation

to changing conditions.

Analyst's Observation: Analysts can identify inertia by comparing

capital investment levels year-over-year and assessing the returns on

these investments. If investments remain static or increase despite

declining returns, it may indicate management's failure to adapt to

changing circumstances.

2. Source of Capital Bias:

Description: Companies sometimes treat internally generated capital

as abundant and allocate it according to previous budgets. External

capital (debt or equity) is seen as expensive and reserved for larger

investments.

Analyst's Observation: Analysts can detect this bias by examining

the company's capital structure, return history, and the stated return

hurdles for different types of investments. If there's a significant

disparity between internal and external capital treatment, it may

signal a bias.

3. Failure to Consider Alternatives or Alternative States:

Description: Some companies do not explore various investment


alternatives or consider different scenarios or states of the world.

Analyst's Observation: Analysts may identify this pitfall by

examining the company's history of capital investments. If a

company consistently avoids divestitures, acquisitions, or has never

had a failed investment, it may suggest that the management team is

not taking enough calculated risks.

4. Pushing "Pet" Projects:

Description: Management may prioritize personal projects without

undergoing standard capital allocation analysis, or they may

manipulate projections to justify these projects.

Analyst's Observation: Detecting pet projects quantitatively can be

challenging. Analysts should look for corporate governance warning

signs, such as concentrated ownership, weak board oversight, and

executive compensation misalignment with stakeholders' interests.

5. Basing Investment Decisions on Accounting Metrics

(EPS, Net Income, ROE):

Description: Companies might prioritize short-term accounting

metrics like EPS, net income, or ROE at the expense of long-term

economic interests.

Analyst's Observation: Analysts can assess this behavior by

examining executive compensation structures and comparing capital

spending levels to historical and peer benchmarks. A decline in

capital investment can be a sign of prioritizing short-term metrics, but


it could also signal a lack of investment opportunities.

6. Internal Forecasting Errors:

Description: Companies may make errors in their internal forecasts,

leading to incorrect investment decisions. Errors can include

inaccuracies in cost or discount rate estimations, improper handling

of sunk costs, missed real opportunity costs, and using the wrong cost

of capital.

Analyst's Observation: While internal forecasting errors may be

challenging for external analysts to identify directly, they can

manifest as underperforming or failed investments over time.

Analysts should scrutinize cost estimates, discount rates, and the

alignment of market responses in the investment analysis.

These common pitfalls highlight the importance of rigorous and

objective capital allocation processes within companies. Analysts

play a critical role in assessing whether companies are making sound

capital allocation decisions by examining financial data, governance

structures, and alignment with long-term shareholder value.

CORPORATE USE OF 1. Capital Allocation Criteria:

CAPITAL ALLOCATION Basic Logic: Capital allocation is the process by which a company

decides how to invest its financial resources to generate returns for

stakeholders. The fundamental principle is that capital should be


deployed in a manner that generates returns exceeding the cost of that

capital. This ensures value creation.

Usefulness: The effectiveness of capital allocation criteria depends

on the specific circumstances and objectives of a company. Some

common criteria include Net Present Value (NPV) and Internal Rate

of Return (IRR), which assess the profitability of investments. These

criteria help companies prioritize projects that yield the highest

returns relative to their cost of capital.

Application: When evaluating investment opportunities, companies

should consider not only the potential return on investment but also

the associated risks, time horizons, and strategic alignment with the

company's goals. A well-structured capital allocation process is

crucial for making informed decisions.

2. Return on Invested Capital (ROIC):

Definition: ROIC is a financial metric that measures a company's

ability to generate profits from the capital invested by both equity and

debt holders. It focuses on how efficiently management can convert

invested capital into after-tax operating profits.

Calculation: ROIC is calculated by dividing the After-Tax Operating

Profit by the Average Book Value of Invested Capital. The numerator

doesn't deduct financing costs (e.g., interest expenses) because these


costs represent returns to debt capital providers.

Comparison with COC: ROIC is often compared to the company's

cost of capital (COC), which is the required return used in NPV

calculations. If ROIC exceeds COC, it suggests that the company is

generating returns higher than what investors require, leading to

value creation.

Usefulness: ROIC is a key indicator of a company's financial health

and efficiency. It provides insights into how effectively a company

uses its capital resources to generate profits. Companies aim to

maintain or increase ROIC over time to enhance shareholder value.

3. Impact of Capital Investments on Share Price:

Complex Relationship: The relationship between capital

investments and a company's stock price is multifaceted. While a

positive-NPV project theoretically adds value, its impact on share

price depends on factors such as investor expectations, the perceived

riskiness of the investment, and its alignment with the company's

overall strategy.

Signaling Effect: News of a capital project's profitability may signal

to investors the existence of other profitable projects or a positive

outlook for the company. This can influence share prices beyond the
direct impact of the project's NPV.

4. Inflation and Capital Allocation:

Nominal vs. Real Analysis: When considering inflation, companies

can perform capital allocation analysis in "nominal" terms (including

inflation effects) or "real" terms (adjusting for inflation). In either

case, it's essential to ensure that cash flows and discount rates are

consistent with the chosen approach.

