HANDCRAFTED LUMINIQUE

A Business Plan
Presented to the Faculty of the
GOVERNOR MARIANO E. VILLAFUERTE
COMMUNITY COLLEGE-TINAMBAC
Province of Camarines Sur

In Partial Fulfillment
of the Requirements for the Degree of
Bachelor of Science in Entrepreneurship

Karen A. San Andres

Jonas R. Tabelisma
Jojie L. Mangampo

JULY 2023

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 GOVERNOR MARIANO E. VILLAFUERTE
COMMUNITY COLLEGE-TINAMBAC
Province of Camarines Sur

BACHELOR OF SCIENCE IN ENTREPRENEURSHIP PROGRAM

APPROVAL SHEET

This business plan entitled Handcrafted Luminique and submitted by

Karen A. San Andres, Ruben Zamudio and Jhonas Tabelisma in partial

fulfillment of the requirements for the degree of Bachelor of Science in

Entrepreneurship, has been examined and recommended for acceptance and

approval for Oral Examination.

Marisol A. Fernandez
Business Plan Adviser

PANEL OF EXAMINERS

Ruben P. Delos Reyes, LPT

Chairman

Caridad Lyn G. Aguirre, LPT

Member

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 Accepted and approved in partial fulfillment of the requirements for

the degree of Bachelor of Science in Entrepreneurship.

ENGR. HOBERT B. UBALDE, MET, LPT

College Administrator

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 GOVERNOR MARIANO E. VILLAFUERTE
COMMUNITY COLLEGE-TINAMBAC
Province of Camarines Sur

C E R T I F I C A T I O N

This is to certify that the suggestions given by the Panel of Examiners on the
business plan of Karen A. San Andres, Jojie L. Mangampo and Jhonas
Tabelisma entitled ‘Luminique handicrafts’ during their oral defense in July
2023 have been complied with.

Reviewed and approved by:

Marisol A. Fernandez
Business Plan Adviser

CARIDAD LYN G. AGUIRRE, LPT

Program Head
Bachelor of Science in Entrepreneurship

ENGR. HOBERT B. UBALDE, MET, LPT

College Administrator

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 Acknowledgement

We extend our heartfelt appreciation and gratitude to Ma’am Caridad

Aguirre for her unwavering support and consideration. Ma’am Caridad’s

guidance and assistance have been invaluable to us, helping us navigate the

path to success. Her dedication to our growth and development has made a

significant impact on our journey, and we are truly grateful for her mentorship.

We also extend our sincere appreciation to Ma’am Marisol Fernandez for

her unwavering support and consideration. The guidance and assistance have

been instrumental in our journey towards success. Her commitment to our

organization has been a source of inspiration, and we deeply appreciate her

contributions to our achievements.

We also extend our special thanks to our esteemed administrator Mr.

Hobert Ubalde for his outstanding leadership and dedication to our

organization. His vision and commitment have been a driving force behind our

achievements.

We are also deeply thankful to the almighty God for guiding us on this

journey and granting us strength and wisdom.

To our dedicated teammates, we couldn’t have achieved this without your hard

work and dedication. Thank you for being an integral part of our success.

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 A special note of appreciation to Sir Ruben P. Delos Reyes for helping

us accomplish our financial section. Your support and expertise have been vital to

our achievements.

TABLE OF CONTENTS

PRELIMINARY PAGES Page

Title Page i
Approval Sheet ii-iii
Certification iv
Acknowledgment v
Table of Contents vi-ix

CHAPTER I Introduction
A. Introduction to Enterprise 1-3
B. Executive Summary 4-5
C. Business Name 6
C.1 Business Logo 6
C.2 Vision 7
C.3 Mission 7
C.4 Goals 7
C.5 Short-term and Long-term Objectives 8
D. What the Enterprise Wants to Achieve 9-10
E. Relation to the Environment 11-12
F. Problem or Issue Statement 13
G. Background 14-15
H. The Solution to the Problem 16
I. Project Beneficiaries 17

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CHAPTER II Organization Plan
A. Legal Form of Business 18
B. Organizational Structure 18
C. Job Qalification and Job Description 19-23

CHAPTER III Industry Analysis

A. Market Research 24-26
B. SWOT Analysis 27-30

CHAPTER IV Marketing Plan

A. Product/Services Description 31-32
B. Customer Profiling
B.1 Area Coverage 33-34
B.2 Target Market 35
Primary and Secondary Customer 36-37
C. Competitor Profiling 38-39
D. Demand and Supply Analysis 40-43
E. Marketing Strategy 44-46
F. Pricing Strategy Sales 47
G. Sales and Distribution 48-49
H. Advertising and Promotion
H.1 Facebook Page 50
H.2. Flyers 51
H.4 Infographics 52
I. Marketing and Selling Expenses 53

CHAPTER V Production Plan

A. Technical Production Plan 54-55
B. Production Process 56-58
C. Production Flowchart 59

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D. Production Schedule 60-61
E. Work Plan Schedule 62-66
F. Gantt Chart 67
G. Labor Requirements 68
H. Machinery and Equipment’s Needed 69-72
I. Raw Materials Requirements and Cost 73-74
J. Production Cost 75
K. Business Location 76
L. Production Layout 77
M. Waste Disposal 78-79
N. List of Suppliers of Raw Materials 80
O. Packaging and Labelling Layout 81

CHAPTER VI Financial Plan

A. Initial Capital Requirements. 82
Direct and Indirect Cost
A.1 Gross Profit Projections

Curriculum Vitae 131-137

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 Chapter I

Introduction

A. Introduction to Enterprise

In a world where illumination is both a necessity and an art form,

Luminique stands as a beacon of creativity and craftsmanship. Luminique is not

just another lamp business; it is a testament to the power of artistry and

innovation in the world of lighting. With a dedication to handcrafted excellence

and a mission to bring light to people’s lives, Luminique has carved a unique

niche for itself in the lighting industry. At the heart of our enterprise is a passion

for creating lighting solutions that go beyond the mundane. We understand that

a lamp is not just an instrument to dispel darkness; it is an extension of one’s

personality and style. Each Luminique lamp is designed with this philosophy in

mind, blending form and function in perfect harmony.

Our journey began with a small team of artisans who shared a common

dream of crafting lamps that would not only illuminate spaces but also captivate

hearts. The result of this dream is a collection of handcrafted lamps that are

unique works of art. Every lamp at Luminique is meticulously crafted, with

careful attention to detail, from the choice of materials to the finishing touches.

We use a variety of materials, from traditional wood and metal to more

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unconventional choices like glass, ceramics and recycled materials. This diversity

allows us to offer a wide range of styles to cater to different tastes.

One of the core principles of Luminique is sustainability. We believe that

illuminating lives should not come at the cost of our planet. Our commitment to

eco-friendly practices is reflected in our sourcing of materials, the production

process and even the packaging of our lamps. We strive to minimize our

environmental footprint while maximizing the aesthetic appeal of our products.

Luminique lamps are more than just objects; they are storytellers. Each lamp

narrates a tale of skilled craftsmanship and creative ingenuity. From classic

designs that exude timeless elegance to modern, avant-garde pieces that push

the boundaries of design, Luminique lamps are a manifestation of artistry..

Luminique is not just an enterprise; it is a vision of illuminating lives with

handcrafted elegance. Our journey has been one of passion, creativity and a

commitment to bringing light to the people surrounded by it. With a dedication

to sustainability, a wide range of designs and a focus on customer satisfaction,

Luminique stands as a symbol of excellence in the lamp business. We invite you

to explore our collection, experience the magic of handcrafted lighting and let

Luminique be the guiding light in your quest for illumination and beauty.

