Back Issue 129 Online
Back Issue 129 Online
Back Issue 129 Online
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Volume 1,
Number 129
August 2021
EDITOR-IN-CHIEF
Michael Eury
DESIGNER
Rich Fowlks
COVER ARTIST
Ray Dirgo and friends
(Cover art from
Charlton’s Hanna-
Barbera Parade #10,
with some character
substitutions by
other artists.)
COVER COLORIST
Glenn Whitmore
COVER DESIGNER
Michael Kronenberg
PROOFREADER
Rob Smentek
SPECIAL THANKS
Mark Arnold Maddy Madrazo
Jerry Beck Jim Main
Nate Butler Dave Manak
John Byrne Richard Maurizio BACKSEAT DRIVER: Editorial by Michael Eury . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Ed Catto Fabian Nicieza
Robert V. Conte Luigi Novi OFF MY CHEST: The Secret Origins of Captain Carrot and His Amazing Zoo Crew! . . . . 3
Tom DeFalco Jerry Ordway Scott Shaw! hops into the rabbit hole of history
Jim Engel Ross Pearsall
Mark Evanier Joe Rockhead FLASHBACK: Bullwinkle and Rocky . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Stephan Friedt Steve Schanes “I Read the Moose Today” or “What’s a Nice Squirrel Like You Doing in Comics Like This?”
Michael Gallagher Keith Scott
Grand Comics Scott Shaw! BACKSTAGE PASS: Underdog . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Database Evan Skolnick There’s no need to fear! TTV’s canine crusader is here!
Hanna-Barbera Merrie Spaeth
Productions Joe Staton FLASHBACK: The Bronze-tastic World of Hanna-Barbera . . . . . . . . . . . . . . . . . . . . . . . . 19
Heritage Comics Mary Vigliante
H-B’s comic adaptations, from Bedrock to Orbit City and beyond
Auctions Szydlowski
Kelley Jarvis-Maclay Roy Thomas
Mike Kazaleh Steven Thompson FLASHBACK: Gold Key’s The Hardy Boys . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 41
Stephen Keeter Greg Walker The Filmation toon and tie-in comic that should have been a hit
Milton Knight Mike Zeck
Ed Lute BACKSTAGE PASS: The Pink Panther . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45
DePatie-Freleng’s fuschia feline, on screen and in funnybooks
Don’t STEAL our WHAT THE--?!: Smokey Bear and Woodsy Owl . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48
From public service announcements to comic-book stardom
Digital Editions!
C’mon citizen, FLASHBACK: Mighty Mouse . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53
DO THE RIGHT Here he comes to save the day, in a trivia- and creator-loaded comics history
THING! A Mom
& Pop publisher
like us needs
BACKSTAGE PASS: Battle of the Planets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75
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© 2021 TwoMorrows and Michael Eury. ISSN 1932-6904. Printed in China. FIRST PRINTING.
The first time I met Roy Thomas was at the 1972 San Diego Comic-Con.
by Scott Shaw! Roy was basking in fandom’s overwhelmingly positive reaction to
Conan; I was hawking my first professional comix, “The Turd” in Ken
Krueger’s Gory Stories Quarterly. The second time I met Roy was in
1977 at the American Comic Book Company in Studio City, California.
Roy had recently moved to Los Angeles to work in film; I had recently
moved to Los Angeles to find work in comics and animation while
managing a comic shop that was conveniently near the studios,
including Hanna-Barbera Productions, located right down the street
from my store.
Understandably, Roy didn’t recall me from our first encounter,
but as Roy became a regular customer at the ACBC, we became
more familiar with each other, then friends. That lead to Roy
assigning me to write and draw a backup story for a new series
he had recently created for Marvel. What If? vol. 1 #8 (Apr. 1978)
featured “What If the Spider Had Been Bitten by a Radioactive
Human?,” which introduced “Man-Spider.” (Marvel keeps reprinting
it, they just stopped paying me for it, because as we all know,
Disney’s broke.) Soon after (but unconnected) I also worked on
many of Marvel’s line of Hanna-Barbera comics, edited through
the studio’s offices. The gig directly led to me working at Hanna-
Barbera on their SatAM cartoon shows for years.
Meanwhile, Roy and I were working on a number of concepts
to “pitch” to newspaper syndicates and cartoon studios. When Roy
finally left Marvel for more creative freedom at DC, it wasn’t long
before we were talking about developing a new concept to pitch to
Roy’s new bosses. Of course, DC was eager to license their myriad
IP to TV networks. That got Roy Thomas and I thinking up concepts
that would be appropriate for licensing, especially because Roy’s new
deal was signed during DC’s short-lived era of creator participation
in certain titles. Since I had already done a number of funny-animal
stories for Quack! from Mike Friedrich’s “ground-level” Star*Reach,
we starting thinking about funny animals. I think that Roy must have
mentioned that he and North Carolina cartoonist Sam Grainger had
once co-created a rabbit superhero named “Captain Carrot” who
was in the vein of Mighty Mouse. (I didn’t see Sam’s drawing until
many years later.) To incite DC’s interest, Roy, his spouse Dann, and
I decided to pitch a team of funny-animal superheroes based on
DC heroes, “Super Squirrel and the Just’a Lotta Animals,” a parody
of the Justice League of America. Our gimmick, developed over
many spaghetti dinners, was a simple one: “What if Jack Kirby
drew Mighty Mouse?” In other words, funny-animal superhero
stories written and designed with humorous intent but told
with Kirby-esque storytelling. The plots would be serious with
real consequences rather than Tex Avery-style gags but scripted
with plenty of comedic versions of superhero tropes. Jack was
(and is) my favorite “straight” cartoonist, so I knew what to do.
We submitted a premise, character designs, and two sample pages of
dynamic pencil story art. DC expressed interest, but ultimately decided
that although they—especially publisher Jenette Kahn—liked the
World’s Furriest Comics concept, they wanted new funny-animal characters, not ones based
on pre-existing superheroes. Back to the drawing board, literally.
Circa 1982–1983, a Captain Carrot and Pig Iron sketch While designing these new characters, my primary influences were
by our guest columnist, Scott Shaw! Courtesy of cartoonist Wallace Wood’s somewhat obscure kid-leading-a-team-of-
goofy-heroes concepts Bucky Ruckus, Goody Bumpkin, Miracles Inc.,
Heritage Comics Auctions (www.ha.com). and Fearless Ferris and the Misfits. I was also a huge fan of Gilbert
Captain Carrot and His Amazing Zoo Crew TM & © DC Comics.
Shelton’s Wonder Wart-Hog [see RetroFan #15, now on sale—ed.]
jay ward
june foray
bill scott
When we last left our stalwart heroes, Rocky the flying squirrel and Bullwinkle Moose had been
“Get Moose and Squirrel!” seemingly safely ensconced at Western Publishing’s Gold Key Comics. That was at the (squirrel)
tail end of 1962. Suddenly, as if by some existential form of four-color magic, the dauntless
Those no-goodniks Boris and Natasha duo turned up again, in—of all places—Derby, Connecticut, some eight years later, for a
are up to… well, no good in this 1989 seven-issue run at Charlton Comics before continuing on their Western way with numbering
as if nothing had ever happened! To find out what mystery caused this bizarre sidestepping,
Rocky and Bullwinkle hand-inked, hand- don’t miss our next episode, “I Read the Moose Today,” or “What’s a Nice Squirrel Like You
painted scene cel originally sold at West Doing in Comics Like This?”
Hollywood’s Dudley Do-Right Emporium. Well, no mystery, actually, and you don’t really need to wait until the next episode, either.
Also shown are creator Jay Ward, June Look at it this way. If Rocky and Bullwinkle had been a comedy team in old Hollywood,
they might have started their careers at the top with MGM making their classics, but
Foray (voice of Rocky), and Bill Scott then, after diminishing box-office returns, gone on to release new, if somewhat lesser
(voice of Bullwinkle), excerpted from a quality, pictures through Monogram. Then, when the public’s fickle tastes took them up
again, MGM would come calling to take them back into the fold. Not that that would
1985 group photo of the three. last long, either, and yet even here in the 21st Century, new adventures and reprints have
Cel and photos courtesy of Heritage arisen for Rocky and his friends, both in print and in animation.
What’s all the fuss about, you ask? Just who are Rocket J. Squirrel and Bullwinkle
Comics Auctions (www.ha.com). J. Moose, anyway, and why do they simply refuse to stay in the past? The answer to that
Bullwinkle and Rocky © Ward Productions, Inc. lies in the waning days of the Eisenhower Administration of the late 1950s.
al kilgore
WOSSAMOTTA U’s BULLWINKLE HISTORY 101 Fatale, and sometimes their more Nazi-like fearless leader, Fearless
The middle initial “J” in both characters’ names stands for Jay Ward. Leader. Basic good vs. evil adventures… with lots of puns and
Ward and Alex Anderson, who had earlier teamed on early cartoon occasional breaking of the fourth wall.
hero Crusader Rabbit, created Rocky and Bullwinkle as part of an Every episode of the TV series was structured like an old-timey
unproduced TV series concept called The Frostbite Falls Review, about Vaudeville act, with a short, serialized, farcical adventure chapter
animals running their own television station. Ward and former Looney with our main characters followed by brief “on-stage” shtick, then
Tunes writer Bill Scott refined the characters and Ward’s company, one of several hilarious backup features such as Dudley Do-Right, a
Jay Ward Productions, created and produced Rocky and His Friends dead-on sendup of the once-popular adventure genre that included
for ABC-TV beginning in 1959 and The Bullwinkle Show for another O’Malley of the Mounted, Renfrew of the Mounted, and Sgt. Preston of
four seasons on NBC after it was determined that viewers felt more the Yukon. The Do-Right segments proved to be popular enough that
empathy for the big, dopey moose than for the plucky little squirrel. Dudley got his own spinoff TV series and eventually his own spinoff
As noted, Rocky was a flying squirrel, seen perpetually in an comic-book series as well.
aviator’s cap. Unlike real-life flying squirrels that can merely glide Amongst the other well-remembered backup features were Fractured
short distances, Rocky was a flying fool. He could buzz around like Fairy Tales (narrated by the great character actor Edward Everett Horton),
Superman and was, in fact, described in the show’s original opening Aesop and Son (with Aesop played by Hollywood star Charlie Ruggles
as a “supersonic speedster.” In those days of sonic booms all over and Junior by Daws Butler), and Peabody’s Improbable History, featuring
America, “supersonic” was quite the buzzword. Rocky was a boy cartoon dog genius Mr. Peabody and his “pet boy,” Sherman.
scout type, a do-gooder, a moral compass, and a pretty smart young Without really trying, Ward and his multitalented writer-director
lad. In other words, although a heroic role model, he was actually Bill Scott, who also voiced Bullwinkle, Dudley Do-Right, Mr. Peabody,
kind of a dull character. This is why Bullwinkle, the lovable doofus with and other Ward characters, created a slow-building mini-phenomenon.
his own portable hat rack, became the favored POV character. Their cartoon series proved to be immensely popular with kids, of
A character biography credited to Jay Ward and Bill Scott states, course, but eventually intrigued and attracted the college-age and
“Despite his obvious sophistication, Rocky still retains his squirrel’s adult audiences that were appreciative of the humor of Nichols and
penchant for collecting nuts, as witness his partner, Bullwinkle.” May, Ernie Kovacs, Stan Freberg, and MAD magazine.