Tax Implications: Inflation can affect the value of depreciation tax

savings. If the tax system doesn't adjust depreciation for inflation,

higher inflation effectively increases a company's real tax burden,

reducing the investment's profitability. Conversely, lower-than-

expected inflation can lead to higher-than-expected profitability due

to more valuable depreciation tax benefits.

Non-Uniform Effects: Inflation doesn't impact all revenues and

costs equally. Some inputs and outputs may be more sensitive to

inflation than others, potentially affecting a company's after-tax cash

flows positively or negatively.

In summary, capital allocation is a critical process that involves

assessing investment opportunities based on their ability to generate

returns exceeding the cost of capital. ROIC serves as an essential

metric to evaluate a company's efficiency in utilizing capital. The


impact of capital investments on share prices is influenced by various

factors, and considering inflation is crucial to making accurate

financial assessments. Companies and analysts must carefully

consider these aspects to make informed and value-maximizing

investment decisions.

REAL OPTIONS 1. What Are Real Options?

Definition: Real options are strategic decision-making tools that

grant companies the right, but not the obligation, to make specific

decisions related to their capital investments in the future.

Flexibility: They provide companies with flexibility and adaptability,

allowing them to adjust their investment strategies based on evolving

conditions, uncertainties, and new information.

2. Types of Real Options:

2.1. Timing Options:

Definition: Timing options involve the decision of when to invest in

a project. Rather than committing immediately, companies can wait

to gather more information before making their investment decisions.

Project Sequencing: Companies can sequence their investments over

time. For example, they might invest in one project and defer the

decision on another until they have more clarity on the outcome of


the first project.

2.2. Sizing Options:

Abandonment Options: Companies have the option to abandon an

investment if its financial performance falls below expectations. They

exercise this option when the present value of abandoning exceeds

the present value of continuing the investment.

Growth (Expansion) Options: These options allow companies to

make additional investments when future financial conditions are

favorable, such as increased demand or profitability. Analysts must

account for potential cannibalization effects when evaluating growth

options.

2.3. Flexibility Options:

Price-Setting Options: Operational flexibility options enable

companies to adjust prices to maximize profitability when market

conditions change. For example, raising prices during periods of high

demand.

Production-Flexibility Options: Companies can modify their

production levels in response to variations in demand. This flexibility

can optimize profits by avoiding overproduction or underproduction.


2.4. Fundamental Options:

Underlying Asset Dependence: These options are tied to the

performance of underlying assets, similar to financial options. For

example, the value of an investment in an oil well depends on oil

prices. R&D projects are often viewed as fundamental options

because their outcomes depend on uncertain future developments.

3. Evaluation Approaches for Real Options:

3.1. DCF Analysis without Considering Options:

Scenario: If the NPV of an investment is positive without

considering real options, the company may proceed with the

investment.

Rationale: This approach assumes that the project's NPV is already

attractive and that the real options embedded in the project will

further enhance its value.

3.2. Project NPV Calculation:

Approach: Calculate the project's NPV based on expected cash

flows, then subtract the incremental cost of the real options and add

back their associated value.

Rationale: This approach explicitly accounts for the impact of real

options, helping companies make more informed investment


decisions.

3.3. Decision Trees and Option Pricing Models:

Usage: Companies employ decision trees and financial option pricing

models to assess the value of future sequential decisions contingent

on various scenarios and probabilities.

Complexity: These models can handle complex decision paths and

uncertainties associated with real options, providing a comprehensive

analysis of investment alternatives.

4. Example: Production-Flexibility Option

Scenario: In this scenario, a company invests in an option to use

alternative fuel sources, providing operational flexibility.

Value: The value of this real option lies in the company's ability to

adapt to changing fuel prices and optimize operations, potentially

enhancing profitability.

Understanding and effectively utilizing real options can significantly

improve a company's capital allocation decisions by considering

flexibility, adaptability, and the ability to respond to evolving market

conditions. These options are essential tools for maximizing

shareholder value in an uncertain business environment.


Working Capital & Liquidity

FINANCING OPTIONS financing options available to firms, considering working capital

and sources of funding:

1. Internal Financing (Through Operating Activities):

1.1. Operating Cash Flow:

A primary source of financing working capital is the cash generated

from a company's day-to-day operations. This includes revenue from

sales, collections from customers, and operational efficiencies.

1.2. Accounts Payable:

Companies can use trade credit, extending payment terms with

suppliers, to temporarily finance their working capital needs. This

allows them to delay cash outflows.

1.3. Accruals:

Firms may use accruals by recognizing expenses before they are paid,

effectively deferring cash outflows.

2. External Financing:

Short-Term Financing:

Bank Loans: Companies often secure short-term loans or lines of


credit from banks to cover temporary working capital gaps.

Commercial Paper: Larger, creditworthy corporations can issue

commercial paper, which are short-term debt securities, to raise funds

for their working capital needs.

Trade Credit: Similar to accounts payable, trade credit can also be a

source of external financing when a firm negotiates extended

payment terms with suppliers.

2.2. Long-Term Financing:

Long-Term Debt: Companies may issue long-term bonds or take out

loans with longer maturity periods to secure more permanent

financing for working capital.

Equity Issuance: Issuing common equity through stock offerings can

be a source of long-term financing. This involves selling shares of the

company to investors.

Leasing: While not shown in Exhibit 1, leasing assets, such as

equipment or property, can be another method of financing. Leasing

allows companies to use assets without outright ownership, freeing

up capital for other uses.

