Assignment English For Business Communication (BEGE-104)

Assignment
English for Business Communication (BEGE-104)
Assignment Code: BDP/BEGE-104/TMA/2021-22

Max. Marks: 100
Note: Answer all questions
1 Read the passage carefully and answer the questions given below it.
Paralanguage is the meaning conveyed by how something is said. Oral
communication is what is said. This is the distinguishing feature that makes
paralanguage different from oral language and also indicates their inseparability. It
is impossible to have paralanguage without oral communication. It is almost like
the relationship between computer software and hardwares, there is no use of one
without the other.
Paralanguage is one of the most powerful complementing media that oral
communication possesses over the written. How a particular message is said is to a
great extent its measure of importance. In some ways, we may call it the
‘highlighter’ of oral messages, since it uses certain physical aspects of language
articulation to emphasize the central focus of the message. The features of
paralanguage are: Voice (volume variation, pitch variation, speed of speaking and
pauses), Word stress, Inflections and Non-flueticies. To see what role they play in
this nonverbal medium, let us take up an important paralinguistic feature ‘voice’.
Voice: When the phone rings and we take the call, a voice says ‘Hello’. What are
the first few things we learn about the callet apart from the meaning of the five-
letter word ‘Hello’? You will be surprised by how much you can actually learn from
the paralanguage of the message. First, you will be able to make out the gender of
the caller; second, whether it is an identifiable or familiar voice; third, if unfamiliar,
from the way the word is spoken, you may be able to assume the socio-linguistic
or educational background of the person. Now, none of these meanings are actually
‘contained’ in the word ‘Hello’. These are all derived from the paralinguistic voice
associate and not the oral communication itself. It is also Write that without the voice
it is impossible to communicate orally. This then is the relationship that exists
between the two where paralanguage helps to add further meaning to the oral
communication.
Paralanguage is, as the name suggests, ‘like’ language. lt does not use words as
such. It is basically the vocalization of words
La What is the difference between Paralanguage and Oral communication? 2
Lb “Paralanguage is one of the most powerful complementing media that oral
communication possesses over the written.” Discuss. 3
1c What details can you make out when you hear the word ‘Hello’ on the phone? 3
Id What are the features of voice? 2
Ie Make sentences of your own with the following words/phrases from the passage: 5
i distinguishing features ii inseparability iii complementing
1
iv familiar v derived
1f Give opposites of the following words: 5
i oral (para 1)
ii different (para 1)
iii powerful (para 2)
iv importance (para 2)
v true(para 3)
2 In the following memo the linking words and phrases are missed out. Choose the
most appropriate word or phrase from the ones given. 5
Memo from: General Manager To: ManagingDirector

Date: 1" April 2019 Ref No. GRS/23/19
(i) we have agreed in principle to try and cut down on staff,

there are two serious problems in the Buying Department.
(ii) the clerk in charge of ordering from the stores is also
responsible for the filing of information. (iii)...................... at the end of the month,
when most people want replacements from the stores, and (iv) ...................... require
information from the files, he is unable to help us with the demand. (v) . .... ... .
he is practically unoccupied during the first week of every month, when he could be
helping someone else, so I suggest we try to reorganise his job.
i a) in spite of b) while c) because
ii a) firstly b) at first c) namely

iii so that b) consequently c) because
iv a) also b) on the other hand c) therefore
v a) also b) in contrast c) otherwise
3 The following letter sounds rather direct and demanding, as if written from a superior
to an inferior. Improve the tone of the letter by transforming the verbs in capitals into
polite forms: 5
Dear Mr. Sareen
We SHALL be gratefhl if you CAN explain the delay in the shipment expected on
May 1st. You MAY call us on the above number to save time. Otherwise, it WILL be
appreciated if you CAN reply asap.
Yours sincerely,
Ashish Khetan
4 Fill the gaps using each of the following items once
only: also as well as further additional besides
"
Please send the shipment as arranged: We would (a)... ... .......... . be grateful for your
help in extending our product range. Kindiy send a/an (b)... ..................set of
brochures on your latest series. If possible (c)................. the brochures, we shall
require an (d)................. copy of the current price list, (e)................. details of the
updated specification.
2
5 Write the opening lines of five letters complying with the following requests. One is
done for you as an example. 5
Example: Please send us information about your cleaning services.

Thank you for your mail enquiring abut our cleaning services.
i. I should be grateful to receive your current catalogue.

ii. Could you please send me your price list and prospectus?
iii. If you could send the parcel soon, I would be most grateful.
iv. It would be most helpful if you could send the brochure.
v We would be interested in receiving the details of your courses.
6 Find out the wrong sentences and correct them. S
i One of the best known streets in Paris are the Champs Elysees.
ii Better kinds of paper come from pulp which is made by chipping
wood. iii A large number of tourists visits India every year.
iv The Indus and many other rivers are used for irrigation to help
farming.
v All your honesty and hard work are going to help you.
7 Write a dialogue on any one of the following. 20
i) You’re waiting on a platform at the station for your train. An old lady who is
also waiting says, ‘It’s a nice day, isn’t it?' How would you continue the
conversation?
ii) Your company has some money to spend on improving its employees’ English.
What are the best ways of spending the money? Discuss with your boss.
8 Write a memo informing the staff of the death of a woman who started in the company
in a junior position and gradually worked her way up to an influential position. She
always fought for women’s rights, both inside and outside the firm. The memo must
be in about
100 to 150 words. 10
9 Write short notes on any four of the following: 20
i. Features of a good conversation

ii. Differences between telephone atid face and face conversation
iii. Creative job hunting
iv. Stages of a presentation
v. Characteristics of a good report
vi. Importance of small talk in business

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Assignment

English for Business Communication (BEGE-104)

Assignment Code: BDP/BEGE-104/TMA/2021-22

Note: Answer all questions

Memo from: General Manager To: ManagingDirector

(i) we have agreed in principle to try and cut down on staff,

i a) in spite of b) while c) because

ii a) firstly b) at first c) namely

Example: Please send us information about your cleaning services.

i. I should be grateful to receive your current catalogue.

6 Find out the wrong sentences and correct them. S

7 Write a dialogue on any one of the following. 20

9 Write short notes on any four of the following: 20

i. Features of a good conversation

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