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B. Executive Summary

Luminique is an exceptional lamp business that combines artistry and

innovation to bring light to people’s lives. Our handcrafted lamps go beyond

mere illumination; they are works of art meticulously created by a team of

dedicated artisans. With a commitment to sustainability, diverse design options

and outstanding customer service, Luminique has established itself as a symbol

of excellence in the lighting industry.

Our lamps are more than just objects; they are storytellers, narrating tales

of craftsmanship and creativity. They are designed to transform the ambiance of

any space, creating a warm, inviting atmosphere. Luminique offers a wide range

of styles, from classic to modern, ensuring that there is a lamp for every taste

and purpose.

At Luminique, we believe in giving back to the community and actively

support social initiatives. Our mission is to brighten lives, not just with light but

with actions that make a positive impact on society and the environment.

The implementation of the venture is on September 2023.

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C. Business Name

The name “Luminique” reflects our commitment to creating illuminated art

that is both elegant and unique. “Lumin” derives from “illumination,” signifying

our core purpose, while “ique” emphasizes the distinctiveness of our handcrafted

creations, making “Luminique” a blend of light and uniqueness, perfectly

encapsulating our brand’s essence.

C-1. Logo

The logo of Handcrafted Luminique is a visual representation of our brand’s

core values and identity:

• The prominent lamp icon at the center of the logo symbolizes our primary

product, handmade lamps. It represents illumination, creativity, and

craftsmanship.

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• The brown circle serves as a backdrop to the lamp, It encapsulates the

essence of our lighting solutions, which aim to create a warm and inviting

atmosphere in any space.

• The lights within the circle represent the radiant glow that our lamps emit.

They symbolize the transformation of any space into a welcoming and visually

pleasing environment.

• The inclusion of our brand name underlines the importance of craftsmanship

and the unique quality of our products. “Handcrafted” emphasizes the artisanal

approach we take in creating each lamp, while “Luminique” reinforces our focus

on illumination and distinctive design.

C-2. Vision

To be a leading provider of locally crafted, affordable, and sustainable lighting

solutions, brightening homes and communities across the Philippines.

C-3. Mission

Our mission is to create beautiful, handcrafted lighting that reflects Filipino

craftsmanship, culture, and environmental responsibility, making quality

illumination accessible to every Filipino household.

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C-4. Goal

Increase the number of locally sourced materials in our lamp production to 60%

within the next year, supporting Filipino craftsmanship and sustainability.

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 C-5. Short-term Objectives

1. Open two new retail stores in strategic locations to increase accessibility to our

products.

2. Launch an e-commerce platform to reach a broader customer base, enabling

online sales within six months.

3. Introduce a product customization feature, allowing customers to personalize

their lamps, within the next nine months.

4. Develop a marketing campaign to promote our lamps as ideal gifts for special

occasions, such as weddings and birthdays, within the next year.

5. Implement a quality control process to ensure that at least 90% of lamps meet

or exceed customer expectations within the next six months.

Long-term Objectives

1. Establish partnerships with at least two prominent interior design firms in the

Philippines to feature our lamps in their projects.

2. Launch an educational initiative to train and support local artisans, fostering

the growth of the handcrafting industry in the Philippines.

3. Expand our product line to include smart lighting solutions that cater to the

increasing demand for modern technology within the next three years.

4. Achieve a 20% reduction in energy consumption within our operations,

contributing to a more sustainable and eco-friendly business model.

5. Establish Luminique as a recognized advocate for environmental and social

responsibility, actively participating in ten or more community projects

annually within five years.

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D. What the Enterprise Wants to Achieve

Luminique, a visionary enterprise in the world of lighting, is on a

relentless journey to achieve a multifaceted set of goals. At its core, Luminique’s

mission is to enrich lives by crafting exquisite lighting solutions that transcend

the ordinary. As we navigate this path, we are driven by a deep commitment to

enhancing the lives of our customers, our community and the environment.

Luminique aims to be at the heart of every home and space, transforming

them into warm, inviting and inspiring environments. We aspire to become the

go-to source for lighting solutions that not only illuminate but also captivate. Our

handcrafted lamps designed to suit various styles and purposes, will continue to

be at the forefront of enriching spaces.

A fundamental part of our vision is to empower local artisans and promote

Filipino craftsmanship. We want to provide a platform for artisans to showcase

their talents and be fairly compensated for their work. Through partnerships and

collaborations, we aim to nurture a thriving ecosystem of skilled craftsmen who

are essential in the creation of our unique lamps. Luminique is committed to

making quality illumination accessible to every Filipino household. Our goal is to

expand our presence, both physically and online, reaching key cities and remote

areas alike. We intend to offer affordable payment plans, ensuring that economic

constraints do not hinder the ability to bring our lighting solutions into homes.

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E. Relation to the Environment

Luminique’s Relationship with the Environment: Nurturing Sustainability.

In a world where environmental consciousness is of paramount importance,

Luminique takes its role in preserving the environment with utmost seriousness.

As a Philippines-based enterprise, we are deeply connected to the natural beauty

and resources of our country and we recognize our responsibility to be stewards

of the environment. Our relationship with the environment is characterized by a

multifaceted commitment to sustainability and eco-conscious practices.

One of the pillars of our environmental commitment is sustainable sourcing.

Luminique is dedicated to selecting materials that have minimal environmental

impact. We actively seek out eco-friendly materials, support local suppliers and

make conscious decisions regarding the sources of our components. Our goal is

to ensure that at least 60% of our lamp components are locally and sustainably

sourced within the next year. Beyond material sourcing, Luminique is committed

to reducing its overall environmental footprint. This includes energy conservation

within our operations, waste reduction and minimizing our carbon footprint. We

have set a long-term objective to achieve a 20% reduction in energy

consumption within our operations. This contributes not only to our sustainability

goals but also to our wider commitment to an environmentally responsible

enterprise. As part of our “Luminique Cares” program, we are expanding our

initiatives that directly benefit the environment. This includes projects aimed at

reforestation, waste reduction and eco-conscious education. By actively

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participating in at least ten community projects annually within the next five

years, we aim to create a positive impact on the environment and society.

Our relationship with the environment is a reflection of our values and our

commitment to a sustainable future. Luminique is more than just a lamp

business; it is a beacon of environmental responsibility, constantly seeking

innovative ways to minimize its impact on the planet. We firmly believe that

through conscious choices and collective effort, we can create a brighter and

greener future for the Philippines and beyond.

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F. Problem or Issue Statement

The problems identified are as follows:

1. Limited Access to Unique Lighting: The first problem that Luminique addresses is

the limited access to unique and handcrafted lighting solutions in the Philippines.

Many consumers are limited to mass-produced, generic lighting options that lack

the artistry and personal touch found in handcrafted lamps. Luminique was

established to provide an alternative for individuals seeking distinctive, high-

quality lighting options that reflect their personal style and taste.

2. Underappreciation of Local Craftsmanship: A second issue that Luminique aims

to combat is the underappreciation of local Filipino craftsmanship. Skilled artisans

often struggle to find recognition and fair compensation for their work. By

collaborating with these artisans and showcasing their talents, Luminique seeks

to promote and support Filipino craftsmanship while providing them with

opportunities to thrive in their respective fields.

