Assignment: SWOT Analysis: Name: Geronimo, Christhian Jhoseph G. Course & Sec: BSTM 211B

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Name: Geronimo, Christhian Jhoseph G.

Course & Sec: BSTM 211B

Assignment: SWOT Analysis


Instructions: Prepare a SWOT Analysis for NU Laguna. Check out sample provided with
questions that will help you analyze.

STRENGHTS WEAKNESSES
• Hospitality of the staffs and personnel • NU Laguna focuses more on building
• Campus’ structure and design of its more sports facilities whereas there are
building and facilities only two (2) buildings for students;
• The education system of NU Laguna helps numerous of learners needs more space
the students learn more easily and when face-to-face classes were
effectively. implemented.
• NU Laguna provides a budget-friendly • Nearby universities like Lyceum of the
school fees. Philippines University – Laguna (LPU),
• Home of the Nation builders and provides international on-the-job training
innovation hub for academic and sports for students especially to the Tourism
excellence. Management Program.
• NU Laguna is known for its Inspire Sports • Sometimes the Information Systems of
Academy NU Laguna is unavailable, and tuition fees
• Provides world-class equipment of are not reflected on time.
Inspire Sports Academy. • Other universities offer not just academic
• High-quality products such as the scholarships but also scholarship grants
uniforms and the NU merch. that showcase talents especially in the
• Larger class sizes. field of performing arts.
• NU Laguna incorporates different • An overabundance of students and fewer
learning styles such as the RASL, RAL, and professors.
Blended Learning. • High-cost uniforms.
• Provides education that works. • In shaping both the passion and career of
the learners at the same time.
• Lack of students’ understanding about
the core values of National University.

OPPORTUNITIES THREATS
• New technologies such as the Virtual • Complications on implementing and
Reality and the 3D and 4D printing adapting to the new normal due to
devices are very convenient for COVID-19 pandemic.
Architecture students. • Some students share information about
• Enhancement on merchandising and how do they not like the standards and
advertising NU Laguna’s different way of teaching in NU Laguna.
programs and the quality of service and • Higher competition from other ICT
education. disciplines.
• Offers scholarship grants to students • Slow responses to external stimuli such
as in emails.
• Collaborations with sister campuses in • Immediate changes in schedules and
helping NU Laguna to market their difficulties in organizing the campus itself
programs as well as the campus itself. due to the increase number of students
• Body and baggage scanner are very enrolled.
suitable when entering the campus. • Almost all programs are offered by other
• School fee discounts for alumnus. universities.
• More opportunities over new businesses • Some private and state universities have
in partnering with NU Laguna. a large campus and complete facilities.
• Blended learning is being incorporated.
• Marketing videos are not enough to
advertise NU Laguna and its programs.

ACTION ITEMS & GOALS


• Considering the large class sizes that NU Laguna could gain every year, it could help NU
Laguna on its marketing strategy; not just in social media but also to the external
environment of NU Laguna.
• Since NU Laguna provides education that works, it needs progress on assisting the students to
understand more and apply National University’s core values.
• NU Laguna needs to excel not just in sports and academics but also in arts specifically in
performing arts.
• Some private and state universities nearby NU Laguna have a complete facility. But how
would these universities excel if they do not provide education that really works?

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