Bullwinkle is the everyman character, seemingly not quite all there and The show’s writing, led by Scott and future MTM writers Chris
yet a goodhearted and lucky soul, a loyal, goofy friend with a penchant Hayward and Allan Burns, was the key, with satirical silliness and puns
for stumbling into adventures, many of which pitted him against spies. being the order of the day. Equally important, though, were veteran
At the time of the series’ debut, the world was in the throes of the radio performers June Foray, Paul Frees, William Conrad, Hans Conried,
Cold War with the Soviets, and it seemed like spies were everywhere. and Walter Tetley providing most of the other voices alongside Scott.
Spies were especially big in popular fiction of the 1950s such as Ian Actress June Foray portrayed Rocky so well and in so many projects
Fleming’s James Bond novels. Thus it was that Jay Ward’s fictional for so many years that her 2009 autobiography, Did You Grow Up With
Frostbite Falls also had antagonistic spies, in the person of diminutive Me, Too? (for which I, myself, did transcription work!), features her
Communist-type Boris Badenov, his taller female sidekick, Natasha squirrely alter ego posing with her on its front cover.
Yukon Count
on Me
(left) Charlton’s first
issue of Dudley
Do-Right (Aug.
1970). Cover by
Frank Johnson.
(right) Dudley
Do-Right foil
Snidely Whiplash
drops in to join
Boris Badenov in
making trouble for
our intrepid heroes.
From Charlton’s
Bullwinkle and Rocky
#3 (Nov. 1970).
Pencils by
Paul Fung, Jr.
© Ward Productions, Inc.
Men who appeared from time to time in the cartoon, attempting to offered in a series of regularly published trade paperbacks as
use magnetism to bring popular TV moose, Bullwinkle, to the Moon. well as a comic-book reprint series popular enough to go weekly
While the Grand Comics Database credits the late, great Al at one point. While most of the company’s original material was
Kilgore with most of the writing, they are quick to point out forgettable, they did hit it big briefly by cashing in on the 1980s
that he did not always do the artwork in spite of speculation to 3-D revival. Blackthorne combined its licensing with its 3-D books
the contrary. Reprints from the long-ago Dell comics continued and put out 3-D editions of Kull, Star Wars, Sheena, Transformers,
in the Gold Key series until issue #8 (July 1973), when readers Sad Sack, the Flintstones, the California Raisins (their biggest-
were greeted by two new Bullwinkle and Rocky stories and two selling and longest-lasting 3-D title!), and, yes, two issues of our
new Dudley Do-Right stories. All of them were very traditional, old Moose and Squirrel friends.
with the only thing close to a modern reference being Natasha The first, 3-D Bullwinkle and Rocky #1 (a.k.a. Blackthorne 3-D
making a recycling joke. After that there were more all-new but Series #18), is dated March of 1987 and is written by Blackthorne
not particularly memorable issues and then Gold Key dropped the editor John Stephenson and drawn by Kubert School graduate
title once again with issue #19 (Mar. 1978). Jorge Pacheco.
Apparently, Western Publishing still held onto the license, “Bullwinkle and Rocky holds a special place in my heart,”
though, as Bullwinkle #20 (Apr. 1979) showed up on the stands says Pacheco, who adds that that first 3-D issue was also his first
about a year later, only to sputter to a quick and final halt after major professional job. “I did all the artwork, including hand
only four more issues of early 1960s reprints by Kilgore and lettering. I also colored the covers by hand with Doc Martin
others. With Gold Key Comics as a publisher following to its own dyes/watercolors.”
demise soon afterwards, and Charlton, too, giving up the ghost, I asked the artist what it was like to start out having to draw in
it seemed as though Bullwinkle and Rocky were being put out to 3-D and he replied, “There was no difference in drawing in 3-D than
pasture for good. non-3-D. However, I did try to think three-dimensionally. I was still
But the original, hip Jay Ward cartoons were still in syndication very green/young in my career. I’d just graduated from the Joe Kubert
and new audiences, young and old, continued to discover and School and was very excited to work on the books. I was a fan of the
rediscover them. Something else that was rediscovered in the Bullwinkle and Rocky cartoon, and the style of the show truly fit my
1980s was the concept of 3-D comics, drawn with red-and- emerging style.”
blue linework that pulled together when viewed under special Stephenson must have been a fan as well, as he does an impressive
red-and-blue glasses to give the effect of panels bursting right job of adapting the TV series’ most famous (or perhaps “infamous”
off the printed page. The trend had originally caught on in the as there was a lawsuit at the time) storyline, the story of the “Kirward
1950s, pioneered by Joe Kubert and Norman Maurer at St. John Derby,” to fit the comics format.
Publishing. It became a major craze throughout the industry but
quickly ran its course and was largely forgotten. Although DC “JUST LIKE DOING THE SHOW AGAIN!”
Comics released a 3-D Batman title at the height of Batmania Less than a year after Blackthorne’s 3-D one-shot, another Bullwinkle
in the mid-1960s, the craze never caught fire again and was #1 (Nov. 1987) turned up as part of Marvel’s short-lived Star line of
relegated to the history books until the 1980s. kids’ comics [see BACK ISSUE #77]. Writer Dave Manak tells BACK ISSUE,
But then along came Blackthorne. Blackthorne Comics “Bullwinkle and Rocky hold a very special place in my heart.” He opens
was a short-lived publisher that rose from the ashes of his first story with a very Conrad-esque caption that is interrupted by
Pacific Comics, one of the earliest publishers of the 1980s Rocky and Bullwinkle breaking the fourth wall. “I could hear Conrad in
independent comics boom. Blackthorne typically specialized my head when I wrote it,” Manak says. “I was channeling the whole
in licensed properties, most famously Dick Tracy, which they show!” Sure enough, seven pages later, after no less than 21 captions,
“There’s no need to
fear… Underdog will
soon be here!”
(top) Our courageous canine
crusader is interviewed
by Sweet Polly Purebread
in this undated original
illustration by Underdog
character designer Joe Harris.
Also shown are character
sketches, storyboard
drawings, and production
materials related to the
development of the
TV show. Courtesy of
Heritage Comics Auctions
and iCollector.
© Classic Media, LLC.
UNDERDOG IN COMICS
Strangely, no Underdog comic-book series
would appear during the series original
run, but the merchandising for TTV shows
was done by a man named Peter Piech of
P.A.T. He also did the merchandising for the
Jay Ward shows, and after King Leonardo and
Rocky and His Fiendish Friends and Bullwinkle,
comic books were apparently off the agenda
as no comic books appeared for Hoppity
Hooper or, as stated before, Tennessee Tuxedo.
Comic-book fortunes were to change for Jay Ward when two issues
were attempted for their next series, George of the Jungle, but this
series had nothing to do with General Mills or DFS or Gamma
Animation. Ward had freed himself from all of those restraints, and
after George had much success and comic books of various Quaker
cereal characters including Cap’n Crunch and Quisp and Quake.
TTV meanwhile, continued with General Mills, DFS, and Gamma,
and produced The Beagles, their first flop. Precious little merchandise
came out from this series, much less a comic book. About the only merch-
andise that saw the light was a soundtrack album and 45 RPM single.
Bizarrely, TTV’s final sale ended up only being issued as a comic
book. The Colossal Show was scheduled to become TTV’s next series,
and before the order to produce a comic book was cancelled, the TV
series was, and so the comic book is the only piece of evidence that
the series even existed. A pilot film was supposedly made through
New York’s Terrytoons studios as opposed to Gamma, but to date this
film has never surfaced, either lost in the vaults or possibly destroyed.
Et tu, Brute? There are four main Colossal Show stories in the comic book: “The
Emperor’s Birthday” (10 pages), “A Day in the Life of…” (4 pages),
(top left) TTV’s The Colossal Show never made it onto the “The Banquet” (6 pages), and “The Sport of Emperors” (6 pages).
air, but that didn’t stop this Gold Key tie-in from being Judging from the four stories, The Colossal Show probably would have
been a colossal dud, as it’s not particularly funny and relies on the
published! Cover to issue #1 (Oct. 1969). (top right) G-rated cliches of the Roman Empire showing how Mr. Colossal would
Hanna-Barbera’s similarly themed The Roman Holidays was book acts to see in the Colosseum. The acts were typically imperson-
ations of 20th Century celebrities. Mr. Colossal was supposed to be a
aired, and got its own tie-in comic, which launched with Sgt. Bilko con artist type, but without the snappy dialog, it just falls flat.
this issue, #1 (Feb. 1973). (inset) A costume-change The comic book must have sold well, as plenty of copies are
available for sale and it doesn’t command that high of a price, so if
conundrum for Shoeshine Boy on artist Frank Johnson’s you want to check out what almost was, it’s fairly easy to get.
cover to Charlton’s Underdog #1 (July 1970). (bottom) To see what an animated show might have turned out like, one
can check out Hanna-Barbera’s Roman Holidays, which suspiciously
Charlton’s Underdog Fan Club page, from inside. crept onto the Saturday morning schedule three years after The
The Colossal Show © Classic Media, LLC. The Roman Holidays
Colossal Show fizzled. There was also a Gold Key comic book for
© Hanna-Barbera Productions. Underdog © Classic Media, LLC. this series as well.
recall how I got connected with them, though I think they approached me,
and I was thrilled. What really appealed to me was doing cover art for comics
featuring theatrical and (particularly) TV cartoon characters I’d grown
up with. Some of them (mostly the TV ones), in my view, had never
been in comics that were drawn very well, and I felt my style
could enhance them. I was also totally free to come up with
whatever I wanted to draw for the covers.”