3. Marketable Securities:

Marketable securities, often referred to as short-term investments,

represent another form of financing. Companies invest excess cash in

marketable securities to earn a return while retaining the flexibility to


access those funds when needed.

4. Equity Financing (Long-Term):

Equity financing involves issuing shares of common or preferred

stock to raise capital. This can be done through initial public

offerings (IPOs) or subsequent equity offerings.

5. Debt Financing (Long-Term):

Debt financing involves borrowing funds through long-term bonds or

loans. Companies pay interest on the borrowed amount and return the

principal at maturity.

6. Hybrid Financing:

Some financing options may combine elements of both equity and

debt. For example, convertible bonds offer the option to convert debt

into equity at a future date, providing flexibility in financing.

7. Retained Earnings:

Firms can retain a portion of their profits (earnings) instead of

distributing them to shareholders as dividends. Retained earnings can

be reinvested in the company for growth or used to finance working


capital needs.

8. Venture Capital and Private Equity:

Start-up companies or those seeking substantial growth may secure

financing from venture capitalists or private equity firms in exchange

for equity ownership.

9. Crowdfunding:

In recent years, crowdfunding platforms have emerged as an

alternative source of financing for startups and small businesses. This

involves raising funds from a large number of individual investors or

donors.

10. Government Grants and Subsidies:

- In some cases, firms may access government grants, subsidies, or

incentives to support specific projects or working capital needs,

particularly in industries with strategic importance.


Internal Financing

1. Generating After-Tax Operating Cash Flow:

Operating Cash Flow (OCF): OCF is a critical source of internal

financing. It includes the cash generated from a company's core

operating activities, excluding interest and dividend payments

(adjusted for taxes).

Key Components of OCF: Companies can enhance their OCF by

increasing revenue, reducing operating expenses, and managing their

tax liabilities effectively.

Predictability: Having more predictable OCF is advantageous as it

provides a greater ability to finance operations using internal funds.

2. Working Capital Efficiency: Accounts Payable and

Accounts Receivable:

Accounts Payable: Companies can optimize their accounts payable

by negotiating favorable terms with suppliers. This allows them to

delay payment while possibly benefiting from discounts for early

settlement.
Accounts Receivable: On the flip side, companies aim to collect

accounts receivable promptly. Accelerating cash collection reduces

the need for external financing to cover operational costs.

3. Liquid Assets: Inventory and Marketable Securities:

Inventory Management: Efficient inventory management is crucial.

Companies strive to maintain an optimal level of inventory to meet

demand without excessive holding costs. Inventory turnover ratios

are used to measure how quickly inventory is sold.

Marketable Securities: Companies may invest excess cash in

marketable securities. These investments should be readily

convertible to cash when needed, providing liquidity without

resorting to external financing.

4. Cash Conversion Cycle:

Cash Conversion Cycle (CCC): CCC measures how long it takes

for a company to convert its investments in inventory and accounts

receivable into cash. Minimizing the CCC reduces the need for

external financing.

5. Credit Terms and Discounts:

Trade Credit: Companies can use trade credit to manage cash flows.

Negotiating favorable trade credit terms with suppliers can delay cash

outflows.

Discounts: Taking advantage of supplier discounts for early payment


can also be a cost-effective way to manage working capital.

6. Market Power and Negotiation:

Market Power: Companies with strong market positions may have

more negotiating power to dictate favorable terms with suppliers and

customers, helping them manage working capital effectively.

7. Marketable Securities as an Investment Strategy:

Investment of Excess Cash: Companies often invest their excess

cash in marketable securities, allowing them to earn returns on idle

funds while maintaining liquidity for working capital needs.

8. Risk and Efficiency Tradeoff:

Balancing Act: Companies must strike a balance between efficiently

managing working capital to minimize financing costs and ensuring

they have enough inventory and accounts receivable to meet

operational demands.

9. Integration with Cash Flow Forecasting:

Cash Flow Forecasting: Companies use cash flow forecasting

models to predict future cash needs accurately. This helps in planning

for potential financing requirements well in advance.

10. Inventory Turnover and Days Sales Outstanding (DSO):

- Metrics: Companies monitor inventory turnover (how quickly

inventory is sold) and DSO (how long it takes to collect accounts


receivable) as key performance indicators for working capital

efficiency.

Efficiently managing working capital through these strategies enables

companies to reduce their reliance on external financing sources and

improve their liquidity position. It also supports their ability to fund

growth initiatives and seize opportunities when they arise.

External Financing: Financial Intermediaries

1. Short-Term Bank Financing:

Uncommitted Lines of Credit: These are the least reliable form of

bank borrowing, where the bank reserves the right to refuse to honor

any request for credit. They are not recommended as a primary

source of financing.

Committed Bank Lines of Credit: These are more reliable as banks

formally commit to providing credit up to a specified limit. They are

usually in effect for 364 days, making them short-term liabilities.

Revolving Credit Agreements (Revolvers): Revolvers are the most

dependable short-term financing option. They involve formal legal

agreements and are often used for larger amounts, with funds drawn

and repaid periodically.

2. Secured Loans and Collateral:

Secured Loans: Lenders may require collateral, such as fixed assets

or high-quality receivables, to secure loans. Collateral provides a


safety net for lenders in case of default by the borrowing company.