3. Environmental Sustainability: The environmental impact of the lighting industry is

a pressing concern, with many lighting products being manufactured without

consideration for sustainability. Luminique acknowledges this issue and is

determined to reduce its environmental footprint by using eco-friendly materials,

supporting local suppliers, and promoting a more sustainable approach to

lighting production.

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G. Background

The lamp business in Camarines Sur, located in the beautiful Bicol region of

the Philippines, reflects a harmonious blend of traditional craftsmanship, cultural

influence and a growing interest in sustainable practices. Known for its lush

landscapes and vibrant culture, Camarines Sur has seen the lamp industry evolve

over the years.

Historically, the region has been a hub for artisanal craftsmanship, with a

strong emphasis on using local materials to create unique and aesthetically

pleasing lamps. The influence of the local culture, which often draws from nature

and indigenous designs, has given birth to lamps that resonate with both

tradition and modernity.

In recent years, there has been a noticeable shift towards environmentally

responsible practices. With a growing global concern for sustainability, lamp

manufacturers in Camarines Sur have started to explore eco-friendly materials

and energy-efficient lighting solutions, aligning with the broader movement

towards greener and more eco-conscious choices.

Moreover, the lamp business in Camarines Sur plays a vital role in

providing employment opportunities to local artisans and contributing to the

region’s economy. The industry serves as a platform for preserving and

promoting indigenous craftsmanship and cultural heritage, thus fostering a

strong sense of local identity.

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H. Solution to the Problem

1. Limited Access to Unique Lighting: Luminique aims to address this issue

by offering a diverse range of handcrafted lighting solutions, all made

locally in Camarines Sur. By expanding our retail presence, launching an e-

commerce platform and actively promoting our lamps as distinctive and

customizable, we aim to increase accessibility to unique lighting options.

2. Underappreciation of Local Craftsmanship: Luminique recognizes the

immense value of Filipino craftsmanship. We actively collaborate with local

artisans and cooperatives to create our handcrafted lamps, ensuring that

their skills and talents are highlighted and fairly compensated. By

providing a platform for artisans to showcase their craft, we empower

them and promote the appreciation of local craftsmanship.

3. Environmental Sustainability: Luminique is dedicated to reducing its

environmental footprint and promoting sustainability. We actively seek

eco-friendly materials for our lamp components and support local

suppliers who share our commitment to sustainability.

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I. Project Beneficiaries

The following beneficiaries are:

1. Local Artisans and Cooperatives: The primary beneficiaries of Luminique’s

projects are the local artisans and cooperatives in Camarines Sur, Bicol,

Philippines. By actively collaborating with these skilled craftsmen, Luminique

empowers them and provides a platform to showcase their talents. This support

helps them earn fair compensation for their work and promotes the appreciation

of local craftsmanship.

2. Customers: Luminique’s customers, both local and from broader regions, benefit

from access to unique and handcrafted lighting solutions. They have the

opportunity to enhance their living spaces with high-quality, customizable lamps

that reflect their personal style and taste. Affordable payment plans and diverse

product offerings make distinctive lighting accessible to a wider range of

customers.

3. Local Communities: Luminique’s “Luminique Cares” initiatives have a direct

positive impact on local communities in Camarines Sur and nearby areas.

Projects related to environmental sustainability, such as reforestation and waste

reduction, contribute to a healthier environment and a better quality of life for

community members.

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 4. The Environment: As part of its commitment to sustainability, Luminique aims to

reduce its environmental footprint. This has a broader impact on the

environment beyond the local community. The use of eco-friendly materials,

energy-efficient practices and support for local suppliers with sustainable

practices contribute to a greener and more eco-conscious future for the

Philippines and the world.

5. Interior Design Firms: Through partnerships with local interior design firms,

Luminique enhances the opportunities for these firms to source distinctive

lighting solutions for their projects. This collaboration allows interior design firms

to offer their clients a wider range of unique and handcrafted options, promoting

creativity and originality in their designs.

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 CHAPTER II
Organizational Plan

A. Legal Form of Business

The handcrafted Luminique is a partnership form of business.

B. Organizational Structure

Karen A. San Andres

General Manager/Marketingl
Manager

Jojie L. Mangampo Jonas R. Tabelisma

Production Manager Financial Manager

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C. Job Qualification and Job Description

Karen A. San Andres

Position: General Manager/Marketing Manager
Job Qualifications:
• Must have experience in leading or handling a group of individuals.
• Must be excellent in time management and can work under pressure to meet
tight deadlines.
• Must have strong negotiating and communication skills and the ability to work
logically and systematically.

Job Description:

The general manager directs and coordinates her group members in forming and

fulfilling specific activities or jobs. She must be able to coordinate and manage

resources, including time, people, and money, and make essential decisions by

assessing different options. She knows how to supervise and manipulate several

tasks while at the same time monitoring the transactions, must know how to

create a supportive and motivating work environment and build collaborative

relationships among the members. She must be able to organize business

operations and transactions and to look persuasively and straightforward to their

goals. She must also be able to address and communicate their business issues

and policies.

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Marketing Manager
Job Qualifications:

• Must be flexible, creative, good-oriented, and must have proficiency in

marketing principles and strategy.

• Must be knowledgeable in influencing, communicating, presenting, and

interpreting information.

• Must have strong negotiating skills, excellent time management, ability to work

under pressure to meet tight deadlines, ability to motivate others,

Confidence and works systematically.

Job Description:

A marketing manager is the voice of the enterprise. She must be responsible for

influencing, communicating, and motivating his members. She must be

responsible for managing the market, advertising, and promoting the product.

She takes steps in measuring, enhancing, and enriching the position and image

of the business through various goals and objectives. Creates and develops new

innovative ways of marketing the products, forms an effective marketing

campaign, guidelines, plans, and develops strategies. She is also responsible for

conducting research, justifying the pricing of the product, identifying the target

Customers, and determining the effective ways of

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Jojie L. Mangampo

Position: Production Manager

Position: Production Manager Job Qualifications:

• Work closely with legal to ensure relevant clearance process is adhered to on

all productions

• Strong digital and verbal communication skills, with the ability to properly

convey production needs, timelines, and budgets to vendors and subcontractors.

• Experience in leading and managing other team members is highly desirable.

Job Description:

A production manager is a professional who oversees the production process and

coordinates all activities to ensure enough resources are on hand. They can plan

workers’ schedules, estimate costs, and prepare budgets to ensure workflow

meets required deadlines.

Jonas R. Tabelisma
Position: Financial Manager
Job Qualifications:

• Must have financial principle knowledge and works logically and systematically.

Job Description:

The financial manager is more concerned with the financial health of the

business and must work in an organized and systematic manner. She is

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responsible for taking notes of all of the business transactions clearly and

maintaining clean and effective records. Monitor the cash flows inside the

business, take adequate control of the monetary budget, provide financial

advice, and engage in financial analysis in such areas as budgeting.

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 CHAPTER III
Industry Analysis

A. Market Research

The handcrafted lamp industry in Tinambac, Camarines Sur, Philippines, is a

niche but steadily growing sector. This industry is characterized by a strong

emphasis on local craftsmanship and artistry, with a focus on creating unique

and aesthetically pleasing lighting solutions. Luminique, operating within this

industry, brings a distinctive offering of handcrafted lamps with a commitment to

sustainability and community engagement.