Main continues by explaining his duties on the series: “If memory
serves, I believe I scripted one of the stories for the second issue that
had Underdog meeting up with Fearo again. I liked the character
and since I’m a big classic King Kong nut, I enjoyed doing that.
I believe that I had editorial duties at that point with issue #2 as well.
Much of my position at Spotlight was traffic control—seeing that
assignments were on time... pairing creative teams… checking out
submissions and that sort of thing!”
Engel adds, “I did the cover for Underdog #1 (which was
jim engel
published), and also for #3, which wasn’t (though they ran my
© Jim Engel. final art for #3—uncolored—as a teaser ad in #2). For what it’s
worth, I hated the ‘coloring’ on my Spotlight covers. I’d supplied
color guides for all of them, but…
“I also did the cover to Mighty Heroes #1, which was published, and the
cover for #2, which wasn’t. I painted a color cover for the Mighty Mouse and
Friends Christmas Special, which was published. I did the covers for Heckle &
Jeckle #1 and Tom & Jerry and Friends #1 (neither of which were published; I’d
also penciled T&J #2’s cover).”
So, what happened to Spotlight Comics? Even Main doesn’t completely
know. He recalls, “I wish I knew the answer myself! The company was expanding
too quickly! Just prior to this Spotlight was greenlighted to bring the MGM
cartoon characters into comics under its banner! I was excited to get a chance
to script Droopy and Screwy Squirrel! I just think the bottom line was that
funds were being dispersed to pay three different companies, Viacom, ITV,
and now MGM or whoever owned those characters then, and not realizing what
the repercussions would be. “I was proud though to see books I was involved in
available in various newsstands and comic shops! It was a dream come true for
this old fanboy!”
Engel adds, “As to why Spotlight folded, I don’t know. I do know there are people
who were owed money for stories and art and never got it, and/or didn’t get art
returned. I’m pretty sure I was paid for everything I did, but I was very tenacious
about getting my never-published originals back, and I did.”
[Editor’s note: Spotlight Comics publisher Richard Maurizio discusses the
company’s rise and demise in this issue’s Mighty Mouse article.]
Blackthorne released an Underdog in 3-D one-shot in 1988 (with art by Jorge
Pacheco), reprints of the Charlton Comics series appeared under the Harvey
UNDERDOG BRONZE AGE Comics banner in the early 1990s, and in recent times, American Mythology has
reprinted both the Charlton Comics and Gold Key Comics series, along with some
COMIC CHECKLIST brand new stories. American Mythology even published a
• Underdog (Charlton) #1 (July 1970)– story originally intended for the unpublished Underdog #24
10 (Jan. 1972) from Gold Key.
• Underdog (Gold Key) #1 (Mar. 1975)– The success of Underdog lives on, with the character
23, (Feb. 1979) even appearing in a live-action film from Disney in 2007.
• Kite Fun Book (1974) If you ever think that the memories of Underdog are on the
• March of Comics #426, 438, 467, 479 wane, have no fear, Underdog is here!
• Underdog (Spotlight) #1–2 (1987)
• Underdog in 3-D (Blackthorne) #1 (June 1988) MARK ARNOLD is a pop-culture historian with over 15 books to
his credit on subjects ranging from The Monkees, The Beatles,
Note: Later Underdog comic books were Underdog, Pink Panther, Cracked, Disney, Dennis the Menace,
published by Harvey and American Mythology, and more. He is currently at work on another Disney book and a
but they fall outside the scope of this article. book on the history of MAD.
Anyone who attempts to produce a comic book based for Ruff and Reddy, the first of what would become From the Stone Age
upon a Hanna-Barbera television cartoon is working a legion of Hanna-Barbera Productions cartoon
from a deficit, as H-B’s cartoons are as distinguished series for television. Curtin’s snappy music blended to the Bronze Age
by their audio tracks as much as they are their iconic perfectly with Bill and Joe’s lyrics, inciting viewers to (left) Charlton’s
characters and limited animation. “Get set, get ready, here come Ruff and Reddy.”
Hanna-Barbera sound effects are legendary. As the H-B family of shows grew, their sing-along The Flintstones #1
If I mention “Kabong,” “Scrambling Feet,” themes wisely identified their stars for the kids of the (Nov. 1970). Cover
“Falling Object Whistle,” “Bugle Charge,” 1960s growing up in front of the tube:
or “Bongo Feet and Zip,” chances are “The biggest show in town is Huckleberry by Ray Dirgo. (center)
you will “hear” those sounds and Hound for all you guys and gals. The Marvel’s The Flintstones
remember specific scenes from old biggest clown in town is Huckleberry
cartoons, even though these sound Hound with all his cartoon pals.” #1 (Oct. 1977). Cover
effects were often interchangeable “Yogi Bear is smarter than the by Roger Armstrong
among H-B series. average bear. Yogi Bear is always in
Equally important, if not more the ranger’s hair.” and Joe Prince. (right)
so, are the Hanna-Barbera theme “Flintstones. Meet the Flintstones. Blackthorne’s The
songs. While their later show themes They’re the modern Stone Age family.
might not be as well remembered, From the town of Bedrock they’re a Flintstones 3-D #1
each of the earlier H-B toons page right out of history.” (1987). Cover by Jorge
boasted a theme song that you Everything you needed to
simply cannot forget. Most were know about these characters was Pacheco. Who did it
hoyt curtin
composed by the late, great Hoyt laid out for you in song. And while best? That’s up to
Curtin, who was scoring music for The Adventures of Jonny Quest’s
television commercials when he was tapped in 1957 theme had no lyrics, none were necessary thanks to Yabba Dabba You.
by animation pioneers Bill Hanna and Joe Barbera, Curtin’s jazzy score, with its pulse-pounding drum TM & © Hanna-Barbera Productions
who had just left MGM and their Academy Award®- and trombone intro that screamed, “Excitement
winning creation Tom and Jerry, to score their lyrics awaits ahead!”
instead bearing Larry Harmon’s name, although the artwork was ZOINKS! IT’S THE BRONZE AGE!
clearly Hanna-Barbera-inspired. Fast forward to 1972, when DC As the calendar turned to 1970, beginning what we now call the
Comics picked up the license and produced one issue of a Laurel and Bronze Age of Comics, at first it seemed like business as usual for
Hardy comic, produced by John Albano, Mike Sekowsky, and Henry Western’s Hanna-Barbera titles at Gold Key.
Scarpelli. A second issue (its Joe Orlando-drawn cover guest-starring The success of Saturday morning’s Scooby-Doo… Where Are
Superman) and a digest were planned by DC but were not published. You!, which debuted in 1969, created a wave of H-B (and other)
Hanna-Barbera Productions also partnered with RKO and Jomar Saturday morning TV shows featuring ghost-chasing young
Productions to produce 39 episodes of the syndicated The Abbott people solving not-too-scary mysteries. Gold Key’s line reflected
and Costello Cartoon Show, which first aired during the 1967–1968 this craze, adding on December 18, 1969 the first issue of the
season, each episode featuring a collection of shorts. Bud Abbott comic book Scooby-Doo… Where Are You! (retitled Scooby-Doo…
voiced his straight-man character, with Stan Irwin screaming Mystery Comics with issue #17), which ran for 30 issues (before
“Aaaaa-bbott!” as the voice of loveable bumbler Lou Costello, being revived elsewhere, time and again). Later joining Scoob and
since Costello himself had passed away. his far-out friends in the Gold Key lineup were the H-B properties
Charlton Comics picked up the Abbott & Costello license in The Funky Phantom in 1972 and The Amazing Chan and the Chan
1967—predating its licenses for the classic Hanna-Barbera properties, Clan in 1973. Funky Phantom cribbed unabashedly from Scooby-
which you’ll read about shortly—and published 22 issues of the Doo, adding a Revolutionary War-era poltergeist to its cast of
series, concluding in 1971, branding the comic “A Hanna-Barbera trouble-tackling teens, and Chan Clan was H-B’s updating of the
Production” on its covers (see above). Then-fledgling writer Steve classic enigna-buster of novels and movies, Charlie Chan, where
Skeates was the series’ original writer and provided scripts that some the venerable Asian sleuth (voiced in the cartoon by veteran actor
considered funnier than the TV cartoon, to the delight of original Keye Luke, who played Number One Son way back when in those
editor Dick Giordano. Artists on the comic included Henry Scarpelli, old Charlie Chan movies) was joined by his large family of with-it
Bill Fraccio, Tony Tallarico, and Frank Johnson. teenage and preteen offspring. All three comics adeptly translated
America’s fascination with caped crusaders in the mid-’60s their source material to the four-color pages thanks to the efforts of
inspired the creation of numerous superhero cartoons, followed creative personnel including Phil de Lara, Jack Manning, Frank Hill,
by Gold Key one-shots of Jonny Quest, Space Ghost, Frankenstein Jr. Warren Tufts, Dan Spiegle, and Mark Evanier.
and the Impossibles, Atom Ant, and Secret Squirrel. A beloved Gold As he explained in BACK ISSUE #52, Evanier had just started
Key series among superhero collectors was Hanna-Barbera Super writing cartoon comics for Western editor Chase Craig when he
TV Heroes, an ongoing anthology featuring short stories of Space was tapped to script the first issue of Chan Clan. Before long, the
Ghost, the Herculoids, Birdman, Mighty Mightor, Young Samson, Scooby-Doo assignment landed in his lap, where he was first paired
Shazzan, and the Galaxy Trio. The superhero craze was followed with Dan Spiegle, with whom Evanier would often collaborate in the
by H-B Saturday morning action/adventure series, some animated, years to come. “The [first Scooby] story I wrote was called ‘Scream
some a hybrid of animation and live-action. As a result Gold Key Star,’” Evanier said in BI #52, which appeared in Scooby-Doo #21
released a New Adventures of Huck Finn one-shot and two issues of (Oct. 1973). “Scream Star” featured the gang’s encounter with
Hi-Adventure Heroes, an anthology starring the Three Musketeers, old-time horror actor Winston Shocket—a character that, 11 years
the Adventures of Gulliver, and the Arabian Knights. Other H-B later, would resurface in another Evanier/Spiegle collaboration,
Gold Key titles premiering in the late 1960s were The Banana Splits, Crossfire #3 and 4. Evanier wrote the majority of the remaining
Wacky Races, and the anthology Hanna-Barbera Fun-In (home of Western Publishing Scooby stories, all illustrated by Spiegle.