Asset-Based Loans: These loans are secured by specific assets, such

as accounts receivable, which serve as collateral. Companies use

these assets to generate cash flow by assigning or securitizing them.

3. Web-Based Lenders and Non-Bank Lenders:

Web-Based Lenders: These lenders operate online and offer

relatively small loans, typically to small businesses. They are not

commonly used by larger companies.

Non-Bank Lenders: These lenders specialize in making loans and

may provide various financial services but do not offer deposit

services like traditional banks.

4. Interest Rates and Fees:

Interest Rates: Short-term loans are often linked to benchmark rates,

such as Libor. However, alternative reference rates have replaced

Libor in some regions.

Commitment Fees: Companies may be charged commitment fees for

access to credit lines, in addition to interest rates and other

commissions.

External Financing: Capital Markets

1. Commercial Paper:

Short-Term Debt: Commercial paper is a short-term, unsecured


instrument typically issued by large, well-rated companies.

Maturities: Maturities are usually a few days to 270 days, making it

a low-risk investment for investors.

Backup Lines of Credit: Issuers of commercial paper often need to

have backup lines of credit in place to ensure liquidity.

2. Long-Term Financing Options:

Long-Term Debt: Bonds and long-term notes have maturities

exceeding one year. They are riskier than short-term debt due to

longer maturities but can provide financial flexibility.

Bond Covenants: Bonds come with covenants that specify lender

rights and borrower restrictions, regulating the company's use of

assets, dividend payments, and additional debt issuance.

Public Debt vs. Private Debt: Public debt trades on open markets

and is negotiable, while private debt is less liquid and not openly

traded.

3. Common Equity:

Ownership Shares: Common equity represents ownership in a

company. Shareholders have a residual claim on profits after other

contractual obligations are met.

Issuing Common Shares: Companies may issue common equity to

fund working capital needs. It's considered a more permanent source

of capital.

Each financing option comes with its own terms, costs, and risk
considerations. The choice of financing depends on a company's

specific financial situation, risk tolerance, and long-term strategy.

Companies often use a mix of short-term and long-term financing to

manage their working capital efficiently.

WORKING CAPITAL, 1. Working Capital Necessity:

LIQUIDITY, AND SHORT-

TERM FUNDING NEEDS Working capital is the lifeline of a company, enabling it to cover its

daily operational expenses.

These expenses include paying suppliers for raw materials,

compensating employees, meeting lease agreements, and fulfilling

other financial commitments.

It also ensures the company can operate as a going concern, without

disruptions due to cash shortages.

2. Business Model Influence:

Working capital needs vary based on the nature of the business.

Retail businesses, especially those with physical stores and

substantial inventory, have higher working capital requirements.

They often operate on credit terms, which means they must invest in

inventory and accounts receivable to support sales.

In contrast, technology companies, particularly online-only

businesses with few physical assets, tend to have lower working


capital needs.

3. Determining Working Capital Needs:

To establish optimal working capital levels, companies analyze their

inventory, receivables, and payables relative to sales forecasts.

Optimization involves finding the right balance between different

components.

For example, reducing inventory might lower costs but could lead to

stockouts, affecting sales and customer satisfaction.

Trade-offs also consider the cost of capital tied up in working capital

and the risk of inventory becoming obsolete.

4. Short-Term and Long-Term Financing Mix:

Once a company identifies its working capital requirements, it

determines the optimal mix of short-term and long-term financing.

Short-term financing ensures immediate liquidity for current assets,

while long-term financing provides stability.

The choice depends on the company's risk tolerance, financial

strategy, and market conditions.

5. Working Capital Management Approaches:

Conservative Approach:

 Involves holding larger cash reserves, higher receivables, and


substantial inventory relative to sales.

 Offers financial flexibility to address unforeseen disruptions,

such as economic downturns or supply chain interruptions.

Aggressive Approach:

 Commits less to current assets, relying on short-term

financing to fund operations.

 Seeks higher equity returns but sacrifices short-term financial

flexibility.

Moderate Approach:

 Strikes a balance between conservative and aggressive

strategies.

 Aims to maintain operational stability while seeking

reasonable returns.

6. Evaluating Impact on Returns:

Analysts assess the impact of working capital management on returns

using the DuPont equation.

The focus is on the "total asset turnover" component.

Reducing working capital through strategies like just-in-time

inventory management increases total asset turnover, potentially

leading to higher returns on equity.

7. Liquidity and Financial Distress:

The liquidity position of a firm is closely related to the levels of cash,


accounts receivable, inventory, and marketable securities.

Maintaining higher levels of these components provides greater

financial flexibility.

However, it may also result in lower equity returns due to the

opportunity cost of holding these assets.

Maintaining liquidity is critical to avoid financial distress, even for

profitable companies.

8. Interaction with Marketing Efforts:

Marketing decisions, such as offering credit to customers or

providing generous credit terms, can impact working capital.

Increasing sales through extended credit terms can lead to larger

receivable balances and higher financing needs.

The company must carefully weigh the costs of additional financing

against the profits generated from increased sales.

9. Effective Liquidity Management:

Effective liquidity management is a core finance function in most

firms.

It involves ensuring that the company has sufficient liquidity to meet

its current obligations, regardless of its profitability.