Competitive Landscape:

The local handcrafted lamp market in Tinambac is relatively fragmented,

with a few established artisans and small businesses competing for market

share. Luminique, as a new entrant, has the opportunity to differentiate itself

through its unique designs, sustainability initiatives, and active participation in

community projects.

Consumer Trends:

Consumers in Tinambac, appreciate handmade and locally crafted

products. There is a growing interest in sustainability and eco-conscious choices,

which aligns well with Luminique’s focus on using eco-friendly materials and

supporting local suppliers.

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Sustainability Focus:

Luminique’s commitment to environmental sustainability is in line with a

broader global trend. Consumers are increasingly seeking products that align

with their values, making sustainability a key driver in purchasing decisions.

Luminique’s eco-friendly materials and reduced energy consumption initiatives

resonate with this trend.

Economic Factors:

Economic conditions in Tinambac, such as income levels and purchasing

power, influence consumers’ ability to invest in handcrafted lighting solutions.

Luminique’s affordable payment plans aim to cater to a wide range of

consumers.

Cultural Preferences:

The local culture and traditions in Tinambac may influence consumer

preferences in terms of design and aesthetics. Luminique’s customization options

can cater to these preferences while preserving local traditions.

Distribution Channels:

In Tinambac, distribution channels may vary from urban to rural areas.

Luminique should carefully choose distribution methods to reach both target

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markets effectively, which could include online sales, partnerships with local

retailers and potentially setting up showrooms.

B. SWOT Analysis

Strengths:

1. Unique Handcrafted Lamps: Luminique’s primary strength lies in its handcrafted,

one-of-a-kind lamps, which appeal to local consumers in Tinambac who

appreciate unique and artisanal products.

2. **Sustainability Initiatives: Luminique’s commitment to sustainability, including

the use of eco-friendly materials and reduced energy consumption, aligns well

with the growing environmental consciousness in the Philippines.

3. Local Artisan Collaboration: Collaborating with local artisans in Camarines Sur

adds an authentic and cultural element to the product offerings, strengthening

the connection with the local community.

4. Customization Options: Luminique’s ability to offer lamp customization allows it

to cater to the cultural preferences and individual tastes of consumers in

Tinambac.

5. Community Engagement: The “Luminique Cares” program actively participates in

community projects, resonating with the local community’s values and promoting

goodwill.

Weaknesses:

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 1. New Entrant: Luminique is a relatively new entrant in the local market and

establishing brand recognition and trust may take time and effort.

2. Competitive Market: The handcrafted lamp market in Tinambac is competitive,

with local artisans and businesses already catering to local demand, making it a

challenge for Luminique to carve a niche.

3. Distribution Challenges: Ensuring effective distribution to both urban and rural

areas in Tinambac can be complex and may require creative strategies.

4. Price Sensitivity: Economic conditions in the area might limit the willingness of

some consumers to invest in higher-priced, handcrafted lighting solutions.

5. Cultural Adaptation: Understanding and catering to local cultural preferences and

traditions while preserving Luminique’s brand identity can be a delicate balance.

Opportunities:

1. Growing Sustainability Awareness: The increasing emphasis on sustainability

provides an opportunity for Luminique to position itself as an eco-conscious

choice, appealing to consumers seeking environmentally responsible products.

2. Partnerships with Local Retailers: Collaborating with local retailers in Tinambac

can expand Luminique’s reach and provide access to a wider customer base.

3. Customization for Local Taste: Leveraging customization options can allow

Luminique to adapt to local cultural preferences and design aesthetics.

4. Online Presence: With the growth of e-commerce in the Philippines, establishing

a strong online presence can help reach a broader market beyond Tinambac.

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 5. Supporting Local Artisans: Building stronger partnerships with local artisans can

not only promote their craftsmanship but also enhance Luminique’s product

offerings.

Threats:

1. Economic Uncertainty: Economic conditions can impact consumer spending, and

economic downturns may reduce the demand for higher-end, handcrafted lamps.

2. Competition: Existing local artisans and lamp businesses may fiercely compete

for market share, making it challenging to establish a foothold.

3. Imitation and Counterfeits: The handcrafted nature of Luminique’s products may

make them susceptible to imitation, affecting brand integrity.

4. Market Saturation: The market in Tinambac may reach saturation as more

businesses enter the handcrafted lamp industry.

5. Cultural Mismatch: Misinterpreting or misaligning with local culture and traditions

can lead to misunderstanding and a lack of acceptance in the market.

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 CHAPTER IV
Marketing Plan

A. Product/Services Description

Handcrafted Lighting: Elevating Illumination with Artistry

Discover the enchanting world of Luminique, where lighting transforms into

artistry. Our handcrafted lamps, meticulously created in each Luminique lamp is

more than a source of light; it’s a masterpiece designed to elevate your living

spaces.

Uniquely Yours: At Luminique, we believe in the power of uniqueness. Each

lamp is carefully handcrafted, ensuring no two are exactly alike. This personal

touch allows you to own a lighting solution that’s uniquely yours, reflecting your

individuality and style.

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Sustainability at Heart: We embrace sustainability as a core value. Luminique

lamps are made using eco-friendly materials and support local artisans. We’re

committed to reducing our environmental footprint, contributing to a greener and

more sustainable world.

Cultural Harmony: Luminique’s lamps resonate with local culture and

traditions. Collaborations with Camarines Sur’s talented artisans infuse a rich

cultural tapestry into our designs, making them both contemporary and deeply

rooted in Filipino heritage.

Tailored Elegance: Our customization options allow you to tailor your lamp to

your personal taste and local cultural preferences. Whether you seek a lamp

inspired by nature, tradition, or modern design, Luminique can craft it for you.

Luminique Handcrafted Lighting is more than a lamp; it’s an expression of

art, sustainability, culture, and your unique identity. Illuminate your life with

Luminique, where light becomes a work of art.

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B. Customer Profiling

B.1 Area Coverage

The primary area coverage extends from Tinambac, Camarines Sur

upto all the Municipality in the Bicol Region.

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B.2 Target Market

Primary Consumers:

1. Individual Homeowners: The primary consumers of Luminique

Handcrafted Lighting are individual homeowners in Tinambac, Camarines

Sur, Philippines. These individuals seek to enhance the ambiance of their

homes with unique and handcrafted lighting solutions that reflect their

personal style and taste.

2. Interior Designers: Interior designers in the region are also primary

consumers of Luminique’s products. They source our handcrafted lamps

to incorporate them into their design projects, aiming to provide their

clients with distinctive and culturally inspired lighting options.

Secondary Consumers:

1. Local Retailers and Showrooms: Secondary consumers include local retailers and

showrooms in Tinambac and nearby areas. They purchase Luminique’s products

to stock in their stores, providing a physical presence for customers to explore

and purchase these handcrafted lamps.

2. E-commerce Customers: Secondary consumers are individuals who discover and

purchase Luminique’s products through the brand’s e-commerce platform. These

customers can be located within Tinambac or beyond, making online sales an

essential avenue for reaching a broader market.

29
 3. Corporate Sector: The corporate sector in Tinambac, including offices and

commercial spaces, may also seek to acquire Luminique’s handcrafted lamps to

elevate the aesthetics of their work environments. These buyers may purchase in

bulk for various spaces within their establishments.

30
C. Competitor Profiling

Competitor Profiling in Tinambac, Camarines Sur, Philippines (Including Bicol

Region Competitors):

1. Luzon Lamps: Based in Naga City, Bicol, Luzon Lamps is a well-established

competitor in the region. They specialize in producing a wide range of

handcrafted lamps, from traditional to contemporary designs. Their products are

known for their quality and unique craftsmanship.