Dastardly and Muttley in Their Flying Machines, Penelope Pitstop, BACK ISSUE readers familiar with Dan Spiegle’s reality-based
Motormouse and Autocat, the Harlem Globetrotters, Butch Cassidy comic-book art on features such as Blackhawk (with Evanier), DC
and the Sundance Kids, and more). Comics’ “Nemesis” (the Brave and the Bold backup scribed by Cary
Amid these new properties, several H-B stalwarts continued Burkett), and the aforementioned Crossfire, as well as Hollywood
throughout the late 1960s under the Gold Key imprint, The Flintstones, adaptations on everything from TV’s The Green Hornet to the Disney
The Jetsons, Yogi Bear, Top Cat, Huckleberry Hound, and Magilla Gorilla. sci-fi film The Black Hole, might be scratching their heads over the
It’s unlikely that the little kids just discovering those books realized it, choice of Spiegle to draw Hanna-Barbera comic books. As the artist
but their new content, including cover art, was disappearing, with himself confessed to Mark Arnold in BI #52, he had reservations
reprints from earlier issues filling their pages. when Chase Craig assigned him Scooby-Doo. “…When I was asked
young editor/writer who had previously worked with the amazing Meanwhile, Bill Hanna and Joe Barbera produced the first
Wally Wood. “[Wildman] and I didn’t always get along, but I think Flintstones television spinoff, The Pebbles and Bamm-Bamm Show,
that was more my fault than his,” Cuti told interviewer Jon B. Cooke for the 1971–1972 Saturday morning TV season. Appearing on
in Comic Book Artist #12. “George was very businesslike and liked to CBS, the show fast-forwarded the Flintstones’ timeline to star
have everything done properly. And I, unfortunately, was the brash teenaged versions of Pebbles (voiced by All in the Family’s Sally
young kid. … I had worked for the great Wally Wood, and Charlton, Struthers) and Bamm-Bamm (voiced by former Dennis the
at the time, was a comedown, and I kind of acted that way. Menace Jay North), and their pals Penny, Moonrock, Wiggy,
So, unfortunately, the rifts between George and I were, I would say, Cindy, Fabian, and the unlucky Schleprock; like the Archies,
90% my fault. Because any person who has to put up with a brash a success story in Filmation cartoons, top 40 hits, and Archie
young kid has to put up with a brash young ego. And that I had. comic books, the teens had their own pop band, the Bedrock
Eventually, George and I came to a good understanding.” Rockers. This also began a spate of Flintstones Saturday morning
In late March 1971, Charlton released a new H-B book, Hanna- series—The Flintstones Comedy Hour followed the next season,
Barbera Parade, issue #1 cover-dated September 1971. This anthology with other permutations rolling in and out of the schedule
series allowed lesser-known characters a chance to appear in through the 1970s.
stories, with the Flintstones anchoring the festivities in a short story. Charlton debuted a (Teen-Age) Pebbles and Bamm-Bamm series
While Parade shone the spotlight on B-characters such as Touche in October 1971 (issue #1 cover-dated Feb. 1972), with art by Frank
Turtle, Wally Gator, and Peter Potamus, perhaps its most significant Roberge and other uncredited cartoonists. It was a vast improvement
contribution was its stories written and illustrated, or scripted for over the earlier Charlton H-B titles, being closer in tone and look to
another artist, by Phil Mendez, an animator known for his work for the Saturday morning cartoon show. Additionally, its focus on teenage
Hanna-Barbera, DiC, and Marvel Productions, Ltd. A decade later, antics allowed it to comfortably straddle the line between the cartoon
Mendez would create the cartoon shows Kissyfur and Foofur. and Archie audiences.
Hanna-Barbera Parade #3 (Summer 1971) can be puzzling to The success of Pebbles and Bamm-Bamm was followed by the
collectors, as it bears a different logo, Hanna-Barbera Summer expansion of Charlton’s Flintstones franchise. Television’s second
Picnic. However, it retains the Parade numbering while bumping most famous couple next door (after Fred and Ethel Mertz) got
up its page count to a 52-page giant priced at 25 cents, at a time their own book in November 1972 with the release of Barney and
when the traditional 32-page comic was increasing its price from Betty Rubble #1 (Jan. 1973). Six months later, in May 1973, two
15 to 20 cents. This issue went on sale in July 1971, when DC unlikely Flintstones supporting cast characters received their own
Comics had similarly upped its page counts and prices, fleshing titles—no, not Mr. Slate and Joe Rockhead, but the Flintstones’
out new lead stories with carefully curated reprints, in an effort to loveable pet dinosaur, Dino, and extraterrestrial little green man,
make their titles more profitable for news dealers; Marvel followed The Great Gazoo. Hiram Walker, Richard Reichert, and Fred Himes
suit shortly thereafter but sucker-punched DC a month later by were among the artists on the Barney and Betty and Dino books
reverting to the 32-page format and undercutting DC by selling amid this slew of mostly uncredited stories. Flintstones diehards
its books for 20 cents each. In addition to the random selection might have appreciated the quantity of Bedrock books to collect,
of H-B tales, Hanna-Barbera Summer Picnic included a selection of but as the overall comics market was embroiled in a war for shelf
coloring book and activity pages, most of which appear to be the space, with Marvel and DC in particular increasing their output in
work of artist Ray Dirgo. These pages were in conjunction with a an attempt to crowd each other off the racks, this glut of material
line of Hanna-Barbera coloring books released by Charlton, which began to stumble into distribution blockades and stretch the
featured the work of artists Tony Tallarico and Ray Dirgo. wallets of fans.
Hanna-Barbera Hullaballoo
(top) Original cover art for Charlton’s Hanna-Barbera Parade #1 (Sept. 1971), penciled by Phil Mendez and
inked by George Wildman. Courtesy of Michael Ambrose. Charlton also produced a variety of coloring books
featuring Hanna-Barbera characters. (bottom left) Original Tony Tallarico art for the cover of the Hanna-Barbera
All Star Coloring Book, the only Charlton H-B project to include Jonny Quest. (inset) Covers for Jetsons and
Yogi Bear coloring books, with Tallarico cover art.
TM & © Hanna-Barbera Productions.
cost proposals from Macy’s, which were then presented Scooby-Doo Celebration float in 1984. Macy’s featured a
to the powers at Hanna-Barbera, who ultimately Fred Flintstone balloon in its 1993–2000 parades.
Born to Be Wild
(top) Korg: 70,000
B.C. #5 (Feb. 1976)
original cover
painting, by Pat
Boyette. Courtesy of
Heritage. (bottom
left) John Byrne
original cover art to
Charlton’s Wheelie
and the Chopper
Bunch #2 (Sept.
1975). (bottom right)
Joe Staton original
art (with story by Joe
Gill) from Wheelie #4
(Jan. 1976). Both,
courtesy of Heritage.
TM & © Hanna-Barbera Productions.
Joining the Star line in 1987 was Flintstones Kids, based upon the
heavily merchandized H-B Saturday morning cartoon featuring the
childhood adventures of Fred, Barney, Wilma, Betty, and their pint-sized
pals. This TV toon was produced during a time when baby versions
of established characters were in vogue (Super Jrs., anyone?). Michael
Gallagher and Tony Franco wrote the Flintstones Kids comic, which
featured artwork by Harvey expatriates Ernie Colón and Warren Kremer.
Another latecomer to the Star firmament was 1987’s Foofur, based
upon the 1986–1988 cartoon starring a blue bloodhound, created by
Phil Mendez, formerly a contributor to Charlton’s H-B line. Television’s
Foofur was co-produced by Hanna-Barbera and SEPP International S.A.
Marvel’s Foofur featured scripts by Gallagher and Franco of Flintstones
Kids acclaim, with art by Ben Brown and Jacqueline Roettscher.
Honorable mention must be made of Marvel’s six-issue “As seen
on TV!” Fish Police miniseries of 1992, a tie-in to a Hanna-Barbera/CBS
Television partnership adapting Steve Moncuse’s indie comic book to
animation targeting an older viewership (sort of an early toe in the
Adult Swim waters). Despite its stellar voice talent lineup including
John Ritter as Inspector Gill and Ed Asner as Chief Abalone, TV’s Fish
Police sunk in the ratings and was deep-sixed after three episodes.
It was too late to stop Marvel’s hopeful tie-in, which reprinted
Moncuse’s 1980s Fish Police comics.