Well-managed liquidity enables the company to navigate financial

challenges and seize growth opportunities.


Understanding the nuances of working capital management is crucial

for businesses to strike the right balance between financial stability,

profitability, and operational flexibility. The chosen approach should

align with the company's strategic objectives and risk tolerance.

EXAMPLE 3

LIQUIDITY AND SHORT- 1. Liquidity Definition:

TERM FUNDING Liquidity is a measure of a company's ability to meet its short-term

financial obligations promptly. It involves the availability of cash or

assets that can be easily converted into cash to cover immediate

liabilities.

2. Liquidity Evaluation Dimensions:

Type of Asset:

 Cash: This is the most liquid asset and readily available for

any immediate financial need.

 Marketable Securities: These are short-term investments that

can be sold quickly for cash.

 Accounts Receivable: Money owed to the company by

customers for products or services rendered.

 Inventory: Goods or materials held by the company for future

sale or production.
Speed of Conversion:

 Cash is immediately available.

 Marketable securities can be converted into cash quickly.

 Accounts receivable depend on customer payment schedules.

 Inventory can take time to sell and convert into cash.

3. Liquidity Management:

Liquidity management is the practice of ensuring a company can

generate cash when needed while minimizing associated costs.

It involves balancing short-term and long-term assets and liabilities to

maintain a healthy financial position.

4. Challenges of Liquidity Management:

Developing, implementing, and maintaining a liquidity policy is

crucial. A company must strike a balance between holding too much

liquidity, which may result in idle cash, and having too little, which

can lead to financial distress.

5. Primary Sources of Liquidity:

Free Cash Flow:

Free cash flow is the money generated from a company's operations

after accounting for planned short- and long-term investments.

Profitable companies with substantial free cash flow typically have

strong liquidity.

Ready Cash Balances:


Cash available in bank accounts, stemming from sources like

customer payments, interest income, or liquidation of short-term

securities.

Short-Term Funds:

These can include trade credit from suppliers, lines of credit from

banks, or short-term investments the company holds.

Cash Management:

Efficient cash management practices, often aided by technology, help

optimize cash flows by streamlining collections and payments.

6. Secondary Sources of Liquidity:

These sources might affect a company's financial and operational

stability:

Negotiating Debt Contracts: Companies can renegotiate debt terms

to ease financial burdens, such as reducing interest payments,

waiving debt covenants, or suspending dividends.

Liquidating Assets: Selling assets like real estate, equipment, or

non-essential business units to raise cash. The ease of asset

liquidation depends on market conditions.

Filing for Bankruptcy: Companies facing severe financial distress

may file for bankruptcy protection, allowing them to reorganize and

continue operations while addressing their financial issues.


7. Drags and Pulls on Liquidity:

Drags on Liquidity:

- These occur when cash inflows are delayed, putting pressure

on available funds. Examples include:

- Uncollected receivables, which can lead to increased bad

debt expenses.

- Obsolete inventory that cannot be sold.

- Tight credit conditions, making short-term debt more

expensive to access.

Pulls on Liquidity:

These occur when cash outflows happen too quickly or when

suppliers restrict credit terms. Examples include:

- Making early payments, which means funds are spent before

necessary.

- Reduced credit limits from suppliers due to late payments.

- Limits on short-term credit lines, either due to regulatory

changes or company-specific factors.

- Low liquidity positions resulting from aggressive working

capital management.

Effective liquidity management helps companies maintain financial

stability, meet short-term obligations, and navigate economic

uncertainties. It involves optimizing cash flows, monitoring liquidity

sources, and having contingency plans in place to address liquidity

challenges when they arise


MEASURING LIQUIDITY 1. Liquidity and Creditworthiness:

Liquidity is closely tied to a company's creditworthiness. Being

highly liquid gives a company the ability to meet its financial

obligations promptly. This, in turn, enhances its creditworthiness.

A company with a strong liquidity position is often seen as less risky

by creditors, which allows it to secure loans at lower interest rates

and negotiate better trade credit terms with suppliers.

Improved creditworthiness provides a company with greater financial

flexibility and the capacity to capitalize on profitable opportunities.

2. Risk of Insolvency and Bankruptcy:

A company that lacks liquidity is at a higher risk of experiencing

financial distress, which can ultimately lead to insolvency or

bankruptcy.

The ability to meet debt obligations with cash flows is pivotal for

solvency. Immediate sources of cash include cash on hand, proceeds

from marketable securities sales, and accounts receivable collection.

Inventory can also be converted into cash, either directly through

sales or indirectly through credit sales.

3. Balancing Liquidity and Earnings:

While liquidity is essential, having too many low-earning assets, such


as excessive cash holdings, can hinder the company's profitability.

Companies often aim to strike a balance between maintaining

sufficient liquidity for operational needs and maximizing returns by

investing in more lucrative long-term opportunities.

4. Liquidity and Activity Ratios:

Liquidity ratios assess a company's ability to meet short-term

obligations and evaluate the relationship between current assets and

current liabilities.

Activity ratios gauge how effectively a company manages its liquid

assets over time, using data from both the income statement and

balance sheet.

5. Applications of Ratio Analysis:

Ratio analysis serves several purposes, including:

Performance evaluation: Assessing how well a company manages

its assets and liquidity.

