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    Jazee

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    Jazeera
    This document appears to be a survey about consumer satisfaction with AMUL dairy products in Ramanathapuram, India. It contains 26 multiple choice and open-ended questions about respondents' demographics, dairy purchasing habits, brand preferences, satisfaction with quality, packaging, pricing and availability of AMUL products, and suggestions for new products. The survey collects information to evaluate customer satisfaction and identify areas for improvement in AMUL's dairy offerings and distribution in the given region.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd

    Jazee

    Uploaded by

    Jazeera
    18 views4 pages
    This document appears to be a survey about consumer satisfaction with AMUL dairy products in Ramanathapuram, India. It contains 26 multiple choice and open-ended questions about respondents' demographics, dairy purchasing habits, brand preferences, satisfaction with quality, packaging, pricing and availability of AMUL products, and suggestions for new products. The survey collects information to evaluate customer satisfaction and identify areas for improvement in AMUL's dairy offerings and distribution in the given region.

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    Jazee

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    This document appears to be a survey about consumer satisfaction with AMUL dairy products in Ramanathapuram, India. It contains 26 multiple choice and open-ended questions about respondents' demographics, dairy purchasing habits, brand preferences, satisfaction with quality, packaging, pricing and availability of AMUL products, and suggestions for new products. The survey collects information to evaluate customer satisfaction and identify areas for improvement in AMUL's dairy offerings and distribution in the given region.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    18 views4 pages

    Jazee

    Uploaded by

    Jazeera
    This document appears to be a survey about consumer satisfaction with AMUL dairy products in Ramanathapuram, India. It contains 26 multiple choice and open-ended questions about respondents' demographics, dairy purchasing habits, brand preferences, satisfaction with quality, packaging, pricing and availability of AMUL products, and suggestions for new products. The survey collects information to evaluate customer satisfaction and identify areas for improvement in AMUL's dairy offerings and distribution in the given region.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 4

    A study on consumer satisfaction towards AMUL PRODUCTS ( TASTE OF INDIA )

    Ramanathapuram:

    1) Consumer profile?

    a) Name:

    b) Address:

    c) E-mail:

    2) Gender:
    Male[ ] Female[ ]

    3) Age group (in yrs):


    a) 20-30[ ] b) 31-40[ ]
    c) 41-50[ ] d) Above51[ ]

    4) occupation:
    a) Employee b) Professional
    c) Business d) Students

    5) Education:
    a) Graduate b) Post graduate
    c) Professional Degree d) Others

    6) Monthly Family Income (in Rupees):


    a) Less than 10000 b) 10000 to 20000
    c) 20001 to 30000 d) Above 30000

    7) which dairy products do you purchase daily?

    Name Size

    Milk -=

    Butter milk -=

    Ghee -=

    Other -=
    8) For whom do you purchases a product?

    a) Sell Use b) Selling Purpose


    c) For make a other Product d) Otherwise

    9) From where do you Purchases a product?

    a) Amul Dairy b) Dealer c) Retailer

    10) Do you get the Dairy Product at Expected time?

    a) Yes( ) b) No( )

    11) Do you get the Dairy Product in desired Quantity?

    a) Yes( ) b) No( )

    12) Which brand cheese do you use?

    a) Lebon ( ) b) Amul ( )
    c) Britannia ( ) d) Other ( )

    13) Which brand butter do you use?

    a) Amul ( ) b) Parag ( ) c) Mother dairy ( )


    d) Britannia ( ) e) Home Made ( )

    14) Which brand ghee do you use?

    a) Amul pure ghee ( ) b) Anik ( )


    c) Everyday ( ) d) Mother dairy ( )

    15) Are you satisfied with the packing of Dalry Products?

    a) Yes ( ) b) No ( )

    16) Any Suggestion regarding Packing?

    _____________________________________________________________________________
    _____________________________________________________________________________
    ____________________________________________________________

    17) Please give the opinion according to Quality of Dairy Product?

    a) Satisfled ( ) b) Medium ( ) c) Dissatisfied ( )

    18) Any Query about Quality of Dairy Product?

    _____________________________________________________________________________
    _____________________________________________________________________________
    ____________________________________________________________

    19)Are you satisfied with the weight/Quantity of Amul dairy Products?

    a) Yes ( ) b) No ( )

    20)Are you satisfied with the price of Amul dairy Products compare to the other brand products?

    a) Yes ( ) b) No ( )

    21)How far a Purchase place from your house?

    a) Near ( ) b) Far Away ( )

    22)Please give the opinion according to behavior of dealer?

    a) Satisfied ( ) b) Medium ( ) c) Dissatisfied ( )

    23)Any Suggestion regarding the behavior of dealer?


    _____________________________________________________________________________
    _____________________________________________________________________________
    ___________________________________________________________

    24) Are you find any difficulties while purchasing the dairy products?

    a) Yes ( ) b) No( )

    If yes than which type?

    _____________________________________________________________________________
    _____________________________________________________________________________
    ___________________________________________________________

    25) Do you complain if any defect in the dairy products?

    a) Yes ( ) b) No ( )

    If yes then to whom?

    a) Dalry ( ) b)seller ( )

    26) Do you expect to get any other Dairy product from Amul Dairy?

    Name:-
    _____________________________________________________________________________
    _________________________________________________

    Quality:-
    _____________________________________________________________________________
    _____________________________________________________________________________
    _________________________

    Quantity:-
    _____________________________________________________________________________
    _____________________________________________________________________________
    _________________________________

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