(which Messner-Loebs also drew), thought he would be perfect due to Comico’s other venture into Hanna-Barberadom was the prestige
“Bill’s historical knowledge and aptitude for research—both of which format one-shot Space Ghost #1 (Dec. 1987), written by Mark Evanier
were essential to a series like Jonny Quest, which takes place in exotic with Steve “the Dude” Rude (and a Darrell McNeil plot assist), penciled
locales, often using the myths and legends of those locales as a starting by Rude, inked by Willie Blyberg, and colored by Ken Steacy. This was
point for the development of a given story,” Schutz said in BI #59. a labor of love for Rude, whose sci-fi indie title Nexus, which he
Editor Schutz’s suspicion was correct, as Messner-Loebs proved the co-created with writer Mike Baron, was inspired in part by the Dude’s
perfect writer for Jonny Quest, also providing character development affection for Space Ghost. The story gathers Space Ghost’s rogues
and backstories to the title, which launched with a June 1986 cover- gallery to challenge the intergalactic caped crusader and his young
dated first issue. Diana Schutz recruited JQ show creator Doug Wildey allies Jan and Jace (and, of course, space-monkey Blip), and its lush,
for a painted wraparound cover for issue #1 and to write and illustrate vibrantly hued artwork evokes the look of the original television series
its 12-page lead story, which was accompanied by a 12-pager scribed (you could almost hear those H-B sound effects in this tale!). As revealed
by Messner-Loebs and drawn by Steve Rude (a huge fan of H-B in a “Greatest Stories Never Told” feature in BACK ISSUE #2, a follow-
cartoons) and Mike Royer, colored by Matt Wagner. The first issue up was planned which would team Space Ghost with the Herculoids,
featured JQ pinups, by Rude, Marc Hempel and Mark Wheatley, written by McNeil, penciled by Rude, and edited by yours truly. The
and Bill Willingham and Terry Austin. What an array of talent! project was tabled when Rude was hired to pencil DC’s World’s Finest
Schutz and Comico continued to attract comics luminaries to its new miniseries, then died once Comico declined to renew its Hanna-Barbera
Jonny Quest series, which with its second issue began featuring rotating licenses. (See Max Romero’s excellent “Space Ghost in Comics” article
artists to illustrate Messner-Loebs’ full-length tales. Issue #2, drawn by in BI #59 for more information about this ghostly guardian.)
Wendy Pini and Joe Staton under a Steve Rude cover, is memorable for
its poignant revelation of the story of Dr. Benton’s Quest wife, Jonny’s late YABBA DABBA DOO, THREE DIMENSIONS FOR YOU
mother. Dave Stevens illustrated #3’s cover, and the issue was drawn by The final stop on our tour of the Bronze-tastic World of Hanna-Barbera
the Hempel/Wheatley team. Other all-star artists, including Dan Adkins, Comics is Blackthorne Publishing, the comics house of the mid- to
Adam Kubert, Dan Spiegle, and Carmine Infantino, illustrated early late 1980s that was primarily known for its reprints of Dick Tracy and
issues, but deadline concerns led Comico to abandon the popular but other classic comic strips and its widely distributed line of 3-D comics,
difficult-to-manage rotating-artist formula. Beginning with issue #14 featuring 3-D adventures of a range of properties including California
(July 1987), the Hempel/Wheatley duo became Jonny Quest’s regular Raisins, Rambo, Bullwinkle and Rocky, Red Sonja, Star Wars, and…
art team and produced the majority of the series’ issues. …Hanna-Barbera’s The Flintstones. Blackthorne, headed by Steve
Fan-favorite Jonny Quest ended its run with issue #31 (Dec. 1988), Schanes (formerly of Pacific Comics) and wife Ann Fera, released in
a cancellation forced by declining sales not warranting the book’s 1987 and 1988 four issues of Flintstones 3-D, adapting episodes of the
licensing fees. Along the way, Comico published supplemental miniseries: classic Flintstones TV series (including the birth of Pebbles, in issue #4) to
three issues of Jonny Quest Classics, with Doug Wildey adapting three black-and-white comics, with 3-D effects. Scripts were by Blackthorne’s
of the TV series’ episodes to comics; a Jezebel Jade miniseries, starring editor-in-chief, John Stephenson (not to be confused with the voice
the series’ supporting cast member (and Race Bannon love interest), actor of the same name who played Mr. Slate and other characters on
which was explored in BACK ISSUE #90; and two issues of Jonny Quest The Flintstones and in its later iterations). The Flintstones 3-D artist was
Special, inventory stories penned by sci-fi scribe Arthur Byron Cover that Jorge Pacheco, a children’s book author also known for his comics work
were published when Comico knew its JQ license was about to expire. on Hollywood tie-ins including Slimer, Beetlejuice, and Saved by the Bell.
All of these comics were edited by Diana Schutz with the exception of “I had just graduated from the Joe Kubert School of Cartoon Art,”
Jonny Quest Special #2, edited by the author of this article. (Please see Pacheco recalls to BACK ISSUE, “and I was looking for work when I
BI #59 for a detailed history of Comico’s Jonny Quest, and ye ed’s other found out there was a small comic-book publisher in my hometown of
TwoMorrows magazine, RetroFan #7, for Will Murray’s Doug Wildey El Cajon, California. I grew up in El Cajon and went in for an interview
interview about the original animated series.) at Blackthorne Comics, showed the ‘editors’ my portfolio, and walked
OR
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It should have been a huge hit.
After all, it had everything going for it. The effort was based on
a long-running property that was loved by generations. The original
books were bestsellers in the field of juvenile fiction. The characters had
even appeared on the screen before, so non-readers would know them.
These characters were ready for their renaissance with a hip update.
They looked “now” and they looked “wow,” with current fashions and
haircuts. The cast was broadened to include an independent woman
and the first black character on a Saturday morning program.
Most importantly, they followed the animation studio’s successful
formula. Just as Filmation Studios had done with their hit Archie
program [see BACK ISSUE #107—ed.], they took well-loved characters,
made them hip, and injected bubble gum music into the mix.
This effort provided the opportunity to learn from past mistakes.
They developed a plethora of merchandise (toys, Halloween costumes,
board games) for store shelves coordinating with the show’s debut.
And another correction: a real band would be ready and available to
record and tour to capitalize on the program’s success.
But then… something happened. All these plans of pop-culture
supremacy were undone by a stoner, his dog, and his three best friends.
What happened? Why didn’t the show click? Why isn’t Gold Key’s
by Ed Catto The Hardy Boys comic lovingly collected and revered today? How did
it instead become just a footnote, a curiosity, and a perennial
pop-culture trivia question? Like the characters themselves, let’s solve
the mystery of The Hardy Boys’ Gold Key Comics!
HARDY HISTORY
The Hardy Boys were created by Edward Stratemeyer for his Stratmeyer
Syndicate. It’s hard to understand the impact of this publishing house
by today’s standards, but suffice it to say that they brought juvenile
fiction, a precursor to today’s Young Adult/YA trend, to the forefront
of American pop culture. Stratemeyer published numerous series,
including Tom Swift, The Bobbsey Twins, The Rover Boys, and The Hardy
Boys. And from The Hardy Boys template came Nancy Drew.
The Hardy Boys were also rebooted
many times. Periodically, the book
series would be updated. The Hardy
Boys characters came to life on screen
on Disney’s The Mickey Mouse Club.
There was an ABC pilot that debuted
in September of 1967, but it failed to
gain traction.
Meanwhile, Filmation Studios was
enjoying success with their adaptation
of Archie comics. It’s not unimaginable
to surmise that Filmation thought that
The Hardy Boys would simply be their
next big hit. The Riverdale teenagers
were similar to Joe and Frank Hardy
and their friends.
© Disney.
But did the studio really put
enough effort into it? So much of the
animation production and rotoscoping
was repurposed from their Archie show. And The Hardy Boys cartoon
program employed an astonishingly small company of vocal talents—
notably Byron Kane, Dal McKennon, and Jane Webb. Each would play
several parts in every episode.
In some ways, Filmation tried to do new things, learning lessons
from Archie. While the Archie gang would always exist only as comic
characters or cartoons, or as Don Kirshner-controlled studio musicians,
Filmation created a live touring band version of The Hardy Boys.
Lookalike actors were hired to play the characters in the opening
and closing credits of the show and to perform at live concerts.
C’mon, Get Happy The “real” Hardy Boys were Jeff Taylor as Joe and Reed Kailing as
Gold Key’s groovy first issue cover to The Hardy Boys #1 Frank. Bob Crowder, the drummer, had played with several groups,
including the Shirelles. Norbet (Nib) Soltysiak was the brothers’ friend
(Apr. 1970), featuring Dan Spiegle art. Chubby, and Devin English, a former Playboy Club Bunny, became
© Filmation Associates. the live incarnation of the band’s female dancer.
Brothers Joe and Frank Hardy were the sons of “famous” detective Fenton
Hardy. They often dropped his name to gain credibility with and access to
the adult community.
In issue #2’s “The Mystery of the Catacombs,” Joe meekly told the
beleaguered owner of an amusement park, “Sir… y’see, our sideline is the
detective business!”
Wanda Kay explained further, “Their Dad is Fenton Hardy!”
“Fenton Hardy!?” exclaimed the man. “Then you’re those Hardy Boys!”
But unlike any other brothers in America, they never fought or bickered.
And the teen friends were all very collaborative in creating music, making
decisions, and solving mysteries, although the brothers led the gang.
joe hardy frank hardy wanda kay breckenridge pete jones chubby morton
In “Secret Mission” (The Hardy Boys #2, July 1970), it seemed LIFE’S FULL OF MYSTERIES (BUT THAT MAKES IT BETTER)
as though a waitress likes Chubby. She passed him a note— Each issue was stuffed with two fair play mysteries—all the clues were
a plea for help—on the check. “Looks like you’re her favorite, there for readers. If you were as smart as Joe and Frank Hardy (it went
Chubby!” teased Frank. The adventures would often end with a without saying that readers were smarter than Chubby), you could
gag featuring Chubby. solve the mystery. For young readers, these comics, like the Hardy
Sometimes in the Gold Key series, Chubby was portrayed against Boys prose mystery books, were a perfect entry point to the genre of
character, as clever and competent. In “The Guise of Medusa” (The mystery and detective thrillers.
Hardy Boys #4, Jan. 1971), Chubby said, “I’m getting a detective- The plots from the Gold Key series have such great potential. They
type inspiration!” are full of saboteurs, criminal gangs, and deceptive adults. The Hardy
When Frank Hardy teased him, chiding “Sherlock Bones, they Boys—undeterred by the normal constraints of school, finances, or
call him!,” Chubby pushed back. “Cut it out, Frank!” And then he adult supervision—traveled cross-country and internationally.
revealed the solution to the mystery, a secret that had eluded the And the premise for each story was clever, including:
Hardy Boys and their detective father. • Mysterious events sabotaging the opening of a Catacomb
Amusement park, seemingly by disgruntled Native Americans
Fenton Hardy was the brothers’ famous detective father. He was • A dinosaur mystery in a swamp
a looming presence and to reinforce that, he was featured in the first • In Venice, Italy, a statue of a goddess is missing
story in the first issue. • A robbery at the circus—including a classic locked-room mystery
Thankfully absent from this entourage was what would soon Clearly, this incarnation of The Hardy Boys was “safe” for children
become, for Saturday morning shows, mandatory and obsequious: a and non-threatening to adults. The gang looked like the Sears catalog
humorous sidekick or charming pet. version of hippies. They wore bellbottoms, vests, scarfs, and loud colors.