Monitoring: Continuously evaluating liquidity and financial health.

Creditworthiness assessment: Determining the company's ability to

fulfill its financial obligations.

Financial projections: Using historical ratios to make informed

future predictions.
6. Comparative Analysis:

Ratios are most useful when they can be compared over time within

the same company and against peer groups.

Peer groups typically include competitors from the same industry or

companies of similar size and financial circumstances.

7. Example with Daimler AG:

Daimler AG's liquidity ratios, including the current ratio, quick ratio,

and cash ratio, changed over a decade (2010–2019).

The cash conversion cycle, which measures the time it takes to

convert resources into cash, increased by over 40 days. This increase

was driven by a rise in inventory days and receivables collection

days.

Despite these fluctuations, Daimler AG appeared to maintain control

of its liquidity position based on these ratios.

8. Comparative Analysis of Retailers:

Comparing Walmart, Target Corporation, Kohl’s Corporation, and

Costco Wholesale Corporation, there are differences in their liquidity

ratios.

These differences can be attributed to factors such as product mix,

inventory management systems, supplier relationships, and operating

cycles.
For instance, Kohl’s has a higher current ratio due to its inventory

being more seasonal and not financed by payables.

In summary, liquidity plays a critical role in a company's financial

health and creditworthiness. Effective liquidity management involves

balancing the need for immediate cash with the opportunity for

higher returns from other investments. Ratio analysis helps assess a

company's liquidity position and can be used for various financial

purposes, including performance evaluation and creditworthiness

assessment. Comparative analysis against industry peers provides

valuable insights into a company's liquidity management.

EVALUATING SHORT- 1. Objectives of Short-Term Financing Strategy:

TERM FINANCING

CHOICES Ensure Adequate Funding Capacity: The primary goal is to make

sure the company has enough financial resources to handle peak cash

needs. This involves having sufficient liquidity to cover operational

expenses, pay suppliers, and meet other short-term obligations.

Diversify Sources of Credit: While many companies may rely on a

primary source of short-term financing, such as a bank line of credit,

it's essential to maintain diversified sources of credit. Overreliance on

a single lender or type of borrowing can be risky. Diversification


reduces dependency on one provider and ensures access to credit

even if one source becomes unavailable.

Competitive Rates: Companies aim to secure financing at

competitive interest rates to minimize borrowing costs. Negotiating

favorable terms and rates is crucial in reducing the overall cost of

borrowing.

Consider All Funding Costs: Beyond the explicit interest rate,

companies must consider implicit and explicit funding costs when

evaluating their effective cost of borrowing. Complex instruments

like convertibles and derivatives require a thorough understanding of

their associated costs.

2. Factors Influencing Short-Term Borrowing Strategy:

Size and Creditworthiness: A company's size and creditworthiness

significantly impact its financing options. Larger companies can often

access a wider range of financing options and may benefit from

economies of scale. Lender size also matters, as larger banks may

have higher lending limits. A company's creditworthiness determines

the interest rate it qualifies for and whether the loan is approved.

Legal and Regulatory Considerations: Different countries have

varying legal and regulatory constraints on borrowing. Companies in


developed countries with robust legal systems may face stricter

borrowing limits and regulations compared to those in emerging

economies. Certain industries, such as utilities and banks, may also

have specific borrowing restrictions.

Asset Nature: The nature of a company's assets can influence its

ability to secure loans. Some assets may be considered attractive

collateral for secured loans, making it easier to access financing.

Flexibility of Financing Options: Flexibility is essential for efficient

debt management. Cash budgeting exercises help companies navigate

tight credit markets and ensure they can roll over maturing debt.

Properly spacing debt maturities allows companies to manage their

repayment obligations effectively.

In summary, a well-thought-out short-term financing strategy is

crucial for a company's financial stability and growth. It helps

balance funding needs with available resources, diversifies sources of

credit, minimizes borrowing costs, and considers various external

factors that impact financing decisions. Effective short-term

financing management is a key component of overall financial

planning and risk mitigation for businesses.


Cost of Capital-Foundational Topics

COST OF CAPITAL Certainly, let's explore this topic in more detail, including the concept

of the weighted average cost of capital (WACC) and the impact of

taxes on the cost of capital:

1. The Weighted Average Cost of Capital (WACC):

Definition: The Weighted Average Cost of Capital (WACC)

represents the average rate of return a company must pay to its

investors (both debt and equity holders) to attract and retain their

capital. It's the minimum rate of return a company should earn on its

investments to create value for its stakeholders.

Importance: Calculating the WACC is crucial for several financial

decisions, including capital budgeting, investment valuation, and

project selection. It serves as a benchmark for determining whether an

investment or project generates returns greater than the cost of

capital.

Marginal Cost of Capital: When calculating the WACC, the focus is

on the marginal cost of each source of capital, which reflects the cost

of raising additional funds for new projects or investments. Marginal

cost of capital is essential for evaluating whether a specific

investment will generate returns exceeding the cost of raising


additional capital.

2. Components of WACC:

Cost of Debt (rd): This is the interest rate a company pays on its

debt. The cost of debt is generally lower than the cost of equity due to

the tax deductibility of interest expenses. However, it can vary based

on market conditions, credit rating, and the company's

creditworthiness.

