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    Business Idea Template

    Uploaded by

    clavillasfebbie6
    The document proposes a business idea for Pechay Cookies, a cookie containing pechay, a leafy green vegetable. Pechay Cookies aim to satisfy health-conscious consumers seeking nutritious snacks by combining the benefits of pechay with traditional cookie recipes. The business sees opportunity in shifting consumer preferences towards healthier, sustainable options. A SWOT analysis identifies strengths in the unique product and health market, but weaknesses in awareness, taste concerns, and ingredient costs. The target market is residents of Lucena City of all ages and backgrounds, especially parents seeking nutritious snacks for children. The business owners plan to hire employees and have defined roles for production, marketing, and management.

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    Business Idea Template

    Uploaded by

    clavillasfebbie6
    12 views3 pages
    The document proposes a business idea for Pechay Cookies, a cookie containing pechay, a leafy green vegetable. Pechay Cookies aim to satisfy health-conscious consumers seeking nutritious snacks by combining the benefits of pechay with traditional cookie recipes. The business sees opportunity in shifting consumer preferences towards healthier, sustainable options. A SWOT analysis identifies strengths in the unique product and health market, but weaknesses in awareness, taste concerns, and ingredient costs. The target market is residents of Lucena City of all ages and backgrounds, especially parents seeking nutritious snacks for children. The business owners plan to hire employees and have defined roles for production, marketing, and management.

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    The document proposes a business idea for Pechay Cookies, a cookie containing pechay, a leafy green vegetable. Pechay Cookies aim to satisfy health-conscious consumers seeking nutritious snacks by combining the benefits of pechay with traditional cookie recipes. The business sees opportunity in shifting consumer preferences towards healthier, sustainable options. A SWOT analysis identifies strengths in the unique product and health market, but weaknesses in awareness, taste concerns, and ingredient costs. The target market is residents of Lucena City of all ages and backgrounds, especially parents seeking nutritious snacks for children. The business owners plan to hire employees and have defined roles for production, marketing, and management.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    12 views3 pages

    Business Idea Template

    Uploaded by

    clavillasfebbie6
    The document proposes a business idea for Pechay Cookies, a cookie containing pechay, a leafy green vegetable. Pechay Cookies aim to satisfy health-conscious consumers seeking nutritious snacks by combining the benefits of pechay with traditional cookie recipes. The business sees opportunity in shifting consumer preferences towards healthier, sustainable options. A SWOT analysis identifies strengths in the unique product and health market, but weaknesses in awareness, taste concerns, and ingredient costs. The target market is residents of Lucena City of all ages and backgrounds, especially parents seeking nutritious snacks for children. The business owners plan to hire employees and have defined roles for production, marketing, and management.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    of 3

    Business Idea Template

    Proposed Business Idea: Pechay Cookies


    Proponents: 1. Ma. Febbie C. Clavillas
    2. Mica D. Quina
    I.Executive Summary

    Maintaining a range of healthy foods keeps you in excellent health and guards you
    against ongoing illnesses. Pechay cookies are an inventive blending of conventional
    baking with wholesome, natural ingredients. These cookies turn pechay, a healthy leafy
    green vegetable, into a tasty treat. Our product satisfies the needs of health-conscious
    consumers looking for wholesome but palatable substitutes by fusing the goodness of
    pechay with traditional cookie recipes.

    The availability of Pechay Cookies offers a profitable business opportunity that fits with
    shifting consumer preferences and environmental conscience. With a unique product,
    strong marketing strategies, emphasis on sustainability, and a commitment to quality,
    this venture is poised for success in the competitive snack market

    II.SWOT ANALYSIS

    SWOT Analysis

    Strengths

     Unique Product
     Health-conscious market
     Versatility

    Weaknesses

     Limited awareness
     Taste concern
     Ingredients cost

    Opportunities

     Health trends
     Product innovation

    Threats
     Consumer Acceptance
     Supply and seasonality of pechay
     Competition

    III. Market Analysis

    Target market

    Pechay cookies are distributed to Lucena City residents of all ages, from different
    professions, genders, and socioeconomic backgrounds. One of our main target
    audiences is parents because they like to provide their kids with nutritious snacks.,
    Individuals who prioritize health and are looking for nutritious snack alternatives.

    Competition
    There is competition in the business world. Vegetable-based snacks are in
    intense competition with one another to offer the greatest value and quality products.
    Individuals and small businesses create unique and healthy cookies at home and sell
    them locally or online. They pay close attention to their revenue and client satisfaction,
    but they don't consider the health and welfare of the neighborhood. One advantage that
    the product has compared to the competition is the fact that the price of cookies is
    reasonable, our cookies include a lot of nutrients. Pechay cookies offer several unique
    advantages compared to other cookies in the market, making them a distinctive and
    appealing choice for consumers.

    IV.Execution

    The Product
    Pechay Cookies are a delightful invention that bring together the benefits of
    pechay, a leafy green vegetable rich in nutrients, and the enjoyment of cookies. People
    who value both taste and nutrition will find these cookies to be an interesting and
    nutritious snack option.

    Pechay Cookies are more than just cookies; they're a getaway in taste and
    nutrition that satisfies the needs of modern consumers for satisfying snacks. Stimulate
    your taste senses while also supporting local vendors and encouraging sustainable,
    healthy living by selecting Pechay Cookies.

    V.Company and Management Summary


    Ma. Febbie C. Clavillas, Mica D. Quina and Leovino Merle are the owners of Pechay
    Cookies. Leovino Merle will serve as the manager while Ma. Febbie C. Clavillas will
    serve as the marketing and administrative supervisor and Mica D. Quina will serve as
    the production supervisor. The business expects to hire (5) five employees.

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