PURCOM - Casayuran, Claine - Cortez, Pamela

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Aristotle model of communicati…

Model Of Communication
Aristotle model of communication

Scenario: A Political Speech

John, a mayoral candidate, is giving a speech to his townspeople. He talks about his plans
to improve the town and shares personal stories to connect with the crowd emotionally.
John also uses data and facts to explain how his ideas will work. The audience, made up of
different people from the town, listens and reacts to his speech, some agreeing while others
are unsure. John's team has a place for feedback, and the speech happens during a sunny
day in the middle of an election campaign. In this scenario, John follows Aristotle's
communication model by being credible, appealing to emotions, and presenting logical
arguments to get his message across. He also considers feedback and the context of the
situation.

Lasswell model of communication

Scenario Title: Political Speech Analysis


Who: The speaker is John Doe, a candidate running for mayor in a small town. Says What: In
his speech, John addresses various local issues, such as infrastructure, education, and
public safety. He also outlines his vision for the town's future. In What Channel: The speech
is delivered at a town hall meeting and broadcast on local television and social media. To
Whom: John's target audience includes town residents, potential voters, and local media
outlets. With What Effect: The goal of the speech is to persuade voters to support John's
candidacy, build trust, and create a positive image. The candidate, John Doe, talks about
local issues like roads, schools, and safety, and he shares his vision for the town's future. He
speaks at a town hall meeting and the speech is also shown on local TV and social media.
His target audience includes town residents, potential voters, and local media. The goal of
the speech is to convince people to support John's campaign and to build trust. The analyst
looks at how well the message was delivered, whether it was clear, and if it had the desired
impact on the audience. This helps understand if the speech achieved its goals or if
changes are needed for future communications.

Shannon and
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scenario
to edit at the same time.
:
Emily, a marketing manager in a multinational company, is tasked with sharing vital
information about a newNO THANKS
product launchGET THE APP
strategy with her globally dispersed team. Her
message encompasses comprehensive market research Indings, product features, target
audience, and marketing tactics. She utilizes a video conferencing tool as the channel to
create a virtual presentation, meticulously choosing her words, visuals, and overall layout.
The presentation is then transmitted via the internet to her team members across the globe,
allowing for real-time interaction and visual aids. However, during the presentation,
technical glitches cause audio disruptions, and some team members experience internet
connectivity problems. Additionally, language barriers and cultural differences among the
team members may affect their understanding of the content. After the presentation, Emily
invites questions and feedback, which helps clarify uncertainties and bridge potential gaps
in comprehension. The presentation occurs within the context of a scheduled video
conference call, with team members participating from their home oMces, boardrooms, and
various time zones. This scenario illustrates the application of the Shannon-Weaver Model
of Communication in a real-world business context, highlighting both its effectiveness and
the challenges it may encounter.
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