They didn’t do drugs. There was no sexual tension, neither overt nor
implied, between Wanda Kay and her friends. And the gang was always
respectful when speaking to adults—even when capturing the villains.
COVER TUNES
You’d think that with just four issues, there would be some cohesive
uniformity to Gold Key’s Hardy Boys series. But as with so many
expectations about the ’60s Hardy Boys, you’d be wrong.
The first issue’s cover is a collage that looks as if it was designed
by the same groovy artist who painted the Partridge Family’s bus. And if you were a kid who was passionate about this particular
It sports a series of panels repurposing the Dan Spiegle artwork from reboot, you had a lot of things you could buy—record albums, 45s,
the series. One panel, however, showcases a photo of the live-action sheet music, View-Master reels, Halloween costumes (featuring Frank,
Hardy Boys actors playing their instruments. Joe, or Wanda Kay), a Milton Bradley board game, and a Corgi car.
The second issue’s cover is a friendly group shot of the actors To the world in 1970, The Hardy Boys comic series was just another
smiling on a sunny day. The lighting looks natural and the poses look licensing tactic. Unlike The Walking Dead or Batman, comics weren’t
natural—without a whiff of playing concerts or solving mysteries. driving this property’s effort.
It’s surprisingly warm and upbeat.
The penultimate issue, #3, offers up a spooky cover of the SO, WHAT WENT WRONG?
headless horseman, in typical Scooby-Doo fashion. The cover copy It would seem that this incarnation of The Hardy Boys was destined
provided prospective readers with everything they needed to for pop-culture greatness. But it all fizzled pretty quickly. The biggest
know: “Returning from a Western Rock Festival, the Hardy Boys problem seemed to be that right after The Hardy Boys debuted,
encounter the Headless Horseman!” ABC introduced its own group of mystery-solving teens that would
The Hardy Boys #4 cover takes us full circle, as it’s back to the travel the country in a counterculture vehicle. Scooby-Doo, Where
Partridge Family layout. Interestingly, the photo montage of the actors Are You!, complete with bubble-gum rock songs, spookier mysteries,
show them all sharing an ice cream soda, in that “almost trademarked” slicker animation, and an iconic canine, became a huge hit that
pose of Archie, Betty, and Veronica! continued season after season. The Hardy Boys and friends, by no
The logo is the one constant. It’s a typical, albeit innocuous, groovy fault of their own, seemed like also-rans by comparison.
font. And on most of the covers, it’s augmented by the additional The mystery is solved. The Hardy Boys should have been a
tagline, “On the Beat!” hit but it wasn’t. Joe, Frank, and the gang
But the odd part is that this isn’t the logo used on the cartoon. would have gotten away with it, too,
The show and most of the merchandise used a clever logo in the if not those (other) meddling kids… and
shape of two boys with a guitar, well communicating the premise and their dog.
potential of The Hardy Boys.
ED CATTO is a marketing and start-up strategist, with
MERCHANDISE a specialty in pop culture. As founder of Agendae, Ed is
In the modern era, we often think of comics as the starting point dedicated to helping brands and companies innovate
for character merchandise. There wouldn’t be The Walking Dead and grow. As part of the faculty at Ithaca College’s
School of Business, Ed teaches entrepreneurial courses
T-shirts or Batman pajamas if the characters didn’t originate in the
and one unique class focusing on comic conventions
comics. But with The Hardy Boys, it’s a bit more convoluted. They
and Geek Culture. Ed’s also an illustrator, having won
characters had been merchandised via the books and TV shows the 2019 Pulp Factory Award and a retropreneur,
long before this incarnation. rejuvenating brands like Captain Action.
Many comic books are set within a city, whether it be the New York of SMOKEY BEAR
Marvel Comics or the fictional Metropolis, Star City, or Gotham City “Remember – Only YOU Can Prevent Forest Fires!”
of DC Comics. Those words helped propel Smokey Bear (not Smokey the Bear as
However, during the 1970s Gold Key Comics went in the opposite some people think) into one of the most iconic characters ever.
direction when they produced a pair of comics set within the woods. Smokey Bear is a fictional character used in advertising by the
These comics didn’t feature big-name superheroes but instead two US Forest Service to help remind youngsters (and oldsters, for that
widely known advertising icons: Smokey Bear and Woodsy Owl. matter) that their actions could prevent forest fires. He first appeared
While neither is as popular as Superman, Batman, or the Amazing in 1944 (Smokey’s official birthdate is August 9, 1944). His first slogan
Spider-Man, most kids and adults still know who they are to this day, was “Smokey Says – Care Will Prevent 9 out of 10 Forest Fires.”
and some can even recite their catchphrases. His most famous slogan made its debut in 1947 and remained the same
The popularity of the characters meant that fans would want to until 2001 when it was changed to “Only You Can Prevent Wildfires!”
see Smokey and Woodsy in a variety of formats. This included comic However, Smokey Bear is more than just an icon of the Fire Service,
books, and Western Publishing (under their Gold Key imprint) was as he has been featured in cartoons, comic books, toys, and other
happy to oblige them. While Gold Key Comics had its own stable merchandise. Smokey Bear’s first comic-book appearance was in Dell’s
of characters including Dr. Solar, Man of the Atom; Magnus Robot Four Color #653 (Oct. 1955).
Fighter; and Turok, Son of Stone, the company was mainly known for The Smokey Bear comic book that many collectors are familiar
its use of licensed characters including Disney, Star Trek, and many with is a promotional comic first published in 1959 called The True
others, so Smokey and Woodsy fit right in. But these two comic-book Story of Smokey Bear. It contained the first 16 pages of Dell’s Four
series would stand apart from the other licensed titles: instead of Color #932 (Aug. 1958) and recounted the “true” story of Smokey
simply providing entertainment, they would also provide readers with Bear and how he got his name. The story is based on the true story
a message of either fire safety or pollution control. of a black bear cub that was saved during a fire in New Mexico in
promote his mission to stop pollution, along with planting new trees
and helping endangered species when he and his friends helped Mr.
and Mrs. Condor start a family. The backup tale found Woodsy and
friends on a treasure hunt to find people who were doing something
to help the environment. An eco-list just like Woodsy’s was included for
readers so they could play along at home with their family and friends.
The full-length tales wouldn’t continue, however, as witnessed
in issue #3 (May 1974), which contained three stories. The issue
contained a 13-pager, an eight-pager, and a four-page tale. In “The
Recycle Roundup,” Woodsy and friends helped an alien who had
crash-landed in the woods. They used recycled materials like
aluminum cans to power his spaceship so he could leave Earth.
The cover story, “The Millstream Mystery,” had Eli Fox tricking Hot
Lion and the animals (except for Woodsy, that is) into thinking
there was gold in the mill. Woodsy discovered it was a trick and
chased Eli away. Just like in Smokey’s book, some of Woodsy’s stories
didn’t involve any message but just provided a good, enjoyable
story. “Woodsy Battles Littersville,” the final story, involved Woodsy
educating a town of litterers.
Issue #4 (Aug. 1974) once again featured three stories.
“Bulletin Board Bugaboo” saw Woodsy and Hot Lion deal with
a group of ants. “The Frizzled Feathers” introduced Rip Van
Wrunkle, a miner who had just woken up after sleeping for 100
years, who wanted to continue his mining but was destroying
the environment in the process. Of course, our feathered friend
Woodsy stepped in to stop him. “The Rambunctious Ranger” saw
Woodsy’s nephew Bitsy Owl become an official Ecology Ranger
and then go overboard with his ecological mission. Promos, and Gimmicks!—ed.]. During the 1970s and 1980s, some
By issue #8 (Aug. 1975), Woodsy Owl had gone the route of comics from various companies contained centerfold ads promoting
Smokey Bear. It now contained four short stories along with two Mark Jewelers. Don’t worry if you don’t remember them, because they
pages of “Woodsy Owl’s Helpful Hints.” As with the previous issues, were only placed inside of comics sold near US military installations.
however, the comic contained a mix of fun stories and those dealing The hope was that the military personnel would read the comic, see
with ecological awareness. The helpful hints in this issue were to make the ad, and then purchase jewelry for their loved ones. Nothing on
sure that you turned off a dripping faucet to conserve water and not the cover would indicate that the issue contained this ad insert.
to start smoking because not only was it bad for you, but it was also The comics themselves were the same as those without the ad;
bad for the environment. only the centerfold ad insert was different. Gold Key, Marvel, and DC
Once again, the Comics Code Authority seal was nowhere to be were known to have produced comics with these special ad inserts.
found on this title, not that it mattered with such wholesome material. Smokey Bear and Woodsy Owl comics were no exception to this
As with Smokey Bear, it can be hard to determine who worked on marketing strategy. Smokey Bear #12 and 13 and Woody Owl #1–3
Gold Key’s Woodsy Owl. According to the GCD, Don R. Christensen are known to have been produced with these special ad inserts.
(1916–2006) wrote the stories that appeared in issues #1 through 4, Collectors, good luck finding the Gold Key and Whitman versions of
artist Al Hubbard (1915–1984) did the artwork for issue #1, and artist each Smokey and Woodsy comic, as well as the Mark Jewelers copies!
Paul Norris (1914–2007) did the pencils for issues #2 through 6.
Both Smokey Bear and Woodsy Owl remain popular to this day.
VARIANTS AND EVEN MORE VARIANTS Their comics from Gold Key (or Whitman, if that’s your preference)
Many Gold Key Comics were also published with a Whitman logo in offered readers fun, wholesome adventures with environmental
place of the Gold Key logo. Both variants were published by Western messages thrown in for good measure,
Publishing and their contents weren’t different; they were the same amusing entertainment for the whole family.
comic with a different cover icon. The Gold Key editions were sold
on the newsstands and the Whitman versions sold in grocery stores The author would like to thank Merrie Spaeth
and retail stores, often bagged with several other comic books. All 13 for her assistance with this article.
issues of Smokey Bear and ten of Woodsy Owl were published in both
Gold Key and Whitman versions. Welcome to the wonderful world of ED LUTE gives a hoot, doesn’t pollute, and
variant comic-book covers. knows that only he can prevent forest fires.
