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    John Sobredo - Summative Assessment

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    sandra mae dulay
    The document discusses establishing a new business. It provides a table listing existing products with their unique selling points, target markets, and customer requirements. It then discusses that expertise in the desired business type is needed before launching. Market research of demand, competitors, and potential product types for the target market are essential steps. Finally, it includes interviews with potential customers on their reasons for buying products, where they buy, availability, substitutes, and affordability of price.

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    John Sobredo - Summative Assessment

    Uploaded by

    sandra mae dulay
    29 views2 pages
    The document discusses establishing a new business. It provides a table listing existing products with their unique selling points, target markets, and customer requirements. It then discusses that expertise in the desired business type is needed before launching. Market research of demand, competitors, and potential product types for the target market are essential steps. Finally, it includes interviews with potential customers on their reasons for buying products, where they buy, availability, substitutes, and affordability of price.

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    John sobredo_Summative Assessment

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    The document discusses establishing a new business. It provides a table listing existing products with their unique selling points, target markets, and customer requirements. It then discusses that expertise in the desired business type is needed before launching. Market research of demand, competitors, and potential product types for the target market are essential steps. Finally, it includes interviews with potential customers on their reasons for buying products, where they buy, availability, substitutes, and affordability of price.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    29 views2 pages

    John Sobredo - Summative Assessment

    Uploaded by

    sandra mae dulay
    The document discusses establishing a new business. It provides a table listing existing products with their unique selling points, target markets, and customer requirements. It then discusses that expertise in the desired business type is needed before launching. Market research of demand, competitors, and potential product types for the target market are essential steps. Finally, it includes interviews with potential customers on their reasons for buying products, where they buy, availability, substitutes, and affordability of price.

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    © All Rights Reserved
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    Download as docx, pdf, or txt
    of 2

    Marc Aedrian C,Camila

    12 Gas Vijungco
    ENTREPRENEURSHIP

    I.

    Product name Usp Vp Method of Customer Target Customers


    Segmentation Requirements

    Biogesic Biogewic, Trusted quality Psychological Output All people


    Effective, health care
    Maingat
    Magpagaling

    Dunkin’ Donut Pasalubong ng American runs on Psychological Service and All people
    bayan dunkin’ Output

    Nescafe Babangon tayo, It all starts with Geographic, Output All people
    susulong tayo nescafe Demographic,
    Psychological

    Rebisco Mah pasobra Making Geographic, Output All people


    dshil special ka deliciously Demographic
    delightful
    moments
    possible.
    Everyday

    Mang Inasal Mang inasal unli Alagang pinoy Psychological Output and All people
    rice way service

    II.
    The following are the results of the focus group conversation among the five group members who
    are establishing a new business. The neighborhood in which we live provides us with ideas for beginning
    a new business. Every business begins with an idea – a fantastically brilliant idea that actually works.
    Expertise, after determining what type of business you want to establish, you must begin acquiring the
    necessary information and expertise to launch that firm. If you are certain that you want to establish a
    business, the following step is to research the market or demand for your product or service.You will not
    be able to survive in the market for long if you do not know who your competitors are and what they are
    doing. Convenience goods, shopping goods, and speciality items are examples of products that could be
    introduced to the target market.
    III.
    Name of Respondent (Optional): Einstyne tempra
    Age: 18 Male: Female: /
    Grade & Section: 12 Stem De Guzman
    What is your reasons for buying the product?
     Its because it is sweet
    Where do you buy the product?
     In positivitea, in front of Pozorrubio Central School
    Is it available when you need it? Yes: / Sometimes: No:
    What do you use as a substitute if it is not available?
     Coffee
    Is the price affordable to you? Yes: / No:

    Name of Respondent (Optional): Raja rajaham


    Age: 18 Male: / Female:
    Grade & Section: 12 Gas Vijungco
    What is your reasons for buying the product?
     Because it is sweet and has a lot of flavors
    Where do you buy the product?
     In milktea, in front of Mulawin
    Is it available when you need it? Yes: Sometimes: / No:
    What do you use as a substitute if it is not available?
     I’ll buy in other shop like Positivitea or Kherry Mo Tea
    Is the price affordable to you? Yes: / No:

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