Report PROPOSAL PRODUCT FOOD CILOK
Report PROPOSAL PRODUCT FOOD CILOK
Report PROPOSAL PRODUCT FOOD CILOK
FOOD PRODUCT
PROPOSAL REPORT
Written By:
To myself, Najwa Amalia Putri, thank you for persevering, studying, and
working hard to achieve the university I dreamed of. Keep trying and keep
improving.
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TABLE OF CONTENTS
FOREWORD.........................................................................................................ii
TABLE OF CONTENTS.....................................................................................iii
CHAPTER I INTRODUCTION.......................................................................1
1.1 Background of Cilok Traditional Food Products.........................1
1.2 Vision and Mission of Cilok Traditional Food Products.............1
1.3 Benefits of Making Proposals for Traditional Food Products in
Cilok............................................................................................1
1.4 The Purpose of Making Cilok Traditional Food Product
Proposals......................................................................................2
CHAPTER II BUSINESS ACTIVITIES..........................................................3
2.1 Business Aspects of Cilok Food Products...................................3
2.2 Cilok Traditional Food Products Sales Location.........................4
2.3 Target Customers of Cilok Traditional Food Products................4
2.4 SWOT Analysis of Cilok Traditional Food Products..................4
2.5 4P Analysis of Traditional Food Cilok........................................5
CHAPTER III FINANCIAL PLANNING.......................................................6
3.1 Compasition.................................................................................6
CHAPTER IV COVER......................................................................................7
4.1 Conclusion...................................................................................7
4.2 Suggestion...................................................................................7
ATTACHMENT.....................................................................................................9
CHAPTER I
INTRODUCTION
In addition to the low price, the ingredients to make this cilok are
easy to get and how to make it is not too difficult.
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3. Detailing the estimated expenditure and receipts to be
obtained
4. Helping entrepreneurs to think critically and objectively
about the business field to be carried out
5. As a communication tool in explaining and convincing
ideas to other parties
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CHAPTER II
BUSINESS ACTIVITIES
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2.2 Cilok Traditional Food Products Sales Location
The place chosen is the SMKN 59 Jakarta canteen because it is
easily accessible to potential customers.
Strength (kekuatan):
1. Its strength lies in its ingredients made from aci and
peanut
2. Seasoning Does not use preservatives so it is safe and
healthy
3. Affordable price
4. Durable
Weakness (Kelemahan):
1. Flavor variants that are still less diverse Strength
Opportunity (Peluang):
1. Strategic place
2. It is almost rare for manufacturers to sell petty
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Threath (Ancaman):
1. Students prefer to shop at their usual place
2. More concerned with products that are cheaper
2.5 4P Analysis of Traditional Food Cilok
Product (Produk):
1. The product sold is "Cilok" which is a typical food of
West Java.
Price (Harga):
1. The price per serving is IDR 7,000 because this price is
very affordable.
Promotion (Promosi):
1. In doing promotions, we will distribute brochures about
our products, and promotions on social media so that
consumers can get information about the small products
we will offer.
Place (Tempat):
1. The place chosen is the SMKN 59 Jakarta canteen
because it is easily accessible to potential customers.
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CHAPTER III
FINANCIAL PLANNING
3.1 Compasition
Product Cilok, with quantity 20 pck. The following is the
financial plan.
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CHAPTER IV
COVER
4.1 Conclusion
With this traditional cilok food proposal report, in addition to
being one of the requirements for the Practical Exam at SMK Negeri 59
Jakarta, the author also felt various benefits and valuable experiences
including: initiative, creativity, time discipline in working on this proposal.
The conclusion that can be drawn by the author is, of course, the
proposal report of this traditional food product highlights the uniqueness
and market potential of the product. With in-depth analysis and the right
marketing strategy, it is expected that cilok products can become the main
choice of consumers in meeting the needs of delicious and nutritious
snacks.
4.2 Suggestion
Some suggestions to improve the report on the proposal of this
traditional food product are:
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shortcomings contained in the preparation of this proposal. Hopefully this
proposal can provide benefits for readers and writers to foster motivation
in opening a business.
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ATTACHMENT
Appendix