Mackenzie Krott

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MACKENZIE KROTT

632 Linden Avenue - Reading, PA 19605 (E) [email protected] (Ph.) 610.790.4641


EDUCATION: Temple University - Philadelphia, PA Bachelor of Arts - May 2013 (expected) School of Communications and Theater Major: Strategic Communication, focus in Public Relations Minors: Political Science, Art History BLOG: mackenziekrott.blogspot.com KLOUT: klout.com/#/mackenziekrott TWITTER: @mackenziekrott

WORK EXPERIENCE: Arbor Education & Training - Reading, PA Case Manager for Arbor summer youth program (full time) Place and monitor approximately 190 youth, ages 16-18, at summer jobs through a state funded program. Maintain constant communication with youth, parents, worksites, schools, etc. to ensure the youth have a successful summer work experience. Perform weekly site visits to monitor youth at various worksites, deliver paychecks, and pick up timesheets. Skills include: conflict resolution, understanding and working with Pennsylvanias public assistance program, clerical work, etc. Public Relations Volunteer; Nina Zucker Associates Volunteered with the Philadelphia International Festival of the Arts street fair on April 30, 2011. Distributed media kits, shot video clips of festival attractions, assisted the public relations team with various tasks throughout the day.

ACTIVITIES: Historian & Director of Alumni Relations Public Relations Student Society of AmericaTemple University Chapter May 2011-Present Produce alumni updates and newsletters to distribute to PRSSA alumni. Document all chapter activities and special events.
Internal PR Committee Member Public Relations Student Society of AmericaTemple University Chapter September 2010- May 2011 Designed and carried out a series of surveys and focus groups to evaluate PRSSA member feedback and satisfaction. Wrote a communications plan based on research and data collected, and presented to the Executive Board for future planning. Public Relations Chair Phi Sigma Sigma, Xi Chapter January 2010- Jaunuary 2011 Created advertisements and fliers for chapter events. Wrote articles for campus news outlets for event promotion. Managed chapters social media sites.

Secretary and Director of Fundraising PRowl Public Relations September 2010- May 2011 As secretary; managed files and records for 22 staff members, documented and distributed staff meeting minutes, and kept track of staff members' attendance and weekly activity reports. As fundraising coordinator; coordinated fundraising initiatives with PRSSA to raise awareness and money for both organizations. Staff Member PRowl Public Relations- Temple University September 2011- May 2011 Served on the American Cancer Society account, responsible for all media outreach for their main fundraising event, Relay For Life of South Philadelphia. Wrote press materials, managed clients social media, planned events, generated sponsors, and contributed to a communications plan and evaluation.

SKILLS: Microsoft Office including Word, Excel, Powerpoint, and Outlook. Social media including Twitter, Facebook, Hootsuite, Klout, etc. Writing press materials including releases, advisories, fact sheets, pitches, etc. Blogging with Word Press, Blogger, and Tumblr.

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