You say that a different logo isn’t enough of a variant for you? He had a blast visiting with old friends
Well, as they say in infomercials… but wait, there’s more! Smokey and Woodsy and was glad to be able
Comics have always had ads in them, promoting the sale of brine to share that visit with BI readers. He is a
shrimp (sold as Sea Monkeys), X-ray glasses, and many, many, many full-time educator, fulltime geek, and part-
other things [come back next issue as BI explores Bronze Age Ads, time freelance writer.
ALTER EGO #164 ALTER EGO #165 ALTER EGO #166 ALTER EGO #167
Spotlight on MIKE FRIEDRICH, DC/Marvel WILL MURRAY showcases original Marvel FAWCETT COLLECTORS OF AMERICA Salute to Golden & Silver Age artist SYD
writer who jumpstarted the independent publisher (from 1939-1971) MARTIN (FCA) Special, with spotlights on KURT SHORES as he’s remembered by daughter
comics movement with Star*Reach! Art by GOODMAN, with artifacts by LEE, KIRBY, SCHAFFENBERGER (Captain Marvel, Ibis NANCY SHORES KARLEBACH, fellow
THE CRAZY COOL CULTURE WE GREW
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IRV NOVICK, JOHN BUSCEMA, JIM EVERETT, BURGOS, GUSTAVSON, and ALEX ROSS on his awesome painting of J. VASSALLO, and interviewer RICHARD
STARLIN, HOWARD CHAYKIN, FRANK SCHOMBURG, COLAN, ADAMS, the super-heroes influenced by the original ARNDT. Plus: mid-1940s “Green Turtle”
BRUNNER, et al.! Plus: MARK CARLSON- STERANKO, and many others! Plus FCA, Mr. Captain Marvel! Plus MICHAEL T. GILBERT’s artist/creator CHU HING profiled by
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Mr. Monster’s Comic Crypt! Justice League MORISI, JOHN BROOME, and a cover by editor MORT WEISINGER, JOHN BROOME, T. GILBERT and Mr. Monster on MORT
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WENDY PINI discusses her days as Red TIMOTHY TRUMAN discusses his start at BARRY WINDSOR-SMITH discusses his Career-spanning interview with TERRY Extensive PAUL GULACY retrospective by
Sonja cosplayer, & 40+ years of ELFQUEST! the Kubert School, Grimjack with writer new graphic novel MONSTERS, its origin DODSON, and Terry’s wife (and go-to GREG BIGA that includes Paul himself,
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by R o b e r t V. C o n t e
In the comics and cartoon worlds, where anthropo- Comics, coincidentally debuting in 1942. Reportedly, Mighty Mouse in
morphous characters (that is, illustrated and animated Terry himself decided to change the name to
beings who behave as if they were human) exist including “Mighty Mouse” and, after his animation staff the ’70s Through
Donald Duck, Droopy Dog, and Felix the Cat, one tested various color schemes, permanently changed the ’90s!
particular muscle-bound murine reigns supreme— his new star’s costume to yellow and red. By the
MIGHTY MOUSE! time Mighty Mouse first appeared in Terry-Toons (left) Western/Gold
For almost 80 years, Mighty Mouse has entertained Comics #38 (Nov. 1945), his popularity skyrocketed Key’s Adventures of
generations of children and adults worldwide through to become one of the most victorious superhero
theatrical cartoons, syndicated and all-new animated animals in pop-culture history. Mighty Mouse #168
shows for television, a plentitude of merchandise Retiring in 1955, Paul Terry sold Terrytoons (July 1979), featuring
including apparel, board games, plush dolls, playing Studios and its vast 25-year inventory of cartoon
cards, story records, and, of course, comic books. characters to CBS Television. His decision to do so cover copy playing
would break ground in the industry; it paved the
off of ’70s Jawsmania.
WHO IS MIGHTY MOUSE… AND HOW HE way for theatrical cartoons of the past to be shown
CAME TO BE! to a new generation inside their homes. For a Cover artist unknown.
Originally created in 1942 by Paul Terry’s Terrytoons dozen years, Mighty Mouse Playhouse was, arguably,
Studios as “Super Mouse,” the character first appeared the show that introduced American children—boys (center) Spotlight’s
in the animated short, “The Mouse of Tomorrow” and girls alike—to superheroes. Mighty Mouse Adventure
—a parody of DC Comics’ archetypal hero, Superman Throughout this time, Mighty Mouse and other
(just a year before, cartoons produced by Max Fleischer Terrytoons appeared in hundreds of comic-book Magazine #1 (1987).
Studios were released through Paramount Pictures) stories by multiple publishers including Timely (later Cover by Nate Butler.
and Walt Disney’s iconic Mickey Mouse, who had Marvel, with stories written and edited by a young
already reached a decade-and-a-half of multimillion- Stan Lee!), St. John Publications (including the (right) Marvel’s Mighty
dollar prosperity. first-ever three-dimensional comic book—reportedly Mouse #1 (Oct. 1990).
Super Mouse was flying high after the release selling over 1.25-million copies!), Pines, Dell, Gold
of several more well-received Terrytoons. But some Key, and again, Dell. For 23 years, Mighty Mouse Cover by Ernie Colón.
changes were necessary; another “Supermouse”— comics were consistently published throughout Mighty Mouse, Deputy Dawg,
sporting a similar red-and-blue costume—regularly the Golden and Silver Ages—eclipsing well-known and Heckle and Jeckle
appeared in Nedor Publishing Company’s Coo Coo superheroes including Marvel’s Captain America and © CBS Operations, Inc.
company, and left an envelope at the Viacom booth stamped with the
words, “MIGHTY MOUSE VS. HECKLE AND JECKLE.” Later, his assistant
contacted me to discuss the idea. I presented the story with concept art
and Berk seemed impressed, asking, “Why didn’t anyone do this before?”
Viacom’s asking price for the Terrytoons comics license was too
high for viability, and the caveat to distribute titles on newsstands
killed the deal. But Howard and
I kept in touch until he retired
from Viacom.
I have been fortunate enough
to meet some wonderful and suc- Promotional Rarity
cessful people in product licensing
throughout my career. Howard A scarce house ad for Adventures of Mighty
Berk was one of those people, and Mouse that appeared in a select few Western
he has my gratitude for providing
his valuable advice and time. Publishing comics of the day.
— Robert V. Conte © CBS.
• JERRY ORDWAY
“I was living in West Haven, Connecticut, in the late-1980s, and
was not under any exclusive contract to Marvel or DC at that time.
I liked superheroes and Mighty Mouse was one, or a parody of
one. I was drawing Superman at that time and was either asked,
or inspired, to draw the hero standing on the Moon with Earth in
the background—similar to what was in the credit sequence on the
1950s Adventures of Superman TV show. I drew the artwork on art
board called Duo-Shade. When you apply a rather smelly chemical
to it, reproducible shading lines would appear. You’d dip your
brush in and paint the chemical to simulate a three-dimensional
shading effect, in addition to the ink lines I had already applied.
This was very popular among the EC artists of the 1950s.”
• MICHAEL EURY
“Spotlight was among my very first comics work! All of my
scripts were typed on an IBM Selectric typewriter, back in
the days when computers were the domain of scientists,
and I did not save them. I did indeed write two of the three
scripts planned for the unpublished Mighty Mouse: The New
Adventures. One was a League of Super-Rodents story that I
don’t really recall, but I suspect it was a parody of the Legion
of Super-Heroes. And I wrote a story pitting Mighty Mouse
against the Cow—a villain from the show I utterly (udderly?)
adored—becoming a rock star (Bellvis, with a cowbell medallion)
in a ruse for his criminal enterprises. That was well over 30
years ago, though, and that’s all I recall about the subject
matter. I do remember being thrilled when I got news that
Ralph Bakshi himself had approved my scripts! That was quite
exciting for this fledgling comics pro!”
• NATE BUTLER
“I painted a cover for Mighty Mouse Adventure Magazine #2, but
Spotlight went out of business before it was ever published in
color. I also inked one or maybe two other guys at Spotlight,
I think. I also got them to hire Tom Moore, an old-timer who
had worked for Archie in the 1950s–1960s. He came out of
retirement to work with me on the revamped Jughead book for
Archie. Tom also inked a Mighty Mouse story called ‘The Terrible
Tiger,’ penciled by George Broderick.”
MARVEL
“I was at my drawing board working on Mighty Mouse Issue
#11 when the phone rang and the axe fell,” says series writer
Michael Gallagher. “In the lead story, Mighty Mouse was
going to get his version of Spider-Man’s black costume from
Secret Wars. The only other concept I barely remember scribbling
down was a story where an anthropomorphic ‘He-Man, Master
of the Universe’ comes to town to challenge our hero… I
may have called him ‘He-Mouse,’ but I really can’t recall.
Shining Knight
Spotlight’s Mighty Mouse #1 included
“The Mind of Mighty Mouse,” written and
illustrated by animator, artist, scribe, and
cartoon-encyclopedia extraordinaire, Milton
Knight. Knight has not only the distinction
of having his work approved by Viacom
without a single change or correction, he is
also the only talent who drew the character
for Spotlight and Marvel!
© CBS.
JIM ENGEL (jimengel.net): “It was great illustrating NATE BUTLER (find him on LinkedIn): “My remem-
jim main
covers of Mighty Mouse and Friends Holiday Special and brances of working with Spotlight Comics on the
The Mighty Heroes for Spotlight. Those [Ralph] Bakshi Terrytoons comics, as I recall, started when Doug
characters were relatively unknown, and I felt this was an opportunity Cushman [see sidebar] connected me with Spotlight. We went
to create some quality illustrations in a way that comics readers could together to Richard’s home (I think it was in Danbury, Connecticut)
appreciate them. My sensibilities in approaching new images with those where we met him, Jim the editor, plus Rich’s ‘significant other,’
characters were not only inspired by the great classic funny-animal artists Kelley. I can’t remember what artwork we showed them, but I was
but also by Will Eisner, John Buscema, and others. Doing those covers working for Archie and Marvel’s Star Comics at the time—maybe on
was manageable with my workload. I was a fan of old Dell and Gold Key Looney Tunes for DC already, too [for DC’s Looney Tunes Magazine,
comics because their covers were usually nice, self-contained vignettes which ran from 1989–1991—ed.]—and they liked what they saw.
that could also be used on a T-shirt or album cover. That’s the approach “Doug was put to work writing and penciling ‘Junk Man’ for the
I took—iconic, standalone illustrations instead of ‘just comics art.’ first issue of Mighty Mouse. I can’t remember what they assigned to me
“One regret was how the printed versions of my covers look. My first; it was either the cover for the Mighty Mouse Adventure Magazine
color guides were not followed on The Mighty Heroes, and Mighty #1 (I liked how the final cover looked but it was cropped wrong and the
Mouse and Friends Holiday Special was horribly washed out. Fortunately,
the painted cover led to a phone call from Ralph Bakshi himself!