Tax Shield (t): The tax shield represents the tax benefits a company

receives from the interest expenses on its debt. Interest payments are

usually tax-deductible, reducing the company's taxable income. The

marginal tax rate (t) determines the extent of this tax benefit.

Cost of Preferred Stock (rp): Preferred stockholders receive

dividends that are typically fixed. The cost of preferred stock is the

dividend rate expected by preferred shareholders. Unlike debt,

preferred dividends are not tax-deductible.


Cost of Common Equity (re): The cost of common equity represents

the expected rate of return demanded by common shareholders. It is

often higher than the cost of debt or preferred stock since equity

investors take on more risk.

Weighting Factors (w):

Target Capital Structure: The weights (w) in the WACC formula

should reflect the company's target capital structure. This is the

desired mix of debt, preferred stock, and common equity the company

aims to maintain when raising new funds. It's important to use these

target weights rather than the current capital structure when

calculating WACC.

3. Taxes and the Cost of Capital:

Interest Tax Shield: The tax-deductibility of interest expenses is a

significant factor in determining the cost of debt. When interest is tax-

deductible, it reduces the effective cost of debt, making it more

attractive to companies. The tax shield is calculated by multiplying

the interest expense by the marginal tax rate (t).

Tax-Exempt Entities: Some entities, such as non-profit organizations

or certain government agencies, are tax-exempt. For these

organizations, the interest tax shield is not applicable because they do


not pay taxes.

Limitations on Deductibility: In some jurisdictions, there may be

limitations on the deductibility of interest expenses. Companies that

exceed these limits won't receive the full tax benefit, leading to a

higher effective cost of debt.

Equity Financing: Unlike debt, the cost of equity financing is not

tax-deductible. Equity financing is based on dividends or capital gains

paid to investors, and companies cannot deduct these payments from

their taxable income.

Impact on WACC: Taxes play a critical role in determining the

WACC. The presence and extent of tax deductions for interest

expenses influence the overall cost of capital. Lower taxes generally

lead to a lower WACC, making investments more attractive.

In summary, understanding the components and calculation of the

Weighted Average Cost of Capital (WACC) is essential for assessing

investment opportunities and making informed financial decisions.

The tax treatment of interest expenses significantly affects the cost of

debt and, consequently, the overall WACC. Companies aim to

structure their capital in a way that minimizes their cost of capital

while achieving their financial objectives.


COSTS OF THE VARIOUS 1. Cost of Debt:

SOURCES OF CAPITAL

1.1. Definition:

The cost of debt is the expense associated with using debt financing,

such as issuing bonds or obtaining bank loans, to raise capital. It

represents the interest rate or return required by debt holders

(creditors) in exchange for lending money to the company.

1.2. Components:

The cost of debt consists of two main components:

a. Risk-Free Rate: The risk-free rate represents the interest rate on a

theoretically risk-free investment, such as government bonds. It

serves as the foundation for the cost of debt calculation.

b. Risk Premium: The risk premium is an additional interest rate

added to the risk-free rate to compensate creditors for the company's

risk. Factors affecting the risk premium include the company's

creditworthiness, profitability, stability of profits, and financial

leverage.

1.3. Factors Affecting Cost of Debt:

a. Credit Risk: Companies with higher credit risk, as indicated by


low credit ratings or financial instability, will have a higher cost of

debt.

b. Profitability: Profitable companies are generally seen as less risky

by creditors and may have a lower cost of debt.

c. Stability of Profits: Companies with stable and predictable profits

are often perceived as less risky, leading to a lower cost of debt.

d. Financial Leverage: High levels of existing debt in the company's

capital structure can lead to a higher cost of debt, as creditors demand

higher returns to compensate for increased risk.

1.4. Methods to Estimate Cost of Debt:

Yield-to-Maturity (YTM) Approach: This method estimates the

before-tax cost of debt by using the expected yield to maturity of the

company's debt based on current market values. YTM is the return an

investor earns if they purchase a bond today and hold it until maturity.

The formula equates the present value of bond payments to its market

price.
Debt-Rating Approach: When market prices for a company's debt

are not readily available, the debt-rating approach estimates the

before-tax cost of debt based on the company's credit rating. It

involves using the yields on similarly rated bonds with maturities

matching the company's existing debt.

Formula:

Example: If a company's AAA-rated bonds with a similar maturity

yield 4%, and the company's marginal tax rate is 35%, the after-tax

cost of debt is 2.6% (4% x (1 - 0.35)).

evaluated pricing or matrix pricing

Issues in Estimating the Cost of Debt

Option-Like Features: Some corporate debt may include option-like

features such as call provisions (issuer can redeem before maturity),

conversion features (convertible into common stock), or put

provisions (investor can sell back to the issuer). These features impact

the cost of debt. Callable bonds tend to have higher yields, while
convertible bonds may have lower yields.

Floating-Rate Debt: While most debt is fixed-rate, some companies

issue floating-rate debt, where interest rates adjust periodically based

on an index. Estimating the cost of floating-rate debt involves

considering the current term structure of interest rates and future yield

expectations.

Nonrated Debt: Companies without rated bonds or available market

yields may face challenges in estimating the cost of debt. Estimating a

synthetic debt rating based on financial ratios is one approach,

although it may lack precision due to the complexity of credit ratings.