2. Bicolano Artisans: Bicolano Artisans is a collective of local lamp artisans from

across the Bicol region, each contributing their distinctive styles and designs.

They cater to the local market, offering a diverse selection of lamps that

showcase the region’s rich cultural heritage.

3. Handcrafters of CamSur: Located in the capital city of Pili, Handcrafters of

CamSur is a cooperative of local artisans. They produce a variety of handcrafted

items, including lamps that incorporate traditional Filipino elements and designs.

4. Albay Lights and Designs: Situated in Legazpi City, Albay, this competitor is

known for its creative lighting solutions that draw inspiration from the

breathtaking landscapes and local traditions of the Bicol region. Their designs

often feature eco-friendly materials and nature-inspired elements.

31
 5. Mayon Crafts: Mayon Crafts, also based in Legazpi City, takes its name from the

iconic Mayon Volcano in the region. They create lamps that are inspired by the

beauty of nature and offer a wide selection of eco-conscious lighting solutions.

6. Local Artisan Collectives: In addition to individual competitors, several local

artisan collectives and cooperatives throughout the Bicol region produce

handcrafted lamps. These collectives often collaborate with local retailers and

showrooms to promote and sell their products.

32
D. Demand and Supply Analysis

Demand Analysis:

1. Local Consumers: The primary demand for Luminique’s handcrafted lamps comes

from local homeowners in Tinambac and nearby areas. These individuals seek

unique and culturally inspired lighting solutions to enhance the ambiance of their

homes.

2. Interior Designers: Interior designers are another significant source of demand.

They require distinctive and customizable lighting options to incorporate into

their design projects, meeting the preferences and cultural tastes of their clients.

3. Hotels and Resorts: The hospitality industry, which includes hotels and resorts in

the region, demands Luminique’s handcrafted lamps to create a warm and

inviting atmosphere for guests. Unique and locally inspired lighting can enhance

their establishments.

4. Corporate Sector: Local businesses, offices, and commercial spaces may also

contribute to demand. They seek to improve the aesthetics of their work

environments and may purchase lamps in bulk for various spaces within their

establishments.

33
Supply Analysis:

1. Local Artisans: The primary supply source is the local artisans and craftspeople in

Camarines Sur. Luminique collaborates with these artisans to create its

handcrafted lamps, ensuring a continuous supply of unique and culturally

inspired products.

2. Eco-Friendly Materials: Luminique sources eco-friendly materials for its lamp

components, both locally and from broader regions in the Philippines. These

materials contribute to sustainability and meet the demand for environmentally

responsible products.

3. Local Suppliers: Local suppliers provide materials and components used in the

lamp production process. Building strong relationships with local suppliers

ensures a consistent supply chain.

4. Community Collaborations: As part of the “Luminique Cares” program,

collaborations with local communities and eco-conscious projects further support

the supply of eco-friendly materials and also enhance brand visibility.

5. Distribution Channels: Luminique utilizes a variety of distribution channels,

including physical retail stores, showrooms, e-commerce, and collaborations with

local retailers. These channels ensure that the supply of handcrafted lamps

reaches different segments of the market effectively.

6. Customization Capabilities: Luminique’s customization options allow for tailored

supply, ensuring that lamps meet the specific preferences of individual

customers, interior designers, and businesses.

34
E. Marketing Strategy

1. Cultural Storytelling and Local Integration:

- Embrace the local culture and heritage and Highlight the collaboration with
local artisans and the influence of regional traditions in our lamp designs.
- Engage in cultural storytelling through marketing materials, website, and
social media.
- Participate in local cultural events, festivals and artisan markets to showcase
out lamps and create a strong local presence. This will help in building a
connection with the community.

2. Eco-Conscious Branding and Sustainability:

- Promote our commitment to sustainability and eco-friendly practices.
Highlight the use of environmentally responsible materials and energy-efficient
processes in lamp production.
- Create marketing campaigns that focus on the importance of supporting local
artisans and preserving the environment. Showcase our involvement in
community eco-conscious projects through the “Luminique Cares” initiative.
- Collaborate with local environmental organizations or participate in local
clean-up and reforestation efforts, demonstrating our dedication to a greener
future.

3. Customization and Personalization:

- Offer robust lamp customization options that allow customers to tailor
lighting solutions to their individual preferences and cultural tastes.
- Create marketing campaigns around the idea of “Your Lamp, Your Story.”
Encourage customers to share their unique lamp designs and the stories behind
their choices on social media. Hold contests and feature user-generated content.

35
 - Collaborate with interior designers to showcase how personalized lamps can
enhance various living spaces and commercial environments.

4. Online and Offline Presence:

- Develop a strong online presence through an e-commerce platform, social
media, and a user-friendly website.
- Establish physical retail stores and showrooms in strategic locations within
Tinambac and nearby cities to provide customers with a hands-on experience of
our lamps.

By implementing these marketing strategies, Luminique can effectively

establish its presence, connect with the local community and differentiate itself in
the competitive handcrafted lamp market in Tinambac, Camarines Sur and the
broader Bicol region.

36
F. Pricing Strategy Sales

1. Value-Based Pricing:

- Luminique’s pricing strategy should be value-based, aligning with the

uniqueness and cultural significance of its handcrafted lamps. The prices should

reflect the artisanal craftsmanship and customization options offered.

- Determine different price points based on the level of customization and

complexity of designs. More intricate or personalized lamps can command a

higher price, while standard designs remain affordable.

2. Competitive Analysis:

- Conduct regular competitive analysis to ensure our pricing is competitive

within the local market. Consider the pricing strategies of local competitors in the

Bicol region and adjust our prices accordingly.

- Highlight the additional value Luminique offers, such as sustainability, local

artisan collaborations and customization, to justify any premium pricing.

3. Tiered Pricing Structure:

- Implement a tiered pricing structure to cater to various customer segments.

Offer basic, mid-range and premium tiers based on design complexity and size.

- Promote these tiers with clear differentiators, such as materials used, level of

customization, and eco-friendly features.

37
4. Discounts and Promotions

- Introduce promotional strategies for special occasions or festivals celebrated

in Tinambac and the Bicol region. This can include holiday discounts, bundle

deals, and limited-time offers.

- Create customer loyalty programs, offering discounts or exclusive access to

new designs for repeat customers.

5. E-commerce vs. Physical Store Pricing:

- Consider slightly different pricing for lamps sold online and in physical retail

stores or showrooms. Online pricing can be competitive, while physical store

pricing might include the cost of in-store experiences.

- Encourage customers to visit physical stores by offering in-store exclusive

promotions and experiences.

6. Affordable Payment Plans:

- To make handcrafted lamps more accessible, offer affordable payment plans

that allow customers to pay for their lamps over time. This flexibility can attract a

broader customer base.

- Clearly communicate these payment options on your website and in-store,

ensuring potential buyers are aware of the affordability of our lamps.

38
7. Transparency and Communication:

- Ensure transparency in our pricing, so customers understand the value they

receive with each lamp. Clearly communicate the factors contributing to the

pricing, such as craftsmanship, materials, and customization.

- Use educational marketing materials to help customers appreciate the

cultural and environmental value associated with your products, which can justify

premium pricing.

8. Regular Price Reviews:

- Continuously monitor market dynamics, including changes in consumer

preferences and competitive pricing strategies. Regularly review and adjust your

pricing to remain relevant and competitive.

