Cambridge International Examinations

Cambridge International Advanced Subsidiary and Advanced Level

* 9 6 2 8 3 8 5 7 1 3 *

TRAVEL AND TOURISM 9395/41

Paper 4 Destination Management October/November 2017
1 hour 30 minutes
Candidates answer on the Question Paper.
No Additional Materials are required.

READ THESE INSTRUCTIONS FIRST

Write your Centre number, candidate number and name on all the work you hand in.
Write in dark blue or black pen.
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Do not use staples, paper clips, glue or correction fluid.
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Answer all questions.

All the Figures referred to in the questions are contained in the Insert.

The number of marks is given in brackets [ ] at the end of each question or part question.

This document consists of 7 printed pages, 1 blank page and 1 Insert.

DC (SR) 154069
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Question 1

Refer to Fig. 1 (Insert), information about the cruise industry.

(a) Explain two likely priorities of cruise ship companies.

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(b) Discuss possible ways cruise ship companies might minimise the negative environmental
impacts of cruising.

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(c) Assess the benefits to destinations, such as the Caribbean, the Mediterranean and Alaska, of
encouraging more visits by cruise ships.

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Question 2

Refer to Fig. 2 (Insert), information about Destination Management Companies (DMCs) in Malta.

(a) Explain two roles of a DMC.

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(b) Explain the ways DMCs can encourage responsible tourist behaviour.

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(c) Discuss the ways quality assurance of DMCs may help to retain an authentic cultural
experience for visitors.

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BLANK PAGE

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the live examination series.

Cambridge International Examinations is part of the Cambridge Assessment Group. Cambridge Assessment is the brand name of University of Cambridge Local
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© UCLES 2017 9395/41/O/N/17