He liked that piece so much he commissioned me to create some
Deputy Dawg pitch art for a possible spinoff of his Mighty Mouse: The
New Adventures Saturday morning cartoon on CBS. Bakshi never returned
the original to me [laughs],
but my piece was later
published as a full page in
his book, Unfiltered.”
Something Special SCOTT SHAW!: “The writing was nothing special in any of those
comics, but I loved the covers by Jim Engel and the interior stories
Jim Engel’s original art for Spotlight’s last Terrytoons by Nate Butler, Bill White, Gary Fields, and Milton Knight. I think
publication, Mighty Mouse and Friends Holiday Special that luring Curt Swan and Paul Chadwick to draw covers was a
poor choice (although I love their ‘straight’ material), and I’m not
#1 (1987), as it was meant to be seen in its full, a fan of Ray Dirgo’s work.”
vibrant color. The actual comic-book printing is
MILTON KNIGHT: “To be honest, [Spotlight] didn’t strike me as any
washed out. That, however, did not stop famed more ‘loving’ than any other publisher. But it’s not so surprising,
animator and director Ralph Bakshi from contacting as they were licensing so many properties. I preferred Spotlight
over Marvel because I was allowed to write, draw, and ink Mighty
Engel to create new art for his studio. Mouse myself.”
Mighty Mouse, Deputy Dawg, and Heckle and Jeckle © CBS. continued on page 68
Classics Revisited
In-between Spotlight Comics and Marvel’s licensed
Mighty Mouse comics, Malibu Graphics took a different
path in 1989 when it published two prestige-format
collections of public-domain stories from the Golden
Age. Packaged as Video Classics: The Adventures of
Mighty Mouse, comics once published by St. John and
Pines in full color now appeared in black-and-white.
© CBS.
JIM ENGEL: “I saw the Marvel stuff, but it frustrated me; taking on the license was
just another title added to their roster. I would have loved to do that series because
I believe I would have done it better. Marie Severin was one of my absolute favorite
cartoonists ever, one of my inspirations, but I think that stuff didn’t fit her. Not a
big slave to the on-model approach. Funny animal characters should have the same
WHAT A MOUSE!
In today’s world, where our youth feeds on
“retro” fashion, accessories, and collectibles,
Viacom licensees continue to sell Mighty Mouse
apparel, lunch boxes, tin signs, and vinyl figures.
Although new Mighty Mouse animated series
and films have been conceived and announced
in various stages of development, none have
materialized. Reportedly, Paramount Animation
is producing a hybrid, live-action/CGI motion
picture slated for a possible 2022–2023 release.
While we wait, perhaps the studio’s
parent company CBS/Viacom—now owner
of the entire Terrytoons library—will stream
the original shorts from the 1940s through the Bakshi
cartoons from the 1980s for today’s audiences. After all,
our newest generation should know everything there
is to know about the character from Mouseville, right?
Mighty Mouse, please come and save the day
again—we need you!
Here Comes
G-Force!
Win Mortimer cover
art intended for
Gold Key’s Battle
of the Planets #1
(June 1979). (inset)
Animation-based
art was used on
the cover instead.
Courtesy of Heritage
Comics Auctions
(www.ha.com).
© Sandy Frank Film Syndication Inc.
Battle of the Planets was an Americanized version of a popular Superman and the realm of superheroes proved to be the spark that
Japanese cartoon series known as Science Ninja Team Gatchaman. brought out Tatsuo’s artistic talent of. He supplemented his family’s
It followed a team of young heroes called G-Force in their battle to income by selling his drawings during his teen years. In 1954, now
protect Earth from intergalactic threats. Their use of a giant ship made married, Tatsuo packed up his art supplies and, with his wife beside
up of smaller ships would inspire other popular series like Voltron. The him, moved to Tokyo, where the manga phenomenon was just
G-Force team was to kids and young adults of the 1970s what Jonny starting. The publishing house Akita Shoten recognized his talent
Quest had been to the kids and young adults of the 1960s. and hired him on. From 1955 to 1957, he was a prolific artist for
the company. His workload eventually became overwhelming, and
TATSUO YOSHIDA’S VISION he convinced his brothers to join him. Toyoharu was also a talented
It started in the imagination of Tatsuo Yoshida. Tatsuo was born in artist, so he helped lighten the load, taking on the pen name Ippei Kuri
1932 in Kyoto, Japan. He and his two younger brothers, Kenji and to distinguish himself from his brother. Brother Kenji got a job in in
Toyoharu, spent a portion of their childhood during the American production. From 1957 to 1962, the three brothers were instrumental
occupation of Japan, where they were often gifted with well-read in producing more than 40 titles for the company. If that was not
copies of comic books from the soldiers. This early exposure to enough, Tatsuo also provided art for the publishing house Shonen
INNOVATION ANIMATION
BotP Creator Tatsuo Yoshida The series strived to be different from anything before it. They included
(top) Kenji Yoshida, Tatsuo Yoshida, Tatsuo’s wife, and special effects not seen in other production companies, from a major
use of airbrush (95% of the helmets, the visors, the smoke, shine on
Ippei Kuri. (bottom) The Japanese version of Superman, the mechanicals, etc. were airbrushed, according to Sadao Miyamoto,
one of the animators), to live-action plates. Experimental lighting and
as illustrated by Tatsuo Yoshida. photography techniques that had been perfected in earlier Tatsunoko
Photo: Lambiek.com. Superman TM & © DC Comics.
works were used to give Gatchaman its own unique identity. And the
staff was determined to perfect the look of explosions… not the spikey blasts
you see in most animation, but something much closer to reality. Thanks to
rivalries between the animators, all masters in their field, the realism of the
art evolved as the show progressed, becoming more and more a realization
of Tatsuo’s vision of an ideal animated series.
The staff was encouraged to see as many movies as possible, always
looking for things to emulate and ideas to use to improve the art of the
series. Elements from 2001 and Planet of the Apes were incorporated thanks
to this policy. The staff thought the series would last for a year, when in
fact the demand for new episodes from fans were so strong it lasted three
years until 1974, for a total of 105 episodes. Tatsuo’s company always hoped
to take their various series to the international market and had a booth at
the Marché International des Programmes de Télévision, which took place
around the first quarter of every year in Cannes, France. Starting in 1975 they
offered Gatchaman, but it did not get any takers in 1975, 1976, or 1977.
But in April of 1977 it was seen by a young American television executive
by the name of Sandy Frank. When Star Wars broke in May of that year, the
young executive remembered the show from Tatsunoko Productions that
had impressed him. He decided he had to have it to ride the wave of science-
fiction popularity exploded on the American public.
Sandy Frank had spent 20 years in the business of television production
and distribution, and had run his own company for 13, when he came
across Gatchaman. Over a considerable period of negotiations between
Sandy and Tatsuo, Mr. Frank obtained almost complete international rights
to Gatchaman… everywhere but Italy, which was already under contract.
Tatsunoko would benefit greatly from the partnership, as their strengths
were in production and not distribution or monetizing their products.
Sandy immediately gathered a crew together to work with all the materials
that they received from Tatsunoko. On the advice of his friend, director Irvin
Kershner (The Empire Strikes Back), he contacted writer Alex Lovy of Hanna-
Barbera Productions for assistance. He also brought on Fred Ladd, who was
instrumental in bringing the Japanese children’s programs Astro Boy, Kimba the
White Lion, and Gigantor to America. Ladd advised Sandy on several aspects
of bringing foreign series to the US but had no faith in Lovy’s abilities to work
with foreign material and decided this project was not for him. His advice also
led to the release of Alex Lovy and Frank replaced him with Jameson Brewer
(The Incredible Mr. Limpet, The Addams Family, and Branded). Jameson had worked
at Universal in animation, moved to Disney, and ended up at Hanna-Barbera.
After viewing several episodes, Brewer realized they had a lot of work
to do. The series had far more violence than was allowed on American TV,
the gender-fluid villain would never fly in America, and the language was
too adult as was the occasional nudity. Removing the objectionable aspects
would create shortages in the running times, so they had more work to do
to fill the gaps than originally anticipated. Brewer set to work on revising the
series’ scripts. The violence was removed and explained away (cities were
“evacuated” before they were destroyed); a new robot character, 7-Zark-7,
was added to fill story transitions and time shortages caused by the cuts;
and the gender-fluid villain became a brother/sister team.
7-Zark-7 was roughly designed by Brewer and was turned over to newly
added production person, Alan Dinehart, one of his buddies at H-B.
Alan was friends with famed comic-book and animation artist Alex Toth,
who whipped up a model sheet for the character.
Even though parts of all 105 episodes of Gatchaman were used, only 85
episodes of Battle of the Planets were produced.
Other changes included changing the character’s names. Ken became
“Mark,” Joe became “Jason,” Jun became “Princess,” Jinpei became “Keyop”
and was given a vocal tick, and Ryu became “Tiny.” Gender-fluid villain Berg
Katse became “Zoltar” and his sister became “Mala Latroz.” And the evil
organization bent on world domination changed from Galactor to “Spectra.”
Besides Alan Dinehart, Brewer also brought in more talent from H-B:
composer Hoyt Curtin, and voice actors Janet Waldo and Casey Kasem, with
the additions of Alan Young and Ronnie Schell [see RetroFan #12 for a Ronnie
Schell interview—ed.]. The series, Battle of the Planets, was ready to sell.
But that did not mean it would sell.
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