Leases: Leases are contractual obligations that can serve as an

alternative to traditional borrowing. The cost of leases, both operating

and finance leases (capital leases), should be included in the

company's overall cost of capital. The cost of leasing is similar to

other forms of long-term borrowing.

Market Value Adjustments: When debt includes option-like

features, such as callable bonds, analysts may need to make market

value adjustments to account for these features. These adjustments

can impact the effective cost of debt.

It's important to note that the choice of method for estimating the cost

of debt depends on the availability of data and the specific


characteristics of the debt instruments used by the company.

Additionally, the cost of debt is a critical component of the weighted

average cost of capital (WACC), which is used in evaluating

investment opportunities and capital budgeting decisions.

2. Cost of Preferred Stock:

Definition: The cost of preferred stock represents the return that a

company commits to pay to its preferred stockholders in the form of

preferred dividends when it issues preferred stock.

Formula for Cost of Preferred Stock: The cost of preferred stock,

denoted as rp, can be calculated using the following formula:

Tax Considerations: Unlike interest on debt, the dividend paid on

preferred stock is not tax-deductible by the company. Therefore, there

is no adjustment for taxes when calculating the cost of preferred

stock.

Adjustments for Preferred Stock Features: The cost of preferred

stock may vary based on the features of the preferred stock, such as:

Call Option: If the preferred stock is callable, meaning the issuer can
redeem it before maturity, it may affect the yield and cost of preferred

stock.

Cumulative Dividends: Some preferred stock issues may accumulate

unpaid dividends, impacting the cost.

Participating Dividends: Preferred stock with participating features

may have different yield expectations.

Adjustable-Rate Dividends: If the dividend rate on preferred stock

can change over time, it affects the cost.

Convertibility into Common Stock: Preferred stock that can be

converted into common stock may have a lower yield and cost.

Use of Comparable Yields: When estimating the cost of preferred

stock based on current market yields, it's essential to consider the

effects of these features on yield. If future preferred stock issuances

are expected to be different from existing issues, alternative methods

may be necessary for estimation.

3. Cost of Common Equity:

Definition: The cost of common equity, denoted as re, represents the

rate of return required by a company's common stockholders.

Common equity can be increased through reinvested earnings


(retained earnings) or by issuing new shares of common stock.

Methods to Estimate Cost of Common Equity:

a. Capital Asset Pricing Model (CAPM) Approach: The CAPM

method is a widely used approach to estimate the cost of equity. It is

based on the relationship between the expected return on a stock (re)

and the risk-free rate (RF), plus a risk premium for bearing market

risk (beta times market risk premium). The formula is:

Market Risk Premium: Compensation for bearing market risk

b. Bond Yield plus Risk Premium (BYPRP) Approach: This approach

estimates the cost of equity by adding a risk premium to the before-

tax cost of debt (rd). It is based on the premise that equity should

have a higher cost than debt due to increased risk. The formula is:

makefile

Copy code

re = rd + Risk premium

Where:
re: Cost of common equity

rd: Before-tax cost of debt

Risk premium: Compensation for additional equity risk

Risk-Free Rate: The risk-free rate represents the interest rate on a

theoretically risk-free investment, such as government bonds. The

appropriate risk-free rate should align with the duration of projected

cash flows.

Equity Risk Premium: The equity risk premium represents the

compensation investors demand for investing in equities relative to

risk-free assets. It is often derived from historical data or expert

surveys and may vary by market and time period.

Adjustments for Company-Specific Systematic Risk: The estimated

cost of equity can be adjusted based on a company's specific

systematic risk (beta) to fine-tune the cost for a particular project or

investment.

Limitations of Historical Data: Using historical data to estimate the

equity risk premium may not account for changes in risk levels over

time, shifts in investor risk aversion, or specific market conditions.

Survey Approach: Another method to estimate the equity risk

premium is to conduct surveys of finance experts to gather their

estimates. The average or median response from the survey can be


used as the equity risk premium.

Multiple Approaches: Analysts often use multiple approaches to

estimate the cost of equity, such as both CAPM and BYPRP, to arrive

at a more robust estimate.

It's important to note that estimating the cost of equity involves

uncertainty due to the unpredictable nature of future cash flows. As a

result, different analysts may arrive at slightly different estimates, and

sensitivity analysis is often performed to assess the impact of

variations in cost of equity on investment decisions

ESTIMATING BETA

FLOTATION COSTS

METHODS IN USE
Capital Structure

FACTORS AFFECTING

CAPITAL STRUCTURE

CAPITAL STRUCTURE

AND COMPANY LIFE

CYCLE

MODIGLIANI–MILLER

PROPOSITIONS

OPTIMAL AND TARGET

CAPITAL STRUCTURES

STAKEHOLDER

INTERESTS
Measures of Leverage

LEVERAGE

BUSINESS AND SALES

RISKS

OPERATING RISK AND

THE DEGREE OF

OPERATING LEVERAGE

FINANCIAL RISK, THE

DEGREE OF FINANCIAL

LEVERAGE AND THE

LEVERAGING ROLE OF

DEBT

TOTAL LEVERAGE AND

THE DEGREE OF TOTAL

LEVERAGE

BREAKEVEN POINTS

AND OPERATING

BREAKEVEN POINTS

THE RISKS OF

CREDITORS AND

OWNERS

You might also like