By implementing this pricing strategy, Luminique can strike a balance between

offering affordable and premium handcrafted lamps while communicating the

value of artisanal craftsmanship, cultural integration and sustainability to its

target market in Tinambac and the Bicol region.

39
G. Sales and Distribution

Sales Channels:

1. E-commerce Platform:

- Luminique should establish a user-friendly e-commerce platform to reach a

wider audience, including customers within and outside Tinambac.

- Implement secure payment gateways and offer online customer support to

enhance the online shopping experience.

- Promote the e-commerce platform through social media, online advertising,

and search engine optimization to attract online shoppers.

2. Physical Retail Stores and Showrooms:

- Set up physical retail stores and showrooms in strategic locations within

Tinambac, as well as in major cities in the Bicol region, to provide a hands-on

experience for customers.

- Design these spaces to reflect the cultural and artistic elements of

Luminique’s lamps. Use them as an opportunity to engage with customers and

showcase the craftsmanship behind the products.

- Collaborate with local retailers and interior designers to display and sell

Luminique lamps in their establishments, extending the brand’s offline reach.

Distribution Strategy:

1. Local Delivery and Pickup:

40
 - Offer local delivery services within Tinambac to provide convenience for

customers. Implement a pickup option for customers who prefer to collect their

orders in person.

- Ensure timely and secure delivery, with options for tracking and providing

customers with delivery status updates.

2. Collaborations with Local Retailers:

- Collaborate with local retailers in Tinambac and neighboring areas to stock

and sell Luminique lamps in their stores.

- Establish mutually beneficial partnerships that include training staff to

educate customers about the products and their cultural significance.

3. Nationwide and Regional Shipping:

- Expand your reach by offering nationwide and regional shipping services.

Partner with reliable courier services to ensure efficient and secure delivery.

4. Customer Support and Engagement:

- Establish a responsive customer support team to assist with inquiries, orders,

and concerns.

- Engage with customers on social media platforms and respond to comments,

reviews and messages promptly to foster a sense of community and trust.

41
5. Trade Shows and Artisan Markets:

- Participate in local trade shows, artisan markets and cultural festivals in the

Bicol region to showcase your products. These events can serve as excellent

platforms for networking and brand exposure.

By implementing this sales and distribution strategy, Luminique can effectively

reach its target audience, both locally in Tinambac and across the Bicol region,

and provide a seamless shopping experience through various channels, whether

online or in-person.

42
H. Advertising and Promotion

H.1 Facebook Page

43
 H.2. Flyers

44
I. Marketing and Selling Expenses

EXPENSES COST
Advertising materials Php 250.00
Transportation Cost Php 60.00
(Distribution of
Advertising Materials)
Breakdown Php 310.00

45
 CHAPTER V
Production Plan

A. Technical Production Plan

The Materials and Equipment needed are as follows:

Materials
Description
needed
Wood

Wood can be used as the base structure for the

lampshade.

Varnish

It adds a protective and decorative finish to the wood,

enhancing its appearance and protecting it from
moisture or wear.

Small bulb

Providing the light source for the lamp.

It’s an integral part of the lamp’s wiring, allowing

Wire
electricity to reach the bulb and light up the lampshade.

46
 Wood glue

Wood glue is used to secure and bond different wooden

components of the lampshade frame. It ensures that
the frame is stable and holds its shape.

Screw

Screws can be used to fasten and join wooden parts of

the frame securely.

Equipment/Machinery needed

Grinder Grinder can be used for shaping or smoothing any

rough edges or surfaces on the wooden frame.

47
B. Production Process

Step 1:

Gather Driftwood: Collect driftwood pieces. Ensure they are clean and free of

any sand or debris.

Step 2:

Design the Lamp: Plan the design of the lamp. Decide on the lamp’s shape,

size, and how the driftwood pieces will be arranged. Sketch the design if

necessary.

Step 3:

Prepare the Driftwood: Clean the driftwood thoroughly, removing any dirt or

loose debris. Use sandpaper to smooth the surfaces of the driftwood pieces,

giving them a polished appearance. You can also round off sharp edges.

Step 4:

Assemble the Lamp Base: Arrange the driftwood pieces to create the lamp

base. Experiment with different layouts until satisfied with the design. Use wood

glue to bond the pieces together. Clamp them if needed, and allow the glue to

dry thoroughly.

48
Step 5:

Drill Holes: Drill a hole in the center or the desired location for the lamp cord.

This hole will allow you to pass the lamp cord through the base.

Step 6:

Thread the Cord: Thread the lamp cord through the drilled hole from the

bottom of the lamp base. Pull it through until you have enough length for the

bulb socket to be attached.

Step 7

Wire the Socket: Strip the ends of the cord wires. Attach the wires to the lamp

socket. Follow the socket manufacturer’s instructions for wiring. Usually, it

involves connecting one wire to the silver or white terminal and the other to the

brass or black terminal. Attach the lamp socket to the top of the lamp base,

following the design you planned.

Step 8

Attach the Bulb: Screw the light bulb into the socket.

Step 9

Finish the Driftwood: Apply varnish or wood finish to the driftwood lamp base.

This step not only enhances the wood’s appearance but also provides protection.

49
Step 10

Test the Lamp: Plug the lamp in and test it to ensure that it works properly.

C. Production Flowchart

Lamp design

Materials preparation

Lamp assembling

Finishing and quality control

Packaging

Distribution

50
 D. Production Schedule

Number of
Week Day and Time units to be
produced
Saturday 1 p.m. -
1st week 4:30 p.m.
3 designs
Sunday 1 p.m.-
4:30 p.m.
Saturday 1 p.m.-
2nd week 4:30 p.m.
5 designs
Sunday 1 p.m.-
4:30 p.m.
Saturday 1 p.m.-
3rd week 4:30 p.m.
8 designs
Sunday 1 p.m.-
4:30 p.m.
Saturday 1 p.m.-
4th week 4:30 p.m.
10 designs
Sunday 1 p.m.-
4:30 p.m.

51
E. Work Plan Schedule

Creating a work plan schedule for Luminique Handcrafted Lamp Business in

Tinambac, Camarines Sur involves organizing tasks and activities to ensure

efficient operations and business growth.

Month Month 3-4: Month 5- Month 7- Month 9-10: Month 11-

1-2: Product 6: E- 8: Sales and 12:
Busines Developmenta commer Marketin Distribution Expansion
s Setup nd Branding ce g and Implementati and
and Platform Promotio on Growth
Plannin and n
g Retail
Setup
Week 1- Week 1-4: Week 1- Week 1-4: Week 1-4: Week 1-4:
2: Market Collaborate with 2: Launch Begin selling Monitor
research local artisans Develop marketing products both sales and
and and finalize the e- campaigns online and in gather
competit initial lamp commerce with a physical stores. customer
or designs. website focus on feedback
analysis and sustainabili for product
online ty and improveme
store cultural nt.
storytelling
.
Week 3- Week 5-6: Week 3- Week 5-6: Week 5-6: Week 5-
4: Establish 4: Set up Attend Initiate 6:Consider
Business branding and physical local partnerships regional
registrati design retail festivals with local and
on and marketing stores and retailers for national
permits materials. and artisan lamp shipping
showroo markets to placements. options.
ms. showcase
products.
Week 5- Week 7-8: Week 5- Week 7-8: Week 7-8: Week 7-8:
8: Create a 8: Train Collaborat Implement Plan for
Develop product catalog staff for e with local delivery possible
a and customer local and pickup internation
business photography for interactio interior services al sales
plan and online and ns and designers expansion
set initial offline provide and
budget. marketing. product retailers
knowledg for
e. promotion.

