Describing Trends - Various Exercises
Describing Trends - Various Exercises
Describing Trends - Various Exercises
Vocabulary
Exercise 1
Money
We can spend money and we can save it. But we can do a lot of other things with money too. Find 14
more verbs we can use with the word money in the square. You can read some from left to right,
some from top to bottom and some diagonally.
I X L E N D X X
X N X X D O W E
G I V E M W V L
X W E E O A X O
H N I R S S K S
E A R N X T X E
X O V S P E N D
B E T E F I N D
Exercise 2
Complete the sentences with suitable words. The first letter of each word is provided for you.
Exercise 4
VERB NOUN
to rise a rise
To fall a fall
To increase an increase
to decrease A decrease
to improve An improvement
To recover a recovery
ADJECTIVE ADVERB
Slight Slightly
Sharp sharply
dramatic Dramatically
steady Steadily
Exercise 5
Sales results
Choose the correct words in italics to complete the report.
Sales began the year at 30,000 units in January and increased slight / slightly to 32,000 units in February.
There was a sharp / sharply rise to / by 38,000 in March due / led to the introduction of a new price
discounting scheme. This was followed by a slight / slightly fall in April when sales dropped to 36,000 units.
Our competitors launched a rival product in the spring and this resulted in / from a dramatic / dramatically fall
to 25,000 in May. But we ran a summer advertising campaign and sales increased steady / steadily to / by
2,000 units a month throughout June, July and August until they stood in / at 33,000 in September.
The dramatic / dramatically rise to 45,000 in October resulted in / from the launch of our new autumn range.
But then we experienced problems meeting demand and sales fell sharp / sharply in November and
remained steady / steadily at / by 39,000 in December.
Describing graphs (homework)
Exercise 1
Read the reports on the sales results of different division of Sony and match each one to
the correct graph.
1. Music group sales went up slightly in 1991, then fell slightly in 1992 and 1993. But best-
selling record releases by Michael Jackson, Billy Joel, Mariah Carey, Pearl Jam and many
other artists led to recovery in 1994.
C
2. There was a sharp increase in Audio Equipment sales in 1991 and another increase In
1992. But European market conditions were difficult in 1993 and 1994 and as a result, sales
fell.
F
3. Other sales increased steadily between 1990 and 1994 as a result of the strong
performance of semiconductors, telephones and CD-Rom drivers.
A
4. There was a dramatic rise in Pictures Group sales in 1991 and sales continued to increase
in 1992 and 1993. But the strong yen resulted in a fall in 1994. In fact, hit films such as
Sleepless in Seattle and Philadelphia resulted in a rise in sales on a local currency basis in
the US where we achieved a 19% market share.
B
5. Video Equipment sales rose up sharply in 1991 but then fell in 1992 and 1993. The decline
in the camcorder market led to a further sharp drop in 1994.
E
6. Television sales went up in 1991 and continued to rise steadily until 1994 when when they
dropped slightly. This was in spite of the fact that sales of computer displays and wide-
screen TVs were strong.
D
a b c
d e f
Exercise 2
This graph shows the market share of TV channels in Britain. Complete the sentences using words and
phrases below.
60
ITV
50
40 BBC1
30
20 BBC2
10
Channel 4 Satellite
0
1980 82 84 86 88 90 92 94
1. ITV’s market share __________ FELL SHARPLY _________ between 1980 and 1998.
4. In the same period, BBC1’s share of the market also ______WENT____ down. It fell ____BY___
around 5%.
5. BBC2’s market share _________ REMAINED STEADY ________ between 1980 and 1994. It stayed
_____AT____ about 10%.
6. Channel 4 started broadcasting in 1982. Between ’82 and ’94 its share _______ROSE___ to around
10%.
7. Satellite channels started broadcasting in 1987 and after a slow start, they achieved a market share
_____OF_____ about 8% in 1994.
Exercise 3
A Read the three articles and match each one to the correct graph.
1 2 3
C Look at these descriptions of the graphs. The first sentences contain adjectives and nouns.
Complete the second ones using verbs and adverbs.
Example:
There has been a dramatic rise in the Nikkei Index.
The Nikkei Index has risen dramatically.
D Here are some more sentences describing the graphs. This time fill in the blanks with adjectives
and nouns.
Example
The Nikkei Index fell substantially in 1992.
There was a substantial fall in the Nikkei Index in 1992.
1. When Mrs Thatcher lost power, the number of times she was mentioned fell dramatically.
When Mrs Thatcher lost power, there was ___A___DRAMATIC FALL_____ in the number of times she
was mentioned.
2. The Philippine growth rate decreased rapidly in 1990.
There was _______A RAPID DECREASE____ in the Philippine growth rate in 1990.
3. The Nikkei Index rose sharply in September 1992.
There was __A__SHARP ROSE_______ in the Nikkei Index in September 1992.