52
F. Gantt Chart

53
G. Labor Requirements

LABOR Number of working Per Day Per Month

hours
(20 days)

General Manager 8 hours Php 100.00 Php 2,000.00

Marketing Manager Php 100.00 Php 2,000.00

8 hours
Production Php 100.00 Php 2,000.00
8 hours
Manager
Financial Manager Php 100.00 Php 2,000.00
8 hours
Total Labor Cost Php 8,000

54
H. Machinery and Equipment Needed

Here’s a table summarizing the required machinery/equipment and

materials along with estimated expenses and projected durations of use for each

item:

Equipment/ Projected
Estimated
Materials Type duration of
Expenses
Needed use
Throughout the
Wood Driftwoods Varies
production
Wood finish or Throughout the
Maple Varnish Php 60.00
varnish production
Throughout the
Natural Varnish Wood finish 60.00
production
Throughout the
Fabric Cotton 120.00
production
Throughout the
Bulb Led bulb 80.00
production
Throughout the
Wood glue Wood adhesive 140.00
production
Throughout the
Screw Assorted screw 50.00
production
Angle
Long term,
Electric Grinder grinder/sanding 815.00
various projects
tool
Long term,
Silicon Mold Rubber 500.00
various projects
Throughout the
PVC Plastic PVC 345.00
production
Throughout the
Plug Plastic 75.00
production
Throughout the
Receptacles Plastic 250.00
production
Paint Gold 45.00 Throughout the

55
 prodution
Throughout the
Pitting Wire Small 50.00
production
Throughout the
Leaves Artificial 35.00
production
Throughout the
Flowers Artificial 35.00
production
Throughout the
Metal Flat 150.00
production

56
J. Business Location

k. Production Layout

Fire exit

Machinery Area

Packaging
57

Labeling
L. Waste Disposal

Lamp Production Waste: Segregate waste generated during the lamp

production process into different categories, such as wood scraps, metal

components, and packaging materials.

General Waste: Segregate general waste, including non-recyclable items like

food waste and general office waste.

Recycling and Reusing: Identify local recycling centers that can accept

recyclable materials like cardboard, paper, glass, and plastic. Regularly send

these recyclables for processing.

Reuse and Repurpose: Evaluate if any waste materials generated during

production can be reused or repurposed within the business. For example, wood

scraps could be utilized for creating smaller decorative items.

E-Waste Management: Implement proper e-waste management for electronic

equipment used in the business. Ensure old or non-functioning electronics are

disposed of responsibly, either through recycling or donation programs.

58
Hazardous Waste Handling: Handle any hazardous materials, such as paints

or chemicals used for finishes, according to local regulations.

M. List of Suppliers of Raw Materials

Supplier Address

Lapurisima, Tinambac
Lucky 29 hardware
Camarines Sur

Caloco, Tinambac
Mrs. Maricel Celzo
Camarines Sur

59
N. Packaging and Labelling Layout

Hang Tags

60
 CHAPTER VI
Financial Plan

A. Initial Capital Requirements

Handcrafted Luminique requires an initial capital requirement of Php

6,403.4.

The following is the breakdown of the direct and indirect costs needed

in the first production of the enterprise for September 2023:

Direct Cost

Raw Materials Quantity Cost per unit Total Cost

PVC 103 meter Php 345.00 Php 345.00

Maple Varnish 1 liter good for 60.00 300.00

1,000 ml

Natural Varnish 1 liter good for 60.00 300.00

1,000 ml

Pitting wire 50 pieces 1.00 50.00

Bulb 5 pieces 80.00 400.00

Wood glue 750 ml 140.00 140.00

Plug 5 pieces 15.00 75.00

Screw 50 pieces 1.00 50.00

Glue Stick 20 pieces 10.00 200.00

Additional raw 1 piece 150.00 150.00

61
 materials for

Ravena design

metal head

Fabric 1 yard 120.00 120.00

Wire 10 meter 16.00 160.00

Paint Gold 1 can good for 75 45.00 45.00

ml

Receptacles 5 pieces 50.00 250.00

Artificial Flowers 1 piece 35.00 35.00

Artificial Leaves 1 piece 35.00 35.00

Total Raw Materials Php 2,655.00

Packaging and Quantity Unit cost Total Cost

labelling
materials

62
Hang tags(1 photo 5 pieces 5 Php 25.00
paper)
Cling wrap 5 pieces 45 225.00
Total Cost for Packaging and Labelling Php 250.00

Manufacturing supplies Quantity Unit cost Total cost

(Machinery/equipment)

Silicon Mold 1 pack Php 500.00 Php 500.00

Electric Grinder 1 set 500.00 815.00

Total Cost Php 1,315.00

Direct labor Number of Unit cost Total cost

cost production hours

Production 6hrs/8 days Php 50.00 Php 400.00

Manager

Total Labor Cost Php 400.00

63
 Indirect Cost

Salary expenses Number of Unit cost Total cost

working hours
General Manager 8hrs/10 days Php 50.00 Php 500.00
Marketing Manager 8hrs/10 days 50.00 500.00
Financial Manager 8hrs/10 days 50.00 500.00
Total Salary Expenses Php 1,500.00

Utility usage Number of Unit cost Total cost

(Electricity) usage hours

Electricity bill 5 hrs/8 days Php 7.85 kph Php 188.40

Total Utility Usage Cost Php 188.40

Office supplies Quantity Unit cost Total cost

Record bokk 1 pc Php 40.00 Php 40.00

Ballpen 2 pcs 15.00 30.00

Receipt 1 pc 25.00 25.00

Total Office Supplies Cost Php 95.00

TOTAL DIRECT AND INDIRECT COST: Php 6,403.4

64
 A. COSTING:

Raw Materials per Product

MEDUZA

PARTICULAR QUANTITY UNIT COST TOTAL COST

Bulb 1 piece Php 80.00 Php 80.00

Wire 2 meters 16.00 32.00

Natural Varnish 250 ml 60.00 60.00

Maple Varnish 250.ml 60.00 60.00

Pitting Wire 10 pieces 1.00 10.00

Receptacles 1 piece 50.00 50.00

Plug 1 pieces 15.00 15.00

Screw 10 pieces 1.00 10.00

PVC 20.6 meter 69.00 69.00

Glue Stick 4 pieces 10.00 40.00

Wood Glue 150 ml 28.00 28.00

Paint Gold 15 ml 9.00 9.00

Fabric 25 meter 24.00 24.00

Total Php 487.00

65
 RAVENA

PARTICULAR QUANTITY UNIT COST TOTAL COST

Bulb 1 piece Php 80.00 Php 80.00

Wire 2 meter 16.00 32.00

Natural Varnish 250 ml 60.00 60.00

Maple Varnish 250.ml 60.00 60.00

Pitting Wire 10 pieces 1.00 10.00

Receptacles 1 piece 50.00 50.00

Plug 1 pieces 15.00 15.00

Screw 10 pieces 1.00 10.00

PVC 20.6 meter 69.00 69.00

Glue Stick 4 pieces 10.00 40.00

Wood Glue 150 ml 28.00 28.00

Paint Gold 15 ml 9.00 9.00

Fabric 25 meter 24.00 24.00

Total Php 487.00

66
 PARTICULAR QUANTITY UNIT COST TOTAL COST

Bulb 1 piece Php 80.00 Php 80.00

Wire 2 meter 16.00 32.00

Natural Varnish 250 ml 60.00 60.00

Maple Varnish 250.ml 60.00 60.00

Pitting Wire 10 pieces 1.00 10.00

Receptacles 1 piece 50.00 50.00

Plug 1 pieces 15.00 15.00

Screw 10 pieces 1.00 10.00

PVC 20.6 meter 69.00 69.00

Glue Stick 4 pieces 10.00 40.00

Wood Glue 150 ml 28.00 28.00

Paint Gold 15 ml 9.00 9.00

Fabric 25 meter 24.00 24.00

Total Php 487.00

BAKAWAN TALL

67
 BAKAWAN SMALL

PARTICULAR QUANTITY UNIT COST TOTAL COST

Bulb 1 piece Php 80.00 Php 80.00

Wire 2 meter 16.00 32.00

Natural Varnish 250 ml 60.00 60.00

Maple Varnish 250.ml 60.00 60.00

Pitting Wire 10 pieces 1.00 10.00

Receptacles 1 piece 50.00 50.00

Plug 1 pieces 15.00 15.00

Screw 10 pieces 1.00 10.00

PVC 20.6 meter 69.00 69.00

Glue Stick 4 pieces 10.00 40.00

Wood Glue 150 ml 28.00 28.00

Paint Gold 15 ml 9.00 9.00

Fabric 25 meter 24.00 24.00

Total Php 487.00

PARTICULAR QUANTITY UNIT COST TOTAL COST

68
Bulb 1 piece Php 80.00 Php 80.00

Wire 2 meter 16.00 32.00

Natural Varnish 250 ml 60.00 60.00

Maple Varnish 250.ml 60.00 60.00

Pitting Wire 10 pieces 1.00 10.00

Receptacles 1 piece 50.00 50.00

Plug 1 pieces 15.00 15.00

Screw 10 pieces 1.00 10.00

PVC 20.6 meter 69.00 69.00

Glue Stick 4 pieces 10.00 40.00

Wood Glue 150 ml 28.00 28.00

Paint Gold 15 ml 9.00 9.00

Fabric 25 meter 24.00 24.00

Total Php 487.00

PSYCHE

69
B. Projected Sales

Monthly Operation

Month Quantity Selling Price Total Sales

September 2023 0 0 0

October 2023 0 0 0

November 2023 1 piece (Php 2,000.00) Php 2,000.00

December 2023 2 pieces (Php 1,500.00, Php 3,000.00

Php 1,500.00)

January 2024 2 pieces (Php 7,000.00, Php 9,000.00

Php 2,000.00)

Total 5 pieces Total Sales Php 14,000.00

70
B.2 One Year Operation

For one year operation, the Luminique Handicrafts has a total sales of Php

168,000.00.

Month Quantity Selling Price Total Sales

September 2023 5 pieces (Php 2,000, Php 14,000.00

1,500, 1,500,

2,000, 7,000)

October 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

November 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

December 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

January 2024 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

February 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

71
March 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

April 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

May 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

June 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

July 5 pieces (2,000, 1,500, 14,000.00

1,500, 2,000,

7,000)

August 5 pieces (Php 2,000, 14.000.00

1,500, 1,500,

2,000, 7,000)

Total Sales Php 168,000.00

72
C. Financial Statement

C.1. Projected Income Statement

The Luminique Handicrafts Projected Income Statement For the month of

September 2023 to January 2024 (Five Months Operation)

Sales Php 14,000.00

Less:

Raw Materials 2,655.00

Direct Labor 400.00

Packaging and Labelling 250.00 Php 3,305.00

Gross Sales Php 10,695.00

Less: Operating Expenses

Manufacturing Supply 1,315.00

Salary Expenses 1,500.00

Office Supplies 95.00

Utility Usage 188.4.00 Php 3,098.40

Net Income Php 7,596.6.00

73
The Luminique Handicrafts Projected Income Statement For September

2023 to August 2024

(One Year Operation)

Sales Php 168,000.00

Less:

Raw Materials 31,860.00

Direct Labor 4,800.00

Packaging and Labelling 3,000.00

Manufacturing Supplies 15,780.00 Php 55,440.00

Gross Sales Php 112,560.00

Less:

Salary Expenses 18,000.00

Office Supplies 1,140.00

Utility Usage 2,260.80 Php 21,400.80

Net Income Php 91,159.2

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DOCUMENTATION

75
GATHERING RAW MATERIALS

76
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ACTUAL PHOTO OF PRODUCTION

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ACTUAL PRODUCT|FINISHED PRODUCT

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SOME ACTUAL PHOTOS DURING SELLING AND DELIVERING OF OUR

PRODUCTS

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Curriculum Vitae

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JONAS REBAY TABELISMA
[email protected]
(+63)9305278789
ZONE 5,SOGOD
TINAMBAC, CAMARINES SUR, 7182

OBJECTIVE:
To secure a challenging and dynamic role in the organization where I can
leverage my skills to drive innovation, make a meaningful impact, and contribute
to the growth and success of a progressive organization.

Personal Information:
Birthday:July 21 1998
Civil Status: Single
Gender: Male
Nationality: Filipino
Religion: Roman Catholic

Educational Attainment:
Tertiary:
Governor Mariano E Villafuerte Community College
BACHELOR OF SCIENCE IN ENTREPRENEURSHIP
2020-present
Secondary:
Don Servillano Platon Memorial National High School
Sta cruz, Tinambac, Camarines Sur
Primary:
Sogod Elementary school
Sogod Tinambac Camarines Sur

82
KAREN ALCANZO SAN ANDRES
[email protected]
(+63)9771299332
ZONE 5, SAN JOSE
TINAMBAC, CAMARINES SUR, 4426

OBJECTIVE:
To secure a challenging and dynamic role in the organization where I can
leverage my skills to drive innovation, make a meaningful impact, and contribute
to the growth and success of a progressive organization.

Personal Information:
Birthday: Feb 11,1983
Civil Status: Single
Gender: Female
Nationality: Filipino
Religion: Roman Catholic

Educational Attainment:
Tertiary:
Governor Mariano E Villafuerte Community College
BACHELOR OF SCIENCE IN ENTREPRENEURSHIP
2020-present
Secondary:
Don Servillano Platon Memorial National High School
Sta cruz, Tinambac, Camarines Sur
Primary:
Magarao Central School, Magarao Camarines Sur

83
JOJIE LABIOS MANGAMPO
[email protected]
(+63)9858656346
ZONE 1 WEST, BOLAOBALITE
TINAMBAC, CAMARINES SUR, 4426

OBJECTIVE:
To secure a challenging and dynamic role in the organization where I can
leverage my skills to drive innovation, make a meaningful impact, and contribute
to the growth and success of a progressive organization.

Personal Information:
Birthday: October 11, 1992
Civil Status: Married
Gender: Male
Nationality: Filipino
Religion: Roman Catholic

Educational Attainment:
Tertiary:,
Governor Mariano E Villafuerte Community College
BACHELOR OF SCIENCE IN ENTREPRENEURSHIP
2020-present
Secondary:
The Sisters of Mary School INC
Adlas Silang Cavite
Primary:
Bolaobalite Elementary School, Tinambac Camarines Sur

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